How high is the brand awareness of Target in the United States?When it comes to consumer electronics online shop users, brand awareness of Target is at *** in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Target in the United States?In total, *** of U.S. consumer electronics online shop users say they like Target. However, in actuality, among the *** of U.S. respondents who know Target, *** of people like the brand.What is the usage share of Target in the United States?All in all, *** of consumer electronics online shop users in the United States use Target. That means, of the *** who know the brand, *** use them.How loyal are the customers of Target?Around *** of consumer electronics online shop users in the United States say they are likely to use Target again. Set in relation to the *** usage share of the brand, this means that *** of their customers show loyalty to the brand.What's the buzz around Target in the United States?In July 2022, about *** of U.S. consumer electronics online shop users had heard about Target in the media, on social media, or in advertising over the past three months. Of the *** who know the brand, that's ***, meaning at the time of the survey there's some buzz around Target in the United States.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
Success.ai’s Retail Data for the Retail Sector in North America offers a comprehensive dataset designed to connect businesses with key players across the diverse retail industry. Covering everything from department stores and supermarkets to specialty shops and e-commerce platforms, this dataset provides verified contact details, business locations, and leadership profiles for retail companies in the United States, Canada, and Mexico.
With access to over 170 million verified professional profiles and 30 million company profiles, Success.ai ensures your outreach, marketing, and business development efforts are powered by accurate, continuously updated, and AI-validated data.
Backed by our Best Price Guarantee, this solution empowers businesses to thrive in North America’s competitive retail landscape.
Why Choose Success.ai’s Retail Data for North America?
Verified Contact Data for Precision Outreach
Comprehensive Coverage Across Retail Segments
Continuously Updated Datasets
Ethical and Compliant
Data Highlights:
Key Features of the Dataset:
Retail Decision-Maker Profiles
Advanced Filters for Precision Targeting
Market Trends and Operational Insights
AI-Driven Enrichment
Strategic Use Cases:
Sales and Lead Generation
Market Research and Consumer Insights
E-Commerce and Digital Strategy Development
Recruitment and Workforce Solutions
Why Choose Success.ai?
Best Price Guarantee
Seamless Integration
...
This statistic illustrates the share of people who shopped at Target in the United States. As of September 2024, ** percent of 18 - 29 year old consumers do so in the U.S. This is according to exclusive results from the Consumer Insights Global survey which shows that ** percent of 30 - 49 year old customers also fall into this category.Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than ********* interviews.
We collect, validate, model, and segment raw data signals from over 900+ sources globally to deliver thousands of mobile audience segments. We then combine that data with other public and private data sources to derive interests, intent, and behavioral attributes. Our proprietary algorithms then clean, enrich, unify and aggregate these data sets for use in our products. We have categorized our audience data into consumable categories such as interest, demographics, behavior, geography, etc. Audience Data Categories:Below mentioned data categories include consumer behavioral data and consumer profiles (available for the US and Australia) divided into various data categories. Brand Shoppers:Methodology: This category has been created based on the high intent of users in terms of their visits to Brand outlets in the real world. To create segments containing users with a high-affinity index, we use a precise determination of the number of occurrences at a given time. Place Category Visitors:Methodology: This category has been created based on the high intent of users visiting specific places of interest in the real world. To create segments containing users with a high-affinity index, we use a precise determination of the number of occurrences at a given time. Demographics:This category has been created based on deterministic data that we receive from apps based on the declared gender and age data. Marital Status, Education, Party affiliation, and State residency are available in the US. Geo-Behavioural:This category has been created based on the high intent of users in terms of the frequency of their visits to specific granular places of interest in the real world. To create segments containing users with a high-affinity index, we use a precise determination of the number of occurrences at a given time. Interests:This segment is created based on users' interest in a specific subject while browsing the internet when the visited website category is clearly focused on a specific subject such as cars, cooking, traveling, etc. We use a deterministic model to assign a proper profile and time that information is valid. The recency of data can range from 14 to 30 days, depending on the topic. Intent:Factori receives data from many partners to deliver high-quality pieces of information about users’ shopping intent. We collect data from sources connected to the eCommerce sector and we also receive data connected to online transactions from affiliate networks to deliver the most accurate segments with purchase intentions, such as laptops, mobile phones, or cars. The recency of data can range from 7 to 14 days depending on the product category. Events:This category was created based on the high interest of users in terms of content related to specific global events - sports, culture, and gaming. Among the event segments, we also distinguish categories related to the interest in certain lifestyle choices and behaviors. To create segments containing users with a high-affinity index, we use a precise determination of the number of occurrences at a given time. App Usage:Mobile category is a branch of the taxonomy that is dedicated only to the data that is based on mobile advertising IDs. It is based on the categorization of the mobile apps that the user has installed on the device. Auto Ownership:Consumer Profiles - Available for US and AustraliaThis audience has been created based on users declaring that they own a certain brand of automobile and other automotive attributes via a survey or registration. These audiences are currently available in the USA. Motorcycle Ownership:Consumer Profiles - Available for US and AustraliaThis audience has been created based on users declaring that they own a certain brand of motorcycle and other motorcycle-based attributes via a survey or registration. These audiences are currently available for the USA. Household:Consumer Profiles - Available for the US and AustraliaThis audience has been created based on users' declaring their marital status, parental status, and the overall number of children via a survey or registration. These audiences are currently available in the USA. Financial:Consumer Profiles - Available for the US and Australia this audience has been created based on their behavior in different financial services like property ownership, mortgage, investing behavior, and wealth and declaring their estimated net worth via a survey or registration. Purchase/ Spending Behavior:Consumer Profiles - Available for the US and AustraliaThis audience has been created based on their behavior in different spending behaviors in different business verticals available in the USA. Clusters:Consumer Profiles - Available for the US and AustraliaClusters are groups of consumers who exhibit similar demographic, lifestyle, and media consumption characteristics, empowering marketers to understand the unique attributes that comprise their most profitable consumer segments. Armed with this rich data, data scientists can drive analytics and modeling to power their brand’s unique marketing initiatives. B2B Audiences;Consumer Profiles - Available for US and AustraliaThis audience has been created based on users declaring their employee credentials, designations, and companies they work in, further specifying business verticals, revenue breakdowns, and headquarters locations. Customizable Audiences Data Segment:Brands can choose the appropriate pre-made audience segments or ask our data experts about creating a custom segment that is precisely tailored to your brief in order to reach their target customers and boost the campaign's effectiveness. Location Query Granularity:Minimum area: HEX 8Maximum area: QuadKey 17/City
Success.ai’s Consumer Behavior Data for Consumer Goods & Electronics Industry Leaders in Asia, the US, and Europe offers a robust dataset designed to empower businesses with actionable insights into global consumer trends and professional profiles. Covering executives, product managers, marketers, and other professionals in the consumer goods and electronics sectors, this dataset includes verified contact information, professional histories, and geographic business data.
With access to over 700 million verified global profiles and firmographic data from leading companies, Success.ai ensures your outreach, market analysis, and strategic planning efforts are powered by accurate, continuously updated, and GDPR-compliant data. Backed by our Best Price Guarantee, this solution is ideal for businesses aiming to navigate and lead in these fast-paced industries.
Why Choose Success.ai’s Consumer Behavior Data?
Verified Contact Data for Precision Engagement
Comprehensive Global Coverage
Continuously Updated Datasets
Ethical and Compliant
Data Highlights:
Key Features of the Dataset:
Decision-Maker Profiles in Consumer Goods and Electronics
Advanced Filters for Precision Campaigns
Consumer Trend Data and Insights
AI-Driven Enrichment
Strategic Use Cases:
Marketing and Demand Generation
Market Research and Competitive Analysis
Sales and Partnership Development
Product Development and Innovation
Why Choose Success.ai?
How high is the brand awareness of Target in the United States?When it comes to fashion online shop users, brand awareness of Target is at *** in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Target in the United States?In total, *** of U.S. fashion online shop users say they like Target. However, in actuality, among the *** of U.S. respondents who know Target, *** of people like the brand.What is the usage share of Target in the United States?All in all, *** of fashion online shop users in the United States use Target. That means, of the *** who know the brand, *** use them.How loyal are the customers of Target?Around *** of fashion online shop users in the United States say they are likely to use Target again. Set in relation to the *** usage share of the brand, this means that *** of their customers show loyalty to the brand.What's the buzz around Target in the United States?In June 2022, about *** of U.S. fashion online shop users had heard about Target in the media, on social media, or in advertising over the past three months. Of the *** who know the brand, that's ***, meaning at the time of the survey there's some buzz around Target in the United States.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
How high is the brand awareness of Target in the United States?When it comes to grocery store customers, brand awareness of Target is at **% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Target in the United States?In total, **% of U.S. grocery store customers say they like Target.What is the usage share of Target in the United States?All in all, **% of grocery store customers in the United States use Target.How loyal are the customers of Target?Around **% of grocery store customers in the United States say they are likely to use Target again. Set in relation to the **% usage share of the brand, this means that **% of their customers show loyalty to the brand.What's the buzz around Target in the United States?In September 2023, about **% of U.S. grocery store customers had heard about Target in the media, on social media, or in advertising over the past three months. Have a look at our analyses of Target's brand KPIs by generation, as well as the most important life aspects of Target customers compared to non-customers of the brand.
Success.ai’s Consumer Marketing Data API empowers your marketing, analytics, and product teams with on-demand access to a vast and continuously updated dataset of consumer insights. Covering detailed demographics, behavioral patterns, and purchasing histories, this API enables you to go beyond generic outreach and craft tailored campaigns that truly resonate with your target audiences.
With AI-validated accuracy and support for precise filtering, the Consumer Marketing Data API ensures you’re always equipped with the most relevant data. Backed by our Best Price Guarantee, this solution is essential for refining your strategies, improving conversion rates, and driving sustainable growth in today’s competitive consumer landscape.
Why Choose Success.ai’s Consumer Marketing Data API?
Tailored Consumer Insights for Precision Targeting
Comprehensive Global Reach
Continuously Updated and Real-Time Data
Ethical and Compliant
Data Highlights:
Key Features of the Consumer Marketing Data API:
Granular Targeting and Segmentation
Flexible and Seamless Integration
Continuous Data Enrichment
AI-Driven Validation
Strategic Use Cases:
Highly Personalized Marketing Campaigns
Market Expansion and Product Launches
Competitive Analysis and Trend Forecasting
Customer Retention and Loyalty Programs
Why Choose Success.ai?
Best Price Guarantee
Seamless Integration
Data Accuracy with AI Validation
Customizable and Scalable Solutions
GapMaps GIS data for USA and Canada sourced from Applied Geographic Solutions (AGS) includes an extensive range of the highest quality demographic and lifestyle segmentation products. All databases are derived from superior source data and the most sophisticated, refined, and proven methodologies.
GIS Data attributes include:
Latest Estimates and Projections The estimates and projections database includes a wide range of core demographic data variables for the current year and 5- year projections, covering five broad topic areas: population, households, income, labor force, and dwellings.
Crime Risk Crime Risk is the result of an extensive analysis of a rolling seven years of FBI crime statistics. Based on detailed modeling of the relationships between crime and demographics, Crime Risk provides an accurate view of the relative risk of specific crime types (personal, property and total) at the block and block group level.
Panorama Segmentation AGS has created a segmentation system for the United States called Panorama. Panorama has been coded with the MRI Survey data to bring you Consumer Behavior profiles associated with this segmentation system.
Business Counts Business Counts is a geographic summary database of business establishments, employment, occupation and retail sales.
Non-Resident Population The AGS non-resident population estimates utilize a wide range of data sources to model the factors which drive tourists to particular locations, and to match that demand with the supply of available accommodations.
Consumer Expenditures AGS provides current year and 5-year projected expenditures for over 390 individual categories that collectively cover almost 95% of household spending.
Retail Potential This tabulation utilizes the Census of Retail Trade tables which cross-tabulate store type by merchandise line.
Environmental Risk The environmental suite of data consists of several separate database components including: -Weather Risks -Seismological Risks -Wildfire Risk -Climate -Air Quality -Elevation and terrain
Primary Use Cases for GapMaps GIS Data:
Integrate AGS demographic data with your existing GIS or BI platform to generate powerful visualizations.
Finance / Insurance (eg. Hedge Funds, Investment Advisors, Investment Research, REITs, Private Equity, VC)
Network Planning
Customer (Risk) Profiling for insurance/loan approvals
Target Marketing
Competitive Analysis
Market Optimization
Commercial Real-Estate (Brokers, Developers, Investors, Single & Multi-tenant O/O)
Tenant Recruitment
Target Marketing
Market Potential / Gap Analysis
Marketing / Advertising (Billboards/OOH, Marketing Agencies, Indoor Screens)
Customer Profiling
Target Marketing
Market Share Analysis
The MB International Consumer Styles describe 10 different, but within the segment widely homogenous, types usable for market segmentation and determination of target groups.
During a survey carried out in November 2021 among marketers from ** countries worldwide, ** percent stated their organizations used past purchases to define target consumer segments. Consumer demographics, such as age, gender, income, or location, were used most often, named by ** percent of respondents.
The MB International Consumer Styles describe 10 different, but within the segment widely homogenous, types usable for market segmentation and determination of target groups.
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The buzz agent is any consumer perceived by others as a source of product referral. Previous literature in word of mouth (WOM) has looked into characteristics of individuals who successfully persuade others to choose a brand. While there have been studies in this field, the literature is still scattered and little has been done to profile the consumer playing the buzz-agent role. We aim to deepen our understanding about the consumer who must be recruited as a buzz agent by a firm in a WOM marketing (WOMM) initiative. The proposed profile is comprised of three key characteristics: the consumer's position in the social community, nature of ties in the community and brand attachment. We tested our hypotheses with a survey of 542 consumers from a controlled population. Rather than relying on self-reported questions about referral behavior, we asked respondents in the population to name the individuals to whom the respondents go to obtain information to help pick a brand. This accurately pinpoints which individuals fit the profile of a buzz agent. Results show that buzz agents are popular in their social community (friends and tech experts), carry dissimilar brands as target consumers and are product experts. Our study identifies a profile of consumers that helps firms select buzz agents for WOMM initiatives.
How high is the brand awareness of Stop & Shop in the United States?When it comes to grocery store customers, brand awareness of Stop & Shop is at *** in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Stop & Shop in the United States?In total, ** of U.S. grocery store customers say they like Stop & Shop. However, in actuality, among the *** of U.S. respondents who know Stop & Shop, *** of people like the brand.What is the usage share of Stop & Shop in the United States?All in all, ** of grocery store customers in the United States use Stop & Shop. That means, of the *** who know the brand, *** use them.How loyal are the customers of Stop & Shop?Around ** of grocery store customers in the United States say they are likely to use Stop & Shop again. Set in relation to the ** usage share of the brand, this means that *** of their customers show loyalty to the brand.What's the buzz around Stop & Shop in the United States?In August 2022, about ** of U.S. grocery store customers had heard about Stop & Shop in the media, on social media, or in advertising over the past three months. Of the *** who know the brand, that's ***, meaning at the time of the survey there's little buzz around Stop & Shop in the United States.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
Do you want to learn more about your brand's audience? Or perhaps you competitors?
With our Amazon User Profile API, you can get a list of verified past purchases of any user on Amazon with their profile URL. Our Online Reviews API can be used to extract customer reviews for any product on Amazon, including the author's profile URL. These URLs can in turn be used to retrieve some of the past purchases of these reviewers and can give you a clearer picture of the preferences of your target audience.
This data can be used to track customer loyalty and target audience for any brand that distributes using internet retail.
Premium B2C Consumer Database - 269+ Million US Records
Supercharge your B2C marketing campaigns with comprehensive consumer database, featuring over 269 million verified US consumer records. Our 20+ year data expertise delivers higher quality and more extensive coverage than competitors.
Core Database Statistics
Consumer Records: Over 269 million
Email Addresses: Over 160 million (verified and deliverable)
Phone Numbers: Over 76 million (mobile and landline)
Mailing Addresses: Over 116,000,000 (NCOA processed)
Geographic Coverage: Complete US (all 50 states)
Compliance Status: CCPA compliant with consent management
Targeting Categories Available
Demographics: Age ranges, education levels, occupation types, household composition, marital status, presence of children, income brackets, and gender (where legally permitted)
Geographic: Nationwide, state-level, MSA (Metropolitan Service Area), zip code radius, city, county, and SCF range targeting options
Property & Dwelling: Home ownership status, estimated home value, years in residence, property type (single-family, condo, apartment), and dwelling characteristics
Financial Indicators: Income levels, investment activity, mortgage information, credit indicators, and wealth markers for premium audience targeting
Lifestyle & Interests: Purchase history, donation patterns, political preferences, health interests, recreational activities, and hobby-based targeting
Behavioral Data: Shopping preferences, brand affinities, online activity patterns, and purchase timing behaviors
Multi-Channel Campaign Applications
Deploy across all major marketing channels:
Email marketing and automation
Social media advertising
Search and display advertising (Google, YouTube)
Direct mail and print campaigns
Telemarketing and SMS campaigns
Programmatic advertising platforms
Data Quality & Sources
Our consumer data aggregates from multiple verified sources:
Public records and government databases
Opt-in subscription services and registrations
Purchase transaction data from retail partners
Survey participation and research studies
Online behavioral data (privacy compliant)
Technical Delivery Options
File Formats: CSV, Excel, JSON, XML formats available
Delivery Methods: Secure FTP, API integration, direct download
Processing: Real-time NCOA, email validation, phone verification
Custom Selections: 1,000+ selectable demographic and behavioral attributes
Minimum Orders: Flexible based on targeting complexity
Unique Value Propositions
Dual Spouse Targeting: Reach both household decision-makers for maximum impact
Cross-Platform Integration: Seamless deployment to major ad platforms
Real-Time Updates: Monthly data refreshes ensure maximum accuracy
Advanced Segmentation: Combine multiple targeting criteria for precision campaigns
Compliance Management: Built-in opt-out and suppression list management
Ideal Customer Profiles
E-commerce retailers seeking customer acquisition
Financial services companies targeting specific demographics
Healthcare organizations with compliant marketing needs
Automotive dealers and service providers
Home improvement and real estate professionals
Insurance companies and agents
Subscription services and SaaS providers
Performance Optimization Features
Lookalike Modeling: Create audiences similar to your best customers
Predictive Scoring: Identify high-value prospects using AI algorithms
Campaign Attribution: Track performance across multiple touchpoints
A/B Testing Support: Split audiences for campaign optimization
Suppression Management: Automatic opt-out and DNC compliance
Pricing & Volume Options
Flexible pricing structures accommodate businesses of all sizes:
Pay-per-record for small campaigns
Volume discounts for large deployments
Subscription models for ongoing campaigns
Custom enterprise pricing for high-volume users
Data Compliance & Privacy
VIA.tools maintains industry-leading compliance standards:
CCPA (California Consumer Privacy Act) compliant
CAN-SPAM Act adherence for email marketing
TCPA compliance for phone and SMS campaigns
Regular privacy audits and data governance reviews
Transparent opt-out and data deletion processes
Getting Started
Our data specialists work with you to:
Define your target audience criteria
Recommend optimal data selections
Provide sample data for testing
Configure delivery methods and formats
Implement ongoing campaign optimization
Why We Lead the Industry
With over two decades of data industry experience, we combine extensive database coverage with advanced targeting capabilities. Our commitment to data quality, compliance, and customer success has made us the preferred choice for businesses seeking superior B2C marketing performance.
Contact our team to discuss your specific ta...
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License information was derived automatically
Learn about the different segments of the cosmetics industry target market, including demographics, lifestyle, behavior, and personal values, to better understand how companies market their products to diverse audiences.
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The context of this business problem is new product introduction. A business organization developed a new product and promoted this to its existing customers. Initially it chose a sample of customers for promotion and the response information is available in the 'promoted' dataset. The organization is interested in building a model to select the best customers for contacting from the pool of customers not contacted ('target' dataset).
Highlight of this dataset is that the developed model can be applied to shortlist customers. In most instance, we will stop the exercise with modeling that leaves a person wondering 'what next'.
Promoted dataset provide response information along with profile of customers who are contacted. Target dataset provide profile information of customers not yet contacted.
I am thankful to numerous kernels and datasets published on the Kaggle.
These datasets will help us to complete an Analytics cycle. ie build a model and apply the model to select customers for second round of promotion. It will be great various approaches can be applied to achieve this.
How high is the brand awareness of About You in Germany?When it comes to fashion online shop users, brand awareness of About You is at *** in Germany. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is About You in Germany?In total, *** of German fashion online shop users say they like About You. However, in actuality, among the *** of German respondents who know About You, *** of people like the brand.What is the usage share of About You in Germany?All in all, *** of fashion online shop users in Germany use About You. That means, of the *** who know the brand, *** use them.How loyal are the customers of About You?Around *** of fashion online shop users in Germany say they are likely to use About You again. Set in relation to the *** usage share of the brand, this means that *** of their customers show loyalty to the brand.What's the buzz around About You in Germany?In July 2022, about *** of German fashion online shop users had heard about About You in the media, on social media, or in advertising over the past three months. Of the *** who know the brand, that's ***, meaning at the time of the survey there's some buzz around About You in Germany.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.
Knowing who your consumers are is essential for businesses, marketers, and researchers. This detailed demographic file offers an in-depth look at American consumers, packed with insights about personal details, household information, financial status, and lifestyle choices. Let's take a closer look at the data:
Personal Identifiers and Basic Demographics At the heart of this dataset are the key details that make up a consumer profile:
Unique IDs (PID, HHID) for individuals and households Full names (First, Middle, Last) and suffixes Gender and age Date of birth Complete location details (address, city, state, ZIP) These identifiers are critical for accurate marketing and form the base for deeper analysis.
Geospatial Intelligence This file goes beyond just listing addresses by including rich geospatial data like:
Latitude and longitude Census tract and block details Codes for Metropolitan Statistical Areas (MSA) and Core-Based Statistical Areas (CBSA) County size codes Geocoding accuracy This allows for precise geographic segmentation and localized marketing.
Housing and Property Data The dataset covers a lot of ground when it comes to housing, providing valuable insights for real estate professionals, lenders, and home service providers:
Homeownership status Dwelling type (single-family, multi-family, etc.) Property values (market, assessed, and appraised) Year built and square footage Room count, amenities like fireplaces or pools, and building quality This data is crucial for targeting homeowners with products and services like refinancing or home improvement offers.
Wealth and Financial Data For a deeper dive into consumer wealth, the file includes:
Estimated household income Wealth scores Credit card usage Mortgage info (loan amounts, rates, terms) Home equity estimates and investment property ownership These indicators are invaluable for financial services, luxury brands, and fundraising organizations looking to reach affluent individuals.
Lifestyle and Interests One of the most useful features of the dataset is its extensive lifestyle segmentation:
Hobbies and interests (e.g., gardening, travel, sports) Book preferences, magazine subscriptions Outdoor activities (camping, fishing, hunting) Pet ownership, tech usage, political views, and religious affiliations This data is perfect for crafting personalized marketing campaigns and developing products that align with specific consumer preferences.
Consumer Behavior and Purchase Habits The file also sheds light on how consumers behave and shop:
Online and catalog shopping preferences Gift-giving tendencies, presence of children, vehicle ownership Media consumption (TV, radio, internet) Retailers and e-commerce businesses will find this behavioral data especially useful for tailoring their outreach.
Demographic Clusters and Segmentation Pre-built segments like:
Household, neighborhood, family, and digital clusters Generational and lifestage groups make it easier to quickly target specific demographics, streamlining the process for market analysis and campaign planning.
Ethnicity and Language Preferences In today's multicultural market, knowing your audience's cultural background is key. The file includes:
Ethnicity codes and language preferences Flags for Hispanic/Spanish-speaking households This helps ensure culturally relevant and sensitive communication.
Education and Occupation Data The dataset also tracks education and career info:
Education level and occupation codes Home-based business indicators This data is essential for B2B marketers, recruitment agencies, and education-focused campaigns.
Digital and Social Media Habits With everyone online, digital behavior insights are a must:
Internet, TV, radio, and magazine usage Social media platform engagement (Facebook, Instagram, LinkedIn) Streaming subscriptions (Netflix, Hulu) This data helps marketers, app developers, and social media managers connect with their audience in the digital space.
Political and Charitable Tendencies For political campaigns or non-profits, this dataset offers:
Political affiliations and outlook Charitable donation history Volunteer activities These insights are perfect for cause-related marketing and targeted political outreach.
Neighborhood Characteristics By incorporating census data, the file provides a bigger picture of the consumer's environment:
Population density, racial composition, and age distribution Housing occupancy and ownership rates This offers important context for understanding the demographic landscape.
Predictive Consumer Indexes The dataset includes forward-looking indicators in categories like:
Fashion, automotive, and beauty products Health, home decor, pet products, sports, and travel These predictive insights help businesses anticipate consumer trends and needs.
Contact Information Finally, the file includes ke...
How high is the brand awareness of Target in the United States?When it comes to consumer electronics online shop users, brand awareness of Target is at *** in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Target in the United States?In total, *** of U.S. consumer electronics online shop users say they like Target. However, in actuality, among the *** of U.S. respondents who know Target, *** of people like the brand.What is the usage share of Target in the United States?All in all, *** of consumer electronics online shop users in the United States use Target. That means, of the *** who know the brand, *** use them.How loyal are the customers of Target?Around *** of consumer electronics online shop users in the United States say they are likely to use Target again. Set in relation to the *** usage share of the brand, this means that *** of their customers show loyalty to the brand.What's the buzz around Target in the United States?In July 2022, about *** of U.S. consumer electronics online shop users had heard about Target in the media, on social media, or in advertising over the past three months. Of the *** who know the brand, that's ***, meaning at the time of the survey there's some buzz around Target in the United States.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.