As of February 2025, 37.5 percent of X’s (formerly Twitter) global audience was aged between 25 and 34 years. The second-largest age group demographic on the platform was represented by users aged between 18 and 24 years, with a share of 32.1 percent. Users aged less than 18 years accounted for two percent of users, while those aged 50 or older accounted for roughly 7.3 percent. X is a male-dominated platform As of January 2024, more than 60 percent of X users were male. Although all mainstream social media platforms tend to have a slightly more male-skewing audience, X stands out above Instagram, Snapchat, TikTok, and Facebook when it comes to user gender demographics. Overall, Pinterest is the only mainstream platform to have a higher share of female users. X Blue for you It is not uncommon for social media users to now have the chance to become subscribers of their chosen online networks for a monthly fee. X Blue is a subscription service from X that gives users special benefits and features. A blue verification mark, edit post functionality, fewer ads, priority ranking in chats, and longer video upload times are some of the perks offered.

As of February 2025, 24.5 percent of X (formerly Twitter) users were men aged between 25 and 34 years. Overall, almost 19 percent of users were men aged between 18 and 24 years. X has a high share of male users when compared to other popular social media platforms.

The platform is male-dominated with 68.1% of all Twitter users being male. Just 31.9% of Twitter users are female.

This is the breakdown of Twitter users by age group.

As of June 2025, it was found that 33 percent of adults in the United States aged between 18 and 29 years used X (formerly Twitter). This age group was the microblogging service’s biggest audience in the United States, followed by a 25 percent usage reach among 30- to 49-year-olds. X users in the United States As of the first quarter of 2019, X had 68 million monthly active users in the United States. In the fourth quarter of 2020, the number of monetizable daily active X users in the country amounted to 37 million. As of February 2025, 63 percent of U.S. X audiences were male and 37 percent were female. According to a February 2019 survey of social media users in the United States, X was the most popular social network for news consumption. X usage in the United States X is popular among users looking to catch up and chime in on current and trending topics and live-tweet about events and media. Live-tweeting television series or sporting events is a popular user activity, and in 2018, the most popular television series based on average number of X interactions per episode was ABC’s ‘The Bachelor.’ In terms of global sporting events, it does not get much bigger than the Olympic Games. During the Winter Olympics in PyeongChang 2018, X accounted for 50 percent of stakeholder posts during the winter.

In early 2025, something fascinating happened at a small community center in suburban Ohio. A town hall meeting about local road closures suddenly went viral, not because of the topic, but because a 74-year-old attendee live-tweeted the entire event using her iPad. Within hours, her posts racked up thousands of...

As of October 2025, social network X (formerly known as Twitter) was most popular in the United States, with an audience reach of approximately 99.04 million users. Japan ranked second, recording more than 71 million users on the platform. Global Twitter usage As of the second quarter of 2021, X/Twitter had 206 million monetizable daily active users worldwide. The most-followed Twitter accounts include figures such as Elon Musk, Justin Bieber and former U.S. president Barack Obama. X/Twitter and politics X/Twitter has become an increasingly relevant tool in domestic and international politics. The platform has become a way to promote policies and interact with citizens and other officials, and most world leaders and foreign ministries have an official Twitter account. Former U.S. president Donald Trump used to be a prolific Twitter user before the platform permanently suspended his account in January 2021. During an August 2018 survey, 61 percent of respondents stated that Trump's use of Twitter as President of the United States was inappropriate.

The US has historically been the target country for Twitter since its launch in 2006. This is the full breakdown of Twitter users by country.

These are the key Twitter user statistics that you need to know.

The US has the largest number of Twitter users with over a 100 million users. They account for about 16.7% of all Twitter users worldwide.

As of October 2025, micro-blogging platform X (formerly Twitter) was more popular with men than women, with male audiences accounting for 64.4 percent of global users. Additionally, users between the ages of 25 and 34 were particularly active on X/Twitter, making up more than 37 percent of users worldwide. How many people use? Although X/Twitter holds its status as a mainstream social media site, it falls short in comparison to other well-known platforms in terms of user numbers. As of early 2022, X/Twitter had around 436 million monthly active users, whilst Meta’s Facebook reached almost three billion MAU. Overall, the United States is home to over 105 million X/Twitter users, making up Twitter’s largest audience base, followed by Japan, India, and the United Kingdom, respectively. How is Twitter used? X/Twitter is utilized by its audience for many different purposes. In May 2021, over 80 percent of high-volume X/Twitter users (defined as users who tweet around 20 times per month) in the United States reported using the platform for entertainment, whilst 78 percent said they used it as a way to stay informed. High-volume X/Twitter users were far more likely to use the service as a means of expressing their opinion. Furthermore, in 2022, over half of social media users in the U.S. used Twitter as a news resource.  

Advertising makes up 89% of its total revenue and data licensing makes up about 11%.

As of September 2024, Millennials, those born between 1980 and 1994, made up ** percent of X's (formerly Twitter) user base in the United Kingdom. Overall, ** percent of users in the UK belonged to Generation X, and ** percent were of Generation Z.

Twitter is ranked as the 12h most popular social media site in the world. The platform currently has 611 million active monthly users.

This dataset includes the identifiers of sampled Twitter users, labeled by means of crowd sourcing with respect to the personal attributes of age, gender, ethnicity, family status, education, income level, and political orientation.

Demographic data prediction is powered by Demografy AI that extracts demographic data from names with 100% coverage, accuracy preview before purchase and GDPR-compliance.

Demografy is a privacy by design customer demographics prediction AI platform.

Use cases: - Social Media analytics and user segmentation - Competitor analysis - Actionable analytics about your customers to get demographic insights - Appending missing demographic data to your records for customer segmentation and targeted marketing campaigns - Enhanced personalization knowing you customer better

Core features: - Demographic segmentation - Demographic analytics - API integration - Data export

Key advantages: - 100% coverage of lists - Accuracy estimate before purchase - GDPR-compliance as no sensitive data is required. Demografy can work with only first names or masked last names

Unlike traditional solutions, you don’t need to know and disclose your customer or prospect addresses, emails or other sensitive information. You need only names of social media users. This makes Demografy privacy by design and enables you to get 100% coverage of your audience since all you need to know is names.

As of December 2022, X/Twitter's audience accounted for over *** million monthly active users worldwide. This figure was projected to ******** to approximately *** million by 2024, a ******* of around **** percent compared to 2022.

Between July and December 2024, over 335 million accounts on X (formerly Twitter) were suspended for reasons of spam or platform manipulation. User-informed labels were added to 66 million posts after being reported for spam.

An anonymised dataset with 80 profile features (including age and gender) for over 80K twitter Dutch users. The method for extracting the Demographic data is explained in the paper below: https://ieeexplore.ieee.org/document/8752947.

The features of lexical diversity are extracted using the textstat_lexdiv() function from the Quanteda library in R.

[63] "ntoken"
[64] "ntype"
[65] "document"
[66] "TTR"
[67] "C"
[68] "R"
[69] "CTTR"
[70] "U"
[71] "S"
[72] "K"
[73] "I"
[74] "D"
[75] "Vm"
[76] "Maas"
[77] "lgV0"
[78] "lgeV0"

One of the biggest advantages of Twitter is the speed at which information can be passed around. People use Twitter primarily to get news and for entertainment. This is the breakdown of why people use Twitter today.