Anheuser-Busch InBev NV was the leading beer company in the United Kingdom in 2022. In that year, the company's products accounted for 21.2 percent of the beer market in the country.

Sales volume of beer in the United Kingdom increased slightly in 2024 to **** billion liters. While this was a rebound from the 2021 low of **** billion liters, it was nevertheless ***** percent lower than the peak volume in 2018.

Forecast: Beer Market Size Value Per Capita in the UK 2022 - 2026 Discover more data with ReportLinker!

UK Beer Market size was valued at nearly USD 36.26 billion in 2025 and is projected to reach nearly USD 63.86 billion by 2034, at 6.49% CAGR 2026–34.

Learn about the projected growth of the beer market in the UK over the next decade, driven by rising demand. By 2035, the market volume is expected to reach 4.1 billion litres and the market value $8 billion.

On-trade beer sales in the United Kingdom saw a large rebound in 2022. On-trade sales grew to a share of ** percent. In 2023, this remained relatively unchanged.

Standard lager beer sales accounted for approximately **** percent of total on-trade beer volume sales in the United Kingdom for the 52 weeks ended March 26, 2022. In contrast, stout beer accounted for around *** percent volume share.

Standard lager accounted for the biggest share (about **** percent) of draught beer volume sales in the United Kingdom for the 52 weeks ended March 26, 2022. World lager came in second place, with a volume share of around **** percent.

Forecast: Beer Market Size Value in the UK 2022 - 2026 Discover more data with ReportLinker!

The combined revenue in the 'Non-Alcoholic Beer' segment of the alcoholic drinks market in the United Kingdom was modeled to be ************** U.S. dollars in 2024. Between 2018 and 2024, the combined revenue rose by ************** U.S. dollars, though the increase followed an uneven trajectory rather than a consistent upward trend. The combined revenue will steadily rise by ************* U.S. dollars over the period from 2024 to 2030, reflecting a clear upward trend.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Non-Alcoholic Beer.

The European beer market, valued at €751.05 million in 2025, exhibits a robust growth trajectory, projected to expand at a compound annual growth rate (CAGR) of 5.06% from 2025 to 2033. This growth is fueled by several key drivers. The increasing popularity of craft beers and specialized brews caters to evolving consumer preferences for unique flavor profiles and higher-quality ingredients. Furthermore, strategic marketing campaigns highlighting the social and cultural aspects of beer consumption, along with innovative packaging and distribution strategies targeting younger demographics, are contributing significantly to market expansion. The market is segmented by product type (ale, lager, and other product types) and distribution channel (on-trade, encompassing pubs and restaurants, and off-trade, including supermarkets and retail stores). Competition is fierce, with major players like Anheuser-Busch InBev, Heineken, Carlsberg, and Asahi Group Holdings vying for market share. While the on-trade segment is recovering from pandemic-related restrictions, the off-trade segment continues its strong performance, driven by convenience and home consumption trends. Regional variations exist, with Germany, the UK, France, and Spain representing significant market segments, exhibiting varying growth rates influenced by local consumer preferences and economic conditions. Regulatory changes regarding alcohol consumption and sustainability concerns are potential restraints, but are likely to be offset by the industry's continuous adaptation and innovation. The forecast period (2025-2033) promises further growth, fueled by the aforementioned trends and the potential for market penetration in Eastern European countries. However, challenges remain. Economic fluctuations can impact consumer spending, and increasing health consciousness may influence consumption patterns. The industry's response to these challenges will involve diversification of product offerings, enhanced brand building, and sustainable practices to maintain market leadership and attract new consumers. The successful navigation of these factors will determine the extent of market expansion and the competitive landscape within the European beer market in the coming years. The continued focus on premiumization, with a shift towards higher-priced, specialized beers, is expected to be a key driver of value growth in the market. Recent developments include: December 2023: AB-InBev expanded its product portfolio in the United Kingdom with the launch of a new 4.5 percent ABV Italian-style lager, Via Roma, exclusively at the supermarket chain Sainsbury’s., June 2023: The Brewers Association expanded its product portfolio in the United Kingdom by launching six American craft breweries featuring 14 different beers, eight of which have been unavailable in the United Kingdom., April 2023: Heineken launched its Spanish lager brand Cruzcampo on draught into pubs and bars across the United Kingdom. As per the brand, Cruzcampo is brewed at Heineken’s “Royal Brewery” in Manchester, essentially making the beer a British beer but simply using its Spanish branding., March 2023: Carlsberg Marston’s Brewing Company launched Carlsberg 0.0 across the United Kingdom. According to the company’s claim, Carlsberg 0.0 has been specifically brewed as an alcohol-free beer, meaning it delivers everything beer drinkers expect from a well-balanced Pilsner – refreshing, with a crisp, hoppy bite – just crafted to contain zero alcohol., January 2023: Asahi Europe & International launched its alcohol-free beer, Asahi Super Dry 0.0% across the United Kingdom. The company states that the beer is available in bars and restaurants and sold individually and in multipacks.. Key drivers for this market are: Increasing Demand for Alcoholic Beverages, Health Conscious Consumers Accelerating Demand For Gluten-free Beer. Potential restraints include: Increasing Demand for Alcoholic Beverages, Health Conscious Consumers Accelerating Demand For Gluten-free Beer. Notable trends are: Increasing Demand for Alcoholic Beverages.

Non-Alcoholic Beer Production in the UK is experiencing lift-off. Sales of alcohol-free beers are booming as Brits increasingly moderate their drinking, with health and financial pressures driving cutbacks in alcohol consumption. Younger consumers are leading the change, driven by wellness culture and a desire to avoid post-drinking anxiety as health awareness grows. Major brewers have moved quickly to cement their place, rolling out alcohol-free versions of favourites like Stella Artois, Peroni and Heineken, hoovering up sales as moderation goes mainstream. Revenue is projected to swell at a compound annual rate of 14.9% over the five years through 2025-26 to reach £345.5 million, including a jump of 8.9% in 2025-26. This explosive growth reflects shifting drinking habits and rising health awareness, with data from the International Wines and Spirits Record showing that non-alcoholic beer sales in the UK grew by around 20% in 2024. While falling alcohol consumption has significantly boosted demand, growth has been held back by widespread pub closures. British Beer and Pub Association data forecast 378 pubs to shut their doors in 2025, limiting on-trade sales opportunities. The boom in demand for alcohol-free beer has reshaped trade patterns, with rising export values offset by a surge in imports as brands like Guinness 0.0 and Lucky Saint – both brewed overseas – divert sales from domestic producers. Rising sales have elevated profit in recent years, but soaring wage and purchase costs are now eroding gains, with profit expected to dip slightly to 8% of revenue in 2025-26. Revenue is slated to expand at a compound annual rate of 6.2% over the five years through 2030-31 to £467.3 million. Growing health consciousness will continue to draw drinkers toward alcohol-free options as 0.0% beers become everyday choices rather than novelty experiences, reinforced by campaigns like Heineken’s 0.0 Reasons Needed. A new wave of innovation is set to follow as brands compete to secure their footing in this fast-growing market, driving experimentation in flavour and technology as producers look to bring more production onshore. At the same time, big brewers will continue to flex their financial muscles, expanding production and marketing to tighten their grip on the industry and drive revenue growth as the nation’s favourite beer brands capture a greater share of alcohol-free sales.

Forecast: Beer Market Size Volume in the UK 2022 - 2026 Discover more data with ReportLinker!

Over the forecast period until 2029, the volume, at home is forecast to exhibit fluctuations among the four segments. Only for the segment Beer, out of home, a significant increase can be observed over the forecast period. Here, the volume, at home exhibits a difference of ******* million litres between 2018 and 2029. Find further statistics on other topics such as a comparison of the online revenue share in Italy and a comparison of the average revenue per capita at home in Finland. The Statista Market Insights cover a broad range of additional markets.

The European Beer Market size was valued at USD 751.05 Million in 2023 and is projected to reach USD 1061.04 Million by 2032, exhibiting a CAGR of 5.06 % during the forecast periods. Recent developments include: December 2023: AB-InBev expanded its product portfolio in the United Kingdom with the launch of a new 4.5 percent ABV Italian-style lager, Via Roma, exclusively at the supermarket chain Sainsbury’s. Oettinger Brewery Anheuser-Busch InBev*List Not Exhaustive Constellation Brands Asahi Group Holdings Ltd Molson Coors Beverage Company Carlsberg Group The Boston Beer Company Inc Kirin Holdings Co Ltd Heineken NV Bitburger Brewery, June 2023: The Brewers Association expanded its product portfolio in the United Kingdom by launching six American craft breweries featuring 14 different beers, eight of which have been unavailable in the United Kingdom., April 2023: Heineken launched its Spanish lager brand Cruzcampo on draught into pubs and bars across the United Kingdom. As per the brand, Cruzcampo is brewed at Heineken’s “Royal Brewery” in Manchester, essentially making the beer a British beer but simply using its Spanish branding., March 2023: Carlsberg Marston’s Brewing Company launched Carlsberg 0.0 across the United Kingdom. According to the company’s claim, Carlsberg 0.0 has been specifically brewed as an alcohol-free beer, meaning it delivers everything beer drinkers expect from a well-balanced Pilsner – refreshing, with a crisp, hoppy bite – just crafted to contain zero alcohol., January 2023: Asahi Europe & International launched its alcohol-free beer, Asahi Super Dry 0.0% across the United Kingdom. The company states that the beer is available in bars and restaurants and sold individually and in multipacks.. Key drivers for this market are: Increasing Demand for Alcoholic Beverages, Health Conscious Consumers Accelerating Demand For Gluten-free Beer. Potential restraints include: Threat From Other Alcoholic Beverages. Notable trends are: Increasing Demand for Alcoholic Beverages.

The UK beer market is expected to see an increase in consumption over the next decade, with a forecasted rise in market volume to 4.3B litres and market value to $7.8B by 2035.

Analysis of the UK beer market, including consumption, production, import, and export trends from 2013-2024, with a forecast to 2035 showing a volume CAGR of +1.1% and a value CAGR of +5.0%.

Learn about the projected growth of the beer market in the UK over the next decade, driven by rising demand. By 2035, the market volume is expected to reach 4.3 billion liters, with a value of $7.8 billion.

Market Size statistics on the Craft Beer Production industry in the UK

The global non-alcoholic beer market is projected to grow from USD 20.5 billion in 2025 to USD 43.9 billion by 2035, registering a CAGR of 7.9%.

Attributes	Description
Estimated Market Value (2025)	USD 20.5 billion
Projected Market Value (2035)	USD 43.9 billion
Value-based CAGR (2025 to 2035)	7.9%

Semi-annual sales update

Particular	Value CAGR
H1 (2024 to 2034)	2.8%
H2 (2024 to 2034)	4.8%
H1 (2025 to 2035)	6.0%
H2 (2025 to 2035)	7.9%

Country-wise Insights on Non-Alcoholic Beer Market Trends

Countries	CAGR (2025 to 2035)
The USA	7.1%
UK	6.5%
France	6.3%
Germany	6.8%
Japan	2.8%