The Report Covers UK Energy Drink Market Share & Manufacturers and it is Segmented by Packaging Type (Can and PET Bottle), by Product Type (Drinks, Shots, and Mixers), and by Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Specialty Stores, Online Retail Stores, and Other Distribution Channels). The report offers market size and forecasts for energy drinks in value (USD million) for all the above segments.

In 2023, carbonated soft drinks held the largest share of the United Kingdom’s non-alcoholic beverages market, with 38.6 percent. Dilutables held the second largest share of the market, closely followed by bottled water with 21.1 and 19.7 percent respectively. Beverage sales in the UK during Covid Beverage sales in grocery stores have been up in March and April of 2020 due to the coronavirus. However, on-trade sales have suffered greatly and the final picture for 2020 is, as of the writing of this text, still taking form. Soft drink brands Licensed premises, foodservice, convenience stores and grocery stores in the UK all have the same leading soft drink brand: Coca Cola. The company only must bow down to the legion of soft drinks sold under private label brands in grocery stores.

As of 2024, the leading energy drink brand in the United Kingdom by retail sales revenue was Red Bull. That year, Red Bull generated approximately 410 million British pounds worth of sales in their energy drink products. The leading competitor was Monster, which generated approximately 357 million British pounds that year.

The United Kingdom energy drinks market size reached approximately USD 2.22 Billion in 2024. The market is further expected to grow at a CAGR of 4.30% between 2025 and 2034, reaching a value of USD 3.38 Billion by 2034.

The revenue in the 'Energy & Sports Drinks' segment of the non-alcoholic drinks market in the United Kingdom was forecast to increase between 2024 and 2029 by nearly *** billion British pounds.Find further information on the British energy and drinks market here.

United Kingdom Energy Drink Market size was valued at USD 2.04 Billion in 2023 and is projected to reach USD 3 Billion by 2031, growing at a CAGR of 4.4% from 2024 to 2031.

United Kingdom Energy Drink Market: Definition/Overview The United Kingdom energy drink encompasses a diverse range of beverages designed to provide rapid energy and performance enhancement appealing to consumers across fitness, professional, and lifestyle applications. Traditional energy drinks typically contain caffeine, taurine, and sugars, while recent innovations have introduced sugar-free and functional varieties to cater to health-focused consumers. Leading brands offer energy drinks that not only boost physical stamina but also improve mental alertness, focus, and mood meeting the varied demands of a broad consumer base seeking both indulgent and health-conscious options. This market serves not only direct consumers but also the fitness, retail, and hospitality industries as energy drinks are increasingly integrated into active lifestyle routines and professional settings. The growing emphasis on functional ingredients, including B vitamins, amino acids, and plant extracts has expanded the range of available options allowing the market to meet evolving consumer preferences for natural, low-calorie, and eco-friendly alternatives.

The UK energy drink market, a vibrant segment within the broader beverage industry, is experiencing steady growth fueled by several key factors. The market's expansion is driven by increasing consumer demand for convenient and functional beverages, particularly among young adults and professionals seeking a boost in energy and focus. Health and wellness trends are also impacting the sector, with a noticeable shift towards energy drinks featuring natural ingredients, reduced sugar content, and functional benefits beyond simple caffeine delivery. This has led to product diversification, with manufacturers introducing innovative flavors, formulations incorporating vitamins and minerals, and eco-friendly packaging options. While premiumization and functional benefits are driving growth in higher-priced segments, the competitive landscape remains intense, with established multinational corporations like Coca-Cola and Red Bull competing against smaller, niche brands focusing on specific consumer needs and preferences. The market's growth trajectory is expected to remain positive, albeit at a moderate pace, driven by sustained consumer demand and ongoing product innovation. Despite the positive outlook, the UK energy drink market faces challenges. Concerns regarding the health implications of high sugar and caffeine content continue to influence consumer choices and regulatory scrutiny. Fluctuating raw material costs and evolving consumer preferences for healthier alternatives can also impact profitability. Furthermore, increased competition and the emergence of innovative substitutes, including functional waters and plant-based energy drinks, pose a threat to market share. The established players are responding to these challenges through strategic partnerships, acquisitions, and a heightened focus on marketing and distribution strategies, specifically targeting growing online retail channels. Overall, the UK energy drink market shows promise for continued growth, but success will hinge on adapting to evolving consumer needs, embracing sustainable practices, and mitigating potential health concerns. Maintaining a balance between innovation and responsible product development is crucial for long-term success in this dynamic sector. Recent developments include: In September 2022, Virtue Clean Energy, the brand that creates clean alternatives in the energy drink category, launched its newest product, Virtue Clean Energy in the United Kingdom. Virtue Drinks contain zero sugar & zero calories, made with all-natural ingredients. It has 80mg of 100% organic caffeine derived from green coffee beans, plus B vitamins (B3, B6, B7, B12)., In June 2022, the United Kingdom plant-based energy drink company Tenzing launched two new plant power shots. The 150ml blends come in two flavors; apple, matcha, and ginger and black cherry, guarana, and goji., In March 2022, United Kingdom's start-up PerfectTed launched a range of canned natural energy drinks powered by matcha green tea. The drinks are 100% natural, plant-based, gluten-free, and free from additives, preservatives, and added sugars. Therefore, many consumers have switched to energy drinks, one of the reasons driving the market.. Notable trends are: The Drinks Segment Dominates the Energy Drink Market.

This statistic shows the total value of the energy and sports drinks market in the United Kingdom (UK) from 2013 to 2024. In 2024, the energy and sports drinks market was worth around **** billion British pounds. Compared to the previous year this constitutes a slight increase of ****million in market value.

The size of the UK Energy Drink Industry market was valued at USD XX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of 4.50% during the forecast period. An energy drink is a type of beverage designed to boost physical and mental performance, typically by increasing energy levels, alertness, and endurance. These drinks often contain a combination of ingredients such as caffeine, sugars, vitamins, amino acids (like taurine), and herbal extracts (such as guarana or ginseng). Caffeine is the primary stimulant, providing a quick energy boost by stimulating the central nervous system. Sugar or artificial sweeteners provide a rapid source of calories, contributing to a temporary surge in energy. Energy drinks are commonly consumed by individuals seeking a quick pick-me-up, whether for studying, working long hours, or enhancing athletic performance. They are marketed towards young adults, athletes, and those with demanding lifestyles. However, their high caffeine and sugar content has raised concerns about potential health risks, including increased heart rate, high blood pressure, and potential dependency. Recent developments include: In September 2022, Virtue Clean Energy, the brand that creates clean alternatives in the energy drink category, launched its newest product, Virtue Clean Energy in the United Kingdom. Virtue Drinks contain zero sugar & zero calories, made with all-natural ingredients. It has 80mg of 100% organic caffeine derived from green coffee beans, plus B vitamins (B3, B6, B7, B12)., In June 2022, the United Kingdom plant-based energy drink company Tenzing launched two new plant power shots. The 150ml blends come in two flavors; apple, matcha, and ginger and black cherry, guarana, and goji., In March 2022, United Kingdom's start-up PerfectTed launched a range of canned natural energy drinks powered by matcha green tea. The drinks are 100% natural, plant-based, gluten-free, and free from additives, preservatives, and added sugars. Therefore, many consumers have switched to energy drinks, one of the reasons driving the market.. Key drivers for this market are: Rising Health & Wellness Trends, Strategic Initiatives By Key Players. Potential restraints include: Cost Considerations Coupled With Availability Of Alternatives. Notable trends are: The Drinks Segment Dominates the Energy Drink Market.

The United Kingdom Energy and Sports Drink market is expected to add more than 1.02 billion by 2028, growing number of fitness enthusiasts and gym-goers.

How high is the brand awareness of Monster in the UK?When it comes to energy drink consumers, brand awareness of Monster is at 89% in the UK. The survey was conducted using the concept of aided brand recognition, showing respondents both the brand's logo and the written brand name.How popular is Monster in the UK?In total, 47% of UK energy drink consumers say they like Monster.What is the usage share of Monster in the UK?All in all, 45% of energy drink consumers in the UK use Monster.How loyal are the consumers of Monster?Around 37% of energy drink consumers in the UK say they are likely to use Monster again.What's the buzz around Monster in the UK?In 2024, about 30% of UK energy drink consumers had heard about Monster in the media, on social media, or in advertising over the past three months. If you want to compare brands, do deep-dives by survey items of your choice, filter by total online population or users of a certain brand, or drill down on your very own hand-tailored target groups, our Consumer Insights Brand KPI survey has you covered.

Energy Drinks (Soft Drinks) Market in United Kingdom – Outlook to 2022: Market Size, Growth and Forecast Analytics is a broad level market review of Energy Drinks market in United Kingdom. The research handbook provides up-to-date market size data for period 2012-2017 and illustrative forecast to 2022 covering key market aspects like Sales Value and Volume for Energy Drinks and its variants . Read More

The UK Fruit Drink and Functional Beverage industry is growing substantially, fuelled by health-conscious consumers seeking healthier alternatives to traditional soft drinks. Younger consumers in particular are choosing beverages with added benefits like energy support, gut health and cognitive function, boosting revenue. This shift is driving brands to innovate, offering low- and no-calorie options with functional benefits to match consumer preferences and comply with regulations like the Soft Drinks Industry Levy. Producers are also investing in bold marketing campaigns and high-profile collaborations to stand out and reinforce consumer appeal, like Lucozade’s partnership with Jude Bellingham in early 2025. At the same time, producers have struggled with escalating input costs, particularly from rising wages and purchases, prompting large producers to pass on these costs to loyal consumers to protect profit – in fact, price rises have driven up profit over the past five years. Fruit drink and functional beverage production revenue is expected to swell at a compound annual rate of 5.6% over the five years through 2025-26 to £2.2 billion, including a forecast hike of 1.8% in 2025-26. Producers are under pressure to adopt more sustainable practices as consumers increasingly demand eco-friendly packaging and production methods. Businesses have responded by investing in recyclable materials and reducing carbon emissions to meet their own stringent targets and comply with tightening government regulations. Smaller brands like Firefly Tonics leverage their agility to quickly adopt sustainable practices, while major players like Britvic innovate with eco-friendly packaging to maintain market share. Despite a heightened focus on health, sales of energy drinks continue to grow, driven by innovations in low- and no-sugar options. Brands like Monster have capitalised on this trend by launching new flavours, catering to consumer preferences for bold tastes without the added sugar. Revenue is forecast to climb at a compound annual rate of 4.5% over the five years through 2030-31 to £2.8 billion. Sustainability will remain a priority, with stricter environmental regulations on the horizon, including the Deposit Return Scheme from October 2027. Producers will continue investing in sustainable practices to meet rising eco consciousness and leverage consumers' willingness to pay a premium for such products. Marketing will continue to play a crucial role as brands reposition as lifestyle companions, focusing on health credentials and emotionally resonant campaigns to differentiate themselves amid the Soft Drink Production industry's shift towards healthier options. Declining alcohol consumption presents an opportunity for brands to market themselves as premium non-alcohol alternatives and drive further expansion into on-trade markets.

The Europe Energy Drinks Market report segments the industry into Soft Drink Type (Energy Shots, Natural/Organic Energy Drinks, Sugar-free or Low-calories Energy Drinks, Traditional Energy Drinks, Other Energy Drinks), Packaging Type (Glass Bottles, Metal Can, PET Bottles), Distribution Channel (Off-trade, On-trade), and Country (Belgium, France, Germany, Italy, Netherlands, Russia, Spain, Turkey, United Kingdom, Rest of Europe).

The European energy drink market, a dynamic and competitive landscape, is projected for robust growth over the forecast period (2025-2033). While precise figures for market size and CAGR are absent from the provided data, a reasonable estimation, considering the global energy drink market's trajectory and the strong presence of major players like Red Bull and Monster in Europe, suggests a substantial market value in the billions of Euros in 2025. Growth drivers include rising consumer demand for convenient energy boosts, increasing health consciousness leading to the popularity of sugar-free and natural options, and the expansion of distribution channels, particularly online retail. Key trends include the rise of functional energy drinks incorporating additional benefits like vitamins and antioxidants, premiumization with higher-priced, specialized products targeting niche consumer groups, and a growing focus on sustainable packaging. Restraints to market growth primarily involve concerns about the health implications of high sugar and caffeine content, stricter regulations on marketing and ingredients, and fluctuating raw material costs impacting profitability. The market is segmented by soft drink type (energy shots gaining traction, sugar-free/low-calorie options showing significant growth, traditional drinks holding a large market share), packaging (cans maintaining dominance, but PET bottles gaining ground for sustainability), and distribution channels (off-trade channels like supermarkets dominating, while on-trade and online channels are experiencing faster growth). Leading brands compete aggressively, capitalizing on these trends and segments to capture market share. The United Kingdom, Germany, France, and other major European nations are key contributors to the overall market value, with significant regional variations in consumer preferences and brand loyalty. The strategic focus of major players is shifting toward product diversification, tapping into the functional beverage market and catering to specific consumer segments. Innovation is crucial in staying ahead of the competition, involving new flavors, functional ingredients, and environmentally friendly packaging. The market's long-term prospects are positive, provided that companies adapt to evolving consumer preferences, regulatory changes, and environmental concerns while maintaining a focus on product quality and brand image. Expansion into emerging markets within Europe and strengthening online distribution capabilities will be key factors in shaping future growth. Recent developments include: October 2023: Quality Pack International, a member of Hell Group and the Azerbijan company signed an agreement to establish a joint venture company the Quality Pack Capian LLC. QPC’s objective is to implement a vertically integrated aluminum beverage can manufacturing and non-alcoholic beverage filling factory in the Alat Free Economic Zone of Azerbaijan, which can serve as a regional production hub for local and regional beverage brands, either selling empty cans alone or also filling them.September 2023: Red Bull unveiled its first limited Winter Edition in the United Kingdom. Red Bull Winter Edition Spiced Pear offers a blend of pear accented with a dash of cinnamon.April 2023: Prime has launched a range of energy drinks containing 200mg of caffeine and zero sugar. The new drinks hold 300mg of electrolytes contain 10 calories, and are available in blue raspberry, tropical punch, lemon-lime, orange mango, and strawberry watermelon flavors.. Notable trends are: OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT.

Regular consumption of energy drinks is not seen among the oldest generation in the UK, according to Statista's Global Consumer Survey. However, around ** percent of Millennials said they drink energy drinks regularly. The share of Gen Z was comparatively lower at ** percent.

The sales volume in the 'Energy & Sports Drinks' segment of the non-alcoholic drinks market in the United Kingdom was forecast to increase between 2023 and 2027, expected to reach almost *** million liters by 2027.Find further information on the British energy and drinks market here.

The size of the Energy Drinks Market was valued at USD XX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of 12.50% during the forecast period. The market for energy drinks includes the making and selling of drinks that aim to enhance energy, endurance, and awareness, usually with high amounts of caffeine, taurine, and other stimulants. The growing need for fast energy boosts from busy consumers, athletes, and fitness enthusiasts is fueling this market. Key companies such as Red Bull GmbH, Monster Beverage Corporation, and PepsiCo, Inc. dominate the market with wide-ranging product offerings and strong distribution systems. The market landscape is being shaped significantly by the trend towards healthier, sugar-free, and natural energy drinks, as well as the introduction of innovative flavors and functional ingredients. Innovations and increased distribution channels are contributing to the positive outlook of the market, despite obstacles like fluctuating raw material prices and strict regulatory standards. This path underscores the critical importance of energy drinks in the worldwide beverage sector and their possibility for continuous market expansion. Recent developments include: October 2023: Quality Pack International, a member of Hell Group and the Azerbijan company signed an agreement to establish a joint venture company the Quality Pack Capian LLC. QPC’s objective is to implement a vertically integrated aluminum beverage can manufacturing and non-alcoholic beverage filling factory in the Alat Free Economic Zone of Azerbaijan, which can serve as a regional production hub for local and regional beverage brands, either selling empty cans alone or also filling them.September 2023: PepsiCo India launched a limited edition flavor of its Sting Energy drink, called Sting Blue Current. Sting Blue Current is available at 200 ml in single-serve packs across India.September 2023: Red Bull unveiled its first limited Winter Edition in the United Kingdom. Red Bull Winter Edition Spiced Pear offers a blend of pear accented with a dash of cinnamon.. Key drivers for this market are: Increasing Demand for Supplement Nutrition, Growing Casein Application in Processed Food Products. Potential restraints include: Competition from Vegan/Plant-based Protein Powders. Notable trends are: OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT.

The European sugar-free energy drink market is experiencing robust growth, driven by increasing health consciousness among consumers and stringent regulations on sugary beverages. The market, estimated at €[Estimate based on market size and value unit - e.g., €2 billion] in 2025, is projected to exhibit a Compound Annual Growth Rate (CAGR) of [Insert CAGR percentage - e.g., 7%] from 2025 to 2033. This growth is fueled by several key trends, including the rising popularity of functional beverages, the increasing demand for low-sugar and zero-sugar options, and the expanding distribution channels, particularly online retail and convenience stores. The preference for natural and organic ingredients is also contributing to this upward trajectory. Key players like Red Bull, Coca-Cola, and PepsiCo are investing heavily in innovation and product diversification within this segment to capture a larger market share. Competitive intensity is high, with companies focusing on product differentiation through unique flavors, functional benefits, and sustainable packaging options. Despite the positive growth outlook, the market faces certain challenges. Fluctuations in raw material prices and the potential for increased competition from new entrants pose significant restraints. Furthermore, maintaining consumer interest amidst the constant influx of new products and ensuring brand loyalty will be crucial for long-term success. The market segmentation reveals strong performance across various packaging types, with glass bottles, metal cans, and PET bottles all contributing significantly. The off-trade channel, especially supermarkets and hypermarkets, currently dominates sales, but the online retail segment is rapidly gaining traction, reflecting the evolving purchasing habits of European consumers. Growth is particularly strong in key European markets such as the United Kingdom, Germany, and France, driven by strong consumer demand and established distribution networks in these regions. Recent developments include: July 2023: WWE and Nutrabolt, owner of the C4 brand, announced an expansion to their multi-year partnership with the launch of their first-ever co-branded product collaboration: WWE-inspired flavors of C4 Ultimate Pre-Workout Powder and C4 Ultimate Energy Drink.May 2023: Coca-Cola Europacific Partners (CCEP) is bolstering its Relentless Zero Sugar range to maintain momentum behind the brand with its latest flavor launch, watermelon. The new, refreshingly fruity, zero-sugar flavor is designed to fuel additional growth of the Relentless brand.January 2023: Vitamin Well-owned functional beverage brand Nocco has expanded its portfolio with the launch of the new Focus range-Focus ramonade. Focus Ramonade features flavours of rambutan, apple and melon and contains 180mg of caffeine.. Notable trends are: OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT.

Global Energy Drinks (Soft drinks) Market – Outlook to 2022: Market Size, Growth and Forecast Analytics is a broad level market review of Global Energy Drinks market covering 23 Countries Australia, China, India, Japan, South Korea, France, Germany, Italy, Spain, United Kingdom, Canada, Mexico, United States, Argentina, Brazil, Colombia, Peru, Chile, Egypt, Israel, Saudi Arabia, South Africa and United Arab Emirates. The research handbook provides up-to-date market size data for period 2012-2017 and illustrative forecast to 2022 covering key market aspects like Sales Value and Volume for Energy Drinks. Read More