As of December 2022, X/Twitter's audience accounted for over *** million monthly active users worldwide. This figure was projected to ******** to approximately *** million by 2024, a ******* of around **** percent compared to 2022.

The US has historically been the target country for Twitter since its launch in 2006. This is the full breakdown of Twitter users by country.

How many people use X/Twitter?

As of the first quarter of 2019, X/Twitter averaged 330 million monthly active users, a decline from its all-time high of 336 MAU in the first quarter of 2018. As of the first quarter of 2019, the company switched its user reporting metric to monetizable daily active users (mDAU).

X/Twitter

X/Twitter is a social networking and microblogging service, enabling registered users to read and post short messages called tweets. X/Twitter messages are limited to 280 characters and users are also able to upload photos or short videos. Tweets are posted to a publicly available profile or can be sent as direct messages to other users.

Part of the social platform’s appeal is the ability of users to follow any other user with a public profile, enabling users to interact with celebrities who regularly post on the social media site. Currently, the most-followed person on Twitter is singer Katy Perry with more than 107 million followers. Twitter has also become an important communications channel for governments and heads of state – U.S. President Donald Trump was the most-followed world leader on Twitter, followed by Pope Francis and Indian Prime Minister Narendra Modi.

Despite the widespread usage among the rich and famous, the decline in active users has not been impressing investors as the platform is largely reliant on delivering advertising to users in order to generate revenues. Twitter’s company revenue in 2018 amounted to three billion U.S. dollars, up from 2.44 billion in the preceding fiscal year. Twitter was only recently able to report a positive annual result for the first time, when the company generated 1.2 billion U.S. dollars in net income in 2018.

This is the breakdown of Twitter users by age group.

Social network X/Twitter is particularly popular in the United States, and as of February 2025, the microblogging service had an audience reach of 103.9 million users in the country. Japan and the India were ranked second and third with more than 70 million and 25 million users respectively. Global Twitter usage As of the second quarter of 2021, X/Twitter had 206 million monetizable daily active users worldwide. The most-followed Twitter accounts include figures such as Elon Musk, Justin Bieber and former U.S. president Barack Obama. X/Twitter and politics X/Twitter has become an increasingly relevant tool in domestic and international politics. The platform has become a way to promote policies and interact with citizens and other officials, and most world leaders and foreign ministries have an official Twitter account. Former U.S. president Donald Trump used to be a prolific Twitter user before the platform permanently suspended his account in January 2021. During an August 2018 survey, 61 percent of respondents stated that Trump's use of Twitter as President of the United States was inappropriate.

The platform is male-dominated with 68.1% of all Twitter users being male. Just 31.9% of Twitter users are female.

In early 2025, something fascinating happened at a small community center in suburban Ohio. A town hall meeting about local road closures suddenly went viral, not because of the topic, but because a 74-year-old attendee live-tweeted the entire event using her iPad. Within hours, her posts racked up thousands of...

These are the key Twitter user statistics that you need to know.

X/Twitter has experienced a turbulent year since Elon Musk came close to purchasing the company, which has in turn raised concerns about the number of bots on the platform. Nevertheless, user numbers have continued to rise. In the last reported quarter, the number of global monetizable daily active users (mDAU) on X/Twitter amounted to 237.8 million users, up from 229 million mDAU in the previous quarter.

Overall, this is an increase in mDAU of over 15 percent when compared to the same quarter of the previous year. In addition, monetizable daily active users in the United States also increased, and throughout June and July 2022, X Premium rolled out an increase in the cost of its membership for new subscribers.

Who is using X/Twitter?

As of the beginning of 2022, men made up 56.4 percent of all X/Twitter users worldwide. Users between the ages of 25 and 34, who accounted for 38.5 percent of X/Twitter's global audience, made up the largest audience share. Moreover, one-fifth of users worldwide were between the ages of 35 and 49, indicating that the platform is not so popular amonst younger audiences. In 2021, Generation Z X/Twitter users in the United States spent more time on other major social networks, such as TikTok, YouTube, and Instagram than they did on Twitter.

X/Twitter and advertising

In 2021, X/Twitter’s annual revenue increased steeply, generating more than five billion U.S. dollars in total, with the vast majority of revenue coming from advertising. Overall, almost a quarter of global marketers said they planned to increase their spending on X/Twitter in 2022, whilst the majority said they did not plan to change their expenditure on the platform. In recent years, X/Twitter almost tripled its advertising expenditure, boosting ad spending from 56 million U.S. dollars in 2020 to over 167 million U.S. dollars in 2021.

With over 611 million monthly active users, building a huge Twitter following is not an easy task. These are the top 25 accounts with the most followers on Twitter right now.

As of February 2025, 24.5 percent of X (formerly Twitter) users were men aged between 25 and 34 years. Overall, almost 19 percent of users were men aged between 18 and 24 years. X has a high share of male users when compared to other popular social media platforms.

In the second quarter of 2022, monetizable daily active users (mDAU) of X/Twitter based in the United States amounted to 14.5 million, up by 4.5 million compared to the second quarter of 2021. Worldwide users of the micro-blogging platform increased by over 15 percent within one year.

The US has the largest number of Twitter users with over a 100 million users. They account for about 16.7% of all Twitter users worldwide.

During the first half of 2024 there were 34,497 pieces of content removed from X due to personal privacy violations, which include the publishing or sharing of other people's private information. These types of violations are also known as doxxing. Overall, 30,450 of these pieces of content were reported manually by users of the platform.

Twitter is ranked as the 12h most popular social media site in the world. The platform currently has 611 million active monthly users.

According to a survey conducted in March 2023, 69 percent of female X/Twitter users had taken a break from the platform for several weeks or more in the past 12 months, compared to 54 percent of male users. Overall 46 percent of male users reported they had not taken a break from X/Twitter within the past year.

One of the biggest advantages of Twitter is the speed at which information can be passed around. People use Twitter primarily to get news and for entertainment. This is the breakdown of why people use Twitter today.

This statistic shows a timeline with the amount of monthly active international Twitter users as of the first quarter of 2019. Excluding the United States, the number of monthly active international Twitter users amounted to 262 million as of the most recent quarter. In total, Twitter had 330 million global monthly active users.

According to a survey conducted in March 2023, 40 percent of X (formerly Twitter) users reported it was extremely or very likely that they would still be using the platform in a year's time. Overall, 35 percent said it was somewhat likely, and one-quarter of respondents stated it was not very likely, or not likely at all.

Introduction

X User Statistics: Commonly referred to as Twitter, it ranks among the largest social media platforms globally. With more than 619 million active users each month across the globe, it is unsurprising that it has considerable influence. In 2023, Elon Musk acquired Twitter and subsequently rebranded it as X.

Following this transition from Twitter to X, the platform has experienced a steady increase in its global user base, even in the face of market difficulties. In 2025, the number of X users worldwide is expected to reach 440.2 million, indicating a 2.6% annual growth from 2024.

Although this growth is slower than in previous years, it signifies a consistent upward trend. The platform achieved a notable milestone in 2023, exceeding 400 million users for the first time, with a recorded total of 415.3 million users, a 4.5% rise from the year before. While the acquisition of Twitter was regarded as an argumentative decision at the time, X continues to show growth and developing patterns within its user demographic.