From 2004 to 2024, the net revenue of Amazon e-commerce and service sales has increased tremendously. In the fiscal year ending December 31, the multinational e-commerce company's net revenue was almost 638 billion U.S. dollars, up from 575 billion U.S. dollars in 2023.Amazon.com, a U.S. e-commerce company originally founded in 1994, is the world’s largest online retailer of books, clothing, electronics, music, and many more goods. As of 2024, the company generates the majority of it's net revenues through online retail product sales, followed by third-party retail seller services, cloud computing services, and retail subscription services including Amazon Prime. From seller to digital environment Through Amazon, consumers are able to purchase goods at a rather discounted price from both small and large companies as well as from other users. Both new and used goods are sold on the website. Due to the wide variety of goods available at prices which often undercut local brick-and-mortar retail offerings, Amazon has dominated the retailer market. As of 2024, Amazon’s brand worth amounts to over 185 billion U.S. dollars, topping the likes of companies such as Walmart, Ikea, as well as digital competitors Alibaba and eBay. One of Amazon's first forays into the world of hardware was its e-reader Kindle, one of the most popular e-book readers worldwide. More recently, Amazon has also released several series of own-branded products and a voice-controlled virtual assistant, Alexa. Headquartered in North America Due to its location, Amazon offers more services in North America than worldwide. As a result, the majority of the company’s net revenue in 2023 was actually earned in the United States, Canada, and Mexico. In 2023, approximately 353 billion U.S. dollars was earned in North America compared to only roughly 131 billion U.S. dollars internationally.

In 2024, Amazon's total consolidated net sales revenue amounted to *** billion U.S. dollars, *** billion U.S. dollars of which were generated through international revenue channels. North America was the biggest operations segment, accumulating nearly *** billion U.S. dollars in net sales during the year. Sales activities Amazon appeals because it sells a wide range of products. Its departments include beauty, clothing, electronics, games and even wine, along with digital products and subscription services. In 2022, Amazon's largest revenue segment was online retail product sales with roughly *** billion U.S. dollars in global net sales. Retail third-party seller services ranked second with nearly *** billion U.S. dollars in sales. A weak spot Faster and more efficient delivery services come with a price. Data from the company's financial reports showed that Amazon's worldwide shipping costs amounted to a staggering **** billion U.S. dollars, up from **** billion U.S. dollars in 2021. Amazon's annual fulfillment expenses have also risen steadily, from **** billion U.S. dollars in 2021 to over ** billion U.S. dollars in 2022.

In the second quarter of 2025, Amazon.com saw a ten percent increase in global net revenue across online stores when compared to the first quarter of the prior year. In terms of profitability, the online stores segment was followed by retail third-party seller services, with net revenues of 40.3 billion U.S. dollars. Incessant growth Amazon.com, world’s leading online retailing company based in the United States, enjoyed unprecedented growth in net revenues in 2020 and 2021, also because of the coronavirus pandemic lockdown. This growth was again repeated in the annual net sales across different global markets, with the United States being the most prominent one. Not just retail In addition to offering a plethora of goods such as books, clothing, electronics, household items, and many more, Amazon.com also provides subscription services to its customers which gives access to additional perks like free shipping, discounts, and Amazon Prime Video . The latter, the company’s video-on-demand service, has increasing popularity among internet users.

From 2023 to 2027, Amazon is expected to generate *** billion U.S. dollars in new e-commerce sales, making e-commerce the company's primary channel for sales growth. Amazon's supermarkets and neighborhood stores, such as Whole Foods and Amazon Go, are expected to generate additional new sales of *** billion. These values add to Amazon's net retail sales forecast for 2022, which amounts to some *** billion U.S. dollars.

In 2023, Amazon achieved 12 percent year-over-year net sales revenue growth whereas eBay's year-over-year revenue increased by three percent. The two e-commerce giants are direct competitors in the U.S. online shopping landscape. In 2015, online payment provider PayPal split from eBay to become an independent company, which had an effect on eBay’s overall revenue development. Notable success stories Both eBay (launched 1995) and Amazon (launched 1994) are online shopping websites that are notable success stories of the dot-com bubble in the United States. Whereas eBay is primarily known as an online auction platform and Amazon as an online retailer, both platforms offer first- and third-party online sales. Third-party online sales usually refer to marketplace sales on a digital sales platform. Third-party online sales usually refer to marketplace sales on a digital sales platform. In the first quarter of 2022, Amazon’s net sales generated through its third-party seller services reached more than 25 billion U.S. dollars. For comparison, eBay’s total online sales for all of 2022 were estimated at around 78 billion U.S. dollars only. Worldwide and domestic dominance Based on estimated sales for 2022, eBay and Amazon are both among the leading e-commerce retailers in the world. By 2027, Amazon looks to top the list and generate over 1.2 trillion U.S. dollars in estimated sales, surpassing Alibaba by a slim margin. However, in the United States, Amazon receives more than double the monthly visits of its closest competitor eBay, which is still the most popular e-commerce marketplace among online sellers.

Since its launch, Amazon Business has generated increasing sales numbers. The value of its total revenue amounted to 8.2 billion U.S. dollars in 2019. By 2025, the online marketplace might reach a total revenue of 44.3 billion U.S. dollars.

As in other European countries, Amazon's activity in Italy is due to the international group Amazon.com and its European parent company. In 2024, the marketplace generated e-commerce net sales worth seven billion U.S. dollars.

According to forecasts as of March 2022, the sales share of electrical products on Amazon was expected at **** percent that year. By 2027, electrical products will make up **** percent of Amazon sales. Additionally, fashion and apparel was forecast to make up **** percent of Amazon sales by 2027, *** percentage point higher than in 2022.

In 2025, Amazon Prime Day sales were estimated to have reached nearly ** billion U.S. dollars in the United States, as the latest edition of the sale event lasted **** days instead of ***. Originally launched in July 2015 as an anniversary celebration of Amazon's founding, the annual event has become one of the biggest online shopping days worldwide. While in 2020 Prime Day was moved to October due to the coronavirus pandemic, in 2021 the celebration was held in the month of June. On both occasions the event lasted ** consecutive hours.

For the first time in almost a decade, online retail platform Amazon reported a net loss of *** billion U.S. dollars in 2022. After that, in the fiscal year ending December 31st 2024, the net income amounted to **** billion U.S. dollars. Amazon Web Services Amazon does not rely on retailing alone to generate profits. Its cloud business, AWS, is the one segment raking in steady profits with a **** billion U.S. dollar operating income in the most recently reported year. The annual revenue of the business segment came to **** billion U.S. dollars in 2023. As of the fourth quarter 2023, Amazon Web Services accounted for ** percent of the global cloud infrastructure service market. Amazon’s other businessesDue to the company’s financial resources, Amazon has the capability to invest in new products and markets, such as online and offline grocery sales. In June 2017, Amazon purchased grocery retailer Whole Foods Market for **** billion U.S. dollars, the company’s most expensive acquisition by far. This acquisition was primarily a move to expand the company's online grocery business, one of the fastest growing online shopping trends in the United States.

In 2024, Amazon EU S.à r.l. had a revenue of over ** billion euros, up from the previous year. Amazon's European division is headquartered and registered in Luxembourg, since June 8, 2004, with registered branches in France, Germany, Italy, Spain and the United Kingdom. Amazon started out as an online store in these countries, but currently also feature Amazon Prime.

Between 2020 and 2024, U.S. small- and medium-sized sellers generated higher sales on Amazon. In 2024, the average annual sales of independent sellers based in the U.S. were 290,000 U.S. dollars. In 2020, sellers averaged 160,000 U.S. dollar sales.

In the first quarter of 2025, AWS generated cloud computing and hosting revenues of approximately 29 billion U.S. dollars. Amazon Services Amazon is the one of the leading online retailers worldwide and the leading e-retailer in the United States. In 2024, net sales amounted to over 574 billion U.S. dollars, up from 514 billion U.S. dollars in the previous year. Amazon is the world’s largest online retailer of books, clothing, electronics, music, and many other consumer products. The company is also the producer of the world’s most famous e-book reader, the Amazon Kindle. The vast majority of Amazon’s revenues are generated through the sales of electronics and other products, followed by third-party seller services and AWS. Although primarily active in the B2C market, Amazon also enables third-party sellers to trade their products as well as providing technology infrastructure services (Amazon Web Services, AWS) to businesses. As of the second quarter of 2024, more than half of paid units were sold by third-party sellers. Amazon Web Services includes cloud computing and hosting services, which is a growing sector of online enterprise services. AWS is one of the most popular public cloud platform and infrastructure services worldwide, with 76 percent of respondents from a global survey indicating that they were already running apps on the platform. Other popular cloud services providers include Microsoft with Azure, Google, Oracle, and IBM.

Amazon is one of the most recognisable brands in the world, and the third largest by revenue. It was the fourth tech company to reach a $1 trillion market cap, and a market leader in e-commerce,...

In 2024, global retail e-commerce sales reached an estimated ************ U.S. dollars. Projections indicate a ** percent growth in this figure over the coming years, with expectations to come close to ************** dollars by 2028. World players Among the key players on the world stage, the American marketplace giant Amazon holds the title of the largest e-commerce player globally, with a gross merchandise value of nearly *********** U.S. dollars in 2024. Amazon was also the most valuable retail brand globally, followed by mostly American competitors such as Walmart and the Home Depot. Leading e-tailing regions E-commerce is a dormant channel globally, but nowhere has it been as successful as in Asia. In 2024, the e-commerce revenue in that continent alone was measured at nearly ************ U.S. dollars, outperforming the Americas and Europe. That year, the up-and-coming e-commerce markets also centered around Asia. The Philippines and India stood out as the swiftest-growing e-commerce markets based on online sales, anticipating a growth rate surpassing ** percent.

In 2024, advertising services generated 8.81 percent of total net sales generated by Amazon worldwide. The figure more than doubled compared to the value of 4.15 percent reported in 2019.

This statistic displays Amazon Australia's estimated share of total online sales from 2021 to 2026. In 2026, online sales of Amazon Australia are estimated to account for around ** percent of all internet sales in Australia.

In the first quarter of 2025, revenues of Amazon Web Services (AWS) rose to 17 percent, a decrease from the previous three quarters. AWS is one of Amazon’s strongest revenue segments, generating over 115 billion U.S. dollars in 2024 net sales, up from 105 billion U.S. dollars in 2023. Amazon Web Services Amazon Web Services (AWS) provides on-demand cloud platforms and APIs through a pay-as-you-go-model to customers. AWS launched in 2002 providing general services and tools and produced its first cloud products in 2006. Today, more than 175 different cloud services for a variety of technologies and industries are released already. AWS ranks as one of the most popular public cloud infrastructure and platform services running applications worldwide in 2020, ahead of Microsoft Azure and Google cloud services. Cloud computing Cloud computing is essentially the delivery of online computing services to customers. As enterprises continually migrate their applications and data to the cloud instead of storing it on local machines, it becomes possible to access resources from different locations. Some of the key services of the AWS ecosystem for cloud applications include storage, database, security tools, and management tools. AWS is among the most popular cloud providers Some of the largest globally operating enterprises use AWS for their cloud services, including Netflix, BBC, and Baidu. Accordingly, AWS is one of the leading cloud providers in the global cloud market. Due to its continuously expanding portfolio of services and deepening of expertise, the company continues to be not only an important cloud service provider but also a business partner.

In 2020, Amazon's e-commerce revenue through the company's Online Stores segment amounted to ***** billion U.S. dollars. In comparison, the platform's German competitor Otto Group generated approximately **** billion U.S. dollars worth of e-commerce sales.

In financial year 2022, Amazon India reported operating revenue of ****** billion Indian rupees. Marketplace services accounted for over *** billion Indian rupees of the total revenue. This was a significant increase as compared to the previous year.