30 datasets found
  1. Global market share of leading desktop search engines 2015-2025

    • statista.com
    Updated Apr 28, 2025
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    Statista (2025). Global market share of leading desktop search engines 2015-2025 [Dataset]. https://www.statista.com/statistics/216573/worldwide-market-share-of-search-engines/
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    Dataset updated
    Apr 28, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jan 2015 - Mar 2025
    Area covered
    Worldwide
    Description

    As of March 2025, Google represented 79.1 percent of the global online search engine market on desktop devices. Despite being much ahead of its competitors, this represents the lowest share ever recorded by the search engine in these devices for over two decades. Meanwhile, its long-time competitor Bing accounted for 12.21 percent, as tools like Yahoo and Yandex held shares of over 2.9 percent each. Google and the global search market Ever since the introduction of Google Search in 1997, the company has dominated the search engine market, while the shares of all other tools has been rather lopsided. The majority of Google revenues are generated through advertising. Its parent corporation, Alphabet, was one of the biggest internet companies worldwide as of 2024, with a market capitalization of 2.02 trillion U.S. dollars. The company has also expanded its services to mail, productivity tools, enterprise products, mobile devices, and other ventures. As a result, Google earned one of the highest tech company revenues in 2024 with roughly 348.16 billion U.S. dollars. Search engine usage in different countries Google is the most frequently used search engine worldwide. But in some countries, its alternatives are leading or competing with it to some extent. As of the last quarter of 2023, more than 63 percent of internet users in Russia used Yandex, whereas Google users represented little over 33 percent. Meanwhile, Baidu was the most used search engine in China, despite a strong decrease in the percentage of internet users in the country accessing it. In other countries, like Japan and Mexico, people tend to use Yahoo along with Google. By the end of 2024, nearly half of the respondents in Japan said that they had used Yahoo in the past four weeks. In the same year, over 21 percent of users in Mexico said they used Yahoo.

  2. Global market share of leading search engines 2015-2025

    • statista.com
    Updated Jun 30, 2025
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    Statista (2025). Global market share of leading search engines 2015-2025 [Dataset]. https://www.statista.com/statistics/1381664/worldwide-all-devices-market-share-of-search-engines/
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    Dataset updated
    Jun 30, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jan 2015 - Mar 2025
    Area covered
    Worldwide
    Description

    As of March 2025, Google continued to dominate the global search engine industry by far, with an 89.62 percent market share. However, this stronghold may be showing signs of erosion, with its share across all devices dipping to its lowest point in over two decades. Bing, Google's closest competitor, currently holds a market share of 4.01 percent across, while Russia-based Yandex hikes to the third place with a share of around 2.51 percent. Competitive landscape and regional variations While Google's overall dominance persists, other search engines carve out niches in various markets and platforms. Bing holds a 12.21 percent market share across desktop devices worldwide, as Yandex and Baidu have found success inside and outside of their home markets. Yandex is used by over 63 percent of Russian internet users, but Baidu has seen its market share significantly in China As regional variations highlight the importance of local players in challenging Google's global supremacy, the company is likely to face more challenges with the AI-powered online search trend and increasing regulatory scrutiny. Search behavior and antitrust concerns Despite facing more competition, Google remains deeply ingrained in users' online habits. In 2024, "Google" itself was the most popular search query on its own platform, followed by "YouTube" - another Google-owned property. This self-reinforcing ecosystem has drawn scrutiny from regulators, with the European Commission imposing millionaire antitrust fines on the company. As its influence extends beyond search into various online services, the company's market position continues to be a subject of debate among industry watchdogs and authorities worldwide.

  3. Global market share of leading mobile search engines 2015-2025

    • statista.com
    Updated Jan 23, 2025
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    Statista (2025). Global market share of leading mobile search engines 2015-2025 [Dataset]. https://www.statista.com/statistics/1358006/worldwide-mobile-market-share-of-search-engines/
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    Dataset updated
    Jan 23, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jan 2015 - Jan 2025
    Area covered
    Worldwide
    Description

    In January 2025, Google accounted for 93.82 percent of the global mobile search engine market worldwide. Yandex had 2.5 percent of the global mobile search, while, competitors like Baidu and Yahoo! accounted for less than one percent each on a global scale.

  4. Leading U.S. search engines by share of core searches 2008-2025

    • statista.com
    Updated Jun 24, 2025
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    Statista (2025). Leading U.S. search engines by share of core searches 2008-2025 [Dataset]. https://www.statista.com/statistics/267161/market-share-of-search-engines-in-the-united-states/
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    Dataset updated
    Jun 24, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Oct 2007 - Feb 2025
    Area covered
    United States
    Description

    In February 2025, Microsoft Sites handled **** percent of all search queries in the United States. During the same period, Verizon Media (formerly known as Yahoo and Oath) had a search market share of little less than ** percent. Market leader Google generated **** percent of all core search queries in the United States.

  5. Leading search engines in Norway 2025, by market share

    • statista.com
    Updated Jul 3, 2025
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    Statista (2025). Leading search engines in Norway 2025, by market share [Dataset]. https://www.statista.com/statistics/621417/most-popular-search-engines-in-norway/
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    Dataset updated
    Jul 3, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jun 2025
    Area covered
    Norway
    Description

    In June 2025, Google was the leader among search engines in Norway, with 90.49 percent of the market share. Bing and YANDEX, followed, accounting for market shares of roughly 3.79 percent and 3.14 percent respectively. The figures were similar for desktop search engines in the country. Google’s growth can be seen in the company’s revenue figures over the years, with a dramatic increase from 0.4 billion U.S. dollars in 2002, to over 348 billion U.S. dollars in 2024. What were Norwegians "googling"? Google offers limitless information online, but the most commonly entered search term by Norwegians in 2024 was “Google”. “VG”, abbreviated from “Verdens Gang”, or “The course of the World” was the leading online newspaper in Norway and ranked second. Google search engine worldwide Google has been the global leader among search engines for the past decade. Despite a slight decrease in its market share, the figures have been relatively stable throughout the observed period. As of March 2025, Google accounted for over 79 percent of the global search engine market.

  6. e

    Hyperlink Graph of the World Wide Web of 2012 (aggregated by first level...

    • b2find.eudat.eu
    Updated Apr 21, 2017
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    (2017). Hyperlink Graph of the World Wide Web of 2012 (aggregated by first level subdomains) - Dataset - B2FIND [Dataset]. https://b2find.eudat.eu/dataset/2f03392a-610e-51d5-b7f3-5c6322b4c0aa
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    Dataset updated
    Apr 21, 2017
    Description

    Knowledge about the general graph structure of the hyperlink graph is important for designing ranking methods for search engines. To amend the ranking calculated by search engines for different websites, search engine optimization agencies focus on linkage structure for their clients. An extreme appearance of ranking manipulation manifests in spam networks, where pages and websites publishing dubious content try to increase their ratings by setting a massive number of links to other pages and retrieve backlinks. The WDC Hyperlink Graph on first level subdomain level has been extracted from the Common Crawl 2012 web corpus and covers 95 million first level subdomains, linked by almost 2 billion connections, which are derived from the hyperlinks of the pages contained by the first level subdomains.

  7. m

    YouTube Statistics and Facts

    • market.biz
    Updated Jul 25, 2025
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    Market.biz (2025). YouTube Statistics and Facts [Dataset]. https://market.biz/youtube-statistics/
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    Dataset updated
    Jul 25, 2025
    Dataset provided by
    Market.biz
    License

    https://market.biz/privacy-policyhttps://market.biz/privacy-policy

    Time period covered
    2022 - 2032
    Area covered
    South America, Australia, North America, ASIA, Africa, Europe, YouTube
    Description

    Introduction

    YouTube Statistics: YouTube dominates the digital landscape with 2.70 billion monthly active users among the world population in mid-2025, making it the second-largest search engine after Google and the second social platform, following Facebook, across the world.

    People watch more than 1 billion hours of video on YouTube, that’s a million years of attention span. With over 20 million new videos uploaded to the platform every day, the YouTube content ecosystem is practically endless. Short-form video lovers have not been ignored.

    With an astonishing 70 billion views a day on YouTube shorts, these viewers are generating a new level of interactions and engagement across the platform. Of course, mobile dominates; 63% of watch time happens on mobile devices. With over 100 million subscribers to YouTube Premium and YouTube Music, in addition to free, YouTube is indeed a premium entertainment platform.

  8. Leading websites worldwide 2024, by monthly visits

    • statista.com
    Updated Mar 24, 2025
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    Statista (2025). Leading websites worldwide 2024, by monthly visits [Dataset]. https://www.statista.com/statistics/1201880/most-visited-websites-worldwide/
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    Dataset updated
    Mar 24, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Nov 2024
    Area covered
    Worldwide
    Description

    In November 2024, Google.com was the most popular website worldwide with 136 billion average monthly visits. The online platform has held the top spot as the most popular website since June 2010, when it pulled ahead of Yahoo into first place. Second-ranked YouTube generated more than 72.8 billion monthly visits in the measured period. The internet leaders: search, social, and e-commerce Social networks, search engines, and e-commerce websites shape the online experience as we know it. While Google leads the global online search market by far, YouTube and Facebook have become the world’s most popular websites for user generated content, solidifying Alphabet’s and Meta’s leadership over the online landscape. Meanwhile, websites such as Amazon and eBay generate millions in profits from the sale and distribution of goods, making the e-market sector an integral part of the global retail scene. What is next for online content? Powering social media and websites like Reddit and Wikipedia, user-generated content keeps moving the internet’s engines. However, the rise of generative artificial intelligence will bring significant changes to how online content is produced and handled. ChatGPT is already transforming how online search is performed, and news of Google's 2024 deal for licensing Reddit content to train large language models (LLMs) signal that the internet is likely to go through a new revolution. While AI's impact on the online market might bring both opportunities and challenges, effective content management will remain crucial for profitability on the web.

  9. g

    Hyperlink Graph of the World Wide Web of 2012 (aggregated by...

    • search.gesis.org
    • da-ra.de
    Updated Aug 17, 2021
    + more versions
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    GESIS search (2021). Hyperlink Graph of the World Wide Web of 2012 (aggregated by pay-level-domain) [Dataset]. http://doi.org/10.7801/48
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    Dataset updated
    Aug 17, 2021
    Dataset provided by
    Mannheim University Library
    GESIS search
    License

    https://search.gesis.org/research_data/datasearch-httpwww-da-ra-deoaip--oaioai-da-ra-de10147https://search.gesis.org/research_data/datasearch-httpwww-da-ra-deoaip--oaioai-da-ra-de10147

    Area covered
    World
    Description

    Abstract (en): Knowledge about the general graph structure of this graph is important for designing ranking methods for search engines. To amend the ranking calculated by search engines for different websites, search engine optimization agencies focus on linkage structure for their clients. An extreme appearance of ranking manipulation manifests in spam networks, where pages and websites publishing dubious content try to increase their ratings by setting a massive number of links to other pages and retrieve backlinks. The WDC Hyperlink Graph aggregated by pay-level-domain has been extracted from the Common Crawl 2012 web corpus and covers 43 million pay-level-domains, linked by 623 million connections which have been derived from hyperlinks between the pages contained in the pay-level-domains.

  10. Global Job Search Engines Market Size By Platform Type, By User Type, By...

    • verifiedmarketresearch.com
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    VERIFIED MARKET RESEARCH, Global Job Search Engines Market Size By Platform Type, By User Type, By Subscription Model, By Geographic Scope And Forecast [Dataset]. https://www.verifiedmarketresearch.com/product/job-search-engines-market/
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    Dataset provided by
    Verified Market Researchhttps://www.verifiedmarketresearch.com/
    Authors
    VERIFIED MARKET RESEARCH
    License

    https://www.verifiedmarketresearch.com/privacy-policy/https://www.verifiedmarketresearch.com/privacy-policy/

    Time period covered
    2024 - 2031
    Area covered
    Global
    Description

    Job Search Engines Market size was valued at USD 19.14 Billion in 2024 and is projected to reach USD 105.4 Billion by 2031, growing at a CAGR of 14.2% during the forecast period 2024-2031.

    Rising Employment Opportunities: As economies around the world expand, businesses scale up operations, subsequently creating more job opportunities. This growth in employment facilitates a greater need for efficient job search engines to match job seekers with potential employers. Certain sectors such as technology, healthcare, and renewable energy are growing rapidly, leading to an increase in job vacancies. Specialized job search engines cater to these niches, driving market growth. Populous countries with large, young workforces contribute to the increased number of job seekers utilizing job search engines. Growing Internet Penetration: As internet access becomes more widespread globally, more individuals can use online platforms, including job search engines. This is particularly notable in developing regions where internet adoption is accelerating. Lower costs of internet services and devices have made it more feasible for a broader audience to go online, boosting the user base for job search engines. The availability of high-speed internet makes the use of job search engines more convenient and effective, supporting features such as real-time notifications and the ability to upload and download large files (e.g., resumes and portfolios). Shift to Digital Recruitment: The integration of data analytics and AI in recruitment processes enables job search engines to offer more personalized and streamlined experiences for both job seekers and employers. Improved algorithms and machine learning facilitate better job-candidate matching, increasing the effectiveness and appeal of digital recruitment platforms. Digital platforms reduce the costs associated with traditional recruitment methods (e.g., print advertising and in-person job fairs). Employers benefit from decreased hiring costs, while job search engines profit from increased business. Increased Mobile Device Usage: With the global proliferation of smartphones, a significant portion of job searches is conducted via mobile apps and mobile-optimized websites. Job search engines that offer robust mobile platforms are experiencing higher engagement. Mobile devices provide unparalleled flexibility and convenience, allowing users to search for jobs, set up alerts, and apply for positions from anywhere, at any time. Innovative mobile apps designed by job search engines offer features such as GPS-based job searches, voice and video interviews, and chat support, which enhance the user experience. Technological Advancements: Innovations in AI, machine learning, and big data analytics enhance the functionality of job search engines, providing personalized job recommendations and improving match accuracy.

    Remote Work Trends: The rise of remote work opportunities, especially post-pandemic, has increased the demand for job search engines that specialize in remote and freelance job listings.

    Employer Branding: Companies use job search engines to build and promote their employer brand, attracting top talent by showcasing their work culture, benefits, and career opportunities.

    Government Initiatives: Supportive government policies and initiatives aimed at reducing unemployment and promoting job creation boost the usage of job search engines.

    Gig Economy Growth: The expanding gig economy, characterized by short-term contracts and freelance work, drives the need for specialized job search engines catering to gig workers.

    Globalization and Cross-Border Employment: Increasing globalization and the trend of cross-border employment necessitate job search engines that facilitate international job searches and candidate sourcing.

  11. H

    Linkbuilding Services Help you

    • dataverse.harvard.edu
    Updated Feb 23, 2022
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    Harvard Dataverse (2022). Linkbuilding Services Help you [Dataset]. http://doi.org/10.7910/DVN/PSYA9F
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    Dataset updated
    Feb 23, 2022
    Dataset provided by
    Harvard Dataverse
    License

    CC0 1.0 Universal Public Domain Dedicationhttps://creativecommons.org/publicdomain/zero/1.0/
    License information was derived automatically

    Description

    Linkbuilding is the process of making inbound links to your site. With quality Linkbuilding, you get more votes in program rankings to your site. Linkbuilding Service is vital for any SEO campaign and that must be done correctly. Given below are a couple of Linkbuilding tips that will take you an extended way. Linkbuilding Is Important For Growing Your Site’s Visibility On Search Engines In the search engine world, quality backlinks are important for growing your site’s visibility. The more high-quality links you have from relevant sources, the higher you’ll rank on Google and Bing. Linkbuilding Services Will Increase Your Site’s Traffic The best way to get your site in front of more users is through Linkbuilding services. Not only will you rank higher on search engines, but it can also provide a boost to revenue from organic traffic. Does Linkbuilding still work? Search engines still rely on backlinks to determine a website’s credibility and will continue doing so for a long time. This means until search engines find another alternative to using links as a ranking factor, Linkbuilding will continue to work. Is Linkbuilding difficult? Linkbuilding is no walk in the park. It requires expert knowledge on how to craft effective strategies and how to conduct outreach campaigns that work. It’s a high-touch and finicky art that requires a careful touch, and a whole lot of zen. Looking For A Company That Can Help You With Your Linkbuilding Needs? Linkerbuzz is the leading provider of off-site SEO and Linkbuilding services. We have an impressive track record of success when it comes to attracting targeted traffic from high-quality links. Whether you want to use a certain type of Linkbuilding service or need us to handle everything, we can do it. To learn more about our Linkbuilding techniques or how we can help your business attract quality links, fill out the form on this page! You’ll start seeing results within a few weeks as long as the right parameters are met. It’s only a matter of time before these techniques no longer work so invest in Linkbuilding services to ensure your site won’t fall behind. Contact us today to see what we can do for your website! What Does The Future Look Like For Off-Site Seo & Linkbuilding? Over the last few years, Google has become savvier to link spam and other tactics used for off-site SEO. With that said, many marketing agencies are still using these techniques to get clients ranked quickly. While some clients may be pleased with this quick fix, Google is changing the game regularly. It’s only a matter of time before these techniques no longer work. For this reason, it’s best to invest in services that provide long-term benefits for your site. Contact Us Today To Hire Linkerbuzz For Your Linkbuilding Services Needs Linkerbuzz is your one-stop shop for Linkbuilding services. Let us show you how our Linkbuilding services can help you grow your online presence and increase revenue. Visit the https://linkerbuzz.com/linkbuilding-service/ for the best ever Linkbuilding service.

  12. g

    Bing maps | gimi9.com

    • gimi9.com
    Updated Mar 4, 2020
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    (2020). Bing maps | gimi9.com [Dataset]. https://gimi9.com/dataset/eu_26f1dc2d-d482-4901-8191-18477bc370cd/
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    Dataset updated
    Mar 4, 2020
    License

    CC0 1.0 Universal Public Domain Dedicationhttps://creativecommons.org/publicdomain/zero/1.0/
    License information was derived automatically

    Description

    🇦🇹 오스트리아 English Bing Maps is a free online map service from Microsoft that allows you to view various spatial data and use spatial services. It is a further development of the MSN Virtual Earth and is part of the search engine Bing. The data and services are provided through the Bing Maps for Enterprise platform and include satellite and aerial images. In the so-called transit area (for public transport connections), stops and timetables of the Wiener Linien as well as several hundred other transport companies and networks in the world are mapped to form the largest existing transit network. In the future, the mapping of real-time connections is also planned in this context.

  13. Content Marketing Market Analysis, Size, and Forecast 2025-2029: North...

    • technavio.com
    pdf
    Updated Dec 28, 2024
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    Technavio (2024). Content Marketing Market Analysis, Size, and Forecast 2025-2029: North America (US and Canada), Europe (France, Germany, Italy, and UK), Middle East and Africa (Egypt, KSA, Oman, and UAE), APAC (China, India, and Japan), South America (Argentina and Brazil), and Rest of World (ROW) [Dataset]. https://www.technavio.com/report/content-marketing-market-size-industry-analysis
    Explore at:
    pdfAvailable download formats
    Dataset updated
    Dec 28, 2024
    Dataset provided by
    TechNavio
    Authors
    Technavio
    Time period covered
    2025 - 2029
    Description

    Snapshot img

    Content Marketing Market Size 2025-2029

    The content marketing market size is forecast to increase by USD 539.3 million, at a CAGR of 13.9% between 2024 and 2029. The market is experiencing significant growth, driven by the increasing number of users on social media platforms. This trend underscores the importance of content marketing as a strategy for businesses to engage with their audience and build brand awareness.

    Major Market Trends & Insights

    North America dominated the market and contributed 36% to the growth during the forecast period.
    The market is expected to grow significantly in APAC region as well over the forecast period.
    Based on the End-user, the retail segment led the market and was valued at USD 130.70 million of the global revenue in 2023.
    Based on the Platform, the blogging segment accounted for the largest market revenue share in 2023.
    

    Market Size & Forecast

    Market Opportunities: USD 160.04 Million
    Future Opportunities: USD 539.3 Million
    CAGR (2024-2029): 13.9%
    North America: Largest market in 2023
    

    Furthermore, the integration of Artificial Intelligence (AI) with social media management software is revolutionizing content creation, distribution, and measurement. However, this market is not without challenges. The rise of digital advertisement fraud poses a significant threat to the effectiveness and return on investment for content marketing efforts. Advertisers must navigate this obstacle by implementing robust fraud detection and prevention measures to protect their marketing budgets and maintain trust with their audience. In summary, the market is characterized by a growing user base on social media, the adoption of AI for content marketing, and the challenge of digital advertisement fraud. Companies seeking to capitalize on market opportunities and navigate challenges effectively must stay informed about these trends and adapt their strategies accordingly.

    What will be the Size of the Content Marketing Market during the forecast period?

    Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
    Request Free Sample

    The content marketing landscape continues to evolve, with dynamic market activities shaping the industry's trajectory. Entities engage in various strategies to optimize their content, ensuring its distribution, relevance, and value resonate with their audiences. Content lifecycle management, a critical aspect of this endeavor, involves automation for link building and content analytics. Content format and authority are essential elements, with user experience (UX) and search intent guiding content creation. Content quality and trust are paramount, as entities strive to provide accurate and engaging information. Content metrics, such as engagement and ROI, provide valuable insights for continuous improvement.

    Social media marketing and email marketing play significant roles in content distribution, while content strategy, globalization, and localization expand reach. Content creation, freshness, and optimization are essential for SEO, with backlink analysis and on-page optimization crucial for search engine rankings. Content personalization and monetization strategies evolve, with content amplification and syndication offering new opportunities for entities to engage their audiences. Content marketing platforms, calendars, and style guides streamline processes, ensuring seamless execution of content strategies. Content governance, a vital aspect of content management, ensures adherence to brand guidelines and legal requirements. Continuous monitoring and analysis of content metrics provide valuable insights for adjusting strategies and staying competitive in this ever-evolving market.

    How is this Contenting Industry segmented?

    The contenting industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

    End-user
    
      Retail
      Automotive
      Financial services
      Telecom
      Others
    
    
    Platform
    
      Blogging
      Videos
      Infographics
      Case studies
      Others
    
    
    Objective
    
      Lead generation
      Brand awareness
      Thought leadership
      Others
    
    
    Enterprise Size
    
      Large Enterprises
      Small and Medium Enterprises (SMEs)
    
    
    Content Type
    
      Social Media Content
      Email Marketing
      Whitepapers
      Podcasts
    
    
    Deployment Type
    
      On-premise
      Cloud-based solutions
    
    
    Technology Integration
    
      AI-driven
      Non-AI-driven
    
    
    Geography
    
      North America
    
        US
        Canada
    
    
      Europe
    
        Germany
    
    
      Middle East and Africa
    
        UAE
    
    
      APAC
    
        China
        India
        Japan
    
    
      South America
    
        Argentina
        Brazil
    
    
      Rest of World (ROW)
    

    By End-user Insights

    The retail segment is estimated to witness significant growth during the forecast pe

  14. Digital Marketing Software (DMS) Market Analysis, Size, and Forecast...

    • technavio.com
    pdf
    Updated Jun 7, 2025
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    Technavio (2025). Digital Marketing Software (DMS) Market Analysis, Size, and Forecast 2025-2029: North America (US and Canada), Europe (France, Germany, Italy, Russia, and UK), APAC (China, India, and Japan), and Rest of World (ROW) [Dataset]. https://www.technavio.com/report/digital-marketing-software-market-analysis
    Explore at:
    pdfAvailable download formats
    Dataset updated
    Jun 7, 2025
    Dataset provided by
    TechNavio
    Authors
    Technavio
    Time period covered
    2025 - 2029
    Area covered
    Canada, Russia, United States
    Description

    Snapshot img

    Digital Marketing Software (DMS) Market Size 2025-2029

    The digital marketing software (DMS) market size is forecast to increase by USD 133.59 billion, at a CAGR of 18.4% between 2024 and 2029.

    The market is experiencing significant growth, driven by the increasing adoption of new data sources and regulatory innovations. Businesses are leveraging these advancements to gain valuable customer insights and enhance their marketing strategies. Another key factor fueling market expansion is the widespread use of social media and e-commerce platforms for marketing purposes. These channels offer businesses an opportunity to reach a larger and more diverse audience, fostering increased competition and innovation. However, the market is not without challenges. Data privacy and security concerns continue to pose a significant obstacle, as companies strive to protect sensitive customer information while still delivering personalized marketing experiences.
    Balancing these competing priorities will require continued investment in advanced security technologies and robust data management practices. By addressing these challenges and capitalizing on emerging opportunities, companies can effectively navigate the dynamic digital marketing landscape and drive growth in the DMS Market.
    

    What will be the Size of the Digital Marketing Software (DMS) Market during the forecast period?

    Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
    Request Free Sample

    The market continues to evolve, with dynamic market activities shaping its landscape. Seamlessly integrated solutions are transforming marketing efforts across various sectors. Paid advertising (PPC) campaigns and website analytics provide valuable insights into customer behavior, enabling data-driven decision-making. Keyword ranking and technical SEO tools optimize websites for search engines, enhancing visibility. Multivariate testing and affiliate marketing foster conversion and customer segmentation. Website authority and content promotion bolster brand awareness. Form analytics and influencer marketing offer invaluable data on user experience (UX) and engagement. Scroll maps and video optimization cater to evolving consumer preferences. Content marketing and Google Analytics facilitate content strategy and performance measurement.

    Local SEO, international SEO, and e-commerce SEO cater to diverse business needs. Website security, email marketing, and link building ensure trust and credibility. On-page optimization and website design optimize user experience. Search console and content syndication expand reach. Social media marketing and structured data enhance online presence. A/B testing and website traffic analysis facilitate continuous improvement. Mobile optimization and image optimization cater to the growing mobile user base. Marketing automation and competitor analysis streamline campaigns and inform strategy. Bing ads and lead generation tools expand advertising reach. Landing pages and XML sitemaps optimize conversion funnels. Bounce rate analysis and backlink checker ensure website health.

    Schema markup and marketing automation tools improve search engine understanding of content.

    How is this Digitaling Software (DMS) Industry segmented?

    The digitaling software (dms) industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

    End-user
    
      Large enterprises
      Small and medium enterprises (SMEs)
    
    
    Service
    
      Professional services
      Managed services
    
    
    Revenue Stream
    
      Subscription-based
      License-based
      Pay-per-use
      Freemium
    
    
    Geography
    
      North America
    
        US
        Canada
    
    
      Europe
    
        France
        Germany
        Italy
        Russia
        UK
    
    
      APAC
    
        China
        India
        Japan
    
    
      South America
    
        Argentina
        Brazil
    
    
      Rest of World (ROW)
    

    By End-user Insights

    The large enterprises segment is estimated to witness significant growth during the forecast period.

    The market is witnessing significant growth due to the increasing adoption of advanced marketing tools by businesses of all sizes. Customer segmentation and social media engagement are key areas where DMS plays a pivotal role, enabling businesses to target their audience effectively and engage with them in real-time. With the rise of pay-per-click (PPC) advertising and search engine optimization (SEO) tools, marketing campaigns are becoming more data-driven and targeted. Local SEO and international SEO are essential for businesses looking to expand their reach, while domain authority and average session duration are crucial metrics for measuring the success of marketing efforts.

    User experience (UX) is another critical factor, with content calendars, website audits, and s

  15. e

    Bing maps

    • data.europa.eu
    jpeg
    + more versions
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    Bing maps [Dataset]. https://data.europa.eu/data/datasets/26f1dc2d-d482-4901-8191-18477bc370cd?locale=en
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    jpegAvailable download formats
    Description

    Bing Maps is a free online map service from Microsoft that allows you to view various spatial data and use spatial services. It is a further development of the MSN Virtual Earth and is part of the search engine Bing. The data and services are provided through the Bing Maps for Enterprise platform and include satellite and aerial images. In the so-called transit area (for public transport connections), stops and timetables of the Wiener Linien as well as several hundred other transport companies and networks in the world are mapped to form the largest existing transit network. In the future, the mapping of real-time connections is also planned in this context.

  16. Google: desktop search market share in selected countries 2025

    • statista.com
    Updated Jul 7, 2025
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    Statista (2025). Google: desktop search market share in selected countries 2025 [Dataset]. https://www.statista.com/statistics/220534/googles-share-of-search-market-in-selected-countries/
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    Dataset updated
    Jul 7, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Mar 2025
    Area covered
    Worldwide
    Description

    Google is not only popular in its home country, but is also the dominant internet search provider in many major online markets, frequently generating between ** and ** percent of desktop search traffic. The search engine giant has a market share of over ** percent in India and accounted for the majority of the global search engine market, way ahead of other competitors such as Yahoo, Bing, Yandex, and Baidu. Google’s online dominance All roads lead to Rome, or if you are browsing the internet, all roads lead to Google. It is hard to imagine an online experience without the online behemoth, as the company offers a wide range of online products and services that all seamlessly integrate with each other. Google search and advertising are the core products of the company, accounting for the vast majority of the company revenues. When adding this up with the Chrome browser, Gmail, Google Maps, YouTube, Google’s ownership of the Android mobile operating system, and various other consumer and enterprise services, Google is basically a one-stop shop for online needs. Google anti-trust rulings However, Google’s dominance of the search market is not always welcome and is keenly watched by authorities and industry watchdogs – since 2017, the EU commission has fined Google over ***** billion euros in antitrust fines for abusing its monopoly in online advertising. In March 2019, European Commission found that Google violated antitrust regulations by imposing contractual restrictions on third-party websites in order to make them less competitive and fined the company *** billion euros.

  17. E

    List Of Vital YouTube Statistics Marketers Should Not Ignore In 2023

    • enterpriseappstoday.com
    Updated Oct 10, 2023
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    EnterpriseAppsToday (2023). List Of Vital YouTube Statistics Marketers Should Not Ignore In 2023 [Dataset]. https://www.enterpriseappstoday.com/stats/youtube-statistics.html
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    Dataset updated
    Oct 10, 2023
    Dataset authored and provided by
    EnterpriseAppsToday
    License

    https://www.enterpriseappstoday.com/privacy-policyhttps://www.enterpriseappstoday.com/privacy-policy

    Time period covered
    2022 - 2032
    Area covered
    YouTube, Global
    Description

    Key YouTube Statistics (Editor’s Choice) YouTube recorded 70 billion monthly active users in March 2023, which includes 55.10% of worldwide active social media users. There have been more than 14 million daily active users currently on YouTube, in the United States of America this platform is accessed by 62% of users. YouTube is touted as the second largest search engine and the second most visited website after Google. Revenue earned by YouTube in the first two quarters of 2023 is around $14.358 billion. In 2023, YouTube Premium and YouTube Music have recorded 80 million subscribers collectively worldwide. YouTube consumers view more than a billion hours of video per day. YouTube has more than 38 million active channels. In the fourth quarter of 2021, YouTube ad revenue has been $8.6 billion. Around 3 million paid subscribers to access YouTube TV. YouTube Premium has around 1 billion paid users. In 2023, YouTube was banned in countries such as China excluding Macau and Hong Kong, Eritrea, Iran, North Korea, Turkmenistan, and South Sudan. With 166 million downloads, the YouTube app has become the second most downloaded entertainment application across the world after Netflix. With 91 million downloads, YouTube Kids has become the sixth most downloaded entertainment app in the world. Nearly 90% of digital consumers access YouTube in the US, making it the most popular social network for watching video content. Over 70% of YouTube viewership takes place on its mobile application. More than 70% of YouTube video content watched by people is suggested by its algorithm. The average duration of a video on YouTube is 12 minutes. An average YouTube user spends 20 minutes and 23 seconds on the platform daily. Around 28% of YouTube videos that are published by popular channels are in the English language. 77% of YouTube users watch comedy content on the platform. With 247 million subscribers, T-Series has become the most subscribed channel on YouTube. Around 50 million users log on to YouTube every day. YouTube's biggest concurrent views record has been at 2.3 billion from when SpaceX has gone live on the platform to unveil Falcon Heavy Rocket. The majority of YouTube users are in the age group of 15 to 35 years in the US. The male-female ratio of YouTube users is 11:9. Apple INC. has been touted as the biggest advertiser on YouTube in 2020 spending $237.15 million. YouTube produced total revenue of $19.7 billion in 2020. As of 2021, the majority of YouTube users (467 million) are from India. It is the most popular platform in the United States with 74 percent of adult users. YouTube contributes to nearly 25% of mobile traffic worldwide. Daily live streaming on YouTube has increased by 45% in total in 2020. In India, around 225 million people are active on the platform each hour as per the 2021 statistics. YouTube Usage and Viewership Statistics #1. YouTube accounts for more than 2 billion monthly active users Around 2.7 billion users log on to YouTube each month. The number of monthly active users of YouTube is expected to grow even further. #2. Around 14.3 billion people visit the platform every month The number of YouTube visitors is far higher compared to Facebook, Amazon, and Instagram. #3. YouTube is accessible across 100 countries in 80 languages. The platform is widely available across different communities and nations. #4. 53.9% of YouTube users are men and 46.1% of women use the platform As of 2023 statistics, 53.9% of men use the platform and 46.1% of women over 18 years are on YouTube. The share in the number of males and females is 1.38 billion and 1.18 billion respectively. Age Group Male Female 18 to 24 8.5% 6% 25 to 34 11.6% 8.6% 35 to 44 9% 7.5% 45 to 54 6.2% 5.7% 55 to 64 4.4% 4.5% Above 65 4.3% 5.4% #5. 99% of YouTube users are active on other social media networks as well. Fewer than 1% of YouTube users are solely dependent on the platform. #6. Users spend around 20 minutes and 23 seconds per day on YouTube on average It is quite a generous amount of time spent on any social network platform. #7. YouTube is the second most visited site worldwide With more than 14 billion visits per month, YouTube has become the second most visited site in the world. However, its parent company Google is the most visited site across the globe. As per the statistics, YouTube is the third most popular searched word on Google. #8. 694000 hours of video content are streamed on YouTube per minute YouTube has outweighed Netflix as well in terms of streaming video content. #9. Over 81% of total internet users have accessed YouTube #10. Nearly 450 million hours of video content are uploaded on YouTube each hour More than 5 billion videos are watched on YouTube per day. #11. India has the maximum numb

  18. A

    Applied AI Service Market Report

    • archivemarketresearch.com
    doc, pdf, ppt
    Updated Feb 6, 2025
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    Archive Market Research (2025). Applied AI Service Market Report [Dataset]. https://www.archivemarketresearch.com/reports/applied-ai-service-market-10062
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    pdf, ppt, docAvailable download formats
    Dataset updated
    Feb 6, 2025
    Dataset authored and provided by
    Archive Market Research
    License

    https://www.archivemarketresearch.com/privacy-policyhttps://www.archivemarketresearch.com/privacy-policy

    Time period covered
    2025 - 2033
    Area covered
    global
    Variables measured
    Market Size
    Description

    The applied AI service market is segmented by component, deployment, technology, and industry vertical. By component, the market is segmented into: Hardware Software Services By deployment, the market is segmented into: On-premises Cloud By technology, the market is segmented into: Machine Learning Natural Language Processing Computer Vision Speech Recognition By industry vertical, the market is segmented into: Healthcare Retail BFSI Manufacturing Retail & e-commerce Transportation & Logistics Media & Entertainment Report Coverage & Deliverables The report covers the global Applied AI Service Market and provides insights into the current market dynamics, market size, market segmentation, and market trends. The report also includes profiles of leading players in the market. The report deliverables include:

    Executive summary Market overview Market segmentation Market trends Competitive landscape Company profiles

    Applied AI Service Market Regional Insights The applied AI service market is segmented by region into North America, Europe, Asia-Pacific, and the Rest of the World. North America is the largest market for applied AI services, followed by Europe. Asia-Pacific is the fastest-growing market for applied AI services. Regional trends include:

    North America: The North American market for applied AI services is driven by the presence of large technology companies and the adoption of AI in various industries. Europe: The European market for applied AI services is driven by the demand for AI solutions in the healthcare and manufacturing sectors. Asia-Pacific: The Asia-Pacific market for applied AI services is driven by the growth of the e-commerce and manufacturing sectors.

    Applied AI Service Market Trends The applied AI service market is driven by a number of factors, including:

    The increasing adoption of AI in various industries The growing demand for AI solutions that are tailored to specific needs The decreasing cost of AI hardware and software The availability of open source AI tools and resources

    Challenges and Restraints in Applied AI Service Market The applied AI service market faces a number of challenges and restraints, including:

    The lack of skilled AI professionals The complexity of AI systems The ethical concerns surrounding AI The regulatory uncertainty surrounding AI

    Emerging Trends in Applied AI Service Market A number of emerging trends are shaping the applied AI service market, including:

    The development of AI-powered platforms and tools The integration of AI with other technologies The rise of AI-as-a-service The increasing use of AI in decision-making

    Growth Catalysts in Applied AI Service Industry A number of factors are expected to drive the growth of the applied AI service market in the coming years, including:

    The increasing adoption of AI in various industries The growing demand for AI solutions that are tailored to specific needs The decreasing cost of AI hardware and software The availability of open source AI tools and resources

    Leading Players in the Applied AI Service Market The leading players in the applied AI service market include:

    Amazon Web Services (AWS) Apple Baidu Google (Alphabet Inc.) IBM Intel Meta Microsoft NVIDIA Open AI

    Significant Developments in Applied AI Service Sector A number of significant developments have taken place in the applied AI service sector in recent years, including:

    The launch of new AI-powered platforms and tools The integration of AI with other technologies The rise of AI-as-a-service The increasing use of AI in decision-making Recent developments include: In June 2024, Chinese search engine giant Baidu revealed an enhanced version of its artificial intelligence (AI) model, Ernie 4.0 Turbo, in its effort to sustain its leadership in China’s competitive AI market. The new model will be available to the public through mobile app and web interfaces, and developers will be able to integrate the technology via Baidu's Qianfan AI platform. , In January 2024, IBM Consulting is launching IBM Consulting Advantage, an AI services platform aimed at helping IBM consultants deliver consistent, repeatable, and swift solutions for clients. The platform features a range of proprietary methods, assets, and assistants that utilize technology from IBM and its strategic partners Early adopter teams achieved productivity improvements of up to 50% by integrating IBM Consulting Advantage into their application design, development, and testing client pilots. .

  19. Market share of major search engines Philippines 2025

    • statista.com
    Updated Aug 12, 2025
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    Statista (2025). Market share of major search engines Philippines 2025 [Dataset]. https://www.statista.com/statistics/954885/philippines-market-share-of-search-engines/
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    Dataset updated
    Aug 12, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Philippines
    Description

    As of August 2025, Google led the search engine market in the Philippines with a ***** percent share. In comparison, Bing's search engine had a market share of about *** percent, while Yahoo! accounted for about *** percent of the market.

  20. Market value of the largest internet companies worldwide 2025

    • statista.com
    Updated May 15, 2025
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    Statista (2025). Market value of the largest internet companies worldwide 2025 [Dataset]. https://www.statista.com/statistics/277483/market-value-of-the-largest-internet-companies-worldwide/
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    Dataset updated
    May 15, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    May 2025
    Area covered
    Worldwide
    Description

    As of May 2025, Amazon was the biggest internet company worldwide with a market cap of over ************ U.S. dollars Second-ranked Alphabet had a market capitalization of **** trillion U.S. dollars. The end of the 1990s in the United States saw the rise of a great number of internet companies, also called online companies or a variety of the name “dot com,” where the “.com” domain is derived from the word commercial. At the time, such startups were merely riding the wave of early internet business, but had little capital and perhaps one good idea. Few companies have survived the burst of the dot com bubble and even fewer have managed to become internationally successful. A few notable exceptions are American companies such as Google (founded in 1998), Amazon (founded in 1994) or eBay Inc. (founded in 1995), and the Chinese online giant Alibaba (founded in 1998), which have come to be some of the largest internet companies in the world. One of the largest internet companies worldwide is currently Alphabet, the parent company of Google, with a market capitalization of **** trillion U.S. dollars as of May 2025. Having started as a PhD project at Stanford University, the Google project slowly gained traction and is now the number one search engine in the world, with a market share of ** percent on the search engine market. Due to a number of high profile acquisitions, Google has expanded its portfolio beyond search, to include the video content sharing site YouTube, the digital app platform Google Play Store, the webmail service Gmail and the web browser Google Chrome, to only name a few. In October 2015, Google reorganized itself into a newly created parent company, the multinational conglomerate Alphabet Inc. The biggest internet companies in terms of their workforce are currently Amazon, Alphabet and Meta.

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Statista (2025). Global market share of leading desktop search engines 2015-2025 [Dataset]. https://www.statista.com/statistics/216573/worldwide-market-share-of-search-engines/
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Global market share of leading desktop search engines 2015-2025

Explore at:
493 scholarly articles cite this dataset (View in Google Scholar)
Dataset updated
Apr 28, 2025
Dataset authored and provided by
Statistahttp://statista.com/
Time period covered
Jan 2015 - Mar 2025
Area covered
Worldwide
Description

As of March 2025, Google represented 79.1 percent of the global online search engine market on desktop devices. Despite being much ahead of its competitors, this represents the lowest share ever recorded by the search engine in these devices for over two decades. Meanwhile, its long-time competitor Bing accounted for 12.21 percent, as tools like Yahoo and Yandex held shares of over 2.9 percent each. Google and the global search market Ever since the introduction of Google Search in 1997, the company has dominated the search engine market, while the shares of all other tools has been rather lopsided. The majority of Google revenues are generated through advertising. Its parent corporation, Alphabet, was one of the biggest internet companies worldwide as of 2024, with a market capitalization of 2.02 trillion U.S. dollars. The company has also expanded its services to mail, productivity tools, enterprise products, mobile devices, and other ventures. As a result, Google earned one of the highest tech company revenues in 2024 with roughly 348.16 billion U.S. dollars. Search engine usage in different countries Google is the most frequently used search engine worldwide. But in some countries, its alternatives are leading or competing with it to some extent. As of the last quarter of 2023, more than 63 percent of internet users in Russia used Yandex, whereas Google users represented little over 33 percent. Meanwhile, Baidu was the most used search engine in China, despite a strong decrease in the percentage of internet users in the country accessing it. In other countries, like Japan and Mexico, people tend to use Yahoo along with Google. By the end of 2024, nearly half of the respondents in Japan said that they had used Yahoo in the past four weeks. In the same year, over 21 percent of users in Mexico said they used Yahoo.

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