29 datasets found
  1. d

    Audience Targeting Data | 330M+ Global Devices | Audience Data & Advertising...

    • datarade.ai
    .json, .csv
    Updated Feb 4, 2025
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    DRAKO (2025). Audience Targeting Data | 330M+ Global Devices | Audience Data & Advertising | API Delivery [Dataset]. https://datarade.ai/data-products/audience-targeting-data-330m-global-devices-audience-dat-drako
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    .json, .csvAvailable download formats
    Dataset updated
    Feb 4, 2025
    Dataset authored and provided by
    DRAKO
    Area covered
    Czech Republic, Armenia, Curaçao, Russian Federation, Namibia, Equatorial Guinea, Serbia, Eritrea, San Marino, Suriname
    Description

    DRAKO is a Mobile Location Audience Targeting provider with a programmatic trading desk specialising in geolocation analytics and programmatic advertising. Through our customised approach, we offer business and consumer insights as well as addressable audiences for advertising.

    Mobile Location Data can be meaningfully transformed into Audience Targeting when used in conjunction with other dataset. Our expansive POI Data allows us to segment users by visitation to major brands and retailers as well as categorizes them into syndicated segments. Beyond POI visits, our proprietary Home Location Model determines residents of geographic areas such as Designated Market Areas, Counties, or States. Relatedly, our Home Location Model also fuels our Geodemographic Census Data segments as we are able to determine residents of the smallest census units. Additionally, we also have audiences of: ticketed event and venue visitors; survey data; and retail data.

    All of our Audience Targeting is 100% deterministic in that it only includes high-quality, real visits to locations as defined by a POIs satellite imagery buildings contour. We never use a radius when building an audience unless requested. We have a horizontal accuracy of 5m.

    Additionally, we can always cross reference your audience targeting with our syndicated segments:

    Overview of our Syndicated Audience Data Segments: - Brand/POI segments (specific named stores and locations) - Categories (behavioural segments - revealed habits) - Census demographic segments (HH income, race, religion, age, family structure, language, etc.,) - Events segments (ticketed live events, conferences, and seminars) - Resident segments (State/province, CMAs, DMAs, city, county, sub-county) - Political segments (Canadian Federal and Provincial, US Congressional Upper and Lower House, US States, City elections, etc.,) - Survey Data (Psychosocial/Demographic survey data) - Retail Data (Receipt/transaction data)

    All of our syndicated segments are customizable. That means you can limit them to people within a certain geography, remove employees, include only the most frequent visitors, define your own custom lookback, or extend our audiences using our Home, Work, and Social Extensions.

    In addition to our syndicated segments, we’re also able to run custom queries return to you all the Mobile Ad IDs (MAIDs) seen at in a specific location (address; latitude and longitude; or WKT84 Polygon) or in your defined geographic area of interest (political districts, DMAs, Zip Codes, etc.,)

    Beyond just returning all the MAIDs seen within a geofence, we are also able to offer additional customizable advantages: - Average precision between 5 and 15 meters - CRM list activation + extension - Extend beyond Mobile Location Data (MAIDs) with our device graph - Filter by frequency of visitations - Home and Work targeting (retrieve only employees or residents of an address) - Home extensions (devices that reside in the same dwelling from your seed geofence) - Rooftop level address geofencing precision (no radius used EVER unless user specified) - Social extensions (devices in the same social circle as users in your seed geofence) - Turn analytics into addressable audiences - Work extensions (coworkers of users in your seed geofence)

    Data Compliance: All of our Audience Targeting Data is fully CCPA compliant and 100% sourced from SDKs (Software Development Kits), the most reliable and consistent mobile data stream with end user consent available with only a 4-5 day delay. This means that our location and device ID data comes from partnerships with over 1,500+ mobile apps. This data comes with an associated location which is how we are able to segment using geofences.

    Data Quality: In addition to partnering with trusted SDKs, DRAKO has additional screening methods to ensure that our mobile location data is consistent and reliable. This includes data harmonization and quality scoring from all of our partners in order to disregard MAIDs with a low quality score.

  2. e

    Business Demographics and Survival Rates, Borough

    • data.europa.eu
    • data.wu.ac.at
    csv, unknown
    Updated Dec 1, 2008
    + more versions
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    Office for National Statistics (2008). Business Demographics and Survival Rates, Borough [Dataset]. https://data.europa.eu/data/datasets/business-demographics-and-survival-rates-borough?locale=en
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    csv, unknownAvailable download formats
    Dataset updated
    Dec 1, 2008
    Dataset authored and provided by
    Office for National Statistics
    Description

    Data on enterprise births, deaths, active enterprises and survival rates across boroughs.

    Data includes:

    1. the most recent annual figures for enterprise births and deaths
    2. a time series of the number of births and deaths of entrprises together with a percentage of births and deaths to active enterprises in a given year
    3. a time series of the number of active enterprises.
    4. survival rates of enterprises for up to 5 years after birth

    Notes and definitions:

    • The starting point for business demography is the concept of a population of active businesses in a reference year (t). These are defined as businesses that had either turnover or employment at any time during the reference period.
    • A birth is identified as a business that was present in year t, but did not exist in year t-1 or t-2. Births are identified by making comparison of annual active population files and identifying those present in the latest file, but not the two previous ones.
    • A death is defined as a business that was on the active file in year t, but was no longer present in the active file in t+1 and t+2. In order to provide an early estimate of deaths, an adjustment has been made to the 2007 and 2008 deaths to allow for reactivations. These figures are provisional and subject to revision.

    Data on size of firms (micro-business, SME, large) for business and employees in London by industry can be found on the ONS website.

    More Business Demographics data on the ONS website

  3. i

    Demographic and Health Survey 1991-1992 - Tanzania

    • datacatalog.ihsn.org
    • catalog.ihsn.org
    • +2more
    Updated Jul 6, 2017
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    Bureau of Statistics (2017). Demographic and Health Survey 1991-1992 - Tanzania [Dataset]. https://datacatalog.ihsn.org/catalog/80
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    Dataset updated
    Jul 6, 2017
    Dataset authored and provided by
    Bureau of Statistics
    Time period covered
    1991 - 1992
    Area covered
    Tanzania
    Description

    Abstract

    The Tanzania Demographic and Health Survey (TDHS) is a national sample survey of women of reproductive ages (15-49) and men aged 15 to 60. The survey was designed to collect data on socioeconomic characteristics, marriage patterns, birth history, breastfeeding, use of contraception, immunisation of children, accessibility to health and family planning services, treatment of children during times of illness, and the nutritional status of children and their mothers.

    The primary objectives of the TDHS were to: - Collect data for the evaluation of family planning and health programmes, - Determine the contraceptive prevalence rate, which will help in the design of future national family planning programmes, and - Assess the demographic situation of the country.

    Geographic coverage

    The Tanzania Demographic and Health Survey (TDHS) is a national sample survey. This sample should allow for separate analyses in urban and rural areas, and for estimation of contraceptive use in each of the 20 regions located on the mainland and in Zanzibar.

    Analysis unit

    • Households
    • Children under five years
    • Women age 15-49
    • Men age 15-60

    Kind of data

    Sample survey data

    Sampling procedure

    The principal objective of the Tanzania Demographic and Health Survey (TDHS) was to collect data on fertility, family planning, and health of the people. This survey involved randomly selected women aged 15-49 and men aged 15-60 in selected households.

    Before the sampling frame was developed, two possibilities for the TDHS sample design were considered: - The 1988 Population census list of Enumeration Areas (EAs) - The National Master Sample for Tanzania created in 1986 (NMS).

    The NMS was intended mainly for agricultural purposes and, at that time, only for rural areas. The NMS was based on the 1978 Census information while the urban frame was still being worked upon. Therefore, it was decided that the TDHS sample design would use the 1988 Census information as the basic sampling frame. Since the TDHS sample was to be clustered, it was necessary to have sampling units of manageable and fairly uniform size and with very well defined boundaries. The 1988 Census frame provided the list of enumeration area units (EAs) that had well defined boundaries and manageable uniform size. Therefore, EAs were used as primary sampling units (PSUs).

    The target of the TDHS sample was about 7850 women age 15-49 with completed interviews. This sample should allow for separate analyses in urban and rural areas, and for estimation of contraceptive use in each of the 20 regions located on the mainland and in Zanzibar. Estimates for large domains (by combination of a group of regions) were also taken into consideration.

    The TDHS used a three-stage sample. The frame was stratified by urban and rural areas. The primary sampling units in the TDHS survey were the wards/branches. The design involved the target of 350 completed interviews for each of 19 regions on the mainland and 500 in each of Dar es Salaam and Zanzibar.

    In the first stage, the wards/branches were systematically selected with probability proportional to size (according to 1988 census information). In a second sampling stage, two EAs per selected rural ward/branch and one EA per selected urban ward/branch were chosen with probability proportional to size (also according to 1988 census information). In total, 357 EAs were selected for the TDHS, 95 in the urban area and 262 in the rural. A new listing of households was made shortly before the TDHS fieldwork by special teams including a total of 14 field workers. These teams visited the selected EAs all over the country to list the names of the heads of the households and obtain the population composition of each household (total number of persons in the household). In urban areas, the address of the dwelling was also recorded in order to make it easy to identify the household during the main survey. A fixed number of 30 households in each rural EA and 20 in each urban EA were selected.

    About 9560 households were needed to achieve the required sample size, assuming 80 percent overall household completion rate.

    See detailed sampling information in the APPENDIX B of the final 1991-1992 Tanzania Demographic and Health Survey report.

    Mode of data collection

    Face-to-face

    Research instrument

    The household, female, and male questionnaires were designed by following the Model Questionnaire "B" which is for low contraceptive prevalence countries. Some adaptations were made to suit the Tanzania situation, but the core questions were not changed. The original questionnaire was prepared in English and later translated into Kiswahili, the language that is widely spoken in the country. There are parts in the country where people are not very conversant with Kiswahili and would find it difficult to respond in Kiswahili but would understand when they are asked anything. The translated document was given to another translator to translate it back into English and comparisons were made to determine the differences.

    PRETEST

    A pretest to assess the viability of the survey instruments, particularly the questionnaires and the field organization, was carried out in Iringa Rural District, Iringa Region. It covered 16 enumeration areas with a total of 320 households. The pretest, which took a month to complete, was carded out in November/December, 1990, and covered both rural and urban EAs.

    The pretest training took two weeks and consisted of classroom training and field practice in neighborhood areas. In all, 14 newly recruited interviewers and the Census staff were involved. The Census staffs who were to be transformed into the TDHS team handled the training for both the fieldwork management and the questionnaire. During the later fieldwork, they supervised the field exercise.

    During the fieldwork, the administrative structure of the CCM Party, which involved the Party Branch Offices and the ten-cell leadership, were utilized in an effort to secure the maximum confidence and cooperation of the people in the areas where the team was working. At the end of the fieldwork, the interviewers and the supervisory team returned to the head office in Dares Salaam for debriefing and discussion of their field experiences, particularly those related to the questionnaires and the logistic problems that were encountered. All these experiences were used to improve upon the final version of the questionnaires and the overall logistic arrangements.

    Response rate

    Out of the 9282 households selected for interview, 8561 households could be located and 8327 were actually interviewed. The shortfall between selected and interviewed households was largely due to the fact that many dwellings were either vacant or destroyed or no competent respondents were present at the time of the interview. A total of 9647 eligible women (i.e., women age 15-49 who spent the night before the interview in a sampled household) were identified for interview, and 9238 women were actually interviewed (96 percent response rate). The main reason for non-interview was absence from the home or incapacitation.

    The Tanzania DHS male survey covered men aged between 15 and 60 years who were living in selected households (every fourth household of the female survey). The results of the survey show that 2392 eligible men were identified and 2114 men were interviewed (88 percent response rate). Men were generally not interviewed because they were either incapacitated or not at home during the time of the survey.

    Sampling error estimates

    The results from sample surveys are affected by two types of errors, non-sampling error and sampling error. Non-sampling error is due to mistakes made in carrying out field activities, such as failure to locate and interview the correct household, errors in the way the questions are asked, misunderstanding on the part of either the interviewer or the respondent, and data entry errors. Although efforts were made to minimize this type of error during the design and implementation of the TDHS, non-sampling errors are impossible to avoid and difficult to evaluate statistically.

    Sampling errors, on the other hand, can be measured statistically. The sample of women selected in the TDHS is only one of many samples that could have been selected from the same population, using the same design and expected size. Each one would have yielded results that differed somewhat from the actual sample selected. The sampling error is a measure of the variability between all possible samples; although it is not known exactly, it can be estimated from the survey results.

    Sampling error is usually measured in terms of standard error of a particular statistic (mean, percentage, etc.), which is the square root of the variance. The standard error can be used to calculate confidence intervals within which one can be reasonably assured that, apart from non-sampling errors, the true value of the variable for the whole population falls. For example, for any given statistic calculated from a sample survey, the value of that same statistic as measured in 95 percent of all possible samples with the same design (and expected size) will fall within a range of plus or minus two times the standard error of that statistic.

    If the sample of women had been selected as a simple random sample, it would have been possible to use straightforward formulas for calculating sampling errors. However, the Tanzania DHS sample designs depended on stratification, stages, and clusters. Consequently, it was necessary to utilize more complex formulas. The computer package CLUSTERS, developed by the International Statistical

  4. w

    Demographic and Health Survey 2022 - Ghana

    • microdata.worldbank.org
    • catalog.ihsn.org
    • +1more
    Updated Jan 19, 2024
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    Ghana Statistical Service (GSS) (2024). Demographic and Health Survey 2022 - Ghana [Dataset]. https://microdata.worldbank.org/index.php/catalog/6122
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    Dataset updated
    Jan 19, 2024
    Dataset authored and provided by
    Ghana Statistical Service (GSS)
    Time period covered
    2022 - 2023
    Area covered
    Ghana
    Description

    Abstract

    The 2022 Ghana Demographic and Health Survey (2022 GDHS) is the seventh in the series of DHS surveys conducted by the Ghana Statistical Service (GSS) in collaboration with the Ministry of Health/Ghana Health Service (MoH/GHS) and other stakeholders, with funding from the United States Agency for International Development (USAID) and other partners.

    The primary objective of the 2022 GDHS is to provide up-to-date estimates of basic demographic and health indicators. Specifically, the GDHS collected information on: - Fertility levels and preferences, contraceptive use, antenatal and delivery care, maternal and child health, childhood mortality, childhood immunisation, breastfeeding and young child feeding practices, women’s dietary diversity, violence against women, gender, nutritional status of adults and children, awareness regarding HIV/AIDS and other sexually transmitted infections, tobacco use, and other indicators relevant for the Sustainable Development Goals - Haemoglobin levels of women and children - Prevalence of malaria parasitaemia (rapid diagnostic testing and thick slides for malaria parasitaemia in the field and microscopy in the lab) among children age 6–59 months - Use of treated mosquito nets - Use of antimalarial drugs for treatment of fever among children under age 5

    The information collected through the 2022 GDHS is intended to assist policymakers and programme managers in designing and evaluating programmes and strategies for improving the health of the country’s population.

    Geographic coverage

    National coverage

    Analysis unit

    • Household
    • Individual
    • Children age 0-5
    • Woman age 15-49
    • Man age 15-59

    Universe

    The survey covered all de jure household members (usual residents), all women aged 15-49, men aged 15-59, and all children aged 0-4 resident in the household.

    Kind of data

    Sample survey data [ssd]

    Sampling procedure

    To achieve the objectives of the 2022 GDHS, a stratified representative sample of 18,450 households was selected in 618 clusters, which resulted in 15,014 interviewed women age 15–49 and 7,044 interviewed men age 15–59 (in one of every two households selected).

    The sampling frame used for the 2022 GDHS is the updated frame prepared by the GSS based on the 2021 Population and Housing Census.1 The sampling procedure used in the 2022 GDHS was stratified two-stage cluster sampling, designed to yield representative results at the national level, for urban and rural areas, and for each of the country’s 16 regions for most DHS indicators. In the first stage, 618 target clusters were selected from the sampling frame using a probability proportional to size strategy for urban and rural areas in each region. Then the number of targeted clusters were selected with equal probability systematic random sampling of the clusters selected in the first phase for urban and rural areas. In the second stage, after selection of the clusters, a household listing and map updating operation was carried out in all of the selected clusters to develop a list of households for each cluster. This list served as a sampling frame for selection of the household sample. The GSS organized a 5-day training course on listing procedures for listers and mappers with support from ICF. The listers and mappers were organized into 25 teams consisting of one lister and one mapper per team. The teams spent 2 months completing the listing operation. In addition to listing the households, the listers collected the geographical coordinates of each household using GPS dongles provided by ICF and in accordance with the instructions in the DHS listing manual. The household listing was carried out using tablet computers, with software provided by The DHS Program. A fixed number of 30 households in each cluster were randomly selected from the list for interviews.

    For further details on sample design, see APPENDIX A of the final report.

    Mode of data collection

    Face-to-face computer-assisted interviews [capi]

    Research instrument

    Four questionnaires were used in the 2022 GDHS: the Household Questionnaire, the Woman’s Questionnaire, the Man’s Questionnaire, and the Biomarker Questionnaire. The questionnaires, based on The DHS Program’s model questionnaires, were adapted to reflect the population and health issues relevant to Ghana. In addition, a self-administered Fieldworker Questionnaire collected information about the survey’s fieldworkers.

    The GSS organized a questionnaire design workshop with support from ICF and obtained input from government and development partners expected to use the resulting data. The DHS Program optional modules on domestic violence, malaria, and social and behavior change communication were incorporated into the Woman’s Questionnaire. ICF provided technical assistance in adapting the modules to the questionnaires.

    Cleaning operations

    DHS staff installed all central office programmes, data structure checks, secondary editing, and field check tables from 17–20 October 2022. Central office training was implemented using the practice data to test the central office system and field check tables. Seven GSS staff members (four male and three female) were trained on the functionality of the central office menu, including accepting clusters from the field, data editing procedures, and producing reports to monitor fieldwork.

    From 27 February to 17 March, DHS staff visited the Ghana Statistical Service office in Accra to work with the GSS central office staff on finishing the secondary editing and to clean and finalize all data received from the 618 clusters.

    Response rate

    A total of 18,540 households were selected for the GDHS sample, of which 18,065 were found to be occupied. Of the occupied households, 17,933 were successfully interviewed, yielding a response rate of 99%. In the interviewed households, 15,317 women age 15–49 were identified as eligible for individual interviews. Interviews were completed with 15,014 women, yielding a response rate of 98%. In the subsample of households selected for the male survey, 7,263 men age 15–59 were identified as eligible for individual interviews and 7,044 were successfully interviewed.

    Sampling error estimates

    The estimates from a sample survey are affected by two types of errors: (1) nonsampling errors and (2) sampling errors. Nonsampling errors are the results of mistakes made in implementing data collection and data processing, such as failure to locate and interview the correct household, misunderstanding of the questions on the part of either the interviewer or the respondent, and data entry errors. Although numerous efforts were made during the implementation of the 2022 Ghana Demographic and Health Survey (2022 GDHS) to minimize this type of error, nonsampling errors are impossible to avoid and difficult to evaluate statistically.

    Sampling errors, on the other hand, can be evaluated statistically. The sample of respondents selected in the 2022 GDHS is only one of many samples that could have been selected from the same population, using the same design and identical size. Each of these samples would yield results that differ somewhat from the results of the actual sample selected. Sampling errors are a measure of the variability between all possible samples. Although the degree of variability is not known exactly, it can be estimated from the survey results. A sampling error is usually measured in terms of the standard error for a particular statistic (mean, percentage, etc.), which is the square root of the variance. The standard error can be used to calculate confidence intervals within which the true value for the population can reasonably be assumed to fall. For example, for any given statistic calculated from a sample survey, the value of that statistic will fall within a range of plus or minus two times the standard error of that statistic in 95% of all possible samples of identical size and design.

    If the sample of respondents had been selected as a simple random sample, it would have been possible to use straightforward formulas for calculating sampling errors. However, the 2022 GDHS sample was the result of a multistage stratified design, and, consequently, it was necessary to use more complex formulas. The computer software used to calculate sampling errors for the GDHS 2022 is an SAS program. This program used the Taylor linearization method to estimate variances for survey estimates that are means, proportions, or ratios. The Jackknife repeated replication method is used for variance estimation of more complex statistics such as fertility and mortality rates.

    A more detailed description of estimates of sampling errors are presented in APPENDIX B of the survey report.

    Data appraisal

    Data Quality Tables

    • Age distribution of eligible and interviewed women
    • Age distribution of eligible and interviewed men
    • Age displacement at age 14/15
    • Age displacement at age 49/50
    • Pregnancy outcomes by years preceding the survey
    • Completeness of reporting
    • Standardisation exercise results from anthropometry training
    • Height and weight data completeness and quality for children
    • Height measurements from random subsample of measured children
    • Interference in height and weight measurements of children
    • Interference in height and weight measurements of women and men
    • Heaping in anthropometric measurements for children (digit preference)
    • Observation of mosquito nets
    • Observation of handwashing facility
    • School attendance by single year of age
    • Vaccination cards photographed
    • Number of
  5. Nordstrom Rack brand profile in the United States 2022

    • statista.com
    Updated Apr 3, 2025
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    Statista (2025). Nordstrom Rack brand profile in the United States 2022 [Dataset]. https://www.statista.com/forecasts/1241193/nordstrom-rack-fashion-online-shops-brand-profile-in-the-united-states
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    Dataset updated
    Apr 3, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jun 15, 2022 - Jun 23, 2022
    Area covered
    United States
    Description

    How high is the brand awareness of Nordstrom Rack in the United States?When it comes to fashion online shop users, brand awareness of Nordstrom Rack is at 61% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Nordstrom Rack in the United States?In total, 18% of U.S. fashion online shop users say they like Nordstrom Rack. However, in actuality, among the 61% of U.S. respondents who know Nordstrom Rack, 30% of people like the brand.What is the usage share of Nordstrom Rack in the United States?All in all, 10% of fashion online shop users in the United States use Nordstrom Rack. That means, of the 61% who know the brand, 16% use them.How loyal are the customers of Nordstrom Rack?Around 7% of fashion online shop users in the United States say they are likely to use Nordstrom Rack again. Set in relation to the 10% usage share of the brand, this means that 70% of their customers show loyalty to the brand.What's the buzz around Nordstrom Rack in the United States?In June 2022, about 9% of U.S. fashion online shop users had heard about Nordstrom Rack in the media, on social media, or in advertising over the past three months. Of the 61% who know the brand, that's 15%, meaning at the time of the survey there's little buzz around Nordstrom Rack in the United States.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

  6. w

    Global Critical Illness Policy Market Research Report: By Critical Illness...

    • wiseguyreports.com
    Updated Jul 23, 2024
    + more versions
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    wWiseguy Research Consultants Pvt Ltd (2024). Global Critical Illness Policy Market Research Report: By Critical Illness Definition (Major and Minor Critical Illnesses, Specific Conditions Exclusions), By Underwriting Criteria (Medical History, Age, Lifestyle Factors, Occupation, Sum Assured), By Benefits and Riders (Lump Sum Benefit, Monthly Income Benefit, Waiver of Premium, Optional Riders (Hospitalization, Rehabilitation, Travel Assistance)), By Target Audience (Individuals, Families, High Net Worth Individuals, Corporates), By Distribution Channel (Insurance Agents, Bancassurance, Online Aggregators, Direct Sales) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2032. [Dataset]. https://www.wiseguyreports.com/reports/critical-illness-policy-market
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    Dataset updated
    Jul 23, 2024
    Dataset authored and provided by
    wWiseguy Research Consultants Pvt Ltd
    License

    https://www.wiseguyreports.com/pages/privacy-policyhttps://www.wiseguyreports.com/pages/privacy-policy

    Time period covered
    Jan 7, 2024
    Area covered
    Global
    Description
    BASE YEAR2024
    HISTORICAL DATA2019 - 2024
    REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
    MARKET SIZE 202314.84(USD Billion)
    MARKET SIZE 202416.14(USD Billion)
    MARKET SIZE 203231.6(USD Billion)
    SEGMENTS COVEREDCritical Illness Definition ,Underwriting Criteria ,Benefits and Riders ,Target Audience ,Distribution Channel ,Regional
    COUNTRIES COVEREDNorth America, Europe, APAC, South America, MEA
    KEY MARKET DYNAMICSRising healthcare costs Increasing prevalence of chronic diseases Growing awareness of critical illness insurance Expansion of insurance coverage Technological advancements
    MARKET FORECAST UNITSUSD Billion
    KEY COMPANIES PROFILEDAetna Inc. ,Prudential Financial, Inc. ,Allianz SE ,Generali Group ,Farmers Insurance Group of Companies ,Cigna Corporation ,Aegon N.V. ,Nationwide Mutual Insurance Company ,State Farm Insurance ,Zurich Insurance Group Ltd. ,The Hartford Financial Services Group, Inc. ,AXA Group ,MetLife, Inc. ,Manulife Financial Corporation ,Sun Life Financial, Inc.
    MARKET FORECAST PERIOD2024 - 2032
    KEY MARKET OPPORTUNITIESTelemedicine integration Data and AIpowered underwriting Expansion into emerging markets Personalized policies and coverage Prevention and wellness initiatives
    COMPOUND ANNUAL GROWTH RATE (CAGR) 8.77% (2024 - 2032)
  7. V

    Current Population

    • data.virginia.gov
    • datadiscoverystudio.org
    • +6more
    Updated Apr 25, 2025
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    Fairfax County (2025). Current Population [Dataset]. https://data.virginia.gov/dataset/current-population
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    kml, zip, csv, geojson, html, arcgis geoservices rest apiAvailable download formats
    Dataset updated
    Apr 25, 2025
    Dataset provided by
    County of Fairfax
    Authors
    Fairfax County
    Description

    Current population at a parcel level within Fairfax County as of the VALID_TO date in the attribute table.

    For methodology and a data dictionary please view the IPLS data dictionary

  8. Blue Moon brand profile in the United States 2022

    • statista.com
    Updated Apr 3, 2025
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    Statista (2025). Blue Moon brand profile in the United States 2022 [Dataset]. https://www.statista.com/forecasts/1335560/blue-moon-beer-brand-profile-in-the-united-states
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    Dataset updated
    Apr 3, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Mar 18, 2022 - Aug 23, 2022
    Area covered
    United States
    Description

    How high is the brand awareness of Blue Moon in the United States?When it comes to beer drinkers, brand awareness of Blue Moon is at 78% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Blue Moon in the United States?In total, 30% of U.S. beer drinkers say they like Blue Moon. However, in actuality, among the 78% of U.S. respondents who know Blue Moon, 38% of people like the brand.What is the usage share of Blue Moon in the United States?All in all, 27% of beer drinkers in the United States use Blue Moon. That means, of the 78% who know the brand, 35% use them.How loyal are the drinkers of Blue Moon?Around 22% of beer drinkers in the United States say they are likely to use Blue Moon again. Set in relation to the 27% usage share of the brand, this means that 81% of their drinkers show loyalty to the brand.What's the buzz around Blue Moon in the United States?In August 2022, about 25% of U.S. beer drinkers had heard about Blue Moon in the media, on social media, or in advertising over the past three months. Of the 78% who know the brand, that's 32%, meaning at the time of the survey there's some buzz around Blue Moon in the United States.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

  9. Hennessy brand profile in the United States 2022

    • statista.com
    Updated Apr 3, 2025
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    Statista (2025). Hennessy brand profile in the United States 2022 [Dataset]. https://www.statista.com/forecasts/1352651/hennessy-spirits-brand-profile-in-the-united-states
    Explore at:
    Dataset updated
    Apr 3, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Mar 18, 2022 - Oct 17, 2022
    Area covered
    United States
    Description

    How high is the brand awareness of Hennessy in the United States?When it comes to spirits drinkers, brand awareness of Hennessy is at 84% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Hennessy in the United States?In total, 28% of U.S. spirits drinkers say they like Hennessy. However, in actuality, among the 84% of U.S. respondents who know Hennessy, 33% of people like the brand.What is the usage share of Hennessy in the United States?All in all, 23% of spirits drinkers in the United States use Hennessy. That means, of the 84% who know the brand, 27% use them.How loyal are the drinkers of Hennessy?Around 18% of spirits drinkers in the United States say they are likely to use Hennessy again. Set in relation to the 23% usage share of the brand, this means that 78% of their drinkers show loyalty to the brand.What's the buzz around Hennessy in the United States?In October 2022, about 18% of U.S. spirits drinkers had heard about Hennessy in the media, on social media, or in advertising over the past three months. Of the 84% who know the brand, that's 21%, meaning at the time of the survey there's little buzz around Hennessy in the United States.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

  10. V

    Forecast Population

    • data.virginia.gov
    • catalog.data.gov
    • +4more
    Updated Apr 25, 2025
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    Fairfax County (2025). Forecast Population [Dataset]. https://data.virginia.gov/dataset/forecast-population
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    zip, geojson, csv, kml, arcgis geoservices rest api, htmlAvailable download formats
    Dataset updated
    Apr 25, 2025
    Dataset provided by
    County of Fairfax
    Authors
    Fairfax County
    Description

    30-year population forecasts at a parcel level within Fairfax County developed on the VALID_TO date in the attribute table. For methodology and a data dictionary please view the IPLS data dictionary

  11. h

    panda

    • huggingface.co
    Updated Jan 17, 2017
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    AI at Meta (2017). panda [Dataset]. https://huggingface.co/datasets/facebook/panda
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    CroissantCroissant is a format for machine-learning datasets. Learn more about this at mlcommons.org/croissant.
    Dataset updated
    Jan 17, 2017
    Dataset authored and provided by
    AI at Meta
    License

    MIT Licensehttps://opensource.org/licenses/MIT
    License information was derived automatically

    Description

    Dataset Card for PANDA

      Dataset Summary
    

    PANDA (Perturbation Augmentation NLP DAtaset) consists of approximately 100K pairs of crowdsourced human-perturbed text snippets (original, perturbed). Annotators were given selected terms and target demographic attributes, and instructed to rewrite text snippets along three demographic axes: gender, race and age, while preserving semantic meaning. Text snippets were sourced from a range of text corpora (BookCorpus, Wikipedia, ANLI… See the full description on the dataset page: https://huggingface.co/datasets/facebook/panda.

  12. Wendy’s brand profile in the United States 2024

    • statista.com
    Updated Apr 3, 2025
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    Statista (2025). Wendy’s brand profile in the United States 2024 [Dataset]. https://www.statista.com/forecasts/1335762/wendys-restaurant-chains-brand-profile-in-the-united-states
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    Dataset updated
    Apr 3, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jun 2024 - Oct 2024
    Area covered
    United States
    Description

    How high is the brand awareness of Wendy’s in the United States?When it comes to restaurant chain customers, brand awareness of Wendy’s is at 95% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Wendy’s in the United States?In total, 47% restaurant chain customers say they like Wendy’s. What is the usage share of Wendy’s in the United States?All in all, 40% of restaurant chain customers in the United States use Wendy’s. How loyal are the customers of Wendy’s?Around 34% of restaurant chain customers in the United States say they are likely to use Wendy’s again.What's the buzz around Wendy’s in the United States?In October 2024, about 21% of U.S. restaurant chain customers had heard about Wendy’s in the media, on social media, or in advertising over the past three months.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

  13. f

    Participant demographic and neuropsychological data by group.

    • plos.figshare.com
    xls
    Updated Jun 14, 2023
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    Katharine Aveni; Juweiriya Ahmed; Arielle Borovsky; Ken McRae; Mary E. Jenkins; Katherine Sprengel; J. Alexander Fraser; Joseph B. Orange; Thea Knowles; Angela C. Roberts (2023). Participant demographic and neuropsychological data by group. [Dataset]. http://doi.org/10.1371/journal.pone.0262504.t001
    Explore at:
    xlsAvailable download formats
    Dataset updated
    Jun 14, 2023
    Dataset provided by
    PLOS ONE
    Authors
    Katharine Aveni; Juweiriya Ahmed; Arielle Borovsky; Ken McRae; Mary E. Jenkins; Katherine Sprengel; J. Alexander Fraser; Joseph B. Orange; Thea Knowles; Angela C. Roberts
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    Participant demographic and neuropsychological data by group.

  14. Walgreens brand profile in the United States 2023

    • statista.com
    Updated Apr 3, 2025
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    Statista (2025). Walgreens brand profile in the United States 2023 [Dataset]. https://www.statista.com/forecasts/1241186/walgreens-beauty-and-health-brand-profile-in-the-united-states
    Explore at:
    Dataset updated
    Apr 3, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Aug 2023 - Sep 2023
    Area covered
    United States
    Description

    How high is the brand awareness of Walgreens in the United States?When it comes to beauty and health online shop users, brand awareness of Walgreens is at 90 percent in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Walgreens in the United States?In total, 42 percent of U.S. beauty and health online shop users say they like Walgreens. However, in actuality, among the 90 percent of U.S. respondents who know Walgreens, 47 percent of people like the brand.What is the usage share of Walgreens in the United States?All in all, 40 percent of beauty and health online shop users in the United States use Walgreens. That means, of the 90 percent who know the brand, 44 percent use them.How loyal are the customers of Walgreens?Around 34 percent of beauty and health online shop users in the United States say they are likely to use Walgreens again. Set in relation to the 40 percent usage share of the brand, this means that 85 percent of their customers show loyalty to the brand.What's the buzz around Walgreens in the United States?In September 2023, about 27 percent of U.S. beauty and health online shop users had heard about Walgreens in the media, on social media, or in advertising over the past three months. Of the 90 percent who know the brand, that's 30 percent, meaning at the time of the survey there's some buzz around Walgreens in the United States.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

  15. f

    Demographic factors influencing PwDs level of knowledge on Covid-19.

    • plos.figshare.com
    xls
    Updated Mar 14, 2024
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    Godfred Atta-Osei; Enoch Acheampong; Daniel Gyaase; Rebecca Tawiah; Theresah Ivy Gyaase; Richard Adade; Douglas Fofie; Isaac Owusu; Wisdom Kwadwo Mprah (2024). Demographic factors influencing PwDs level of knowledge on Covid-19. [Dataset]. http://doi.org/10.1371/journal.pgph.0002822.t004
    Explore at:
    xlsAvailable download formats
    Dataset updated
    Mar 14, 2024
    Dataset provided by
    PLOS Global Public Health
    Authors
    Godfred Atta-Osei; Enoch Acheampong; Daniel Gyaase; Rebecca Tawiah; Theresah Ivy Gyaase; Richard Adade; Douglas Fofie; Isaac Owusu; Wisdom Kwadwo Mprah
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    Demographic factors influencing PwDs level of knowledge on Covid-19.

  16. f

    Donor and recipient paired baseline demographic characteristics and DGF...

    • plos.figshare.com
    xls
    Updated Jun 1, 2023
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    E. Wlodek; R. B. Kirkpatrick; S. Andrews; R. Noble; R. Schroyer; J. Scott; C. J. E. Watson; M. Clatworthy; E. M. Harrison; S. J. Wigmore; K. Stevenson; D. Kingsmore; N. S. Sheerin; O. Bestard; H. A. Stirnadel-Farrant; L. Abberley; M. Busz; S. DeWall; M. Birchler; D. Krull; K. S. Thorneloe; A. Weber; L. Devey (2023). Donor and recipient paired baseline demographic characteristics and DGF outcomes. [Dataset]. http://doi.org/10.1371/journal.pone.0247972.t001
    Explore at:
    xlsAvailable download formats
    Dataset updated
    Jun 1, 2023
    Dataset provided by
    PLOS ONE
    Authors
    E. Wlodek; R. B. Kirkpatrick; S. Andrews; R. Noble; R. Schroyer; J. Scott; C. J. E. Watson; M. Clatworthy; E. M. Harrison; S. J. Wigmore; K. Stevenson; D. Kingsmore; N. S. Sheerin; O. Bestard; H. A. Stirnadel-Farrant; L. Abberley; M. Busz; S. DeWall; M. Birchler; D. Krull; K. S. Thorneloe; A. Weber; L. Devey
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    Donor and recipient paired baseline demographic characteristics and DGF outcomes.

  17. OUAI brand profile in the United States 2022

    • statista.com
    Updated Apr 3, 2025
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    Statista (2025). OUAI brand profile in the United States 2022 [Dataset]. https://www.statista.com/forecasts/1340173/ouai-hair-care-brand-profile-in-the-united-states
    Explore at:
    Dataset updated
    Apr 3, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Sep 6, 2022 - Sep 13, 2022
    Area covered
    United States
    Description

    How high is the brand awareness of OUAI in the United States?When it comes to hair care users, brand awareness of OUAI is at 30% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is OUAI in the United States?In total, 5% of U.S. hair care users say they like OUAI. However, in actuality, among the 30% of U.S. respondents who know OUAI, 17% of people like the brand.What is the usage share of OUAI in the United States?All in all, 4% of hair care users in the United States use OUAI. That means, of the 30% who know the brand, 13% use them.How loyal are the users of OUAI?Around 3% of hair care users in the United States say they are likely to use OUAI again. Set in relation to the 4% usage share of the brand, this means that 75% of their users show loyalty to the brand.What's the buzz around OUAI in the United States?In September 2022, about 4% of U.S. hair care users had heard about OUAI in the media, on social media, or in advertising over the past three months. Of the 30% who know the brand, that's 13%, meaning at the time of the survey there's little buzz around OUAI in the United States.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

  18. Lowe's brand profile in the United States 2024

    • statista.com
    Updated May 9, 2025
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    Statista (2025). Lowe's brand profile in the United States 2024 [Dataset]. https://www.statista.com/forecasts/1252098/lowe-s-diy-and-garden-online-shops-brand-profile-in-the-united-states
    Explore at:
    Dataset updated
    May 9, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Mar 12, 2024 - Mar 17, 2024
    Area covered
    United States
    Description

    How high is the brand awareness of Lowe's in the United States?When it comes to DIY and garden online shop users, brand awareness of Lowe's is at 93% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Lowe's in the United States?In total, 59% of U.S. DIY and garden online shop users say they like Lowe's. However, in actuality, among the 93% of U.S. respondents who know Lowe's, 66% of people like the brand.What is the usage share of Lowe's in the United States?All in all, 48% of DIY and garden online shop users in the United States use Lowe's. That means, of the 93% who know the brand, 56% use them.How loyal are the customers of Lowe's?Around 42% of DIY and garden online shop users in the United States say they are likely to use Lowe's again. Set in relation to the 52% usage share of the brand, this means that 85% of their customers show loyalty to the brand.What's the buzz around Lowe's in the United States?In March 2024, about 46% of U.S. DIY and garden online shop users had heard about Lowe's in the media, on social media, or in advertising over the past three months. Of the 93% who know the brand, that's 51%, meaning at the time of the survey there's considerable buzz around Lowe's in the United States.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

  19. Under Armour brand profile in the United States 2023

    • statista.com
    Updated Apr 3, 2025
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    Statista (2025). Under Armour brand profile in the United States 2023 [Dataset]. https://www.statista.com/forecasts/1252010/under-armour-sports-and-outdoor-online-shops-brand-profile-in-the-united-states
    Explore at:
    Dataset updated
    Apr 3, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Aug 2023 - Sep 2023
    Area covered
    United States
    Description

    How high is the brand awareness of Under Armour in the United States?When it comes to sports and outdoor online shop users, brand awareness of Under Armour is at 88 percent in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Under Armour in the United States?In total, 41 percent of U.S. sports and outdoor online shop users say they like Under Armour. However, in actuality, among the 88 percent of U.S. respondents who know Under Armour, 47 percent of people like the brand.What is the usage share of Under Armour in the United States?All in all, 31 percent of sports and outdoor online shop users in the United States use Under Armour. That means, of the 88 percent who know the brand, 35 percent use them.How loyal are the customers of Under Armour?Around 26 percent of sports and outdoor online shop users in the United States say they are likely to use Under Armour again. Set in relation to the 31 percent usage share of the brand, this means that 84 percent of their customers show loyalty to the brand.What's the buzz around Under Armour in the United States?In August and September 2023, about 26 percent of U.S. sports and outdoor online shop users had heard about Under Armour in the media, on social media, or in advertising over the past three months. Of the 88 percent who know the brand, that's 30 percent, meaning at the time of the survey there's little buzz around Under Armour in the United States.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

  20. Justice brand profile in the United States 2022

    • statista.com
    Updated Apr 3, 2025
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    Statista (2025). Justice brand profile in the United States 2022 [Dataset]. https://www.statista.com/forecasts/1252020/justice-toys-and-baby-online-shops-brand-profile-in-the-united-states
    Explore at:
    Dataset updated
    Apr 3, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jun 15, 2022 - Jun 23, 2022
    Area covered
    United States
    Description

    How high is the brand awareness of Justice in the United States?When it comes to toys and baby online shop users, brand awareness of Justice is at 60% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Justice in the United States?In total, 19% of U.S. toys and baby online shop users say they like Justice. However, in actuality, among the 60% of U.S. respondents who know Justice, 32% of people like the brand.What is the usage share of Justice in the United States?All in all, 15% of toys and baby online shop users in the United States use Justice. That means, of the 60% who know the brand, 25% use them.How loyal are the customers of Justice?Around 11% of toys and baby online shop users in the United States say they are likely to use Justice again. Set in relation to the 15% usage share of the brand, this means that 73% of their customers show loyalty to the brand.What's the buzz around Justice in the United States?In June 2022, about 13% of U.S. toys and baby online shop users had heard about Justice in the media, on social media, or in advertising over the past three months. Of the 60% who know the brand, that's 22%, meaning at the time of the survey there's little buzz around Justice in the United States.If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

Share
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DRAKO (2025). Audience Targeting Data | 330M+ Global Devices | Audience Data & Advertising | API Delivery [Dataset]. https://datarade.ai/data-products/audience-targeting-data-330m-global-devices-audience-dat-drako

Audience Targeting Data | 330M+ Global Devices | Audience Data & Advertising | API Delivery

Explore at:
.json, .csvAvailable download formats
Dataset updated
Feb 4, 2025
Dataset authored and provided by
DRAKO
Area covered
Czech Republic, Armenia, Curaçao, Russian Federation, Namibia, Equatorial Guinea, Serbia, Eritrea, San Marino, Suriname
Description

DRAKO is a Mobile Location Audience Targeting provider with a programmatic trading desk specialising in geolocation analytics and programmatic advertising. Through our customised approach, we offer business and consumer insights as well as addressable audiences for advertising.

Mobile Location Data can be meaningfully transformed into Audience Targeting when used in conjunction with other dataset. Our expansive POI Data allows us to segment users by visitation to major brands and retailers as well as categorizes them into syndicated segments. Beyond POI visits, our proprietary Home Location Model determines residents of geographic areas such as Designated Market Areas, Counties, or States. Relatedly, our Home Location Model also fuels our Geodemographic Census Data segments as we are able to determine residents of the smallest census units. Additionally, we also have audiences of: ticketed event and venue visitors; survey data; and retail data.

All of our Audience Targeting is 100% deterministic in that it only includes high-quality, real visits to locations as defined by a POIs satellite imagery buildings contour. We never use a radius when building an audience unless requested. We have a horizontal accuracy of 5m.

Additionally, we can always cross reference your audience targeting with our syndicated segments:

Overview of our Syndicated Audience Data Segments: - Brand/POI segments (specific named stores and locations) - Categories (behavioural segments - revealed habits) - Census demographic segments (HH income, race, religion, age, family structure, language, etc.,) - Events segments (ticketed live events, conferences, and seminars) - Resident segments (State/province, CMAs, DMAs, city, county, sub-county) - Political segments (Canadian Federal and Provincial, US Congressional Upper and Lower House, US States, City elections, etc.,) - Survey Data (Psychosocial/Demographic survey data) - Retail Data (Receipt/transaction data)

All of our syndicated segments are customizable. That means you can limit them to people within a certain geography, remove employees, include only the most frequent visitors, define your own custom lookback, or extend our audiences using our Home, Work, and Social Extensions.

In addition to our syndicated segments, we’re also able to run custom queries return to you all the Mobile Ad IDs (MAIDs) seen at in a specific location (address; latitude and longitude; or WKT84 Polygon) or in your defined geographic area of interest (political districts, DMAs, Zip Codes, etc.,)

Beyond just returning all the MAIDs seen within a geofence, we are also able to offer additional customizable advantages: - Average precision between 5 and 15 meters - CRM list activation + extension - Extend beyond Mobile Location Data (MAIDs) with our device graph - Filter by frequency of visitations - Home and Work targeting (retrieve only employees or residents of an address) - Home extensions (devices that reside in the same dwelling from your seed geofence) - Rooftop level address geofencing precision (no radius used EVER unless user specified) - Social extensions (devices in the same social circle as users in your seed geofence) - Turn analytics into addressable audiences - Work extensions (coworkers of users in your seed geofence)

Data Compliance: All of our Audience Targeting Data is fully CCPA compliant and 100% sourced from SDKs (Software Development Kits), the most reliable and consistent mobile data stream with end user consent available with only a 4-5 day delay. This means that our location and device ID data comes from partnerships with over 1,500+ mobile apps. This data comes with an associated location which is how we are able to segment using geofences.

Data Quality: In addition to partnering with trusted SDKs, DRAKO has additional screening methods to ensure that our mobile location data is consistent and reliable. This includes data harmonization and quality scoring from all of our partners in order to disregard MAIDs with a low quality score.

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