The summary statistics by North American Industry Classification System (NAICS) which include: operating revenue (dollars x 1,000,000), operating expenses (dollars x 1,000,000), salaries wages and benefits (dollars x 1,000,000), and operating profit margin (by percent), of motion picture and video production (NAICS 512110), annual, for five years of data.

In the last few years, the television production industry has undergone a transformative period marked by a steady shift from traditional cable to online streaming. A sink in cable subscriptions and the emergence of online alternatives have increased competition among programming buyers to acquire top content. Yet the heightened degree of competition has contributed to a perceived climb in production quality and what some critics have labeled the newest “Golden Age of TV.” As consumers increasingly ditch cable for streaming platforms like Netflix, Amazon Prime and Disney+, the industry is pivoting to meet this digital-first preference. Industry revenue is expected to have increased at a CAGR of 2.5% over the past five years and will reach an estimated $70.1 billion in 2025. Revenue has recovered from significant setbacks due to work stoppages induced in 2020 by the COVID-19 pandemic. However, industry-wide strikes caused another major disruption in 2023. Ultimately, revenue is set to climb 1.6% in 2025 as profit returns to positive. Streaming services have either bought or produced new content to attract and retain the consumers who have been increasingly dropping their cable packages. Although the cord-cutting trend has hurt revenue for cable providers and networks, the primary purchasers of TV content and production companies have benefited from the ensuing competition. Due to declining broadcast TV viewership and the proliferation of video options for consumers, TV networks have increased their investments in content that will attract viewers through websites, streaming services or on-demand platforms. Streaming giants have invested heavily in content, driving up production budgets and fostering fierce competition for quality programming. Also, tax incentives from states like Georgia and New Mexico have attracted countless productions, contributing significantly to local economies. There are several circumstances in this industry's favor going forward. For instance, given the growth of new TV platforms and the continued development of mobile app capability, content viewership rates are poised to climb. Streaming services boost the negotiating power of small TV production companies by enabling them to bypass broadcasters, which traditionally had significant leverage over content producers. Also, integrated TV production and distribution companies will have a direct channel to viewers as cable TV subscriptions gradually diminish. However, the outcome of the industry-wide strikes will lead to increased costs for TV producers in the coming years. Overall, industry revenue is expected to climb at a CAGR of 2.1% to reach an estimated $77.8 billion in 2030.

In 2019, the traditional television revenue worldwide amounted to *** billion U.S. dollars. After a decline in 2020, the market seems to recover again and is expected to slowly increase, reaching a value of *** billion dollars.

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Upon thorough television industry analysis and research, the following factors has been identified as the critical market trends during the forecast period 2020-2024:

increased demand for smart televisions

The television market report also provides several other key information including:

CAGR of the market during the forecast period 2020-2024
Detailed information on factors that will drive television market growth during the next five years
Precise estimation of the television market size and its contribution to the parent market
Accurate predictions on upcoming trends and changes in consumer behavior
The growth of the television market industry across North America, APAC, Europe, South America, and MEA
A thorough analysis of the market’s competitive landscape and detailed information on vendors
Comprehensive details of factors that will challenge the growth of television market vendors

This table contains 56 series, with data for years 2006 - 2011 (not all combinations necessarily have data for all years), and was last released on 2015-07-28. This table contains data described by the following dimensions (Not all combinations are available): Geography (14 items: Canada; Prince Edward Island; Nova Scotia; Newfoundland and Labrador ...), North American Industry Classification System (NAICS) (1 items: Motion picture and video production ...), Summary statistics (4 items: Operating revenue; Operating profit margin; Salaries; wages and benefits; Operating expenses ...).

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Television Market Size 2025-2029

The television market size is valued to increase USD 73.1 billion, at a CAGR of 8.2% from 2024 to 2029. Product innovation and advances leading to portfolio extension and product premiumization will drive the television market.

Major Market Trends & Insights

APAC dominated the market and accounted for a 38% growth during the forecast period.
By Technology - UHD segment was valued at USD 53.60 billion in 2023
By Display Size - Upto 43 inches segment accounted for the largest market revenue share in 2023

Market Size & Forecast

Market Opportunities: USD 109.44 billion
Market Future Opportunities: USD 73.10 billion
CAGR : 8.2%
APAC: Largest market in 2023

Market Summary

The market encompasses the production, distribution, and consumption of television services and devices. Core technologies, such as OLED and Quantum Dot, continue to drive innovation, leading to product premiumization through advanced features and higher resolutions, like 8K UHD. Applications span from traditional broadcasting to streaming services, with the latter experiencing significant growth. Service types include pay-TV, free-to-air, and subscription-based models. Regulations, like the European Union's Audiovisual Media Services Directive, influence market dynamics. Despite the advances, challenges persist, such as the lack of 4K content and high production costs.
The introduction of 8K UHD televisions represents a major leap forward in display technology, offering enhanced picture quality and immersive viewing experiences. The global OTT video market share is projected to reach 33.3% by 2026. This continuous evolution underscores the market's dynamic nature, offering opportunities for companies to expand their portfolios and cater to evolving consumer preferences.

What will be the Size of the Television Market during the forecast period?

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How is the Television Market Segmented and what are the key trends of market segmentation?

The television industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Technology

  UHD
  HD


Display Size

  Upto 43 inches
  55-64 inches
  48-50 inches
  Greater than 65 inches


Type

  Smart TV
  LCD, Plasma, and LED TVs
  Cathode-Ray Tube (CRT) and Rear-Projection TVs


Distribution Channel

  Offline
  Online


Screen Technology

  LCD
  OLED
  QLED
  MicroLED


Smart Features

  Smart TV with Internet connectivity
  Voice-controlled TV
  TV with built-in streaming services
  TV with gaming capabilities


Price Range

  Mass
  Premium


Application

  Residential
  Commercial


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    Italy
    UK


  Middle East and Africa

    Egypt
    KSA
    Oman
    UAE


  APAC

    China
    India
    Japan


  South America

    Argentina
    Brazil


  Rest of World (ROW)

By Technology Insights

The uhd segment is estimated to witness significant growth during the forecast period.

The market continues to evolve, with significant advancements in display technologies and connectivity options. Currently, over 30% of televisions sold incorporate Wi-Fi connectivity, enabling seamless streaming of content from various sources. Micro LED technology and 8K resolution displays are gaining traction, offering enhanced brightness metrics and superior HDR picture quality. Smart TV platforms, such as those with LED backlight technology, are increasingly popular due to their energy efficiency and advanced features, including motion interpolation technology and voice control. Quantum dot technology and mini-LED backlighting are also emerging trends, providing improved color gamut coverage and local dimming technology for superior contrast ratio metrics.

Power consumption watts remains a crucial consideration, with energy efficiency ratings becoming increasingly important. USB connectivity and Ethernet connectivity are essential for easy content transfer and internet access. The market is expected to grow, with 35% of industry players forecasting increased demand for UHD televisions due to their advanced picture processing engines and support for streaming video services like Dolby Vision. Screen size variations cater to diverse consumer preferences, with refresh rate performance and response time metrics ensuring smooth visual experiences. Sound system technology and audio output channels continue to advance, offering immersive home theater experiences.

OLED burn-in prevention and HDMI connectivity are essential features for preventing screen damage and ensuring compatibility with various devices. In summary, the market is charac

Market Size statistics on the Television Production industry in the US

The TV programme production industry has undergone a volatile period, with shrinking domestic broadcast commissions being offset by strong international investments into UK productions. British households are spending less and less time watching TV, as TV programmes compete with social media for consumers' time. This has caused advertisers to flock to digital channels where they can create more targeted ads with better returns. Over the five years through 2025-26, TV production revenue is forecast to expand at a compound annual rate of 0.4% to £14.2 billion. Much of the growth has come through independent studios because of favourable government regulations encouraging funding for smaller production companies. The growth over the past five years has been inflated because of the disruption to the industry in the base year of 2020-21 due to the COVID-19 pandemic. Without this, industry revenue and profitability would likely have declined over the period. The industry was heavily disrupted in the two years through 2024-25 because of the 2023 Hollywood writers’ strike, which caused major production and release delays. In 2025-26, industry revenue is projected to expand 2.9% as the disruptions caused by the strike have eased. International appeal has grown increasingly crucial for the industry, which relies heavily on US funding. Even UK-commissioned work may fail to be profitable if distributors fail to secure international broadcasting rights. Revenue is forecast to expand at a compound annual rate of 2.5% over the five years through 2030-31 to £16.1 billion. The government has launched a 10-year sector plan aiming to boost the UK creative sectors, which will encourage growth and attract more international funding. Investments in technology like AI could help reduce costs for production studios and support profit. However, weak commissioning on new projects, as broadcasters revert to proven successes, will increase market concentration over the next few years as smaller studios struggle to compete for a shrinking pool of new project funding.

In 2024, the United Kingdom's TV industry sector which generated the highest revenue was platform operators, amounting to around *****billion British pounds. Subscription over-the-top services, such as Now, came second, with a revenue of around **** billion British pounds.

The global television market value reached approximately USD 94.80 Billion in 2024, with the television market projected to grow at a CAGR of 3.10% between 2025 and 2034. By 2034, the market is expected to reach a value of around USD 128.65 Billion, driven by the increasing demand for smart TVs and other consumer electronics.

As the market growth continues, e-commerce plays a vital role in expanding product reach, making televisions more accessible to a global audience. Furthermore, the industry faces growing pressure to address environmental concerns, promoting eco-friendly practices, such as product recycling and reducing e-waste. Televisions as a product category continue to evolve, offering advanced features and sustainable options to meet consumer preferences, which are vital for the television market's long-term success.

The US Smart TV Market Report is Segmented by Screen Size (Up To 45", 45-54", 55-64", 65-74", 75" & Above), Resolution Type (HDTV, Full HD, 4K UHD, 8K UHD), Panel Technology (LCD/LED, QLED, OLED, Mini-LED), Price Band (less Than USD 500, USD 500-999, and More), Operating System (Roku OS, Google/Android TV, and More), and Geography. The Market Forecasts are Provided in Terms of Volume (Units).

On a cold January evening in 2025, millions gathered across time zones not in stadiums or theaters, but in their homes, immersed in mixed reality concerts, live-streamed films, or hyper-personalized gaming experiences. This isn't science fiction; it's the daily reality shaped by the ever-evolving media and entertainment industry. As technology...

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Employment statistics on the Television Production industry in the US

The United States television market reached approximately USD 19.43 Billion in 2024. The market is projected to grow at a CAGR of 2.60% between 2025 and 2034, reaching a value of around USD 25.12 Billion by 2034.

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The Television Production industry in Utah is expected to grow an annualized x.x% to $x.x million over the five years to 2025, while the national industry will likely grow at x.x% during the same period. Industry establishments increased an annualized x.x% to xxx locations. Industry employment has decreased an annualized -x.x% to xxx workers, while industry wages have decreased an annualized -x.x% to $x.x million.