According to a survey conducted among people who took part in Veganuary worldwide in 2023, approximately 25 percent of respondents intended to continue eating a vegan diet after Veganuary, compared to around seven percent who did not intend to do so. The share of those who did not maintain a Vegan diet during the month rose from 2021 to 2023 by 25 percent.
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Vegan Statistics: As they say, what we eat today decides our personality and future. If we are consuming healthy food, then our life expectancy increases. In the era of the pandemic, it is necessary to follow some kind of diet to keep the body healthy and increase immunity. Around the world, there are various types of vegans. Looking at the current number of vegans, it is expected that The Vegan Food market will increase at CAGR 6.4% by reaching $36.3 billion by 2030. Check out these interesting Vegan Statistics gathered with current insights from around the globe. Editor’s Choice In 2022, around 629,000 people have signed up for Veganuary from around the world. Out of which, 21% of the people participated for personal health reasons. By 2025, it is expected that the global Vegan market is expected to reach more than $22 billion. The year 2022 recorded 3x more growth in plant-based food sales compared to other years. Furthermore, in 2022, around 2 million Americans were completely following a vegan-based lifestyle. As of 2022, Asia Pacific was the largest market for Vegan foods and other products which was followed by Western Europe. Vegan Statistics show that 67% of Vegan diet followers are females while only 33% are males. 3% of the people started following the diet because they were influenced by some film. Studies show that African Americans are 48% more likely to shift to a Vegan lifestyle, whereas it is 46% for Asian Americans. Around the world, 40% of Vegan products were cheaper than regular products in the market. A household with a Vegan lifestyle spends 8% less on groceries compared to non-vegan households. Vegan Statistics state that, if the world decided to go Vegan then global farmland will be reduced by 75%. Vegan items are costlier at supermarkets compared to non-vegan items. The ingredients decide the cost of the total vegan food. Consumable vegan food requires around 300 gallons of water every day for production. According to Vegan Statistics, India ranks top for having the highest number of vegans as of 2022 resulting in 13%. The global dairy alternatives market is expected to grow at a CAGR of 16.7% by 2025. In the United States of America, around 1 million people have become vegan. Eating plant-based food lowers the gender-specific cancer rate by 34% in women. As of June 2022, Vegan Statistics state that in all generations, the number of vegetarians is more than vegans. If everyone converts to vegan, the greenhouse gases would be reduced by 70%, which would save $608 billion in economic value by 2050.
According to a survey conducted among people who took part in Veganuary worldwide in 2023, nearly half of the respondents intended to reduce their consumption of animal products by at least three quarters or more after Veganuary. Only one percent of respondents stated that they would not do so at all.
In 2022, the investment in plant-based companies amounted to nearly 2.1 billion U.S. dollars. By comparison, the annual investment in plant-based companies amounted to approximately 23 million U.S. dollars in 2010.
In 2022, Latin America had the highest growth rate for plant-based meat substitutes among all regions worldwide. Latin America's growth rate was approximately 36 percent. This was more than three times as much as the growth rate of Europe, which was the second-fastest growing region, with approximately nine percent growth.
In 2024, around **** percent of responding German consumers between 18 and 64 years of age followed a vegan diet. In Brazil, China, Mexico, and the U.S., between two and **** percent of respondents ate vegan diets. The noteworthy standout is India, where about ******* of respondents said they typically follow a vegan diet. The survey was carried out in four quarterly waves among online users. Veganism in the European Union The share of adults following a vegan diet in the European Union (EU) varies considerably among the different generations. According to a recent survey, Gen Z had the highest share of vegans in the EU, with approximately **** percent. In comparison, among Generation X and the Baby Boomers, the share of vegans was only *** percent. In general, the share of vegans in the EU tends to be higher among younger generations. The number of vegans in the EU is forecast to grow from about *** million in 2023 to almost *** million by 2033. Veganism in Germany Germany has a particularly high share of young adults who are vegan or vegetarian, as compared to other European countries. Approximately *** and ****** percent of young adults in Germany classify themselves as vegan or vegetarian, respectively. Moreover, being vegan in Germany has become considerably easier over the years. The number of vegan restaurants in Germany has almost ********** throughout the last decade, adjusting to the growing demand for alternatives to animal products. While there were only *** purely vegan restaurants in 2014, a total of *** vegan restaurants were counted in 2024. The growing demand for animal alternatives can also be observed in the production volume of vegetarian and vegan meat substitutes in Germany. The volume of vegetarian and vegan meat substitutes produced has grown from approximately ****** tons in 2019 to about ******* tons in 2023.
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Vegan Statistics: Veganism is a lifestyle that excludes all animal-derived products, including food and clothing, emphasizing a plant-based diet. Nutritionally, vegan diets are typically higher in dietary fiber, magnesium, folic acid, vitamin C, vitamin E, and phytochemicals, while being lower in calories, saturated fat, cholesterol, long-chain omega-3 fatty acids, vitamin D, calcium, zinc, and vitamin Bâ‚ â‚‚. For instance, vegans often consume approximately 21 grams of saturated fat daily, compared to 54 grams in omnivores. Additionally, vegans tend to have about double the dietary fiber intake compared to omnivores.
However, due to the exclusion of animal products, vegans may need to pay special attention to certain nutrients, such as vitamin B₠₂, which is not readily available in plant foods and often requires supplementation. Let’s understand these recent Vegan Statistics, which will shed light on the development in the market.
Vegan Food Market Size 2024-2028
The vegan food market size is forecast to increase by USD 29.93 billion at a CAGR of 15.2% between 2023 and 2028.
The market is experiencing significant growth driven by the increasing number of consumers adopting veganism as a lifestyle choice. This trend is being fueled by rising health consciousness, ethical concerns, and environmental sustainability concerns. According to recent studies, the global vegan population is projected to reach 70 million by 2027, presenting a substantial market opportunity for food companies. However, the market is not without challenges. One of the key challenges is the lack of standardization guidelines for vegan food products. This can make it difficult for consumers to trust the authenticity of vegan claims and for companies to ensure consistency in their product offerings. Additionally, the rapid pace of new product launches in the market can make it challenging for companies to differentiate themselves and maintain market share. To capitalize on this market opportunity, companies must focus on transparency, innovation, and consistency in their product offerings while navigating the complex regulatory landscape. By staying abreast of consumer trends and adapting to changing market dynamics, companies can effectively position themselves to meet the growing demand for vegan food options.
What will be the Size of the Vegan Food Market during the forecast period?
Request Free SampleThe market continues to experience growth, fueled by increasing consumer awareness and adoption of plant-based diets for health, ethical, and environmental reasons. According to market research, sales of plant-based meat alternatives, such as meat substitutes and vegan meat, are on the rise, with an estimated value of over USD12 billion in 2021. Plant-based dairy alternatives, including vegan cheese, milk, and other alternative dairy products, are also gaining popularity, driven by lactose intolerance, lactose malabsorption, and cardiovascular disease concerns. The vegan meal sales market is expanding as well, with food chains and delivery services offering more vegan options to cater to the growing demand. The vegan lifestyle, which includes plant-based diets and ethical considerations, is no longer a niche trend but a mainstream choice for many consumers. Additionally, the food intolerance network and weight loss motivations contribute to the market's expansion. Overall, the market is poised for continued growth, with strong demand for innovative and delicious plant-based options.
How is this Vegan Food Industry segmented?
The vegan food industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments. Distribution ChannelOfflineOnlineProductDairy alternativeMeat alternativeOthersGeographyNorth AmericaUSEuropeFranceGermanyAPACChinaJapanSouth AmericaMiddle East and Africa
By Distribution Channel Insights
The offline segment is estimated to witness significant growth during the forecast period.The market encompasses the sales of plant-based sources, such as plant-based milk, meat substitutes, and cheese, among others. Consumer preferences for sustainable diets, ethical consumption, and health concerns, including lactose intolerance and obesity rates, have fueled the demand for vegan food products. According to the Food Intolerance Network, lactose malabsorption affects approximately 65% of the global population, driving the growth of dairy alternatives. Manufacturers of vegan food offer their products through various channels, including grocery platforms, vegan restaurants, and online distribution channels. While the offline distribution channel, which includes sales through hypermarkets, supermarkets, and independent retailers, generates significant revenue, its market share has been declining due to the increasing trend of online shopping. Retailers are adapting to this shift by introducing new strategies, such as better pricing and wider assortments, to remain competitive. Vegan meal sales have also seen a rise, with an increasing number of consumers adopting a flexitarian diet, which involves reducing meat consumption but not eliminating it entirely. Product innovation, including sustainable packaging and alternative proteins, is a key driver in the market. Companies such as Daiya Foods, Treeline Cheese, and Harvest Gourmet offer a range of plant-based food products with nutritious content and health benefits. Environmental concerns and animal health are also significant factors influencing consumer behavior towards vegan food. The market for vegan food products is expected to continue growing as consumers become more health-conscious and aware of the health implications of their food choices. The market also caters to variou
Animal welfare topped the list of motivations for vegetarians and vegans of why they follow their diet in the United States. The survey, from early 2024, found that roughly 43 percent of respondents named this as a one of the reasons they currently follow their diet.
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Market Summary of Vegan Fast-Food Market:
• The global Vegan Fast-Food Market size in 2023 was XX Million. The Vegan Fast-Food Market Industry's compound annual growth rate (CAGR) will be XX% from 2024 to 2031. • The market for vegan fast food is increasing due to a shift in customer preferences for vegan food items and health consciousness and an increase in awareness and understanding among people about animal husbandry. • The market is anticipated to grow dramatically as consumers throughout the world become increasingly receptive to plant-based fast-food items. Diets that are vegetarian, vegan, or flexitarian were becoming more and more popular.. • To create and launch new vegan product variations, businesses are investing in expanding their production and technological capacities. • North America is the dominating market due to the shift in consumer preferences towards more ethical, healthy, and sustainable food options such as a vegan diet is anticipated to have a significant positive impact on the expansion of the local market.
Market Dynamics of the Vegan Fast-Food Market
Key Drivers of the Vegan Fast-Food Market
The market for vegan fast food is driven by a shift in customer preferences for vegan food items and health consciousness.
The food industry is changing these days since more and more people are choosing plant-based foods and becoming vegans. The practice of becoming a vegan, or avoiding animal products in one's diet, has become more and more well-known in recent years. Globally, the popularity of vegan diets is mostly being driven by rising public awareness of issues related to animal welfare, the environment, and health. For Instance, In 2022, over 700,000 people from nearly every nation in the world signed up for the Veganuary campaign, which encourages people to eat vegan for the entire month of January. This campaign had record-breaking sign-ups. By contrast, the number of participants was 692,000 in 2022, 582,000 in 2021, and 400,000 in 2020. (Source: https://www.vegansociety.com/news/media/statistics/worldwide) This tells us that more and more people are changing their preferences day by day In place of conventional animal-based food, people are searching for more sustainable, ethical, and healthful options. People's preferences for vegan diets have shifted dramatically as a result of growing awareness of the detrimental effects of animal agriculture, such as water use, greenhouse gas emissions, and deforestation. Furthermore, More and more customers are looking for better food options as their concerns about conditions like diabetes, heart disease, and obesity grow. Health-conscious people are drawn to vegan fast food since it is often thought to be healthier than non-vegan options because it doesn’t contain animal ingredients and has fewer saturated fats and cholesterol. Hence, as people want to consume food items that are easily available and easy to eat. Vegan consumers opt for vegan fast food. There is presently a lot variety of plant-based junk food options available on grocery shelves and in burger restaurants, ranging from sausage rolls to chicken nuggets that people want. For instance, McDonald's introduced McPlant which is a plant-based burger. On a toasted sesame seed bun, it's sizzled on a flat iron grill and topped with crisp shredded lettuce, snappy pickles, crisp Roma tomato slices, ketchup, mustard, mayo, and a slice of melty American cheese.(Source: https://www.mcdonalds.com/us/en-us/product/mcplant.html) Hence, as more people are turning vegan, the demand for vegan fast food market is increasing.
An increase in awareness and understanding among people about animal husbandry is driving the growth of the vegan fast-food market.
Deforestation, water pollution, and greenhouse gas emissions are all significantly influenced by animal agriculture. As more people become aware of the catastrophic effects that animal agriculture has on the environment, they are cutting back on or giving up the consumption of animal products. One approach to lessen one's environmental effects and make a positive difference in the world is through veganism. Refusing to purchase animal products lowers the market for them, resulting in fewer animals being bred to suffer and perish on farms. For Instance, There are 205 million chickens counted every day, which is a huge...
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Abstract Vegetarianism is a practice that excludes meat and can avoid other products of animal origin. This latter modality is closely associated with veganism, a philosophy that advocates animal liberation. Adherence to these conditions implies following some norms that guide eating behaviors and social interactions. Based on this assumption, we aimed to evaluate the agreement level, between vegetarians and vegans, regarding rules that describe food behaviors. The survey included 398 participants, 198 non-strict and 200 strict vegetarians, who answered a self-administered online questionnaire. The data, analyzed by t-test, showed higher agreement level with more restricted behaviors between strict vegetarians and vegans, who also reported a higher base on values. This study, which provided an analysis perspective on eating behaviors in terms of reinforcement location, may contribute to new health practices aimed at vegetarians and vegans.
In 2024, the number of vegans was estimated to be *** million. Based on survey results, another *** million intend to follow the diet in the future. A combined **** million more are going meatless and either follow a vegetarian, vegan, or pescetarian diet. How many vegans are there really? Due to the small share of vegans in a population, it is often difficult to get a reliable estimate of how many vegans can be found in any given population. Often the margin of error in a survey is larger than the share of vegans found. In the United States, for example, depending on the survey, you can find survey results ranging from *** to **** percent of the population. Across Europe, the overwhelming majority of countries have ***** percent or less of their population following a vegan diet. Healthy eating & Veganism In the United Kingdom, consumers cite health reasons among the top factors that might encourage them to adapt a vegan or vegetarian diet. Almost a quarter of women named health reasons, while ** percent of their male counterparts had a similar standpoint. For men, this made it the leading reason, while women named animal welfare as high as health. Consumers in the United States who have already adopted a vegan or vegetarian diet also frequently named the desire to eat healthier as one of the reasons they adopted their current diet. Two in five vegans and vegetarians in the U.S. named healthier eating, only animal welfare ranked slightly higher.
Packaged Vegan Foods Market Size 2025-2029
The packaged vegan foods market size is forecast to increase by USD 37.94 billion, at a CAGR of 16.4% between 2024 and 2029.
The market is experiencing significant growth, driven by the increasing adoption of veganism as a lifestyle choice. The health benefits associated with a vegan diet, such as improved heart health, weight loss, and reduced risk of chronic diseases, have led to a surge in demand for convenient and affordable plant-based food options. However, this market faces distinct challenges. Distribution is a major obstacle, as many vegan products require specific temperature conditions to maintain their quality and freshness. Ensuring these products reach consumers in optimal condition while minimizing spoilage and waste is a complex issue that requires innovative solutions. Companies must navigate this challenge by implementing effective supply chain management strategies, investing in advanced logistics technologies, and collaborating with retailers to optimize inventory management. By addressing these challenges and capitalizing on the growing demand for vegan foods, companies can tap into a lucrative market and meet the evolving needs of health-conscious consumers.
What will be the Size of the Packaged Vegan Foods Market during the forecast period?
Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
Request Free SampleThe packaged vegan food market continues to evolve, driven by shifting consumer preferences and innovative product offerings. Retail channels are expanding to include dinner items, breakfast items, and lunch items, as consumers seek convenient and sustainable plant-based options. Manufacturing processes are optimized for reduced water usage and waste, aligning with ethical consumption trends. Frozen foods and ready-to-eat meals are gaining popularity, offering long shelf life and ease of preparation. Product innovation is a key factor, with new plant-based proteins such as pea protein and mushroom protein entering the market. Food safety and quality control are paramount, with strict adherence to certification standards and allergen information.
Brand positioning is crucial, with companies focusing on flavor enhancers and health consciousness to appeal to diverse target audiences. Meal kits and distribution networks streamline access to these products, while vegan burgers and pet food cater to specific market segments. Shelf-stable foods and food service offerings further expand the market's reach. Pea protein and soy protein are popular choices for plant-based meat alternatives, while textures are optimized for authentic taste and mouthfeel. Natural colors and flavor profiles are prioritized to mimic traditional meat and dairy products. Pricing strategies are carefully considered to balance affordability and profitability.
Environmental impact remains a critical concern, with companies focusing on carbon footprint reduction and sustainable ingredient sourcing. Sensory evaluation and recipe development are ongoing processes to ensure consumer satisfaction and competitive advantage. Supply chain management and nutrition labels are essential components of successful product formulation and marketing campaigns.
How is this Packaged Vegan Foods Industry segmented?
The packaged vegan foods industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments. Distribution ChannelOfflineOnlineProductVegan milkVegan meatOthersSourceAlmondSoyOatsWheatOthersGeographyNorth AmericaUSCanadaEuropeFranceGermanyItalySwedenUKAPACAustraliaChinaIndiaRest of World (ROW)
By Distribution Channel Insights
The offline segment is estimated to witness significant growth during the forecast period.In the market, retail channels continue to evolve with dinner items seeing significant growth in sales through supermarkets and online platforms. Manufacturers utilize various manufacturing processes, including those based on wheat protein and pea protein, to cater to dietary trends. Waste reduction is a priority, leading to an increase in the production and demand for frozen foods and ready-to-eat meals. Product innovation remains key, with new launches in plant-based meat alternatives and organic certification gaining traction. Consumer preferences lean towards health and wellness, driving the need for allergen information and clear nutrition labels. Food safety and ethical consumption are also essential factors, with brands focusing on carbon footprint reduction and transparent supply chain management. Meal kits, distribution networks, and food service are expanding to cater to the growing demand for vegan options. Pricing strategies are under scrutin
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Market Size statistics on the Vegetarian & Vegan Restaurants industry in United States
The global vegan food market is expected to reach a value of over **** billion U.S. dollars in 2024. In 2023, the market size was close to ** billion U.S. dollars. It is important to note that the market is not solely serving vegans but is also serving a growing number of flexitarians who cut down on meat consumption to varying degrees and replace their food in parts with vegan offerings.
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BCC Research Market Report for Vegan Food industry. Analyses of the global and regional Vegan Food market trends, with historic market revenue and CAGRs through 2027.
In 2024, the share of vegetarian individuals in Italy was highest among respondents from the North-East, with 9.4 percent. The South of Italy had the lowest share of vegetarians, with 6.1 percent, while the Center the lowest share of vegans with 1.6 percent.
According to an online survey as of June 2024, the majority of vegetarians registered in the state of São Paulo lived in its homonymous capital, the city of São Paulo, where more than four thousand people identified themselves as vegetarian, vegan or supporter thereof. The second largest population was found in Campinas, with 545 respondents.
In 2025, the largest share of vegans, at *** percent, could be found in London. In contrast, the smallest proportion of the population that identified themselves as vegan could be found in the Rest of the South and the Midlands. Here the share of vegans was close to *** percent. Scotland and Wales showed a share of vegans twice as high as the Midlands. Other facts about Veganism in the UK It is estimated that about *** million people in the UK followed a vegan diet in 2024. The exact number is disputed and can vary from source to source; however, it seems clear that the number of vegans has been growing. Other estimates put the share of vegans at ***** percent of the UK internet population (excluding children and seniors over 65), which would put the number of vegans at around *** million in 2025. Ethical motivations and healthier living are the main drivers for becoming a vegan in the UK. A growing importance of ethical consumerism Ethical dimensions increasingly drive consumer spending, whether these are animal-welfare and environmental concerns - in the case of veganism and vegetarianism in particular - or concerns for human rights and social justice. Average household spending on ethical food in the UK has reached ****** million British pounds.
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Global Vegan Food market size was USD 16.46 billion in 2023 and is grow to around USD 39.03 billion by 2032 with a CAGR of roughly 10.07%.
According to a survey conducted among people who took part in Veganuary worldwide in 2023, approximately 25 percent of respondents intended to continue eating a vegan diet after Veganuary, compared to around seven percent who did not intend to do so. The share of those who did not maintain a Vegan diet during the month rose from 2021 to 2023 by 25 percent.