Introduction

Infographic Statistics: ​Infographics have emerged as a powerful tool in data communication, significantly enhancing content engagement and information retention. Approximately 60% of businesses have integrated infographics into their content strategies, recognizing their effectiveness in conveying complex data succinctly.

Content incorporating images and graphics, such as infographics, can achieve up to 650% higher engagement compared to text-only content. Furthermore, infographics are 30 times more likely to be read than purely textual articles, underscoring their appeal to audiences. The human brain processes visual information more efficiently, with 90% of information transmitted to the brain being visual.

Additionally, 65% of individuals are visual learners, highlighting the importance of visual aids in learning and information dissemination. When information is paired with relevant images, people retain 65% of the information three days later, compared to only 10% when it is presented without visuals.

These statistics demonstrate the critical role of infographics in enhancing communication, improving comprehension, and increasing audience engagement across various platforms.

This statistic shows the results of a 2014 Popsugar survey among American women asking them if they share and post infographics. During the survey, 11.9 percent of female respondents said they share and post often.

The infographic, entitled TORONTO. Your city. Your facts. Take a look!, is designed to inform readers about Statistics Canada survey collection in the Toronto and surrounding areas by presenting a selection of household survey data for the Census Metropolitan Area of Toronto. The purpose of this infographic is to encourage residents in the Toronto and surrounding areas to participate in Statistics Canada's surveys when they are selected.

InfographicVQA is a dataset that comprises a diverse collection of infographics along with natural language questions and answers annotations. The collected questions require methods to jointly reason over the document layout, textual content, graphical elements, and data visualizations. We curate the dataset with emphasis on questions that require elementary reasoning and basic arithmetic skills.

In 2010, the Canadian Internet Use Survey (CIUS) was redesigned to better measure the type and speed of household Internet connections. It is a hybrid survey that measures both household Internet access and the individual online behaviours of a selected household member, including the use of e-commerce. This infographic describes some results of the Canadian Internet Use and e-Commerce survey of 2012.

The California Department of Tax and Fee Administration's data visualizations use data from the open data portal. These visualizations are intended to provide you with centralized access to CDTFA's publicly available data in easy-to-use formats.

U.S. States (Generalized) represents the 50 states and the District of Columbia of the United States. Social vulnerability infographics for COVID-19 are available as attachments at the state level.

According to the findings of mid 2019 survey of global marketers, 85 percent of respondents said that they produced blog posts from the data they had procured through original research, while 61 percent of respondents reported to using such data to create infographics.

The data coming from the census 2010 - used to develop this publication of infographics on population characteristics on each of Indonesia’s thirty-three provinces. The book is the result of cooperation between with BNPB and BPS and the United Nations agencies UNOCHA, UNFPA, WFP, and UNDP. UNFPA provided technical assistance in the preparation of the basic population indicators such as sex ratio, population density, main livelihood, and levels of literacy. In addition, this book also displays information regarding dependency ratio, fertility rates, life expectancy, and infant mortality rates included in the Population Projection 2010-2035. The results can be seen in this link: http://reliefweb.int/report/indonesia/indonesia-province-infographic-book-27-nov-2014 The datasets can also accessible in here: http://dibi.bnpb.go.id/profil-wilayah/11/aceh

This infographic, entitled Family Violence in Canada, presents results from the Uniform Crime Reporting Survey and General Social Survey on victimization. Findings cover the prevalence of both police-reported and self-reported family and spousal violence in Canada.

Approx. 11 people die by suicide each day.

Source: SINGAPORE DEPARTMENT OF STATISTICS

Data Last Updated: 28/02/2025

Update Frequency: Annual

Footnotes: For more information, please refer to the 'Population Trends' publication (www.singstat.gov.sg/publications/population/population-trends) and the Information Paper on 'Singapore Resident Population, 2003-2007' (www.singstat.gov.sg/-/media/files/publications/population/respop.pdf). For more information on Rate of Natural Increase, please refer to the Statistics Singapore Newsletter on 'Singapore's Rate of Natural Increase for Population' (www.singstat.gov.sg/find-data/search-by-theme/population/population-and-population-structure/publications-and-methodology). For more information on Old-Age Support Ratio, please refer to the the Infographics on 'Old-Age Support Ratio' (www.singstat.gov.sg/modules/infographics/old-age-support-ratio) and Statistics Singapore Newsletter on 'Are the Old-Age Support Ratio Trends Similar Across Different Working-Age Groups' (www.singstat.gov.sg/find-data/search-by-theme/population/population-and-population-structure/publications-and-methodology).

Adapted from: https://tablebuilder.singstat.gov.sg/table/TS/M810001

In 2010, the Canadian Internet Use Survey (CIUS) was redesigned to better measure the type and speed of household Internet connections. The CIUS consists of a household component that measures home access, and an individual component that measures online behaviours, including the use of e-commerce. This infographic describes some results of the Canadian Internet Use and e-Commerce survey of 2010.

Food & drink infographics is a book. It was written by Simone Klabin and published by Taschen in 2018.

Migration Summary (2011-2020) Infographic to be embedded in 2022 BBTN Migration Story Map. Data for maps and tables was retrieved from: Internal Revenue Service, Statistics of Income Division Migration Data, 2011 - 2020.

Using the coronavirus infographic template in Business/Community Analyst Web (ArcGIS Blog).

As research and communication proficiency are ubiquitous in the academic and professional world, teaching students the necessary information and visual literacy skills has become increasingly important. Integrating information and visual literacy pedagogy into substantive coursework can enhance student comprehension of the material, and teach students to make a meaningful contribution to public awareness and understanding of political science. Yet faculty often find it challenging to include instruction in these skills with necessary coverage of substantive course material. This paper discusses the use of an infographic assignment in an introductory American government class as a tool to teach literacy skills and reinforce substantive course concepts. Encouraging students to distill academic research into an infographic requires students to understand the process of information creation, the role of visuals in communication, and how scholarship acts as a conversation, all key components of literacy in higher education.

Explore the Going Smokefree Matters – Bars and Restaurants Infographic which outlines key facts related to the effects of secondhand smoke exposure in bars and restaurants.

Snapshot img

Visual Content Market Size 2025-2029

The visual content market size is forecast to increase by USD 1.24 billion at a CAGR of 5.1% between 2024 and 2029.

The market, encompassing digital stock images and software-generated graphics, continues to experience significant growth In the US. Key drivers include the increasing demand for digital content in various sectors such as real estate, education, and digital marketing. A catalyst for this growth is the rising preference for visuals like 360-degree images and videos. However, the market faces challenges, including limited online video consumption due to slow internet speeds. As digital marketing becomes more prevalent, the need for high-quality, visually engaging content is increasingly important. This trend is expected to continue, with advancements in technology further enhancing the potential of visual content to captivate audiences and drive engagement.

What will be the Size of the Visual Content Market During the Forecast Period?

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The market continues to expand as businesses recognize the power of engaging, shareable content to capture audience attention and drive performance. The human brain processes visual information 60,000 times faster than text, making infographics, videos, photos, and interactive visuals effective tools for conveying complex information and boosting brand awareness. For example, a brand may include a CTA in an infographic, inviting users to sign up for a newsletter or download an e-book. Visual content drives ROI through increased traffic, backlinks, and calls to action. 



Platforms and others provide businesses with a range of image-based and interactive content solutions. As the market evolves, expect to see a continued focus on creating high-quality, shareable visuals that resonate with audiences and deliver measurable results. Visual capitalists are leveraging a variety of formats, including pictures, diagrams, charts, online videos, slide decks, native video, and ultimate guides, to present complex data and insights in an engaging and accessible way.

How is this Visual Content Industry segmented and which is the largest segment?

The industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Product

  Stock images
  Stock video


Application

  Editorial
  Commercial


License Model

  RF
  RM


End-user

  Media and entertainment
  Advertising
  Corporate
  Others


Geography

  North America

    Canada
    US


  Europe

    Germany
    UK
    France
    Italy


  APAC

    China
    India
    Japan


  Middle East and Africa



  South America

By Product Insights

The stock images segment is estimated to witness significant growth during the forecast period.

The market experienced significant growth in 2024, with stock images leading the segment. The proliferation of digital photography, driven by the easy accessibility and affordability of digital single-lens reflex (DSLR) cameras, has contributed to market expansion. Notably, there has been an increasing trend of collaborations among companies, enabling them to broaden their offerings, reach larger audiences, and enhance customer value. The market exhibits minimal price differentiation based on picture resolution due to the transition to mobile and online platforms. The demand for responsive web design has fueled the need for high-quality, small images, leading to advancements in image resolution technology. Visual content encompasses various formats, including infographics, videos, YouTube, Hubspot, and social media, among others.

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The stock images segment was valued at USD 3.38 billion in 2019 and showed a gradual increase during the forecast period.

Regional Analysis

North America is estimated to contribute 38% to the growth of the global market during the forecast period.

Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The North American market holds the largest share In the global visual content industry. The US is the primary contributor to this market's growth due to the increasing demand for video content among commercial consumers. Factors such as enhanced broadband penetration and faster internet speeds facilitate smoother video consumption. Furthermore, the proliferation of social media platforms like Facebook and Instagram In the US fuels market expansion. Visual content encompasses various formats, including infographics, videos, YouTube, Hubspot, and interactive visuals. These ele