The Global Frozen Vegetable Market Report is Segmented by Vegetable Type (Beans, Corn, Peas, Broccoli, Cauliflower, and More), Nature (Organic, Conventional), Distribution Channel (Supermarkets/Hypermarkets, Convenience Store, and More), and Geography (North America, South America, Europe, Asia-Pacific, Middle East and Africa). The Market Forecasts are Provided in Terms of Value (USD) and Volume (Tons).

Learn about the increasing demand for frozen vegetables in Latin America and the Caribbean, with market performance expected to grow steadily over the next decade. By 2035, the market volume is projected to reach 3.2M tons and the market value to hit $4.6B.

The South America Frozen Food Market report segments the industry into Product Type (Frozen Fruits and Vegetables, Frozen Poultry and Seafood, Frozen Prepared Food, Frozen Dessert, Frozen Snack, Other Product Types), Distribution Channel (Supermarkets/Hypermarkets, Grocery/Convinience Stores, Online Retailer, Other Distribution Channels), and Geography (Brazil, Argentina, Rest of South America).

South America projects USD 800 million growth (2024-2029) driven by cost-effectiveness compared to fresh produce.

The global organic frozen vegetables market is anticipated to reach a value of million by 2033, expanding at a CAGR of XX% from 2025 to 2033. The market has witnessed significant growth in recent years due to the rising health consciousness among consumers and the increasing demand for organic food products. The market is driven by factors such as the growing popularity of plant-based diets, the increasing awareness of the benefits of organic food, and the rising disposable income in developing countries. Key trends in the organic frozen vegetables market include the increasing demand for convenience foods, the growth of e-commerce platforms, and the development of new and innovative products. The market is segmented into various categories based on application such as soups, sauces, salads, and ready-to-eat meals. Key players in the market include Ajinomoto, General Mills, ITC Limited, ConAgra Foods, Uren Food Group, B&G Foods, Greenyard NV, J.R. Simplot, Kraft Heinz Company, Nature's Garden, Ardo, Goya Foods, Mother Dairy Fruit & Vegetable, Dawtona Frozen, and SPT Foods. The market is geographically segmented into North America, South America, Europe, Middle East & Africa, and Asia Pacific. North America is the largest market for organic frozen vegetables, followed by Europe and Asia Pacific.

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Frozen Vegetables Market Size 2024-2028

The frozen vegetables market size is forecast to increase by USD 8.7 billion at a CAGR of 4.48% between 2023 and 2028. The market is experiencing significant growth, driven by several key factors. The younger population's increasing preference for convenient and healthy meal solutions is a major trend. With professional commitments keeping people busy, the availability of frozen vegetables during off-season is a significant advantage. Technological developments in the industry, such as improved shelf life and packaging, are also contributing to market growth. However, challenges remain, including the need for better cold chain and logistics facilities to ensure product quality and freshness. RaboBank's latest research indicates that consumer favoritism towards frozen vegetables is on the rise, making it an attractive investment opportunity for businesses in the food industry.

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The market continues to thrive, offering consumers a convenient alternative to fresh produce. With the increasing preference for convenience foods, the demand for frozen vegetables as snack options and ingredients has flooded. However, the sector faces challenges such as raw material shortages and shipping delays due to economic slowdown. Despite these hurdles, frozen vegetable companies have managed to maintain sales revenue by catering to the needs of younger populations, who prioritize health and convenience. Urbanization and technological developments have further boosted the market, enabling companies to innovate and offer a wider range of products. Educational initiatives promoting the nutritional benefits of frozen vegetables have also contributed to their growing popularity. Despite the challenges, the future of the market looks promising, with continued growth expected in the retail channels.

Market Segmentation

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Distribution Channel

  Offline
  Online


Geography

  Europe

    Germany
    UK
    France


  North America

    US


  APAC

    China


  South America



  Middle East and Africa

By Distribution Channel Insights

The offline segment is estimated to witness significant growth during the forecast period. The market has experienced shipping delays and economic slowdown, leading to a shift in consumer preferences towards local and regional suppliers. Younger populations are increasingly opting for frozen vegetables as a convenient snack option, driving demand in the market. According to market research, the offline distribution channel, which includes hypermarkets and supermarkets, accounted for approximately 66% of the market share in 2018. Consumers prefer buying actual veggies from these establishments due to the vast selection of products and the guidance of customer service personnel. The expansion of organized retail and the proliferation of hypermarkets and supermarkets, such as Walmart, Tesco.Com, Carrefour, SPAR International, and Target Brands Inc., have significantly contributed to the growth of this segment.

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The offline segment accounted for USD 27.70 billion in 2018 and showed a gradual increase during the forecast period.

Regional Insights

Europe is estimated to contribute 56% to the growth of the global market during the forecast period. Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The market in Europe experiences significant demand due to various factors. Economic recovery and advanced infrastructure facilitate the growth of this market. Health consciousness among consumers, driven by concerns about nutritional deficiencies, fuels the consumption of nutrient-rich vegetables. Major contributors to the European market include the UK, Germany, and France. These countries also lead in importing frozen vegetables from other nations in terms of value. Urbanization has resulted in increased disposable income for consumers, making convenience products like frozen vegetables a popular snack option. Despite shipping delays, the market continues to thrive, catering to the needs of younger populations who value the benefits of actual veggies without compromising on convenience.

Our researchers analyzed the data with 2023 as the base year, along with the key drivers, trends, and challenges. A holistic analysis of drivers will help companies refine their marketing strategies to gain a competitive advantage.

Market Driver

The availability of frozen vegetables during off-season is the key driver

Analysis of the Latin America and Caribbean frozen vegetables (excluding potato and corn) market, covering consumption, production, trade, and forecasts through 2035. Key insights on leading countries, growth trends, and market value.

The South American frozen food market, valued at approximately $XX million in 2025, is projected to experience robust growth, exhibiting a Compound Annual Growth Rate (CAGR) of 5.80% from 2025 to 2033. This expansion is fueled by several key drivers. Rising disposable incomes, particularly in urban centers of Brazil and Argentina, are increasing consumer spending on convenient and readily available food options. The growing popularity of quick-service restaurants and food delivery services further boosts demand for frozen products. A burgeoning middle class with increasingly busy lifestyles is seeking time-saving solutions, making frozen foods an attractive choice. Furthermore, advancements in food processing and packaging technologies are leading to improved product quality, shelf life, and nutritional content, thereby enhancing consumer appeal. While challenges remain, such as maintaining the cold chain effectively throughout the vast South American region and addressing consumer concerns about added preservatives, the overall market outlook remains positive. The segments exhibiting the strongest growth include frozen prepared foods, reflecting the growing demand for ready-to-eat meals, and online retail channels, driven by the increasing penetration of e-commerce in the region. Key players like McCain Foods, BRF SA, and Nestlé are leveraging their established distribution networks and brand recognition to capitalize on these trends. The market segmentation reveals a diverse landscape. Brazil, with its large population and expanding economy, is expected to dominate the market, followed by Argentina. The "Rest of South America" segment, while smaller, also presents significant growth potential as consumer preferences evolve and purchasing power increases. Within product types, frozen fruits and vegetables are a significant segment, driven by health-conscious consumers. Frozen poultry and seafood are also popular choices, reflecting local dietary preferences. Supermarkets and hypermarkets remain the dominant distribution channel, though online retailers are gaining traction and are expected to show substantial growth in the forecast period. Competition is intense among established multinational corporations and local players, leading to innovation in product offerings and marketing strategies to cater to evolving consumer needs and preferences. Sustainable sourcing and eco-friendly packaging are also emerging as crucial factors influencing consumer choices and industry practices. Recent developments include: November 2022: Nestlé SA announced plans to establish a new Research & Development (R&D) Center in the Latin American region to innovate its products, including the frozen food range, to increase its consumer base in the region while leveraging the company's global science and technological capabilities., September 2022: Lamb Weston Holdings announced its plans to expand the French fries processing capacity in Argentina with the construction of a new manufacturing plant in Mar del Plata, Buenos Aires. The newly constructed french fry processing facility is anticipated to produce approximately 200 million pounds of frozen French fries and other potato products annually for the Latin American market., June 2021: Brazi Bites, a pioneer of delicious Latin-inspired, naturally gluten-free foods, launched Pizza'nadas, an extension of the brand's popular Empanadas line of frozen pizza.. Notable trends are: Increase in Consumer Expenditure on Convenience Food Products.

The size of the South America Frozen Food Market was valued at USD XX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of 5.80% during the forecast period. Frozen food refers to food items that have been subjected to rapid freezing and are kept frozen until they are ready to be used. This process helps in preserving the food by slowing down decomposition and inhibiting the growth of bacteria. The freezing process involves lowering the temperature of the food to below its freezing point, turning residual moisture into ice. This can be done using mechanical methods, which involve cold air, or cryogenic methods, also known as flash freezing, which use liquid nitrogen or carbon dioxide. Frozen food encompasses a wide range of products, including vegetables and fruits, which are often frozen shortly after harvest to retain their nutritional value; meats and seafood, which benefit from extended shelf life; prepared meals that can be quickly heated and served; and dairy products like ice cream and frozen yogurt. The benefits of frozen food are numerous. It offers convenience, as frozen foods are easy to store and prepare, making them a popular choice for busy individuals. Freezing can also preserve the nutritional content of food, sometimes even better than fresh options that may degrade over time. Additionally, by extending the shelf life of food, freezing helps in reducing food waste. However, it is essential to be mindful of proper storage to maintain the quality and safety of frozen food. While some nutrients may be lost during the freezing process, this is generally minimal. Overall, frozen food has become an integral part of modern diets, offering a practical solution for preserving food and ensuring its availability year-round. Recent developments include: November 2022: Nestlé SA announced plans to establish a new Research & Development (R&D) Center in the Latin American region to innovate its products, including the frozen food range, to increase its consumer base in the region while leveraging the company's global science and technological capabilities., September 2022: Lamb Weston Holdings announced its plans to expand the French fries processing capacity in Argentina with the construction of a new manufacturing plant in Mar del Plata, Buenos Aires. The newly constructed french fry processing facility is anticipated to produce approximately 200 million pounds of frozen French fries and other potato products annually for the Latin American market., June 2021: Brazi Bites, a pioneer of delicious Latin-inspired, naturally gluten-free foods, launched Pizza'nadas, an extension of the brand's popular Empanadas line of frozen pizza.. Key drivers for this market are: Increasing Focus On Health and Wellness, Surge in Product Innovation. Potential restraints include: Presence of Substitutes. Notable trends are: Increase in Consumer Expenditure on Convenience Food Products.

South America Frozen Snacks Market size was valued at USD 1.5 Billion in 2024 and is projected to reach USD 2.5 Billion by 2032, growing at a CAGR of 7.3% during the forecasted period 2026 to 2032. The South America Frozen Snacks Market is driven by the rising demand for convenient and ready-to-eat food options, fueled by busy urban lifestyles and increasing workforce participation. Growing penetration of modern retail and online grocery platforms has enhanced product accessibility and visibility. Additionally, innovations in frozen snack varieties, coupled with improved cold chain infrastructure and rising disposable incomes, are further boosting market growth across the region.

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IQF Vegetable Market Size 2024-2028

The IQF vegetable market size is forecast to increase by USD 839.8 million at a CAGR of 3.27% between 2023 and 2028. The IQF (Individually Quick Frozen) vegetable market is experiencing significant growth due to several key factors. Lifestyle and eating habits have shifted towards convenience food, with major retail chains increasingly offering a wide range of frozen meals. The extended shelf life of IQF vegetables, attributed to advanced freezing techniques, is another major driver. However, the concern over bacterial growth during freezing and thawing remains challenging. To mitigate this, continuous research and development in freezing technologies are essential. The market in the United States is witnessing notable expansion due to various influencing factors. The trend towards convenience food and the growing popularity of fast-food restaurants are significantly driving market growth. Consumers' increasing demand for healthier food alternatives and the extended shelf life offered by IQF vegetables is another significant factor. However, the potential for bacterial growth during freezing and thawing remains a challenge. To address this concern, ongoing research and innovation in freezing technologies are crucial.

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The IQF (Individual Quick Freezing) vegetables market has witnessed significant growth in recent years, driven by the changing lifestyle and eating habits of consumers. Major retail chains have increasingly incorporated IQF frozen vegetables into their offerings due to the convenience factor and extended shelf life. The frozen meals category, which includes IQF vegetables, has seen a steady increase in sales, as consumers look for time-saving solutions for their busy schedules. The freezing technique used in IQF vegetables ensures that the nutritional value and texture of the vegetables are preserved, making them a popular choice among consumers.

Moreover, bacterial growth is a major concern in the fresh vegetable industry, leading to increased demand for hygienic vegetable products. IQF technology addresses this issue by quickly freezing the vegetables at their peak freshness, thereby reducing the risk of bacterial growth. Advances in technology have led to improvements in the freezing technique, allowing for better preservation of the vegetables' texture, taste, and nutritional value. The global IQF vegetables market is expected to continue its growth trajectory, with a focus on expanding product offerings to include a wider variety of vegetables and fruits. Historical Analysis: The IQF vegetables market has experienced steady growth over the past decade, driven by increasing consumer demand for convenient and healthy food options.

Also, major retail chains have responded to this trend by expanding their offerings of IQF frozen vegetables, and fast-food restaurants and quick-service restaurants have also incorporated them into their menus. Forecast Outlook: The market position of IQF vegetables is expected to strengthen further in the coming years, as consumers continue to seek out convenient and healthy food options. The convenience factor, extended shelf life, and preservation of nutritional value are key drivers of growth in the IQF vegetables market.

In conclusion, the market is expected to benefit from advances in technology, which will enable better preservation of the vegetables' texture, taste, and nutritional value. Retail stores, fast-food restaurants, and quick-service restaurants are expected to remain key players in the market, as they cater to consumers' demand for healthy and convenient food options. The market is expected to remain competitive, with a focus on expanding product offerings to include a wider variety of vegetables and fruits.

Market Segmentation

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Distribution Channel

  B2B
  Supermarket/hypermarket
  Online


Geography

  North America

    US


  Europe

    Germany
    UK
    France


  APAC

    China


  South America



  Middle East and Africa

By Distribution Channel Insights

The B2B segment is estimated to witness significant growth during the forecast period. The distribution of Individually Quick Frozen (IQF) vegetables is projected to continue thriving in the business-to-business (B2B) sector. IQF vegetables are an innovative alternative to traditional frozen meals, as they are flash-frozen individually to preserve their freshness, color, and flavor. This freezing technique, unlike conventional methods, significantly reduces the risk of bacterial growth during storage, extending the shelf life of these vegetables.

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Frozen Fruits and Vegetables market has been steadily increasing over recent years, and forecasts suggest a substantial growth trajectory in the upcoming period.

The Latin American frozen vegetable market expanded notably to $X in 2022, rising by X% against the previous year. The market value increased at an average annual rate of X% over the period from 2012 to 2022; however, the trend pattern indicated some noticeable fluctuations being recorded in certain years. The level of consumption peaked in 2022 and is likely to continue growth in years to come.

Organic Frozen Vegetables Market Outlook

According to our latest research, the Global Organic Frozen Vegetables market size was valued at $7.2 billion in 2024 and is projected to reach $13.6 billion by 2033, expanding at a robust CAGR of 7.2% during the forecast period of 2025–2033. The primary driver fueling this impressive growth is the increasing consumer inclination toward healthy eating habits, coupled with a rising awareness regarding the nutritional advantages of organic produce. Consumers worldwide are seeking convenient food options that do not compromise on quality or health, and organic frozen vegetables fit this demand perfectly by offering extended shelf life, ease of preparation, and assurance of pesticide-free cultivation. This shift is further amplified by the proliferation of modern retail formats and the growing penetration of online grocery platforms, making organic frozen vegetables more accessible than ever before.

Regional Outlook

North America currently dominates the global organic frozen vegetables market, accounting for the largest market share of approximately 38% in 2024. The region’s leadership is attributed to well-established retail infrastructure, high consumer awareness regarding organic food benefits, and stringent food safety regulations that support organic labeling and certification. The presence of leading organic brands, coupled with a mature distribution network, has further accelerated market penetration. Additionally, the United States and Canada have witnessed a steady rise in demand for convenient, ready-to-cook organic options, driven by busy lifestyles and a growing health-conscious population. The region’s stable economic environment, advanced cold chain logistics, and supportive regulatory frameworks have collectively fostered a conducive environment for sustained market growth.

Asia Pacific is projected to be the fastest-growing region in the organic frozen vegetables market, registering a remarkable CAGR of 9.5% from 2025 to 2033. Rapid urbanization, rising disposable incomes, and a burgeoning middle-class population are key factors driving increased consumption of organic frozen vegetables in countries such as China, India, Japan, and Australia. The region has seen a surge in investments in organic agriculture and cold storage facilities, as well as the expansion of e-commerce platforms that make organic products more accessible to a wider audience. Governments in several Asia Pacific countries are also implementing policies to encourage organic farming practices, further boosting the supply and variety of organic frozen vegetables. This growth trajectory is expected to continue as consumer awareness about food safety and health continues to escalate.

In emerging economies across Latin America and the Middle East & Africa, the organic frozen vegetables market is experiencing gradual but significant expansion. While these regions currently hold a smaller share of the global market, rising health awareness, improvements in cold chain infrastructure, and the entry of international organic brands are fostering market growth. However, challenges such as limited consumer awareness, higher price points compared to conventional frozen vegetables, and underdeveloped distribution networks persist. Governments and non-governmental organizations are increasingly promoting organic agriculture and certification programs, which are expected to facilitate broader adoption in the coming years. These localized efforts, combined with growing urbanization and changing dietary patterns, are gradually overcoming adoption barriers and paving the way for future growth.

Report Scope

Frozen Vegetables Market Outlook

According to our latest research, the global frozen vegetables market size reached USD 34.8 billion in 2024 and is projected to grow at a CAGR of 5.2% during the forecast period, reaching USD 54.7 billion by 2033. The robust growth of this market is primarily driven by the increasing demand for convenient, healthy food options among urban populations, coupled with advancements in freezing technology that help preserve the nutritional value and taste of vegetables.

One of the primary growth factors fueling the expansion of the frozen vegetables market is the rising consumer preference for ready-to-cook and ready-to-eat food products. As lifestyles become busier and dual-income households become more prevalent, consumers are seeking quick meal solutions that do not compromise on nutrition. The frozen vegetables segment offers a compelling proposition, as these products retain most of their nutrients due to rapid freezing soon after harvest. Additionally, the growing awareness about the health benefits of vegetables, combined with the perception that frozen vegetables are as healthy as, or sometimes healthier than, their fresh counterparts, is further propelling market growth. The increasing penetration of organized retail and the expansion of supermarket and hypermarket chains are also making frozen vegetables more accessible to a wider consumer base.

Another significant driver is technological innovation in the freezing process, packaging, and logistics. The adoption of advanced Individual Quick Freezing (IQF) technology ensures that vegetables retain their texture, color, and nutritional content, enhancing consumer satisfaction. Improved cold chain infrastructure and logistics have enabled manufacturers to expand their reach into emerging markets, where urbanization and westernization of diets are driving demand for convenient food options. Furthermore, the growing trend of clean-label products and the rising popularity of organic frozen vegetables are opening new avenues for market players to differentiate their offerings and tap into health-conscious consumer segments.

The foodservice industry, including hotels, restaurants, and catering (HoReCa), is also contributing significantly to the growth of the frozen vegetables market. The sector relies on frozen vegetables for their consistent quality, year-round availability, and cost-effectiveness. The ongoing expansion of the foodservice sector, particularly in developing economies, is expected to sustain demand in the coming years. Moreover, the increasing adoption of frozen vegetables by food processors for use in ready meals, soups, and other processed foods underscores the versatility and importance of this product category. This trend is further supported by the rise in vegetarian and vegan diets, which is boosting the consumption of plant-based foods globally.

The advent of specialized products like Air Fryer Ready Frozen Vegetables is a testament to the evolving preferences of modern consumers. These products are designed to cater to the growing demand for quick and healthy meal solutions that fit seamlessly into busy lifestyles. Air fryer ready options offer the convenience of reduced cooking times while maintaining the nutritional integrity of the vegetables. This innovation aligns with the increasing trend of using air fryers as a healthier cooking method, which has gained popularity due to its ability to produce crispy textures without the need for excess oil. As consumers continue to seek out products that offer both health benefits and convenience, the market for such specialized frozen vegetables is poised for significant growth.

Regionally, Europe dominates the frozen vegetables market, accounting for the largest share in 2024, followed closely by North America and Asia Pacific. The market in Asia Pacific is expected to exhibit the fastest growth over the forecast period, driven by rapid urbanization, a growing middle class, and changing dietary patterns. North America continues to see strong demand due to busy lifestyles and a high level of product innovation, while Latin America and the Middle East & Africa are emerging as promising markets due to increasing urbanization and improvements in cold chain logistics.

In 2022, the Latin American preserved and frozen vegetable market increased by X% to $X, rising for the second consecutive year after two years of decline. The total consumption indicated a resilient expansion from 2012 to 2022: its value increased at an average annual rate of X% over the last decade. The trend pattern, however, indicated some noticeable fluctuations being recorded throughout the analyzed period. Based on 2022 figures, consumption increased by X% against 2020 indices. Over the period under review, the market hit record highs in 2022 and is likely to see steady growth in the near future.