In March 2024, search platform Google.com generated approximately 85.5 billion visits, down from 87 billion platform visits in October 2023. Google is a global search platform and one of the biggest online companies worldwide.

Websites in the energy, utilities, and construction sector averaged the largest amount of visits per online session worldwide. In the fourth quarter of 2022, desktop users in that segment visited around ***** pages per online session. Travel and hospitality ranked second, with an average of almost *** pages visited. In terms of mobile users, travel and hospitality registered the highest number of page views, followed by retail.

The number of unique visitors to the Smithsonian Institution's websites declined by 11.6 percent in 2024 over the previous fiscal year. In the fiscal year ending September 30, 2024, the combined number of visits across all Smithsonian websites totaled almost 150 million.

In April 2021, worldwide visits to YouTube.com amounted to roughly ************. Between January 2017 and April 2021, visitor traffic to YouTube.com has increased by more than *** percent. In 2020, visits to the platform's website experienced an upward trend between the months of April and June.

Zalando, one of the biggest European e-commerce breakthroughs, logged ** million website visits in December 2023. Over the six month period from July 2023 to December 2023, the German multi-national e-commerce company recorded its highest number of website visits in November 2023, with **** million hits.

In November 2024, Google.com was the most visited website in the United States, with over 25 billion total visits. YouTube.com came in second with 12 billion total visits. Reddit.com and Amazon.com counted approximately 3.12 billion and 2.89 monthly visits each from U.S. online audiences.

From November 2023 to April 2024, the total traffic to ulta.com decreased from roughly ** to ** million website visitors. Most users accessed ulta.com via mobile devices in April 2024, making up about ** million website visits. That month, desktops accounted for around ** million website visits.

From February to July 2024, February was the month that had the most website traffic to ebay.com. The consumer-to-consumer (C2C) e-commerce website reached a total of over *** million visits in that month, with the majority being from mobile devices. Popularity on multiple fronts Although eBay is popular on mobile devices, monthly downloads of its mobile app have been trending in the wrong direction since peaking in June 2020 at **** million. Still, in April 2023, ebay.com was the second most popular e-commerce and shopping website worldwide, accounting for more than ***** percent of visits to sites in this category. Big numbers declining In the second quarter of 2023, eBay’s gross merchandise volume (GMV) amounted to nearly **** billion U.S. dollars. That is no small number, but is only a small increase compared to the lowest GMV recorded by the company since the first quarter of 2020 - **** billion U.S. dollars in the third quarter of 2022 - and that’s not the only figure on the decline for eBay. The e-commerce platform had approximately *** million active buyers in the second quarter of 2022, and a year later that number was down *** percent to *** million.

In June 2025, the number of visits to the expedia.com website increased over the previous month, reaching aorund ** million. Over the period considered, total website visits to expedia.com peaked in January 2024 when they totaled ** million.

This statistic displays the number of website visitors to gq-magazine.co.uk, the website of GQ magazine in the United Kingdom (UK) in selected months from ************** to **************. The website had *** thousand visitors in *************.

In 2023, ChatGPT was the artificial intelligence (AI) tool that had the most number of website visits worldwide, eclipsing all other AI tools with a total of **** billion website visits in the period from September 2022 to August 2023.

In March 2024, over *** million unique global visitors visited Airbnb.com, up from **** million visitors in October 2023. Airbnb is an online marketplace for short-term holiday and travel rentals.

In March 2023, Hamburg-based About You's website, aboutyou.com, was visited a total of ******* times. This figure is down from the previous month's web traffic that reached approximately ***** thousand visits.

In November 2024, Google.com was the most popular website worldwide with 136 billion average monthly visits. The online platform has held the top spot as the most popular website since June 2010, when it pulled ahead of Yahoo into first place. Second-ranked YouTube generated more than 72.8 billion monthly visits in the measured period. The internet leaders: search, social, and e-commerce Social networks, search engines, and e-commerce websites shape the online experience as we know it. While Google leads the global online search market by far, YouTube and Facebook have become the world’s most popular websites for user generated content, solidifying Alphabet’s and Meta’s leadership over the online landscape. Meanwhile, websites such as Amazon and eBay generate millions in profits from the sale and distribution of goods, making the e-market sector an integral part of the global retail scene. What is next for online content? Powering social media and websites like Reddit and Wikipedia, user-generated content keeps moving the internet’s engines. However, the rise of generative artificial intelligence will bring significant changes to how online content is produced and handled. ChatGPT is already transforming how online search is performed, and news of Google's 2024 deal for licensing Reddit content to train large language models (LLMs) signal that the internet is likely to go through a new revolution. While AI's impact on the online market might bring both opportunities and challenges, effective content management will remain crucial for profitability on the web.

The number of visits to the website christies.com declined in ********** over the same month of the previous year. As estimated, total views to the web page of the auction house Christie's totaled *** million in **********, decreasing by around ******* from **********.

The total visits to Walmart.com peaked in November 2023 at 517 million, after reaching a low of approximately 369 million in September 2023. The months leading up to the winter holidays are typically the months with the highest web traffic in e-commerce in the United States.

From September to November 2023, Google.com ranked first as the website with the highest monthly traffic in Finland, with average monthly traffic of 549 million total visits. The video-based platform YouTube.com was ranked second with 404 total visits during the measured period.

In 2021, Chewy was the direct-to-consumer (D2C) brand with most online traffic, hitting *** million visits worldwide. Opensea ranked second with *** million online visits, followed by Fitbit at *** million visits.

Pinterest is a web traffic powerhouse: in March 2024 approximately 1.3 billion visits were measured to the Pinterest.com, making it one of the most-visited websites online. In the third quarter of 2023, Pinterest had 482 million monthly active users worldwide.

Desktop and mobile website traffic data showed that Germany domain of Zalando had by far the highest number of visitors compared to all other European countries. Between July 2023 and December 2023, zalando.de recorded more nearly *** million visits. The Polish web domain followed in the ranking, as the total visits amounted to **** million.