The number of social media users in the United States was forecast to continuously increase between 2024 and 2029 by in total 26 million users (+8.55 percent). After the ninth consecutive increasing year, the social media user base is estimated to reach 330.07 million users and therefore a new peak in 2029. Notably, the number of social media users of was continuously increasing over the past years.The shown figures regarding social media users have been derived from survey data that has been processed to estimate missing demographics.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).

How many people use social media?

              Social media usage is one of the most popular online activities. In 2024, over five billion people were using social media worldwide, a number projected to increase to over six billion in 2028.

              Who uses social media?
              Social networking is one of the most popular digital activities worldwide and it is no surprise that social networking penetration across all regions is constantly increasing. As of January 2023, the global social media usage rate stood at 59 percent. This figure is anticipated to grow as lesser developed digital markets catch up with other regions
              when it comes to infrastructure development and the availability of cheap mobile devices. In fact, most of social media’s global growth is driven by the increasing usage of mobile devices. Mobile-first market Eastern Asia topped the global ranking of mobile social networking penetration, followed by established digital powerhouses such as the Americas and Northern Europe.

              How much time do people spend on social media?
              Social media is an integral part of daily internet usage. On average, internet users spend 151 minutes per day on social media and messaging apps, an increase of 40 minutes since 2015. On average, internet users in Latin America had the highest average time spent per day on social media.

              What are the most popular social media platforms?
              Market leader Facebook was the first social network to surpass one billion registered accounts and currently boasts approximately 2.9 billion monthly active users, making it the most popular social network worldwide. In June 2023, the top social media apps in the Apple App Store included mobile messaging apps WhatsApp and Telegram Messenger, as well as the ever-popular app version of Facebook.

Verified dataset of U.S. digital usage in 2025: internet users, social media user identities, mobile connections, and internet connection speeds.

The number of Twitter users in the United States was forecast to continuously increase between 2024 and 2028 by in total 4.3 million users (+5.32 percent). After the ninth consecutive increasing year, the Twitter user base is estimated to reach 85.08 million users and therefore a new peak in 2028. Notably, the number of Twitter users of was continuously increasing over the past years.User figures, shown here regarding the platform twitter, have been estimated by taking into account company filings or press material, secondary research, app downloads and traffic data. They refer to the average monthly active users over the period.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of Twitter users in countries like Canada and Mexico.

How much time do people spend on social media? As of 2025, the average daily social media usage of internet users worldwide amounted to 141 minutes per day, down from 143 minutes in the previous year. Currently, the country with the most time spent on social media per day is Brazil, with online users spending an average of 3 hours and 49 minutes on social media each day. In comparison, the daily time spent with social media in the U.S. was just 2 hours and 16 minutes. Global social media usageCurrently, the global social network penetration rate is 62.3 percent. Northern Europe had an 81.7 percent social media penetration rate, topping the ranking of global social media usage by region. Eastern and Middle Africa closed the ranking with 10.1 and 9.6 percent usage reach, respectively. People access social media for a variety of reasons. Users like to find funny or entertaining content and enjoy sharing photos and videos with friends, but mainly use social media to stay in touch with current events friends. Global impact of social mediaSocial media has a wide-reaching and significant impact on not only online activities but also offline behavior and life in general. During a global online user survey in February 2019, a significant share of respondents stated that social media had increased their access to information, ease of communication, and freedom of expression. On the flip side, respondents also felt that social media had worsened their personal privacy, increased a polarization in politics and heightened everyday distractions.

The global social media penetration rate in was forecast to continuously increase between 2024 and 2028 by in total 11.6 (+18.19 percent). After the ninth consecutive increasing year, the penetration rate is estimated to reach 75.31 and therefore a new peak in 2028. Notably, the social media penetration rate of was continuously increasing over the past years.

United States Internet Usage: Browser Market Share: All Platforms: Whale Browser data was reported at 0.010 % in 02 Jan 2025. This stayed constant from the previous number of 0.010 % for 01 Jan 2025. United States Internet Usage: Browser Market Share: All Platforms: Whale Browser data is updated daily, averaging 0.010 % from Dec 2024 (Median) to 02 Jan 2025, with 7 observations. The data reached an all-time high of 0.010 % in 02 Jan 2025 and a record low of 0.010 % in 02 Jan 2025. United States Internet Usage: Browser Market Share: All Platforms: Whale Browser data remains active status in CEIC and is reported by Statcounter Global Stats. The data is categorized under Global Database’s United States – Table US.SC.IU: Internet Usage: Browser Market Share.

The number of Reddit users in the United States was forecast to continuously increase between 2024 and 2028 by in total 10.3 million users (+5.21 percent). After the ninth consecutive increasing year, the Reddit user base is estimated to reach 208.12 million users and therefore a new peak in 2028. Notably, the number of Reddit users of was continuously increasing over the past years.User figures, shown here with regards to the platform reddit, have been estimated by taking into account company filings or press material, secondary research, app downloads and traffic data. They refer to the average monthly active users over the period and count multiple accounts by persons only once. Reddit users encompass both users that are logged in and those that are not.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in up to 150 countries and regions worldwide. All indicators are sourced from international and national statistical offices, trade associations and the trade press and they are processed to generate comparable data sets (see supplementary notes under details for more information).Find more key insights for the number of Reddit users in countries like Mexico and Canada.

During a 2024 survey, 77 percent of respondents from Nigeria stated that they used social media as a source of news. In comparison, just 23 percent of Japanese respondents said the same. Large portions of social media users around the world admit that they do not trust social platforms either as media sources or as a way to get news, and yet they continue to access such networks on a daily basis.

              Social media: trust and consumption

              Despite the majority of adults surveyed in each country reporting that they used social networks to keep up to date with news and current affairs, a 2018 study showed that social media is the least trusted news source in the world. Less than 35 percent of adults in Europe considered social networks to be trustworthy in this respect, yet more than 50 percent of adults in Portugal, Poland, Romania, Hungary, Bulgaria, Slovakia and Croatia said that they got their news on social media.

              What is clear is that we live in an era where social media is such an enormous part of daily life that consumers will still use it in spite of their doubts or reservations. Concerns about fake news and propaganda on social media have not stopped billions of users accessing their favorite networks on a daily basis.
              Most Millennials in the United States use social media for news every day, and younger consumers in European countries are much more likely to use social networks for national political news than their older peers.
              Like it or not, reading news on social is fast becoming the norm for younger generations, and this form of news consumption will likely increase further regardless of whether consumers fully trust their chosen network or not.

Net-Receivables Time Series for Trump Media & Technology Group Corp.. Trump Media & Technology Group Corp. engages in social media and streaming services in the United States. The company operates Truth Social, a social media platform for free expression; and Truth+, a streaming platform focusing on news, Christian content, and family friendly programming. It also offers Truth.Fi, a financial service and FinTech brand that incorporates America First investment vehicles. Trump Media & Technology Group Corp. was founded in 2021 and is headquartered in Sarasota, Florida.

Current-Deferred-Revenue Time Series for Trump Media & Technology Group Corp.. Trump Media & Technology Group Corp. engages in social media and streaming services in the United States. The company operates Truth Social, a social media platform for free expression; and Truth+, a streaming platform focusing on news, Christian content, and family friendly programming. It also offers Truth.Fi, a financial service and FinTech brand that incorporates America First investment vehicles. Trump Media & Technology Group Corp. was founded in 2021 and is headquartered in Sarasota, Florida.

United States Internet Usage: Browser Market Share: Desktop: Whale Browser data was reported at 0.000 % in 08 Jan 2025. This records a decrease from the previous number of 0.010 % for 07 Jan 2025. United States Internet Usage: Browser Market Share: Desktop: Whale Browser data is updated daily, averaging 0.010 % from Sep 2023 (Median) to 08 Jan 2025, with 70 observations. The data reached an all-time high of 0.020 % in 05 Jan 2025 and a record low of 0.000 % in 08 Jan 2025. United States Internet Usage: Browser Market Share: Desktop: Whale Browser data remains active status in CEIC and is reported by Statcounter Global Stats. The data is categorized under Global Database’s United States – Table US.SC.IU: Internet Usage: Browser Market Share.

Funds-From-Operation-To-Total-Debt Time Series for Trump Media & Technology Group Corp.. Trump Media & Technology Group Corp. engages in social media and streaming services in the United States. The company operates Truth Social, a social media platform for free expression; and Truth+, a streaming platform focusing on news, Christian content, and family friendly programming. It also offers Truth.Fi, a financial service and FinTech brand that incorporates America First investment vehicles. Trump Media & Technology Group Corp. was founded in 2021 and is headquartered in Sarasota, Florida.

Current-Deferred-Revenue Time Series for Shutterstock. Shutterstock, Inc. provides platform to connect brands and businesses to high quality content in North America, Europe, and internationally. The company offers image services consisting of photographs, vectors, and illustrations, which is used in visual communications, such as websites, digital and print marketing materials, corporate communications, books, publications, and others; footage services, including video clips, filmed by industry experts and cinema grade video effects in HD and 4K formats that are integrated into websites, social media, marketing campaigns, and cinematic productions; and music services comprising music tracks and sound effects, which are used to complement images and footage. It also provides 3 dimensional models consisting of 3D models used in various industries, such as advertising, media and video production, gaming, retail, education, design, and architecture; and generative AI content comprising images generated from algorithms trained with ethically sourced content. In addition, the company operates a collection of graphics interchange format visuals and stickers that supplies casual conversational content. It offers its services under the Shutterstock, Envato, Pond5, TurboSquid, PicMonkey, PremiumBeat, Splash News, Backgrid, Bigstock, and Offset brand names. The company serves corporate professionals and organizations, media and broadcast companies, and small and medium-sized businesses, and individual creators through digital, live sales, services, and client management channels. Shutterstock, Inc. was founded in 2003 and is headquartered in New York, New York.

United States Internet Usage: Device Vendor Market Share: Tablet: TCL data was reported at 0.600 % in 16 May 2025. This records an increase from the previous number of 0.590 % for 15 May 2025. United States Internet Usage: Device Vendor Market Share: Tablet: TCL data is updated daily, averaging 0.460 % from Jan 2024 (Median) to 16 May 2025, with 498 observations. The data reached an all-time high of 0.790 % in 28 Jan 2025 and a record low of 0.000 % in 09 Apr 2024. United States Internet Usage: Device Vendor Market Share: Tablet: TCL data remains active status in CEIC and is reported by Statcounter Global Stats. The data is categorized under Global Database’s United States – Table US.SC.IU: Internet Usage: Device Vendor Market Share.

Gross-Profit-Margin Time Series for Five9 Inc. Five9, Inc., together with its subsidiaries, provides intelligent cloud software for contact centers in the United States and internationally. It offers CX platform that delivers a suite of applications, which enables the breadth of customer service, sales, and marketing functions. The company's platform comprises of including intelligent virtual agent, agent assist, workflow automation, workforce engagement management, AI insights, AI summaries, Revenue Execution, AI capability, and AI Agents that allows to manage and optimize customer interactions across voice, chat, email, web, social media, and mobile channels directly or through its application programming interfaces. It also matches each customer interaction with an agent resource and delivers customer data to the agent in real-time through integrations with adjacent enterprise applications, such as CRM software, to optimize the customer experience and enhance agent productivity. The company serves customers in various industries, such as banking and financial services, business process outsourcers, retail, healthcare, technology, and education. Five9, Inc. was incorporated in 2001 and is headquartered in San Ramon, California.

Key strategic insights from our comprehensive analysis reveal:

The Large Language Model market is on a trajectory of explosive growth, with a projected Compound Annual Growth Rate (CAGR) of 33.2%, expanding from approximately $2.7 billion in 2021 to over $84.4 billion by 2033.
While Europe and North America currently dominate the market, the Asia Pacific region is poised to exhibit the fastest growth, driven by rapid digitalization and significant investments in AI by countries like China, Japan, and India.
A pivotal market shift is underway from large, general-purpose models to smaller, more efficient, and specialized LLMs tailored for specific industry applications, signaling a move towards greater accessibility and targeted solutions.

Global Market Overview & Dynamics of Large Language Model Market Analysis The global Large Language Model (LLM) market is experiencing a period of unprecedented expansion, driven by breakthroughs in artificial intelligence and increasing demand across various sectors. Valued at $2708.12 million in 2021, the market is forecasted to surge to $8524.8 million by 2025 and an astonishing $84473 million by 2033. This growth is fueled by the technology's capacity to revolutionize content creation, customer service, software development, and data analysis, making it a cornerstone of the modern digital economy.

Global Large Language Model Market Drivers

Growing Demand for Automation: Businesses are increasingly adopting LLMs to automate repetitive tasks, enhance customer support through chatbots, and streamline content generation, thereby improving operational efficiency and reducing costs.
Advancements in AI and Computing Power: Continuous improvements in deep learning algorithms, coupled with the availability of powerful GPUs and cloud computing infrastructure, have made it feasible to train and deploy increasingly sophisticated and large-scale language models.
Surge in Digital Data Generation: The exponential growth of text data from the internet, social media, and enterprise sources provides the vast datasets necessary for training robust and accurate LLMs, creating a virtuous cycle of improvement and adoption.

Global Large Language Model Market Trends

Rise of Specialized and Fine-Tuned Models: A prominent trend is the shift towards fine-tuning pre-trained LLMs for specific domains such as healthcare, finance, and law, leading to more accurate and contextually relevant outputs.
Integration with Enterprise Applications: LLMs are being deeply integrated into core business software like CRM, ERP, and analytics platforms, creating intelligent systems that offer predictive insights and enhance user interaction.
Focus on Ethical and Responsible AI: Growing awareness around potential biases, fairness, and transparency is pushing developers to create more ethical LLMs and establish governance frameworks for their responsible deployment.

Global Large Language Model Market Restraints

High Computational and Training Costs: The development and training of state-of-the-art LLMs require immense computational resources, significant energy consumption, and substantial financial investment, creating high barriers to entry.
Data Privacy and Security Concerns: The use of large datasets for training and the potential for LLMs to generate sensitive information raise significant concerns about data privacy, security breaches, and compliance with regulations like GDPR.
Shortage of Skilled Talent: There is a pronounced shortage of AI/ML experts with the specialized skills required to develop, implement, and maintain complex LLMs, which can slow down adoption and innovation.

Strategic Recommendations for Manufacturers To capitalize on the market's rapid growth, manufacturers and developers should focus on creating specialized, cost-effective LLMs for niche industries to differentiate from general-purpose models. Building trust through transparent and ethical AI practices is crucial; this includes addressing model biases and ensuring data privacy. Forming strategic partnerships with enterprise software providers can accelerate market penetration and create integrated solutions. Furthermore, investing in user-friendly APIs and developer tools will lower the barrier to adoption and foster a vibrant ecosystem of third-party applications.

Detailed Regional Analysis: Data & Dynamics of Large Language Model Market Analysis The global LLM market exhibits distin...

Internet Usage: Device Vendor Market Share: Tablet: Oppo data was reported at 0.010 % in 11 May 2025. This stayed constant from the previous number of 0.010 % for 10 May 2025. Internet Usage: Device Vendor Market Share: Tablet: Oppo data is updated daily, averaging 0.010 % from Jan 2024 (Median) to 11 May 2025, with 477 observations. The data reached an all-time high of 0.130 % in 05 Jul 2024 and a record low of 0.000 % in 09 May 2025. Internet Usage: Device Vendor Market Share: Tablet: Oppo data remains active status in CEIC and is reported by Statcounter Global Stats. The data is categorized under Global Database’s United States – Table US.SC.IU: Internet Usage: Device Vendor Market Share.

As of April 2024, around 16.5 percent of global active Instagram users were men between the ages of 18 and 24 years. More than half of the global Instagram population worldwide was aged 34 years or younger.

              Teens and social media

              As one of the biggest social networks worldwide, Instagram is especially popular with teenagers. As of fall 2020, the photo-sharing app ranked third in terms of preferred social network among teenagers in the United States, second to Snapchat and TikTok. Instagram was one of the most influential advertising channels among female Gen Z users when making purchasing decisions. Teens report feeling more confident, popular, and better about themselves when using social media, and less lonely, depressed and anxious.
              Social media can have negative effects on teens, which is also much more pronounced on those with low emotional well-being. It was found that 35 percent of teenagers with low social-emotional well-being reported to have experienced cyber bullying when using social media, while in comparison only five percent of teenagers with high social-emotional well-being stated the same. As such, social media can have a big impact on already fragile states of mind.