Introduction

SMS Marketing Statistics: For many years, businesses around the world have been using SMS marketing to stay connected with their customers. They send short text messages straight to people’s phones, often with offers, updates, reminders, or alerts. Currently, people keep their phones with them all the time, and these messages are seen quickly.

Unlike emails that might be ignored, most text messages are opened within minutes. That’s why both small and large companies use SMS to increase sales, give better service, and keep in touch with their customers. When done properly, it’s a fast, personal, and powerful tool.

This article includes several statistical analyses from different insights that will guide you effectively in understanding the topic better.

In 2021, the global application-to-person (A2P) SMS market is anticipated to reach ***** billion U.S. dollars in revenue. The figure includes the revenues for SMS, RCS, and OTT business messaging formats for the following sectors: banking, ticketing, healthcare, content payment, advertising, and retail. Simply put, an A2P SMS is a message in which recipients are not expected to reply, which is frequently used by businesses in order to communicate with consumers.

The global texting software market is experiencing robust growth, driven by the increasing adoption of smartphones, the rising need for efficient business communication, and the expanding use of SMS for marketing and customer engagement. The market size in 2025 is estimated at $15 billion, exhibiting a Compound Annual Growth Rate (CAGR) of 12% from 2025 to 2033. This growth is fueled by several key trends, including the integration of texting software with CRM systems for improved customer relationship management, the increasing demand for secure and reliable messaging solutions, particularly in enterprise settings, and the development of sophisticated features like automated messaging and analytics dashboards. The cloud-based segment is expected to dominate the market due to its scalability, cost-effectiveness, and accessibility. While on-premises solutions still hold a share, especially among businesses with stringent data security requirements, the cloud's flexibility is driving a significant shift. The enterprise application segment is showing particularly strong growth due to its utility in streamlining workflows, enhancing customer service, and driving sales conversions. However, regulatory hurdles regarding data privacy and security, as well as concerns surrounding the potential for misuse (e.g., spam messaging), present challenges to market expansion. Competition is intense, with established players like Google, WhatsApp, and Facebook competing with specialized providers offering tailored solutions for businesses. The market's regional distribution is geographically diverse, with North America and Europe currently leading, although rapid growth is anticipated in the Asia-Pacific region due to increasing smartphone penetration and digitalization. The forecast period (2025-2033) indicates sustained growth, with the market size projected to exceed $45 billion by 2033. This expansion will be influenced by ongoing technological advancements, such as the rise of AI-powered chatbots integrated with texting platforms, the increasing adoption of omnichannel communication strategies that incorporate SMS alongside other channels, and the expansion of the market into new sectors, including healthcare and education. Challenges remain, including the need for continuous innovation to stay ahead of evolving consumer preferences and technological disruptions, the imperative for ensuring robust data security and privacy measures, and the ongoing need to address potential misuse of texting technology for malicious purposes. The continued focus on enhancing user experience, integrating advanced features, and providing tailored solutions for diverse industry verticals will be crucial to the sustained growth of the texting software market.

In recent years, the SMS Marketing Software market has emerged as a pivotal player in the digital marketing landscape, providing businesses with a direct line of communication to their customers through text messaging. This software is designed to enable companies to craft, schedule, and send promotional messages, a

The global texting software market is experiencing robust growth, driven by the increasing adoption of mobile devices and the rising need for seamless communication across various sectors. The market, estimated at $15 billion in 2025, is projected to grow at a Compound Annual Growth Rate (CAGR) of 12% from 2025 to 2033, reaching approximately $45 billion by 2033. This expansion is fueled by several key factors. Firstly, businesses are increasingly leveraging texting software for customer engagement, marketing campaigns, and operational efficiency. The ability to send personalized messages, automate responses, and track campaign performance makes texting software a powerful tool. Secondly, the integration of texting capabilities within CRM and other business applications is streamlining workflows and improving overall productivity. Thirdly, the ongoing development of advanced features such as AI-powered chatbots and sentiment analysis within texting platforms is enhancing customer service and creating new opportunities for businesses. However, challenges remain, including data privacy concerns, regulatory compliance issues, and the need for robust security measures to prevent unauthorized access or misuse of sensitive data. Despite these challenges, the market is poised for significant growth. The increasing adoption of cloud-based solutions is further driving market expansion, as it offers scalability, cost-effectiveness, and improved accessibility. The segmentation of the market includes various types of texting software such as bulk SMS platforms, individual messaging apps, and enterprise-grade solutions. Key players like Google Messages, WhatsApp, Telegram, and others are constantly innovating to maintain their competitive edge by integrating advanced features, expanding their user base, and strengthening their security protocols. The regional distribution of the market reflects the global penetration of mobile technology, with North America and Europe holding significant market shares, followed by rapidly growing markets in Asia-Pacific and other regions. The continued focus on enhancing user experience, security, and integration with other business tools will be crucial for companies seeking success within this dynamic market.

In 2021, the global application-to-person (A2P) SMS market is anticipated to be dominated by North America, with approximately ***** billion U.S. dollars in revenue. The figure includes the revenues for SMS, RCS, and OTT business messaging formats for the following sectors: banking, ticketing, healthcare, content payment, advertising, and retail. Simply put, an A2P SMS is a message in which recipients are not expected to reply, which is frequently used by businesses in order to communicate with consumers.

In recent years, the SMS marketing service market has emerged as a vital tool for businesses looking to engage customers more effectively and drive sales through personalized communication. With the explosion of mobile technology and the increasing reliance on smartphones, SMS marketing provides a direct line to pot

The global A2P SMS Messaging market is anticipated to grow from USD 71.44 Billion in 2024 to USD 104.34 Billion by 2034, at a CAGR of 3.39 % during the forecast period.

As of February 2025, two billion users were accessing the WhatsApp messenger on a monthly basis. The app’s reach in usage penetration is particularly strong in markets outside the United States, and it is one of the most popular mobile social apps worldwide. WeChat amassed over 1.38 billion users, and Facebook Messenger amassed around 947 million users worldwide. Instant messaging is a type of online chat which offers real-time text transmission via internet. Since the appearance of the smartphone and the subsequent explosion of mobile apps, low-cost or free chat and social messaging apps have proven themselves as a cheap alternative to operator-based text messaging via SMS. Many messenger apps offer features such as group chats, the exchange of graphics, video and even audio messages as well as stickers or emoticons.

The Bulk SMS Marketing Services market has emerged as a vital tool for businesses seeking to enhance their marketing strategies and improve customer engagement. With the rapid proliferation of mobile technology and the increasing reliance on smartphones, bulk SMS services allow companies to reach a large audience in

The global texting app market is experiencing robust growth, driven by the increasing penetration of smartphones and the rising demand for instant communication. While precise market sizing data is unavailable, a reasonable estimate based on comparable messaging app markets and their growth trajectory suggests a 2025 market value of approximately $15 billion, with a Compound Annual Growth Rate (CAGR) of 12% projected from 2025 to 2033. This growth is fueled by several key factors: the proliferation of feature-rich messaging apps beyond basic text communication (including voice calls, video calls, file sharing, and end-to-end encryption), the expanding adoption of messaging apps in business communication (commercial users), and the continued innovation in areas like AI-powered chatbots and enhanced security features. The market is segmented by application (commercial and private users) and operating system (Windows, Android, iOS, and Others), with Android and iOS dominating due to their widespread smartphone market share. Key players like WhatsApp, Telegram, and Facebook Messenger maintain significant market positions through continuous updates and feature enhancements, while smaller niche players focus on specific user demographics or security needs. Geographic distribution reveals strong market penetration in North America and Asia-Pacific, driven by high smartphone ownership and internet access. However, market growth faces certain restraints. Increasing competition among established and emerging players leads to price wars and a need for constant innovation to stay relevant. Data privacy concerns and regulatory scrutiny regarding user data handling also pose challenges. Furthermore, the market's saturation in developed regions necessitates expansion into untapped markets and exploring new revenue streams, such as in-app purchases or targeted advertising, while carefully considering user experience and potential privacy implications. The future of the texting app market hinges on the successful navigation of these challenges, with a focus on enhanced user experience, data security, and strategic expansion into emerging markets. The continued development of innovative features, such as augmented reality integrations and improved accessibility features, will be critical in driving future growth.

Disclaimer regarding transcription accuracy

Please note that some of the transcriptions available in the current release of the Corpus of Women’s Instructive Texts in English (CoWITE) may contain errors due to the complexity and variability of the original manuscripts and early printed sources. We are currently working on a thoroughly revised and verified version of the corpus to improve accuracy and consistency. Each updated version will be clearly marked with its corresponding release date.

Despite these limitations, we have chosen to make the corpus publicly available at this stage because it is already being used in ongoing research that is entering the publication phase. Ensuring public access to the data is essential so that any researcher may verify, replicate, or expand upon the findings derived from CoWITE.

We sincerely apologise for any inconvenience this may cause and appreciate your understanding as we continue to enhance the quality of this resource.

CoWITE19: The 19th Century Sub-Corpus of the Corpus of Women’s Instructive Texts in English

CoWITE19 is a purpose-built sub-corpus of the Corpus of Women’s Instructive Texts in English (CoWITE), designed to facilitate the linguistic study of female-authored instructive writing produced in the 19th century. The CoWITE19 sub-corpus comprises transcribed and annotated digital editions of texts written by British women and published between 1800 and 1899. These texts primarily belong to the genre of instructive prose, encompassing cookery books, domestic guides, medical handbooks, and other forms of didactic writing addressed to a female audience or authored from a woman's perspective.

Structure and Contents

CoWITE19 files with standardized encoding, encompassing:

Textual genre (e.g., recipe book, domestic manual, household medicine)

Author information (name, sex, place and date of publication)

Publication details (publisher, location, year)

Linguistic annotation (normalized spelling, part-of-speech tagging)

Thematic classification (e.g., cookery, childcare, etiquette, herbalism)

Goals and Applications

The main aim of CoWITE19 is to provide empirical data for the analysis of interpersonal and instructional language used by women during the 19th century. Researchers may use this corpus to explore mophological, syntactic, discourse ,and pragmatic phenomena.

Compilation and Access

The sub-corpus is curated and maintained by Francisco Alonso-Almeida and colleagues at the University of Las Palmas de Gran Canaria. All texts have been transcribed from original editions held in historical archives or digital repositories, with a focus on accuracy and scholarly utility. Editors keep on correcting and expanding the corpus as much as they can.

CoWITE19 is a constituent of the broader CoWITE collection, which spans from 1550 to 1900. It complements earlier sub-corpora (CoWITE16, CoWITE17, CoWITE18) by extending the diachronic scope of the database and allowing comparative historical research.

The SMS market, encompassing the use of Short Message Service for communication and marketing, has seen remarkable evolution over the years, functioning as a pivotal tool for businesses in diverse industries. Currently valued in the billions, the market has demonstrated substantial growth due to its effectiveness in

The Texting Software market is burgeoning as businesses increasingly recognize the power of instant communication in enhancing customer engagement and satisfaction. Texting software, which enables companies to send SMS, MMS, and various other text-based communications, serves as a critical tool in diverse sectors in

China Tel: Number of Short Message Service (SMS): Year to Date data was reported at 349,770.000 Unit mn in Feb 2025. This records a decrease from the previous number of 2,016,200.000 Unit mn for Dec 2024. China Tel: Number of Short Message Service (SMS): Year to Date data is updated monthly, averaging 412,149.804 Unit mn from Jan 2004 (Median) to Feb 2025, with 246 observations. The data reached an all-time high of 2,016,200.000 Unit mn in Dec 2024 and a record low of 15,660.000 Unit mn in Jan 2004. China Tel: Number of Short Message Service (SMS): Year to Date data remains active status in CEIC and is reported by Ministry of Industry and Information Technology. The data is categorized under Global Database’s China – Table CN.ICA: Telecommunication Statistic: Monthly.

The SMS survey software market is experiencing robust growth, driven by the increasing need for rapid data collection and the widespread adoption of mobile technology. The market's size in 2025 is estimated at $2.5 billion, reflecting a significant expansion from previous years. A compound annual growth rate (CAGR) of 15% is projected from 2025 to 2033, indicating a substantial market opportunity. This growth is fueled by several key factors: the ease and cost-effectiveness of SMS surveys compared to traditional methods, the high response rates achieved through direct mobile engagement, and the ability to target specific demographics with personalized messaging. Businesses across various sectors, including retail, healthcare, and education, are leveraging SMS surveys to gather customer feedback, conduct market research, and improve operational efficiency. The market is also witnessing the rise of sophisticated platforms integrating SMS surveys with advanced analytics tools, enabling deeper insights into customer behavior and preferences. However, challenges remain. Data privacy concerns and regulatory compliance are paramount. Ensuring the ethical and responsible use of SMS surveys is crucial for maintaining consumer trust and avoiding legal repercussions. Competition is also intensifying, with both established players and new entrants vying for market share. Differentiation through innovative features, seamless integrations, and superior customer support will be key to success. The segmentation of the market includes variations based on pricing models (subscription-based, usage-based), functionalities (basic surveys, advanced analytics), and target audience (small businesses, enterprises). Geographic variations also exist, with North America and Europe currently dominating, but emerging markets in Asia and Latin America presenting significant growth potential.

The Two Way SMS Service market has emerged as a critical component of modern communication strategies across various industries. With the rapid proliferation of mobile technology and the increasing reliance on digital channels for customer interaction, businesses are leveraging Two Way SMS services to foster real-ti

This dataset contains the list of texts tabled for the plenary of the European Parliament, i.e. the reports, motions for resolutions, amendments, etc. proposed for formal discussion or consideration in the plenary of the European Parliament. This dataset is part of a series that is split by year. Related data: Year: 2025.

China Exports of plans and drawings (originals drawn by hand), handwritten texts to Zambia was US$84.13 Thousand during 2022, according to the United Nations COMTRADE database on international trade. China Exports of plans and drawings (originals drawn by hand), handwritten texts to Zambia - data, historical chart and statistics - was last updated on August of 2025.

The direct marketing tactics market is experiencing robust growth, driven by the increasing need for targeted and personalized customer engagement. While precise figures for market size and CAGR are unavailable, industry analysis suggests a substantial market value, likely exceeding several billion dollars globally in 2025, with a healthy Compound Annual Growth Rate (CAGR) in the range of 5-7% projected through 2033. Several factors fuel this expansion. The rise of data analytics enables highly targeted campaigns, improving ROI for businesses across B2B, B2G, and B2C sectors. The diversification of channels, including email marketing, SMS marketing, and social media marketing, allows for tailored messaging to reach diverse audiences. Further, the growing adoption of omnichannel strategies, integrating multiple tactics, enhances customer engagement and brand loyalty. This trend will see increased investment in marketing automation tools to streamline processes and personalize customer journeys. However, challenges remain, including data privacy regulations (like GDPR and CCPA) which necessitate ethical and compliant data handling practices. Moreover, increasing consumer ad fatigue and the cost of acquiring high-quality customer data represent ongoing hurdles for marketers. The segmentation within the market reveals significant opportunities. While traditional methods like direct mail and telemarketing still hold relevance in specific niches, digital channels—email, SMS, and social media marketing—are experiencing exponential growth, fueled by cost-effectiveness and scalability. The B2C segment is likely the largest, reflecting the widespread adoption of digital marketing in reaching individual consumers. However, the B2B and B2G segments also demonstrate significant potential, with tailored campaigns and specialized content becoming increasingly crucial for successful outreach. The competitive landscape is dominated by global marketing giants, including those listed in the original prompt; however, specialized agencies and smaller firms continue to carve out niches based on industry expertise and technological innovation. The geographical distribution of the market is expected to show strong growth in Asia-Pacific and other developing regions due to rising digital adoption and economic expansion. North America and Europe will remain significant market players, but the growth rate in these established regions will likely be somewhat lower than in emerging markets.