28 datasets found
  1. d

    Open Data Website Traffic

    • catalog.data.gov
    • data.lacity.org
    Updated Jun 21, 2025
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    data.lacity.org (2025). Open Data Website Traffic [Dataset]. https://catalog.data.gov/dataset/open-data-website-traffic
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    Dataset updated
    Jun 21, 2025
    Dataset provided by
    data.lacity.org
    Description

    Daily utilization metrics for data.lacity.org and geohub.lacity.org. Updated monthly

  2. d

    Website Analytics

    • catalog.data.gov
    • data.brla.gov
    • +2more
    Updated Jun 29, 2025
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    data.brla.gov (2025). Website Analytics [Dataset]. https://catalog.data.gov/dataset/website-analytics-89ba5
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    Dataset updated
    Jun 29, 2025
    Dataset provided by
    data.brla.gov
    Description

    Web traffic statistics for the several City-Parish websites, brla.gov, city.brla.gov, Red Stick Ready, GIS, Open Data etc. Information provided by Google Analytics.

  3. Share of global mobile website traffic 2015-2024

    • statista.com
    • ai-chatbox.pro
    Updated Jan 28, 2025
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    Statista (2025). Share of global mobile website traffic 2015-2024 [Dataset]. https://www.statista.com/statistics/277125/share-of-website-traffic-coming-from-mobile-devices/
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    Dataset updated
    Jan 28, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Area covered
    Worldwide
    Description

    Mobile accounts for approximately half of web traffic worldwide. In the last quarter of 2024, mobile devices (excluding tablets) generated 62.54 percent of global website traffic. Mobiles and smartphones consistently hoovered around the 50 percent mark since the beginning of 2017, before surpassing it in 2020. Mobile traffic Due to low infrastructure and financial restraints, many emerging digital markets skipped the desktop internet phase entirely and moved straight onto mobile internet via smartphone and tablet devices. India is a prime example of a market with a significant mobile-first online population. Other countries with a significant share of mobile internet traffic include Nigeria, Ghana and Kenya. In most African markets, mobile accounts for more than half of the web traffic. By contrast, mobile only makes up around 45.49 percent of online traffic in the United States. Mobile usage The most popular mobile internet activities worldwide include watching movies or videos online, e-mail usage and accessing social media. Apps are a very popular way to watch video on the go and the most-downloaded entertainment apps in the Apple App Store are Netflix, Tencent Video and Amazon Prime Video.

  4. i

    Website Fingerprinting Dataset of Browsing Network Traffic for Desktop and...

    • ieee-dataport.org
    Updated Oct 21, 2024
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    Mohamad Amar Irsyad Mohd Aminuddin (2024). Website Fingerprinting Dataset of Browsing Network Traffic for Desktop and Mobile Webpages [Dataset]. https://ieee-dataport.org/documents/website-fingerprinting-dataset-browsing-network-traffic-desktop-and-mobile-webpages
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    Dataset updated
    Oct 21, 2024
    Authors
    Mohamad Amar Irsyad Mohd Aminuddin
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    This is a dataset of Tor cell file extracted from browsing simulation using Tor Browser. The simulations cover both desktop and mobile webpages. The data collection process was using WFP-Collector tool (https://github.com/irsyadpage/WFP-Collector). All the neccessary configuration to perform the simulation as detailed in the tool repository.The webpage URL is selected by using the first 100 website based on: https://dataforseo.com/free-seo-stats/top-1000-websites.Each webpage URL is visited 90 times for each deskop and mobile browsing mode.

  5. Z

    Clickstream Analytics Market By Deployment mode (Cloud and On-premise), By...

    • zionmarketresearch.com
    pdf
    Updated Jun 22, 2025
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    Zion Market Research (2025). Clickstream Analytics Market By Deployment mode (Cloud and On-premise), By Component (Services and Software), By Application (Traffic Analysis, Click Path Optimization, Basket Analysis & Personalization, Customer Analysis, Website/Application Optimization, And Others), By Industry Vertical (BFSI, Transportation & Logistics, Media & Entertainment, Energy & Utilities, Government, Travel & Hospitality, Telecommunications & IT, And Other Industry Verticals), And By Region: - Global and Regional Industry Overview, Market Intelligence, Comprehensive Analysis, Historical Data, and Forecasts, 2023-2030 [Dataset]. https://www.zionmarketresearch.com/report/clickstream-analytics-market
    Explore at:
    pdfAvailable download formats
    Dataset updated
    Jun 22, 2025
    Dataset authored and provided by
    Zion Market Research
    License

    https://www.zionmarketresearch.com/privacy-policyhttps://www.zionmarketresearch.com/privacy-policy

    Time period covered
    2022 - 2030
    Area covered
    Global
    Description

    The global Clickstream Analytics Market was valued at $615.37 Million in 2022, and is projected to $1,298.63 Million by 2030, growing at a CAGR of 11.26%.

  6. d

    Swash Web Browsing Clickstream Data - 1.5M Worldwide Users - GDPR Compliant

    • datarade.ai
    .csv, .xls
    Updated Jun 27, 2023
    + more versions
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    Swash (2023). Swash Web Browsing Clickstream Data - 1.5M Worldwide Users - GDPR Compliant [Dataset]. https://datarade.ai/data-products/swash-blockchain-bitcoin-and-web3-enthusiasts-swash
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    .csv, .xlsAvailable download formats
    Dataset updated
    Jun 27, 2023
    Dataset authored and provided by
    Swash
    Area covered
    Monaco, Latvia, Liechtenstein, Russian Federation, Uzbekistan, Jordan, Saint Vincent and the Grenadines, India, Belarus, Jamaica
    Description

    Unlock the Power of Behavioural Data with GDPR-Compliant Clickstream Insights.

    Swash clickstream data offers a comprehensive and GDPR-compliant dataset sourced from users worldwide, encompassing both desktop and mobile browsing behaviour. Here's an in-depth look at what sets us apart and how our data can benefit your organisation.

    User-Centric Approach: Unlike traditional data collection methods, we take a user-centric approach by rewarding users for the data they willingly provide. This unique methodology ensures transparent data collection practices, encourages user participation, and establishes trust between data providers and consumers.

    Wide Coverage and Varied Categories: Our clickstream data covers diverse categories, including search, shopping, and URL visits. Whether you are interested in understanding user preferences in e-commerce, analysing search behaviour across different industries, or tracking website visits, our data provides a rich and multi-dimensional view of user activities.

    GDPR Compliance and Privacy: We prioritise data privacy and strictly adhere to GDPR guidelines. Our data collection methods are fully compliant, ensuring the protection of user identities and personal information. You can confidently leverage our clickstream data without compromising privacy or facing regulatory challenges.

    Market Intelligence and Consumer Behaviuor: Gain deep insights into market intelligence and consumer behaviour using our clickstream data. Understand trends, preferences, and user behaviour patterns by analysing the comprehensive user-level, time-stamped raw or processed data feed. Uncover valuable information about user journeys, search funnels, and paths to purchase to enhance your marketing strategies and drive business growth.

    High-Frequency Updates and Consistency: We provide high-frequency updates and consistent user participation, offering both historical data and ongoing daily delivery. This ensures you have access to up-to-date insights and a continuous data feed for comprehensive analysis. Our reliable and consistent data empowers you to make accurate and timely decisions.

    Custom Reporting and Analysis: We understand that every organisation has unique requirements. That's why we offer customisable reporting options, allowing you to tailor the analysis and reporting of clickstream data to your specific needs. Whether you need detailed metrics, visualisations, or in-depth analytics, we provide the flexibility to meet your reporting requirements.

    Data Quality and Credibility: We take data quality seriously. Our data sourcing practices are designed to ensure responsible and reliable data collection. We implement rigorous data cleaning, validation, and verification processes, guaranteeing the accuracy and reliability of our clickstream data. You can confidently rely on our data to drive your decision-making processes.

  7. Global Network Traffic Analytics Market 2018-2022

    • technavio.com
    Updated Jun 21, 2018
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    Technavio (2018). Global Network Traffic Analytics Market 2018-2022 [Dataset]. https://www.technavio.com/report/global-network-traffic-analytics-market-analysis-share-2018
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    Dataset updated
    Jun 21, 2018
    Dataset provided by
    TechNavio
    Authors
    Technavio
    Time period covered
    2021 - 2025
    Area covered
    Global
    Description

    Snapshot img

    Global network traffic analytics Industry Overview

    Technavio’s analysts have identified the increasing use of network traffic analytics solutions to be one of major factors driving market growth. With the rapidly changing IT infrastructure, security hackers can steal valuable information through various modes. With the increasing dependence on web applications and websites for day-to-day activities and financial transactions, the instances of theft have increased globally. Also, the emergence of social networking websites has aided the malicious attackers to extract valuable information from vulnerable users. The increasing consumer dependence on web applications and websites for day-to-day activities and financial transactions are further increasing the risks of theft. This encourages the organizations to adopt network traffic analytics solutions.

    Want a bigger picture? Try a FREE sample of this report now!

    See the complete table of contents and list of exhibits, as well as selected illustrations and example pages from this report.

    Companies covered

    The network traffic analytics market is fairly concentrated due to the presence of few established companies offering innovative and differentiated software and services. By offering a complete analysis of the competitiveness of the players in the network monitoring tools market offering varied software and services, this network traffic analytics industry analysis report will aid clients identify new growth opportunities and design new growth strategies.

    The report offers a complete analysis of a number of companies including:

    Allot
    Cisco Systems
    IBM
    Juniper Networks
    Microsoft
    Symantec
    

    Network traffic analytics market growth based on geographic regions

    Americas
    APAC
    EMEA
    

    With a complete study of the growth opportunities for the companies across regions such as the Americas, APAC, and EMEA, our industry research analysts have estimated that countries in the Americas will contribute significantly to the growth of the network monitoring tools market throughout the predicted period.

    Network traffic analytics market growth based on end-user

    Telecom
    BFSI
    Healthcare
    Media and entertainment
    

    According to our market research experts, the telecom end-user industry will be the major end-user of the network monitoring tools market throughout the forecast period. Factors such as increasing use of network traffic analytics solutions and increasing use of mobile devices at workplaces will contribute to the growth of the market shares of the telecom industry in the network traffic analytics market.

    Key highlights of the global network traffic analytics market for the forecast years 2018-2022:

    CAGR of the market during the forecast period 2018-2022
    Detailed information on factors that will accelerate the growth of the network traffic analytics market during the next five years
    Precise estimation of the global network traffic analytics market size and its contribution to the parent market
    Accurate predictions on upcoming trends and changes in consumer behavior
    Growth of the network traffic analytics industry across various geographies such as the Americas, APAC, and EMEA
    A thorough analysis of the market’s competitive landscape and detailed information on several vendors
    Comprehensive information about factors that will challenge the growth of network traffic analytics companies
    

    Get more value with Technavio’s INSIGHTS subscription platform! Gain easy access to all of Technavio’s reports, along with on-demand services. Try the demo

    This market research report analyzes the market outlook and provides a list of key trends, drivers, and challenges that are anticipated to impact the global network traffic analytics market and its stakeholders over the forecast years.

    The global network traffic analytics market analysts at Technavio have also considered how the performance of other related markets in the vertical will impact the size of this market till 2022. Some of the markets most likely to influence the growth of the network traffic analytics market over the coming years are the Global Network as a Service Market and the Global Data Analytics Outsourcing Market.

    Technavio’s collection of market research reports offer insights into the growth of markets across various industries. Additionally, we also provide customized reports based on the specific requirement of our clients.

  8. World Traffic Web Map

    • walmart-event-collaboration-portal-walmarttech.hub.arcgis.com
    Updated Jun 18, 2021
    + more versions
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    Walmart Emergency Management (2021). World Traffic Web Map [Dataset]. https://walmart-event-collaboration-portal-walmarttech.hub.arcgis.com/maps/world-traffic-web-map
    Explore at:
    Dataset updated
    Jun 18, 2021
    Dataset provided by
    Walmarthttp://walmart.com/
    Authors
    Walmart Emergency Management
    Area covered
    Description

    This is a dynamic traffic map service with capabilities for visualizing traffic speeds relative to free-flow speeds as well as traffic incidents which can be visualized and identified. The traffic data is updated every five minutes. Traffic speeds are displayed as a percentage of free-flow speeds, which is frequently the speed limit or how fast cars tend to travel when unencumbered by other vehicles. The streets are color coded as follows:Green (fast): 85 - 100% of free flow speedsYellow (moderate): 65 - 85%Orange (slow); 45 - 65%Red (stop and go): 0 - 45%Esri's historical, live, and predictive traffic feeds come directly from HERE (www.HERE.com). HERE collects billions of GPS and cell phone probe records per month and, where available, uses sensor and toll-tag data to augment the probe data collected. An advanced algorithm compiles the data and computes accurate speeds. Historical traffic is based on the average of observed speeds over the past three years. The live and predictive traffic data is updated every five minutes through traffic feeds. The color coded traffic map layer can be used to represent relative traffic speeds; this is a common type of a map for online services and is used to provide context for routing, navigation and field operations. The traffic map layer contains two sublayers: Traffic and Live Traffic. The Traffic sublayer (shown by default) leverages historical, live and predictive traffic data; while the Live Traffic sublayer is calculated from just the live and predictive traffic data only. A color coded traffic map image can be requested for the current time and any time in the future. A map image for a future request might be used for planning purposes. The map layer also includes dynamic traffic incidents showing the location of accidents, construction, closures and other issues that could potentially impact the flow of traffic. Traffic incidents are commonly used to provide context for routing, navigation and field operations. Incidents are not features; they cannot be exported and stored for later use or additional analysis. The service works globally and can be used to visualize traffic speeds and incidents in many countries. Check the service coverage web map to determine availability in your area of interest. In the coverage map, the countries color coded in dark green support visualizing live traffic. The support for traffic incidents can be determined by identifying a country. For detailed information on this service, including a data coverage map, visit the directions and routing documentation and ArcGIS Help.

  9. Web Analytics Market Analysis, Size, and Forecast 2025-2029: North America...

    • technavio.com
    Updated Apr 15, 2025
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    Technavio (2025). Web Analytics Market Analysis, Size, and Forecast 2025-2029: North America (US and Canada), Europe (France, Germany, Italy, and UK), APAC (China, India, Japan, and South Korea), and Rest of World (ROW) [Dataset]. https://www.technavio.com/report/web-analytics-market-industry-analysis
    Explore at:
    Dataset updated
    Apr 15, 2025
    Dataset provided by
    TechNavio
    Authors
    Technavio
    Time period covered
    2021 - 2025
    Area covered
    United States, Global
    Description

    Snapshot img

    Web Analytics Market Size 2025-2029

    The web analytics market size is forecast to increase by USD 3.63 billion, at a CAGR of 15.4% between 2024 and 2029.

    The market is experiencing significant growth, driven by the rising preference for online shopping and the increasing adoption of cloud-based solutions. The shift towards e-commerce is fueling the demand for advanced web analytics tools that enable businesses to gain insights into customer behavior and optimize their digital strategies. Furthermore, cloud deployment models offer flexibility, scalability, and cost savings, making them an attractive option for businesses of all sizes. However, the market also faces challenges associated with compliance to data privacy and regulations. With the increasing amount of data being generated and collected, ensuring data security and privacy is becoming a major concern for businesses.
    Regulatory compliance, such as GDPR and CCPA, adds complexity to the implementation and management of web analytics solutions. Companies must navigate these challenges effectively to maintain customer trust and avoid potential legal issues. To capitalize on market opportunities and address these challenges, businesses should invest in robust web analytics solutions that prioritize data security and privacy while providing actionable insights to inform strategic decision-making and enhance customer experiences.
    

    What will be the Size of the Web Analytics Market during the forecast period?

    Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
    Request Free Sample

    The market continues to evolve, with dynamic market activities unfolding across various sectors. Entities such as reporting dashboards, schema markup, conversion optimization, session duration, organic traffic, attribution modeling, conversion rate optimization, call to action, content calendar, SEO audits, website performance optimization, link building, page load speed, user behavior tracking, and more, play integral roles in this ever-changing landscape. Data visualization tools like Google Analytics and Adobe Analytics provide valuable insights into user engagement metrics, helping businesses optimize their content strategy, website design, and technical SEO. Goal tracking and keyword research enable marketers to measure the return on investment of their efforts and refine their content marketing and social media marketing strategies.

    Mobile optimization, form optimization, and landing page optimization are crucial aspects of website performance optimization, ensuring a seamless user experience across devices and improving customer acquisition cost. Search console and page speed insights offer valuable insights into website traffic analysis and help businesses address technical issues that may impact user behavior. Continuous optimization efforts, such as multivariate testing, data segmentation, and data filtering, allow businesses to fine-tune their customer journey mapping and cohort analysis. Search engine optimization, both on-page and off-page, remains a critical component of digital marketing, with backlink analysis and page authority playing key roles in improving domain authority and organic traffic.

    The ongoing integration of user behavior tracking, click-through rate, and bounce rate into marketing strategies enables businesses to gain a deeper understanding of their audience and optimize their customer experience accordingly. As market dynamics continue to evolve, the integration of these tools and techniques into comprehensive digital marketing strategies will remain essential for businesses looking to stay competitive in the digital landscape.

    How is this Web Analytics Industry segmented?

    The web analytics industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

    Deployment
    
      Cloud-based
      On-premises
    
    
    Application
    
      Social media management
      Targeting and behavioral analysis
      Display advertising optimization
      Multichannel campaign analysis
      Online marketing
    
    
    Component
    
      Solutions
      Services
    
    
    Geography
    
      North America
    
        US
        Canada
    
    
      Europe
    
        France
        Germany
        Italy
        UK
    
    
      APAC
    
        China
        India
        Japan
        South Korea
    
    
      Rest of World (ROW)
    

    .

    By Deployment Insights

    The cloud-based segment is estimated to witness significant growth during the forecast period.

    In today's digital landscape, web analytics plays a pivotal role in driving business growth and optimizing online performance. Cloud-based deployment of web analytics is a game-changer, enabling on-demand access to computing resources for data analysis. This model streamlines business intelligence processes by collecting,

  10. Google Analytics Sample

    • console.cloud.google.com
    Updated Jul 15, 2017
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    https://console.cloud.google.com/marketplace/browse?filter=partner:Obfuscated%20Google%20Analytics%20360%20data&inv=1&invt=AbzttQ (2017). Google Analytics Sample [Dataset]. https://console.cloud.google.com/marketplace/product/obfuscated-ga360-data/obfuscated-ga360-data
    Explore at:
    Dataset updated
    Jul 15, 2017
    Dataset provided by
    Googlehttp://google.com/
    License

    MIT Licensehttps://opensource.org/licenses/MIT
    License information was derived automatically

    Description

    The dataset provides 12 months (August 2016 to August 2017) of obfuscated Google Analytics 360 data from the Google Merchandise Store , a real ecommerce store that sells Google-branded merchandise, in BigQuery. It’s a great way analyze business data and learn the benefits of using BigQuery to analyze Analytics 360 data Learn more about the data The data includes The data is typical of what an ecommerce website would see and includes the following information:Traffic source data: information about where website visitors originate, including data about organic traffic, paid search traffic, and display trafficContent data: information about the behavior of users on the site, such as URLs of pages that visitors look at, how they interact with content, etc. Transactional data: information about the transactions on the Google Merchandise Store website.Limitations: All users have view access to the dataset. This means you can query the dataset and generate reports but you cannot complete administrative tasks. Data for some fields is obfuscated such as fullVisitorId, or removed such as clientId, adWordsClickInfo and geoNetwork. “Not available in demo dataset” will be returned for STRING values and “null” will be returned for INTEGER values when querying the fields containing no data.This public dataset is hosted in Google BigQuery and is included in BigQuery's 1TB/mo of free tier processing. This means that each user receives 1TB of free BigQuery processing every month, which can be used to run queries on this public dataset. Watch this short video to learn how to get started quickly using BigQuery to access public datasets. What is BigQuery

  11. Share of mobile internet traffic in global regions 2025

    • statista.com
    Updated Jun 24, 2025
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    Statista (2025). Share of mobile internet traffic in global regions 2025 [Dataset]. https://www.statista.com/statistics/306528/share-of-mobile-internet-traffic-in-global-regions/
    Explore at:
    Dataset updated
    Jun 24, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Jan 2025
    Area covered
    Worldwide
    Description

    In January 2025 mobile devices excluding tablets accounted for over ** percent of web page views worldwide. Meanwhile, over ** percent of webpage views in Africa were generated via mobile. In contrast, just over half of web traffic in North America still took place via desktop connections with mobile only accounting for **** percent of total web traffic. While regional infrastructure remains an important factor in broadband vs. mobile coverage, most of the world has had their eyes on the recent 5G rollout across the globe, spearheaded by tech-leaders China and the United States. The number of mobile 5G subscriptions worldwide is forecast to reach more than ***** billion by 2028. Social media: room for growth in Africa and southern Asia Overall, more than ** percent of the world’s mobile internet subscribers are also active on social media. A fast-growing market, with newcomers such as TikTok taking the world by storm, marketers have been cashing in on social media’s reach. Overall, social media penetration is highest in Europe and America while in Africa and southern Asia, there is still room for growth. As of 2021, Facebook and Google-owned YouTube are the most popular social media platforms worldwide. Facebook and Instagram are most effective With nearly ***** billion users, it is no wonder that Facebook remains the social media avenue of choice for the majority of marketers across the world. Instagram, meanwhile, was the second most popular outlet. Both platforms are low-cost and support short-form content, known for its universal consumer appeal and answering to the most important benefits of using these kind of platforms for business and advertising purposes.

  12. World Traffic Service

    • newgis.brla.gov
    • disasterpartners.org
    • +19more
    Updated Dec 13, 2012
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    Esri (2012). World Traffic Service [Dataset]. https://newgis.brla.gov/maps/ff11eb5b930b4fabba15c47feb130de4
    Explore at:
    Dataset updated
    Dec 13, 2012
    Dataset authored and provided by
    Esrihttp://esri.com/
    Area covered
    World,
    Description

    This is a dynamic traffic map service with capabilities for visualizing traffic speeds relative to free-flow speeds as well as traffic incidents which can be visualized and identified. The traffic data is updated every five minutes. Traffic speeds are displayed as a percentage of free-flow speeds, which is frequently the speed limit or how fast cars tend to travel when unencumbered by other vehicles. The streets are color coded as follows: Green (fast): 85 - 100% of free flow speeds Yellow (moderate): 65 - 85% Orange (slow); 45 - 65% Red (stop and go): 0 - 45%Esri's historical, live, and predictive traffic feeds come directly from TomTom (www.tomtom.com). Historical traffic is based on the average of observed speeds over the past year. The live and predictive traffic data is updated every five minutes through traffic feeds. The color coded traffic map layer can be used to represent relative traffic speeds; this is a common type of a map for online services and is used to provide context for routing, navigation and field operations. The traffic map layer contains two sublayers: Traffic and Live Traffic. The Traffic sublayer (shown by default) leverages historical, live and predictive traffic data; while the Live Traffic sublayer is calculated from just the live and predictive traffic data only. A color coded traffic map image can be requested for the current time and any time in the future. A map image for a future request might be used for planning purposes. The map layer also includes dynamic traffic incidents showing the location of accidents, construction, closures and other issues that could potentially impact the flow of traffic. Traffic incidents are commonly used to provide context for routing, navigation and field operations. Incidents are not features; they cannot be exported and stored for later use or additional analysis. The service works globally and can be used to visualize traffic speeds and incidents in many countries. Check the service coverage web map to determine availability in your area of interest. In the coverage map, the countries color coded in dark green support visualizing live traffic. The support for traffic incidents can be determined by identifying a country. For detailed information on this service, including a data coverage map, visit the directions and routing documentation and ArcGIS Help.

  13. Digital Marketing Software (DMS) Market Analysis, Size, and Forecast...

    • technavio.com
    Updated Mar 24, 2017
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    Technavio (2017). Digital Marketing Software (DMS) Market Analysis, Size, and Forecast 2025-2029: North America (US and Canada), Europe (France, Germany, Italy, Russia, and UK), APAC (China, India, and Japan), and Rest of World (ROW) [Dataset]. https://www.technavio.com/report/digital-marketing-software-market-analysis
    Explore at:
    Dataset updated
    Mar 24, 2017
    Dataset provided by
    TechNavio
    Authors
    Technavio
    Time period covered
    2021 - 2025
    Area covered
    Global, United States
    Description

    Snapshot img

    Digital Marketing Software (DMS) Market Size 2025-2029

    The digital marketing software (DMS) market size is forecast to increase by USD 133.59 billion, at a CAGR of 18.4% between 2024 and 2029.

    The market is experiencing significant growth, driven by the increasing adoption of new data sources and regulatory innovations. Businesses are leveraging these advancements to gain valuable customer insights and enhance their marketing strategies. Another key factor fueling market expansion is the widespread use of social media and e-commerce platforms for marketing purposes. These channels offer businesses an opportunity to reach a larger and more diverse audience, fostering increased competition and innovation. However, the market is not without challenges. Data privacy and security concerns continue to pose a significant obstacle, as companies strive to protect sensitive customer information while still delivering personalized marketing experiences.
    Balancing these competing priorities will require continued investment in advanced security technologies and robust data management practices. By addressing these challenges and capitalizing on emerging opportunities, companies can effectively navigate the dynamic digital marketing landscape and drive growth in the DMS Market.
    

    What will be the Size of the Digital Marketing Software (DMS) Market during the forecast period?

    Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
    Request Free Sample

    The market continues to evolve, with dynamic market activities shaping its landscape. Seamlessly integrated solutions are transforming marketing efforts across various sectors. Paid advertising (PPC) campaigns and website analytics provide valuable insights into customer behavior, enabling data-driven decision-making. Keyword ranking and technical SEO tools optimize websites for search engines, enhancing visibility. Multivariate testing and affiliate marketing foster conversion and customer segmentation. Website authority and content promotion bolster brand awareness. Form analytics and influencer marketing offer invaluable data on user experience (UX) and engagement. Scroll maps and video optimization cater to evolving consumer preferences. Content marketing and Google Analytics facilitate content strategy and performance measurement.

    Local SEO, international SEO, and e-commerce SEO cater to diverse business needs. Website security, email marketing, and link building ensure trust and credibility. On-page optimization and website design optimize user experience. Search console and content syndication expand reach. Social media marketing and structured data enhance online presence. A/B testing and website traffic analysis facilitate continuous improvement. Mobile optimization and image optimization cater to the growing mobile user base. Marketing automation and competitor analysis streamline campaigns and inform strategy. Bing ads and lead generation tools expand advertising reach. Landing pages and XML sitemaps optimize conversion funnels. Bounce rate analysis and backlink checker ensure website health.

    Schema markup and marketing automation tools improve search engine understanding of content.

    How is this Digitaling Software (DMS) Industry segmented?

    The digitaling software (dms) industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

    End-user
    
      Large enterprises
      Small and medium enterprises (SMEs)
    
    
    Service
    
      Professional services
      Managed services
    
    
    Revenue Stream
    
      Subscription-based
      License-based
      Pay-per-use
      Freemium
    
    
    Geography
    
      North America
    
        US
        Canada
    
    
      Europe
    
        France
        Germany
        Italy
        Russia
        UK
    
    
      APAC
    
        China
        India
        Japan
    
    
      South America
    
        Argentina
        Brazil
    
    
      Rest of World (ROW)
    

    By End-user Insights

    The large enterprises segment is estimated to witness significant growth during the forecast period.

    The market is witnessing significant growth due to the increasing adoption of advanced marketing tools by businesses of all sizes. Customer segmentation and social media engagement are key areas where DMS plays a pivotal role, enabling businesses to target their audience effectively and engage with them in real-time. With the rise of pay-per-click (PPC) advertising and search engine optimization (SEO) tools, marketing campaigns are becoming more data-driven and targeted. Local SEO and international SEO are essential for businesses looking to expand their reach, while domain authority and average session duration are crucial metrics for measuring the success of marketing efforts.

    User experience (UX) is another critical factor, with content calendars, website audits

  14. d

    Real-Time Traffic Incident Reports

    • catalog.data.gov
    • data.austintexas.gov
    • +1more
    Updated Jun 25, 2025
    + more versions
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    data.austintexas.gov (2025). Real-Time Traffic Incident Reports [Dataset]. https://catalog.data.gov/dataset/real-time-traffic-incident-reports
    Explore at:
    Dataset updated
    Jun 25, 2025
    Dataset provided by
    data.austintexas.gov
    Description

    This dataset contains traffic incident information from the Austin-Travis County traffic reports collected from the various Public Safety agencies through a data feed from the Combined Transportation, Emergency, and Communications Center (CTECC). For further context, see: - Active Incidents: Map and Context - https://data.austintexas.gov/stories/s/Austin-Travis-County-Traffic-Report-Page/9qfg-4swh/ - Data Trends and Analysis - https://data.austintexas.gov/stories/s/48n7-m3me The dataset is updated every 5 minutes with the latest snapshot of active traffic incidents.

  15. Leading websites worldwide 2024, by monthly visits

    • statista.com
    • ai-chatbox.pro
    Updated Mar 24, 2025
    + more versions
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    Statista (2025). Leading websites worldwide 2024, by monthly visits [Dataset]. https://www.statista.com/statistics/1201880/most-visited-websites-worldwide/
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    Dataset updated
    Mar 24, 2025
    Dataset authored and provided by
    Statistahttp://statista.com/
    Time period covered
    Nov 2024
    Area covered
    Worldwide
    Description

    In November 2024, Google.com was the most popular website worldwide with 136 billion average monthly visits. The online platform has held the top spot as the most popular website since June 2010, when it pulled ahead of Yahoo into first place. Second-ranked YouTube generated more than 72.8 billion monthly visits in the measured period. The internet leaders: search, social, and e-commerce Social networks, search engines, and e-commerce websites shape the online experience as we know it. While Google leads the global online search market by far, YouTube and Facebook have become the world’s most popular websites for user generated content, solidifying Alphabet’s and Meta’s leadership over the online landscape. Meanwhile, websites such as Amazon and eBay generate millions in profits from the sale and distribution of goods, making the e-market sector an integral part of the global retail scene. What is next for online content? Powering social media and websites like Reddit and Wikipedia, user-generated content keeps moving the internet’s engines. However, the rise of generative artificial intelligence will bring significant changes to how online content is produced and handled. ChatGPT is already transforming how online search is performed, and news of Google's 2024 deal for licensing Reddit content to train large language models (LLMs) signal that the internet is likely to go through a new revolution. While AI's impact on the online market might bring both opportunities and challenges, effective content management will remain crucial for profitability on the web.

  16. Secure Web Gateway Market Analysis North America, Europe, APAC, Middle East...

    • technavio.com
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    Technavio, Secure Web Gateway Market Analysis North America, Europe, APAC, Middle East and Africa, South America - US, China, UK, Germany, Japan - Size and Forecast 2024-2028 [Dataset]. https://www.technavio.com/report/secure-web-gateway-market-industry-analysis
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    Dataset provided by
    TechNavio
    Authors
    Technavio
    Time period covered
    2021 - 2025
    Area covered
    United Kingdom, Germany, United States, Global
    Description

    Snapshot img

    Secure Web Gateway Market Size 2024-2028

    The secure web gateway market size is forecast to increase by USD 19.45 billion at a CAGR of 26.79% between 2023 and 2028. The market is experiencing significant growth due to the increasing number of online security threats targeting web products and websites. Traditional firewalls once considered a cyber barrier, are no longer sufficient to protect against unauthorized traffic, malicious websites, and data leakage.

    To address these challenges, secure web gateways employ a 7-layered traffic inspection approach, providing application-level control and data leakage prevention. As more companies adopt cloud-based solutions and allow remote workers, the need for advanced web security solutions becomes increasingly important. The rising adoption of cloud-based security technologies is a major market growth factor, despite the high implementation costs.

    What will be the size of the Secure Web Gateway Market During the Forecast Period?

    Request Free Sample

    The cyber threat environment continues to evolve, with system viruses and unknown spyware posing significant risks to both individual and organizational data. Unsecured communication channels and malicious web traffic are common avenues for cyber-attacks, making it crucial for businesses to implement strong security solutions. A secure web gateway acts as a cyber barrier, safeguarding against online security threats and protecting against unauthorized traffic, malware attacks, and data breaches. Malicious web traffic, including viruses, malware, and harmful websites, can infiltrate an internal network through unsecured endpoints.

    Moreover, trojan horses, adware, and spyware are common threats that can compromise individual data and organizational data. Remote employees working from home present an additional challenge, as they may access the company network through unsecured Wi-Fi or unprotected devices. A secure web gateway acts as a centralized filtering system, controlling web requests and blocking access to malicious websites. It provides an essential layer of security, preventing unauthorized access to sensitive data and protecting against known and unknown threats. By implementing a secure web gateway, companies can enforce company policy, ensuring that all web traffic is secure and compliant. Online security threats are a constant concern for businesses, with data breaches and malware attacks becoming increasingly common.

    Furthermore, a secure web gateway helps mitigate these risks by providing a comprehensive solution for securing end-user data and web security. It blocks malicious web traffic, preventing the spread of viruses, malware, and other harmful software. By implementing a secure web gateway, businesses can protect their valuable data and maintain their online reputation. In conclusion, a secure web gateway is an essential component of any organization's cybersecurity strategy. It provides a critical layer of protection against online security threats, including malicious web traffic, viruses, malware, and harmful websites. By implementing a secure web gateway, businesses can safeguard their data, protect against unauthorized traffic, and maintain compliance with industry regulations.

    Market Segmentation

    The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

    Deployment
    
      Cloud
      On-premises
    
    
    End-user
    
      BFSI
      IT and telecom
      Government and defense
      Others
    
    
    Geography
    
      North America
    
        US
    
    
      Europe
    
        Germany
        UK
    
    
      APAC
    
        China
        Japan
    
    
      Middle East and Africa
    
    
    
      South America
    

    By Deployment Insights

    The cloud segment is estimated to witness significant growth during the forecast period. The market is expected to experience substantial expansion in the coming years due to the escalating requirement for comprehensive data and identity security in corporations. With the rise in cybercrime and the increasing number of threats from hackers, the demand for sophisticated security solutions is surging. The adoption of cloud security services is gaining traction among large enterprises and small businesses as they transfer an increasing volume of sensitive and confidential data. The proliferation of mobile devices for both professional and personal use is further fueling the demand for cloud security solutions, as these devices are highly susceptible to attacks.

    Furthermore, secure Web Gateways provide advanced functionalities such as antivirus, application control, data loss prevention, and HTTPS inspection to protect enterprises from harmful code and potential leaks. The financial sector, including banks, is a significant end user of Secure Web Gateways due to the sensitive nature of the data they handle. The

  17. Traffic Volume and Classification in Massachusetts

    • mass.gov
    Updated Sep 18, 2017
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    Massachusetts Department of Transportation (2017). Traffic Volume and Classification in Massachusetts [Dataset]. https://www.mass.gov/traffic-volume-and-classification-in-massachusetts
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    Dataset updated
    Sep 18, 2017
    Dataset authored and provided by
    Massachusetts Department of Transportationhttp://www.massdot.state.ma.us/
    Area covered
    Massachusetts
    Description

    A collection of historic traffic count data and guidelines for how to collect new data for Massachusetts Department of Transportation (MassDOT) projects.

  18. Traffic siteweb

    • esrifrance.hub.arcgis.com
    Updated Jan 19, 2017
    + more versions
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    Esri France (2017). Traffic siteweb [Dataset]. https://esrifrance.hub.arcgis.com/maps/1b210c54c59841de8ad9d4902b548224
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    Dataset updated
    Jan 19, 2017
    Dataset provided by
    Esrihttp://esri.com/
    Authors
    Esri France
    Area covered
    Description

    The map layers in this service provide color-coded maps of the traffic conditions you can expect for the present time (the default). The map shows present traffic as a blend of live and typical information. Live speeds are used wherever available and are established from real-time sensor readings. Typical speeds come from a record of average speeds, which are collected over several weeks within the last year or so. Layers also show current incident locations where available. By changing the map time, the service can also provide past and future conditions. Live readings from sensors are saved for 12 hours, so setting the map time back within 12 hours allows you to see a actual recorded traffic speeds, supplemented with typical averages by default. You can choose to turn off the average speeds and see only the recorded live traffic speeds for any time within the 12-hour window. Predictive traffic conditions are shown for any time in the future.The color-coded traffic map layer can be used to represent relative traffic speeds; this is a common type of a map for online services and is used to provide context for routing, navigation, and field operations. A color-coded traffic map can be requested for the current time and any time in the future. A map for a future request might be used for planning purposes.The map also includes dynamic traffic incidents showing the location of accidents, construction, closures, and other issues that could potentially impact the flow of traffic. Traffic incidents are commonly used to provide context for routing, navigation and field operations. Incidents are not features; they cannot be exported and stored for later use or additional analysis.Data sourceEsri’s typical speed records and live and predictive traffic feeds come directly from HERE (www.HERE.com). HERE collects billions of GPS and cell phone probe records per month and, where available, uses sensor and toll-tag data to augment the probe data collected. An advanced algorithm compiles the data and computes accurate speeds. The real-time and predictive traffic data is updated every five minutes through traffic feeds.Data coverageThe service works globally and can be used to visualize traffic speeds and incidents in many countries. Check the service coverage web map to determine availability in your area of interest. Look at the coverage map to learn whether a country currently supports traffic. The support for traffic incidents can be determined by identifying a country. For detailed information on this service, visit the directions and routing documentation and the ArcGIS Help.SymbologyTraffic speeds are displayed as a percentage of free-flow speeds, which is frequently the speed limit or how fast cars tend to travel when unencumbered by other vehicles. The streets are color coded as follows:Green (fast): 85 - 100% of free flow speedsYellow (moderate): 65 - 85%Orange (slow); 45 - 65%Red (stop and go): 0 - 45%To view live traffic only—that is, excluding typical traffic conditions—enable the Live Traffic layer and disable the Traffic layer. (You can find these layers under World/Traffic > [region] > [region] Traffic). To view more comprehensive traffic information that includes live and typical conditions, disable the Live Traffic layer and enable the Traffic layer.ArcGIS Online organization subscriptionImportant Note:The World Traffic map service is available for users with an ArcGIS Online organizational subscription. To access this map service, you'll need to sign in with an account that is a member of an organizational subscription. If you don't have an organizational subscription, you can create a new account and then sign up for a 30-day trial of ArcGIS Online.

  19. a

    Traffic Link Stats old

    • data-waikatolass.opendata.arcgis.com
    Updated Sep 6, 2022
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    Hamilton City Council (2022). Traffic Link Stats old [Dataset]. https://data-waikatolass.opendata.arcgis.com/maps/5321a95b7cce40e99f0ad8ad0f160a6c
    Explore at:
    Dataset updated
    Sep 6, 2022
    Dataset authored and provided by
    Hamilton City Council
    License

    Attribution 4.0 (CC BY 4.0)https://creativecommons.org/licenses/by/4.0/
    License information was derived automatically

    Description

    Vehicle travel time and delay data on sections of road in Hamilton City, based on Bluetooth sensor records. To get data for this dataset, please call the API directly talking to the HCC Data Warehouse: https://api.hcc.govt.nz/OpenData/get_traffic_link_stats?Page=1&Start_Date=2021-06-02&End_Date=2021-06-03. For this API, there are three mandatory parameters: Page, Start_Date, End_Date. Sample values for these parameters are in the link above. When calling the API for the first time, please always start with Page 1. Then from the returned JSON, you can see more information such as the total page count and page size. For help on using the API in your preferred data analysis software, please contact dale.townsend@hcc.govt.nz. NOTE: Anomalies and missing data may be present in the dataset.

    Column_Info

    Relationship
    
    
    
    
    
    
    
    
    
    Disclaimer
    
    Hamilton City Council does not make any representation or give any warranty as to the accuracy or exhaustiveness of the data released for public download. Levels, locations and dimensions of works depicted in the data may not be accurate due to circumstances not notified to Council. A physical check should be made on all levels, locations and dimensions before starting design or works.
    
    Hamilton City Council shall not be liable for any loss, damage, cost or expense (whether direct or indirect) arising from reliance upon or use of any data provided, or Council's failure to provide this data.
    
    While you are free to crop, export and re-purpose the data, we ask that you attribute the Hamilton City Council and clearly state that your work is a derivative and not the authoritative data source. Please include the following statement when distributing any work derived from this data:
    
    ‘This work is derived entirely or in part from Hamilton City Council data; the provided information may be updated at any time, and may at times be out of date, inaccurate, and/or incomplete.'
    
  20. N

    Motor Vehicle Collisions - Crashes

    • data.cityofnewyork.us
    • wnyc.org
    • +2more
    application/rdfxml +5
    Updated Jun 27, 2025
    + more versions
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    Police Department (NYPD) (2025). Motor Vehicle Collisions - Crashes [Dataset]. https://data.cityofnewyork.us/Public-Safety/Motor-Vehicle-Collisions-Crashes/h9gi-nx95
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    application/rssxml, csv, tsv, application/rdfxml, xml, jsonAvailable download formats
    Dataset updated
    Jun 27, 2025
    Dataset authored and provided by
    Police Department (NYPD)
    Description

    The Motor Vehicle Collisions crash table contains details on the crash event. Each row represents a crash event. The Motor Vehicle Collisions data tables contain information from all police reported motor vehicle collisions in NYC. The police report (MV104-AN) is required to be filled out for collisions where someone is injured or killed, or where there is at least $1000 worth of damage (https://www.nhtsa.gov/sites/nhtsa.dot.gov/files/documents/ny_overlay_mv-104an_rev05_2004.pdf). It should be noted that the data is preliminary and subject to change when the MV-104AN forms are amended based on revised crash details.For the most accurate, up to date statistics on traffic fatalities, please refer to the NYPD Motor Vehicle Collisions page (updated weekly) or Vision Zero View (updated monthly).

    Due to success of the CompStat program, NYPD began to ask how to apply the CompStat principles to other problems. Other than homicides, the fatal incidents with which police have the most contact with the public are fatal traffic collisions. Therefore in April 1998, the Department implemented TrafficStat, which uses the CompStat model to work towards improving traffic safety. Police officers complete form MV-104AN for all vehicle collisions. The MV-104AN is a New York State form that has all of the details of a traffic collision. Before implementing Trafficstat, there was no uniform traffic safety data collection procedure for all of the NYPD precincts. Therefore, the Police Department implemented the Traffic Accident Management System (TAMS) in July 1999 in order to collect traffic data in a uniform method across the City. TAMS required the precincts manually enter a few selected MV-104AN fields to collect very basic intersection traffic crash statistics which included the number of accidents, injuries and fatalities. As the years progressed, there grew a need for additional traffic data so that more detailed analyses could be conducted. The Citywide traffic safety initiative, Vision Zero started in the year 2014. Vision Zero further emphasized the need for the collection of more traffic data in order to work towards the Vision Zero goal, which is to eliminate traffic fatalities. Therefore, the Department in March 2016 replaced the TAMS with the new Finest Online Records Management System (FORMS). FORMS enables the police officers to electronically, using a Department cellphone or computer, enter all of the MV-104AN data fields and stores all of the MV-104AN data fields in the Department’s crime data warehouse. Since all of the MV-104AN data fields are now stored for each traffic collision, detailed traffic safety analyses can be conducted as applicable.

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data.lacity.org (2025). Open Data Website Traffic [Dataset]. https://catalog.data.gov/dataset/open-data-website-traffic

Open Data Website Traffic

Explore at:
Dataset updated
Jun 21, 2025
Dataset provided by
data.lacity.org
Description

Daily utilization metrics for data.lacity.org and geohub.lacity.org. Updated monthly

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