The United States Gaming Market Report is Segmented by Platform (Mobile Gaming, Console Gaming, and More), Revenue Model (In-App Purchases, Premium, and More), Genre (Action/Adventure, Shooter, Sports and Racing, and More), Gamer Demographic (less Than 18 Years, 18-34 Years, and More), and Geography (United States). The Market Forecasts are Provided in Terms of Value (USD).

As well as being one of the leading gaming market in terms of revenue, the United States is also considered by many as the birthplace of gaming as we know it today. In 2023, the video game market size in the United States was estimated to be *** billion U.S. dollars, not quite reaching the 2020 record of *** billion U.S. dollars.

The United States mobile gaming market size reached USD 26.4 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 63.2 Billion by 2033, exhibiting a growth rate (CAGR) of 10.2% during 2025-2033. The increasing utilization of mobile devices, the introduction of augmented reality (AR) and virtual reality (VR), the deployment of high-speed mobile networks, and the integration of social elements in mobile games represent some of the key factors driving the market.

IMARC Group provides an analysis of the key trends in each segment of the United States mobile gaming market report, along with forecasts at the country levels for 2025-2033. Our report has categorized the market based on type, device type, platform, and business model.

The United States gaming market was valued at USD 60.58 Billion in 2024. It is expected to grow at a CAGR of 8.20% from 2025 to 2034, reaching approximately USD 133.23 Billion by 2034, offering engaging entertainment for a wide audience with interactive gaming experiences that cater to various ages and interests.

This market expansion is also fueled by technological advancements, increasing investments in game development, and the rising popularity of esports and online multiplayer platforms across the country. Moreover, the growing adoption of mobile gaming, cloud gaming services, and virtual and augmented reality is significantly enhancing user engagement and driving revenue growth across all segments.

United States cloud gaming market size is projected to exhibit a growth rate (CAGR) of 31.05% during 2025-2033. The increasing improvements in streaming technology, including low-latency streaming, which have made it possible for gamers to play in real-time without noticeable lag, are driving the market.

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for ​2025-2033​. Our report has categorized the market based on device type, genre, technology, and gamers.

The revenue is forecast to experience significant growth in all segments in 2027. Especially notable is the remarkably robust growth observed in the In-game Advertising segment as we approach the end of the forecast period. This value, reaching *** billion U.S. dollars, stands out significantly compared to the average changes, which are estimated at *** billion U.S. dollars. The Statista Market Insights cover a broad range of additional markets.

Over the forecast period until 2030, the revenue is forecast to exhibit fluctuations among the nine segments. Overall, the revenue appears to follow a positive trend, as there are more increasing values than decreasing values expected in the individual segments until 2030. Among them, the segment In-game Advertising achieves the relatively highest value throughout the entire period, reaching 72.12 billion U.S. dollars. Find other insights concerning similar markets and segments, such as a comparison of revenue in Singapore and a comparison of average revenue per user (ARPU) in Spain.The Statista Market Insights cover a broad range of additional markets.

In July 2025, total video games sales in the United States amounted to **** billion U.S. dollars, representing a five percent year-over-year increase. Generally speaking, the video game industry has its most important months in November and December, as video game software and hardware make very popular Christmas gifts. In December 2024, total U.S. video game sales surpassed **** billion U.S. dollars. Birth of the video game industry Although the largest regional market in terms of sales, as well as number of gamers, is Asia Pacific, the United States is also an important player within the global video games industry. In fact, many consider the United States as the birthplace of gaming as we know it today, fueled by the arcade game fever in the ’60s and the introduction of the first personal computers and home gaming consoles in the ‘70s. Furthermore, the children of those eras are the game developers and game players of today, the ones who have driven the movement for better software solutions, better graphics, better sound and more advanced interaction not only for video games, but also for computers and communication technologies of today. An ever-changing market However, the video game industry in the United States is not only growing, it is also changing in many ways. Due to increased internet accessibility and development of technologies, more and more players are switching from single-player console or PC video games towards multiplayer games, as well as social networking games and last, but not least, mobile games, which are gaining tremendous popularity around the world. This can be evidenced in the fact that mobile games accounted for ** percent of the revenue of the games market worldwide, ahead of both console games and downloaded or boxed PC games.

The Report Covers United States Gaming Console & Accessories Market Companies & Share and It is Segmented by Type (Gaming Console, Accessories). The Market Sizes and Forecasts are Provided in Terms of Value in USD for all the Above Segments.

Over the forecast period until 2030, the number of users is forecast to exhibit fluctuations among the nine segments. The number of users decreases towards the end of the forecast period only in the segment Physically Sold Video Games, while the remaining segments follow a positive trend. The difference between 2020 and 2030 amounts to an absolute value of 37.6 million users. Find other insights concerning similar markets and segments, such as a comparison of revenue in Sweden and a comparison of revenue in the United States.The Statista Market Insights cover a broad range of additional markets.

Video gaming content, including mobile gaming apps, accounts for the bulk of the annual video gaming industry revenue in the United States. In 2024, the total revenue of the U.S. video game industry amounted to 58.66 billion U.S. dollars, down from the 59.29 billion U.S. dollars a year earlier. Overall, the monthly revenue of the video gaming industry sees some fluctuation throughout the year, with lows in the summer months, and higher sales during the holiday season. Going digital and not turning back Over the last few years, digital gaming sales have been growing slowly but steadily and exploded during the COVID-19 pandemic. Many consumers switched to digital game downloads instead of visiting brick-and-mortar retail locations and did not return to their previous shopping patterns after the normalization of the health emergency. Coupled with the ever-growing availability of high-speed internet connections and the release of the new flagship gaming console generation by Microsoft (Xbox) and Sony (PlayStation), comfort and convenience won over in-store browsing. Additionally, digital game storefronts across all gaming platforms frequently run sales and special offers that physical retailers rarely match. In 2022, the average revenue per user of physical video game sales in the United States amounted to 60.52 U.S. dollars, whereas the ARPU of game downloads only came to 35.72 U.S. dollars, reflecting the higher price of physical video game copies and the lower average price of digital games. Overall, the average monthly video game expenditure of U.S. gamers decreased to 19.56 U.S. dollars in 2023, down from 23.87 U.S. dollars in 2022. The struggles of the gaming hardware segment In contrast to the booming digital gaming content sales, the gaming hardware segment did not have an easy time in 2020 and 2021. What was supposed to be a year of triumph with the long-announced release of the ninth generation of video game consoles with the PlayStation 5 and the Xbox Series X/S in November 2020 quickly turned into a tale of woe. The ongoing global chip shortage, which started in early 2020 due to COVID-19 -related disruptions in global supply chains and logistics, strongly constrained the availability of chips to produce video gaming consoles. Additional factors such as trade wars, increased demand for hardware due to crypto mining, severe weather, and war impacting raw material exports continue to plague the global chip industry to this day. The lack of availability of the new consoles also led to scalpers taking advantage of the situation, leaving a sour taste for consumers.Console makers managed to turn things around, and while sales of the new consoles were not as good as they could have been, 2022 saw some recovery, and 2023 managed to get console sales back on track, despite global economic worries. In the first eleven months of 2023, Sony managed to sell close to 18 million PlayStation 5 consoles, with Microsoft’s Xbox Series X/S selling about 5.6 million units.

The US gaming market crossed USD 51.37 Billion in 2025, fueled by the rise of metaverse gaming and immersive multiplayer environments.

Unlock data-backed intelligence on United States Gaming Market, size at USD 54 billion in 2023, featuring growth opportunities and industry trends.

Significant fluctuations are estimated for all segments over the forecast period for the revenue growth. The revenue growth is forecast to follow predominantly a negative trend. A closer examination reveals that the values decrease in more segments than they increase. For example, the segment Cloud Gaming experiences an exceptionally strong decrease at 2030, with a value of 1.9 percent. Find other insights concerning similar markets and segments, such as a comparison of revenue in Benelux and a comparison of countries or regions regarding number of users.The Statista Market Insights cover a broad range of additional markets.

Over the past several years, the industry has experienced steady growth, driven by the release of major titles backed by sizable investments. These large budgets have allowed studios to pursue increasingly ambitious projects but have also heightened their reliance on publishers, many of whom have consolidated their influence through acquisitions. While publisher backing provides essential funding, it also pressures developers to deliver high-impact releases that maximize commercial potential. This dynamic has pushed development costs higher, increasing the risk of employee burnout and periods of intense overtime. In response, studios are adopting cost-saving measures such as integrating artificial intelligence tools to streamline production and cut expenses. The ongoing trend of developing games tied to established intellectual properties has consistently generated strong initial sales. Still, these gains are tempered by the hefty licensing and revenue-sharing agreements accompanying such arrangements. Shifting consumer preferences have also shaped development priorities. Gamers are increasingly drawn to titles featuring robust social elements, customization options and opportunities to purchase in-game items, fueling the proliferation of microtransactions. Studios have responded by introducing social features that facilitate group play and friend-based communication, but these innovations also demand heightened investment in quality assurance and player safety protocols. Technological advances, including the popularity of hybrid handheld consoles such as the Steam Deck, have prompted developers to adapt their products to new platforms, broadening the industry’s reach but further escalating production costs. Despite these pressures, revenue have climbed at a CAGR of 2.5% over the five years to 2030 to reach $32.9 billion. In 2025, the industry is expected to see a 1.9% revenue increase, boosted by anticipation for high-profile releases. Yet, overall profit remains under strain because of the escalating costs of development and market entry. Demographic trends are poised to influence market strategies and product offerings. The aging gamer population will prompt studios to enhance in-game monetization, shifting focus towards advertisements and microtransactions rather than hardware sales. At the same time, the rise of younger, family-oriented players is likely to result in more partnerships with family-friendly brands, a move expected to support revenue growth but subject to parental control over spending. The introduction of next-generation consoles will facilitate more powerful and visually sophisticated games, though the associated rise in development expenses may prompt developers to consider raising retail prices. Yet, consumer sensitivity to pricing increases could dampen immediate sales, as many gamers may wait for discounts or defer purchases. While virtual reality is positioned for growth, its broader impact will depend on advancements in headset technology and adoption rates. Overall, these evolving factors are projected to support revenue to grow at a CAGR of 2.3% over the next five years to 2030, reaching $36.8 billion.

The emergence of free-to-play games and fifth-generation consoles has provided steady revenue within the video game industry. However, since 2020, current-generation consoles have reached the mature life cycle phase, and console sales are down as of 2024. Despite the continued popularity of mobile gaming and AAA franchises, many markets within the industry await next-generation releases and have expressed a willingness to hold off on purchasing many industry products in the meantime. Consequently, revenue growth has stalled over the past five years, decreasing at a CAGR of 2.2% to $109.4 billion through 2025. In 2025, however, revenue has increased 7.8% in 2025, as releases from Nintendo and Rockstar Games have generated more player interest. Despite operational challenges and a high-interest rate environment for much of the current period, the gaming industry has benefited from the continuous releases of popular games. Generating millions of viewers daily, streaming platforms and popular streaming celebrities continue to sustain interest in many industry offerings, boosting sales. Leading companies, such as Sony and Microsoft, continue to evolve and have made a series of acquisitions, which have consolidated the industry during the current period. They have also adopted AI to automate their operations and maintain profit levels as costs increase due to tariffs. Moving forward, gaming developers are projected to invest more of their resources in developing mobile games and games that leverage the latest AI, VR and cloud technology. Despite the absence of new console releases from most companies during much of the period, consumer demand will remain high in the short term, though evolving trade policy could threaten the industry's ability to meet consumer demand moving forward. Despite these challenges however, future innovation and the eventual release of next-generation consoles will lead to industry revenue increasing at a CAGR of 7.3% to $155.4 billion through 2030.

Over the forecast period until 2030, the penetration rate is forecast to exhibit fluctuations among the eight segments. The penetration rate decreases towards the end of the forecast period only in the segment Physically Sold Video Games, while the remaining segments follow a positive trend. The difference between 2020 and 2030 amounts to an absolute value of 12.37 percent. Find further statistics on other topics such as a comparison of the average revenue per user in Iceland and a comparison of the revenue change in Sweden. The Statista Market Insights cover a broad range of additional markets.

The United States Mobile Games Market refers to the ecosystem of mobile-based gaming applications played on smartphones, tablets, and other portable devices. This market includes casual games, puzzle games, multiplayer online games, augmented reality (AR) games, and more. Mobile games are distributed via app stores like Google Play and the Apple App Store, with revenue generated through in-app purchases, advertisements, and subscription models. Key drivers of this market include the widespread adoption of smartphones and the increasing penetration of high-speed internet, which enable seamless gaming experiences. Technological advancements, such as improved graphics, AR/VR integration, and cloud gaming, have significantly enhanced the appeal of mobile games. The growing popularity of free-to-play games with monetization through microtransactions has also contributed to the market’s expansion. Moreover, the COVID-19 pandemic played a pivotal role in accelerating the growth of mobile gaming, as lockdowns increased consumer engagement with digital entertainment. Social features, such as multiplayer options and live interactions, further drive engagement, making mobile gaming a mainstream form of entertainment in the U.S. Recent developments include: October 2022 Meta collaborated with Microsoft Corporation to deliver Teams, Windows apps, and gaming to Quest smartphones. The cooperation would add additional material to Meta's Metaverse hardware efforts, such as Windows apps and Teams integrations., September 2022 Netflix and Ubisoft have announced plans to create three mobile games for Netflix based on some of the world's most successful gaming titles starting in 2023. The three games, first announced at Ubisoft's annual digital event Ubisoft Forward, will expand on the Valiant Hearts, Mighty Quest, and Assassin's Creed universes and will be available exclusively on mobile to Netflix customers worldwide, with no advertisements or in-app purchases., June 2022 Marmalade Game Studio announced that their mobile game JUMANJI: The Curse Returns is now available on the Nintendo eShop for Nintendo SwitchTM, bringing it to millions more players.. Key drivers for this market are: Increasing penetration of high-speed internet, which enable seamless gaming experiences. Potential restraints include: Data privacy and security issues, particularly in games with social and multiplayer features. Notable trends are: Growing integration of artificial intelligence and machine learning.

The report on United States Gaming covers a summarized study of several factors supporting market growth, such as market size, market type, major regions, and end-user applications. The report enables customers to recognize key drivers that influence and govern the market.

The United States gaming console market reached approximately USD 13.04 Billion in 2024. The market is projected to grow at a CAGR of 3.70% between 2025 and 2034, reaching a value of around USD 18.75 Billion by 2034.