This statistic shows the share of adults who are fans of Star Wars in the United States as of July 2019, separated by age group. During the survey, only 37 percent of respondents aged 30 to 44 stated that they were not fans of Star Wars.

The statistic presents data on the favorite Star Wars characters among adults in the United States as of December 2017. During a survey, 13 percent of respondents stated that their favorite Star Wars character was "Princess Leia".

As of January 2025, the Marvel Cinematic Universe series was the highest-grossing film franchise with total worldwide box office revenue of ***** billion U.S. dollars. "Avengers: Endgame" (2019) was Marvel's highest-grossing movie with *** billion dollars in global revenue. The "Star Wars" and "Harry Potter" series followed with worldwide box office revenues of about ***** billion and **** billion dollars, respectively. May the profit be with you The Star Wars series started in the late 1970s and has captured the attention of nerds and moviegoers in general ever since. Released just before the COVID-19 outbreak, the latest film of the saga, "The Rise of Skywalker," recorded a global box office revenue of over *** billion dollars. This is almost **** times more than the production of the movie had cost. The success of the franchise goes beyond the realm of cinema. The video game Star Wars: Squadrons, for instance, sold over *** million digital copies worldwide in the first month of its release in October 2020. Fantastic box offices: where to find them again? While Star Wars has a history of peaks and valleys, the Harry Potter franchise seems to be jinxed since the launching of its prequel series, Fantastic Beasts. The box office revenue of "Fantastic Beasts: The Crimes of Grindelwald" (2018) stood below *** million dollars worldwide. This is the lowest revenue generated by a movie from the Harry Potter universe since the brand debuted on the big screen in 2001. The amount is also nearly ** percent below the global box office of its predecessor, "Fantastic Beasts and Where to Find Them" (2016).

Released in 1977, "A New Hope" was the first film in the Star Wars franchise and had a production cost of 11 million U.S. dollars, achieving worldwide box office revenues of around 775 million U.S. dollars. One of the newest additions the franchise, "Solo: A Star Wars Story", ranks among the most expensive films of all time, with production costs in the hundreds of millions.

The Star Wars franchise Star Wars is one of the most successful film franchises in the world. The series has produced some of science fiction's most recognizable characters, songs and quotes, not to mention some of the highest grossing films ever made. Over the years the franchise has grown to include a wide range of movies, TV shows, video games, toys and books. Fans of the franchise rank "Episode V: The Empire Strikes Back" as their favorite film.

Continuing impact of Star Wars Over forty years after the release of the first film, the series remains an important aspect of pop culture. The film series' newest additions rank among the most talked about movies on social media, and a huge portion of U.S. adults have seen the franchise’s 2015 reboot, "The Force Awakens".

The opening weekend domestic box office revenue of the Star Wars movies have varied wildly according to the release itself, despite being a popular franchise on the whole. The most recent movie in the franchise, 'Star Wars: The Rise of Skywalker', generated ****** million U.S. dollars in its opening weekend at the North American box office, whereas 'Star Wars Episode VII: The Force Awakens' made almost *** million on its first weekend in movie theaters. Less successful was 2018 release 'Solo: A Star Wars Story', with opening weekend box office takings of less than ** million U.S. dollars.

The statistic presents data on the share of consumers who have a favorable opinion of selected Star Wars characters in the United States as of December 2017. During the survey, ** percent of respondents stated that they had a favorable opinion of Princess Leia.

Movie Merchandise Market Outlook

The global movie merchandise market size was valued at USD 47 billion in 2023 and is expected to reach USD 69 billion by 2032, growing at a Compound Annual Growth Rate (CAGR) of 4.3% during the forecast period. The market is primarily driven by the increasing popularity of blockbuster movies and franchises, the growing trend of fandom culture, and the rising disposable income of consumers globally. Additionally, advancements in e-commerce platforms and a surge in the number of online shoppers have significantly contributed to the market's growth.

The growing appeal of blockbuster franchises, such as Marvel, Star Wars, and Harry Potter, has significantly spurred the demand for movie merchandise. These franchises have garnered a global fanbase that eagerly consumes a wide range of merchandise, from apparel and toys to collectibles and home decor. The enormous success of these movies not only generates substantial box office revenue but also creates a lucrative market for related products. Moreover, the advent of streaming services and the widespread distribution of content have made these franchises more accessible, thereby further driving merchandise sales.

Another key growth factor for the movie merchandise market is the increasing disposable income of consumers, particularly in emerging economies. As people have more money to spend on non-essential items, the demand for movie-related merchandise has surged. This trend is especially prevalent among younger demographics who are more inclined towards purchasing items that allow them to express their fandom. Additionally, advancements in manufacturing technologies have made it easier and more cost-effective to produce high-quality merchandise, thereby attracting more consumers.

The rise of e-commerce platforms has also played a crucial role in the market's growth. With the increasing number of internet users and the convenience of online shopping, consumers are more inclined to purchase movie merchandise through online stores. E-commerce platforms offer a wider variety of products and competitive pricing, making it easier for consumers to find and purchase their desired items. Furthermore, the use of social media and digital marketing strategies has helped brands to reach a larger audience, thereby driving sales.

Product And Brand Licensing plays a pivotal role in the movie merchandise market, acting as a bridge between the entertainment industry and consumer products. By allowing companies to use popular movie characters and logos, licensing agreements enable the creation of a wide array of merchandise that resonates with fans. This not only enhances the brand's visibility but also generates additional revenue streams for both the licensors and licensees. The strategic partnerships formed through licensing can lead to innovative product offerings, ensuring that fans have access to high-quality and authentic merchandise. As the demand for movie-themed products continues to rise, effective licensing strategies become crucial for capitalizing on the market's growth potential.

Regionally, North America and Europe have traditionally been the dominant markets for movie merchandise, owing to the high concentration of movie studios and a large consumer base. However, Asia Pacific is emerging as a significant market due to the increasing popularity of Western films and the growing disposable income of consumers in countries like China and India. The Middle East and Africa, and Latin America are also showing promising growth, although they currently hold a smaller market share compared to other regions.

Product Type Analysis

The movie merchandise market can be segmented by product type into apparel, toys, accessories, home decor, collectibles, and others. Among these, apparel is one of the most popular categories, driven by the demand for t-shirts, hoodies, and other clothing items featuring iconic characters and quotes from popular movies. The apparel segment benefits from its broad appeal across different age groups and the ease of integrating movie themes into everyday wear. Innovative designs and collaborations with fashion brands further boost the segment's growth.

The toys segment is another significant category, especially popular among children and collectors. Action figures, dolls, and playsets based on popular movie characters are highly sought after. The continuous release of new movie franch

According to Cognitive Market Research, the global Movie Merchandise market size will be USD 32514.5 million in 2024. It will expand at a compound annual growth rate (CAGR) of 3.20% from 2024 to 2031.

North America held the major market share for more than 40% of the global revenue with a market size of USD 13005.80 million in 2024 and will grow at a compound annual growth rate (CAGR) of 1.4% from 2024 to 2031.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD 9754.35 million.
Asia Pacific held a market share of around 23% of the global revenue with a market size of USD 7478.34 million in 2024 and will grow at a compound annual growth rate (CAGR) of 5.2% from 2024 to 2031.
Latin America had a market share of more than 5% of the global revenue with a market size of USD 1625.73 million in 2024 and will grow at a compound annual growth rate (CAGR) of 2.6% from 2024 to 2031.
Middle East and Africa had a market share of around 2% of the global revenue and was estimated at a market size of USD 650.29 million in 2024 and will grow at a compound annual growth rate (CAGR) of 2.9% from 2024 to 2031.
The apparel category is the fastest growing segment of the Movie Merchandise industry

Market Dynamics of Movie Merchandise Market

Key Drivers for Movie Merchandise Market

Increasing Popularity of Blockbuster Movies to Boost Market Growth

The market for movie merchandise is expanding due in large part to the growing popularity of blockbuster films. Huge audiences are enthralled by international franchises like Marvel, Star Wars, and Harry Potter, which generate strong demand for associated products like clothing, toys, and merchandise. Fans frequently feel a deep emotional connection to these films, which motivates them to buy items as a token of their devotion and affection. Additionally, the deliberate production of products in conjunction with film premieres and sequels guarantees ongoing customer interest. The market for licensed movie items is expected to rise across all demographics and geographical areas as long as the global film industry continues to produce high-budget, critically acclaimed films.

Growing Fanbase and Fandom Culture to Drive Market Growth

The market for movie merchandise is expanding due in large part to the expanding fan base and changing fandom culture. Enthusiastic fan communities actively look for methods to show their devotion to their favourite films and characters, frequently by buying accessories, merchandise, and clothing. Demand for related products has increased as a result of the growth of social media platforms, which have magnified fandom culture by allowing fans to connect globally and share their interest. Movie merchandising also heavily relies on events like comic conventions and fan gatherings. Studios and retailers continue to take advantage of the growing trend of fan engagement by providing individualized and special items to appeal to a wide range of global consumers.

Restraint Factor for the Movie Merchandise Market

High Competition from Unofficial or Counterfeit Products Will Limit Market Growth

The market expansion for movie merchandise is severely hampered by fierce competition from unapproved or fake products. Because they are frequently offered at lower costs, unauthorized reproductions draw customers looking for less expensive options, taking money away from licensed products. These counterfeit items, which are frequently sold on uncontrolled internet marketplaces, hurt legitimate manufacturers' and merchants' bottom lines. Additionally, by sacrificing quality and customer confidence, fake products can harm the reputation of film and franchise brands. Strict enforcement of intellectual property rights and consumer education regarding the importance of genuine products are necessary to combat counterfeiting. This enduring problem significantly hampers the expansion and viability of the licensed movie merchandise business despite ongoing efforts to stop the proliferation of counterfeits.

Trend Factor for the Movie Merchandise Market

The increasing popularity of franchises and fan-driven culture across genres such as superheroes, fantasy, anime, and sci-fi is driving the booming market for movie merchandise in 2025. The demand for movie-related memorabilia, clothing, toys, and home furnishings has increased among all age groups as a result of blockbuster material being...

Introduction

20th Century Fox Statistics: The entertainment industry will be a never-ending industry. From the most popular productions of iconic series such as The Simpsons to fantasy worlds Avatar and Star Wars, the 20th Century Fox studio has glued every audience to the screen. The techniques of filmmaking and storytelling, as well as innovations applied to visual effects, are success factors for their movies. The brand is providing a perfect cinematic experience for everyone all around the world.

According to the decade, now it has become 21st century Fox, yet they continue producing the same quality of entertainment as they used to. Let’s understand some numbers through these well-researched 20th Century Fox Statistics.

As per Cognitive Market Research's latest published report, the Global Collectible Card Game market size was USD 7,930.07 Million in 2016 and it is forecasted to reach USD 31,870 Million by 2028. Collectible Card Game Industry's Compound Annual Growth Rate will be 14.49% from 2023 to 2030. Factors Affecting Collectible Card Game Market Growth

Rising adoption of smart phone

The popularity of the games has increased over the past few years. The online gaming is rapidly gaining popularity due to rise in the penetration of the smartphones. According to the secondary sources, the penetration of the smartphones, is estimated to have reached 78.05% in 2020.

An estimated 6.055 billion smartphone subscriptions worldwide and a global population of 7.8 billion are some of the factors, increasing the penetration of the smartphones, thereby increasing the adoption of the collectible card game for the smartphones.

The survey claims that the mobility and popularity of mobile devices have created an ideal environment for CCG players, hence most of players are switching from physical to digital CCGs.

Additionally, according to Ericsson, 5G has led to the rise in the speed of the network, with the decline in the latency. This has led to the high-production-value AAA-quality mobile games.

Furthermore, mobile game consumer spends reached $116 billion in 2021 that is 16 billion more than in 2020.This rise in the spending is expected to increase the rise in the download of several new mobile games.

Some of the mobile games, such as the magic, Star Wars, Pokémon, Hearthstone mobile games was one of the significantly popular smartphone mobile games.

According to study, in January 2022, the Hearthstone active players count was between 150,000 and 280,000. In 2020, gamers spent over 669 million hours in Hearthstone Battlegrounds and participated 291 Hearthstone Arena matches, according to the source.

These are some of the factors, leading to the rise in the adoption of the collectible card game. Therefore, the rise in the adoption of the smartphones, contribute for the growth of the collectible card game market.

Growth of Digital Gaming Platforms Fuels the Market Growth

The Restraints for Collectible Card Game Market

High cost associated with game (Access Detailed Analysis in the Full Report Version)


Rising concern over increase in screen time (Access Detailed Analysis in the Full Report Version)

Opportunities for Collectible Card Game Market

Technological advancement in digital infrastructure (Access Detailed Analysis in the Full Report Version)

Introduction of Collectible Card Game:

Collectible card game (CCG), also known as a trading card game (TCG) or a customizable card game. The game is played using a set of specially constructed playing cards.

In most of the CCGs, a player starts with a pre-made beginner level and then customizes it with a random variety of cards. These cards are either obtained from booster packs or trading with other players, which gradually building up their own library of cards.

A collectible card game is made up of the game's rules, cards, Intellectual Property (the subject or content), and occasionally beads/counters, dice, or other secondary items.

A collectible card game provides several benefits to the players. It encourages players to strategize, communicate and make predictions both during deck creation and game play.

The game also acts as learning tool as it helps to develop several skills such as analytical thinking, empathy, social manipulation, iterative design, and communication.

These collectible card games are either physical or online and can be played on PC, mobile, and other devices. With the rising usage of mobile and rising enthusiasm towards online competitions several game developers are working to develop innovative cards. Thus, there is high demand for collectible card game.

First released in 2015, Star Wars: Galaxy of Heroes is a mobile collectable RPG game published by Electronic Arts. In-app purchase revenue within the game peaked at a cumulative 154.74 million U.S. dollars in 2017. In 2024, this figure declined to 88 million U.S. dollars.

The statistic presents data on the results of a survey about the preference between the Star Wars characters R2-D2 and C-3PO in the United States as of March 2017. During the survey, 43 percent of respondents stated that they preferred R2-D2, one half of the famous movie friendship.

This statistic shows the most popular movie, manga and series licenses on the Internet in France between May 2017 and April 2018, according to the popularity index ranging from * to 100 points. We learn that Star Wars was at the top of the ranking with an index of 100, compared to about ** points for the American comic book publisher Marvel.

In 2019, Avengers: Endgame overtook 2009's Avatar as the highest grossing film of all time at the international Box Office. The difference between Endgame and Avatar's totals was fewer than 100 million dollars by the end of 2019, yet Avatar re-took the top spot in 2021 due to theatrical re-releases in China; this gap is likely to grow in the coming years as Avatar will be shown again in theaters prior to the release of it's four sequels (the first of which was released in 2022). Before Avatar, the record had been held by 1997's Titanic (also directed by James Cameron). When adjusted for inflation, 1939's Gone With the Wind is generally cited as the most successful film of all time, with a total gross between three and four billion (including theatrical re-releases) - however, Gone With the Wind is estimated to have sold fewer tickets than Avatar, Star Wars, Titanic, and many Chinese releases. Recent developments The highest grossing film of 2020 was The Eight Hundred, which took over 460 million dollars worldwide; the first ever non-Hollywood production to feature on this list. The significant drop off in global revenues in 2020 was due to the Covid-19 pandemic, where lockdowns saw thousands of movie theaters close across the world. Varying restrictions per country saw Asian markets eventually overtake North American and European markets as the largest worldwide, and five of the ten highest grossing films in 2020 were either Chinese or Japanese productions. The pandemic also accelerated the trend of major releases coming to streaming platforms, and 2021 saw many of the previous year's postponements released simultaneously in theaters and online (often at a premium). It remains to be seen what the dominant method of big-budget releases will be in the coming years, as major studios such as Disney may look to draw consumers to their streaming platforms, however a strong domestic performance of Spider-Man: No Way Home in late-2021 shows optimism for the box office. Recurring figures Throughout the list, many of the same directors and actors appear in multiple films. Stephen Spielberg has directed more of these films than any other director, with six titles to his name. Cecil B. DeMille, a "founding father" of American Cinema, and Disney's Hamilton Luske, have each directed (or co-directed) five movies on this list. 2012's Frozen is the only film made by a woman director; Jennifer Lee, and until 2020, Mission: Impossible 2 was the only film made by a non-white director; John Woo. Looking at those in front of the camera, Harrison Ford, through his roles in the Star Wars and Indiana Jones films, has appeared in the highest number of films listed here; featuring in seven titles. His Star Wars co-star, Carrie Fisher, has appeared in five films listed here, more than any other actress. When looking at the companies behind the films featured on this list, we can see that Disney and Paramount Pictures (in all of their forms) have each produced and/or distributed 24 of the films on this list, at the time of their release. Disney dominates Since 1999, all but one of the highest grossing films were sequels or part of franchises. Although this is not a new trend in Hollywood, the box office pull of such "extended universes" has exploded in recent years, and these films dominate the annual lists; Disney in particular has been the most successful studio in this regard. After acquiring Marvel Entertainment in 2009 and Lucasfilm in 2012, in deals worth 4.24 billion and 4.05 billion dollars respectively, Disney built upon its position as the largest entertainment company in the world and has dominated the international box office over the last decade. With the continued success of the Marvel and Star Wars universes and the expansion of these products in series form, along with a number of planned live action remakes and Pixar titles, it is likely that Disney films will feature at the top of this list for years to come.

The statistic presents data on the results of a survey about the preference between the Star Wars characters R2-D2 and C-3PO in the United States as of March 2017, sorted by age. During the survey, ** percent of respondents aged 18 to 34 stated that they preferred R2-D2, one half of the famous movie friendship.

The statistic presents the leading Hollywood movies ranked by merchandise sales revenue as of January 2016. According to the estimates, the "Despicable Me" franchise, including "Minions", earned 267 million U.S. dollars in licensed merchandise as of the measured period. "Cars" ranked second, with 10 billion U.S. dollars in merchandise sales. At the top of the ranking was the "Star Wars" franchise, which generated merchandise sales revenue of 32 billion U.S. dollars as of January 2016. The latest movie in the series, "Rogue One: A Star Wars Story", cost 200 million U.S. dollars to produce and generated almost 1.1 billion U.S. dollars at the global box office. As a result, the movie was the second most popular movie of 2016, beaten only by "Captain America: Civil War", which generated over 1.15 billion U.S. dollars worldwide.

As of June 2025, "Avatar" (2009) was the most commercially successful movie of all time, grossing about 2.92 billion U.S. dollars at box offices across the globe. "Avengers: Endgame" (2019) and "Avatar: The Way of Water " (2022) followed, with revenues of around 2.8 billion and 2.32 billion dollars, respectively. Franchises and the pandemic impact In 2021, worldwide box office revenue grew by over 80 percent and reached 21.3 billion dollars. Yet the figure amounts to less than 51 percent of the value recorded in 2019, before the COVID-19 outbreak. Yet the success of "Spider-Man: No Way Home" (2021) suggests that the performance of major movie franchises at the box office may continue strong in a post-pandemic scenario. The format, which includes cases like the Marvel Cinematic Universe and Star Wars, has been a safe bet for Hollywood as it tends to pursue fans already interested in films part of consolidated brands. U.S. & Canada as a movie market Moviegoers in Canada and the U.S. usually turn to the largest players of this industry. North American cinema circuits such as AMC, Cineworld, Cinemark, and Cineplex have over 1.5 thousand sites spread across the two countries. Historically, movie genres like adventure and action attract most of the audience in the U.S. and Canada. Meanwhile, niches such as horror, romantic comedy (romcoms), and musicals rely largely on the most enthusiastic fans of each segment.

The source estimated that, in 2022, the value of the global animation market would amount to over 391 billion U.S. dollars, up five percent from 372.4 billion dollars a year earlier. The annual figure was forecast to continue to grow throughout the decade, surpassing 587 billion dollars by 2030. Highest-grossing animated movies As of mid-2022, the top-grossing animations in the history of Canada and the United States – collectively known as the North American cinema market – were popular titles worldwide. "Incredibles 2" (2018), "The Lion King" (2019), and "Finding Dory" (2016) led the ranking, with box office revenues of around 609 million, 544 million, and 486 million dollars, respectively. Disney is the studio behind the three titles, with the first and third-placed productions also featuring the signature of Pixar, acquired by Disney in 2006. Beloved animated franchises Only four animated film series were among the top 20 highest-grossing movie franchises worldwide as of June 2022. They were "Despicable Me," "Shrek" (both under the Universal umbrella), "Ice Age," and "Toy Story" (both part of Disney's catalog today). However, an online survey conducted in May 2022 showed that Pixar was the film franchise most adults in the U.S. approved of: almost three out of four respondents said they were at least somewhat favorable to the animation studio's movies, surpassing "Star Wars," the "Marvel Cinematic Universe," and "Jurassic World."

The American drama “After We Collided” was the highest-grossing movie in Spain during all September weekends in 2020, amounting to approximately 626 thousand U.S. dollars. The Marvel-Comic-based “The New Mutants” ranked second on the list with a weekend box office during the same period, clocking up around 434 thousand euros. In 2020, the cinema industry was very hardly hit by the restrictions implemented in Spain to curb the spread of the COVID-19 pandemic.

Attitudes towards cinema are changing in Spain

The popularity of going to a movie theater is in decline in Spain, with the share of people in the Mediterranean country that went to the cinema in 2020 at 3.3 percent, down from a record high of 11.2 percent in 2001. Cinema theaters are most popular among those aged 14-19 years old, whereas in contrast, the population aged 65 years or older did not go to the cinema that often, with only 2.3 percent of respondents stating to have gone to the movies in 2020. The amount of cinema screens in Spain also experienced a downward trend in recent years, with figures reaching approximately 3.6 thousand screens in 2019 down from compared to 3.9 in 2010.

The history of cinema and its millionaire revenues

Many of the highest-grossing films in Spain are part of the franchise with the highest box office revenues of all time: Marvel Cinematic Universe. The superhero movies amassed 18.42 billion U.S. dollars worldwide with all its Marvel-based works. The America space franchise created by George Lucas (Stars Wars) amounted to 9.31 billion U.S. dollars in box office revenues, ranking it second on the list of highest-grossing franchises of all time.

In the United States, around ** percent of adults aged 18 to 34 have seen one or more of the films from Marvel’s ‘The Avengers’ series. This viewership share is not surprising given that all of the currently released Avengers films rank among the top ten movies of all time in terms of box office revenue. The Marvel Cinematic Universe The Marvel Cinematic Universe (MCU) encompasses the Avengers movies, 18 other superhero films, multiple television series’, short films, and, of course, comic books. MCU is the highest grossing film franchise of all time, with its box office revenues dwarfing those of other top franchises like Star Wars, Harry Potter and James Bond. Single film box office revenues in the billions have almost become the norm for the franchise, and numerous further films and projects are already in the works. The Walt Disney Company Marvel Entertainment is a subsidiary of massive entertainment industry conglomerate The Walt Disney Company. Disney, also well-known for its appeal to younger audiences, ranks among the most valuable brands in the world, and its other subsidiary companies include major film studios such as Pixar, Lucasfilm and 20th Century Fox, as well as television networks like the Disney Channel, ESPN and FX.