The South America Frozen Food Market report segments the industry into Product Type (Frozen Fruits and Vegetables, Frozen Poultry and Seafood, Frozen Prepared Food, Frozen Dessert, Frozen Snack, Other Product Types), Distribution Channel (Supermarkets/Hypermarkets, Grocery/Convinience Stores, Online Retailer, Other Distribution Channels), and Geography (Brazil, Argentina, Rest of South America).

The article discusses the increasing demand for frozen vegetables in Latin America and the Caribbean, leading to an expected upward consumption trend over the next decade. The market is forecasted to grow at a CAGR of +1.1% from 2024 to 2035, with the market volume reaching 3.2M tons and market value reaching $4.6B by the end of 2035.

South America projects USD 800 million growth (2024-2029) driven by cost-effectiveness compared to fresh produce.

In 2020, the value of the fruit and vegetable market value in Latin America was estimated at 1.23 billion U.S. dollars, and it is expected to rise to 1.63 billion U.S. dollars by 2025.

The global organic frozen vegetables market is anticipated to reach a value of million by 2033, expanding at a CAGR of XX% from 2025 to 2033. The market has witnessed significant growth in recent years due to the rising health consciousness among consumers and the increasing demand for organic food products. The market is driven by factors such as the growing popularity of plant-based diets, the increasing awareness of the benefits of organic food, and the rising disposable income in developing countries. Key trends in the organic frozen vegetables market include the increasing demand for convenience foods, the growth of e-commerce platforms, and the development of new and innovative products. The market is segmented into various categories based on application such as soups, sauces, salads, and ready-to-eat meals. Key players in the market include Ajinomoto, General Mills, ITC Limited, ConAgra Foods, Uren Food Group, B&G Foods, Greenyard NV, J.R. Simplot, Kraft Heinz Company, Nature's Garden, Ardo, Goya Foods, Mother Dairy Fruit & Vegetable, Dawtona Frozen, and SPT Foods. The market is geographically segmented into North America, South America, Europe, Middle East & Africa, and Asia Pacific. North America is the largest market for organic frozen vegetables, followed by Europe and Asia Pacific.

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Frozen Vegetables Market Size 2024-2028

The frozen vegetables market size is forecast to increase by USD 8.7 billion at a CAGR of 4.48% between 2023 and 2028. The market is experiencing significant growth, driven by several key factors. The younger population's increasing preference for convenient and healthy meal solutions is a major trend. With professional commitments keeping people busy, the availability of frozen vegetables during off-season is a significant advantage. Technological developments in the industry, such as improved shelf life and packaging, are also contributing to market growth. However, challenges remain, including the need for better cold chain and logistics facilities to ensure product quality and freshness. RaboBank's latest research indicates that consumer favoritism towards frozen vegetables is on the rise, making it an attractive investment opportunity for businesses in the food industry.

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The market continues to thrive, offering consumers a convenient alternative to fresh produce. With the increasing preference for convenience foods, the demand for frozen vegetables as snack options and ingredients has flooded. However, the sector faces challenges such as raw material shortages and shipping delays due to economic slowdown. Despite these hurdles, frozen vegetable companies have managed to maintain sales revenue by catering to the needs of younger populations, who prioritize health and convenience. Urbanization and technological developments have further boosted the market, enabling companies to innovate and offer a wider range of products. Educational initiatives promoting the nutritional benefits of frozen vegetables have also contributed to their growing popularity. Despite the challenges, the future of the market looks promising, with continued growth expected in the retail channels.

Market Segmentation

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Distribution Channel

  Offline
  Online


Geography

  Europe

    Germany
    UK
    France


  North America

    US


  APAC

    China


  South America



  Middle East and Africa

By Distribution Channel Insights

The offline segment is estimated to witness significant growth during the forecast period. The market has experienced shipping delays and economic slowdown, leading to a shift in consumer preferences towards local and regional suppliers. Younger populations are increasingly opting for frozen vegetables as a convenient snack option, driving demand in the market. According to market research, the offline distribution channel, which includes hypermarkets and supermarkets, accounted for approximately 66% of the market share in 2018. Consumers prefer buying actual veggies from these establishments due to the vast selection of products and the guidance of customer service personnel. The expansion of organized retail and the proliferation of hypermarkets and supermarkets, such as Walmart, Tesco.Com, Carrefour, SPAR International, and Target Brands Inc., have significantly contributed to the growth of this segment.

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The offline segment accounted for USD 27.70 billion in 2018 and showed a gradual increase during the forecast period.

Regional Insights

Europe is estimated to contribute 56% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The market in Europe experiences significant demand due to various factors. Economic recovery and advanced infrastructure facilitate the growth of this market. Health consciousness among consumers, driven by concerns about nutritional deficiencies, fuels the consumption of nutrient-rich vegetables. Major contributors to the European market include the UK, Germany, and France. These countries also lead in importing frozen vegetables from other nations in terms of value. Urbanization has resulted in increased disposable income for consumers, making convenience products like frozen vegetables a popular snack option. Despite shipping delays, the market continues to thrive, catering to the needs of younger populations who value the benefits of actual veggies without compromising on convenience.

Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Market Driver

The availability of frozen vegetables during off-season is the key

The size of the South America Frozen Food Market was valued at USD XX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of 5.80% during the forecast period. Frozen food refers to food items that have been subjected to rapid freezing and are kept frozen until they are ready to be used. This process helps in preserving the food by slowing down decomposition and inhibiting the growth of bacteria. The freezing process involves lowering the temperature of the food to below its freezing point, turning residual moisture into ice. This can be done using mechanical methods, which involve cold air, or cryogenic methods, also known as flash freezing, which use liquid nitrogen or carbon dioxide. Frozen food encompasses a wide range of products, including vegetables and fruits, which are often frozen shortly after harvest to retain their nutritional value; meats and seafood, which benefit from extended shelf life; prepared meals that can be quickly heated and served; and dairy products like ice cream and frozen yogurt. The benefits of frozen food are numerous. It offers convenience, as frozen foods are easy to store and prepare, making them a popular choice for busy individuals. Freezing can also preserve the nutritional content of food, sometimes even better than fresh options that may degrade over time. Additionally, by extending the shelf life of food, freezing helps in reducing food waste. However, it is essential to be mindful of proper storage to maintain the quality and safety of frozen food. While some nutrients may be lost during the freezing process, this is generally minimal. Overall, frozen food has become an integral part of modern diets, offering a practical solution for preserving food and ensuring its availability year-round. Recent developments include: November 2022: Nestlé SA announced plans to establish a new Research & Development (R&D) Center in the Latin American region to innovate its products, including the frozen food range, to increase its consumer base in the region while leveraging the company's global science and technological capabilities., September 2022: Lamb Weston Holdings announced its plans to expand the French fries processing capacity in Argentina with the construction of a new manufacturing plant in Mar del Plata, Buenos Aires. The newly constructed french fry processing facility is anticipated to produce approximately 200 million pounds of frozen French fries and other potato products annually for the Latin American market., June 2021: Brazi Bites, a pioneer of delicious Latin-inspired, naturally gluten-free foods, launched Pizza'nadas, an extension of the brand's popular Empanadas line of frozen pizza.. Key drivers for this market are: Increasing Focus On Health and Wellness, Surge in Product Innovation. Potential restraints include: Presence of Substitutes. Notable trends are: Increase in Consumer Expenditure on Convenience Food Products.

The South American frozen food market, valued at approximately $XX million in 2025, is projected to experience robust growth, exhibiting a Compound Annual Growth Rate (CAGR) of 5.80% from 2025 to 2033. This expansion is fueled by several key drivers. Rising disposable incomes, particularly in urban centers of Brazil and Argentina, are increasing consumer spending on convenient and readily available food options. The growing popularity of quick-service restaurants and food delivery services further boosts demand for frozen products. A burgeoning middle class with increasingly busy lifestyles is seeking time-saving solutions, making frozen foods an attractive choice. Furthermore, advancements in food processing and packaging technologies are leading to improved product quality, shelf life, and nutritional content, thereby enhancing consumer appeal. While challenges remain, such as maintaining the cold chain effectively throughout the vast South American region and addressing consumer concerns about added preservatives, the overall market outlook remains positive. The segments exhibiting the strongest growth include frozen prepared foods, reflecting the growing demand for ready-to-eat meals, and online retail channels, driven by the increasing penetration of e-commerce in the region. Key players like McCain Foods, BRF SA, and Nestlé are leveraging their established distribution networks and brand recognition to capitalize on these trends. The market segmentation reveals a diverse landscape. Brazil, with its large population and expanding economy, is expected to dominate the market, followed by Argentina. The "Rest of South America" segment, while smaller, also presents significant growth potential as consumer preferences evolve and purchasing power increases. Within product types, frozen fruits and vegetables are a significant segment, driven by health-conscious consumers. Frozen poultry and seafood are also popular choices, reflecting local dietary preferences. Supermarkets and hypermarkets remain the dominant distribution channel, though online retailers are gaining traction and are expected to show substantial growth in the forecast period. Competition is intense among established multinational corporations and local players, leading to innovation in product offerings and marketing strategies to cater to evolving consumer needs and preferences. Sustainable sourcing and eco-friendly packaging are also emerging as crucial factors influencing consumer choices and industry practices. Recent developments include: November 2022: Nestlé SA announced plans to establish a new Research & Development (R&D) Center in the Latin American region to innovate its products, including the frozen food range, to increase its consumer base in the region while leveraging the company's global science and technological capabilities., September 2022: Lamb Weston Holdings announced its plans to expand the French fries processing capacity in Argentina with the construction of a new manufacturing plant in Mar del Plata, Buenos Aires. The newly constructed french fry processing facility is anticipated to produce approximately 200 million pounds of frozen French fries and other potato products annually for the Latin American market., June 2021: Brazi Bites, a pioneer of delicious Latin-inspired, naturally gluten-free foods, launched Pizza'nadas, an extension of the brand's popular Empanadas line of frozen pizza.. Notable trends are: Increase in Consumer Expenditure on Convenience Food Products.

Discover the latest trends in the Latin America and Caribbean frozen vegetable market, with a forecasted increase in consumption and market value over the next decade.

The global frozen vegetables market, valued at $18.21 billion in 2025, is projected to experience steady growth, driven by several key factors. The increasing demand for convenient and healthy food options fuels the market's expansion. Consumers, particularly in developed nations, are increasingly incorporating frozen vegetables into their diets due to their long shelf life, nutritional value retention, and ease of preparation. This preference is further amplified by the rising prevalence of busy lifestyles and the growing awareness of the importance of balanced nutrition. The market segmentation reveals a strong preference for beans, corn, and peas, indicating a significant consumer base for these staple frozen vegetable items. Supermarkets and hypermarkets remain the dominant distribution channel, showcasing the established presence of frozen vegetables in mainstream retail. However, the growth of online grocery delivery services presents a notable opportunity for market expansion in the coming years. Competitive pressures among established players like General Mills, Conagra Brands, and Bonduelle, alongside the emergence of regional and niche brands, contribute to market dynamism. Geographic variations in consumption patterns exist, with North America and Europe currently holding significant market shares, while the Asia-Pacific region displays strong growth potential due to rising disposable incomes and changing dietary habits. The market's projected Compound Annual Growth Rate (CAGR) of 3.86% from 2025 to 2033 indicates a sustained, albeit moderate, expansion. This growth will likely be influenced by factors such as technological advancements in freezing and packaging technologies that enhance product quality and shelf life. Furthermore, increasing health consciousness and the growing adoption of plant-based diets are likely to bolster the demand for frozen vegetables as a nutritious and versatile food option. However, challenges such as price fluctuations in raw materials, potential concerns regarding nutritional loss during processing, and competition from fresh and other processed vegetable alternatives might somewhat constrain the market's overall growth trajectory. The successful players will be those that effectively navigate these challenges and leverage emerging trends in sustainability and product innovation. Notable trends are: Increasing Demand for Convenience Food Products.

Explore the growing market for frozen vegetables in Latin America and the Caribbean, with a focus on non-potato and corn varieties. Predicted to continue rising consumption trends over the next decade.

The Latin American frozen vegetable market expanded notably to $X in 2022, rising by X% against the previous year. The market value increased at an average annual rate of X% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The level of consumption peaked in 2022 and is likely to continue growth in years to come.

Base Year 2023 Forecast Period 2024-2028 Market Growth X.XX%*

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IQF Vegetable Market Size 2024-2028

The IQF vegetable market size is forecast to increase by USD 839.8 million at a CAGR of 3.27% between 2023 and 2028. The IQF (Individually Quick Frozen) vegetable market is experiencing significant growth due to several key factors. Lifestyle and eating habits have shifted towards convenience food, with major retail chains increasingly offering a wide range of frozen meals. The extended shelf life of IQF vegetables, attributed to advanced freezing techniques, is another major driver. However, the concern over bacterial growth during freezing and thawing remains challenging. To mitigate this, continuous research and development in freezing technologies are essential. The market in the United States is witnessing notable expansion due to various influencing factors. The trend towards convenience food and the growing popularity of fast-food restaurants are significantly driving market growth. Consumers' increasing demand for healthier food alternatives and the extended shelf life offered by IQF vegetables is another significant factor. However, the potential for bacterial growth during freezing and thawing remains a challenge. To address this concern, ongoing research and innovation in freezing technologies are crucial.

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The IQF (Individual Quick Freezing) vegetables market has witnessed significant growth in recent years, driven by the changing lifestyle and eating habits of consumers. Major retail chains have increasingly incorporated IQF frozen vegetables into their offerings due to the convenience factor and extended shelf life. The frozen meals category, which includes IQF vegetables, has seen a steady increase in sales, as consumers look for time-saving solutions for their busy schedules. The freezing technique used in IQF vegetables ensures that the nutritional value and texture of the vegetables are preserved, making them a popular choice among consumers.

Moreover, bacterial growth is a major concern in the fresh vegetable industry, leading to increased demand for hygienic vegetable products. IQF technology addresses this issue by quickly freezing the vegetables at their peak freshness, thereby reducing the risk of bacterial growth. Advances in technology have led to improvements in the freezing technique, allowing for better preservation of the vegetables' texture, taste, and nutritional value. The global IQF vegetables market is expected to continue its growth trajectory, with a focus on expanding product offerings to include a wider variety of vegetables and fruits. Historical Analysis: The IQF vegetables market has experienced steady growth over the past decade, driven by increasing consumer demand for convenient and healthy food options.

Also, major retail chains have responded to this trend by expanding their offerings of IQF frozen vegetables, and fast-food restaurants and quick-service restaurants have also incorporated them into their menus. Forecast Outlook: The market position of IQF vegetables is expected to strengthen further in the coming years, as consumers continue to seek out convenient and healthy food options. The convenience factor, extended shelf life, and preservation of nutritional value are key drivers of growth in the IQF vegetables market.

In conclusion, the market is expected to benefit from advances in technology, which will enable better preservation of the vegetables' texture, taste, and nutritional value. Retail stores, fast-food restaurants, and quick-service restaurants are expected to remain key players in the market, as they cater to consumers' demand for healthy and convenient food options. The market is expected to remain competitive, with a focus on expanding product offerings to include a wider variety of vegetables and fruits.

Market Segmentation

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Distribution Channel

  B2B
  Supermarket/hypermarket
  Online


Geography

  North America

    US


  Europe

    Germany
    UK
    France


  APAC

    China


  South America



  Middle East and Africa

By Distribution Channel Insights

The B2B segment is estimated to witness significant growth during the forecast period. The distribution of Individually Quick Frozen (IQF) vegetables is projected to continue thriving in the business-to-business (B2B) sector. IQF vegetables are an innovative alternative to traditional frozen meals, as they are flash-frozen individually to preserve their freshness, color, and flavor. This freezing technique, unlike conventional methods, significantly reduces the risk of bacterial growth during storage, extending the shelf life of these vegetables.

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Frozen Vegetables Market Outlook

The global frozen vegetables market size was estimated to be USD 34.3 billion in 2023 and is projected to reach USD 56.9 billion by 2032, growing at a CAGR of 5.9% during the forecast period. This growth in the market can be attributed to an increasing shift in consumer preferences towards convenience foods, coupled with the rising awareness of maintaining a healthy diet. The expansion in the frozen vegetable sector is also driven by technological advancements in food preservation techniques that have enhanced the quality and shelf life of frozen produce, making it comparable to fresh vegetables in terms of nutritional content.

One of the primary growth factors for the frozen vegetables market is the increasing demand for convenient and ready-to-eat food products. Urbanization and the fast-paced lifestyle of consumers have made time-saving solutions, like frozen vegetables, highly appealing. With a greater number of dual-income families, the need for quick yet nutritious meal options has surged, creating a robust demand for frozen vegetables. Furthermore, the advances in cold chain logistics have played a crucial role in maintaining the quality and availability of these products, which has significantly contributed to market growth. Retailers and manufacturers have also capitalized on this trend by diversifying their product offerings to include a wider variety of vegetables and blends.

In addition to convenience, the emphasis on health and nutrition among consumers has spurred the growth of the frozen vegetables market. Frozen vegetables are now recognized as a viable and often preferable alternative to fresh produce due to their ability to retain nutrients for extended periods. This is particularly important in regions where access to a wide variety of fresh vegetables may be limited due to seasonal variations or geographic constraints. The perception of frozen vegetables as a healthy option has been bolstered by campaigns and endorsements from nutritionists and food bloggers, further driving market expansion. Moreover, the inclusion of organic and minimally processed frozen vegetables is gaining traction, catering to health-conscious consumers seeking wholesome dietary options.

The rise of the online retail sector is another significant factor propelling the frozen vegetables market forward. With the advent of e-commerce, consumers have more access to a variety of frozen vegetable products, which they can purchase with ease from the comfort of their homes. The convenience of home delivery services and the ability to access product reviews and nutritional information online has enhanced consumer confidence in purchasing frozen vegetables through digital platforms. The growth of online retail is complemented by improvements in packaging techniques that ensure products remain frozen during transit, thus preserving their quality and appeal.

Regionally, the frozen vegetables market is exhibiting varied growth patterns, with North America and Europe leading the charge. These regions have well-established cold chain infrastructure and a high level of consumer awareness regarding the benefits of frozen vegetables. However, the Asia Pacific region is expected to witness the highest growth rate in the coming years, driven by increasing urbanization, rising disposable incomes, and a growing middle-class population. Additionally, changing dietary habits in countries like China and India, where traditional cooking is giving way to more convenient meal solutions, are contributing to the market's expansion in this region. Meanwhile, Latin America and the Middle East & Africa are also expanding their market presence, albeit at a slower pace, due to improving economic conditions and increasing health awareness.

Product Type Analysis

Within the frozen vegetables market, the product type segment is diverse, encompassing a wide array of vegetables, including mixed vegetables, peas, corn, broccoli, and others. Each product type has its own set of characteristics and market dynamics. Mixed vegetables, which usually consist of a blend of peas, carrots, corn, and green beans, have gained enormous popularity due to their versatility and convenience in meal preparation. They appeal to consumers looking for balanced nutrition without the hassle of chopping and combining different vegetables themselves. This category is particularly favored in the food service industry, where time efficiency and consistency in taste and quality are paramount.

Peas, another significant segment of the frozen vegetables market, are valued for their high protein conte

In 2022, the Latin American preserved and frozen vegetable market increased by X% to $X, rising for the second consecutive year after two years of decline. The total consumption indicated a resilient expansion from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption increased by X% against 2020 indices. Over the period under review, the market hit record highs in 2022 and is likely to see steady growth in the near future.