The U.S. mHealth Apps Market size was valued at USD 14.02 USD Billion in 2023 and is projected to reach USD 148.53 USD Billion by 2032, exhibiting a CAGR of 40.1 % during the forecast period. mHealth is also known as a mobile health app, these are mobile-based applications that provide healthcare-related services. mHealth apps, are software program applications designed to deliver healthcare offerings, facts, or help via mobile devices like smartphones and tablets. They come in numerous kinds catering to additives of healthcare, which include fitness monitoring, medicinal drug control, remote monitoring, and telemedicine. Common competencies consist of real-time facts tracking, personalized tips, secure communique channels, and integration with wearable devices. These apps discover programs at some stage in the healthcare spectrum, assisting individuals in coping with persistent situations, gaining access to clinical advice remotely, and promoting regular well-being. In the United States, the modern-day market trend displays a developing reliance on mHealth apps, pushed via factors inclusive of multiplied cell phone utilization, growing healthcare prices, and a developing name for handy healthcare answers. Recent developments include: October 2023 – Cedars-Sinai launched Connect app, a new artificial intelligence driven mHealth application for patients in California that provides virtual care options for numerous clinical conditions, including colds, headaches, anxiety, type 2 diabetes, wellness visits, and specialist referrals., June 2022 – GYANT, a patient journey automation company, launched the asynchronous e-visit care platform, Async., May 2022 – FitOn, a digital health & wellness platform, launched FitOn Health to expand its offering by including expert-led courses for people managing chronic conditions, which would help them lower blood sugar, diabetes, stress, sleep, fall prevention, and more.. Key drivers for this market are: Continuous Incorporation of Modern Technology to Drive the Market Growth. Potential restraints include: Concerns Related to Data Security and Privacy May Restrict the Market Grow. Notable trends are: Increasing Deployment of the Apps to Enhance Care.

The U.S. mHealth apps Market is projected to reach USD 53.15 Billion by 2034, growing at 12.4% Compound Annual Growth Rate (CAGR) from 2025 to 2034.

Expanding at a CAGR of 10.6%, projections are that the global mHealth market will increase from a valuation of US$ 70.98 billion in 2024 to US$ 194.02 billion by 2034-end.

Report Attributes	Details
mHealth Market Size (2024E)	US$ 70.98 Billion
Forecasted Market Value (2034F)	US$ 194.02 Billion
Global Market Growth Rate (2024 to 2034)	10.6% CAGR
South Korea Market Value (2034F)	US$ 7.47 Billion
mHealth Wearable Demand Growth (2024 to 2034)	10.8% CAGR
Key Companies Profiled	SoftServe Google Inc. Apple Inc. Orange Allscripts Healthcare Solutions mQure AT&T Telefonica S.A. Qualcomm Technologies, Inc. Airstrip Technologies, Inc.

Country-wise Analysis

Attribute	United States
Market Value (2024E)	US$ 23.29 Billion
Growth Rate (2024 to 2034)	12% CAGR
Projected Value (2034F)	US$ 72.41 Billion

Attribute	China
Market Value (2024E)	US$ 5.92 Billion
Growth Rate (2024 to 2034)	16.5% CAGR
Projected Value (2034F)	US$ 20.94 Billion

Category-wise Analysis

Attribute	mHealth Apps
Segment Value (2024E)	US$ 41.09 Billion
Growth Rate (2024 to 2034)	10.4% CAGR
Projected Value (2034F)	US$ 110.52 Billion

Attribute	Mobile Health Monitoring Services
Segment Value (2024E)	US$ 19.22 Billion
Growth Rate (2024 to 2034)	10.4% CAGR
Projected Value (2034F)	US$ 51.71 Billion

The report covers Mobile Technology in Healthcare in US and the market is segmented by Service Type (Monitoring Services, Diagnostic Services, Treatment Services, Wellness and Fitness Solutions and Other Service Types), Device Type and Stake Holder. The market provides the value (in USD million) for the above-mentioned segments.

In US mHealth Apps Market, offering valuable insights, key market trends, competitive landscape, and future outlook to support strategic decision.

Overview

New York, NY – Aug 08, 2025 : Global mHealth Apps Market is projected to grow from US$ 38.9 Billion in 2024 to US$ 165.8 Billion by 2034, expanding at a CAGR of 15.6%. This growth is driven by smartphone penetration, rising health awareness, and the increasing use of digital healthcare tools. Mobile technology now allows users to manage health conveniently through apps. These solutions offer real-time health tracking, remote monitoring, and wellness insights. The trend reflects a global shift towards accessible, patient-centered care using smart devices to reduce dependency on traditional healthcare visits.

A major growth driver for mHealth apps is the rise in chronic diseases such as diabetes, hypertension, and obesity. These apps help users monitor symptoms, manage medications, and track lifestyle habits. Diabetes apps, for example, offer blood glucose tracking and dietary advice. These tools not only improve daily disease management but also help prevent complications. As a result, healthcare costs are reduced. The growing demand shows how individuals are embracing digital tools to improve long-term health and enhance quality of life.

According to the 2025 IDF Diabetes Atlas, 11.1% of adults worldwide are living with diabetes, with over 40% unaware of their condition. By 2050, 1 in 8 adults approximately 853 million people are expected to be affected. This alarming trend increases the need for mobile solutions that support early detection and self-management. mHealth apps empower users to take control of their health. They encourage routine monitoring and education, helping reduce the burden on healthcare systems. This proactive approach supports better health outcomes and strengthens public health resilience.

The COVID-19 pandemic accelerated the use of telemedicine and remote health tools. During lockdowns, virtual consultations and digital monitoring replaced in-person visits. mHealth apps played a key role in this transformation. Even after the pandemic, users continue to prefer remote access to healthcare. From 2019 to 2023, consultations per user rose from 2.0 to 3.2 per year. These apps enabled ongoing care, mental health support, and health tracking. This shift has strengthened the role of mHealth in today’s healthcare delivery models.

Technological advances are also driving the market. Integration of artificial intelligence (AI) and machine learning (ML) has improved personalization in mHealth apps. These tools analyze user data to offer insights and health recommendations. For example, AI-based fitness apps guide users to improve performance and avoid injury. Mental health apps use AI to monitor mood patterns and suggest therapeutic exercises. This makes healthcare more effective and user-friendly. Personalized, data-driven support is helping users stay engaged and committed to their health goals.

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In North America mHealth Apps Market, offering valuable insights, key market trends, competitive landscape, and future outlook to support strategic decision.

mHealth Apps Market size is expected to reach US$ 165.8 billion by 2034 from US$ 38.9 billion in 2024, growing at a CAGR of 15.6%.

mHealth Apps Market Outlook

The global mHealth apps market size was valued at approximately USD 45 billion in 2023 and is projected to reach around USD 230 billion by 2032, growing at a compound annual growth rate (CAGR) of 20%. The growth of this market is fueled by several factors including increasing smartphone penetration, the rising prevalence of chronic diseases, and a growing focus on health and wellness. Additionally, advances in mobile technology and increasing investments in digital health are contributing significantly to the widespread adoption of mHealth apps across the globe.

One of the primary growth drivers of the mHealth market is the ubiquity of smartphones and mobile devices. With smartphones becoming more affordable and accessible, a larger segment of the population can now utilize mHealth apps for various purposes, from tracking fitness routines to managing chronic conditions. The integration of sophisticated sensors and health tracking capabilities in smartphones further amplifies their utility, allowing users to monitor a range of health metrics seamlessly. Moreover, the continuous improvement in mobile internet connectivity plays a crucial role in ensuring that users can access these apps anytime and anywhere, thus boosting their popularity and usage rates.

Another significant factor propelling the mHealth apps market is the escalating burden of chronic diseases such as diabetes, hypertension, and cardiovascular diseases. These conditions require continuous monitoring and management, which can be effectively facilitated through mHealth apps. Such apps enable real-time data tracking, remote consultations, and personalized care plans, thereby improving patient outcomes and reducing the need for frequent hospital visits. The rising awareness about preventive healthcare among consumers also contributes to the growth of this market, as individuals increasingly seek proactive ways to monitor and improve their health.

The emphasis on health and wellness, particularly in the wake of the COVID-19 pandemic, has led to a surge in the adoption of mHealth apps. The pandemic underscored the importance of remote healthcare services, leading to a significant increase in the use of telemedicine and health apps. As a result, many healthcare providers and organizations have been investing in developing and deploying mHealth solutions to cater to the growing demand. The convenience and accessibility of these apps have made them a preferred choice for many users, further driving market growth.

Healthcare Apps For Patients are playing an increasingly vital role in the mHealth landscape. These apps are designed to empower patients by providing them with tools to manage their health more effectively. From tracking daily medication intake to monitoring vital signs and symptoms, these apps offer a personalized healthcare experience that was once only possible through regular visits to healthcare facilities. The convenience of having access to personal health data and the ability to communicate with healthcare providers remotely is revolutionizing patient care. Moreover, these apps often include educational resources that help patients understand their conditions better, encouraging proactive health management. As a result, Healthcare Apps For Patients are not only improving individual health outcomes but also reducing the overall burden on healthcare systems by minimizing unnecessary hospital visits.

Regionally, North America holds the largest share of the mHealth apps market, driven by advanced healthcare infrastructure, high smartphone penetration, and significant investments in digital health. Europe follows closely, with increasing awareness and adoption of mHealth solutions among consumers and healthcare providers. The Asia Pacific region is expected to exhibit the highest growth rate during the forecast period, attributed to the rapid urbanization, increasing prevalence of chronic diseases, and growing focus on improving healthcare access and outcomes. Other regions like Latin America and the Middle East & Africa are also witnessing steady growth, propelled by improving healthcare infrastructure and rising digital health initiatives.

App Type Analysis

The mHealth apps market is segmented by app type into fitness apps, medical apps, wellness apps, nutrition apps, and others. Fitness apps constitute a significant portion of the market, driven by the growing trend of health and fitness consciousness among individuals. These apps offe

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North America Mobile Health Apps Market size is USD 17660.48 million in 2024 and will expand at a compound annual growth rate (CAGR) of 10.4 % from 2024 to 2031.

According to Cognitive Market Research, the global Mobile Health Apps Market size is USD 44151.2 million in 2024 and will expand at a compound annual growth rate (CAGR) of 12.20 % from 2024 to 2031.

North America held the major market of more than 40% of the global revenue with a market size of USD 17660.48 million in 2024 and will grow at a compound annual growth rate (CAGR) of 10.4 % from 2024 to 2031.
Europe accounted for a share of over 30% of the global market size of USD 13245.36 million.
Asia Pacific held the market of around 23% of the global revenue with a market size of USD 10154.78 million in 2024 and will grow at a compound annual growth rate (CAGR) of 14.2 % from 2024 to 2031.
Latin America market of more than 5% of the global revenue with a market size of USD 2207.56 million in 2024 and will grow at a compound annual growth rate (CAGR) of 11.6 % from 2024 to 2031.
Middle East and Africa held the major market of around 2% of the global revenue with a market size of USD 883.02 million in 2024 and will grow at a compound annual growth rate (CAGR) of 11.9 % from 2024 to 2031.
The Monitoring Services segment had the largest share in the global Mobile Health Apps Market by application

Market Dynamics of Mobile Health Apps Market

Key Drivers of Mobile Health Apps Market

Rising popularity and benefits of mobile health apps drive growth in the mobile health apps market

The growing visibility of mHealth applications, attributed to their significant advantages in enhancing patient health outcomes, is anticipated to drive the expansion of the mHealth app market. An increasing number of individuals are embracing health applications, contributing to their rising popularity. These applications offer numerous benefits for monitoring patients' health conditions. For instance, data from Business of Apps, a UK-based B2B media and information platform focused on the global app industry, indicates that health app downloads rose from 367 million in 2022 to 375 million in 2023. Consequently, the increased awareness of mHealth applications, due to their effectiveness in improving patient care, is propelling market growth. As smartphones become more affordable and widely available, a broader segment of the population can now access mHealth apps for various functions, ranging from fitness tracking to chronic disease management. In 2021, 44% of U.S. consumers utilized digital tools to monitor their health, while 33% owned a wearable health or wellness device. In 2022, wellness management emerged as the most popular app category, followed by disease and treatment management. The incorporation of advanced sensors and health-tracking features in smartphones further enhances their functionality, enabling users to effortlessly monitor a variety of health metrics. The ongoing enhancement of mobile internet connectivity is essential for enabling users to access applications at any time and from any location, thereby increasing their popularity and usage. A key driver of the mHealth app market is the rising prevalence of chronic illnesses, including diabetes, hypertension, and cardiovascular diseases. For instance, data released by the Centers for Disease Control and Prevention (CDC) in 2023 indicated that coronary heart disease was the leading heart condition in the United States, resulting in approximately 375,476 fatalities in 2021. These health issues necessitate ongoing monitoring and management, which mHealth applications can effectively support. Such applications facilitate real-time data tracking, remote consultations, and tailored care plans, ultimately enhancing patient outcomes and decreasing the frequency of hospital visits. Additionally, the growing awareness of preventive healthcare among consumers is further fueling market expansion, as individuals increasingly look for proactive methods to monitor and enhance their health.

Advancements in Wearable Technology to Boost the Market Growth

Wearable technologies, such as fitness trackers and smartwatches, are now essential components of the mobile health apps market. These gadgets enable the live tracking of diverse health metrics, including heart rate, sleep quality, and physical activity levels. By seamlessly integrating with mobile health applications, these wearables extend their capabilities, offering users valuable insights and tailored suggestions to enhance their overall health and wellness. This i...

Mobile Health Apps Market Outlook

As per our latest research, the global Mobile Health Apps market size reached USD 56.3 billion in 2024, underscoring its robust presence in the digital health ecosystem. The market is set to grow at a CAGR of 17.2% over the forecast period, with the total market size projected to reach USD 184.7 billion by 2033. This impressive growth trajectory is fueled by rising smartphone penetration, increasing adoption of digital health solutions, and growing consumer awareness regarding personal health and wellness management worldwide.

The primary growth driver for the Mobile Health Apps market is the global proliferation of smartphones and mobile internet connectivity. With billions of users accessing mobile devices daily, health apps have become an integral part of personal healthcare management. The convenience of tracking fitness, monitoring chronic conditions, and consulting with healthcare professionals remotely has led to widespread adoption across all age groups. Additionally, the integration of advanced technologies such as artificial intelligence, machine learning, and data analytics within these apps has significantly improved their functionality, making them indispensable tools for preventive healthcare and disease management.

Another significant factor propelling market growth is the increasing focus on chronic disease management and preventive healthcare. The rising prevalence of lifestyle-related diseases such as diabetes, hypertension, and obesity has necessitated the adoption of continuous monitoring and management tools. Mobile health apps offer personalized interventions, medication reminders, and real-time tracking, empowering users to take proactive control over their health. Healthcare providers are also leveraging these apps to remotely monitor patient vitals, streamline communication, and enhance treatment adherence, thereby improving overall health outcomes and reducing hospital readmissions.

Furthermore, the COVID-19 pandemic has acted as a catalyst, accelerating digital transformation in the healthcare sector. The need for remote consultations, telemedicine, and contactless health monitoring surged during the pandemic, leading to a dramatic uptick in mobile health app downloads and usage. Governments and regulatory bodies worldwide have also recognized the potential of digital health, introducing policies and incentives to promote the development and adoption of mobile health solutions. This supportive regulatory environment, coupled with increased funding from venture capitalists and healthcare organizations, is expected to sustain the market’s upward momentum throughout the forecast period.

Regionally, North America dominates the Mobile Health Apps market due to its advanced healthcare infrastructure, high smartphone penetration, and favorable reimbursement policies. However, the Asia Pacific region is anticipated to witness the fastest growth, driven by a burgeoning population, increasing digital literacy, and rising healthcare expenditures. Europe also holds a significant market share, supported by robust government initiatives and widespread adoption of e-health solutions. Meanwhile, Latin America and the Middle East & Africa are emerging as promising markets, with growing investments in digital health infrastructure and increasing awareness about the benefits of mobile health applications.

App Type Analysis

The app type segment of the Mobile Health Apps market is highly diversified, encompassing fitness apps, medical reference apps, chronic disease management apps, mental health apps, women’s health apps, and others. Fitness apps continue to lead in terms of downloads and user engagement, as consumers increasingly prioritize physical activity, nutrition tracking, and weight management. These apps have evolved beyond basic step counters to incorporate features such as personalized workout plans, real-time coaching, and integration with wearable devices, thereby enhancing user experience and retention.

According to Cognitive Market Research, the global mHealth App Market size will be XX million by 2033, whereas its compound annual growth rate (CAGR) will be XX% from 2025 to 2033. • North America held the largest share of the global mHealth App market around XX% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of XX% from 2025 to 2033. • Asia Pacific held a market share of around XX% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of XX% from 2025 to 2033. • Europe accounted for a share of over XX% of the global market size of USD XX million. • The Latin American market is around XX% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of XX% from 2025 to 2033. • Middle East and Africa held the major market of around XX% of the global revenue with a market size of USD XX million in 2024 and will grow at a compound annual growth rate (CAGR) of XX% from 2025 to 2033.

Market Dynamics of the mHealth App Market Key Drivers of the mHealth App Market

Rising popularity and benefits of mHealth apps drive growth in the mHealth apps market

The growing visibility of mHealth applications, attributed to their significant advantages in enhancing patient health outcomes, is anticipated to drive the expansion of the mHealth app market. An increasing number of individuals are embracing health applications, contributing to their rising popularity. These applications offer numerous benefits for monitoring patients' health conditions. Consequently, the increased awareness of mHealth applications, due to their effectiveness in improving patient care, is propelling market growth. As smartphones become more affordable and widely available, a broader segment of the population can now access mHealth apps for various functions, ranging from fitness tracking to chronic disease management. In 2021, 44% of U.S. consumers utilized digital tools to monitor their health, while 33% owned a wearable health or wellness device. In 2022, wellness management emerged as the most popular app category, followed by disease and treatment management. The incorporation of advanced sensors and health-tracking features in smartphones further enhances their functionality, enabling users to effortlessly monitor a variety of health metrics. A key driver of the mHealth app market is the rising prevalence of chronic illnesses, including diabetes, hypertension, and cardiovascular diseases. For instance, data released by the Centers for Disease Control and Prevention (CDC) in 2023 indicated that coronary heart disease was the leading heart condition in the United States, resulting in approximately 375,476 fatalities in 2021. These health issues necessitate ongoing monitoring and management, which mHealth applications can effectively support. Such applications facilitate real-time data tracking, remote consultations, and tailored care plans, ultimately enhancing patient outcomes and decreasing the frequency of hospital visits. In the Health & Fitness category, leading applications in 2023 include Fitbit, MyFitnessPal, and AllTrails, which are utilized for home workouts, fitness tracking, and calorie management. Additionally, the increasing consumer awareness of preventive healthcare is contributing to the expansion of this market, as more individuals seek proactive methods to monitor and enhance their well-being.

Restraint of the mHealth App Market

Privacy concerns for mhealth may hamper the growth of mHealth apps market

One significant concern regarding mHealth applications is the potential inaccuracy of the information they provide. Certain apps assert that they can measure blood pressure by having users place their fingers on a screen or camera; however, there is limited research validating these claims. A study conducted by researchers at Johns Hopkins University School of Medicine evaluated one such application, Instant Blood Pressure, and discovered that its measurements were "highly inaccurate." It is essential for users to thoroughly review the descriptions of these applications to understand how measurements are obtained. This issue may lead to frustration among healthcare providers, as patients might ...

In Vietnam mHealth Apps Market, offering valuable insights, key market trends, competitive landscape, and future outlook to support strategic decision.

Explore the future of the Latin America mHealth Apps Market with a size at USD 1,880 million in 2023, featuring growth drivers, key developments, and market challenges.

South America Mobile Health Apps Market size is USD 2207.56 million in 2024 and will expand at a compound annual growth rate (CAGR) of 11.6% from 2024 to 2031.

The revenue in the 'Health & Fitness' segment of the app market in the United States was forecast to continuously increase between 2024 and 2027 by in total ***** million U.S. dollars (+***** percent). After the ***** consecutive increasing year, the indicator is estimated to reach *** billion U.S. dollars and therefore a new peak in 2027. Notably, the revenue of the 'Health & Fitness' segment of the app market was continuously increasing over the past years. The Statista Market Insights cover a broad range of additional markets.

The revenue in the 'Health & wellness coaching' segment of the digital health market worldwide was modeled to stand at ************* U.S. dollars in 2024. Following a continuous upward trend, the revenue has risen by ************* U.S. dollars since 2017. Between 2024 and 2029, the revenue will rise by ************ U.S. dollars, continuing its consistent upward trajectory.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Health & Wellness coaching.

The U.S. Mhealth Applications market is projected to be valued at $12 billion in 2024, driven by factors such as increasing consumer awareness and the rising prevalence of industry-specific trends. The market is expected to grow at a CAGR of 25%, reaching approximately $40 billion by 2034.