As of May 2025, users between the ages of ************** accounted for the biggest share of Twitch.tv users worldwide. During the measured period, users in this age group amounted to over ** percent of Twitch online audiences. Users aged between *************** were the second largest demographic accessing with Twitch.

As of May 2025, more than ************ online visitors to streaming platform Twitch.tv were male. Women only accounted for *****percent of global desktop visitors to Twitch.tv. Twitch is a popular platform for video gaming live streams.

When it comes to distribution of Twitch users in the United States, 37 percent of female consumers fall into this category in the U.S.Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than 2,000,000 interviews.

We'll tailor a Twitch dataset to meet your unique needs, encompassing streamer profiles, viewer engagement metrics, streaming times, demographic data of viewers, follower counts, chat statistics, and other pertinent metrics.

Leverage our Twitch datasets for diverse applications to bolster strategic planning and market analysis. Scrutinizing these datasets enables organizations to grasp viewer preferences and streaming trends, facilitating nuanced content development and engagement initiatives. Customize your access to the entire dataset or specific subsets as per your business requisites.

Popular use cases involve optimizing content strategy based on streamer performance and viewer engagement, enhancing marketing strategies through targeted audience segmentation, and identifying and forecasting trends in the streaming community to stay ahead in the digital entertainment landscape.

As of May 2020, users in their teens and twenties accounted for more than three-quarters of Twitch's active app user accounts in the United States. According to recent data users aged 20 to 29 years, accounted for 40.6 percent of the video streaming app's user base on the Android platform.

This statistic illustrates the distribution of Twitch users in the United States. As of December 2024, * percent of 18 - 19 year old consumers do so in the U.S. This is according to exclusive results from the Consumer Insights Global survey which shows that ** percent of 20 - 29 year old customers also fall into this category.Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than ********* interviews.

This is a dataset of users consuming streaming content on Twitch. It contains all streamers, and all users connected in their respective chats, every 10 minutes for 43 days.

Basic statistics Users: 100k Streamers: 162.6k Interactions: 3M Time steps: 6148

Metadata Start and stop times are provided as integers and represent periods of 10 minutes. Stream ID could be used to retrieve a single broadcast segment from a streamer.

• User ID (anonymized)
• Stream ID
• Streamer username
• Time start
• Time stop

In May 2023, an online survey in the United States found that only six percent of respondents used live-streaming platform Twitch. Despite low usage, Twitch appeared to be more popular among users aged between 18 and 34 years, as 13 percent of users in this demographic reported using the popular livestreaming platform to watch sports and replays. In comparison, viewership among U.S. users aged between 35 and 44 years reached approximately 10 percent of respondents.

Twitch is an online video streaming service which allows eSports and gaming fans to watch their favorite gamers play a variety of online video games. In 2022, there were around 33.2 million Twitch users in the United States and this figure is estimated to rise to 36.7 million by 2025.

According to a survey of social media users conducted in the United Kingdom between April 2023 and March 2024, livestreaming and social video platform for gamers was used by approximately ** percent of the users aged between 18 and 29 years. In UK social media users aged between 30 and 49 years, Twitch usage interested approximately eight percent of respondents.

Streaming platform Twitch is an online traffic powerhouse and has set some impressive viewing figures. As of April 2025, the highest number of peak viewers (PV) for any individual stream stood at 6.7 million. This record was set by Spanish streamer ibai during the fourth edition of his popular streamer boxing event, La Velada del Año IV, in July 2024.

More men than women used Twitch in Poland in 2023, with most users between the ages of seven to 14 as well as age between 15 to 24.

According to a survey conducted in March 2024, 12 percent of U.S. adults aged 18 to 34 reported that they watched live stream videos several times a day. However, 17 percent of U.S. adults aged 35 to 54 reported that they never watched live stream videos. Only 13 percent of U.S. adults 55 and older watched live stream videos several times a day.

Going live: meet the streamers In May 2024, American YouTuber and gamer KaiCenat was the leading Twitch streamer worldwide – with 19.5 million hours watched in the previous 30 days. As in the case of their audiences, most live streamers topping the ranking were men as of February 2022: less than one in 10 of the leading streamers on Twitch, YouTube, and Facebook gaming was a woman. Rivers_gg was the leading female streamer on Twitch, with 8.88 million hours between January and May 2023, while Texas-based Amouranth ranked fourth with 6.44 million hours watched by global users in the first months of 2023. The streamer made news when she decided to join Kick exclusively, becoming the platform’s leading female streamer in July 2023 with around 500 thousand hours watched during the month.

Kick positioning Kick is a live streaming platform launched at the end of 2022 to compete with market leader YouTube Gaming and Amazon-backed Twitch. In the first quarter of 2023, Kick slid into the ranking of the most popular global live streaming platforms, with over 58 million hours watched by global users. While the number remains less significant when compared to the eight billion hours watched generated by YouTube, as well as the five billion hours watched cranked up by Twitch, Kick has been aggressively marketing itself as a creators’ hub in order to attract more creative talents. In mid-August 2023, the company announced the opening of their first Creator Incentive program, designed to boost emerging streamers’ popularity and increase the platform’s visibility.

In May 2024, global online audiences watched almost 54 million hours of livestreamed content on Twitch. This represents a small decreased compared to January 2024, when global twitch viewers watched 61 million hours of content on the platform.

As of March 2025, approximately ** percent of Twitch users in the United Kingdom were aged between 20 and 29 years. By comparison, *********** UK users engaging with the popular live streaming platform were between 30 and 39 years.

In May 2023, an online survey in the United States found that only six percent of respondents used live-streaming platform Twitch. Overall, 10 percent of male respondents reported engaging with the popular video gaming platform to watch live streaming of sports games and replays, while only two percent of women in the United States reported doing the same during the examined period.

In March 2025, video streaming platform Twitch had approximately 7.2 million active streamers, down from a peak of 9.89 million in January 2021. The platform experienced a boom during the COVID-19 pandemic, when many new users used the platform to connect with friends or try their hand at livestreaming. However, this trend normalized again towards the end of the year, and the streaming space has also grown more competitive as platforms apart from Twitch have evolved to attract streamers and viewers. Popular content categories on Twitch In 2024, most of the leading content categories on Twitch were all gaming-related – except for the top spot: Just Chatting. The general conversation category accumulated 2.8 billion hours of viewing time in the measured period. In March 2025, global Twitch audiences spent around 275 million hours watching Just Chatting content on Twitch, with the average viewer count of such content reaching 347 thousand. HasanAbi was the most popular Just Chatting streamer on Twitch in the most recently measured month. Game streamers Twitch is very popular with gamers and gaming audiences, and the ranking of the most popular Twitch streamers reflects this. Ninja (real name: Richard Tyler Blevins), the top-ranked streamer on Twitch, had 19.2 million followers in April 2025. Ninja saw a meteoric rise to fame when he was one of the first top-ranked players to stream the then-newly released Fortnite Battle Royale at the end of 2017. Second-ranked ibai (real name: Ibai Llanos Garatea) was ranked second with 17.29 million followers on Twitch. With more than 9.37 million followers, Imane Anys, better known as Pokimane, was the only woman among the most-followed Twitch streamers worldwide. Overall, women only accounted for nine percent of the top-ranked Twitch channels.

As of April 2025, YaraskyGaming was the most-followed Dutch-language Twitch streamer, with approximately 304 thousand followers. Second-ranked GameMeneer had around 270 thousand followers on the live steaming platform Twitch.

In 2024, the duration of the live streams launched on Twitch experienced an overall growth. Streamers that had an audience between 10,000 and 50,000 users saw an increase in their views, going from 4,000 views on average in 2023 to 4,700 views in 2024, up by 16 percent year-over-year. In comparison, account that had more than 50,001 followers saw their average views decrease drastically: from 40,200 views in 2023, to 26,300 views in 2024.

The B2C video live streaming platform market is experiencing explosive growth, with a market size of $81.82 billion in 2025 and a projected Compound Annual Growth Rate (CAGR) of 18.4% from 2025 to 2033. This surge is driven by several key factors. The increasing penetration of high-speed internet and mobile devices provides widespread access, fueling user adoption. Simultaneously, the rise of social media platforms incorporating live streaming features, and the expanding popularity of e-commerce live streams for product demonstrations and sales, have significantly broadened the market's appeal. Furthermore, advancements in streaming technology, such as improved video quality and reduced latency, enhance the user experience, fostering greater engagement and attracting more viewers and streamers alike. The competitive landscape is highly dynamic, with established players like Twitch, YouTube, Facebook, and TikTok vying for market share alongside emerging regional platforms. The market’s segmentation is likely diverse, encompassing various categories based on content type (gaming, educational, entertainment), monetization models (subscriptions, advertising, donations), and target demographics (e.g., Gen Z, Millennials). Growth is expected to continue at a rapid pace through 2033, driven by further technological innovation, evolving consumer preferences, and the integration of live streaming into various aspects of daily life, from entertainment and education to shopping and social interaction. However, challenges remain. Competition for viewers and streamers will intensify, demanding continuous innovation in platform features and content offerings. Regulation and content moderation will also play crucial roles in shaping the market's trajectory, ensuring responsible use and mitigating risks associated with harmful content. Data privacy concerns and the need to maintain a positive user experience will be ongoing focuses for platforms striving for long-term success. The ongoing development of immersive technologies like VR and AR also presents both challenges and opportunities, potentially leading to new avenues for growth and revenue generation.