How high is the brand awareness of OkCupid in the U.S.?When it comes to online dating users, brand awareness of OkCupid is at ** percent in the U.S. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is OkCupid in the U.S.?In total, ** percent of U.S. dating service users say they like OkCupid.What is the usage share of OkCupid in the U.S.?All in all, ** percent of dating service users in the U.S. use OkCupid.How loyal are the users of OkCupid?Around * percent of dating service users in the U.S. say they are likely to use OkCupid again.What's the buzz around OkCupid in the U.S.?In September 2024, about ** percent of U.S. dating service users had heard about OkCupid in the media, on social media, or in advertising over the past three months.

In April 2025, there were ****** downloads of OkCupid in the United States, and ****** downloads of the dating app in the Philippines. The dating service, owned by Match Group, was also popular in ****************************.

In April 2025, there were ******* monthly active users of OkCupid in the United States. Overall, there were ******* MAUs of the dating app in the Philippines, and ******* MAUs in India. OkCupid is owned by Match Group.

In April 2025, there were ******* downloads of OkCupid, up from ******* downloads in the previous quarter. August 2019 saw a peak of over *********** downloads of the popular dating app, owned by Match Group.

According to April 2020 survey data of adults in the United States, 11 percent of male respondents were currently using OkCupid. Only six percent of female survey respondents confirmed being users of the social dating app.

In April 2025, dating app OkCupid generated *********** U.S. dollars via in-app purchase revenue. In-app purchase revenue has been steadily increasing since 2024 for the dating platform owned by Match Group.

How high is the brand awareness of OkCupid in the UK?When it comes to online dating users, brand awareness of OkCupid is at 45 percent in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is OkCupid in the UK?In total, 7 percent of UK dating service users say they like OkCupid.What is the usage share of OkCupid in the UK?All in all, 5 percent of dating service users in the UK use OkCupid.How loyal are the users of OkCupid?Around 3 percent of dating service users in the UK say they are likely to use OkCupid again. Set in relation to the 5 percent usage share of the brand, this means that 60 percent of their users show loyalty to the brand.What's the buzz around OkCupid in the UK?In November 2023, about 5 percent of UK dating service users had heard about OkCupid in the media, on social media, or in advertising over the past three months.

According to April 2020 survey data of adults in the United States, ten percent of respondents aged 30 to 44 years were currently using OkCupid. Adults aged 18 to 29 years were most likely to use the social dating app, as 14 percent of respondents from that age group confirmed being current users.

OkCupid is a part of Match Group, an American internet company that owns and operates a selection of online dating sites including Tinder, PlentyOfFish and Match.com. The annual dating revenue of the Match Group in 2018 was 1.7 billion U.S. dollars. Overall, dating apps are among the more successful social media apps in terms of revenue generation.

How high is the brand awareness of OkCupid in Germany?When it comes to dating service users, brand awareness of OkCupid is at **% in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is OkCupid in Germany?In total, *% of German dating service users say they like OkCupid. However, in actuality, among the **% of German respondents who know OkCupid, **% of people like the brand.What is the usage share of OkCupid in Germany?All in all, *% of dating service users in Germany use OkCupid. That means, of the **% who know the brand, **% use them.How loyal are the users of OkCupid?Around *% of dating service users in Germany say they are likely to use OkCupid again. Set in relation to the *% usage share of the brand, this means that **% of their users show loyalty to the brand.What's the buzz around OkCupid in Germany?In August 2022, about *% of German dating service users had heard about OkCupid in the media, on social media, or in advertising over the past three months. Of the **% who know the brand, that's **%, meaning at the time of the survey there's little buzz around OkCupid in Germany.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

The monthly number of OkCupid app downloads slightly decreased over the observed period of time in Singapore, peaking at about **** thousand downloads in May 2023. During this month, the app generated about **** thousand U.S. dollars in Singapore.

This statistic illustrates findings of a survey on the share of individuals who are current or past users of OKCupid in the United Kingdom (UK) in June 2017, by sexual orientation. OKCupid is an online dating site that provides services to male and female users who seek to find new personal connections over the internet. During the survey period it was found, that five percent of responding heterosexual individuals reported that they were current users. Furthermore, 60 percent of homosexual respondents stated that they had never used OKCupid. Additionally, it was found that 19 percent of polled individuals stated that they knew OKCupid at least by name.

The monthly OkCupid app revenue slightly decreased over the observed period of time in Singapore. In January 2023, the online dating app revenue peaked at 37.38 thousand U.S. dollars, while the app was downloaded about 3.83 thousand times in that month.

This statistic illustrates findings of a survey on the share of individuals who are current or past users of OKCupid in the United Kingdom (UK) in June 2017. OKCupid is an online dating site that provides services to male and female users who seek to find new personal connections over the internet. During the survey period it was found, that six percent of responding individuals reported that they were current users. Furthermore, 88 percent stated that they had never used OKCupid. Additionally, it was found that 79 percent of polled individuals stated that they knew OKCupid at least by name.

The number of users is forecast to experience significant growth in all segments in 2028. The trend observed from 2017 to 2028 remains consistent throughout the entire forecast period. There is a continuous increase in the indicator across all segments. Notably, the Online Dating segment achieves the highest value of 8.1 million users at 2028. The Statista Market Insights cover a broad range of additional markets.

Tinder is the most downloaded dating application on Android devices worldwide. As of October 2020, the app was downloaded nearly *** million times. Badoo ranked second with roughly *** million downloads in the evaluated period, followed by Bumble and happn. Some of the major players in the mobile dating app industry are in fact under the Match Group umbrella, including Tinder, Match.com, OkCupid, Hinge, and PlentyOfFish. Founded in 2009, Match Group generated a revenue of nearly *** billion U.S. dollars in 2020. Tinder
Tinder is not only the leading app on Android devices but the most downloaded app in general. Over *** million online daters had accessed the app from Apple App Store and Google Play Store as of January 2021. North and Latin America account for the largest share of monthly downloads. Online dating during the coronavirus pandemic
Despite restrictions and limited socializing during the coronavirus pandemic in 2020, online dating remained one of the few opportunities to meet new people. As of March 2020, Badoo was users’ favorite with over *** million monthly visits. PlentyOfFish, Tinder, and Match.com followed in the ranking.

Match Group, a market leader in online dating platforms, has experienced a shift in its user base over the past two years. In the first quarter of 2025, the company reported approximately 14.2 million paid users. Despite a slight decline in paid users, Match Group's revenue has continued to grow. Regional distribution of paid subscribers Match Group's paid subscriber base is not evenly distributed across global regions. As of the second quarter of 2024, the Americas led with nearly seven million paying subscribers, followed by Europe with 4.4 million, and the Asia Pacific region with 3.6 million. This regional breakdown provides insight into where Match Group's services, including popular platforms like Tinder, Match.com, and OkCupid, are most widely adopted and monetized. Tinder's dominance in the dating app market Tinder, Match Group's flagship app, continues to dominate the dating app market. In November 2024, Tinder generated over 8.2 million downloads globally across the Apple App Store and Google Play Store. The app's popularity is further evidenced by its financial performance, as it was the highest-grossing dating app worldwide in 2024, generating approximately one billion U.S. dollars in revenue. This success underscores Tinder's significant contribution to Match Group's overall performance and its ability to monetize its user base effectively.

According to a March 2025 survey conducted in the United States, there were around 6.5 million users of Match Group's Tinder. Among the selected platforms, this was by far the most most popular in the country. Plenty of Fish had around 3.75 million users, and the dating service Match had around 3.09 million. Additionally, OkCupid amassed around 2.5 million users.

Concerning the 11 selected segments, the segment Others has the largest value share by brand with 22 percent. Contrastingly, OkCupid is ranked last, with one percent. Their difference, compared to Others, lies at 21 percentage points. Find more statistics on other topics: a comparison of the brand shares in the world and a comparison of the brand shares in the Americas. The Statista Market Insights cover a broad range of additional markets.

According to a March 2025 survey conducted in the United States, Tinder, Plenty of Fish, Match, and OkCupid, had far more male users than female users. Overall, OkCupid's user base was made up of ** percent men and ** percent women. Market leader Tinder saw slightly more female users, with ** percent of users identifying as women.

In the first quarter of 2021, the Match Group's number of paid member count amounted to more than 11 million subscribers, up from the 10.9 million of the previous quarter. Match Group, formerly owned by IAC, owns and operates online dating platforms such as the eponymous Match.com, OkCupid, Tinder, PlentyofFish and others. Since the second quarter of 2021, Match Group paid users count includes all users who purchased the company's products, including those who make only à la carte purchases.