Dataset's Source:

https://www.unwto.org/tourism-statistics/tourism-statistics-database

The most complete collection of statistical data on the tourist industry is provided by UN tourist, which methodically compiles tourism statistics from nations and territories worldwide.

Through a series of annual questionnaires, UN Tourism gathers data from nations in accordance with the United Nations-approved International Recommendations for Tourism Statistics (IRTS 2008) standard.

The provided UN Tourism dataset comprises multiple files, each focusing on a specific aspect of tourism data. Below is a detailed description of the columns found in each of these datasets. Please note that the "INDEX" column appears to be a sequential identifier, and years (e.g., 1995-2022) represent annual data for various indicators across the datasets.

Domestic Tourism - Trips

This dataset contains information related to domestic tourism trips.

C., S., C. & S.: These columns likely represent categorization or classification codes for the data entries. 'C.' could stand for Country Code, 'S.' for Series, and 'C. & S.' for a combined Country and Series identifier.

Basic data and indicators: This column describes the specific tourism indicator being measured (e.g., 'Total trips', 'Overnights visitors (tourists)', 'Same-day visitors (excursionists)').

Units: The unit of measurement for the data (e.g., 'Thousands').

Notes: Any specific notes or disclaimers related to the data for that row.

1995 - 2022: These columns represent the recorded values for the respective tourism indicators for each year.

Domestic Tourism - Accommodation

This dataset provides statistics on accommodation used for domestic tourism.

C., S., C. & S.: Similar to the "Trips" sheet, these are likely categorization or classification codes.

Basic data and indicators: This column specifies the type of accommodation data (e.g., 'Guests', 'Overnights' in total, or specifically for 'Hotels and similar establishments').

Units: The unit of measurement for the data (e.g., 'Thousands').

Notes: Any specific notes or disclaimers related to the data for that row.

1995 - 2022: These columns represent the recorded values for the accommodation indicators for each year.

Inbound Tourism - Arrivals

This dataset details the number of international tourist arrivals.

C., S., C. & S.: Categorization or classification codes.

Basic data and indicators: This column describes the type of arrival data (e.g., 'Total arrivals', 'Overnights visitors (tourists)', 'Same-day visitors (excursionists)', and 'of which, cruise passengers').

Units: The unit of measurement for the data (e.g., 'Thousands').

Notes: Any specific notes or disclaimers related to the data for that row.

Series: This column likely indicates the type of statistical series or methodology used for data collection (e.g., 'VF' for Visitor Flow, 'TF' for Tourist Flow).

1995 - 2022: These columns represent the recorded values for the arrival indicators for each year.

Inbound Tourism - Expenditure

This dataset focuses on the expenditure by inbound tourists within the country.

C., S., C. & S.: Categorization or classification codes.

Basic data and indicators: This column specifies the type of expenditure data (e.g., 'Tourism expenditure in the country', 'Travel', 'Passenger transport').

Units: The unit of measurement for the data (e.g., 'US$ Millions').

Notes: Any specific notes or disclaimers related to the data for that row.

Series: This column indicates the data source or methodology (e.g., 'IMF' for International Monetary Fund).

1995 - 2022: These columns represent the recorded values for the expenditure indicators for each year.

Inbound Tourism - Regions

This dataset breaks down inbound tourism arrivals by the region of origin.

C., S., C. & S.: Categorization or classification codes.

Basic data and indicators: This column describes the regional breakdown of arrivals (e.g., 'Total', 'Africa', 'Americas', 'East Asia and the Pacific', 'Europe', 'Middle East', 'South Asia', 'Other not classified').

Units: The unit of measurement for the data (e.g., 'Thousands').

Notes: Any specific notes or disclaimers related to the data for that row.

Series: This column likely indicates the type of statistical series or methodology used for data collection.

1995 - 2022: These columns represent the recorded values for arrivals from each region for each year.

Inbound Tourism - Purpose

This dataset categorizes inbound tourism arrivals by their main purpose of visit.

C., S., C. & S.: Categorization or classification codes.

Basic data and indicators: This column specifies the purpose of visit (e.g., 'Total', 'Personal', 'Business and professional'). 'Personal' can be further broken down into sub-categories such as 'Holiday, leisure and recreation', 'Visiting fr...

Many people enjoy traveling. When comparing the long distance train ticket users in selected countries worldwide, the highest share can be found in India, where 51 percent of consumers fall into this category. Finland ranks second with 42 percent of respondents being part of this category as well.Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than 2,000,000 interviews.

The market size of the global tourism sector grew significantly in 2023 over the previous year, totaling around *** trillion U.S. dollars. Despite the sharp annual increase, global tourism revenue remained below pre-pandemic levels. As forecast, the market size of the tourism sector worldwide was estimated at *** trillion U.S. dollars in 2024. What is the economic impact of travel and tourism? In 2023, the total contribution of travel and tourism to global GDP, including the direct, indirect, and induced impact of these markets, was estimated at nearly ** trillion U.S. dollars, almost recovering from the impact of the COVID-19 pandemic. Similarly, the number of travel and tourism jobs worldwide was just around *** percent below pre-pandemic levels in 2023, with these industries generating, directly and indirectly, *** million jobs. What are the most popular travel destinations worldwide? Both before and after the COVID-19 pandemic, France topped the ranking of the most visited countries by inbound tourists worldwide. In 2023, the number of inbound tourist arrivals in France peaked at *** million, the highest figure reported to date. That year, Spain, the United States, and Italy followed on the list. Meanwhile, the United States was the country with the highest international tourism receipts worldwide in 2023, ahead of Spain and the United Kingdom.

Global Tourism Market size was worth around $11.39 trillion in 2023 and is predicted to grow to around $18.44 trillion by 2032 with a CAGR of 5.5%.

The global tourism big data analytics market (2025 USD 18.4 billion) is projected to double in size to USD 41.9 billion by 2035, growing at a CAGR of 8.6%. Tourism stakeholders are moving away from post-trip surveys or guesswork. Instead, they are leveraging real-time analytics to gain insights into travelerbehavior, streamline operations and create hyper-personalized experiences.

Attribute	Details
Current Market Size (2024A)	USD 17.2 Billion
Estimated Market Size (2025E)	USD 18.4 Billion
Projected Market Size (2035F)	USD 41.9 Billion
Value CAGR (2025 to 2035)	8.6%
Market Share of Top 10 Players (2024)	~60%

Country-wise Visitor Data Integration Projects

Country	Tourists Tracked by Analytics Platforms (2024)
United States	120 Million
China	90 Million
France	70 Million
UAE	45 Million
Brazil	38 Million
Japan	42 Million
India	50 Million
Thailand	40 Million
Australia	25 Million

This dataset offers a comprehensive view of global tourism, focusing on accommodation and transportation metrics, derived from the United Nations World Tourism Organization (UNWTO) data. The UNWTO is a specialized agency of the United Nations that serves as a global forum for tourism policy issues and a practical source of tourism know-how.

How big is the Medical Tourism Market? The Medical Tourism Market size is expected to reach USD 84.92 billion in 2024 and grow at a CAGR of 23.03% to reach USD 239.37 billion by 2029.

   What is the current Medical Tourism Market size? 
   In 2024, the Medical Tourism Market size is expected to reach USD 84.92 billion.

   Who are the key players in Medical Tourism Market?
   Healthbase, Apollo Hospitals, KPJ Healthcare, Klinikum Medical Link and Medretreat are the major companies operating in the Medical Tourism Market. 

   Which is the fastest growing region in Medical Tourism Market? 
   Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2024-2029). 

   Which region has the biggest share in Medical Tourism Market? 
   In 2024, the North America accounts for the largest market share in Medical Tourism Market. 

   What years does this Medical Tourism Market cover, and what was the market size in 2023? 
   In 2023, the Medical Tourism Market size was estimated at USD 65.36 billion. The report covers the Medical Tourism Market historical market size for years: 2021, 2022 and 2023. The report also forecasts the Medical Tourism Market size for years: 2024, 2025, 2026, 2027, 2028 and 2029.

   What is the dominant segment contributing to the largest market share in Medical Tourism? 
   Cosmetic Treatment is the dominant segment that holds the major share of the Medical Tourism Market.

   The Global Medical Tourism Market Report provides a comprehensive industry analysis of the medical tourism market, segmented by treatment type and geography. The market overview highlights the various treatment types including cosmetic, dental, cardiovascular, orthopedics, bariatric, fertility, ophthalmic, and other treatments. The industry statistics indicate significant market growth driven by the increasing demand for affordable and high-quality medical care.<br><br>In terms of market segmentation, the report covers North America, Europe, Asia-Pacific, the Middle East and Africa, and South America, providing a detailed market forecast for each region. The industry size and market value are presented in terms of USD, reflecting the market's economic impact. The market trends and growth rate are analyzed to provide insights into future market predictions.<br><br>The report also includes an industry outlook, focusing on key market leaders and their strategies. The market review highlights the competitive landscape and the role of both private and public healthcare service providers. Additionally, the report examines alternative treatment options and their market share.<br><br>For those seeking more detailed information, the report example and report pdf are available for further industry research. The market data and industry reports offer valuable insights for companies looking to understand the market dynamics and make informed decisions. The industry trends and market outlook provide a clear picture of the market's future direction.<br><br>Overall, the Global Medical Tourism Market Report is an essential resource for understanding the market's growth forecast and industry worth. It provides a thorough market analysis and industry information, making it a valuable tool for research companies and stakeholders in the medical tourism industry.

   Medical Tourism Also Known As: Patient Mobility, Transnational Healthcare, Therapeutic Tourism, Medical Vacation, Health Travel

   Medical Tourism Report Covers the Following Regions: NA, North America, North American, Northern America, Northern American, EU, Europe, European, APAC, Asia Pacific, Asian, MEA, Middle East and Africa, Middle Eastern and African, MENA, Middle East, Middle Eastern, SA, South America, South American

   Medical Tourism Report Covers the Following Countries: USA, United States, US, Canada, Mexican, Mexico, DE, Germany, German, UK, United Kingdom, FR, France, French, IT, Italy, Italian, ES, Spain, Spanish, China, Chinese, JP, Japan, Japanese, IN, India, Indian, AU, Australia, Australian, KR, South Korea, South Korean, GCC, Gulf Cooperation Council, ZA, South Africa, South African, BR, Brazil, Brazilian, AR, Argentina, Argentine

According to a 2025 study, both inbound arrivals and outbound visits globally were expected to grow that year. In 2025, inbound overnight arrivals were forecast to increase by **** percent over the previous year, while outbound trips were predicted to grow by **** percent.

The industrial tourism market is set to expand from USD 18.4 billion in 2025 to USD 38.7 billion by 2035. Growing at a CAGR of 7.8% between 2025 and 2035, the sector benefits from increasing consumer interest in industrial heritage, corporate-backed factory tours, and educational tourism initiatives.

Attribute	Details
Current Market Size (2024)	USD 17.2 Billion
Estimated Market Size (2025)	USD 18.4 Billion
Projected Market Size (2035)	USD 38.7 Billion
Value CAGR (2025 to 2035)	7.8%
Market Share of Top Players (2024)	~30%-35%

Tourist Arrivals in the United States increased to 6893068 in August from 6275257 in July of 2025. This dataset provides - United States Tourist Arrivals- actual values, historical data, forecast, chart, statistics, economic calendar and news.

The number of businesses in the tourism sector in the United States was ****** thousand in 2021, down from the previous year's total of ****** thousand. In 2022, the number of businesses in this sector was forecast to reach ****** thousand.

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Cultural Tourism Market Size 2025-2029

The cultural tourism market size is forecast to increase by USD 8.41 billion, at a CAGR of 18.4% between 2024 and 2029.

The market is experiencing significant growth, driven by the increasing number of individuals seeking unique, immersive experiences to alleviate stress and enrich their personal growth. This trend is further fueled by the burgeoning adoption of advanced technologies such as augmented reality (AR) and virtual reality (VR) in cultural tourism, enabling travelers to explore historical sites and artifacts in a more engaging and interactive manner. However, this market faces challenges as well. Overtourism, or the excessive concentration of tourists in specific locations, poses a threat to the preservation of cultural heritage sites and the local communities that rely on tourism.
Addressing this issue through sustainable tourism practices and effective crowd management strategies is essential for companies seeking to capitalize on the opportunities presented by the market while mitigating potential risks. By focusing on innovative solutions that cater to the evolving needs and preferences of travelers, while respecting and preserving cultural heritage, businesses can differentiate themselves and thrive in this dynamic and growing market.

What will be the Size of the Cultural Tourism Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
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The market continues to evolve, driven by the increasing demand for authentic and immersive experiences. Crowd control and tourism infrastructure remain key concerns as cultural heritage sites attract large numbers of visitors. Digital guides and mobile applications enhance the visitor experience, offering GPS navigation, augmented reality, and interactive exhibits. Economic impact is a significant factor, with art galleries, language courses, and adventure tourism contributing to local economies. Visitor management systems and travel advisories ensure responsible tourism practices, while travel agencies and tourist information centers facilitate seamless travel experiences. Visa requirements and health precautions are essential considerations for tourists.

Sustainable tourism initiatives, such as waste management and cultural preservation, minimize environmental impact. Experiential tourism and educational tourism provide unique learning opportunities, while medical tourism caters to health-conscious travelers. Social media marketing and community-based tourism foster authentic connections with local communities. Cultural exchange programs promote cross-cultural understanding. Wellness tourism and religious tourism cater to specific niche markets, offering spiritual and rejuvenating experiences. Immersive technologies, such as virtual reality and tourist guides, bring history to life. Rural tourism and urban tourism offer diverse experiences, appealing to various travel preferences. Tourism policies and online booking platforms shape the industry, ensuring efficient and accessible travel experiences.

Ongoing trends include the integration of technology and the emphasis on sustainable and responsible tourism practices. The market continues to unfold, offering endless opportunities for exploration and discovery.

How is this Cultural Tourism Industry segmented?

The cultural tourism industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Type

  Domestic cultural tourism
  International cultural tourism


Service

  Cultural eco-tourism
  Indigenous cultural tourism
  Socio-cultural tourism


Application

  Leisure
  Religious pilgrimage
  Education
  Research


Traveler Type

  Solo Travelers
  Group Travelers
  Families


Geography

  North America

    US


  Europe

    France
    Germany
    Italy
    Spain
    UK


  APAC

    China
    India
    Japan


  South America

    Brazil


  Rest of World (ROW)

By Type Insights

The domestic cultural tourism segment is estimated to witness significant growth during the forecast period.

In the dynamic the market, domestic tourism is experiencing a significant surge, fueled by the quest for genuine experiences, technological innovations, and government incentives promoting local heritage. Mobile applications serve as essential tools, granting travelers instant access to detailed guides, maps, and cultural information for their destinations. This convenience and ease of use enhance the planning and navigation process for cultural tours. Virtual Reality (VR) and Augmented Reality (AR) applications have gained popularity, offering immersive experiences that enable users to

Morocco Tourism Industry is Segmented by Origin (Domestic and International), by Type (Accommodation Services and Travel Services), by Purpose (Leisure, Business, Visiting Friends & Relatives (VFR), Religious, Meetings-Incentives-Conferences-Exhibitions (MICE), Other Purposes). The Market Forecasts are Provided in Terms of Value (USD).

The number of international tourist arrivals in Asia was forecast to continuously increase between 2024 and 2029 by in total 174.7 million arrivals (+33.49 percent). After the ninth consecutive increasing year, the arrivals is estimated to reach 696.34 million arrivals and therefore a new peak in 2029. Depicted is the number of inbound international tourists. According to World Bank this refers to tourists travelling to a country which is not their usual residence, whereby the main purpose is not work related and the planned visitation period does not exceed 12 months. The forecast has been adjusted for the expected impact of COVID-19.The shown data are an excerpt of Statista's Key Market Indicators (KMI). The KMI are a collection of primary and secondary indicators on the macro-economic, demographic and technological environment in more than 150 countries and regions worldwide. All input data are sourced from international institutions, national statistical offices, and trade associations. All data has been are processed to generate comparable datasets (see supplementary notes under details for more information).Find more key insights for the number of international tourist arrivals in countries like North America and Caribbean.

Market Size statistics on the Tourism industry in the US

The Costa Rica Tourism Market Report is Segmented by Origin (Domestic, International), Type (Accommodation Services, Travel Services), Purpose (Leisure, Business, Visiting Friends & Relatives, Religious, MICE, Other Purposes), and Geography (North America, South America, Europe, APAC, Middle East & Africa). The Market Forecasts are Provided in Terms of Value (USD).

The Latin America Travel and Tourism Market Report is Segmented by Type (International Tourism and Domestic/Local Tourism), Purpose (Adventure Tourism, Business Travel, Conference or Seminar Travel, and Family and Friends Visit), and Country (Brazil, Mexico, Colombia, Chile, Argentina, and Rest of Latin America). The Report Offers Market Size and Forecasts in Value (USD) for all the Above Segments.

According to Cognitive Market Research, the global Smart Tourism market size was USD 29154.2 million in 2024. It will expand at a compound annual growth rate (CAGR) of 8.80% from 2024 to 2031.

North America held the major market share for more than 40% of the global revenue with a market size of USD 11661.68 million in 2024 and will grow at a compound annual growth rate (CAGR) of 7.00% from 2024 to 2031.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD 8746.26 million.
Asia Pacific held a market share of around 23% of the global revenue with a market size of USD 6705.47 million in 2024 and will grow at a compound annual growth rate (CAGR) of 10.8% from 2024 to 2031.
Latin America had a market share of more than 5% of the global revenue with a market size of USD 1457.71 million in 2024 and will grow at a compound annual growth rate (CAGR) of 8.2% from 2024 to 2031.
Middle East and Africa had a market share of around 2% of the global revenue and was estimated at a market size of USD 583.08 million in 2024 and will grow at a compound annual growth rate (CAGR) of 8.5% from 2024 to 2031.
The Mobile Applications is the fastest growing segment of the Smart Tourism industry

Market Dynamics of Smart Tourism Market

Key Drivers for Smart Tourism Market

Enhanced Tourist Experience to Boost Market Growth: Enhanced traveler stories are pushed via smart technologies that customize, streamline, and increase travel. With AI-pushed answers, travelers revel in tailored itineraries and tips based totally on their hobbies, growing a unique and attractive adventure. Chatbots and digital assistants provide seamless assistance, presenting instant solutions and resolving troubles, making the journey smoother and problem-loose. Meanwhile, immersive technology like augmented and virtual reality permits traffic to explore historical websites, cultural landmarks, or even marine environments from any region, enhancing their connection with the destination. These innovations transform tourism into a more interactive, handy, and remarkable enjoy for travelers internationally.

Efficient Resource Management to Drive Market Growth: Efficient, useful resource management in tourism leverages advanced technology to optimize operations and sustainability. Real-time monitoring via clever sensors tracks tourist footfall, visitor congestion, and resource use, imparting crucial information for informed choice-making and proactive planning. This enables authorities to manipulate overcrowding, reduce environmental effects, and beautify the tourist experience. Predictive analytics, in addition, empowers corporations with the aid of reading historic records to forecast developments, permitting the most advantageous staffing, inventory management, and useful resource allocation. This equipment not only improves operational performance but additionally assists a balanced technique to tourism, ensuring each traveler's delight and the maintenance of neighborhood environments and communities.

Key Restraint Factor for the Smart Tourism Market

High Initial Investment, will Limit Market Growth: Adopting smart tourism solutions comes with high initial investment demanding situations because of the want for widespread upfront prices in hardware, software programs, and infrastructure. Setting up a community of sensors, enforcing AI-driven tools, and establishing reliable connectivity for seamless statistics transmission requires vast capital. Additionally, protection and improvements upload to lengthy-term prices, that could strain budgets, especially for smaller tourism businesses and destinations. However, while the initial investment is massive, the capacity for enhanced traveler experiences, streamlined operations, and long-term monetary advantages make that technology worthwhile attention for tourism stakeholders aiming for sustainable growth and competitive gain.

Key Trends Factor for the Smart Tourism Market

Combining AI and Big Data to Create Highly Tailored Experiences: Big data analytics and artificial intelligence are being used more and more in the tourism sector to provide individualized services. Travel platforms are providing dynamic, interest-based suggestions for lodging, activities, and restaurants based on search trends, social media inputs, and behavioral data. Travelers' expectations are rising as a result of this hyper-personalization trend, w...

The tourism market worldwide in 2025 will be approximately USD 11,700,000 million. It would be approximately USD 19,820,409 million in 2035 with a compound annual growth rate of 5.4%.

Metric	Value
Market Size in 2025	USD 11,700,000 million
Projected Market Size in 2035	USD 19,820,409 million
CAGR (2025 to 2035)	5.4%

Country-Wise Outlook

Country	CAGR (2025 to 2035)
USA	5.9%

Country	CAGR (2025 to 2035)
France	5.6%

Country	CAGR (2025 to 2035)
Japan	5.2%

Country	CAGR (2025 to 2035)
UAE	5.7%

Country	CAGR (2025 to 2035)
Costa Rica	5.5%

Segmentation Outlook

By Travel Type	Market Share (2025)
Leisure Tour	68%

By Booking Type	Market Share (2025)
Online Booking	74%

Competitive Outlook

Company Name	Estimated Market Share (%)
Booking Holdings Inc.	18-22%
Expedia Group, Inc.	16-20%
Airbnb, Inc.	12-15%
Trip.com Group Ltd.	10-13%
TUI Group	7-10%
Other Companies (combined)	20-25%

Over the forecast period until 2030, the revenue share is forecast to exhibit fluctuations among the two segments. Only in the segment Online, a significant increase can be observed over the forecast period. In this segment, the online revenue share exhibits a difference of 13.15 percent between 2018 and 2030. The Statista Market Insights cover a broad range of additional markets.