As of 2024, around a quarter of households with internet access in the United Kingdom (UK) were subscribed to a BT internet service and regarded it as their main service provider. Sky was the main service provider for 19 percent of respondents, while Virgin Media was used by 17 percent.
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Nearly every UK household and business is connected to the internet, with broadband considered necessary in our daily lives and business operations. There has been a significant shift away from ADSL (Asymmetrical Digital Subscriber Line) connections with a full-copper connection and towards Fibre to the Cabinet (FTTC) and, more recently, to Fibre to the Premises (FTTP), demonstrated by the share of ADSL connections dropping from 36.1% in 2018 to 8.1% in 2023. An FTTP connection is required for premises to access gigabit broadband, which offers download speeds of 1,000 megabits a second and above. According to the ONS, gigabit internet was available to approximately 75% of UK premises in September 2023. Over the five years through 2024-25, revenue is forecast to grow at a compound annual rate of 5.9% to reach £11.6 billion. According to Ofcom, average broadband speeds reached 139.1 megabits per second in 2023, up from 80.2 megabits per second in 2020. Soaring energy and network costs forced providers to hit customers with steep prices in 2023 (up to 17.3%) and 2024 (up to 8.8%). Providers can increase their prices mid-contract by the inflation rate plus an approximate 4%. Industry revenue is forecast to grow by 5.6% in 2024-25 following the widespread price hikes. Over the five years through 2029-30, revenue is anticipated to grow at a compound annual rate of 2.5% to reach £13.1 billion. Government investment in gigabit broadband will continue to support the transition, with £5 billion being invested to deliver gigabit broadband to 85% of premises by 2025. The government also offers vouchers of up to £1,500 for homes and £3,500 for businesses to help cover the costs of installing gigabit broadband, provided the premises are in eligible rural areas. 5G is not expected to seriously threaten broadband providers, with the two technologies being complementary rather than competitors.
BT commanded one third of the United Kingdom broadband market when measured by subscribers in 2023, the largest market share of any internet service provider (ISP). Sky was BT's closest rival with a market share of 22 percent.
This statistic shows the market share of internet service providers in the United Kingdom (UK) as of the second quarter 2013. In the quarter ending June 2013, BT had the largest market share of 30.5 percent.
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The UK fixed connectivity market, valued at £34.02 billion in 2025, is projected to experience steady growth, driven by increasing demand for high-speed internet access across residential and business sectors. The Compound Annual Growth Rate (CAGR) of 3.69% from 2025 to 2033 indicates a consistent expansion, fueled by several key factors. The rising adoption of smart home devices, the growth of remote work and online education, and the ongoing rollout of full-fibre broadband infrastructure are significant contributors to this market expansion. Competition among major players like BT Group, Vodafone, and Virgin Media Business, alongside smaller providers, further stimulates innovation and investment in network capabilities. However, challenges remain, including the digital divide in certain regions, the need for continuous investment in network infrastructure to meet escalating bandwidth demands, and potential regulatory hurdles. Despite these challenges, the market's future appears promising. The continued investment in 5G and full-fibre networks should drive further market growth. The increasing adoption of cloud-based services and the Internet of Things (IoT) will also fuel demand for robust and reliable fixed connectivity solutions. The market segmentation likely includes residential, business (SME and enterprise), and potentially government sectors, each with its own growth trajectory and specific technological requirements. Analyzing these segments separately will provide a deeper understanding of the market's nuances and opportunities for individual players. The sustained increase in data consumption, coupled with advancements in technology, promises a dynamic and evolving landscape for the UK fixed connectivity market in the coming years. Recent developments include: May 2024: BT Group, the UK's provider of fixed and mobile telecommunications, along with a suite of secure digital offerings, unveiled an updated timeline for transitioning all its customers, spanning both individual consumers and businesses from the traditional Public Switched Telephone Network (PSTN) to digital landlines. The move followed the introduction of a series of program enhancements aimed at better protecting vulnerable customers, especially those with additional needs, such as telecare users.February 2024: BT Group, the provider of fixed and mobile telecommunications in the United Kingdom, unveiled its advanced NB-IoT network. This multi-million-pound investment is poised to catalyze the development of smart cities and industries across the UK, boasting an overall 97% population coverage. Powered by the EE mobile network, NB-IoT is a low-power network, holding the potential to transform sectors like utilities, construction, and the public domain.. Key drivers for this market are: Huge demand for high-speed connectivity, Rising digital transformation in the industries. Potential restraints include: Huge demand for high-speed connectivity, Rising digital transformation in the industries. Notable trends are: Digital Transformation is Increasing Across the Industries.
BT accounted for around a third of fixed broadband connections in the United Kingdom in 2022, the largest share of any operator. Sky accounted for the second largest share at around 23 percent, while Virgin media accounted for around 20 percent.
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The UK fixed connectivity market, valued at approximately £34.02 billion in 2025, is projected to experience steady growth, fueled by increasing broadband penetration, the rise of smart homes, and the burgeoning demand for high-speed internet for both residential and business use. The market is segmented by type (fixed data and fixed voice) and end-users (consumers and enterprises). The strong presence of established players like BT Group, Vodafone, and Virgin Media Business, alongside smaller, specialized providers, indicates a competitive landscape. However, factors such as infrastructure limitations in certain regions and the ongoing challenge of ensuring affordable access for all segments of the population present constraints to growth. The 3.69% CAGR suggests a consistent expansion, although the rate might be influenced by economic factors and government initiatives promoting digital inclusion. Future growth is likely to be driven by technological advancements such as 5G fixed wireless access and fiber optic network expansions, catering to the growing need for higher bandwidth and improved reliability. The enterprise segment, especially businesses requiring robust connectivity for cloud services and digital transformation, is expected to contribute significantly to market growth. The competitive landscape involves both large multinational telecommunication companies and smaller, niche providers, each targeting different customer segments with tailored offerings. This fragmentation allows for innovation and targeted services but also leads to price competition and the need for continuous improvement in service quality and customer experience to maintain market share. The government’s role in promoting digital infrastructure investment and regulating the market will be critical in ensuring fair competition and the expansion of high-speed internet access across the country. Future analysis should focus on the impact of specific government policies, the adoption rate of new technologies, and the shifting demands of both consumers and businesses to provide a more precise forecast. Recent developments include: May 2024: BT Group, the UK's provider of fixed and mobile telecommunications, along with a suite of secure digital offerings, unveiled an updated timeline for transitioning all its customers, spanning both individual consumers and businesses from the traditional Public Switched Telephone Network (PSTN) to digital landlines. The move followed the introduction of a series of program enhancements aimed at better protecting vulnerable customers, especially those with additional needs, such as telecare users.February 2024: BT Group, the provider of fixed and mobile telecommunications in the United Kingdom, unveiled its advanced NB-IoT network. This multi-million-pound investment is poised to catalyze the development of smart cities and industries across the UK, boasting an overall 97% population coverage. Powered by the EE mobile network, NB-IoT is a low-power network, holding the potential to transform sectors like utilities, construction, and the public domain.. Key drivers for this market are: Huge demand for high-speed connectivity, Rising digital transformation in the industries. Potential restraints include: Huge demand for high-speed connectivity, Rising digital transformation in the industries. Notable trends are: Digital Transformation is Increasing Across the Industries.
As of 2022, the top three used services to make voice calls using the internet in the United Kingdom (UK) were: WhatsApp, Facebook Messenger, and FaceTime with a share of 75, 39 and 44 percent respectively.Within these three groups of respondents, older generations most likely used WhatsApp, while younger generations had an even distribution of using WhatsApp, Zoom, and FaceTime..Although, Facebook was available before FaceTime and Whatsapp, the use of Facetime and Whatsapp for voice calls was higher than that of Facebook.
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The UK telecom industry, valued at approximately £35.9 billion in 2025, is projected to experience steady growth, driven by increasing demand for high-speed internet, mobile data, and advanced communication services. The compound annual growth rate (CAGR) of 4.59% from 2025 to 2033 indicates a robust and expanding market. Key drivers include the rising adoption of 5G technology, the increasing penetration of smartphones and connected devices, and the growing popularity of streaming services and over-the-top (OTT) content. This growth is further fueled by ongoing investments in network infrastructure and the expanding digital economy within the UK. However, the market faces challenges such as intense competition among established players like Vodafone, BT Group, and Virgin Media, as well as the emergence of new entrants. Regulatory hurdles and the need for consistent investment in infrastructure to support increasing data demands represent key restraints on market expansion. Segmentation reveals a significant portion of the market dedicated to voice services (both wired and wireless), followed by data services and a rapidly growing segment for OTT and PayTV services. The geographic distribution of the UK telecom market reveals a concentration within the UK itself, with potential for further growth in regional areas through enhanced infrastructure and service accessibility. While the provided regional data encompasses a broader global perspective, the UK's strong economic performance and ongoing digital transformation efforts position it for continued success in the telecom sector. The competitive landscape requires providers to constantly innovate, offering competitive pricing and bundled services, to retain and acquire customers. This includes adapting to evolving consumer preferences for flexible, data-rich plans and personalized communication solutions. The focus on network resilience and security will also be crucial for maintaining customer trust and industry credibility. Recent developments include: October 2022 - Vodafone unveiled its Pro II plan, the speediest Wi-Fi technology across all homes in the United Kingdom. The new Ultra Hub and Super Wi-Fi booster employ the most recent Wi-Fi 6E technology, which may offer Wi-Fi to more than 150 devices. This is a first for any significant broadband provider in the United Kingdom., October 2022 - BT Group PLC, the digital division of the BT Group, launched a brand-new internal machine learning operations (ML-Ops) platform dubbed AI Accelerator. The new platform orchestrates, accelerates, and tracks the deployments of AI models created by the data community at BT Group, evaluating their effectiveness and behavior to extract value from the 29-petabyte data estate of the company., October 2022 - Vodafone confirmed that it was discussing with its market rival, Three, to merge its business entities in the United Kingdom. In the proposed acquisition, the UK businesses of both firms would be amalgamated, with Vodafone controlling 51% and CK Hutchison from Three owning 49% of the new company. The combined company would compete with the two established market leaders for all the United Kingdom clients and gain from reasonably priced access to a third, high-quality, and secure 5G network across the country.. Key drivers for this market are: Rising demand for 5G, Growth of IoT usage in Telecom. Potential restraints include: Rising demand for 5G, Growth of IoT usage in Telecom. Notable trends are: 5G Roll-Out in the United Kingdom to Drive the Market.
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United Kingdom UK: Fixed Broadband Internet Subscribers: per 100 People data was reported at 39.310 Ratio in 2017. This records an increase from the previous number of 38.289 Ratio for 2016. United Kingdom UK: Fixed Broadband Internet Subscribers: per 100 People data is updated yearly, averaging 28.194 Ratio from Dec 2000 (Median) to 2017, with 18 observations. The data reached an all-time high of 39.310 Ratio in 2017 and a record low of 0.090 Ratio in 2000. United Kingdom UK: Fixed Broadband Internet Subscribers: per 100 People data remains active status in CEIC and is reported by World Bank. The data is categorized under Global Database’s UK – Table UK.World Bank: Telecommunication. Fixed broadband subscriptions refers to fixed subscriptions to high-speed access to the public Internet (a TCP/IP connection), at downstream speeds equal to, or greater than, 256 kbit/s. This includes cable modem, DSL, fiber-to-the-home/building, other fixed (wired)-broadband subscriptions, satellite broadband and terrestrial fixed wireless broadband. This total is measured irrespective of the method of payment. It excludes subscriptions that have access to data communications (including the Internet) via mobile-cellular networks. It should include fixed WiMAX and any other fixed wireless technologies. It includes both residential subscriptions and subscriptions for organizations.; ; International Telecommunication Union, World Telecommunication/ICT Development Report and database.; Weighted average; Please cite the International Telecommunication Union for third-party use of these data.
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Wired telecommunications carriers in Europe have contended with intensifying competition as wireless technology (including mobile phones, 5G home broadband and over-the-top TV) has encroached on key markets. The expanding popularity and coverage of wireless telecommunication services have put pressure on prices for traditional wired services, constraining average revenue per user (ARPU) and weakening subscription numbers. Revenue is forecast to sink at a compound annual rate of 2.5% over the five years through 2025 to €231.6 billion, including a 1.8% dip in revenue in 2025. Building fibre optic infrastructure across the continent has secured fixed networks as the fastest and most reliable internet connection. The quicker speeds the technology offers have allowed ISPs to push up prices. However, slow rollout in key markets like Germany and the UK means that some telecom companies have yet to benefit fully. In the past few years, inflationary pressures have suppressed ARPU as consumers and businesses sought to save money. Constrained disposable incomes have caused many consumers to shop around for the best and cheapest deal, fostering enhanced price competition between providers. Outside competition has also accelerated, with online streaming platforms disrupting the traditional pay TV business model that cable TV providers rely on. Wired telecommunications carriers will continue to battle for market share with competing industries, especially wireless telecommunications carriers. The launch of more satellite internet providers and the promised future release of 6G are major threats to the industry. Wired carriers have lost a sizeable portion of subscribers and although this rate is projected to ease, more customers are likely to ditch their landlines and cable TV subscriptions. Nonetheless, the growing demand for faster Wi-Fi speeds and the rollout of fibre optic technologies will support revenue, limiting the overall dip. Over the five years through 2030, revenue is anticipated to climb at a compound annual rate of 2.1% to €257.5 billion.
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Enterprise Internet Reputation Management Market size in the UK is predicted to surpass USD 60.8 million by 2025 and grow at a 15.5% CAGR by 2035. Several factors are responsible for the growth of this market, including growing concerns regarding brand reputation, managing a digital presence, and the usage of AI-driven sentiment analysis software.
Attributes | Values |
---|---|
Estimated UK Industry Size in 2025 | USD 60.8 million |
Projected UK Industry Size in 2035 | USD 240.3 million |
Value-based CAGR from 2025 to 2035 | 15.5% |
Semi-Annual Market Update for UK Enterprise Internet Reputation Management Market
Particular | Value CAGR |
---|---|
H1, 2024 | 14.8% (2024 to 2034) |
H2, 2024 | 15.1% (2024 to 2034) |
H1, 2025 | 15.3% (2024 to 2034) |
H2, 2025 | 15.7% (2024 to 2034) |
An Analysis of the UK Enterprise Internet Reputation Management Market by Segment
Solution | Market Share (2025) |
---|---|
Reputation Monitoring | 43.2% |
Others | 56.8% |
Deployment | Market Share (2025) |
---|---|
Cloud-Based | 60.1% |
On-Premises | 39.9% |
Market Concentration and Competitive Landscape
Vendors | Market Share (2025) |
---|---|
Google UK | 25.8% |
Microsoft UK | 22.4% |
Trustpilot | 19.2% |
Reputation.com UK | 10.1% |
Others | 22.5% |
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United Kingdom UK: Fixed Broadband Internet Subscribers data was reported at 26,015,818.000 Person in 2017. This records an increase from the previous number of 25,189,648.000 Person for 2016. United Kingdom UK: Fixed Broadband Internet Subscribers data is updated yearly, averaging 17,593,623.000 Person from Dec 2000 (Median) to 2017, with 18 observations. The data reached an all-time high of 26,015,818.000 Person in 2017 and a record low of 52,890.000 Person in 2000. United Kingdom UK: Fixed Broadband Internet Subscribers data remains active status in CEIC and is reported by World Bank. The data is categorized under Global Database’s United Kingdom – Table UK.World Bank.WDI: Telecommunication. Fixed broadband subscriptions refers to fixed subscriptions to high-speed access to the public Internet (a TCP/IP connection), at downstream speeds equal to, or greater than, 256 kbit/s. This includes cable modem, DSL, fiber-to-the-home/building, other fixed (wired)-broadband subscriptions, satellite broadband and terrestrial fixed wireless broadband. This total is measured irrespective of the method of payment. It excludes subscriptions that have access to data communications (including the Internet) via mobile-cellular networks. It should include fixed WiMAX and any other fixed wireless technologies. It includes both residential subscriptions and subscriptions for organizations.; ; International Telecommunication Union, World Telecommunication/ICT Development Report and database.; Sum; Please cite the International Telecommunication Union for third-party use of these data.
This statistic illustrates broadband penetration in the United Kingdom (UK) from 2007 to 2022. In 2021, the percentage of households in the United Kingdom with access to either a fixed or mobile broadband connection increased to 97 percent.
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Market Size statistics on the Internet Service Providers industry in United Kingdom
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Fiber to the Premises (FTTP) Market Overview The global Fiber to the Premises (FTTP) market is projected to grow from a value of USD 24.88 billion in 2025 to USD 81.66 billion by 2033, exhibiting a CAGR of 10.30%. FTTP is a high-speed broadband technology that delivers fiber optic cables directly to homes and businesses, enabling faster internet speeds and greater bandwidth capacity. The rising demand for high-speed internet connectivity, the increasing adoption of smart home devices and the growing penetration of cloud services are driving market growth. Market Segmentation and Key Players The FTTP market is segmented by type (BPON, GPON, EPON) and vertical (IT & Telecommunication, Government, Transportation, Industrial, Aerospace & Defense, Others). Key players in the market include Huawei, CommScope, MiniXtend, Allied Telesis, Verizon, Altice, Fibernet, CommScope, Sun Telecommunication, Corning, and Pantech. The market is geographically distributed across regions including North America, South America, Europe, Middle East & Africa, and Asia Pacific. The Asia Pacific region is expected to witness the highest growth during the forecast period due to the increasing population, urbanization, and government initiatives to enhance broadband connectivity. Recent developments include: Jul 2023: Freedom Fibre, an alternative network operator, announced that it is exploring a possible acquisition of VXFIBER and its subsidiary, ISP LilaConnect, to roll out a new gigabit-capable Fibre-to-the-Premises (FTTP) broadband network in the UK., Apr 2023: Adtran, a leading mobile network operator, and broadband services provider, announced that it is beefing up its fiber to the premises (FTTP) network to supply 10-Gbps optical line terminals (OLTs) to Israel's Partner Communications. The company currently passes almost 1 million homes to enable more multigigabit services. The Adtran systems feature Combo PON technology, designed to transition smoothly from GPON to XGS-PON., Feb 2023: Fern Trading Limited, the UK-based company specializing in solar energy, announced its plan to consolidate its four fiber business units into one new entity. The company has confirmed combining Jurassic Fibre, Swish Fibre, Giganet, and AllPoints Fibre into a single Fibre-To-The-Premises (FTTP) company. These four businesses will combine their regional operations to create a national wholesale full fiber network., Jan 2023: County Broadband, a UK-based fiber network operator, announced a full-fibre network for additional five villages in South Cambridgeshire. The company focuses on deploying its infrastructure in rural communities, and the expansion is part of its plans to accelerate rollout across the East of England. The alternative network provider aims to bring full-fiber broadband to 500k rural and remote locations in the East of England by 2027, obtaining GBP 146 MN in private investment from Aviva Investors., Jan 2023: Private equity firm Antin Infrastructure Partners announced the completion of its acquisition of FTTH broadband providers Empire Access and North Penn Telephone to provide broadband services via fiber-to-the-premises (FTTP) in Western New York and Pennsylvania. These two companies operate an FTTP infrastructure of 1,280 fiber route miles, serving more than 96,000 customers in New York and Northern Pennsylvania., Nov 2022: CityFibre, a leading fiber to the premises (FTTP) network builder and operator, announced that it has reached an agreement with Toob (toob), an altnet operator and broadband services provider for infrastructure sharing. toob will use CityFibre's network to offer broadband services across the UK., May 2022: MiniXtend HD cables for 12 to 72 fibers and MiniXtend XD cables for 192 and 288 fibers have been added to Corning Incorporated's (US) line of MiniXtend cables, the company reported. High density, duct space efficiency, and a smaller carbon footprint are all features of the new MiniXtend HD and MiniXtend XD cables.. Notable trends are: Advanced Networking Technologies.
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Industry operators provide online streaming audio programming and generate revenue through advertising and subscription. This industry does not include subscription-based, on-demand online music streaming services.
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Over the five years through 2024-25, wired telecommunications carriers' revenue is set to contract at a compound annual rate of 5.3% to £15.2 billion. The slump in revenue has been driven by a drop in landline use, intensifying competition among providers, stimulating price reductions and the shift towards wireless connections as they improve in speed. The proliferation of mobile phones has dampened demand for wired telecom, exacerbated by innovations like the rollout of 5G. As consumers shifted to more readily available wireless options, revenue from traditional wired services took a hit. Alongside this, the Local Loop Unbundling has made it easier for new entrants to the market, intensifying competition for established carriers. Nevertheless, demand for fast, reliable connections and expanding full-fibre network services have kept demand fairly strong. Mobile and digital technologies are becoming more popular at the expense of wired telecommunications services, like landline telephony. Providers have attempted to mitigate lower demand for wired telecoms by bundling traditional telecommunication offerings with more popular services — for example, they’ll offer phone services in combination with their internet packages. However, this has come at the expense of average revenue per user (ARPU). Lower line rental charges have been further depleted thanks to Ofcom regulations to boost transparency in pricing mechanisms. Despite significant price hikes being made by most providers, revenue dipped over the two years through 2023-24, as users traded down to cheaper deals and cut out some bundled services from their contracts. In 2024-25, optimism among consumers and businesses will support a return to growth — revenue is estimated to climb by 1.5%. Still, network investments, high competition and lower ARPU will constrain the average profit margin. Wired telecoms providers are shifting towards a broadband-first fixed network business model. The value of wired telecommunications will likely continue declining while alternative options, like wireless VoIP and cloud computing, flourish. Still, revenue is forecast to swell at a compound annual rate of 1.7% over the five years through 2029-30 to £16.6 billion. Wired broadband will remain vital for all households, with annual price rises set to sustain revenue growth. The ongoing roll-out of 5G networks presents a major threat to wired telecom providers, as downstream clients look set to increasingly adopt advanced wireless telecommunications. Regulatory pressures from Ofcom will likely further reduce line rental prices for UK consumers and exacerbate pressures on ARPU.
Internet Protocol Television Market Size 2024-2028
The internet protocol television (IPTV) market size is forecast to increase by USD 128.41 at a CAGR of 23.31% between 2023 and 2028.
The market is witnessing significant growth due to several key factors. The increasing adoption of smart TVs and tablets, as well as media and entertainment storage devices, are driving the demand for IPTV services. Set-top boxes (STBs) continue to be popular devices for accessing IPTV content, but wireless routers are also gaining traction as they enable seamless streaming of over-the-top (OTT) services. Furthermore, the integration of 5G technology into IPTV systems is expected to revolutionize the market by providing faster and more reliable streaming. However, challenges such as piracy and illegal streaming continue to pose a threat to market growth. The market represents a significant shift In the global communication technology landscape, characterized by the delivery of high-definition channels and video-on-demand services over wired and wireless networks. Overall, the IPTV market is poised for continued expansion as consumers seek more convenient and flexible ways to access their favorite media and entertainment content.
What will be the Size of the Internet Protocol Television (IPTV) Market During the Forecast Period?
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With increasing internet penetration and ICT spending, the IT industry's hardware business is experiencing a transitional phase towards internet-based streaming. IPTV's growth is driven by the availability of 5G technology, enabling ultra-high definition content transmission. IPTV subscribers are on the rise, surpassing traditional broadcasting modes such as cable and satellite TV. The market's size is measured in millions, with volumes in units continuing to grow. Network architecture is evolving to accommodate the demands of IPTV, with a focus on the efficient delivery of HD channels and video-on-demand services.
Internet video advertising is also gaining traction, offering new revenue streams for content providers. Enterprises and residential customers alike are embracing IPTV, with its flexibility and cost-effectiveness compared to traditional broadcasting methods. The IPTV market's direction is towards a more connected, on-demand world, where consumers have control over their viewing experience. Overall, the ICT industry's evolution towards IPTV represents a significant shift in communication technology, with far-reaching implications for content delivery and consumer behavior.
How is this Internet Protocol Television (IPTV) Industry segmented and which is the largest segment?
The internet protocol television (IPTV) industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.
Component
Hardware
Software
Services
Type
Wired
Wireless
Geography
North America
US
Europe
UK
APAC
China
Japan
South Korea
Middle East and Africa
South America
By Component Insights
The hardware segment is estimated to witness significant growth during the forecast period.
The IPTV market experienced significant growth in 2023, with the hardware segment holding the largest market share. This segment encompasses the physical components necessary for IPTV service delivery, including set-top boxes, routers, and switches. Set-top boxes (STBs) are a vital component, allowing customers to access IPTV services on their televisions. Connected to a broadband modem or router, STBs decode and display IPTV signals. Routers and switches facilitate data transmission between the IPTV provider's server and the customer's set-top box. The IPTV ecosystem also includes video-on-demand, high-definition channels, internet video advertising, and other advanced functions. The market's expansion is influenced by factors such as internet penetration, IT industry growth, economic changes, and the increasing adoption of 5G technology and smart home technologies.
IPTV subscribers benefit from traction in broadband penetration, investment in content, and competition with traditional broadcasting modes like cable and satellite TV. IPTV service systems offer user experiences that prioritize quality, jitter-free service, and advanced functions. The hardware business, including TV manufacturers and telecom companies, plays a crucial role In the market's development.
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The Hardware segment was valued at USD 14.84 in 2018 and showed a gradual increase during the forecast period.
Regional Analysis
North America is estimated to contribute 30% to the growth of the global market du
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The industry focuses on transmitting voice, data, text, sound, and video. It operates facilities that utilise one or multiple technologies. This sector specialises in content transmission without engaging in creation. The categorisation within this division reflects the type of infrastructure utilised.
As of 2024, around a quarter of households with internet access in the United Kingdom (UK) were subscribed to a BT internet service and regarded it as their main service provider. Sky was the main service provider for 19 percent of respondents, while Virgin Media was used by 17 percent.