These are the key Twitter user statistics that you need to know.

The US has historically been the target country for Twitter since its launch in 2006. This is the full breakdown of Twitter users by country.

As of February 2025, 24.5 percent of X (formerly Twitter) users were men aged between 25 and 34 years. Overall, almost 19 percent of users were men aged between 18 and 24 years. X has a high share of male users when compared to other popular social media platforms.

According to a survey conducted in March 2023, 40 percent of X (formerly Twitter) users reported it was extremely or very likely that they would still be using the platform in a year's time. Overall, 35 percent said it was somewhat likely, and one-quarter of respondents stated it was not very likely, or not likely at all.

This is the breakdown of Twitter users by age group.

In 2022, X (formerly Twitter) generated 4.73 billion U.S. dollars in advertising revenue. This figure is expected to drop to 2.7 billion U.S. dollars by 2027. The social platform is responsible for roughly one percent of the global ad revenue. Social network platform in transition Established in 2006, California-based platform X (formerly known as Twitter) ranked among the most popular social networks worldwide by number of monthly users as of late 2023. The company has undergone a profound transformation after Elon Musk's acquisition in October 2022. After the billionaire bought the platform, advertisers and marketers have closely observed every change regarding its features and policies. Due to many contradictory developments at Twitter, industry professionals have become increasingly more cautious with their investments. A prominent example was IPG - one of the world's top five advertisers - advising its customers to temporarily abstain from putting money into the platform. Another big advertiser who has also ceased ad investment in Walmart. Social media powerhouse: Facebook In the meantime, nearly half of the responding marketing professionals named Facebook the most important social media platform for their business. The social network giant's revenue amounted to 114 billion dollars in 2022. Although the figure was roughly 60 percent of Google's ad revenue, Meta stood further ahead of X in terms of money earned through selling ad spaces.

During the first half of 2024 there were 34,497 pieces of content removed from X due to personal privacy violations, which include the publishing or sharing of other people's private information. These types of violations are also known as doxxing. Overall, 30,450 of these pieces of content were reported manually by users of the platform.

According to a survey conducted in March 2023, 69 percent of female X/Twitter users had taken a break from the platform for several weeks or more in the past 12 months, compared to 54 percent of male users. Overall 46 percent of male users reported they had not taken a break from X/Twitter within the past year.

In 2024, posts on X (formerly Twitter) generated an average of 31.46 likes, down from 37.82 likes in 2023. Mentions and reposts also declines year-over-year, and in 2024, the average post on the platform received 1.56 likes and 8.47 mentions.

The platform is male-dominated with 68.1% of all Twitter users being male. Just 31.9% of Twitter users are female.

One of the biggest advantages of Twitter is the speed at which information can be passed around. People use Twitter primarily to get news and for entertainment. This is the breakdown of why people use Twitter today.

Twitter is ranked as the 12h most popular social media site in the world. The platform currently has 611 million active monthly users.

The US has the largest number of Twitter users with over a 100 million users. They account for about 16.7% of all Twitter users worldwide.

In 2024, accounts on X (formerly Twitter) posted an average of 3.55 times per week, down from 5.73 times per week in 2023. In October 2022, Elon Musk acquired Twitter for 44 billion US dollars.

With over 611 million monthly active users, building a huge Twitter following is not an easy task. These are the top 25 accounts with the most followers on Twitter right now.

In early 2025, something fascinating happened at a small community center in suburban Ohio. A town hall meeting about local road closures suddenly went viral, not because of the topic, but because a 74-year-old attendee live-tweeted the entire event using her iPad. Within hours, her posts racked up thousands of...

In 2024, X (formerly Twitter) posts had an average of 3.4 replies, up from an average of 1.64 replies in 2023. Elon Musk's X account is the profile with the most followers on the platform.

Between January and June 2024, 36.47 percent of user reports on X (formerly Twitter) were due to reasons of abuse and harassment. Additionally, almost four percent of reports were due to concerns about child safety. In April 2022, businessman and entrepreneur Elon Musk announced his plans to acquire the publicly listed company and completed the transaction in October 2022.

In 2024, X (formerly Twitter) posts generated an average of 2,121 impressions, up from 1,206 impressions in 2023. In 2022, Elon Musk's purchase of Twitter sent shockwaves through the tech world, and much has changed on the platform since.

Introduction

X User Statistics: Commonly referred to as Twitter, it ranks among the largest social media platforms globally. With more than 619 million active users each month across the globe, it is unsurprising that it has considerable influence. In 2023, Elon Musk acquired Twitter and subsequently rebranded it as X.

Following this transition from Twitter to X, the platform has experienced a steady increase in its global user base, even in the face of market difficulties. In 2025, the number of X users worldwide is expected to reach 440.2 million, indicating a 2.6% annual growth from 2024.

Although this growth is slower than in previous years, it signifies a consistent upward trend. The platform achieved a notable milestone in 2023, exceeding 400 million users for the first time, with a recorded total of 415.3 million users, a 4.5% rise from the year before. While the acquisition of Twitter was regarded as an argumentative decision at the time, X continues to show growth and developing patterns within its user demographic.