Retail Sales in Turkey increased 14.30 percent in September of 2025 over the same month in the previous year. This dataset provides the latest reported value for - Turkey Retail Sales YoY - plus previous releases, historical high and low, short-term forecast and long-term prediction, economic calendar, survey consensus and news.

This statistic displays the value of the multi-channel online retail market in Turkey in 2019, broken down by category. Electronics had the highest share of the multi-channel online retail market amounting to ************ Turkish lira. Entertainment and culture accounted for ********************* Turkish lira, representing the lowest share of the market in 2018.

Key information about Turkey Retail Sales Growth

• Turkey Retail Sales grew 11.2 % YoY in Dec 2023, compared with a 13.0 % increase in the previous month.
• Turkey Retail Sales Growth YoY data is updated monthly, available from Jan 2011 to Dec 2023, with an average growth rate of 5.4 %.
• The data reached an all-time high of 41.7 % in Apr 2021 and a record low of -19.6 % in Apr 2020.
• In the latest reports, Car Sales of Turkey recorded 119,690.0 units in Oct 2025, representing a growth of 19.2 %.

This statistic presents the market volume of multichannel online retail in Turkey from 2013 to 2019, by retail category. Electronics had the largest share in multichannel online retail at ********* Turkish lira in 2019, which marked a rise on the year prior. Apparel and footwear retail followed electronics and realized a volume of *********** Turkish lira in 2019.

Turkey retail sector is forecast to grow at a CAGR of 9.9% between 2016 and 2021 to reach TL 1,011.2bn, increasing by TL379.2bn. Online retail sales in the country have recorded strong growth at a CAGR of 23.5% between 2011-2016 and reached TL9.4 billion in 2016. .

USD 3.12 Billion in 2024; projected USD 5.61 Billion by 2033; CAGR 6.76%.

In 2022, BIM had the highest market share among the leading organized grocery retail stores in Turkey, with **** percent share. This was followed by A 101 with over ** percent market share.

Turkey Retail E Commerce Market is expected to grow during 2025-2031

Content

This data is collected from a Turkish retail company. Time period is beginning from 2017 to the end of 2019.

File descriptions

• sales.csv - Train data. Daily sales data covering 2017-2019.
• product_hierarchy.csv - Data containing the hierarchy and sizes of the products.
• store_cities.csv - Data containing the city, type and size information of the stores.

Column descriptions

• store_id - The unique identifier of a store.
• product_id - The unique identifier of a product.
• date - Sales date (YYYY-MM-DD)
• sales - Sales quantity
• revenue - Daily total sales revenue
• stock - End of day stock quantity
• price - Product sales price
• promo_type_1 - Type of promotion applied on channel 1
• promo_bin_1 - Binned promotion rate for applied promo_type_1
• promo_type_2 - Type of promotion applied on channel 2
• promo_bin_2 - Binned promotion rate for applied promo_type_2
• promo_discount_2 - Discount rate for applied promo type 2
• promo_discount_type_2 - Type of discount applied
• product_length - Length of product
• product_depth - Depth of product
• product_width - Width of product
• hierarchy1_id
• hierarchy2_id
• hierarchy3_id
• hierarchy4_id
• hierarchy5_id
• storetype_id
• store_size
• city_id
• train_or_test - rows with train tag will be used to train KNNRegressor and rows with test tag will be used for accuracy calculation

The sales volume of retail trade generally increased in Turkey from 2010 to 2023. The figures are presented in index form with a reference year of 2015 equal to 100. As of 2023, the sales volume of retail trade sales amounted to ***** index score.

E-commerce companies sell various goods and associated services through online portals, either on websites, mobile apps or integrated into social media platforms. Internet access across Europe continues to accelerate, with the vast majority of countries boasting usage rates of over 80% of the population. The spread of fast broadband and mobile data has enabled rising numbers of Europeans to engage in e-shopping. Over the five years through 2025, e-commerce revenue is slated to climb at a compound annual rate of 4% to reach €352.5 billion. E-tailers benefit from lower overhead costs than bricks-and-mortar stores, enabling them to offer highly competitive prices and draw sales away from traditionally popular establishments like department stores. E-tailers have taken off by leveraging these cost advantages to appeal to an increasingly price-conscious consumer base. The expansion of value-added services like buy now, pay later and fast, flexible delivery options have contributed to strong industry growth. However, the industry hasn’t been immune to recent cos-of-living pressures; sky-high inflation across much of Europe severely dented Europeans’ spending power, with drops in sales volumes affecting many online stores in 2023. Despite this, revenue continues on an upwards trajectory as inflation outweighs the drop in volume sales, contributing to forecast revenue growth of 3.9% in 2025. Looking forwards, rising internet penetration will continue to provide a growing market for e-tailers, driving revenue upwards at a projected compound annual rate of 6.3% over the five years through 2030 to reach €478.9 billion. E-tailers will continue to adapt their business practices and product selections to reflect the ever-growing level of environmental awareness. Delivery fleets will become fully electrified for many companies, while increasingly stringent waste regulations will force companies to adopt biodegradable or recyclable packaging in the coming years. Still, online retailers must innovate to compete with rival Asian companies like Temu as these competitors increasingly penetrate European markets. The integration of Gen AI and data analytics will transform business operations, making them more efficient and helping to lower wage costs, supporting profitability.

European supermarkets’ revenue is forecast to inch upwards at a compound annual rate of 0.6% over the five years through 2025 to reach €1.7 trillion. European supermarkets face intense price competition amid lingering cost pressures. Though EU food inflation stabilised at 2.7% in April 2025 according to Eurostat, consumer focus on value remains high. Discounters like Aldi and Lidl continue to gain share as shoppers seek lower prices. Supermarkets are investing heavily in price-matching schemes, though sustaining these is financially challenging. Tesco and Sainsbury’s have begun scaling back such initiatives, while Asda has abandoned its price match strategy. Private label growth is reshaping the sector, with sales reaching €352 billion in 2024, the Private Label Manufacturers Association (PLMA) notes. Retailers are diversifying these ranges to balance value, quality and margins. Smarter product mixes are emerging as retailers prioritise local sourcing and premium niches to build loyalty. Strategies like Sainsbury’s ‘Supporting British’ and Mercadona’s local sourcing model resonate with values-driven shoppers. Loyalty programmes have become a strategic pillar, offering personalisation and margin-friendly growth. Programmes like Tesco Clubcard and Carrefour+ drive retention and profitability beyond price wars. Finally, rising labour costs add further pressure. Recent minimum wage increases across Europe have prompted supermarkets to pursue automation, cost savings, and operational efficiencies to protect profitability in an evolving retail landscape. In 2025, revenue is expected to grow at 0.9%, while profit is expected to reach 5.2%, a minor drop from 5.6% in 2020, thanks to intense price competition. Over the five years through 2030, supermarkets’ revenue is slated to climb at a compound annual rate of 2.9% to €2 trillion. Private label growth remains a structural trend while health, convenience and on-the-go meals are driving new demand, particularly among younger shoppers. Supermarkets must diversify their ranges to capture this growth, blending value, quality and functionality. Convenience is also fuelling an ongoing channel shift. Online grocery sales remain, with consumers willing to pay premiums for faster delivery. Retailers are scaling up e-commerce, partnering with delivery apps and innovating store formats to meet demand for flexibility. Smaller urban stores, hybrid models and grocerants are gaining traction. Supermarkets are accelerating investment in automation and AI to boost efficiency and margins. Personalised loyalty schemes are driving customer retention, while automation in warehouses and stores enhances productivity. Trials in drone delivery and robotic shelf scanning signal further innovation. Consolidation and integration are key to navigating sustained margin pressure. Larger grocers are pursuing M&A and pan-European alliances to drive scale, while moving upstream into food production for resilience. Supermarkets that adapt rapidly – blending private labels, convenience, technology and scale – will outperform in Europe’s increasingly competitive grocery landscape.

Turkey luxury retail and e-commerce market valued at USD 3 billion, driven by rising disposable incomes, growing middle class, and e-commerce growth, with key segments in fashion apparel and online retail.

Turkey sports equipment and fitness retail market is valued at USD 2.5 Bn, driven by health awareness, fitness trends, and e-commerce growth. Key segments include fitness equipment and individual consumers.

Graph and download economic data for Business Tendency Surveys: Volume of Stocks: Economic Activity: Retail Trade, Except of Motor Vehicles and Motorcycles: Current for Turkiye (TURBRVSLV02STSAM) from Jan 2011 to Sep 2025 about stocks, Turkey, retail trade, business, sales, and retail.

Discover the booming Turkish e-commerce market! This comprehensive analysis reveals key trends, growth drivers, and challenges impacting leading players like Amazon and Trendyol. Learn about market size, CAGR, and future projections for 2025-2033. Recent developments include: January 2022: Trendyol, Turkey's leading e-commerce company, has expanded its strategic partnership with Couchbase. With Couchbase as its database foundation, Trendyol gets the performance and scale required for its applications, including its online shopping cart, delivery tracking, product catalog, coupons, claims, inventory management, pre-order, and customer personalization.. Key drivers for this market are: Growing Penetration of the Internet in Turkey, Increase in Online Shopping; Rapid Increase in Mobile Traffic from B2C e-commerce Websites. Potential restraints include: Migration of Retail Processes from On-Premise to Cloud is a Major Challenge. Notable trends are: Fashion Industry to have a Significant Growth in the Country.

After the coronavirus (COVID-19) pandemic and the lockdowns in Turkey, online shopping gained significant momentum. The share of e-commerce in the total retail increased from **** percent in 2016 and 2017 to **** percent in 2023 in Turkey.

Graph and download economic data for Business Tendency Surveys: Composite Business Confidence: Economic Activity: Retail Trade, Except of Motor Vehicles and Motorcycles for Turkiye (TURBRCICP02STSAM) from Jan 2011 to Sep 2025 about composite, Turkey, retail trade, business, sales, and retail.

The contoso_TR.accdb dataset is a Microsoft Access relational database representing a localized version of the well-known Contoso retail business scenario, tailored for the Turkish market (TR). It provides a rich, realistic sample of sales, product, customer, and financial data that can be used for learning, reporting, and analytics purposes.

🧾 Dataset Description This dataset simulates the operations of Contoso Ltd., a fictitious retail company that sells electronic products and accessories through various sales channels across Turkey. The database is designed to support a wide range of data-driven tasks such as:

Data modeling and relationship design

SQL querying and data transformation

Business intelligence and reporting

Dashboard creation using Power BI or Excel

Training in Access VBA and macros

🌍 Localization Language: Turkish (column names and values are adapted)

Currency: Turkish Lira (₺)

Region: Turkey-specific location data (e.g., cities, regions, and stores)

Date format: gg.aa.yyyy (Turkish date format)

✅ Use Cases Practicing Access SQL queries

Creating forms and reports in Microsoft Access

Developing ETL pipelines using sample business data

Preparing Power BI dashboards with Turkish-language data

Learning how to normalize and relate data in a business context

📌 Notes The dataset is static and does not reflect real-time data.

No real customer information is included; all data is synthetic.

It is ideal for educational and demonstration purposes.

If you'd like, I can help you:

Design a Power BI report using this dataset

Convert it to SQL Server or another format

Write SQL queries to extract business insights

This report is the result of Canadean’s extensive market research covering Turkey Value, Variety Stores and General Merchandise Retailers. It provides detailed historic and forecast sales value of the market at channel level. "Value, Variety Stores and General Merchandise Retailers in Turkey: Market Snapshot to 2017" provides a top-level overview and detailed insight into the operating environment of Turkey retail industry. It is an essential tool for companies active across Turkey retail value chain and for new players considering entering the market. Read More