The revenue in the household appliances market in Thailand was forecast to continuously increase between 2025 and 2030 by in total 1.4 billion U.S. dollars (+23.77 percent). After the tenth consecutive increasing year, the revenue is estimated to reach 7.27 billion U.S. dollars and therefore a new peak in 2030. Notably, the revenue of the household appliances market was continuously increasing over the past years.Find more information concerning Russia and Indonesia. The Statista Market Insights cover a broad range of additional markets.
Key Competitor Trends and Information The Thailand consumer appliances market is highly competitive, with several major players competing for market share across various product categories. Leading international companies such as Electrolux, LG Electronics, Samsung, Panasonic, and Mitsubishi Electric dominate the market, while local companies like Sharp and Toshiba have a strong presence in specific segments. The rise of e-commerce platforms and the increasing popularity of online channels have also intensified competition, providing consumers with more choices and competitive pricing. Competitive Landscape in Thailand Consumer Appliances Market
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The Report Covers Asia-Pacific Home Appliances Companies and it is segmented by Product (Refrigerators, Freezers, Dishwashing Machines, Laundry Appliances, Cookers & Ovens, Air-Conditioners, Others) by Distribution Channel (Specialty Stores, Hypermarkets/ Supermarkets, Online, Others) and by Region (China, India, Japan, South Korea, Australia, Malaysia, Thailand, Indonesia, Singapore, Others).
The Household Appliances eCommerce market in Thailand is predicted to reach US$2,379.7m revenue by 2025, reflecting an estimated growth rate of 20% compared to 2024.
Thailand Consumer Appliances Market Segmentation What are the Regulations and Initiatives Which Have Governed the Market: Industry Challenges Impacting the Growth of Thailand Consumer Appliances Market
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The Thai domestic appliances market rose modestly to $3.9B in 2024, surging by 4% against the previous year. The market value increased at an average annual rate of +1.6% from 2012 to 2024; however, the trend pattern remained relatively stable, with only minor fluctuations being observed throughout the analyzed period. As a result, consumption attained the peak level of $3.9B; afterwards, it flattened through to 2024.
The Small Kitchen Appliances eCommerce market in Thailand is predicted to reach US$256.1m revenue by 2025, reflecting an estimated growth rate of 19% compared to 2024.
This graph displays the market demand growth of electric household appliances and housewares in Thailand from 2011 to 2013, with a forecast up to 2018. In 2013, market demand of electric household appliances in Thailand had increased by approximately *** percent.
As of May 2024, the domestic sales volume of household fans in Thailand reached over *********** units. This was followed by compressor and fan coil unit for air conditioning.
As of September 2024, the key export market of electrical appliances from Thailand was the USA, accounting for nearly 25 percent of the total export markets. In that same period, the main products in the electrical appliance category exported from Thailand were air-conditioners, television receivers, and refrigerators.
(Source: TraceData Research Analysis) Future Outlook and Projections for Thailand Consumer Appliances Market Based on Sales Revenue in THB, 2024-2029 The Thailand consumer appliances market is projected to grow steadily by 2029, exhibiting a respectable CAGR during the forecast period. This growth is expected to be driven by increased urbanization, rising disposable income, and growing consumer demand for energy-efficient and smart home products.
The Other Household Appliances eCommerce market in Thailand is predicted to reach US$175.2m revenue by 2025, reflecting an estimated growth rate of 23% compared to 2024.
In 2020, exports of electrical appliances accounted for the majority of electrical appliance market in Thailand, reaching about 70 percent of the market. In that same period, the main products in the electrical appliance category exported from Thailand were air-conditioners, televisions, and radios.
Comprehensive dataset of 5 Wholesaler household appliances in Chiang Mai, Thailand as of July, 2025. Includes verified contact information (email, phone), geocoded addresses, customer ratings, reviews, business categories, and operational details. Perfect for market research, lead generation, competitive analysis, and business intelligence. Download a complimentary sample to evaluate data quality and completeness.
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The Thai market for domestic, non-electric, cooking or heating appliances contracted to $48M in 2024, reducing by -2% against the previous year. In general, consumption saw a relatively flat trend pattern. Consumption of peaked at $54M in 2019; however, from 2020 to 2024, consumption failed to regain momentum.
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This report is the result of Canadean’s extensive market research covering Thailand Household Appliances Retailing. It provides detailed historic and forecast sales value of the market at category level. "Household Appliances Retailing in Thailand: Market Snapshot to 2017" provides a top-level overview and detailed insight into the operating environment of Thailand retail industry. It is an essential tool for companies active across Thailand retail value chain and for new players considering entering the market. Read More
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The Asia Pacific home appliance market is poised to grow at a CAGR of 3.00% during the forecast period 2025-2033. The market size is estimated to be XX million in 2025 and is projected to reach XX million by 2033. Increasing urbanization, rising disposable income, and changing consumer lifestyles are the key growth drivers of the home appliance market in the region. The growing popularity of smart home appliances and the increasing penetration of e-commerce are also contributing to the market growth. The market is segmented based on product, distribution channel, and region. The product segment includes refrigerators, freezers, dishwashing machines, washing machines, cookers and ovens, air-conditioners, and others. The distribution channel segment includes others, speciality stores, hypermarkets/ supermarkets, and online. The region segment includes China, Japan, South Korea, India, Australia, New Zealand, Indonesia, Malaysia, Singapore, Thailand, Vietnam, and the Philippines. The leading companies in the Asia Pacific home appliance market are Whirlpool Corporation, Panasonic, AB Electrolux, Prestige LKK, Videocon, Samsung Electronics, Philips, Hisense, Siemens, Midea Group, Robert Bosch GmbH, Gree Electric Appliance, Hitachi, Haier (GE), LG Electronics, Tiger Corporation, and LG Corporation. Key drivers for this market are: Growing Demand for Convenient Kitchen Appliances. Potential restraints include: Preference for Traditional Manual Methods of Food Preparation. Notable trends are: Rising Exports of Refrigerator and Freezer Home Appliances from Asia-Pacific Region.
Comprehensive dataset of 2 Wholesaler household appliances in Lamphun, Thailand as of July, 2025. Includes verified contact information (email, phone), geocoded addresses, customer ratings, reviews, business categories, and operational details. Perfect for market research, lead generation, competitive analysis, and business intelligence. Download a complimentary sample to evaluate data quality and completeness.
The revenue in the household appliances market in Indonesia was forecast to continuously increase between 2025 and 2030 by in total *** billion U.S. dollars (+***** percent). After the tenth consecutive increasing year, the revenue is estimated to reach **** billion U.S. dollars and therefore a new peak in 2030. Notably, the revenue of the household appliances market was continuously increasing over the past years.Find further information regarding revenue in Thailand and average revenue per user (ARPU) in Thailand. The Statista Market Insights cover a broad range of additional markets.
The Electrical Appliances eCommerce market in Thailand is predicted to reach US$2,768.1m revenue by 2025. The top online retailers in the market are central.co.th, shopee.co.th and homepro.co.th.
The revenue in the household appliances market in Thailand was forecast to continuously increase between 2025 and 2030 by in total 1.4 billion U.S. dollars (+23.77 percent). After the tenth consecutive increasing year, the revenue is estimated to reach 7.27 billion U.S. dollars and therefore a new peak in 2030. Notably, the revenue of the household appliances market was continuously increasing over the past years.Find more information concerning Russia and Indonesia. The Statista Market Insights cover a broad range of additional markets.