As of February 2025, it was found that around 14.1 percent of TikTok's global audience were women between the ages of 18 and 24 years, while male users of the same age formed approximately 16.6 percent of the platform's audience. The online audience of the popular social video platform was further composed of 14.6 percent of female users aged between 25 and 34 years, and 20.7 percent of male users in the same age group.

According to a May 2023 survey of social media users in the United States, over 76 percent of users aged between 18 and 24 years were on TikTok. In comparison, approximately 70 percent of U.S. teens were on TikTok and interacted with the app on a monthly basis. TikTok usage diminished in older users, with only 14 percent of U.S. users aged between 55 and 64 years reporting engaging with the popular social video app.

Teenagers make up the largest group of active users on TikTok.

As of June 2023, approximately 33.7 percent of TikTok users in the United States were aged between 19 and 25 years. Younger users aged below 18 years accounted for around 20 percent of the total. Users aged 46 years and older represented less than four percent of the platform's audience in the United States in the examined period.

TikTok has a significantly larger female user base globally.

In March 2024, approximately 76 percent of online users aged between 15 and 24 years in the United Kingdom engaged with social video app TikTok. Users aged between 25 and 34 years were the second largest age demographic on the platform, while only one quarter of users aged 75 and older reported engaging with TikTok. Overall, half of the UK digital population engaged with the popular Chinese-developed app.

These TikTok user statistics tell the whole story of the new social media giant and give you some insights into the app's future.

Regional TikTok user statistics differentiate significantly. Each major region has also experienced growth a different times.

TikTok has 102.3 million monthly active users in the US alone. This is forecasted to reach 121.1 million by 2027.

Globally the average user spends 52 minutes on TikTok every day. About 90% of their worldwide users access TikTok on a daily basis.

In 2021, women aged 13 to 17 years accounted for 20 percent of TikTok audiences in the United States. Male teens in the same age group accounted for approximately 7.5 percent of TikTok audiences. The social video app TikTok was more popular among users aged between 18 and 24 years old, with 29 percent of women and 10.15 percent of men in this demographic being reported to use TikTok.

TikTok, a social video app launched in 2016 used for sharing and creating video content, continues to grow in popularity. As of 2022, approximately 41 percent of users in the U.S. engaged with the popular social video app. Around seven in 10 respondents aged between 18 and 19 years were using TikTok, while usage among respondents aged between 20 and 29 years was approximately 56 percent.

TikTok global usage In 2021, TikTok had 1 billion active monthly users worldwide, a growth of 45 percent on the previous year. As of April 2021, the majority of global TikTok users spent less than one hour per week on the platform. Eleven percent of users spent five to ten hours a week on the app, and six percent were using it for ten hours or more per week.

Users' opinion: safety concerns and positive influenceOnline TikTok challenges and hoaxes have been a topic of discussion in recent years, with parents raising concerns about safety regarding content posted on the platform. As for U.S. adults’ opinions of TikTok, favorable attitudes towards the platform decrease with age. Overall, as of November 2021, 33 percent of users aged 18 to 34 years had a favorable opinion of the app, but just one in 10 users aged between 45 and 64 years felt the same. Around 20 percent of all adults had a very unfavorable view of TikTok. Despite the criticism, the platform hosts a large number of positive influencers, focusing on themes such as mental health awareness and body positivity. In 2021, one of the most followed TikTok educators and activists was Nicole Lilly Christou, with her profile @nikkililly reporting approximately 7.7 million followers in the United Kingdom alone.

The average adult TikTok user in America spends 33 minutes per day on the app.

In 2020, TikTok brought in $33.4 billion in revenue.

TikTok has risen through the ranks to become the 7th most popular social media network worldwide.

As of March 2024, TikTok commanded almost 30 hours of engagement per month from UK users aged between 15 and 24 years. In comparison, the average time spent across all age demographics in the UK was of approximately 14 hours per month. Users aged between 25 and 34 years spent approximately 17 hours monthly engaging with the popular social video app TikTok.

As of March 2023, about 61.7 percent of Tiktok app users in Singapore were between 18 and 24 years old. Vivo, and Xiaomi were the most used smartphone brands among Singaporean Tiktok users.

As of 2024 there are currently over 1 billion active users on TikTok worldwide.

In Australia in 2022, more than half of TikTok's users were aged under 24; for users aged between 18 and 24, 28.86 percent were female, and 11.82 percent were male. For younger users aged between 13 and 17, 22.26 percent were female and 8.57 percent were male.

As of the third quarter of 2020, a quarter of UK internet users aged 15 to 25 years were using short-form video sharing app TikTok. By comparison, just nine percent of those aged 26 to 35 years were using the app.