As of December 2022, X/Twitter's audience accounted for over *** million monthly active users worldwide. This figure was projected to ******** to approximately *** million by 2024, a ******* of around **** percent compared to 2022.
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These Twitter user statistics will give you the complete story of where Twitter is at today and what the future looks like for the social media company.
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These are the key Twitter user statistics that you need to know.
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Advertising makes up 89% of its total revenue and data licensing makes up about 11%.
As of February 2025, 37.5 percent of X’s (formerly Twitter) global audience was aged between 25 and 34 years. The second-largest age group demographic on the platform was represented by users aged between 18 and 24 years, with a share of 32.1 percent. Users aged less than 18 years accounted for two percent of users, while those aged 50 or older accounted for roughly 7.3 percent. X is a male-dominated platform As of January 2024, more than 60 percent of X users were male. Although all mainstream social media platforms tend to have a slightly more male-skewing audience, X stands out above Instagram, Snapchat, TikTok, and Facebook when it comes to user gender demographics. Overall, Pinterest is the only mainstream platform to have a higher share of female users. X Blue for you It is not uncommon for social media users to now have the chance to become subscribers of their chosen online networks for a monthly fee. X Blue is a subscription service from X that gives users special benefits and features. A blue verification mark, edit post functionality, fewer ads, priority ranking in chats, and longer video upload times are some of the perks offered.
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This is the breakdown of Twitter users by age group.
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The US has historically been the target country for Twitter since its launch in 2006. This is the full breakdown of Twitter users by country.
Social network X/Twitter is particularly popular in the United States, and as of February 2025, the microblogging service had an audience reach of 103.9 million users in the country. Japan and the India were ranked second and third with more than 70 million and 25 million users respectively. Global Twitter usage As of the second quarter of 2021, X/Twitter had 206 million monetizable daily active users worldwide. The most-followed Twitter accounts include figures such as Elon Musk, Justin Bieber and former U.S. president Barack Obama. X/Twitter and politics X/Twitter has become an increasingly relevant tool in domestic and international politics. The platform has become a way to promote policies and interact with citizens and other officials, and most world leaders and foreign ministries have an official Twitter account. Former U.S. president Donald Trump used to be a prolific Twitter user before the platform permanently suspended his account in January 2021. During an August 2018 survey, 61 percent of respondents stated that Trump's use of Twitter as President of the United States was inappropriate.
How many people use X/Twitter?
As of the first quarter of 2019, X/Twitter averaged 330 million monthly active users, a decline from its all-time high of 336 MAU in the first quarter of 2018. As of the first quarter of 2019, the company switched its user reporting metric to monetizable daily active users (mDAU).
X/Twitter
X/Twitter is a social networking and microblogging service, enabling registered users to read and post short messages called tweets. X/Twitter messages are limited to 280 characters and users are also able to upload photos or short videos. Tweets are posted to a publicly available profile or can be sent as direct messages to other users.
Part of the social platform’s appeal is the ability of users to follow any other user with a public profile, enabling users to interact with celebrities who regularly post on the social media site. Currently, the most-followed person on Twitter is singer Katy Perry with more than 107 million followers. Twitter has also become an important communications channel for governments and heads of state – U.S. President Donald Trump was the most-followed world leader on Twitter, followed by Pope Francis and Indian Prime Minister Narendra Modi.
Despite the widespread usage among the rich and famous, the decline in active users has not been impressing investors as the platform is largely reliant on delivering advertising to users in order to generate revenues. Twitter’s company revenue in 2018 amounted to three billion U.S. dollars, up from 2.44 billion in the preceding fiscal year. Twitter was only recently able to report a positive annual result for the first time, when the company generated 1.2 billion U.S. dollars in net income in 2018.
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The platform is male-dominated with 68.1% of all Twitter users being male. Just 31.9% of Twitter users are female.
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Introduction
X Statistics (Twitter): X, previously referred to as Twitter, is the platform where the first tweet was posted by Jack Dorsey (the CEO of Twitter) on March 21, 2006. It took a total of 3 years, 2 months, and 1 day to achieve the significant milestone of one billion tweets on the platform.
Twitter became a publicly traded company in November 2013. Its user engagement increased a year later, with daily tweets increasing from 20,000 to 60,000 during the South by Southwest conference. Since that time, it has changed into a primary venue for users to share their daily experiences, discuss their interests, and connect with individuals globally. At that point, Twitter had approximately 200 million users.
Elon Musk acquired Twitter for $44 billion to change it into a private entity. Following this acquisition, multiple changes have occurred, including the rebranding to X. Currently, X ranks among the top six social networking applications in the United States, boasting over 500 million users worldwide.
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Twitter is ranked as the 12h most popular social media site in the world. The platform currently has 611 million active monthly users.
As of February 2025, 24.5 percent of X (formerly Twitter) users were men aged between 25 and 34 years. Overall, almost 19 percent of users were men aged between 18 and 24 years. X has a high share of male users when compared to other popular social media platforms.
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At the end of October 2022, Elon Musk concluded his acquisition of Twitter. In the weeks and months before that, several questions were publicly discussed that were not only of interest to the platform's future buyers, but also of high relevance to the Computational Social Science research community. For example, how many active users does the platform have? What percentage of accounts on the site are bots? And, what are the dominating topics and sub-topical spheres on the platform? In a globally coordinated effort of 80 scholars to shed light on these questions, and to offer a dataset that will equip other researchers to do the same, we have collected 375 million tweets published within a 24-hour time period starting on September 21, 2022. To the best of our knowledge, this is the first complete 24-hour Twitter dataset that is available for the research community. With it, the present work aims to accomplish two goals. First, we seek to answer the aforementioned questions and provide descriptive metrics about Twitter that can serve as references for other researchers. Second, we create a baseline dataset for future research that can be used to study the potential impact of the platform's ownership change.
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The US has the largest number of Twitter users with over a 100 million users. They account for about 16.7% of all Twitter users worldwide.
As of September 2023, it was found that 42 percent of adults in the United States aged between 18 and 29 years used X (formerly Twitter). This age group was the microblogging service’s biggest audience in the United States, followed by a 27 percent usage reach among 30 to 49-year-olds. X users in the United StatesAs of the first quarter of 2019, Twitter had 68 million monthly active users in the United States. In the fourth quarter of 2020, the number of monetizable daily active Twitter users in the country amounted to 37 million. As of January 2021, 61.6 percent of U.S. Twitter audiences were male and 38.4 percent were female. According to a February 2019 survey of social media users in the United States, Twitter was the most popular social network for news consumption. X usage in the United StatesTwitter is popular among users looking to catch up and chime in on current and trending topics and live-tweet about events and media. Live-tweeting television series or sporting events is a popular user activity and in 2018, the most popular television series based on average number of Twitter interactions per episode was ABC’s ‘The Bachelor’. In terms of global sporting events, it does not get much bigger than the Olympic Games. During the Winter Olympics in PyeongChang 2018, Twitter accounted for 50 percent of stakeholder posts during the Winter.
Due to the relevance of the COVID-19 global pandemic, we are releasing our dataset of tweets acquired from the Twitter Stream related to COVID-19 chatter. The first 9 weeks of data (from January 1st, 2020 to March 11th, 2020) contain very low tweet counts as we filtered other data we were collecting for other research purposes, however, one can see the dramatic increase as the awareness for the virus spread. Dedicated data gathering started from March 11th to March 29th which yielded over 4 million tweets a day.
The data collected from the stream captures all languages, but the higher prevalence are: English, Spanish, and French. We release all tweets and retweets on the full_dataset.tsv file (70,569,368 unique tweets), and a cleaned version with no retweets on the full_dataset-clean.tsv file (13,535,912 unique tweets). There are several practical reasons for us to leave the retweets, tracing important tweets and their dissemination is one of them. For NLP tasks we provide the top 1000 frequent terms in frequent_terms.csv, the top 1000 bigrams in frequent_bigrams.csv, and the top 1000 trigrams in frequent_trigrams.csv. Some general statistics per day are included for both datasets in the statistics-full_dataset.tsv and statistics-full_dataset-clean.tsv files.
More details can be found (and will be updated faster at: https://github.com/thepanacealab/covid19_twitter)
As always, the tweets distributed here are only tweet identifiers (with date and time added) due to the terms and conditions of Twitter to re-distribute Twitter data. The need to be hydrated to be used.
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Facebook vs Instagram vs Twitter Statistics: We all spend time on social media every day, but have you ever thought about which app works best for you? Whether you're running a business, creating content, or want to keep in touch and stay updated, picking the right platform makes a big difference. Facebook, Instagram, and Twitter (now known as X) all have distinct features, user types, and benefits.
Knowing how each one works can help you save time and even make more money. In this guide, "Facebook vs Instagram vs Twitter - Which is Better?†, we’ll look at what each platform does well, who uses them, and how they can help you reach your goals so you can decide which one fits your needs best.
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In recent years
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X Statistics: X (formerly called Twitter) is one of the most popular social media platforms globally. Furthermore, it consistently ranks among the top websites that are visited regularly. Likewise, short posts like tweets have become synonymous with this platform. Since Elon Musk acquired this platform, it has become an alternative to legacy news media.
Going through the X (formerly Twitter) statistics makes it possible to garner essential information that has contributed to this platform's immense popularity and learn how it works in the dynamic world of social media.
As of December 2022, X/Twitter's audience accounted for over *** million monthly active users worldwide. This figure was projected to ******** to approximately *** million by 2024, a ******* of around **** percent compared to 2022.