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UK E-Commerce Market is Segmented by Business Model (B2C, B2B), Device Type (Smartphone / Mobile, Desktop and Laptop, and More), Payment Method (Credit / Debit Cards, Digital Wallets, and More), B2C Product Category (Beauty and Personal Care, Consumer Electronics, Fashion and Apparel, Food and Beverages, and More). The Market Forecasts are Provided in Terms of Value (USD).
The eCommerce industry in the United Kingdom was expected to amount to an overall revenue of ****** billion U.S. dollars in 2024. It is estimated to increase to ****** billion U.S. dollars by 2029. With ***** billion U.S. dollars, the fashion segment is forecast to remain the biggest segment in the market.The eCommerce market comprises the sale of physical goods via a digital channel to a private end consumer (B2C). This definition encompasses purchases via desktop computers (including notebooks and laptops) as well as purchases via mobile devices (e.g., smartphones and tablets). The following are not included in the eCommerce market: digitally distributed services (see instead: eServices), digital media downloads or streams, digitally distributed goods in B2B markets, and the digital purchase or resale of used, defective, or repaired goods (reCommerce and C2C). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.Find more key insights for the eCommerce industry such as UK: internet retail sales change y-o-y by sector 2022, UK: internet retail sales value index 2022, and UK: internet retail sales growth y-o-y by sector 2022.
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The UK e-commerce market size reached USD 297.0 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 1,483.7 Billion by 2033, exhibiting a growth rate (CAGR) of 18.1% during 2025-2033. The growing online shopping activities among the masses, rising convenience-driven purchasing behaviors, competitive offerings from both established retailers and agile digital-native brands, and increasing user confidence in secure online transactions are some of the factors impelling the market growth.
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The United Kingdom e-commerce market size reached approximately USD 234.37 Billion in 2024. The market is projected to grow at a CAGR of 7.90% between 2025 and 2034, reaching a value of around USD 501.32 Billion by 2034.
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This report covers UK E-Commerce Market, UK E-Commerce Industry, UK E-Commerce Market Trends, UK E-Commerce Market share, UK E-Commerce Market Revenue, UK E-Commerce Industry Growth, UK E-Commerce Market Key Players, UK E-Commerce Market Size, UK E-Commerce Market Future.
The average revenue per user in the e-commerce market in the United Kingdom was forecast to increase between 2025 and 2029 by in total ***** U.S. dollars (+***** percent). This overall increase does not happen continuously, notably not in 2029. The average revenue per user is estimated to amount to ******** U.S. dollars in 2029. Find more information concerning Brazil and Czechia. The Statista Market Insights cover a broad range of additional markets.
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Use of information and communication technology (ICT) and e-commerce activity by UK businesses. Annual data on e-commerce sales and how businesses are using the internet.
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UK Fashion Ecommerce Market size is estimated to be valued US$ 44.01 billion in 2025 and is expected to a CAGR of 15.7%, reaching US$ 122.14 billion by 2032.
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The UK E-Commerce Logistics Market Report is Segments by Service (Transportation (Road and More), Warehousing and Fulfilment, by Business Model (B2C, B2B and More), by Destination (Domestic and More), by Delivery Speed (Same-Day and More), by Product Category (Foods and Beverages and More), by City-Tier (Tier 1 and More) and by Geography (England and More). The Market Forecasts are Provided in Terms of Value (USD).
The United Kingdom is the leading market in Europe when it comes to online shopping. In 2021, the revenue of e-commerce in the United Kingdom reached a total of 129 billion British pounds. This figure is almost 15 percent up from the 112.7 billion British pounds in 2020, and over triple the revenue of UK e-commerce in 2015.
Leading e-commerce sectors According to the most recent e-commerce activity reports issued by the Office for National Statistics, non-store retailing done online, followed by textile, clothing, and footwear sales were the two sectors with the highest shares of retail e-commerce sales. Internet sales in Great Britain accounted for 92.6 percent of non-store retail, and over 26 percent of textile, clothing and footwear sales.
Sales value trends
Following the spike in e-commerce growth in 2020 due to the Covid-19 pandemic, internet retail sales were up 10.8 percent in 2021 compared to 2020, which had seen a much higher increase, at 47 percent. By the month, internet retail sales dropped by 20 percent as of January 2022. This decrease is likely due to UK shoppers re-adopting in-store shopping.
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The UK e-commerce market, a significant player in the global landscape, exhibits robust growth potential. With a 2025 market size estimated at £280.55 million (based on the provided global value and adjusting for the UK's share of the global market—a reasonable assumption considering the UK's advanced digital infrastructure and consumer behavior), the sector is projected to maintain a strong Compound Annual Growth Rate (CAGR) of approximately 21.76%. This growth is fueled by several key drivers. Increased internet penetration and smartphone usage continue to expand the addressable market, providing convenient access to online shopping for a broader demographic. The rising popularity of online marketplaces like Amazon and eBay, coupled with the aggressive expansion of omnichannel strategies by traditional retailers, fosters competition and innovation, ultimately benefiting consumers with greater choice and value. Furthermore, evolving consumer preferences towards convenience, personalized experiences, and seamless delivery options further fuel this expansion. However, challenges remain. While the market enjoys high growth, potential restraints include concerns surrounding data privacy and security, increasing competition, and the fluctuating economic climate. Specifically, the segments driving growth include fashion and apparel, beauty and personal care, and consumer electronics. These sectors benefit from strong online presence, visual merchandising opportunities, and the ability to target specific demographics effectively. The B2B e-commerce sector is also anticipated to experience considerable growth, fueled by the increasing adoption of digital procurement solutions by businesses. Key players like Amazon, eBay, Asos, and others are aggressively vying for market share, utilizing advanced technologies and strategic partnerships to consolidate their positions and capture opportunities within the diverse segments of the UK e-commerce landscape. Geographical distribution within the UK itself displays strong regional variations, with London and other major urban centers exhibiting higher penetration rates compared to rural areas. This necessitates tailored strategies and targeted investment for sustained market expansion. Recent developments include: May 2024 - Metapack, a prominent player in e-commerce delivery technology, announced that Mountain Warehouse, a significant outdoor clothing company in the United Kingdom, extended its partnership with Metapack to enhance its delivery capabilities and support its growth strategy. Already utilizing Metapack Delivery Manager, Mountain Warehouse incorporated Metapack’s Delivery Options and Metapack Intelligence solutions into its operations. This investment in shipping infrastructure aims to deliver superior e-commerce experiences to customers across the United Kingdom and Canada., March 2024 - Kin + Carta, a global player in digital transformation consulting, introduced an advanced generative AI and large language model (LLM) tool for the UK retailer Matalan. This innovative tool enables Matalan to efficiently generate comprehensive product descriptions for new items as they are added to its online inventory.. Key drivers for this market are: Increase Developments of 5G Technology, Increased Adoption of Online Payments. Potential restraints include: Increase Developments of 5G Technology, Increased Adoption of Online Payments. Notable trends are: Innovations in 5G Technology is Driving the Market Growth.
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The size of the UK E-Commerce Industry market was valued at USD XXX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of 21.76% during the forecast period.E-commerce stands for electronic commerce. This is the buying and selling of products and services online. It includes various things, such as shopping and online marketplaces, online banking, and digital ticketing.There has been active growth of e-commerce in the UK, with most retail sales taking place online. This is now more convenient and accessible to consumers than other means of shopping since they are able to access and make purchases from their homes. It is on such bases that e-commerce websites have gained the forefront in fuelling growth within the overall industry. Local and international retailers also diversify through products and services.This has managed to see the e-commerce sector in the UK stronger as it provides a better trust to consumers who will want to use internet-based transactions as well as more internet penetration in the population at large.Actually, further innovations within the areas of mobile commerce, augmented reality shopping, and artificial intelligence-enabled personalized recommendations will push e-commerce to newer heights in the UK with further technological advancement. Recent developments include: July 2023 - Amazon has said that it invested more than 4.2 billion pounds (USD 5.4 billion) in the U.K. creative industries since 2010, spending that it claims has contributed some 4.8 billion pounds (USD 6.1 billion) of gross value. As part of its ongoing investment, the company has also announced support for more than 100 new apprenticeships in organizations.. Key drivers for this market are: Increase developments of 5G Technology, Increased Adoption of Online Payments. Potential restraints include: Privacy and security concerns. Notable trends are: The increasing ease of using alternative payment methods will propel the market.
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The E-Commerce and Online Auctions industry has undergone considerable change over the years, switching from focusing on mail orders and direct TV and telephone sales to e-commerce, driven by the expansion and accessibility of internet services. The increasingly integrated nature of the internet and smartphones in everyday life has been pivotal in developing mobile shopping apps and driving growth. The growth of the internet has also supported online retailers’ reach; e-tailers get strong benefits from using social media platforms such as Facebook, Instagram and TikTok to build traffic effectively at low costs. Similarly, combining with tools like Google Ads allows businesses to place targeted adverts based on keyword searches, helping boost product visibility in search engines and potentially leading to higher sales. Over the five years through 2025-26, e-commerce revenue is expected to expand at a compound annual rate of 2.3% to reach £64.9 billion. E-tailers have taken off by leveraging cost advantages and offering competitive prices to an increasingly price-conscious consumer base. Expanding value-added services like monthly finance options and flexible and fast delivery methods have contributed to double-digital growth in some years. However, there have still been challenges. The cost-of-living crisis dented sales volumes in 2022-23 and hindered growth in 2023-24. However, rebounding disposable incomes will help to return the industry to growth, with revenue projected to expand by 0.8 % in 2025-26. Over the five years through 2030-31, revenue is expected to climb at a compound annual rate of 1.4% to reach £69.5 billion. The rapid growth of m-commerce is set to continue, driven by increasing smartphone use and better internet access, especially as the 2025 Spring Statement committed £1.2 billion into improving broadband speed and 5G network coverage through Project Gigabit. Businesses that adapt quickly to customers' preferences for convenient mobile shopping are likely to be the most competitive. Retailers could also look to improve their logistical options, including through the use of drones to reach more customers in remote areas. Lower wage costs from greater automation and AI are expected to support profitability.
The Wine eCommerce market in the UK is predicted to reach US$1,587.2m revenue by 2025, reflecting an estimated growth rate of 11% compared to 2024.
The Boots eCommerce market in the UK is predicted to reach US$2,445m revenue by 2025, reflecting an estimated growth rate of 4% compared to 2024.
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The UK Ecommerce market report offers a thorough competitive analysis, mapping key players’ strategies, market share, and business models. It provides insights into competitor dynamics, helping companies align their strategies with the current market landscape and future trends.
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UK Quick E-Commerce (quick commerce) Market size is estimated to valued at US$ 9.36 Billion in 2025 and is a CAGR of 19.6%, reaching US$ 32.77 Billion by 2032.
The revenue in the e-commerce market in the United Kingdom was forecast to continuously increase between 2025 and 2029 by in total **** billion U.S. dollars (+***** percent). After the sixth consecutive increasing year, the revenue is estimated to reach ****** billion U.S. dollars and therefore a new peak in 2029. Find further information concerning the number of users in the e-commerce market in Germany and the revenue in the e-commerce market in Lithuania. The Statista Market Insights cover a broad range of additional markets.
The eBooks eCommerce market in the UK is predicted to reach US$776.8m revenue by 2025, reflecting an estimated growth rate of 3% compared to 2024.
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The United Kingdom e-commerce parcel delivery market size reached approximately USD 4.91 Billion in 2024. The market is projected to grow at a CAGR of 12.20% between 2025 and 2034, reaching a value of around USD 15.52 Billion by 2034.
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UK E-Commerce Market is Segmented by Business Model (B2C, B2B), Device Type (Smartphone / Mobile, Desktop and Laptop, and More), Payment Method (Credit / Debit Cards, Digital Wallets, and More), B2C Product Category (Beauty and Personal Care, Consumer Electronics, Fashion and Apparel, Food and Beverages, and More). The Market Forecasts are Provided in Terms of Value (USD).