The revenue in the 'Skin Care' segment of the beauty & personal care market in Thailand was forecast to continuously increase between 2025 and 2030 by in total *** million U.S. dollars (+***** percent). After the tenth consecutive increasing year, the revenue is estimated to reach *** billion U.S. dollars and therefore a new peak in 2030. Find other key market indicators concerning the average revenue per user (ARPU) and revenue growth. The Statista Market Insights cover a broad range of additional markets.
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Thailand Cosmetic Skin Care Market growth becomes more personalized and inclusive, the market is expected to thrive with innovations in formulation, delivery systems, and consumer experience.
In 2024, sales of face care products in Thailand increased by **** percent. In comparison, cosmetics grew by 11 percent. Thai customers were willing to pay more for skin improvement products and expected makeup to perform basic functions. Thai beauty market The cosmetics market in Thailand is one of the largest in Southeast Asia. Regulated by the Food and Drug Administration (FDA), both foreign and local products must comply with the regulations to be introduced to the market. The significant growth within the industry recently stemmed from increased interest in personal grooming and appearance among Thai consumers. In 2024, the import value of cosmetics to Thailand amounted to over *** billion U.S. dollars. On the other hand, Thailand also exported soaps, cosmetics, and skincare products to various nations, including Japan, Australia, and China. Popular beauty products among young adults in Thailand are foundations, lipsticks, eyeshadows, and mascaras. Thai consumer behavior Since the COVID-19 pandemic, personal care products have come back into demand in Thailand. Thai consumers are increasingly concerned about their looks and are willing to invest in high-quality skincare, haircare, and other grooming products. Moreover, Thai consumers are paying more attention to natural and organic ingredients. Hence, they are purchasing products with more natural and sustainable components. While beauty brands from South Korea are popular among Thai consumers, local brands are attempting to cater to Thai consumers’ specific needs. Influencer marketing on social media platforms has played a large part in shaping trends and influencing purchasing decisions in Thailand, as consumers often look for recommendations and product reviews.
In 2019, the value of skincare products in Thailand amounted to around ** billion Thai baht. By comparison, the market value of oral cosmetics amounted to approximately **** billion Thai baht. In that year, the total value of the cosmetics and personal care market amounted to around two hundred billion Thai baht.
In 2024, the domestic market share of beauty and cosmetic products in Thailand amounted to ** percent. Meanwhile, the production of beauty and cosmetic products in the country has been increasing over the years.
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Thailand skin care is led by the facial care in the value terms, while hand care category is forecast to register fastest value growth during 2019-2024. Hypermarkets & supermarkets is the leading channel for distribution of skincare products in the country. Rigid plastics is the commonly used pack material in the sector. Older consumers (55+ years) accounted for the highest consumption of skincare in the country. Beiersdorf Ag, Unilever and L`Oreal S.A. are the leading players in the sector. Read More
Comprehensive dataset of 1 Skin care products vending machines in Phichit, Thailand as of July, 2025. Includes verified contact information (email, phone), geocoded addresses, customer ratings, reviews, business categories, and operational details. Perfect for market research, lead generation, competitive analysis, and business intelligence. Download a complimentary sample to evaluate data quality and completeness.
Comprehensive dataset of 1 Skin care products vending machines in Trat, Thailand as of July, 2025. Includes verified contact information (email, phone), geocoded addresses, customer ratings, reviews, business categories, and operational details. Perfect for market research, lead generation, competitive analysis, and business intelligence. Download a complimentary sample to evaluate data quality and completeness.
The revenue change in the 'Skin Care' segment of the beauty & personal care market in Thailand was forecast to continuously decrease between 2025 and 2030 by in total *** percentage points. According to this forecast, in 2030, the revenue change will have decreased for the eighth consecutive year to **** percent. Find other key market indicators concerning the revenue and average revenue per user (ARPU). The Statista Market Insights cover a broad range of additional markets.
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The ASEAN Sensitive Skin Care Market report segments the industry into Type (Cleansers, Creams and Moisturizers, Serums and Essence, Toners, Other Types), Distribution Channel (Supermarkets/Hypermarkets, Specialty Stores, Pharmacies and Drug Stores, Online Retail Stores, Other Distribution Channels), and Geography (Indonesia, Thailand, Singapore, Malaysia, Philippines, Rest of ASEAN).
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The ASEAN sensitive skincare market, valued at approximately $XX million in 2025, is projected to experience robust growth, exhibiting a Compound Annual Growth Rate (CAGR) of 9.35% from 2025 to 2033. This expansion is fueled by several key drivers. Rising awareness of skin sensitivities and allergies, coupled with increased disposable incomes across the region, are pushing consumer demand for specialized skincare products. The burgeoning e-commerce sector significantly contributes to market accessibility, particularly in countries like Singapore and Indonesia, where online retail penetration is high. Furthermore, a growing preference for natural and organic ingredients is driving innovation within the industry, creating opportunities for brands offering hypoallergenic and dermatologically-tested formulations. However, the market faces certain restraints, including the relatively high price point of sensitive skin products compared to conventional skincare, potentially limiting market penetration in lower-income segments. The presence of several established multinational players alongside emerging local brands creates a competitive landscape. Market segmentation reveals strong performance across various product types, including cleansers, creams and moisturizers, and serums, with online retail channels emerging as a crucial distribution channel. Indonesia, Thailand, and the Philippines are anticipated to be significant growth markets, driven by population size and rising consumer awareness. The ASEAN sensitive skincare market is segmented geographically across Indonesia, Thailand, Singapore, Malaysia, Philippines, and the Rest of ASEAN. Each country's market performance will be shaped by unique factors such as regulatory frameworks, consumer preferences, and the competitive dynamics of the local skincare market. Indonesia's large population and increasing middle class presents a vast potential market. Thailand is also a key player given its established beauty and personal care industry. Singapore's sophisticated consumer base and high online penetration further contribute to its strong market position. The market's future success hinges on brands' ability to effectively tailor their products and marketing strategies to meet the specific needs and preferences of each country within the diverse ASEAN region, effectively addressing consumer concerns regarding ingredient safety and efficacy. Continued innovation in hypoallergenic formulations and sustainable sourcing practices will prove crucial for achieving long-term growth and maintaining market competitiveness. Recent developments include: April 2023: L'Oréal signed an agreement with Natura & Co. to acquire Aēsop, an Australian luxury beauty brand. Aēsop operates around 400 points of sale across the Americas, Europe, Australia, New Zealand, and Asia, including Thailand, Singapore, and other ASEAN nations., April 2022: Cetaphil launched its optimal hydration range in Asia, delivering 48-hour hydration to the skin. This range of skincare products aims to consistently deliver the highest level of hydration for individuals who suffer from dry, dehydrated, and sensitive skin., February 2022: Beiersdorf's Nivea Men brand launched the Nivea Men Sensitive Pro Minimalist series, following the current minimalist trend. The series has three products, namely a gel-based cleanser for the face and beard, a shaving cream, and a moisturizing cream.. Key drivers for this market are: Rising Inclination Towards Natural and Organic Formulations, Growing Influence of Social Media and Beauty Influencers. Potential restraints include: Rising Inclination Towards Natural and Organic Formulations, Growing Influence of Social Media and Beauty Influencers. Notable trends are: Rising Inclination Towards Natural and Organic Formulations.
Comprehensive dataset of 2 Skin care products vending machines in Nakhon Sawan, Thailand as of July, 2025. Includes verified contact information (email, phone), geocoded addresses, customer ratings, reviews, business categories, and operational details. Perfect for market research, lead generation, competitive analysis, and business intelligence. Download a complimentary sample to evaluate data quality and completeness.
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In Thailand K-Beauty Products Market, Products targeting specific concerns such as hyperpigmentation, acne, and sensitivity are in high demand, driving the popularity of actives like niacinamide and centella asiatica.
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The Thai skincare sector is led by the facial care category in both value and volume terms and is also forecast to register fastest value growth. Hypermarkets & supermarkets is the leading channel for distribution of skincare products in the country. Rigid plastics is the most commonly used pack material in the sector, followed by flexible packaging and glass. Beiersdorf Ag, Unilever, L`Oreal S.A. are the leading market players in the Thai skincare sector. Read More
As of April 2024, facial products accounted for ** percent of the skincare market value in Thailand. Brands that dominated the face skincare market L’Oréal, Garnier, Pond’s, and Olay. In comparison, Nivea, Citra, and Vaseline were among the leading body care product brands in the country.
Comprehensive dataset of 1 Skin care products vending machines in Bueng Kan, Thailand as of June, 2025. Includes verified contact information (email, phone), geocoded addresses, customer ratings, reviews, business categories, and operational details. Perfect for market research, lead generation, competitive analysis, and business intelligence. Download a complimentary sample to evaluate data quality and completeness.
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Thailand Natural and Organic Face Care Market is driven by rising consumer demand for safe, effective, and sustainable skincare solutions.
In 2019, the value of oral cosmetics in Thailand grew by *** percent. On the other hand, the market value of hygiene products grew by three percent. In that year, the value of the cosmetics and personal care market in the country amounted to around *********** billion Thai baht.
In 2018, personal care and beauty products produced in Thailand were valued at around 7.27 billion U.S. dollars. For 2020, such market value was estimated to reach approximately 8.37 billion U.S. dollars.
In 2023, skincare had the highest share of the beauty and personal care market in Thailand, accounting for nearly ** percent. This was followed by hair products with around ** percent.
The revenue in the 'Skin Care' segment of the beauty & personal care market in Thailand was forecast to continuously increase between 2025 and 2030 by in total *** million U.S. dollars (+***** percent). After the tenth consecutive increasing year, the revenue is estimated to reach *** billion U.S. dollars and therefore a new peak in 2030. Find other key market indicators concerning the average revenue per user (ARPU) and revenue growth. The Statista Market Insights cover a broad range of additional markets.