Chinese discount ecommerce app Temu has taken the United States and United Kingdom by storm, as the newest Chinese-based challenger aiming to saturate the market with products at under half the price...

After its launch in September 2022, Pinduoduo's international online marketplace Temu enjoyed enormous success. In May 2023, Temu generated approximately *** million U.S. dollars in gross merchandise volume, a drastic increase over its September 2022 GMV of only ***** million dollars. By July 2023, Temu will be serving ** countries and regions, mostly in North America and Europe.

After its launch in September 2022, Pinduoduo's international online marketplace Temu enjoyed enormous success. In 2024, Temu generated approximately ***** billion U.S. dollars in gross merchandise volume, skyrocketing from only *** million dollars in 2022.

Chinese online retailer Temu was the most downloaded shopping app worldwide in 2024. The application counted almost *** million downloads from the Apple App and Google Play store. Temu's main rival, Shein, was the second-most downloaded shopping app that year, with roughly *** million downloads. From China to the world Since its launch in September of 2022, Temu has achieved remarkable success, with its monthly gross merchandise volume (GMV) surging by over *** million U.S. dollars in less than a year. Similarly, its competitor, Shein, continues to experience exponential annual revenue growth. With Temu ascending to global stardom and Shein consolidating its dominance, Chinese e-commerce giants are actively looking to conquer the world of online sales. Mobile taking the upper hand In 2024, mobile commerce accounted for ***************** all global online retail sales. Despite its significant traction, the zenith of mobile commerce remains on the horizon, with forecasts indicating a sustained growth in contribution to total e-commerce sales in the coming years. Across various nations, over ** percent of internet users already participate in weekly mobile commerce transactions, surpassing the global average.

With a market cap of about 9.3 billion U.S. dollars, VIP Shop stood as the leading fashion e-commerce company worldwide. According to data compiled in June 2023, the Chinese company stood ahead of competitors Zalando, The Hut Group, and Revolve. In addition, the aforementioned brands also featured as some of the fastest-growing fashion e-commerce retailers worldwide between 2021 and 2023.

The reach of online fashion Globally, the fashion e-commerce market has reached an overall market value of 781.5 billion U.S. dollars. Estimates predict that the industry will continue to grow to 1.6 trillion dollars within the next six years. Spearheading the industry with their massive economical power, China and the United States make up a significant portion of the fashion e-commerce industry, accounting for over 207 billion U.S. dollars and 182 billion U.S. dollars in revenue in 2023, respectively.

China and the United States: fashion shopper favorites With the prevalence of online fashion shopping, it is no surprise that the largest share of rural China’s online retail sales were generated through the purchasing of clothing and textile products. Online retail marketplaces that sell a plethora of fashion items made up the list of leading retail brands in the country. At the top of the list was Pinduoduo, the parent company of the recently launched Temu – which has become a hotspot for online marketplace and fashion shoppers in the United States. In 2023, Temu surpassed Shein as the most downloaded shopping app in the U.S.

In 2024, Amazon stood out as the leading online marketplace by gross merchandise value. Chinese sites dominated the subsequent five positions. Pinduoduo made almost *** billion U.S. dollars in GMV in that year, followed by Douyin, which made about *** billion U.S. dollars. JD.com secured the fourth spot, with a GMV hovering around *** billion U.S. dollars. Rise of mobile-first platforms The surge of mobile-first platforms is reshaping the e-commerce landscape. Temu, a relative newcomer, has made significant strides, ranking as the most downloaded shopping app worldwide in 2024 with almost *** million downloads. This success is mirrored in the U.S. market, where Temu led app downloads with over ** million in 2024. The popularity of these mobile platforms aligns with the growing trend of m-commerce, which now accounts for more than half of all global online retail sales. Shifting consumer behaviors Cross-border e-commerce is becoming increasingly prevalent, with Amazon and Temu leading the charge. A survey in September 2024 revealed that ** percent of online shoppers across ** countries made their most recent cross-border purchase through Amazon, while ** percent chose Temu. This trend is further supported by the popularity of shopping apps, with Temu and SHEIN dominating downloads in the United States. As mobile commerce continues to grow, these platforms are well-positioned to capitalize on evolving consumer preferences for convenient, global shopping experiences.

Elgiganten.dk is leading the Danish e-commerce market, with e-commerce net sales of US$696.9 million in 2024 generated in Denmark, followed by zalando.dk with US$449.5 million. Third place is taken by temu.com with revenues of US$425.3 million. For an extended ranking as well as rankings in specific product categories, please visit ecommerceDB.com.The eCommerceDB provides detailed information for over 30,000 online stores in more than 50 countries, including detailed revenue analytics, competitor analysis, market development, marketing budget, and interesting KPIs, such as traffic, shipping providers, payment options, social media activity and many more.

In May 2025, the monthly online retail revenue generated in Australia amounted to just over 4.49 billion Australian dollars. This surpassed the previous peak of around 4.52 billion Australian dollars in online retail revenue recorded in April 2025. Online retailing in Australia To draw customers back into physical stores after the COVID-19 pandemic, Australian retailers are placing a strong emphasis on creating seamless shopping experiences that combine online and in-store channels. Nevertheless, online shopping remains a crucial element of the retail sector in Australia. In February 2025, Australia's online retail spending increased for both domestic and international merchants across all categories when compared to the previous year. Several Australian households made weekly online purchases, indicating the rising reliance on e-commerce in daily life. According to around 68 percent of Australian participants in a 2024 survey, convenience was the primary reason for their online purchases. Australia’s leading e-commerce platforms The e-commerce market in Australia is shaped by both global giants and well-known local companies that cater to a wide variety of customer needs. In the year preceding July 2024, a survey revealed that Australian customers' preferred online retailer or marketplace was the U.S.-based marketplace Amazon, from which around 54 percent of participants had made purchases. Australian retailers Kmart and Woolworths came in joint third after eBay, drawing in 40 percent of online buyers, respectively. Chinese online platform Temu has also seen a rise in popularity in recent years due to its heavily discounted products, with the Temu shopping app being Australia's most downloaded online marketplace app in 2024.

Based on revenue, the United States-based company Sherwin-Williams was the leading paints and coatings company worldwide in 2024, with a revenue of **** billion U.S. dollars. Another U.S. company, PPG Industries, was second in this ranking, with ***** billion U.S. dollars of revenue that year. Overall, five of the ten leading global paint and coatings companies based on revenue were based in the U.S. at that time. Global paints and coatings industry Paints and coatings have a wide variety of applications. From architectural paints and coatings, to coatings developed specifically for ships and spacecrafts - the industry is broad and dynamic. As of 2023, the global market value of paints and coatings was estimated at nearly *** billion U.S. dollars. Asia held the world's largest share of the paint and coatings market by far as of 2022, at ** percent, followed by Europe and North America, respectively. The largest paint company in the world: Sherwin-Williams As the world’s largest paints and coatings company based on revenue, Sherwin-Williams is comprised of three segments: the Americas Group, Consumer Brands Group, and Performance Coatings Group. The Americas Group operates the Sherwin-Williams paint stores, which are located across the U.S., Canada, and the Caribbean.

In 2024, TikTok was still the most downloaded mobile app worldwide. The short-video sharing app generated 825.5 million downloads during the same year. The social video app Instagram followed with 817 million downloads. Fast-fashion app Temu ranked in fifth, with over 516 million downloads for global users in the last examined year, while ByteDance-published video editing app CapCut had around 410 million downloads. TikTok Owned by the Beijing-based tech company ByteDance and launched in 2017, TikTok quickly gained popularity after the acquisition of Musical.ly in 2018. In 2025, the number of TikTok users worldwide was expected to exceed 955 million, with the United States being one of the leading markets. In 2024, TikTok engaged the largest audience from Indonesia, with over 157 million consumers from the region using the app. United States, and Brazil followed with 120.5 and 105.2 users, respectively. Meta Platforms In October 2021, Facebook was renamed and rebranded as Meta, with the CEO Mark Zuckerberg aiming to be associated with the metaverse. Meta’s products include Facebook, Messager, Instagram, and WhatsApp, also known as Meta’s Family of Apps (FoA), generating most of Meta’s revenue. Moreover, these are among the most popular social networks worldwide. As part of its rebranding, Meta’s Reality Labs business segment develops a series of virtual reality (VR) headsets, the Meta Quest - one of the leading VR devices on the market.