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The North America Ready To Drink Tea Market report segments the industry into Soft Drink Type (Green Tea, Herbal Tea, Iced Tea, Other RTD Tea), Packaging Type (Aseptic Packages, Glass Bottles, Metal Can, PET Bottles), Distribution Channel (Off-trade, On-trade), and Country (Canada, Mexico, United States, Rest of North America). Get five years of historical data alongside five-year market forecasts.
The statistic displays the wholesale tea value in the United States from 2013 to 2023, by market segment. The food service segment generated tea sales of about 960 million U.S. dollars in 2021. In 2020 and 2021, it was far less than previous years due to the coronavirus pandemic. As of 2023, it is forecasted to increase again and reach 1.1 billion U.S. dollars.
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The North America Tea Market report segments the industry into Form (Leaf Tea, Crush/Tear/Curl Tea), Product Type (Black Tea, Green Tea, Herbal Tea, Other Product Types), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Specialist Retailers, Online Retail Stores, Other Distribution Channels), and Geography (United States, Canada, Mexico, Rest of North America). Five-year historic data and forecasts are included.
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The US Ready to Drink Tea Market is segmented by Soft Drink Type (Green Tea, Herbal Tea, Iced Tea), by Packaging Type (Aseptic packages, Glass Bottles, Metal Can, PET Bottles) and by Distribution Channel (Off-trade, On-trade). Market Value in USD and Volume in Liters are both presented. Key data points observed include market segmental split by soft drink category, packaging type, distribution channel, and region
US Foodservice Tea Market Size 2025-2029
The US foodservice tea market size is forecast to increase by USD 3.86 billion at a CAGR of 4.8% between 2024 and 2029.
The Foodservice Tea Market in the US is experiencing significant growth, driven by the increasing demand for mobile foodservice and the premiumization of functional tea products. Consumers' busy lifestyles have led to a surge in demand for convenient foodservice options, including tea, which can be easily consumed on-the-go. Additionally, the growing awareness of tea's health benefits and the availability of premium, functional tea varieties have fueled market expansion. However, market growth is not without challenges. Regulatory hurdles impact adoption, with stringent regulations governing the use of certain ingredients and labeling requirements. Furthermore, supply chain inconsistencies temper growth potential due to the dependence on tea imports from countries with unstable political climates and potential disruptions to supply.
Companies seeking to capitalize on market opportunities must navigate these challenges effectively by investing in research and development to comply with regulations and establish reliable supply chains. By focusing on innovation and sustainability, foodservice tea providers can differentiate themselves in a competitive market and meet the evolving demands of health-conscious consumers.
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The US foodservice tea market is flourishing, driven by functional tea blends and health-focused tea menus that cater to wellness trends. Premium iced tea and cold brew tea trends dominate, while artisanal tea offerings and ethnic tea flavors attract diverse consumers. Specialty tea shops and mobile foodservice tea units enhance accessibility, and sustainable tea sourcing appeals to eco-conscious diners. Tea-based mocktails are gaining popularity in upscale venues, boosting innovation. These trends, fueled by evolving consumer preferences and creative offerings, position the market for strong growth through 2029.
The foodservice tea market in the US is characterized by a diverse range of offerings and continuous innovation. From the origins of tea in China and India to the customization of tea services, the industry caters to various consumer preferences. Tea advertising emphasizes flavor profiles, health benefits, and unique tea pairings. Tea competitions showcase the art of tea infusions and blending, while certifications ensure tea safety and quality control. Tea events, festivals, and tours offer immersive experiences, connecting consumers to the tea culture. Tea menus and programs feature an array of tea beverages, from concentrates and extracts to drinks and cocktails.
Brands invest in marketing and technology to personalize the tea experience, offering subscriptions, promotions, and even tea training. Tea innovation extends to new product offerings, such as tea powders and mocktails, as well as tea health benefits, which are increasingly recognized for their hydration and wellness properties. Regulations and certifications play a crucial role in ensuring the authenticity and sustainability of tea offerings. Overall, the US tea market is a dynamic and evolving landscape, driven by consumer curiosity and the pursuit of unique, high-quality tea experiences.
How is this market segmented?
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.
Distribution Channel
Full-service restaurants
Limited-service restaurants
Others
Product
Black tea
Green tea
Others
Application
Iced tea
Hot tea
Blended Drinks
Format
Loose Leaf Tea
Tea Bags
Ready-to-Drink (RTD) Tea
Instant Tea Mixes
Geography
North America
US
By Distribution Channel Insights
The full-service restaurants segment is estimated to witness significant growth during the forecast period.
The foodservice tea market in the US is experiencing significant growth, with ready-to-drink tea becoming increasingly popular among foodservice operators. Innovation in tea brewing equipment and technology, such as tea infusers and dispensers, is driving this trend. Fine dining and casual dining establishments, including restaurants and tea lounges, are incorporating tea into their menus, offering various blends, flavors, and even personalized tea experiences. Sustainability is a key consideration in the industry, with a focus on organic and fair trade tea, as well as sustainable tea estates. Tea safety and quality control are also crucial, with certifications and regulations ensuring the health benefits of tea are maximized.
Tea trends include the popularity of green tea, herb
Tea Market Size 2025-2029
The tea market size is forecast to increase by USD 19.9 billion, at a CAGR of 5.5% between 2024 and 2029.
The market growth depends on factors such as the functional benefits of tea, which drive its growth by attracting consumers seeking health-conscious beverage options. It also depends on trends like new product launches, with companies introducing innovative tea varieties that offer additional health benefits.
However, the market faces challenges such as the negative impact of overconsumption of tea, which can lead to health issues like caffeine dependence and digestive problems. Despite these challenges, the market continues to grow, fueled by increasing demand for health-promoting and sustainable tea options.
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The Camellia Sinensis plant is the source of the popular beverage, tea. Tea is a staple in the food and beverage industry, is renowned for its health benefits. The plant is rich in Polyphenols, including antioxidants, which contribute to its antioxidant properties. Tea also contains essential minerals like Potassium, Manganese, Magnesium, and Calcium. The market is thriving, driven by the consumer base's increasing preference for organic tea and premium tea experiences. Ethical sourcing and sustainability are key factors influencing the market.
Tea production and consumption continue to rise, with innovations in packaging playing a significant role in maintaining the tea's freshness and quality. Moringa Hibiscus and Peppermint Refresh are among the many tea varieties offering unique health benefits, such as weight management and calming effects. The market is a significant export sector, with major tea-producing countries like India and China contributing significantly to global tea production and exports. The market is expected to continue growing, offering opportunities for businesses and consumers alike.
How is this market segmented and which is the largest segment?
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.
Distribution Channel
Offline
Online
Product
Black tea
Green tea
Others
Form
Leaf Tea
CTC Tea
Others
Geography
APAC
China
India
Japan
Europe
Germany
UK
France
Italy
North America
Canada
US
South America
Brazil
Middle East and Africa
By Distribution Channel Insights
The offline segment is estimated to witness significant growth during the forecast period.
The market encompasses the distribution and sale of Camellia Sinensis plant-derived functional tea products through offline channels. These channels include brick-and-mortar stores, supermarkets, speciality tea shops, and health food stores. Consumers engage in person-to-person interactions, allowing for product sampling and knowledgeable staff assistance. Teas, such as green, black, and oolong tea, offer health benefits due to their polyphenols, caffeine, antioxidants, potassium, manganese, magnesium, and calcium content. Offline distribution contributes significantly to the food and beverage sector, with B2C enterprises catering to household spending.
Hot drinks remain a popular choice, leading to retail sales in convenience stores, hotels, restaurants, catering companies, cafés, and bars. Sustainability and ethical sourcing are essential considerations for premium tea experiences, attracting a growing consumer base. Organic tea is a significant market segment. Packaging options include plastic containers, paper packaging, and aluminum tin boxes, while tea bags are a convenient choice for consumers. The market continues to expand, with production data indicating a strong industry. Trade press covers industry trends and developments.
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The offline segment was valued at USD 44.80 billion in 2019 and showed a gradual increase during the forecast period.
Regional Analysis
APAC is estimated to contribute 62% to the growth of the global market during the forecast period.
Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.
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The APAC region, known for its significant tea production and consumption, is expected to experience substantial growth in the market. China and India, as major manufacturers and exporters of green and black tea respectively, dominate the scene. Other key players include Japan, Sri Lanka, Vietnam, and Indonesia. The rise in tea consumption, driven by economic development and the exp
The combined revenue per capita in the 'Tea' segment of the hot drinks market in the United States was forecast to continuously increase between 2024 and 2029 by in total four U.S. dollars (+8.34 percent). After the ninth consecutive increasing year, the combined revenue per capita is estimated to reach 51.92 U.S. dollars and therefore a new peak in 2029. Find further information regarding average revenue per user (ARPU) in Canada and average consumption per capita in Canada. The Statista Market Insights cover a broad range of additional markets.
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The United States Tea market is expected to grow with more than 6% CAGR from 2023 to 2028, due to growing health conscious consumers.
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The demand for Iced Tea market is expected to be valued at USD 7.16 Billion in 2025, forecasted at a CAGR of 6.0%to have an estimated value of USD 12.82 Billion from 2025 to 2035. From 2020 to 2025 a CAGR of 5.4% was registered for the market.
Attributes | Description |
---|---|
Estimated Global Industry Size (2025E) | USD 7.16 Billion |
Projected Global Industry Value (2035F) | USD 12.82 Billion |
Value-based CAGR (2025 to 2035) | 6.0% |
Country wise Insights
Countries | CAGR, 2025 to 2035 |
---|---|
United States | 4.2% |
Germany | 5.7% |
China | 7.2% |
Category-wise Insights
Segment | Value Share (2025) |
---|---|
Powdered Mixes (Format) | 43% |
Segment | Value Share (2025) |
---|---|
Retail (End Use) | 53% |
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The size of the South America Tea Market was valued at USD XX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of 2.20% during the forecast period. The tea market in South America consists of different kinds of tea, like black, green, herbal, and specialty teas, all produced from the Camellia sinensis plant. The market is growing due to a higher awareness of health and a growing desire for herbal, green, and organic teas. Big players such as Unilever and Tata Global Beverages have a strong hold on the market due to their wide range of products and powerful distribution systems. The shift towards making tea products more upscale, combined with the growing desire for iced tea among millennials, adds to the changing market environment. Innovation and increasing demand for functional beverages support the optimistic outlook of the market, despite challenges like fluctuating raw material prices. This path emphasizes tea's crucial role in South America's drink sector and its opportunity for further market expansion. Recent developments include: June 2022: Twinings London launched Twinings' new Glow+ tea, a peach-flavored white tea. This tea is rich in polyphenols, vitamin B7, and the fruit flavors of peach and aloe vera., April 2021: The Coca-Cola Company brand Honest Tea launched a new caffeinated, ready-to-drink beverage, Yerba Mate, a unique flavor mixture of coffee and tea in a bottled beverage. The product is available in flavors like Strawberry Pomegranate Matcha, Peach Mango Green Tea, and Lemon Ginger Black Tea., March 2021: Steaz Tea, a Healthy Beverage Company brand, launched Steaz Antioxidant Brew Yerba Mate, an antioxidant-infused ready-to-drink (RTD) tea. The tea is available in three different varieties: Golden Mate, Peach Please, and Mint To Be.. Key drivers for this market are: Increasing Demand for Flavored Spirits, Growing Consumption of Premium Alcoholic Beverages. Potential restraints include: Stringent Government Regulations Pertaining to Spirits. Notable trends are: Increasing Consumption of RTD tea.
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The report covers South Africa Flavored Tea Companies and it is segmented by Form (Leaf Tea and CTC Tea), Type (Black Tea, Green Tea, Herbal Tea, and Other Types), Distribution Channel (Hypermarket/Supermarket, Specialist Retailers, Convenience Stores, Online Retailers, and Other Distribution Channels), and Geography (Brazil, Argentina, and Rest of South America). The market size and values (in USD million) for the aforementioned segments over the forecasted years.
This statistic depicts the market share of the leading bagged/loose leaf tea brands in the United States in 2023, based on sales. For the 52 weeks ended on May 21, 2023, Bigelow had a market share of 17.6 percent.
This dataset provides information on 20 in New York, United States as of June, 2025. It includes details such as email addresses (where publicly available), phone numbers (where publicly available), and geocoded addresses. Explore market trends, identify potential business partners, and gain valuable insights into the industry. Download a complimentary sample of 10 records to see what's included.
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The RTD Tea Market report segments the industry into Soft Drink Type (Green Tea, Herbal Tea, Iced Tea, Other RTD Tea), Packaging Type (Aseptic packages, Glass Bottles, Metal Can, PET Bottles), Distribution Channel (Off-trade, On-trade), and Region (Africa, Asia-Pacific, Europe, Middle East, North America, South America). Five years of historical data and five-year forecasts are included.
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Forecast: Mate and Tea Market Size Volume in the US 2022 - 2026 Discover more data with ReportLinker!
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Discover how the rising demand for tea in the United States is expected to drive market growth over the next decade. With a forecasted increase in both volume and value, the market is set to reach new heights by 2035.
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The Iced Tea Market report segments the industry into Product Type (Black Iced Tea, Green Iced Tea, Herbal Iced Tea, Other Iced Tea), Form (Powder/Premix, Liquid/Ready-to-drink), Distribution Channel (Supermarkets/ Hypermarkets, Convenience Stores, Online Retail Stores, Other Retail Distribution Channels), and Geography (North America, Europe, Asia Pacific, South America, Middle East & Africa).
White Tea Market Size 2024-2028
The white tea market size is forecast to increase by USD 163.2 million at a CAGR of 5.15% between 2023 and 2028.
The market is witnessing significant growth due to the increasing demand for natural and organic products. Consumers are increasingly preferring white tea over other types of tea due to its health and wellness benefits and unique taste profile. Novel techniques for product development, such as the use of flavored infusions and the exploration of new processing methods, are also driving market growth. Additionally, the availability of low-cost synthetic alternatives is posing a challenge to the market, as some consumers may opt for these options despite their potential health risks. Moreover, in the cosmetics and baby toiletries industry, white tea extracts are used, but synthetic substitutes may also be present. To stay competitive, market players are focusing on innovation, sustainability, and transparency in their production and marketing strategies. Overall, the market is expected to continue its growth trajectory in the coming years, driven by consumer preferences, product development, and market dynamics.
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White tea is a lesser-known type of tea that has gained popularity in recent years due to its unique health benefits. Unlike black tea, oolong tea, green tea, herbal tea, and fermented tea, white tea undergoes the least processing, preserving its natural antioxidant and antimicrobial properties. These properties make white tea an ideal beverage for boosting the immune system and preventing cardiovascular diseases. The antioxidant and antimicrobial compounds in white tea, primarily flavonoids, have been linked to fighting obesity and oral bacteria.
The pharmaceutical industry has shown significant interest in white tea due to its potential health benefits. Botaniex, a key supplier of natural ingredients, has announced development plans to extract and purify these compounds for use in pharmaceuticals. Moreover, technological advancements in tea processing and analysis have made it possible to produce higher-quality white tea, ensuring consistent supply and demand. The market for white tea is expected to grow steadily due to its health benefits and increasing consumer awareness.
How is this market segmented and which is the largest segment?
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.
Type
Conventional
Organic
Distribution Channel
Offline
Online
Geography
APAC
China
India
Japan
Europe
UK
North America
US
Middle East and Africa
South America
By Type Insights
The conventional segment is estimated to witness significant growth during the forecast period.
White tea, recognized for its subtle and delicate flavors, holds a significant share in the global market. Traditional white tea production and sales, free from synthetic chemicals and artificial additives, make up the largest segment of this market. This segment distinguishes itself from other white tea categories, such as organic and fair-trade, which follow specific agricultural and processing methods certified by regulatory bodies. White tea's accessibility and affordability, along with its authentic tea-drinking experience, make it an attractive choice for consumers. As a result, the conventional white tea segment is projected to fuel the expansion of The market throughout the forecast period.
White tea is cherished for its light, natural flavors, which can range from fruity and floral to grassy and nutty. Some popular white tea varieties include those with melon, peach, apricot, vanilla, and honey undertones. These nuanced flavors contribute to the tea's allure and make it a versatile beverage option for various occasions and preferences. In summary, the conventional white tea segment, characterized by its traditional production methods and natural flavors, dominates the global market. Its affordability and authenticity make it an appealing choice for consumers seeking a straightforward tea-drinking experience. The diverse range of flavors, from fruity and floral to grassy and nutty, further adds to white tea's popularity and market growth potential.
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The conventional segment was valued at USD 411.90 million in 2018 and showed a gradual increase during the forecast period.
Regional Analysis
APAC is estimated to contribute 60% to the growth of the global market during the forecast period.
Technavio's analysts have elaborately explained the regional trends and drivers that shape th
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The South American tea market, encompassing Brazil, Argentina, and the Rest of South America, presents a moderate growth trajectory, exhibiting a Compound Annual Growth Rate (CAGR) of 2.20% from 2019 to 2024. While the precise market size for 2025 is unavailable, extrapolating from the historical data and considering the consistent yet modest growth, a reasonable estimate for the 2025 market size would fall within the range of $300-$400 million USD (this estimate is based on industry knowledge and trends rather than direct numerical extrapolation which is not possible with the provided data). Key drivers for market expansion include rising health consciousness among consumers leading to increased demand for herbal and green teas, the growing popularity of ready-to-drink tea beverages, and the expanding reach of online retail channels. Trends such as premiumization, with consumers showing a preference for higher-quality specialty teas and innovative flavors, are shaping market dynamics. However, challenges remain including price volatility of raw materials (tea leaves) and competition from other beverage categories like coffee and soft drinks, acting as potential restraints on market growth. The market is segmented by distribution channel (supermarkets, specialty stores, online, etc.), country (Brazil, Argentina, etc.), form (leaf, CTC), and type (black, green, herbal). Major players like Dilmah, Unilever, and Starbucks are actively engaged, but the market also presents opportunities for smaller, niche brands focusing on specific consumer segments and trends. Looking forward, the forecast period from 2025 to 2033 suggests continued growth, though at a rate possibly influenced by external economic factors and evolving consumer preferences. The leaf tea and black tea segments are expected to maintain significant market share due to established consumer preferences. However, the herbal and green tea segments are projected to show comparatively faster growth, driven by their perceived health benefits. Geographical distribution will likely remain concentrated in major economies like Brazil and Argentina, but expansion into other South American countries presents potential avenues for market growth. Understanding these market dynamics is crucial for businesses seeking to capitalize on the opportunities presented by the South American tea market. South America Tea Market: A Comprehensive Report (2019-2033) This comprehensive report provides an in-depth analysis of the South America tea market, covering the period 2019-2033. It offers a granular view of market dynamics, growth trends, key players, and future opportunities, providing valuable insights for industry professionals, investors, and strategic decision-makers. The report leverages rigorous research methodologies and integrates extensive data analysis to present a holistic understanding of this dynamic market. The base year for this report is 2025, with projections extending to 2033. Recent developments include: June 2022: Twinings London launched Twinings' new Glow+ tea, a peach-flavored white tea. This tea is rich in polyphenols, vitamin B7, and the fruit flavors of peach and aloe vera., April 2021: The Coca-Cola Company brand Honest Tea launched a new caffeinated, ready-to-drink beverage, Yerba Mate, a unique flavor mixture of coffee and tea in a bottled beverage. The product is available in flavors like Strawberry Pomegranate Matcha, Peach Mango Green Tea, and Lemon Ginger Black Tea., March 2021: Steaz Tea, a Healthy Beverage Company brand, launched Steaz Antioxidant Brew Yerba Mate, an antioxidant-infused ready-to-drink (RTD) tea. The tea is available in three different varieties: Golden Mate, Peach Please, and Mint To Be.. Key drivers for this market are: Increasing Demand for Flavored Spirits, Growing Consumption of Premium Alcoholic Beverages. Potential restraints include: Stringent Government Regulations Pertaining to Spirits. Notable trends are: Increasing Consumption of RTD tea.
Arizona was the top-selling ready-to-drink (RTD) tea brand in the United States in 2024, by a healthy margin. Sales of the beverage exceeded one billion dollars, compared to competitors PureLeaf and Lipton who had respective sales of 976 million and 601 million dollars. PureLeaf is a product of the Pepsi Lipton Tea partnership, which includes a portfolio of RTD teas, including Lipton Iced Tea, PureLeaf and Brisk. Both companies were among the most valuable soft drink brands in 2023. Lipton’s origins Lipton tea was originally marketed by Sir Thomas Lipton in 1890. Already a successful grocer, Lipton bought tea gardens in Sri Lanka in an effort to provide low-priced tea to consumers. In 1972, Unilever, one of the largest consumer goods companies in the world, acquired Lipton tea. Lipton’s RTD beverages are sold by Pepsi Lipton International, a joint venture between Unilever and PepsiCo. The broader RTD tea market Total sales of the ready-to-drink tea segment in the United States reached 7.9 billion dollars in 2019. In comparison to ready-to-drink coffee, RTD tea sales growth was subdued, increasing by only 1.1 percent during 2018 to 2019.
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The North America Ready To Drink Tea Market report segments the industry into Soft Drink Type (Green Tea, Herbal Tea, Iced Tea, Other RTD Tea), Packaging Type (Aseptic Packages, Glass Bottles, Metal Can, PET Bottles), Distribution Channel (Off-trade, On-trade), and Country (Canada, Mexico, United States, Rest of North America). Get five years of historical data alongside five-year market forecasts.