In 2021, at 0.0089 South Korea had the highest number of plastic surgery per capita, this was followed by Argentina. In third place was Brazil with 7.62 plastic surgeries per 1,000 population. Even though the United States was the country with the highest number of surgical cosmetic procedures in total in 2021, the U.S. only ranked sixth in terms of number of plastic surgery per capita worldwide. In 2022, Brazil has overtaken the U.S. for the highest number of surgical cosmetic procedures worldwide.

In 2024, nearly 7.9 million Botulinum toxin, commonly known as Botox, injections were performed by plastic surgeons globally, making it the most popular non-invasive cosmetic treatment. Hyaluronic acid injections and hair removal rounded out the top three most sought-after minimally invasive procedures, highlighting the diverse range of options available to those seeking aesthetic enhancements. Global distribution of cosmetic procedures The United States remains at the forefront of the cosmetic procedure industry, accounting for 13 percent of all plastic surgeons worldwide in 2024. While Brazil leads in surgical procedures, the U.S. maintains its top position for total cosmetic procedures due to the high volume of nonsurgical treatments. Countries like Japan and Italy also show a preference for nonsurgical "touch-ups" over surgical treatments. Rising popularity of medical tourism Cosmetic surgery tourism has become increasingly common, with some countries becoming hotspots for foreign patients. Colombian surgeons, for instance, reported that an average of 36 percent of its cosmetic surgery patients were from abroad in 2023, primarily from the United States, Venezuela, and Ecuador. This trend extends to other regions as well, with Turkey seeing the largest share of foreign patients traveling from Germany for procedures. The willingness of individuals to travel internationally for cosmetic treatments demonstrates the varying accessibility, quality, safety, and costs of procedures across different countries.

In 2024, there were over one million reconstructive surgeries conducted by plastic surgeons in the United States. Of these, tumor removal was the most common, with 361,798 procedures, followed by hand surgery, which accounted for 208,480 procedures, for example for carpal tunnel syndrome or arthritis. The third most common procedure was breast reconstruction, with 162,579 surgeries performed, this could be done following a mastectomy (breast removal surgery) due to breast cancer. Compared to 2023, all types of reconstructive surgeries have increased

In 2024, the large majority of surgical cosmetic procedures worldwide were undertaken by women, with nearly 83.9 percent of surgeries. The share of men undergoing plastic surgery has increased slightly from 14.3 percent in 2023 to 16.1 percent by 2024.

In 2024, approximately **** thousand cosmetic surgeries were carried out in the United Kingdom. This was slightly higher than 2023 figures, but lower than 2022. From 2003 to 2015 there was a steady increase in the number of cosmetic surgical procedures conducted in the UK. In 2016, Brexit and other global uncertainties may have factored into the large drop in number of surgeries.Popular types of cosmetic surgery The most popular cosmetic surgery among women in the UK in 2024 was breast augmentation with nearly ***** procedures, followed by breast reduction with approximately ***** procedures. For men, rhinoplasty was the most common surgery that year, with *** surgeries carried out. Cosmetics market in the UK In 2023, the sales value of the cosmetics market in the UK amounted to almost *** billion British pounds. This is only a slight decrease in market value compared to the highest market value in 2017, which stood at *** billion pounds. Cosmetic facial care was the leading category in the UK in skincare cosmetics, with a sales value of over *** million British pounds in 2022.

The most common surgical cosmetic procedures worldwide include liposuction, breast augmentation, and eyelid surgery. In 2024, nearly *** million breast augmentation procedures were performed. On the other hand, also among the top 10 most performed plastic surgery was breast reduction. Who has cosmetic procedures? The countries with the highest number of cosmetic procedures overall include the United States, Brazil, and Mexico. Non-surgical cosmetic procedures are most common in the U.S., while surgical procedures are most common in Brazil. In 2023, the U.S. registered nearly *** million surgical cosmetic procedures, while Brazil recorded nearly *** million. It is therefore no surprise that the U.S. and Brazil are also the countries with the highest number of plastic surgeons worldwide. Cosmetic procedures in the U.S. In the United States, among both women and men, the most common surgical procedure was liposuction, followed by breast augmentation for women and breast reduction for men.

The United States leads the world in cosmetic procedures, with over *** million performed in 2024. This figure underscores the country's dominant position in the global aesthetic medicine market, surpassing Brazil's *** million procedures. The popularity of cosmetic enhancements in the U.S. is driven by a mix of surgical and non-surgical treatments, reflecting a growing acceptance of aesthetic interventions across demographics. Trends in procedure types and gender preferences While the U.S. tops the overall list, Brazil leads in surgical procedures, highlighting regional differences in cosmetic preferences. While liposuction was the most sought-after surgical procedure for both men and women in 2023, in 2024, eyelid surgery has emerged as the number one procedure. Women, though, still opt for more liposuction than blepharoplasty. The share of cosmetic surgery undergone by women is gradually decreasing. Men, on the other hand, are increasingly pursuing cosmetic enhancements, with their participation rising from **** percent in 2018 to **** percent in 2024. Non-invasive procedures gain traction Non-surgical treatments are a significant driver of the U.S. cosmetic market's growth. In 2024, an estimated **** million minimally invasive cosmetic procedures were performed in the U.S. Botox and other neuromodulator injections led the pack with *** million procedures, followed by HA fillers and skin resurfacing.

Among the most common surgical cosmetic procedures in the U.S., satisfaction levels of patients are relatively high. Up to ** percent of those who received breast augmentation surgery stated they would do it again, while 88 percent of those who received a liposuction said they would have the procedure again. Cosmetic surgery in the U.S. The most common cosmetic procedures in the United States by number of procedures include liposuction, breast augmentation, tummy tuck, and breast lifts. Women are more likely to choose cosmetic surgery than men, but men do also choose to receive cosmetic surgery. The most common such procedures among men are breast reduction, liposuction, and blepharoplasty or cosmetic eyelid surgery. Cosmetic surgery worldwide Brazil overtook the United States as the country with the highest number of surgical cosmetic procedures worldwide, third in place was Mexico. In the United States, there were nearly *** million surgical procedures in 2023. The most common cosmetic procedures worldwide are liposuction, breast augmentation, eyelid surgery, and tummy tuck.

In 2023, plastic surgery practices across the U.S. performed 24,728 liposuction procedures on men. Liposuction was thus the most common cosmetic surgery for American men in 2023. That year, the second most performed plastic surgery procedure among men in the U.S. was breast reductions (gynecomastia), with 21,043 surgeries registered.

In 2023, of the total **** million surgical cosmetic procedures conducted in the U.S., ** percent were performed on U.S. adults aged 35 to 50 years. Of this age group, the top surgical procedure was ***********.

In a survey conducted across six Southeast Asian markets in October 2023, 47 percent of the respondents from Vietnam stated to have had cosmetic procedures done. Cosmetic procedures include treatments such as botox, dermal fillers, and laser treatment.

*********** continues to reign as the most popular surgical cosmetic procedure in the United States, with nearly *** thousand operations performed in 2023. This fat removal technique outpaced other common surgeries like ***********************************, which were the second and third, respectively, most performed plastic surgeries in the U.S. Gender Differences in Cosmetic Surgery Choices While liposuction topped the list for both genders, men and women showed distinct preferences in other procedures. For women, breast augmentation was the second most common surgery, with over ******* procedures performed. Men, on the other hand, opted for breast reduction as their second choice, with more than ****** operations. Global Trends in Cosmetic Procedures The popularity of liposuction extends beyond U.S. borders, ranking as the most performed surgical cosmetic procedure worldwide, with over *** million procedures in 2023. Breast augmentation follows closely behind on the global stage, with nearly *** million procedures. The United States and Brazil lead in the number of cosmetic procedures performed globally, with Brazil surpassing the U.S. in surgical procedures.

In 2023, roughly a quarter of respondents said they have had at least one cosmetic procedure in the United States. This could be plastic surgery or minimally invasive cosmetic procedures, including cosmetic dentistry. One in ten respondents reported they have had two or more aesthetic procedures.

In 2023, most cosmetic surgery tourists went for surgeries in neighboring countries. However, sometimes for the sake of beauty, people traveled quite far. In the UK, the most frequently cited country of foreign cosmetic surgery patients was, in fact, the UAE. In Venezuela, Spaniards were the most common foreign cosmetic surgery patients. This statistic shows the most frequently-cited country of origin among foreign patients. See the median and average percentage of foreign patients in each surveyed country.

In 2024 breast augmentation was the most popular cosmetic surgery among women in the UK with ***** procedures conducted in that year. This was followed by surgical breast reduction and abdominoplasty (tummy tuck). Interestingly, blepharoplasty (eyelid surgery) is instead at ***** place if the total number of cosmetic surgeries among men and women was considered.

In 2023, the average percentage of foreign cosmetic surgery patients was highest in Columbia at **** percent. That is, surveyed plastic surgeons in Columbia reported roughly *** in three of their patients came from abroad. Most commonly, these patients came from the U.S., Venezuela, or Ecuador. This statistic portrays data on medical tourism in the cosmetic surgery industry worldwide.

In 2024, an estimated ** percent of all plastic surgeons worldwide practiced in the United States. Brazil, on the other hand, had the highest share of surgical procedures at **** percent. That is, of all the surgical cosmetic procedures performed globally in 2024, nearly one in seven was conducted in Brazil.

In 2023, the most popular plastic surgery procedure performed in Mexico was liposuction, with over 145,000 interventions. Breast augmentation ranked second with more than 100,000 procedures.

This statistic describes the top 10 metro areas in the United States based on the number of plastic surgeons per every 100,000 people living there. As of 2016, Miami had the highest density of plastic surgeons. There were almost four plastic surgeons per every 100,000 inhabitants.

In 2023, Brazil was the Latin American country that performed the highest number of cosmetic surgery procedures, with over 2.1 million. Mexico followed with over 932 thousand surgical procedures completed that year. Argentina and Colombia were also among the leading countries, with around 475 thousand and 270 thousand procedures, respectively. Cosmetic surgeries in Brazil Brazil is also the nation with the highest share of plastic surgeons and the second-largest share of plastic surgical procedures in the world. As of 2022, the country accounted for 11.6 and 13.7 percent of the total for each category, respectively. The most popular surgical cosmetic procedures in the South American country are liposuction, breast augmentation, and eyelid surgeries. Plastic surgeons in Brazil The density of plastic surgeons in Brazil has been increasing in recent years, going from 2.5 professionals per 100,000 population in 2013 to close to four per 100,000 population in 2022. As of that year, nearly 8,000 plastic surgeons were registered in the country, most of them in the Southeast Region, the wealthiest and most populated region in Brazil.