Exclusively online stores increased their revenue share in Brazil. The share of pure players revenue grew approximately ** percentage points in the first half of 2024 compared with the same period in the previous year. More than ** percent of revenue from e-commerce companies in Brazil during the first half of 2024 was generated by pure players. Brick-and-click stores accounted for over a quarter of sales revenue. Brazil leads the way In 2024, Brazil stood as the largest e-commerce market among Latin American countries, holding almost ** percent of the e-commerce market in the region. The Brazilian market led the Mexican market by around *** percentage points and was more than double the size of the Argentinian market. The e-commerce sales revenue of the country surpassed *** billion Brazilian reals in 2023, only behind self-service retail when compared with other retail channels. What is next for e-commerce in Brazil? According to a forecast, this is not the end of the e-commerce growth for the South American giant. The penetration rate of e-commerce in Brazil is about to reach ** percent and is expected to keep growing in the following years. By the year 2027, over *** million Brazilians are expected to be e-commerce users, with an average revenue per user of around *** U.S. dollars.

Brazil's food retail sector saw significant growth in 2024, with wholesale and retail channels accounting for nearly half of all food sales. This preference made these outlets the go-to choice for grocery shopping. The industry's total revenue reached a substantial 416 billion Brazilian reals. Among supermarkets, Carrefour and Assai Atacado emerged as the most sought-after chains in the country. Brazilian retail e-commerce Brazil's supermarket industry in 2024 was divided: while 40% of supermarkets were already selling online, 60% still relied solely on traditional in-store sales. That same year, the majority of Brazilian supermarkets selling online relied on their own websites, while a significant portion partnered with delivery apps. Marketplaces accounted for a smaller share of these online sales. Assai Atacadista Assaí Atacadista, a Brazilian wholesale company, offers a wide variety of products at competitive prices. Their offerings include food, beverages, personal care items, cleaning supplies, automotive supplies, pet supplies, appliances, and packaging materials. Assaí serves both small and medium-sized retailers as well as individual consumers. Assai Atacadista, a major cash & carry retailer, saw a significant increase in its workforce from 2021 to 2022. The company's employee count jumped from 60,120 to 76,024, solidifying its position as the second-largest supermarket chain in the country.

ABSTRACT Because of high perishability, leafy vegetables and fresh herbs are transported to the market soon after harvest. It is very likely that most of the damage due to inadequate handling at the farm and during transport will result in food discard only later in the retail market or in the household. Inadequate handling and marketing strategies in the store are expected to further contribute to waste. The study was designed to address the following questions: 1) what is the visual quality of leafy vegetables and fresh herbs received in the retail market; 2) what is the volume of discard of this produce in the retail market 3) what are the main causes of discard and 4) how these variables are influenced by the vegetable species, the suppliers and the stores evaluated. The study was conducted in 4 stores of a regional supermarket chain in Federal District, Brazil, for a period of 6 months. We evaluated: 1) number of produce items received and discarded; 2) visual quality of produce at reception and 3) cause of discard. The operations in each store were described based on observations and discussion with the store staff. When considering the sum of all produce, the discard (expressed as units per day and corrected for quantity purchased) was influenced by all the factors studied, namely store, supplier and day of the week. Delivery of produce with any signs of wilting and yellowing was negligible but produce with bruised and old leaves which should have been trimmed in the farm were frequent. Visual quality was important to determine shelf life and preference by the consumer but how important it was depended on other factors such as the vegetable or herb considered and the workflow in the store. The discard varied from 8.7% to 97.0% of the number of units purchased. Smaller waste volume was observed for spring onion, parsley, coriander, collard, leek and green leaf lettuce. Waste volume equal to or above 50% was observed for baby romaine lettuce, broad-leaved endive, wild chicory, mustard greens, sage and thyme. The vegetables and fresh herbs discard in the Brazilian retail market is in great measure the result of technological constraints together with bad management practices in the store. The implications of this situation for the definitions of food waste and food loss are discussed.

Carrefour operated 1,188 supermarkets and retail stores throughout Brazil in 2023, the second-highest figure of the period studied. The increase in stores over the previous years was due to the acquisition of Grupo BIG. The most popular type of supermarkets Carrefour in Brazil was Cash & Carry, with 361 locations in that same year.

The Brazilian chocolate industry is poised for robust growth, projected to reach a substantial market size of $3,240 million by 2025. This expansion is driven by a healthy Compound Annual Growth Rate (CAGR) of 5.45% from 2019 to 2033, indicating sustained momentum in consumer demand and market development. A key driver for this upward trajectory is the increasing disposable income and a growing appreciation for premium and artisanal chocolate experiences among Brazilian consumers. The market is experiencing a notable trend towards healthier and more ethically sourced chocolate options, with dark chocolate variants gaining significant traction. Furthermore, the convenience and accessibility offered by online retail stores and supermarkets/hypermarkets are facilitating wider product availability, contributing to market penetration. Emerging brands are focusing on unique flavor profiles and sustainable sourcing practices, differentiating themselves in a competitive landscape. While the market exhibits strong growth potential, certain factors could influence its pace. Rising raw material costs, particularly for cocoa beans, and intense competition from both domestic and international players present potential restraints. However, the evolving consumer preferences, a growing gifting culture, and the increasing presence of gourmet chocolate shops are expected to counterbalance these challenges. The industry's ability to innovate with new product formulations, catering to diverse dietary needs (e.g., sugar-free, vegan options), and effectively leveraging digital platforms for marketing and sales will be crucial for sustained success. The strategic expansion of distribution channels, beyond traditional outlets, will further solidify market reach and capitalize on evolving consumer shopping habits. Key drivers for this market are: Increasing demand for meat alternatives. Potential restraints include: Presence of numerous alternatives in the plant proteins. Notable trends are: OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT.

Carrefour Comércio e Indústria Ltda. was the leading supermarket and food retail store in Brazil in 2023, with an annual gross revenue of approximately 116 billion Brazilian reals. Assaí Atacadista followed behind Carrefour, in the second position.

Growth of Carrefour in Brazil Since founding its first Brazilian hypermarket in São Paolo in 1975, the French multinational corporation Carrefour has made Brazil one of its major focus countries. Carrefour's gross revenue in Brazil has been increasing at a robust pace over the past decade, boosted by the 2007 purchase of the wholesale Brazilian hypermarket chain Atacadão.

Merging with the competition Together, Carrefour and Atacadão are the largest companies in Brazil's retail sector, based on annual net revenue. Carrefour came even closer to a monopoly when the company attempted to purchase its largest competitor, Grupo Pão de Açúcar (GPA). However, the negotiations were ultimately dropped, after facing significant public and political resistance, as well as the rejection of GPA's co-owner Casino — a French multinational retail conglomerate in competition with Carrefour.

Snapshot img { margin: 10px !important; } AI In Retail And Consumer Products Market Size 2025-2029

The ai in retail and consumer products market size is forecast to increase by USD 34.9 billion, at a CAGR of 29.6% between 2024 and 2029.

A primary factor in the global AI in retail and consumer products market is the fundamental shift in consumer demand for hyper-personalized engagement. This expectation for bespoke interactions at every touchpoint is a challenge for traditional retail models. Artificial intelligence, particularly through machine learning algorithms, enables businesses to transform mass communication into individualized dialogue. This involves analyzing vast customer data sets to power sophisticated recommendation engines and personalize digital experiences. The emergence of generative AI further enhances this with intelligent shopping assistants, making AI for sales a critical component for growth. This push for superior customer experience is now a baseline requirement in the competitive marketplace.A defining trend is the rapid integration of generative AI in retail for customer-facing applications and internal workflows. This marks a shift from purely analytical AI to a creative and interactive function. Generative AI models create novel, human-like content, opening new possibilities in conversational commerce and automated content creation. These advancements in ai in fashion and other sectors are evolving chatbots into intelligent shopping assistants capable of fluid, personalized guidance. However, the immense complexity and variable quality of data present a formidable challenge. The performance of any AI application, including ai-driven customer support agents, is directly linked to the integrity of its underlying data, making data governance a critical hurdle.

What will be the Size of the AI In Retail And Consumer Products Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019 - 2023 and forecasts 2025-2029 - in the full report.
Request Free SampleThe ongoing integration of artificial intelligence is actively reshaping the operational frameworks of the retail and consumer products sectors. This evolution is characterized by the continuous application of AI-driven personalization and machine learning algorithms to refine customer engagement strategies. The focus remains on leveraging predictive analytics to anticipate market shifts and consumer behaviors, ensuring that decision-making processes are dynamic and data-informed. The artificial intelligence (AI) market in retail sector is seeing a constant refinement of these technologies.Simultaneously, a persistent activity involves the deployment of computer vision systems and robotic process automation to enhance supply chain resilience and in-store operational efficiency. The development of intelligent physical environments through these technologies is an unfolding process, aimed at bridging the gap between digital and physical retail. This includes the evolving use of autonomous mobile robots and automated shelf monitoring systems. As part of ai in consumer electronics, these systems are continually being optimized.There is also an ongoing pattern of applying AI further upstream in product innovation and assortment optimization. The use of generative AI models to create hyper-localized assortments and de-risk new product development is a continuous activity, not a finite project. This strategic application of AI, central to ai in branding, illustrates a move toward a more agile and customer-centric product lifecycle, where data insights perpetually inform creative and strategic processes.

How is this AI In Retail And Consumer Products Industry segmented?

The ai in retail and consumer products industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in "USD million" for the period 2025-2029, as well as historical data from 2019 - 2023 for the following segments. ComponentSoftwareHardwareServicesTechnologyML and DLPredictive and prescriptive analyticsNLPComputer visionGenerative AIApplicationDemand forecasting and inventory managementCustomer experience and engagementPricing and promotion optimizationOthersGeographyNorth AmericaUSCanadaMexicoAPACChinaIndiaJapanSouth KoreaAustraliaIndonesiaEuropeGermanyUKFranceItalySpainThe NetherlandsSouth AmericaBrazilArgentinaColombiaMiddle East and AfricaUAESouth AfricaTurkeyRest of World (ROW)

By Component Insights

The software segment is estimated to witness significant growth during the forecast period.The software segment is the most dynamic component of the global AI in retail and consumer products market, encompassing a wide spectrum of solutions. These range from foundational AI platforms to specialized, application-specific software. Cloud-based Software as a Service (SAAS) models have been instrumental in democr

In August 2025, Mercado Livre's website (known in the rest of Latin America as Mercado Libre) received around *** million visits in Brazil, making it the most visited e-commerce portal in the country. Amazon's Brazilian site (amazon.com.br) came in second with about *** million visits. Regional e-commerce powerhouses While Mercado Livre maintains its stronghold in Brazil, the company faces stiff competition across Latin America. In Mexico, for instance, Amazon's local site outperforms Mercado Libre with ***** million monthly visits compared to Mercado Libre's *** million. This regional competition has contributed to Mercado Libre's brand value soaring to ***** billion U.S. dollars in 2024, a ** percent increase from the previous year. However, the company has experienced a decline in unique active users, dropping to *** million in 2024 from *** million the year before. Shifting retail landscape The rise of e-commerce is reshaping Brazil's retail sector, with traditional brick-and-mortar stores adapting to the digital era. In the first half of 2024, pure online players generated over ** percent of e-commerce revenue in Brazil, while brick-and-click stores accounted for more than a quarter of sales.

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Electronic Shelf Label (ESLs) Market Size 2025-2029

The electronic shelf label (esls) market size is forecast to increase by US $2.09 billion, at a CAGR of 17.2% between 2024 and 2029.

The Electronic Shelf Label (ESL) market is a dynamic and evolving sector, characterized by continuous innovation and expansion. ESLs, also known as digital price tags, are increasingly being adopted by retailers to enhance in-store shopping experiences and improve operational efficiency. The market's growth is driven by several factors, including the rising number of strategic partnerships and alliances in the retail technology industry and the growth in the e-commerce sector. ESLs offer numerous benefits, such as real-time price updates, dynamic pricing, and personalized promotions. These features enable retailers to respond quickly to market trends and consumer demands, thereby gaining a competitive edge.
Furthermore, ESLs reduce labor costs associated with manually updating prices and improve overall store management. According to recent market data, the adoption rate of ESLs has seen a significant increase, with an estimated 23.3% year-on-year growth. This trend is expected to continue, as more retailers recognize the value of implementing in-store technologies to enhance the shopping experience and streamline operations. The market's dynamics are influenced by various factors, including technological advancements, retail analytics, regulatory requirements, and consumer preferences. Retailers in different sectors, including grocery, electronics, and fashion, are increasingly adopting ESLs to optimize pricing strategies and improve customer engagement.
For instance, grocery retailers can use ESLs to display real-time promotions and price updates, while electronics retailers can leverage them to showcase product information and availability in real-time. Fashion retailers can use ESLs to offer personalized promotions based on consumer preferences and shopping behavior. In conclusion, the Electronic Shelf Label market is a dynamic and evolving sector, driven by the adoption of in-store technologies, strategic partnerships, and the growth of the e-commerce industry. The market's growth is expected to continue, as retailers seek to enhance the shopping experience and streamline operations through the implementation of ESLs.

Major Market Trends & Insights

Europe dominated the market and accounted for a 38% growth during the forecast period.
The market is expected to grow significantly in APAC as well over the forecast period.
By the Technology, the Radio frequency sub-segment was valued at USD 561.50 billion in 2023
By the Product, the LCD ESL sub-segment accounted for the largest market revenue share in 2023

Market Size & Forecast

Market Opportunities: US $240.70 billion
Future Opportunities: US $2.09 billion 
CAGR : 17.2%
Europe: Largest market in 2023

What will be the Size of the Electronic Shelf Label (ESLs) Market during the forecast period?

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In the dynamic realm of retail technology, Electronic Shelf Labels (ESLs) have emerged as a significant player, enhancing customer experience and streamlining pricing strategies. The current market penetration stands at approximately 25%, indicating a substantial presence in the retail sector. Looking ahead, future growth is projected to reach 20% annually, underscoring the market's continuous evolution. A noteworthy comparison reveals that ESLs with label lifespans of up to five years consume 80% less energy compared to traditional paper labels. Moreover, wireless network integration enables remote updates and hardware upgrades, reducing maintenance costs by 30% compared to manual label changes.
ESLs encompass various advanced features such as sensor technology, digital signage, and pricing automation, offering retailers a comprehensive solution for inventory tracking and store optimization. Additionally, the integration of e-paper displays ensures longer battery life and improved system reliability. Furthermore, ESLs facilitate content delivery and management through software updates and remote monitoring, ensuring seamless network security and data integration. The user-friendly interface, display technology, and content management capabilities contribute to an enhanced customer experience and improved retail analytics. In conclusion, the adoption of ESLs offers retailers a scalable solution for pricing automation, inventory tracking, and store optimization, with significant energy savings, reduced maintenance costs, and advanced features that cater to the evolving retail landscape.

How is this Electronic Shelf Label (ESLs) Industry segmented?

The electronic shelf label (esls) industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2

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Personal Luxury Goods Market Size 2025-2029

The personal luxury goods market size is forecast to increase by USD 39.3 billion at a CAGR of 2.4% between 2024 and 2029.

The market is experiencing significant growth, driven by several key trends. One of the primary factors fueling market expansion is the increased demand for premium beauty products and cosmetics. Consumers are increasingly seeking high-quality, luxurious items to enhance their appearance and self-image. Bags, purses, and other leather goods remain staples, offering both functionality and style. Another trend shaping the market is the integration of technology, with brands utilizing advanced technologies to enhance the customer experience and differentiate their offerings.
However, the market also faces challenges, including rising labor costs and fluctuating raw material prices, which can impact profitability. To remain competitive, players In the market must stay abreast of these trends and adapt to the changing market landscape. 

What will be the Personal Luxury Goods Market Size During the Forecast Period?

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The market encompasses a diverse range of premium products, including watches, jewelry, cosmetics, clothing, bags, and various other items. This market is characterized by its continuous evolution, driven by changing lifestyles, technology integration, and a rising consciousness towards sustainability. Consumers increasingly seek luxury experiences and status symbols that align with their values, leading to a growing demand for technology-embedded products. Premium watches and jewelry continue to be popular choices, with consumers drawn to their timeless appeal and craftsmanship. Cosmetics and clothing, too, have seen significant growth, as people prioritize self-care and personal expression.
The market is not limited to traditional luxury items, with an expanding range of offerings such as champagne trucks, crystal bathtubs, eco-friendly beds, and even high-end smartphones. The British auction house and luxury brands continue to shape the market with their innovative offerings. However, the market is not exclusive to high-income groups; there is a growing trend towards accessible luxury, with brands catering to a wider audience. In summary, the market is dynamic and diverse, driven by changing consumer preferences, technology integration, and a growing awareness of sustainability. It offers a wide range of premium products, from traditional items like watches and jewelry to more innovative offerings like eco-friendly beds and technology-embedded products.

How is this Personal Luxury Goods Industry segmented and which is the largest segment?

The personal luxury goods industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Distribution Channel

  Offline
  Online


Product

  Hard luxury
  Apparel
  Cosmetics and perfumes
  Accessories
  Others


Geography

  Europe

    Germany
    UK
    France


  North America

    Canada
    US


  APAC

    China
    India
    Japan


  Middle East and Africa



  South America

    Brazil

By Distribution Channel Insights

The offline segment is estimated to witness significant growth during the forecast period. Personal luxury goods, such as watches, jewelry, cosmetics, clothing, bags, and other premium items, are sold through various channels. Offline distribution includes specialty stores, including brand-owned and multi-brand outlets, apparel stores, fashion accessory stores, sports equipment stores, hypermarkets, supermarkets, and department stores. Revenues from this segment have been decreasing due to the growing trend of online shopping. To boost sales, companies are increasing their store presence in local and regional markets. Luxury brands sell their merchandise through both specialty stores and other retail formats, leading to heightened competition. Consumers from the low-income group are increasingly drawn to these items due to changing lifestyles, modern culture, and rising consciousness.

Marketing strategies, competitive advantages, and sales channels continue to evolve, with online luxury shopping gaining popularity among younger consumers. Eco-friendly products and sociopolitical issues are also influencing commercial policies. The market for personal luxury goods encompasses a wide range of items, from watches and jewelry to cosmetics, clothing, bags, and even eco-friendly beds and crystal bathtubs. Brands like OMEGA, Burberry, Reliance, and others cater to diverse target audiences. The market landscape is dynamic, with trends such as technology-embedded products and second-hand brand products gaining traction. Sales channels continue to evolve, with trucks and shopping malls emerging as in

In 2023, supermarkets Comercial Magalhães & Filhos was the leading small grocery store in Brazil, with an annual gross revenue of 300 million Brazilian reals. Frios Vilhena followed, with a revenue of over 150 million Brazilian reals. In that same year, Carrefour Comércio e Indústria Ltda. was the leading supermarket and food retail store in Brazil, with an annual gross revenue of approximately 115 billion Brazilian reals.

The statistic shows the retail sales prices of selected 2014 FIFA World Cup merchandise at the official FIFA online store. The official game ball - 'Brazuca' is sold at the FIFA online shop for 159.99 U.S. dollars.

2014 World Cup merchandise - additional information

In a world of social media and global connectivity, the FIFA World Cup is growing in popularity with every tournament, with over 26 million Americans tuning in to watch the 2014 final. This has allowed FIFA to sell the tournament as a brand, with items ranging from replica jerseys and match balls to collectible stickers being sold on the official FIFA online store. Brazil’s iconic yellow home jersey was sold in the store for 149.99 U.S dollars and Germany’s white home jersey (in which they ultimately won the tournament) was on sale for 119.99 U.S dollars. In 2014 Adidas expects to sell more than eight million jerseys in total compared to 6.5 million in 2010.

The Brazuca, the official match ball of the World Cup, was supplied by Adidas, an official partner of FIFA and official ball supplier for the world’s biggest sporting event since 1970. The name ‘Brazuca’ was selected after a public vote of over one million Brazilian football fans, with the title coming from a colloquial term used to describe pride in the Brazilian way of life. The ball is formed from six identical panels, two fewer than South Africa’s Jabulani ball, which are glued together at a certain level of heat and pressure. Whilst sales of the 2010 Jabulani ball reached 13 million, Adidas hopes to sell 14 million of the 2014 Brazuca edition.

The Panini stickers available in the store have been sold during every World Cup since Mexico 1970. The products feature stadium, mascot, player, and team stickers that are intended to be applied to the corresponding album. There are also special hologram cards and the ultimate goal is to completely fill every blank space in the album. The company, based in Modena, Italy, expects to reach over 8 million fans in Brazil alone, with a record-breaking amount of stickers being sold during the tournament.