New York was the largest TV market in the United States, with **** million viewers from September 2022 to January 2023. The only other market to exceed the **-million-viewer mark that year was Los Angeles at around ** million. TV households in the U.S. The number of TV households in the U.S. continues to grow at a steady pace. According to the latest estimates, there were ***** million TV households in the country during the 2022-2023 broadcast season, up from an estimated *** million at the turn of the century. But while this figure continues to rise, there is also no denying that pay TV is becoming less popular each year. The U.S. pay TV industry is facing an uphill battle due to the proliferation of over-the-top video services and streaming platforms. As a case in point, the number of pay TV households in the U.S. has dropped from *** million in 2013 to roughly **** million in 2022. Television consumption habits Despite a temporary uptick in television consumption amid the pandemic, viewers in the U.S. have been spending less time in front of the TV in recent years. Reports indicated that the daily television viewing time declined by ** minutes between 2019 and 2022, now standing at around three hours. But not all age groups have abandoned the silver screen equally as rapidly. Zooming in on television consumption by age group, one can find that adults aged 65 and above have extended viewing durations for several years and now spend more than twice the amount of time with the medium as viewers aged 44 or below.

New York was the largest North American TV market from January 2023 to September 2023, with close to **** million viewers. Ranking second came Los Angeles with around ** million viewers, followed by Chicago with about **** million viewers.

This statistic displays the number of African-American TV households in the United States for the 2017/18 TV season. Ranked second is Atlanta with around *** thousand African-American households. The number constitutes around * percent of all African American TV households in the U.S.

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Contrast Media Market Size 2024-2028

The contrast media market size is valued to increase USD 925.1 million, at a CAGR of 3.2% from 2023 to 2028. Increasing geriatric population and chronic and infectious diseases will drive the contrast media market.

Major Market Trends & Insights

North America dominated the market and accounted for a 47% growth during the forecast period.
By Modality - X-ray/CT segment was valued at USD 2163.50 million in 2022
By Application - Neurological disorders segment accounted for the largest market revenue share in 2022

Market Size & Forecast

Market Opportunities: USD 31.69 million
Market Future Opportunities: USD 925.10 million
CAGR : 3.2%
North America: Largest market in 2022

Market Summary

The market encompasses the production and distribution of substances used to enhance the visualization of structures within the body during medical imaging procedures. This dynamic market is driven by several factors, including the increasing geriatric population and the rise in chronic and infectious diseases. According to a recent study, the market is expected to account for over 40% of the total medical imaging consumables market by 2025. However, the market also faces challenges, such as the adverse reactions of contrast media, which can lead to nephrogenic systemic fibrosis and other health complications.
Despite these challenges, the market continues to evolve, with the launch of new contrast media and advancements in core technologies and applications, such as ultrasound and magnetic resonance imaging (MRI), driving growth. Additionally, regulatory frameworks and regional differences play a significant role in shaping the market landscape.

What will be the Size of the Contrast Media Market during the forecast period?

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How is the Contrast Media Market Segmented and what are the key trends of market segmentation?

The contrast media industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Modality

  X-ray/CT
  MRI
  Ultrasound


Application

  Neurological disorders
  Cardiovascular disorders
  Cancer
  Gastrointestinal disorders
  Others


Geography

  North America

    US


  Europe

    Germany
    UK


  APAC

    China
    Japan


  Rest of World (ROW)

By Modality Insights

The X-ray/CT segment is estimated to witness significant growth during the forecast period.

The market is experiencing notable expansion, with the X-ray/CT segment leading the growth charge. This trend is fueled by the escalating need for sophisticated diagnostic techniques and technological advancements in the medical field. The X-ray/CT segment dominates the market due to its widespread usage in clinical practice worldwide. The increasing prevalence of chronic diseases, such as cardiovascular disorders, cancer, and gastrointestinal ailments, is a significant factor driving the demand for contrast media in these imaging modalities. As the global incidence of these conditions continues to rise, healthcare professionals increasingly rely on diagnostic imaging procedures for precise diagnosis and effective treatment planning.

In the realm of X-ray/CT imaging, iodinated contrast media, with their particle size distribution optimized for enhanced image quality assessment, hold a prominent position. Regulatory guidelines mandate stringent safety measures, including toxicity studies and allergenicity assessments, to mitigate risks associated with iodinated contrast media. Iodinated dimers, which offer improved stability and reduced nephrotoxicity risk, have gained popularity in recent years. Gadolinium-based contrast agents, essential for magnetic resonance imaging (MRI), are another significant market segment. These agents, available in various forms such as blood-pool agents, non-ionic contrast agents, and ionic contrast agents, undergo rigorous stability testing to ensure isoosmolarity and maintain optimal viscosity for optimal imaging results.

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The X-ray/CT segment was valued at USD 2163.50 million in 2018 and showed a gradual increase during the forecast period.

The diagnostic imaging landscape is continuously evolving, with ongoing research and development focusing on improving contrast media clearance, minimizing contrast media reactions, and assessing renal function. Computed tomography (CT) contrast enhancement and osmolality testing are crucial aspects of this ongoing research, aiming to reduce contrast-induced nephropathy and improve patient safety. In summary, the market is experiencing substantial growth, driven by the increasing demand for advanced diagnostic techniques and technological advancements. The X-ray/CT seg

This statistic shows the top ten media markets for the 2016 United States presidential general election. From June 8, 2016, to August 18, 2016, 6,553 ads were aired for the U.S. presidential general election in Tampa, Florida.

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US Pay Tv Market Size 2025-2029

The US pay tv market size is forecast to increase by USD 6.45 billion at a CAGR of 1.7% between 2024 and 2029.

The Pay TV market in the US is driven by the high demand for live programming and sports content, which continues to be a significant draw for subscribers. The ease of use offered by cable TV providers, enabling seamless access to a wide range of channels, further bolsters the market's growth. However, the emergence of online streaming platforms poses a notable challenge. These home entertainment platforms, with their flexibility and affordability, are increasingly gaining traction among consumers. As a result, traditional Pay TV providers must adapt to remain competitive, focusing on enhancing their offerings and customer experience to retain subscribers and attract new ones.
Companies in the market can capitalize on this competitive landscape by investing in innovative technologies and strategies to differentiate themselves and cater to evolving consumer preferences.

What will be the size of the US Pay Tv Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
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The Pay TV market in the US is characterized by continuous advancements in technology and consumer preferences. Content moderation and user interface design play crucial roles in ensuring user experience optimization and customer satisfaction. High-definition video quality and live streaming are now standard offerings, requiring substantial network bandwidth. Content partnerships and on-demand content are driving media distribution, with artificial intelligence and machine learning powering content strategy and personalization. Virtual and augmented reality technologies are emerging, enhancing user engagement metrics and media consumption patterns. Media consolidation and system integration are key trends, as companies seek to optimize subscription revenue and advertising revenue through innovative marketing strategies.
Digital marketing and social media marketing are essential components of these strategies, while digital watermarking and content licensing agreements safeguard content monetization and intellectual property. Customer data protection and program guide data are critical for maintaining trust and improving user experience. Emerging technologies, such as 5G networks and advanced audio quality, will further shape the Pay TV landscape.

How is this market segmented?

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Technology

  Satellite TV
  Cable TV
  IP TV


End-user

  Household
  Commercial


Type

  Postpaid
  Prepaid


Geography

  North America

    US

By Technology Insights

The satellite tv segment is estimated to witness significant growth during the forecast period.

In the dynamic pay TV market of the US, traditional cable TV and satellite providers face intense competition from over-the-top (OTT) platforms and mobile TV services. Content licensing and production costs are significant challenges for cable TV companies, which offer channel packages with hundreds of channels. In contrast, OTT platforms like Netflix, Hulu, and Amazon Prime Video focus on personalized recommendations and data compression to deliver content efficiently over broadband internet. Cable TV companies have responded by offering internet bundles and unique features, as well as adopting business strategies to counteract subscriber churn. Broadcast networks and OTT platforms engage in content creation and distribution, with talent acquisition and customer relationship management playing crucial roles.

Technical support and data encryption are essential for ensuring user experience and protecting intellectual property. Industry regulations, such as antitrust laws and audience measurement, impact the market dynamics. Multi-screen viewing and targeted advertising are popular trends, with wireless networks and edge computing enabling multi-channel television and interactive television experiences. Content delivery networks and smart TVs facilitate content discovery and digital rights management. Content acquisition and aggregation are essential for both cable TV and OTT platforms, with program guides and user interfaces optimized for ease of use. Subscription models and billing systems are critical components of the pay TV ecosystem.

Network infrastructure, network capacity, and data analytics are vital for delivering high-quality content, including 4k resolution and viewership ratings. The convergence of media and technology continues to shape the pay TV market, with fiber optic and cloud computing playing increasingl

Snapshot img

Television Market Size 2025-2029

The television market size is valued to increase USD 73.1 billion, at a CAGR of 8.2% from 2024 to 2029. Product innovation and advances leading to portfolio extension and product premiumization will drive the television market.

Major Market Trends & Insights

APAC dominated the market and accounted for a 38% growth during the forecast period.
By Technology - UHD segment was valued at USD 53.60 billion in 2023
By Display Size - Upto 43 inches segment accounted for the largest market revenue share in 2023

Market Size & Forecast

Market Opportunities: USD 109.44 billion
Market Future Opportunities: USD 73.10 billion
CAGR : 8.2%
APAC: Largest market in 2023

Market Summary

The market encompasses the production, distribution, and consumption of television services and devices. Core technologies, such as OLED and Quantum Dot, continue to drive innovation, leading to product premiumization through advanced features and higher resolutions, like 8K UHD. Applications span from traditional broadcasting to streaming services, with the latter experiencing significant growth. Service types include pay-TV, free-to-air, and subscription-based models. Regulations, like the European Union's Audiovisual Media Services Directive, influence market dynamics. Despite the advances, challenges persist, such as the lack of 4K content and high production costs.
The introduction of 8K UHD televisions represents a major leap forward in display technology, offering enhanced picture quality and immersive viewing experiences. The global OTT video market share is projected to reach 33.3% by 2026. This continuous evolution underscores the market's dynamic nature, offering opportunities for companies to expand their portfolios and cater to evolving consumer preferences.

What will be the Size of the Television Market during the forecast period?

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How is the Television Market Segmented and what are the key trends of market segmentation?

The television industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Technology

  UHD
  HD


Display Size

  Upto 43 inches
  55-64 inches
  48-50 inches
  Greater than 65 inches


Type

  Smart TV
  LCD, Plasma, and LED TVs
  Cathode-Ray Tube (CRT) and Rear-Projection TVs


Distribution Channel

  Offline
  Online


Screen Technology

  LCD
  OLED
  QLED
  MicroLED


Smart Features

  Smart TV with Internet connectivity
  Voice-controlled TV
  TV with built-in streaming services
  TV with gaming capabilities


Price Range

  Mass
  Premium


Application

  Residential
  Commercial


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    Italy
    UK


  Middle East and Africa

    Egypt
    KSA
    Oman
    UAE


  APAC

    China
    India
    Japan


  South America

    Argentina
    Brazil


  Rest of World (ROW)

By Technology Insights

The uhd segment is estimated to witness significant growth during the forecast period.

The market continues to evolve, with significant advancements in display technologies and connectivity options. Currently, over 30% of televisions sold incorporate Wi-Fi connectivity, enabling seamless streaming of content from various sources. Micro LED technology and 8K resolution displays are gaining traction, offering enhanced brightness metrics and superior HDR picture quality. Smart TV platforms, such as those with LED backlight technology, are increasingly popular due to their energy efficiency and advanced features, including motion interpolation technology and voice control. Quantum dot technology and mini-LED backlighting are also emerging trends, providing improved color gamut coverage and local dimming technology for superior contrast ratio metrics.

Power consumption watts remains a crucial consideration, with energy efficiency ratings becoming increasingly important. USB connectivity and Ethernet connectivity are essential for easy content transfer and internet access. The market is expected to grow, with 35% of industry players forecasting increased demand for UHD televisions due to their advanced picture processing engines and support for streaming video services like Dolby Vision. Screen size variations cater to diverse consumer preferences, with refresh rate performance and response time metrics ensuring smooth visual experiences. Sound system technology and audio output channels continue to advance, offering immersive home theater experiences.

OLED burn-in prevention and HDMI connectivity are essential features for preventing screen damage and ensuring compatibility with various devices. In summary, the market is charac

The United States is leading the ranking by revenue in the digital media market, recording 174.7 billion U.S. dollars. Following closely behind is China with 118.8 billion U.S. dollars, while South Korea is trailing the ranking with 13.3 billion U.S. dollars, resulting in a difference of 161.4 billion U.S. dollars to the ranking leader, the United States. Find more statistics on other topics: a comparison of countries or regions regarding the revenue.The Statista Market Insights cover a broad range of additional markets.

The US Smart TV Market Report is Segmented by Screen Size (Up To 45", 45-54", 55-64", 65-74", 75" & Above), Resolution Type (HDTV, Full HD, 4K UHD, 8K UHD), Panel Technology (LCD/LED, QLED, OLED, Mini-LED), Price Band (less Than USD 500, USD 500-999, and More), Operating System (Roku OS, Google/Android TV, and More), and Geography. The Market Forecasts are Provided in Terms of Volume (Units).

Media and Entertainment Market is Segments by Type (Print Media [Newspaper, Magazines, and More], Digital Media [Television, Music and Radion, and More], Streaming Media [OTT Streaming, Live Streaming], and More), Revenue Model (Advertising, Subscription, and More), Device Platform (Smartphones and Tablets, Smart TVs and Set-Top Boxes, and More), Geography. The Market Forecasts are Provided in Terms of Value (USD).

In the last few years, the television production industry has undergone a transformative period marked by a steady shift from traditional cable to online streaming. A sink in cable subscriptions and the emergence of online alternatives have increased competition among programming buyers to acquire top content. Yet the heightened degree of competition has contributed to a perceived climb in production quality and what some critics have labeled the newest “Golden Age of TV.” As consumers increasingly ditch cable for streaming platforms like Netflix, Amazon Prime and Disney+, the industry is pivoting to meet this digital-first preference. Industry revenue is expected to have increased at a CAGR of 2.5% over the past five years and will reach an estimated $70.1 billion in 2025. Revenue has recovered from significant setbacks due to work stoppages induced in 2020 by the COVID-19 pandemic. However, industry-wide strikes caused another major disruption in 2023. Ultimately, revenue is set to climb 1.6% in 2025 as profit returns to positive. Streaming services have either bought or produced new content to attract and retain the consumers who have been increasingly dropping their cable packages. Although the cord-cutting trend has hurt revenue for cable providers and networks, the primary purchasers of TV content and production companies have benefited from the ensuing competition. Due to declining broadcast TV viewership and the proliferation of video options for consumers, TV networks have increased their investments in content that will attract viewers through websites, streaming services or on-demand platforms. Streaming giants have invested heavily in content, driving up production budgets and fostering fierce competition for quality programming. Also, tax incentives from states like Georgia and New Mexico have attracted countless productions, contributing significantly to local economies. There are several circumstances in this industry's favor going forward. For instance, given the growth of new TV platforms and the continued development of mobile app capability, content viewership rates are poised to climb. Streaming services boost the negotiating power of small TV production companies by enabling them to bypass broadcasters, which traditionally had significant leverage over content producers. Also, integrated TV production and distribution companies will have a direct channel to viewers as cable TV subscriptions gradually diminish. However, the outcome of the industry-wide strikes will lead to increased costs for TV producers in the coming years. Overall, industry revenue is expected to climb at a CAGR of 2.1% to reach an estimated $77.8 billion in 2030.

Introduction

Global Cannabidiol Market size is expected to be worth around US$ 36.6 Billion by 2033 from US$ 7.6 Billion in 2023, growing at a CAGR of 27% during the forecast period from 2024 to 2033. In 2023, North America held over 60% market share, reaching a revenue total of USD 5.5 Billion.

Key growth drivers for the CBD market include its increasing utilization across pharmaceuticals, personal care, and wellness sectors. Legalization in various regions has significantly propelled the market forward, with North America maintaining a substantial market share due to a conducive regulatory landscape and heightened consumer awareness.

Moreover, continuous enhancements in product innovation and escalating investments in research and development are further stimulating market growth. Notably, CBD is being studied for potential therapeutic benefits in conditions such as epilepsy and chronic pain, which is augmenting its adoption.

Nonetheless, the market encounters obstacles, particularly in areas where misconceptions about CBD’s psychoactive properties remain prevalent, which limits wider acceptance. Furthermore, regulatory complexities and inconsistent laws across different nations pose substantial barriers to market expansion. Despite these challenges, the market presents ample opportunities, driven by increasing consumer expenditure and technological advancements that improve production efficacy and product quality.

Recent market developments include the introduction of new CBD-infused products like gummies, skincare items, and beverages by leading companies such as Medterra and Medical Marijuana Inc. These innovations meet the growing consumer demand for varied CBD applications, underscoring the vibrant and swiftly evolving nature of the market.

Introduction

EHR Industry Statistics: Electronic Health Records (EHRs) are digital versions of patient paper charts, revolutionizing healthcare by providing instant, secure access to comprehensive medical information.

They include details like medical history, diagnoses, medications, and test results, consolidating data from various sources into one accessible record.

EHRs enhance patient care by supporting better coordination among healthcare providers, improving efficiency through reduced paperwork, and enabling patient engagement via access to their records.

Challenges include high implementation costs, interoperability issues between different systems, and concerns about data privacy.

Looking ahead, advancements aim to improve interoperability, enhance data analytics, and integrate with telemedicine for more efficient and personalized healthcare delivery.

Newspaper publishers have struggled to adapt a print-focused business model to a changing media landscape. Digital media outlets continue outperforming their print-focused counterparts but earn less revenue per customer in a market flooded with news websites. This shift has disproportionately impacted local papers, leading to widespread closures and layoffs. In the face of such obstacles, national papers engage in acquisitions to strengthen their subscriber base and leverage the credibility of local newsrooms. Despite these efforts, the struggle to maintain profitability and relevance persists. The industry's contraction has been stark, with a report from Northwestern University indicating that by 2024, one-third of US newspapers that existed in 2005 will have disappeared, leaving more than half of US counties with limited or no access to reliable local news. Newspaper publishing revenue has dropped at an annualized 2.7% over the past five years and is expected to total $30.1 billion in 2025, when revenue will dip an estimated 4.8% with a profit of 10.1%. The departure of print newspaper publishers reflects local papers' inability to attract readers and generate acquisition interest. For larger publishers, mergers and a shift to digital media help companies stay relevant. Consolidation has contributed to restructuring by centralizing various functions, including ad sales, editing and layout. For example, Gannett Co.'s acquisition of New Media Investment Group in 2019 is emblematic of a broader trend as major publishers assimilate local media outlets into their networks. Many newspaper publishers have considered shifting to a non-profit business model. An effort to preserve credible and local journalism has encouraged private donors to become a more significant source of revenue while publishers focus less on profit. Print newspaper sales have plummeted as consumers gravitate towards digital news options that offer greater convenience, digestibility, and mobility. News consumption has steadily moved online, transforming the competitive landscape and forcing traditional publishers to compete with a saturated market of digital entrants. Newspaper publishing will continue struggling despite the influx of digital media. Traditional papers will continue underperforming, while newspapers switching to non-profit models will worry less about financial performance. The industry landscape will fracture as an abundance of minor digital competitors split the subscriber market, decreasing advertising prices. As digital news consumption continues to climb, publishers will prioritize mobile-friendly content to meet changing audience preferences. The industry is likely to see increased regulatory scrutiny, particularly regarding misinformation and privacy, which could impact advertising revenue and operational costs. Ultimately, the Newspaper Publishing industry revenue is forecast to drop at an annualized 4.8% through the end of 2030 to $23.6 billion.

In the ********* TV season, the DMA (designated market area) with the most TV households in the United States was New York, with **** million TV households. Ranking second, albeit far behind New York, was Los Angeles, with **** million. Smaller markets like Phoenix, Tampa-St. Pete, Seattle-Tacoma, Detroit, and Minneapolis-St. Paul all had between **** and **** million television households each.

Media streaming, social networks and other content providers have faced challenges during the period as demand for airtime and advertising expenditures wavered. In addition, the number of cable TV subscriptions has fallen significantly, as increased subscription costs combined with better, cheaper alternatives have driven consumers to stream over traditional cable and TV. These hindrances have been offset by a boom in online video streaming and a surge in demand for media content. The online streaming boom has offset the lag in traditional media channels, helping industry-wide revenue inch forward at a CAGR of 0.1% to $211.1 billion over the past five years, including an incline of 0.2% in 2025, when profit will reach 16.3%. During this period, significant consolidation has occurred, especially among the top companies in the industry. Large traditional cable and TV providers have looked to expand into the streaming realm and have done this mainly by acquiring streaming platforms to integrate into their business. Disney acquired Fox and Hulu, expanding their presence in the streaming field. Around the same time, Viacom and CBS announced a massive merger to create Viacom CBS, making this new merger another massive player across the industry. Similarly, Discovery Inc. merged with AT&T's Warner Media, which led to the emergence of their streaming service HBO Max. Vigorous acquisition activity has led to an overall reduction in the number of enterprises operating in the industry. With more consumers choosing streaming over traditional cable, companies have been pressured to diversify their offerings. Disney’s bundling strategy with ESPN+ and Hulu and Paramount+'s significant subscriber uptick highlights the aggressive pursuit of market share. However, the emergence of ad-supported streaming services aimed at price-conscious consumers has introduced a new revenue stream that bridges the gap between advertisers and viewers. While many providers are poised to intensify their shift into the rapidly growing field of media streaming, falling cable television subscriptions will continue to weigh down the industry. Providers will look to secure further growth by acquiring or merging with additional companies and continuing industry-wide consolidation trends. Overall, the foray into digital streaming is undoubtedly a bright spot for the industry and will continue to motivate industry growth. Technological innovations like AI-driven personalized recommendations and higher-quality content delivery will enhance user experience and targeted advertising, improving revenue streams. However, regulatory scrutiny, most notably from the FTC concerning data privacy and antitrust issues, could impact future mergers and content licensing strategies. The industry will also experience a shift towards hybrid models that blend live and on-demand streaming, meeting diverse consumer needs. Over the next five years, revenue is forecast to propel forward at a CAGR of 1.2% to $224.2 billion, with profit inching upward to 16.8% in 2030.

The size of the U.S. Cancer Contrast Media Market market was valued at USD 787.38 million in 2024 and is projected to reach USD 1708.27 million by 2033, with an expected CAGR of 11.7 % during the forecast period. Recent developments include: In November 2023, the American Cancer Society expanded its Get Screened program to boost rates of lung cancer screening. In order to accomplish this goal, the organization collaborated with local health systems and ensure that information about cancer screenings is distributed effectively, prioritizing a proper, safe, and equitable approach. , In September 2023 , Koninklijke Philips N.V. introduced a cutting-edge ultrasound application CEUS (Contrast-Enhanced Ultrasound), aimed at enhancing diagnostic reliability for individuals with cancer. This innovative technique uses micro-bubble contrast agents instead of the usual iodinated ones. These tiny bubbles, generated by a non-reactive gas exhaled by the patient, significantly enhance the clarity of the images. The company rolled out an innovative imaging technology named Microvascular Imaging Super Resolution Contrast-Enhanced Ultrasound (CEUS) on the EPIQ Elite system. This advancement showcased an impressive 200% improvement in spatial resolution when compared to its earlier versions. , In May 2023 , Guerbet revealed that Elucirem (gadopiclenol) was categorized as a Group II agent by the ACR Committee on Drugs and Contrast Media, based on the most recent scientific and clinical findings. This cutting-edge GBCA by Guerbet belongs to the advanced generation, boasting a remarkably stable macrocyclic gadolinium-based contrast agent (GBCA) with the highest relaxivity in its class for magnetic resonance imaging (MRI). Its approval for usage extends to both adults and children aged 2 years and older. Notably, Elucirem necessitates only half the gadolinium dose compared to conventional non-specific GBCAs, effectively addressing practitioners' concerns regarding gadolinium exposure. , In December 2022 , On Target Laboratories, Inc. revealed that the U.S. FDA approved the extended usage of CYTALUX in the treatment of lung cancer. CYTALUX, recognized as the pioneering targeted molecular imaging agent, uniquely lights up both lung and ovarian cancer during surgery, facilitating the identification and removal of a greater extent of cancerous tissue. This expanded approval empowered surgeons to seamlessly incorporate CYTALUX into their treatment strategies for adult patients diagnosed with or suspected of having lung cancer, broadening its application from its previous approval solely for adults with ovarian cancer. , In September 2022, Guerbet announced that the U.S. FDA has granted approval to Elucirem (Gadopiclenol) following a priority review. This innovative gadolinium-based contrast agent (GBCA) could be used in contrast-enhanced magnetic resonance imaging (MRI). .

Snapshot img

Pay TV Market Size 2024-2028

The pay TV market size is forecast to increase by USD 23.6 billion at a CAGR of 2.09% between 2023 and 2028. The market is experiencing significant shifts as online streaming platforms gain popularity and consumer preferences lean towards more flexible and convenient viewing options. The sustained demand for live programming and sports remains a driving force, attracting viewers seeking real-time entertainment experiences. Cord-cutting, the trend of canceling traditional cable or satellite TV subscriptions in favor of streaming services, continues to rise. Regulations and licensing requirements remain important considerations for market players, necessitating strategic alliances and product development to remain competitive. Ease of use benefits offered by streaming services, such as on-demand access to content and the ability to watch shows and movies at any time, further contribute to the market's growth. As the industry evolves, players must adapt to these trends and challenges to maintain market share and meet the evolving needs of consumers.

What will be the Size of the Market During the Forecast Period?

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The market is witnessing significant growth, driven by advancements in broadcasting technologies, globalization of content, and the increasing disposable incomes of consumers. This trend is observed across various television platforms, including cable, satellite, and Internet Protocol Television (IPTV). Broadcasting technologies have evolved, enabling high-definition content and on-demand viewing. These advancements have led to an increase in the availability of diverse viewing options, catering to different consumer preferences. The globalization of content has further expanded the entertainment landscape, allowing consumers access to a wide range of premium content from around the world.

Similarly, subscription fees for Pay TV services have become more competitive, with bundled service packages offering a combination of exclusive sports channels, digital platforms, and free-to-air television. This strategy appeals to consumers seeking value for their investment. Digital infrastructure plays a crucial role in the market, enabling customization options and advanced technology integrations. Artificial intelligence (AI) is increasingly being used to provide content recommendations based on viewer preferences and watching history. Hybrid set-top boxes, which combine traditional cable or satellite services with IP-based content, are also gaining popularity. Premium content remains a key driver for the market.

Also, content providers are investing heavily in producing high-quality programming to attract and retain subscribers. Exclusive sports channels, in particular, continue to be a significant draw for many consumers. In conclusion, the market is characterized by continuous advancements in technology, global content availability, and competitive pricing strategies. These trends are shaping the future of television entertainment, offering consumers diverse viewing options and personalized experiences.

Market Segmentation

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Application

  Residential
  Commercial


Type

  Cable TV
  Satellite TV
  IPTV


Geography

  North America

    US


  Europe

    Germany
    UK


  APAC

    China
    India


  South America



  Middle East and Africa

By Application Insights

The residential segment is estimated to witness significant growth during the forecast period. The market experienced significant growth in 2023, with the residential segment holding a substantial share. Traditional cable pay TV continues to provide a reliable and consistent signal in regions with established digital infrastructure, making it an attractive option in areas with unreliable internet connectivity. To remain competitive, pay TV providers have adapted their services, offering digital features and on-demand content.

Furthermore, the integration of streaming services and smart TV functionalities has become commonplace to enhance user experience. The advancement of technology has led to the introduction of high-definition content, such as 4K and HDR broadcasting, which has significantly improved picture quality. Bundling services with internet and phone packages has also emerged as a popular strategy to retain customers. Hybrid set-top boxes enable seamless access to both traditional pay TV and on-demand content, providing flexibility and convenience to viewers. Artificial intelligence and content recommendations further personalize the viewing experience, catering to individual preferences.

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Glucose Biosensors Market Overview

Glucose biosensors are essential tools in healthcare, especially in diabetes care. They operate by identifying blood sugar levels through enzymatic reactions, resulting in electrical or optical signals. These instruments have tangible applications in the management of diabetes, medical assessments, and scientific exploration.

Progress in this field encompasses continuous glucose monitoring and the trend toward downsizing. The global need for glucose biosensors is increasing due to the expanding diabetic population and continuous endeavors to improve these tools.

Overview

New York, NY – August 14, 2025 :The Laboratory Equipment and Disposables Market is expected to reach around US$ 92.26 billion by 2034, growing from US$ 41.95 billion in 2024. This reflects a strong CAGR of 8.2% during the forecast period from 2025 to 2034. Growth is mainly driven by rising demand in biotechnology, pharmaceutical, and medical device sectors. Public health concerns are also fueling investments from governments and private companies, which further support market expansion globally.

In February 2025, KNAUER, a leading Berlin-based lab instrument maker, announced a major investment to expand its production facility. The company is building a new logistics center in Berlin-Zehlendorf. This center will improve production speed and automation by shortening routes and optimizing storage. The addition of an advanced airlock system will enhance handling of incoming and outgoing goods. Such infrastructure upgrades will boost the company’s ability to meet growing market demand efficiently.

Technological innovation plays a key role in the growth of laboratory equipment and disposables. Manufacturers are introducing advanced products to meet evolving industry needs. These innovations support increased accuracy, efficiency, and ease of use. As a result, the market is set for robust growth across various sectors. Stakeholders should focus on emerging markets and invest in research and development. Doing so will help capitalize on new opportunities and maintain a competitive edge in this dynamic industry.

Leading players in this market include Thermo Fisher Scientific, Agilent Technologies, Bio-Rad Laboratories, PerkinElmer, and Sartorius AG. These companies invest heavily in innovation and strategic partnerships. They also focus on expanding their product portfolios to meet diverse customer requirements. Such strategies help maintain their leadership positions and drive market growth. Their efforts to develop cutting-edge solutions continue to shape the competitive landscape of the laboratory equipment and disposables industry.

In March 2025, Thermo Fisher Scientific launched the Thermo Scientific Vulcan Automated Lab. This advanced system improves process development and control in semiconductor manufacturing. It enhances productivity, optimizes yield, and reduces operating costs. The growing demand for precise atomic-level metrology, especially through transmission electron microscopy (TEM), drives this innovation. As semiconductor technologies evolve, tools like the Vulcan system are critical for manufacturers to stay competitive and meet increasing precision standards.