In 2023, the market size of tea and tea drinks was valued at around **** trillion South Korean won. The tea market has grown by over 30 percent over the past three years.

The South Korea tea market size reached a value of more than USD 346.94 Million in 2024. The South Korea tea industry is expected to grow at a CAGR of 4.20% between 2025 and 2034, reaching a value of USD 523.52 Million by 2034.

Over the last two observations, the price per unit, at home is forecast to significantly increase in all segments. As part of the positive trend, the price per unit, at home achieves the maximum value across all two different segments by the end of the comparison period. Notably, the segment Tea, out of home stands out with the highest value of ****** U.S. dollars. The Statista Market Insights cover a broad range of additional markets.

The South Korean tea market expanded to $14M in 2024, picking up by 3% against the previous year. The market value increased at an average annual rate of +4.2% over the period from 2012 to 2024; however, the trend pattern indicated some noticeable fluctuations being recorded throughout the analyzed period. Over the period under review, the market hit record highs in 2024 and is likely to continue growth in the near future.

In 2024, the South Korean extracts of tea market decreased by -22.6% to $75M for the first time since 2021, thus ending a two-year rising trend. Overall, consumption saw a slight curtailment. Over the period under review, the market attained the maximum level at $105M in 2013; however, from 2014 to 2024, consumption remained at a lower figure.

The price,combined in the 'Tea' segment of the hot drinks market in South Korea was modeled to amount to ****** U.S. dollars in 2024. Between 2018 and 2024, the price,combined rose by ***** U.S. dollars, though the increase followed an uneven trajectory rather than a consistent upward trend. The price,combined will steadily rise by ***** U.S. dollars over the period from 2024 to 2030, reflecting a clear upward trend.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Tea.

Comprehensive dataset of 140 Tea stores in South Korea as of July, 2025. Includes verified contact information (email, phone), geocoded addresses, customer ratings, reviews, business categories, and operational details. Perfect for market research, lead generation, competitive analysis, and business intelligence. Download a complimentary sample to evaluate data quality and completeness.

The Asia-Pacific Ready To Drink Tea Market report segments the industry into Soft Drink Type (Green Tea, Herbal Tea, Iced Tea, Other RTD Tea), Packaging Type (Aseptic Packages, Glass Bottles, Metal Can, PET Bottles), Distribution Channel (Off-trade, On-trade), and Country (Australia, China, India, Indonesia, Japan, Malaysia, South Korea, Thailand, and more). The report includes market size and forecasts, and more.

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Green Tea Market Size 2025-2029

The green tea market size is forecast to increase by USD 16.02 billion at a CAGR of 10.5% between 2024 and 2029.

The market experiences robust growth, fueled by increasing consumer disposable income and a growing preference for healthier beverage options. This trend is further amplified by the introduction of innovative flavor combinations, catering to diverse consumer tastes. However, market expansion encounters challenges. Regulatory hurdles impact adoption in certain regions due to stringent regulations regarding organic farming and labeling requirements. Additionally, supply chain inconsistencies temper growth potential as the demand for high-quality green tea outpaces production capabilities. The market in the US is primarily driven by the availability of ready-to-drink (RTD) and specialty teas.
To capitalize on market opportunities, companies must navigate these challenges by implementing robust supply chain management strategies and adhering to regulatory standards. By doing so, they can effectively meet consumer demand and differentiate their offerings in a competitive landscape. Additionally, the market is witnessing the emergence of green tea in various forms, including energy drinks and supplements, further expanding its reach.

What will be the Size of the Green Tea Market during the forecast period?

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The global tea market encompasses various segments, including tea variety, tea technology, and tea marketing strategies. Green tea, a significant segment, undergoes intricate processes such as tea fermentation and tea oxidation to enhance its unique flavor and health benefits. Tea consumption trends indicate a growing preference for high-quality, premium green teas. Tea innovation continues to shape the industry with advancements in tea cupping techniques and tea grading standards. Tea technology plays a crucial role in optimizing tea farming, tea processing, and tea packaging design. Tea research and tea safety are paramount in ensuring product differentiation and consumer trust. he market for green tea, including specialty teas and natural, clean-label products, has seen significant growth due to the increasing demand for on-the-go nutrition and dietary supplements. Flavonoids, a type of polyphenol found in green tea, are believed to contribute to these health benefits.
Green tea interactions with consumers extend beyond taste preferences, as brand loyalty and safety concerns influence purchasing decisions. Tea aging and tea origin are essential factors in determining tea price points and industry regulations. Tea storage and tea blending are essential aspects of maintaining tea quality and consistency. The tea industry's continuous evolution reflects the integration of technology, research, and consumer preferences. Green tea's popularity and diverse offerings provide ample opportunities for innovation and growth. Mint, pineapple, apple, strawberry, chocolate, and peach are some of the flavors that have recently been introduced in green tea blends.

How is this Green Tea Industry segmented?

The green tea industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Product

  Flavored green tea
  Unflavored green tea


Distribution Channel

  Offline
  Online


Type

  Tea bags
  Loose leaf
  Ready-to-drink
  Others


Geography

  North America

    US


  Europe

    France
    Germany
    Italy
    UK


  APAC

    China
    India
    Japan
    South Korea


  South America

    Brazil


  Rest of World (ROW)

By Product Insights

The flavored green tea segment is estimated to witness significant growth during the forecast period. Green tea's market dynamics reflect a strong focus on innovation and consumer preferences. Tea enthusiasts increasingly seek out unique flavors, leading to the popularity of flavored green teas. Common flavors include citrus, honey, lemon, mango, ginger, and ginseng, with some combinations enhancing green tea's medicinal properties. Ginger, for instance, adds antioxidants and aids digestion and weight loss. Companies target the millennial demographic, drawn to their willingness to explore new tastes. Over the past five years, superfruit-infused green teas, such as blueberry, cranberry, acai berry, raspberry, and blackberry, have emerged and gained popularity among this demographic in both emerging and developed markets. E-commerce platforms have made it convenient for consumers to purchase organic green tea and supplements.

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The Flavored green tea segment was valued at USD 15.53 billion in 2019 and showed a gradual increase during the forecast period. Ready-to-drink specialty teas, such as those made from nutrient-rich ingredien

Comprehensive dataset of 10 Chinese tea houses in South Korea as of July, 2025. Includes verified contact information (email, phone), geocoded addresses, customer ratings, reviews, business categories, and operational details. Perfect for market research, lead generation, competitive analysis, and business intelligence. Download a complimentary sample to evaluate data quality and completeness.

The Ready To Drink (RTD) tea market will probably reach USD 40,007.5 Million by 2025. Then, it may grow even more to USD 88,802.7 Million by 2035, with a yearly growth rate of 8.3%.

Metric	Value
Market Size (2025E)	USD 40,007.5 Million
Market Value (2035F)	USD 88,802.7 Million
CAGR (2025 to 2035)	8.3%

Country-wise Insights

Country	CAGR (2025 to 2035)
USA	8.5%

Country	CAGR (2025 to 2035)
UK	8.1%

Region	CAGR (2025 to 2035)
European Union (EU)	8.2%

Country	CAGR (2025 to 2035)
Japan	8.4%

Country	CAGR (2025 to 2035)
South Korea	8.3%

Ready to Drink (RTD) Tea Market - Segmentation Outlook

Product Type	Market Share (2025)
Black Tea	42.6%

Sales Channel	Market Share (2025)
Indirect Sales	68.9%

Competitive Outlook: Ready-To-Drink (RTD) Tea Market

Company Name	Estimated Market Share (%)
The Coca-Cola Company (Honest Tea, Fuze Tea)	20-24%
Nestlé S.A. (Nestea)	16-20%
PepsiCo, Inc. (Lipton, Pure Leaf)	14-18%
AriZona Beverages USA	10-14%
Suntory Beverage & Food Limited	8-12%
Other Companies (combined)	30-40%

Tea Price in South Korea - 2022. Find the latest marketing data on the IndexBox platform.

The revenue, combined is forecast to experience significant growth in all segments in 2029. As part of the positive trend, the revenue, combined achieves the maximum value across all three different segments by the end of the comparison period. Notably, the segment Coffee stands out with the highest value of **** billion U.S. dollars. Find further statistics on other topics such as a comparison of the combined volume in Indonesia and a comparison of the combined volume per capita in Austria. The Statista Market Insights cover a broad range of additional markets.

Ginseng Tea Market Outlook

The global ginseng tea market size was estimated to be around USD 2.5 billion in 2023, and it is projected to reach approximately USD 4.1 billion by 2032, growing at a compound annual growth rate (CAGR) of 5.4% during the forecast period. The market's growth is driven by increasing consumer awareness about the health benefits associated with ginseng tea, such as boosting immunity, enhancing energy, and reducing stress. The market is being further propelled by the rising demand for natural and organic products as consumers become more health-conscious and seek alternatives to synthetic beverages. This shift in consumer preference is a crucial factor contributing to the market's expansion.

The proliferation of ginseng tea as a health and wellness product is a significant growth factor for the market. As consumers become more informed about the potential health benefits of ginseng, such as its anti-inflammatory properties, ability to improve cognitive function, and aid in stress management, the demand for ginseng-infused products has notably increased. Moreover, the growing popularity of herbal and functional teas is aligned with the global trend towards adopting healthier lifestyles. This demand is further supported by extensive marketing and promotional activities undertaken by manufacturers to highlight the unique benefits of ginseng tea, thereby capturing a broader consumer base.

Another major growth driver is the expansion of distribution networks, making ginseng tea more accessible to a global audience. The increasing penetration of e-commerce platforms has enabled consumers from diverse geographies to easily access a variety of ginseng tea products. Furthermore, the presence of ginseng tea in supermarkets, hypermarkets, and specialty stores has increased its visibility and availability, fostering market growth. These channels not only make it convenient for consumers to purchase ginseng tea but also allow them to explore different brands and product types, thus contributing to an expanded market share for ginseng tea companies.

The diversification of ginseng tea products in terms of flavor, preparation, and packaging is also propelling market growth. Manufacturers are innovating by introducing new variants, such as flavored ginseng teas, and offering products in various convenient formats like tea bags and instant mixes. This diversification caters to a wide range of consumer preferences and lifestyles, from those who prefer traditional loose leaf tea to those seeking quick and easy instant tea solutions. The ability to cater to diverse consumer needs not only helps in retaining existing customers but also attracts new ones, thereby enhancing market growth prospects.

Korean Ginseng Extract has been gaining attention in the global market due to its potent health benefits and cultural significance. Known for its adaptogenic properties, Korean Ginseng Extract is often used to enhance physical endurance, reduce fatigue, and improve overall vitality. This extract is derived from the roots of the Panax ginseng plant, which is native to Korea and has been used in traditional medicine for centuries. The increasing interest in natural health supplements has led to a surge in demand for Korean Ginseng Extract, particularly in regions where consumers are seeking alternatives to conventional pharmaceuticals. As a result, many ginseng tea manufacturers are incorporating this extract into their products to cater to health-conscious consumers looking for natural ways to boost their energy and immune function.

Regionally, Asia Pacific holds a significant share of the ginseng tea market, primarily due to the traditional use and cultural significance of ginseng in countries like China and South Korea. The region's dominance is further bolstered by the presence of major ginseng producers and a strong consumer base that appreciates herbal remedies. North America is also emerging as a lucrative market due to growing health awareness and the increasing popularity of herbal teas. Europe's market is driven by a similar trend towards wellness and natural products, while Latin America and the Middle East & Africa are expected to witness moderate growth, attributed to increasing disposable incomes and expanding distribution networks.

Product Type Analysis

The ginseng tea market is segmented into three primary product types: white ginseng tea, red ginseng tea, and fresh ginseng tea. Each type offers distinct benefits

The organic tea market is expected to grow from USD 1,404.9 million in 2025 to USD 3,089.6 million by 2035, reflecting a CAGR of 9.6%. This robust growth is fueled by increasing consumer awareness around health and wellness.

Attribute	Detail
Market Size (2025)	USD 1,404.9 million
Market Size (2035)	USD 3,089.6 million
CAGR (2025 to 2035)	9.6%

Country wise Outlook

Country	CAGR (2025 to 2035)
USA	8.0%

Country	CAGR (2025 to 2035)
UK	8.1%

Region	CAGR (2025 to 2035)
European Union	8.4%

Country	CAGR (2025 to 2035)
Japan	8.3%

Country	CAGR (2025 to 2035)
South Korea	8.5%

The South Korea ready to drink tea & Coffee market is expected to add more than USD 815 Million by 2028, driven by rising urbansiation and busy lifestyle.

Discover the rich history and unique flavors of South Korean tea, including popular types like green tea and balhyocha. Explore the cultural significance of tea in Korean traditions and the art of tea ceremonies. Learn about the growing global interest in South Korean tea and its connection to nature and well-being.

BASE YEAR	2024
HISTORICAL DATA	2019 - 2024
REPORT COVERAGE	Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
MARKET SIZE 2023	1.47(USD Billion)
MARKET SIZE 2024	1.53(USD Billion)
MARKET SIZE 2032	2.1(USD Billion)
SEGMENTS COVERED	Product Type ,Application ,Target Group ,Packaging ,Distribution Channel ,Regional
COUNTRIES COVERED	North America, Europe, APAC, South America, MEA
KEY MARKET DYNAMICS	Rising Health Consciousness Growing Demand for Natural Remedies Increasing Disposable Income Expanding Distribution Channels Government Support for Herbal Products
MARKET FORECAST UNITS	USD Billion
KEY COMPANIES PROFILED	Top 10-15 Players in the Global Korean Ginseng Tea Market ,- KT&G Corporation ,- Korea Ginseng Corporation ,- Cheong Kwan Jang Corporation ,- Chungjungwon Corporation ,- Dongin Ginseng Company ,- Samdaewon Co., Ltd. ,- Ilhwa Ginseng Co., Ltd. ,- Daesang Group ,- HK inno.N Corporation ,- Amorepacific Corporation ,- Dong Eui Bo Yak ,- Sinil Ginseng Co., Ltd. ,- Korea Agro-Fisheries & Food Trade Corporation ,- Beksul Co., Ltd. ,- Young Dong Pharmaceutical Co., Ltd.
MARKET FORECAST PERIOD	2024 - 2032
KEY MARKET OPPORTUNITIES	Growing health consciousness Increasing demand for organic products Rising disposable income Expanding retail channels Growing popularity of traditional herbal medicines
COMPOUND ANNUAL GROWTH RATE (CAGR)	4.01% (2024 - 2032)

Hot Tea (Hot Drinks) Market in South Korea – Outlook to 2022: Market Size, Growth and Forecast Analytics is a broad level market review of Hot Tea market in South Korea. The research handbook provides up-to-date market size data for period 2012-2017 and illustrative forecast to 2022 covering key market aspects like Sales Value and Volume for Hot Tea and its variants Black Specialty Tea, Green Tea, Instant Tea, Tea Pods & Other Tea. Read More

Comprehensive dataset of 222 Tea houses in Chungcheongbuk-do, South Korea as of July, 2025. Includes verified contact information (email, phone), geocoded addresses, customer ratings, reviews, business categories, and operational details. Perfect for market research, lead generation, competitive analysis, and business intelligence. Download a complimentary sample to evaluate data quality and completeness.