Meta Platforms released a new social media platform called Threads on 5th July 2023, which is available in over 100 countries, excluding the European Union. Within two hours of its release, two million users had signed up for Threads, and within 24 hours, 30 million people were on the new online network. As of July 10th, the number of sign-ups reached 100 million. Users can post up to 500 characters on Threads, and the service offers numerous features that are comparable to those on Twitter and is verified via users' Instagram accounts.

As of the fourth quarter of 2024, Meta's Threads had approximately 275 million monthly active users (MAU), up from 200 million MAU in the third quarter of 2024. Just 24 hours after the release of Threads in July 2023, 30 million people were using the new network from Meta Platforms.

In March 2025, Threads generated around 18 million downloads worldwide. Meta Platforms released its X competitor Threads in July 2023. The app generated about 72 million app downloads within the first month of release. The text-based social platform was initially launched in 100 countries but was notable absent in the EU due to data protection regulations. On December 14, 2023, Threads was finally launched in the EU.

On 5th July 2023, Meta Platforms released Threads, a text-focused social media platform. Joining Meta's Family of Apps, Threads focuses on real-time conversations, giving users a similar experience to Twitter. Threads offers users 500 characters per post, in comparison to Twitter's 280 characters. However, for Twitter Blue subscribers, posts can be substantially longer. Threads users can also take advantage of longer video posts, and free verification through their Instagram accounts.

A bolt out of the (Twitter) blue

As the tech elite attempt to fill the Twitter-shaped hole that social media users are feeling since the platform’s recent changes, the company is offering users the chance to verify themselves on the platform. The famous blue check mark, once reserved for journalists, celebrities, and public figures, can be purchased for a monthly fee. As of April 2023, there 640 thousand people were subscribing to Twitter Blue, up from 290 thousand in February 2023.

Threads is off to a strong start

Creating a profile on Threads is easy for Meta product users who already have an Instagram account as the new and free-to-use platform is integrated into the widely used app. With around two billion monthly active users on Instagram, it is no surprise that Threads gained 30 million sign-ups within 24 hours of being launched. Although signing up for Threads is easy, quitting the platform is not so straightforward, as deleting a Threads account results in the deactivation of the linked Instagram account.

As of July 21, 2023, Twitter - now rebranded into X - counted approximately 106 million users who interacted with the app daily on Android. In comparison, Meta's latest product Threads counted around 13 million users engaging with the app on a daily basis.

The Report Covers Global Aesthetic Threads Market Statistics & Trends and It is Segmented by Product Type (Suspension Thread and Rejuvenating Thread), Application (Facelift/Skin Rejuvenation and Ptosis), and Geography (North America, Europe, Asia-Pacific, Middle East and Africa, and South America). the Market Size and Forecasts are Provided in Terms of Value (in USD Million) for the Above Segments.

Statistics illustrates consumption, production, prices, and trade of Glass fibres; (including glass wool), slivers, yarns and threads in Germany from 2007 to 2024.

The global Digital Thread Market is projected to reach USD 87.01 billion by 2034 With at a CAGR of 21.9% during the forecast period.

Statistics illustrates consumption, production, prices, and trade of Glass fibres; (including glass wool), slivers, yarns and threads in Cook Islands from 2007 to 2024.

As of July 14, 2023, users of Meta's new social network Threads were spending an average of six minutes on the service per day, down from an average of 21 minutes on July 7, 2023. The new platform, which is integrated with Instagram, was released on 5 July, 2023, and has been compared to Twitter due to its text-based concept and focus on real-time conversations.

Statistics illustrates consumption, production, prices, and trade of Glass fibres; (including glass wool), slivers, yarns and threads in Barbados from 2007 to 2024.

According to a survey among Vietnamese internet users conducted by Decision Lab, in the third quarter of 2024, 12 percent of respondents reported using Threads. In the same quarter, Facebook was the most used social network among surveyed respondents in Vietnam, followed by Zalo - a Vietnamese social messaging platform.

Statistics illustrates consumption, production, prices, and trade of Glass fibres; (including glass wool), slivers, yarns and threads in French Polynesia from 2007 to 2024.

Between July 3 and 10, 2023, approximately 40 thousand online mentions or references to the social media app Threads came from users based in the United States. Approximately 23.6 thousand mentions came from users who added their location was in the United Kingdom. Approximately 2,500 mentions of social media and text-based app Threads came from users based in China.

Statistics illustrates consumption, production, prices, and trade of Glass fibres; (including glass wool), slivers, yarns and threads in French Polynesia from Jan 2019 to Feb 2025.

As of July 21, 2023, Meta's Threads had around 13 million daily active users, down from 44 million DAU on July 7th, 2023. The new social network was launched on July 5, 2023, and within five days of its release, had amassed around 100 million signups.

Statistics illustrates consumption, production, prices, and trade of Glass fibres; (including glass wool), slivers, yarns and threads in Channel Islands from 2007 to 2024.

Text-based app Threads was developed by Instagram and is powered by Meta Platforms. The app launched on July 6, 2023 and has been deemed as a possible direct competitor to microblogging platform Twitter. As of July 12, 2023, 33 percent of the app download were generated in India, while 22 percent were generated in Brazil. The United States generated approximately 16 percent of all app downloads as of the examined period. Threads is not available in the European Union due to possible privacy regulation issues.

Statistics illustrates consumption, production, prices, and trade of Glass fibres; (including glass wool), slivers, yarns and threads in Guadeloupe from Jan 2019 to Feb 2025.

Statistics illustrates consumption, production, prices, and trade of Glass fibres; (including glass wool), slivers, yarns and threads in Gibraltar from 2007 to 2024.