The global number of AI tools users in the 'AI Tool Users' segment of the artificial intelligence market was forecast to continuously increase between 2024 and 2030 by in total 414.7 million (+131.91 percent). After the tenth consecutive increasing year, the number of AI tools users is estimated to reach 729.11 million and therefore a new peak in 2030. Notably, the number of AI tools users of the 'AI Tool Users' segment of the artificial intelligence market was continuously increasing over the past years. The Statista Market Insights cover a broad range of additional markets.

As of 2023, most surveyed companies in the United States and Europe claim to be either industry leaders in terms of data, analytics, and artificial intelligence (AI) function advancements or about the same as their industry peers.

Most organizations have not adapted AI to a great degree, with only a select number of employees within an organization using it in 2023. This is in all likelihood because the technology is still maturing and a select amount of employees might be running pilot programs or test programs for AI usage within companies. What is notable is more than a quarter of companies did not use any AI within their enterprise in 2023.

The results of a survey conducted among global students in July 2024 show that helping with resume and cover letter writing is the most common use case for artificial intelligence tools among higher education students. Two thirds of respondents also said they used AI to assist them in writing, for personalized content recommendations, and research. All in all, 86 percent of students worldwide admit to using AI in their schoolwork.

Combined, China had the highest rate of exploring and deploying artificial intelligence (AI) globally in 2022. It was followed closely by India and Singapore. This lead was also marked when accounting only for the deployment of AI in organizations in China, with India following. Both nations had a nearly 60 percent deployment rate. When accounting only for exploration, however, the leading nations were Canada and the United States.

AI in Europe on the rise

Europe contains an exceptionally vibrant technology sector. This is particularly true in the field of AI, where funding for startups specializing in this high-demand technology stood at more than 1.4 billion U.S. dollars in late 2022. Many of Europe’s major economies are leaders in the exploration and deployment of AI and are ahead of the global curve.

Opportunities for early adopters

Those businesses that begin using AI early will find it easier to reap the benefits. The most desirable effect, or at least the one that directly affects most businesses, is a revenue increase as it underpins the whole of their business model. The most important benefit of AI usage in enterprises is in supply chain management and human resources.

Major improvements to supply chains provide a major boost to revenue by using AI to map out idiosyncrasies and problematic stops. When it comes to human resources, the use of AI can drastically reduce time in hiring cycles by enabling AI-driven algorithms to select those candidates whose resume most aligns with the job requirements.

The statistic shows the cumulative revenues from the ten leading artificial intelligence (AI) use cases worldwide, between 2016 and 2025. Over the ten years between 2016 and 2025, AI software for vehicular object detection, identification, and avoidance is expected to generate 9 billion U.S. dollars.

Western nations were the most reluctant to trust and accept artificial intelligence (AI) driven systems across private and personal space. This might be related to an innate reluctance to relinquish personal information and accept computer-driven algorithms as replacement workers. Among those most willing to trust and accept AI, the BRICS countries (Brazil, Russia, India, China, and South Africa) were most likely to put their faith in algorithms. It must be noted that Russia was not part of the survey.

As of 2023, about half of the surveyed companies claim to take the steps of explaining how the artificial intelligence (AI) works, ensuring a human is involved in the process, and instituting an AI ethics management program to guarantee transparency and data security.

About 14 percent of real estate firms used artificial intelligence, according to a 2023 survey among 750 CFOs at major companies worldwide. Approximately 28 percent of respondents shared that their firm was in early-stage adoption, while 30 percent were piloting the technology. Meanwhile, about three percent of industry experts were not interested.

During a 2024 global survey among marketing and media leaders, approximately 42 percent reported using artificial intelligence (AI) tools a few times per week or daily when writing or generating content. Around 40 percent said they used those solutions for social media content generation. According to the same study, Facebook and Instagram were the social media platforms most used by global marketers for organic content and paid ads.

Tech, media, and telecoms industries were the most diligent adopters of AI in 2024, with some 44 percent of respondents using AI in their business. AI was most used in the product and/or service development functions, with only those working in consumer goods and retail using it less than 20 percent.

As of 2023, the strategy domain is the one with the largest number of companies claiming to be either a pacesetter or a chaser in terms of artificial intelligence (AI) readiness. The data domain held the largest number of laggards in the technology.

According to a survey conducted in December 2021, 64 percent of clinicians in the Asia Pacific and South America regions believed that in future they will make the majority of their decisions using clinical decision support tools that use artificial intelligence (AI). On the other hand, fewer than 50 percent of clinicians surveyed in Europe and North America agreed that the majority of clinical decisions in ten years' time will be based on AI.

As of 2023, most surveyed countries demonstrate concern about the misuse of artificial intelligence (AI) and the potential of using it for nefarious purposes. The impact of AI on jobs and possible violation of citizens' privacy are also major points of concern, having been mentioned by at least 40 percent of the respondents in nearly all surveyed countries.

In a 2024 global survey of senior travel technology leaders, over half of respondents said that their companies used generative artificial intelligence (AI) to assist travelers during the booking process. Meanwhile, 48 percent of the sample mentioned the use of generative AI for recommendations of activities or venues.

Information and technology services and telecommunications have the highest share of employers that expect that AI and big data will be core skills for their workers between 2025 and 2030 or over 65 percent. This is unsurprising as AI is vital to disseminating large quantities of information and improve telecommunication services.

Around half of respondents from the consumer goods and retail industry state that deployment of artificial intelligence can help improve customer care. This means that an AI solution can take over augmented conversations to answer customer questions and lead the customer on to the right agent in situations it cannot assist, for example. Additionally, 47 percent of respondents say that AI can greatly enhance inventory management by helping to effectively manage costs and buyers' needs. That is, AI technology tracks quantities of supply and demand at both ecommerce sites and physical locations, ensuring they are in sync.

In the United States, most retail companies are likely to use artificial intelligence (AI) for marketing purposes. Nearly 49 percent of professionals from retail companies answering a survey in 2024 stated that their enterprises will be using AI to handle marketing automation. Chatbots and virtual shopping assistants follow in the ranking, with 31.4 percent of answers.

The banking sector's spending on generative artificial intelligence (AI) is projected to surge to 84.99 billion U.S. dollars by 2030, with a remarkable 55.55 percent compound annual growth rate. This astonishing growth reflects the increasing significance of AI in reshaping the banking industry's landscape, as it seeks to leverage AI-driven technologies to enhance customer experiences, optimize operations, and drive innovation. AI investment across industries The banking sector's substantial investment in AI is part of a broader trend of increasing AI adoption across industries. In 2023, the banking sector was one of the largest investors in AI, with 20.6 billion U.S. dollars, signaling its proactive approach in embracing AI technologies. Moreover, the financial sector is poised for remarkable growth, with an estimated increase from 35 billion U.S. dollars in 2023 to 97 billion U.S. dollars in 2027, representing a significant upward trajectory in AI investment within the industry. Global corporate AI investment trends The surge in AI investment aligns with global trends, as corporate investment in AI reached nearly 92 billion U.S. dollars in 2022. This substantial increase underscores the growing importance of AI development worldwide and sets a strong foundation for the expansion of AI technologies. As the banking sector continues to navigate the evolving AI market, these trends highlight the competitive landscape of AI investment and the potential for the sector to capitalize on AI technologies to drive future growth and innovation.

A 2023 study focused on the main opportunities considered by global hotel chains to implement artificial intelligence (AI) and machine learning in property operations. Based on the survey, 77 percent of respondents saw the biggest AI and machine learning opportunity in predictive modeling for environmental protection using energy, water, and waste-monitoring tools. This figure denotes an increase of 30 percentage points compared to the 2021 study.