Social network X/Twitter is particularly popular in the United States, and as of February 2025, the microblogging service had an audience reach of 103.9 million users in the country. Japan and the India were ranked second and third with more than 70 million and 25 million users respectively. Global Twitter usage As of the second quarter of 2021, X/Twitter had 206 million monetizable daily active users worldwide. The most-followed Twitter accounts include figures such as Elon Musk, Justin Bieber and former U.S. president Barack Obama. X/Twitter and politics X/Twitter has become an increasingly relevant tool in domestic and international politics. The platform has become a way to promote policies and interact with citizens and other officials, and most world leaders and foreign ministries have an official Twitter account. Former U.S. president Donald Trump used to be a prolific Twitter user before the platform permanently suspended his account in January 2021. During an August 2018 survey, 61 percent of respondents stated that Trump's use of Twitter as President of the United States was inappropriate.
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The US has historically been the target country for Twitter since its launch in 2006. This is the full breakdown of Twitter users by country.
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These Twitter user statistics will give you the complete story of where Twitter is at today and what the future looks like for the social media company.
As of December 2022, X/Twitter's audience accounted for over *** million monthly active users worldwide. This figure was projected to ******** to approximately *** million by 2024, a ******* of around **** percent compared to 2022.
As of February 2025, micro-blogging platform X (formerly Twitter) was more popular with men than women, with male audiences accounting for 63.7 percent of global users. Additionally, users between the ages of 25 and 34 were particularly active on X/Twitter, making up more than 37 percent of users worldwide. How many people use? Although X/Twitter holds its status as a mainstream social media site, it falls short in comparison to other well-known platforms in terms of user numbers. As of early 2022, X/Twitter had around 436 million monthly active users, whilst Meta’s Facebook reached almost three billion MAU. Overall, the United States is home to over 105 million X/Twitter users, making up Twitter’s largest audience base, followed by Japan, India, and the United Kingdom, respectively. How is Twitter used? X/Twitter is utilized by its audience for many different purposes. In May 2021, over 80 percent of high-volume X/Twitter users (defined as users who tweet around 20 times per month) in the United States reported using the platform for entertainment, whilst 78 percent said they used it as a way to stay informed. High-volume X/Twitter users were far more likely to use the service as a means of expressing their opinion. Furthermore, in 2022, over half of social media users in the U.S. used Twitter as a news resource.
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This is the breakdown of Twitter users by age group.
As of February 2025, approximately 34.2 percent of X (formerly Twitter) users in the United Kingdom (UK) were women. By comparison, male users on the social network accounted for 65.8 percent of total users.
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Advertising makes up 89% of its total revenue and data licensing makes up about 11%.
As of February 2025, 24.5 percent of X (formerly Twitter) users were men aged between 25 and 34 years. Overall, almost 19 percent of users were men aged between 18 and 24 years. X has a high share of male users when compared to other popular social media platforms.
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These are the key Twitter user statistics that you need to know.
As of February 2025, 37.5 percent of X’s (formerly Twitter) global audience was aged between 25 and 34 years. The second-largest age group demographic on the platform was represented by users aged between 18 and 24 years, with a share of 32.1 percent. Users aged less than 18 years accounted for two percent of users, while those aged 50 or older accounted for roughly 7.3 percent. X is a male-dominated platform As of January 2024, more than 60 percent of X users were male. Although all mainstream social media platforms tend to have a slightly more male-skewing audience, X stands out above Instagram, Snapchat, TikTok, and Facebook when it comes to user gender demographics. Overall, Pinterest is the only mainstream platform to have a higher share of female users. X Blue for you It is not uncommon for social media users to now have the chance to become subscribers of their chosen online networks for a monthly fee. X Blue is a subscription service from X that gives users special benefits and features. A blue verification mark, edit post functionality, fewer ads, priority ranking in chats, and longer video upload times are some of the perks offered.
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The platform is male-dominated with 68.1% of all Twitter users being male. Just 31.9% of Twitter users are female.
In February 2025, X/Twitter was much more popular with male users in the Nordics than female users. In Sweden, men made up 72.1 percent of X/Twitter's audience, whilst in the Greenland, men accounted for 78.1 percent of users. Overall, Finland had the largest share of female X/Twitter users, who made up just under 41 percent of the platform's user base.
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Twitter is ranked as the 12h most popular social media site in the world. The platform currently has 611 million active monthly users.
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With over 611 million monthly active users, building a huge Twitter following is not an easy task. These are the top 25 accounts with the most followers on Twitter right now.
How high is the brand awareness of Twitter in the United States?When it comes to social media users, brand awareness of X is at **% in the United States. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Twitter in the United States?In total, **% of U.S. social media users say they like X. What is the usage share of Twitter in the United States?All in all, **% of social media users in the United States use X.How loyal are the users of Twitter?Around **% of social media users in the United States say they are likely to use X again. What's the buzz around Twitter in the United States?In April 2025, about **% of U.S. social media users had heard about X in the media, on social media, or in advertising over the past four weeks.
As of February 2025, Twitter's advertising reach in South Korea skewed around ** percent in favor of female users, while the remaining ** percent consisted of male users. Twitter has a potential reach of about ** million people in South Korea, which amounts to roughly ** percent of the total population.
In 2021, messaging and video sharing platform Snapchat was more popular than TikTok among Gen Z users in the United States. TikTok counted around 37 million users who were born between 1997 and 2012, while Instagram reported around 33 million users in the same period. Snapchat, which counted 42 million Gen Z users, is projected to reach 49.5 million users in the examined demographic by 2025. Overall, platforms such as Pinterest, Twitter and Reddit had significantly less users amongst this age group.
Market leader Facebook accounted for 59 percent of all social media site visits in Canada in March 2025. Overall, Pinterest ranked second with 15.76 percent of all Canadian social media site visits across desktop and mobile devices. X (formerly Twitter) ranked third, accounting for 9.68 percent.
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Description
The MIGR-TWIT Corpus is a multilingual corpus of tweets about the topic of migration in Europe. Within the framework of the collaborative research project OLiNDiNUM (Observatoire LINguistique du DIscours NUMérique, Linguistic Observatory of Online Debate) the MIGR-TWIT Corpus is created with the aim of developing language databases of online debate. Considering the global issue of migration in line with British and French political contexts of last dozen years from 2011 to 2022, the corpus consists of two sub-corpora:
FR-R-MIGR-TWIT-2011-2022 Corpus for French language data (1 January 2011 - 30 June 2022) and
UK-R-MIGR-RA-TWIT-2012-2022 Corpus for English language data (1 January 2012 - 5 September 2022)
Using the Twitter API v2 Academic Research, tweets containing at least one occurrence of migration or refugee related words are retrieved automatically from 28 right and far-right political figures and parties. The whole corpus contains 18,233 tweets and 533,198 words.
Scientific reference:
Pietrandrea, P., Battaglia, E. (2022). “Migrants and the EU”. The diachronic construction of ad hoc categories in French far-right discourse. Journal of Pragmatics 192, 139-157.
Blandino, G. (2023). 10 years of public debate on immigration: combining topic modeling and corpus linguistics to examine the British (far-)right discourse on Twitter, MA University of Wolverhampton
Jeon, S. (2025). Le discours numérique sur l'immigration en France entre 2011 et 2022. Une analyse de corpus (Online Discourse on Immigration in France between 2011 and 2022. A Corpus Analysis), PhD Thesis, Université de Lille, France.
Contents
The whole corpus contains two CSV Zip files (tabular format) corresponding to each sub-corpus. The complete corpus is presented in two versions, one version with the tweet identifier (data_id) and the text of the tweet (data_text) as a header (folders named FR-R-MIGR-TWIT-2011-2022_textonly and UK-R-MIGR-RA-TWIT-2012-2022_textonly, respectively composed of 12 and 11 Zip files of every single year), and the other version with all tweet fields information included as a header, such as the posting date (data_created_at), the username (author_name), the number of retweets (data_public_metrics_retweet_count), etc., with two folders named FR-R-MIGR-TWIT-2011-2022_meta and UK-R-MIGR-RA-TWIT-2012-2022_meta. Detailed information for each sub-corpus is illustrated below.
1. FR-R-MIGR-TWIT-2011-2022
Language: FR
Coverage: 16 user accounts; 11,761 tweets; 358,491 words
Time of data collection: start=2011-01-01; end=2022-06-30
Keywords: words derived from a latin root “migr” of migrare
Corpus composition:
Political figure/party | Username | Tweets | Year concerned | |
---|---|---|---|---|
1 | Michel Barnier | @MichelBarnier | 31 | 2017-22 |
2 | Valérie Pécresse | @vpecresse | 81 | 2017-22 |
3 | Rassemblement National | @RNational_off | 3,347 | 2017-22 |
4 | Nicolas Dupont-aignan | @dupontaignan | 663 | 2011-22 |
5 | Éric Ciotti | @ECiotti | 1,007 | 2012-22 |
6 | Christian Estrosi | @cestrosi | 137 | 2011-22 |
7 | Marine Le Pen | @MLP_officiel | 1,650 | 2011-22 |
8 | Valérie Boyer | @valerieboyer13 | 837 | 2012-22 |
9 | Florian Philippot | @f_philippot | 485 | 2012-22 |
10 | Xavier Bertrand | @xavierbertrand | 70 | 2017-22 |
11 | Marion Maréchal | @MarionMarechal | 479 | 2012-17,19-22 |
12 | Philippe Meunier | @Meunier_Ph | 245 | 2013-22 |
13 | Jordan Bardella | @J_Bardella | 1,095 | 2013-22 |
14 | Nicolas Bay | @NicolasBay_ | 1,260 | 2017-22 |
15 | Emmanuel Macron | @EmmanuelMacron | 72 | 2017-22 |
16 | Éric Zemmour | @ZemmourEric | 302 | 2019-22 |
17 | Jean Messiha* | Banned from Twitter (since July 2021) | - | - |
*Before the launching of Twitter API v2 Academic Research, migr-tweets were collected from the database of Europresse.com including 1,453 tweets of Jean Messiha as part of the reference study (Pietrandrea & Battaglia 2022). However, the Twitter account in question has been permanently banned since July 2021. For our data collection using the Twitter API started in September 2021, we could not access this account. Therefore, we decided not to include his tweets in the FR-R-MIGR-TWIT-2011-2022 for the sake of consistency with the rest of twitter data that are automatically retrieved.
The sub-corpus FR-R-MIGR-TWIT-2017-2022 is developed, annotated and analyzed as part of a doctoral thesis in progress (Jeon, 2025) with the aim of studying the semantic construction of migr-lexicon over the period between 2011 and 2022.
2. UK-R-MIGR-RA-TWIT-2012-2022
Created at: 2022-09-06
Language: EN
Coverage: 12 user accounts; 6,472 tweets; 174,707 words
Time of data collection: start=2012-01-01; end=2022-09-05
Keywords: words derived from a latin root “migr” of migrare in addition to the keywords “refugee(s)” and “asylum”.
Corpus composition:
Political figure/party | Username | Tweets | Year concerned | |
---|---|---|---|---|
1 | David Cameron | @David_Cameron | 32 | 2012-22 |
2 | Amber Rudd | @AmberRuddUK | 29 | 2012-22 |
3 | Sajid Javid | @sajidjavid | 84 | 2012-22 |
4 | Boris johnson | @BorisJohnson | 80 | 2015-22 |
5 | Priti Patel | @pritipatel | 304 | 2012-22 |
6 | UK Home Office | @ukhomeoffice | 909 | 2012-22 |
7 | Nigel Farage | @Nigel_Farage | 1,010 | 2012-22 |
8 | Richard Tice | @TiceRichard | 180 | 2013-22 |
9 | UKIP | @UKIP | 2,746 | 2012-22 |
10 | Neil Hamilton | @NeilUKIP | 252 | 2013-22 |
11 | Nick Griffin | @NickGriffinBU | 542 | 2012-22 |
12 | Robin Tilbrook | @RobinTilbrook | 304 | 2012-22 |
2 out of 12 accounts are official accounts belonging to the” UK Home Office” department and the “UKIP” (United Kingdom Independence Party) party. 10 out of 12 accounts are political figures’ accounts.
The corpus UK-R-MIGR-RA-TWIT-2012-2022 will be exploited for the following master’s thesis: Blandino, G. (2023). 10 years of public debate on immigration: combining topic modeling and corpus linguistics to examine the British (far-)right discourse on Twitter, MA University of Wolverhampton.
Social network X/Twitter is particularly popular in the United States, and as of February 2025, the microblogging service had an audience reach of 103.9 million users in the country. Japan and the India were ranked second and third with more than 70 million and 25 million users respectively. Global Twitter usage As of the second quarter of 2021, X/Twitter had 206 million monetizable daily active users worldwide. The most-followed Twitter accounts include figures such as Elon Musk, Justin Bieber and former U.S. president Barack Obama. X/Twitter and politics X/Twitter has become an increasingly relevant tool in domestic and international politics. The platform has become a way to promote policies and interact with citizens and other officials, and most world leaders and foreign ministries have an official Twitter account. Former U.S. president Donald Trump used to be a prolific Twitter user before the platform permanently suspended his account in January 2021. During an August 2018 survey, 61 percent of respondents stated that Trump's use of Twitter as President of the United States was inappropriate.