The United States health and beauty retailing market was valued at USD 105.81 Billion in 2024. The industry is expected to grow at a CAGR of 3.50% during the forecast period of 2025-2034 to attain a valuation of USD 149.26 Billion by 2034.

In 2022, Alibaba was the leading online retailer in the health, beauty, and personal care category based on sales. That year, the Chinese e-commerce company was estimated to achieve net sales of approximately ** billion U.S. dollars. Among other notable e-tailers in that category were Amazon and Pinduoduo. Alibaba and Amazon lead in sales, Lookfantastic in traffic Globally, online marketplaces are the primary source of inspiration for the acquisition of beauty products. Alibaba, Amazon, and Pinduoduo lead in terms of e-commerce sales. However, out of all analyzed online marketplaces, Lookfantastic appeared the most when searching for beauty brands online in 2023. Almost ********* of search engine results for beauty brands referred to the marketplace. Amazon was the second most commonly appearing marketplace, with around ********* of Google search results. Asia at the forefront of online beauty Worldwide, China is the leading beauty and personal care e-commerce market. In 2022, the Chinese online beauty care market was worth approximately ** billion U.S. dollars. The United States followed with a market revenue of around **** billion U.S. dollars. In terms of online traffic, Asia is at the forefront of the fastest-growing online beauty industries. In China, year-on-year (YoY) traffic to beauty and cosmetics sites grew by more than ** percent in 2022, compared to only **** percent traffic growth in the United States. Other Asian nations are also demonstrating notable growth in the online beauty and cosmetics industry, with India and Thailand exhibiting a YoY traffic growth of approximately ** percent and ** percent, respectively.

Many consumers purchase beauty products from large beauty, cosmetics and fragrance stores like Sephora and Ulta because of their broad product range, expertise and loyalty programs. The pandemic resulted in significant revenue slowdowns as consumers purchased fewer new cosmetics. Despite elevated inflation in 2022, skyrocketing sales of hair and beauty products buoyed revenue amid volatile economic conditions. Stores have benefited from premiumization trends, resulting in a growing willingness to spend on premium beauty and cosmetic products, with customers valuing the long-term benefits of using luxury products. Additionally, recent economic growth has largely benefited beauty stores. Revenue for beauty, cosmetics and fragrance stores is expected to swell at a CAGR of 2.4% to $58.0 billion through the end of 2025, including a jump of 2.0% in 2025 alone. Traditional retailers have endured high competition from various sources, including drugstores, department stores, supercenters and online retailers. Prominent competition prevents retailers from charging higher prices, as consumers can easily switch stores and brands. The expansion of e-commerce has negatively impacted retailers operating at a smaller scale, as many of them lack the capabilities and sales volume to offer online shopping, resulting in lower profit and pushing many smaller retailers out of the industry. Online shopping also allows customers to easily compare prices across retailers, intensifying competition. Beauty stores aim to combat substitutes by improving the in-store shopping experience, carrying products that appeal to new potential customers and strengthening their own e-commerce capabilities. The growing popularity of environmentally friendly and cruelty-free products will spur growth in new markets, creating opportunities for traditional retailers. Rising per capita disposable income and consumer spending will also boost cosmetics sales. However, specialty beauty stores will struggle as more consumers favor online retailers, including stores that aren't in the industry, like Amazon, Target and Walmart. E-commerce will continue to be one of the fastest-growing competitive threats to specialized stores as consumers opt for the convenience and wide selection of online products. Alongside these trends, revenue is expected to climb at a CAGR of 1.5% to $62.4 billion through the end of 2030.

The US health & beauty sector reached US$511.1 billion in 2018 and is estimated to grow at a CAGR of 3.5% during 2018–2023, to reach US$653 billion by 2023. Read More

Personal care accounted for ***** percent of the total e-commerce market in the United States in 2021. By 2025, the Statista Digital Market Outlook estimates that this figure will decline to ***** percent.

This ranking depicts the leading health and beauty retailers in the United States in 2015, based on online and retail sales per store. In 2015, Sephora was the most productive health and beauty retailer, generating approximately *** million U.S. dollars in sales per store. In contrast, Ulta Salon and L Brands Bath and Body Works generated higher health and beauty retail sales overall.

The revenue in the 'Personal Care' segment of the beauty & personal care e-commerce market in the United States was forecast to continuously increase between 2024 and 2029 by in total ** billion U.S. dollars (+***** percent). After the ninth consecutive increasing year, the indicator is estimated to reach **** billion U.S. dollars and therefore a new peak in 2029. Notably, the revenue of the 'Personal Care' segment of the beauty & personal care e-commerce market was continuously increasing over the past years.Find more information concerning Worldwide and Chile. The Statista Market Insights cover a broad range of additional markets.

The market for retail vending machine BPC in the USA was worth USD 91.6 million in 2025 and is projected to be worth USD 303.5 million by 2035, growing at a CAGR of 10.5% during the forecast period.

Metric	Value
Market Size in 2025	USD 91.6 Million
Projected Market Size in 2035	USD 303.5 Million
CAGR (2025 to 2035)	10.5%

State wise Outlook

State	CAGR (2025 to 2035)
California	11.1%

State	CAGR (2025 to 2035)
New York	10.7%

State	CAGR (2025 to 2035)
Texas	10.4%

State	CAGR (2025 to 2035)
Florida	10.3%

Competitive Outlook

Company Name	Estimated Market Share (%)
The Estée Lauder Companies Inc.	18 - 22%
L’Oréal USA	15 - 20%
CVS Health (Beauty Vending Subdivision)	10 - 14%
Vengo Labs	8 - 12%
The Procter & Gamble Company	6 - 10%
Other Startups, Retailers & Niche Brands (combined)	30 - 35%

Graph and download economic data for Producer Price Index by Industry: Supermarkets and Other Grocery Stores: Retailing of Health and Beauty Products (PCU445110445110332) from Dec 1999 to Jun 2025 about groceries, health, production, retail, PPI, industry, price index, indexes, price, and USA.

Rising incomes and shifting consumer preferences have translated into revenue growth for health stores in recent years. More than ever, consumers value the importance of active and healthy lifestyles. At the same time, higher incomes allow people to integrate vitamins, supplements and other health products into their daily lives. While this has benefited health stores, mounting competition from alternative retailers is offsetting the growing popularity of health and wellness products. A booming health and wellness market has incentivized a range of alternative retailers, from popular beauty stores (Sephora, Ulta) to pharmacies and big-box retailers (Target, Walmart), to expand offerings of health products. Still, industry revenue is rising at a CAGR of 4.9% to $47.4 billion through the end of 2024, when revenue will jump an expected 1.0%. Pandemic-related economic disruptions had the opposite effect on vitamin and supplement sales, as concerned consumers sought health products to boost their and their family's immunities. According to the National Health Institute, multivitamin sales spiked in March 2020, with over a 50.0% jump. But the pandemic also transformed how people shop. Online retailers like Amazon took sales from health stores even as temporary closures lifted. While the pandemic-induced sales boom has subsided, consumers continue to make purchases supporting immunity but gravitate more toward lifestyle products. Rising spending on health products in recent years will likely slow in 2024 as higher living costs limit discretionary spending. Still, overarching demand from the growing over-65 population and millennials will support spending on health products moving forward. However, more consumers will purchase vitamins and supplements at retailers they already visit, like Target or Sephora, as these stores introduce more health and wellness items. Industry-wide revenue is forecast to expand at a CAGR of 1.8% to $51.9 billion through the end of 2029.

Data from the second quarter of 2024 revealed that the top 25 beauty and personal care products sold on Amazon were skincare items (32 percent). Hair products were next, accounting for around one-fifth of the best-selling beauty articles on Amazon. Beauty sales on the rise Online sales of beauty products heavily depend on consumers digital shopping behavior. When shopping for beauty products online, the vast majority of consumers prefer to use leading marketplaces, such as Amazon, to place their orders in 2023. This could be due to Amazon also being ranked the second most frequently appearing marketplace when searching for beauty brands on Google. Amazon ranks second after Alibaba as the world's leading health, beauty, and personal care online retailer by sales. Amazon is expected to almost double its estimated sales of health, beauty and personal care products, from around 44 billion U.S. dollars in 2022 to 79.4 billion U.S. dollars by 2027. Amazon’s take on beauty products Beauty product preferences can vary from country to country. Worldwide the top-rated beauty product on Amazon by number of reviews was an Essence mascara. Brand preference also varies depending on the country, for example in the United States, in the first quarter of 2023, L’Oréal Paris was the best-selling beauty and personal care brand on Amazon.com. This changed throughout the year, and by the end of July, CeraVe took the top spot.

Supermarkets and grocery stores have significantly transformed in recent years, driven by technological advancements and shifting consumer preferences. E-commerce has become a cornerstone of the industry, with over 70.0% of grocery retailers integrating online ordering and fulfillment into their operations in 2025. This shift has been fueled by consumer demand for convenience and efficient shopping experiences, prompting retailers to invest heavily in curbside pickup and home delivery services. Major players like Kroger have leveraged these innovations to maintain a competitive edge, while third-party delivery platforms like Instacart have enabled smaller grocers to compete with larger chains. The adoption of "dark stores" and AI-driven technologies has further optimized operations but heightened competition has limited revenue expansion. Over the past five years, revenue has been slipping at a CAGR of 0.1%, reversing course in 2025 to climb 1.1%, reaching $883.1 million. Over the past five years, the industry has faced rising labor costs and competition from discount grocers and private-label products. Automation has played a crucial role in managing these pressures, with more than 50.0% of transactions in major chains processed through self-checkout systems in 2025. Despite these advancements, wages have continued to rise, accounting for an estimated 10.7% of revenue. This has led retailers to focus on strategic pricing and the promotion of high-margin private-label products to sustain profit. The proliferation of discount grocers like Aldi and Lidl has intensified competition, forcing traditional supermarkets to innovate and adapt to retain market share. Looking ahead, supermarkets and grocery stores are likely to endure steady but marginal revenue growth over the next five years, influenced by economic and demographic factors. Increases in per capita disposable income and consumer spending suggest a stable economic environment that could bolster sales of premium and specialty grocery items. However, declines in the agricultural price index may pressure revenue growth, as lower prices could reduce sales value. Urban population growth will continue to drive demand for grocery products, encouraging retailers to adopt urban-centric strategies. Upcoming FDA regulations on product labeling and ongoing geopolitical tensions will present challenges and opportunities for the industry. Retailers that can navigate these complexities and align with evolving consumer preferences, such as the rise of functional foods and the "quiet luxury" trend, will be well-positioned to thrive in a rapidly changing market landscape. Revenue is anticipated to expand marginally over the next five years at a CAGR of less than 0.1%, totaling $883.3 million in 2030.

According to Cognitive Market Research, the global beauty ingestible market size is USD 4161.2 million in 2024 and will expand at a compound annual growth rate (CAGR) of 12.00% from 2024 to 2031.

North America held the major market of more than 40% of the global revenue with a market size of USD 1664.48 million in 2024 and will grow at a compound annual growth rate (CAGR) of 10.2% from 2024 to 2031.
Europe accounted for a share of over 30% of the global market size of USD 1248.36 million.
Asia Pacific held the market of around 23% of the global revenue with a market size of USD 957.08 million in 2024 and will grow at a compound annual growth rate (CAGR) of 14.0% from 2024 to 2031.
Latin America market of more than 5% of the global revenue with a market size of USD 208.06 million in 2024 and will grow at a compound annual growth rate (CAGR) of 11.4% from 2024 to 2031.
Middle East and Africa held the major market of around 2% of the global revenue with a market size of USD 83.22 million in 2024 and will grow at a compound annual growth rate (CAGR) of 11.7% from 2024 to 2031.
The skin care category held the highest beauty ingestible market revenue share in 2024.

Market Dynamics of Beauty Ingestible Market

Key Drivers for Beauty Ingestible Market

Increasing Consumer Awareness of Skin and Hair Issues to Increase the Demand Globally

In the future, growing consumer awareness of skin and hair issues is anticipated to fuel the beauty ingestible market's expansion. Skin-related diseases and disorders that might cause rashes, inflammation, itching, or other skin changes are referred to as skin issues. Hair difficulties include conditions affecting the hair and scalp, such as infections, scaling and itching, and hair loss. Individuals are becoming more aware of these problems and adopting preventative measures to deal with them. Oral ingestible supplements with scientific backing, known as "beauty ingestible," are designed to improve the appearance and health of the skin. Consequently, heightened consciousness regarding skin and hair issues aids customers in integrating beauty ingestible into their everyday regimen. For instance, in January 2021, sales of skincare products in the US climbed by 13% last year, while sales of beauty items increased by 1%, according to an article provided by Automata.ai, a business service, software, and computer software company based in Canada. Online beauty retailers saw a 24% growth at that time, with skincare leading the way. Thus, the beauty ingestible market is expanding due to growing consumer awareness of skin and hair issues.

Growing Elderly Population to Propel Market Growth

The market for beauty ingestible is anticipated to develop in the future because of the growing elderly population. An aging population is a demographic state in which the proportion of older people in a certain society or region relative to younger age groups has increased noticeably. The aging population incorporates nutritional cosmetics into their beauty and wellness routine to address age-related issues, support internal skin health, and offer a practical and complementary alternative to conventional skincare procedures. For instance, the US-based specialized health agency World Health Organization estimates that by October 2022, one in six people will be 60 years of age or older worldwide. By 2050, the number of people in this age group (2.1 billion) would have doubled. Furthermore, as of June 2021, the House of Commons Library of the UK Parliament, a UK-based information resource, projects an increase in the senior population in the UK, which will account for 17.4 million people, or 24% of the country's overall population, by 2043. Thus, the market for beauty ingestible is expanding as a result of the aging population.

Restraint Factor for the Beauty Ingestible Market

Lack of Awareness among Individuals about Beauty Ingestible to Limit the Sales

The benefits of these beauty ingestible products and their accessibility on the market are unknown in many developing nations. Many people still haven't come to terms with the market's benefits. The health advantages of these items are largely unknown to most people. The beauty ingestible market is not expanding as planned due to a number of technical, legal, and regulatory challenges. The inability to distinguish between various goods based on nutraceuticals utilized in various places is a hindering ...

United States PPI: Svcs: RT: FB: GR: GS: SO: PS: RN: Health & Beauty Products data was reported at 303.111 Dec1999=100 in Apr 2025. This records an increase from the previous number of 292.533 Dec1999=100 for Mar 2025. United States PPI: Svcs: RT: FB: GR: GS: SO: PS: RN: Health & Beauty Products data is updated monthly, averaging 181.900 Dec1999=100 from Dec 1999 (Median) to Apr 2025, with 305 observations. The data reached an all-time high of 303.111 Dec1999=100 in Apr 2025 and a record low of 91.800 Dec1999=100 in May 2001. United States PPI: Svcs: RT: FB: GR: GS: SO: PS: RN: Health & Beauty Products data remains active status in CEIC and is reported by U.S. Bureau of Labor Statistics. The data is categorized under Global Database’s United States – Table US.I: Producer Price Index: by Industry: Services: Retail Trade.

Verdict Retail’s, "Retail Sales of Duty Free Retailing in United States: Market Size, Growth and Forecast to 2020" provides detailed historic and forecast statistics on retail sales from 2010 to 2020 taking place at "Duty Free Retailing" for each category at segment level. However, delivered wholesale sales are not included. The segment level analytics are provided for the following product categories: Apparel, accessories, luggage and leather goods Books, news and stationery Electrical and electronics Food and grocery Health and beauty Home and garden products Music, video and entertainment software Sports and leisure equipment Verdict Retail categorizes "Duty Free Retailing" as airside retailers in airports or on board an aircraft or ferry. However, does not include tax free purchases by tourists at conventional stores. "Retail Sales of Duty Free Retailing in United States: Market Size, Growth and Forecast to 2020" report is the result of Verdict Retail’s extensive market research covering the retail industry in United States. The report acts as an essential tool for companies active across the United States’ retail industry and for new players considering entering the market. The comprehensive statistics within the report provides insight into the operating environment of the market and also ensures right business decision making based on historical trends and industry model based forecasting. This is an on-demand report and will be delivered within 2 working days (excluding weekends) of the purchase. Read More

Snapshot img

Cosmetic Products Market Size 2025-2029

The cosmetic products market size is forecast to increase by USD 126.4 billion, at a CAGR of 5.8% between 2024 and 2029.

The market is driven by the rising aging population and the growing preference for organic cosmetics and cosmeceuticals. The aging population presents a significant opportunity as consumers in this demographic often prioritize skincare and personal grooming. Furthermore, the increasing awareness and concern for health and wellness have led to a surge in demand for organic and natural cosmetic products. However, this market landscape is not without challenges. The presence of counterfeit products poses a significant threat, as these products not only undermine brand reputation but also potentially harm consumers.
Companies must invest in robust counterfeit prevention measures and maintain transparency to build consumer trust. Organic and natural cosmetics and cosmeceuticals are expected to remain key growth areas, with innovation in product development and sustainable sourcing being crucial differentiators. Companies that can effectively navigate these trends and challenges will be well-positioned to capitalize on the market's potential.

What will be the Size of the Cosmetic Products Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
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The market continues to evolve, with dynamic market trends shaping various sectors. Nail care, for instance, sees the ongoing development of innovative entities like nail removers, enhancing user experience through improved efficacy and gentler formulations. In the realm of hair care, hair oils and shampoos cater to diverse hair types, while fragrance profiles, essential oils, and plant extracts infuse products with desirable scents and therapeutic benefits. Online sales channels gain traction, offering consumers convenience and accessibility. Quality control measures, such as allergy testing and dermatological testing, ensure product safety and efficacy. Price points span the mass market to luxury segments, catering to diverse consumer preferences.

Makeup sponges, brushes, and various skincare offerings, including night creams, eye creams, and day creams, address the ever-evolving consumer behavior and diverse skin types. UV protection and anti-aging properties are increasingly sought-after features in skincare products. Supply chain optimization and shelf life considerations are crucial factors in the cosmetics industry, ensuring timely delivery and maintaining product integrity. Product testing and innovation continue to drive market growth, with the introduction of new entities like body wash, body lotion, and body scrub, among others. Packaging design plays a significant role in consumer appeal, with color payoff and eau de parfum offerings catering to the sensory experience.

Consumers continue to demand effective and high-quality products across various categories, driving the ongoing unfolding of market activities and evolving patterns.

How is this Cosmetic Products Industry segmented?

The cosmetic products industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Product

  Skincare products
  Haircare products
  Color cosmetics
  Fragrances and deodorants


Distribution Channel

  Offline
  Online


End-user

  Men
  Women


Category

  Conventional
  Natural/Organic
  Vegan


Price Range

  Mass/Economy
  Mid-Range
  Premium/Luxury


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    Italy
    UK


  Middle East and Africa

    Egypt
    KSA
    Oman
    UAE


  APAC

    China
    India
    Japan


  South America

    Argentina
    Brazil


  Rest of World (ROW)

By Product Insights

The skincare products segment is estimated to witness significant growth during the forecast period.

The cosmetics market in the US is witnessing significant growth in the skincare segment, driven by the increasing demand from both men and women for better skincare solutions. Products such as hair masks, UV protection lotions, and makeup removers are popular choices, catering to various age groups and skin types. Allergy testing and quality control measures ensure consumer safety and satisfaction. Retail sales dominate the distribution channels, but online sales are gaining traction. The mass market caters to a wide range of consumers, with price points varying from budget to premium. The supply chain is streamlined, ensuring timely delivery of products.

Fragrance oils and essential oils add to the sensory experience, while product testing and dermatological certification a

CBD Beauty And Skincare Product Market Outlook

According to our latest research, the global CBD beauty and skincare product market size reached USD 1.8 billion in 2024, with a robust CAGR of 22.1% observed over the past year. The market is projected to expand significantly, reaching approximately USD 5.3 billion by 2033 as per CAGR calculations. This impressive growth trajectory is primarily fueled by increasing consumer awareness of the benefits of cannabidiol (CBD) in skincare, rising demand for natural and organic beauty products, and a progressive shift in regulatory attitudes toward cannabis-derived ingredients across key global markets.

One of the most prominent growth factors for the CBD beauty and skincare product market is the mounting consumer interest in wellness and holistic health, which has driven the adoption of plant-based and natural ingredients in personal care routines. CBD, renowned for its anti-inflammatory, antioxidant, and soothing properties, is increasingly incorporated into a wide array of skincare products, ranging from moisturizers to serums. The surge in research highlighting the efficacy of CBD in addressing skin concerns such as acne, eczema, and aging has further bolstered its integration into mainstream beauty portfolios. Additionally, the shift toward clean beauty and the demand for transparency in product labeling have positioned CBD-infused products as a preferred choice among informed consumers seeking safe and effective alternatives.

The evolving regulatory landscape has also played a significant role in the expansion of the CBD beauty and skincare product market. Nations such as the United States, Canada, and several European countries have relaxed their regulations concerning the use of hemp-derived CBD in cosmetics, paving the way for widespread product innovation and market entry. This regulatory relaxation has encouraged established beauty brands and new entrants alike to invest in research and development, resulting in a broad spectrum of product offerings tailored to different skin types and concerns. The proliferation of e-commerce platforms and direct-to-consumer sales channels has further accelerated market penetration, making CBD beauty and skincare products more accessible to a global audience.

Another critical growth driver is the increasing endorsement of CBD beauty products by celebrities and social media influencers, which has significantly amplified consumer curiosity and trust. Social media platforms serve as powerful marketing tools, enabling brands to educate potential customers about the benefits of CBD, share user testimonials, and foster community engagement. This digital advocacy, combined with strategic collaborations between CBD brands and well-known beauty retailers, has contributed to rapid market expansion and brand differentiation. Furthermore, ongoing advancements in extraction and formulation technologies have enabled the development of high-quality, stable, and effective CBD-infused skincare products, enhancing consumer satisfaction and repeat purchases.

From a regional perspective, North America currently dominates the CBD beauty and skincare product market, accounting for the largest revenue share in 2024, followed closely by Europe. The Asia Pacific region is emerging as a promising market, driven by rising disposable incomes, growing urbanization, and increasing acceptance of cannabis-derived products. These regional dynamics are further influenced by differences in regulatory frameworks, consumer preferences, and distribution infrastructure, which collectively shape the growth trajectory and competitive landscape of the market across the globe.

Product Type Analysis

The CBD beauty and skincare product market is segmented by product type into oils, creams & moisturizers, masks & serums, cleansers, and others. Among these, CBD oils have gained remarkable popularity due to their versatility and potent therapeutic benefits. CBD oils are widely used for their ability to deeply nouris

United States PPI: Svcs: RT: NR: EM: PS: Svcs: Drugs, Health Aids & Cosmetics data was reported at 129.476 Jun2013=100 in Dec 2022. This records an increase from the previous number of 129.428 Jun2013=100 for Nov 2022. United States PPI: Svcs: RT: NR: EM: PS: Svcs: Drugs, Health Aids & Cosmetics data is updated monthly, averaging 118.900 Jun2013=100 from Jun 2013 (Median) to Dec 2022, with 115 observations. The data reached an all-time high of 141.664 Jun2013=100 in Aug 2021 and a record low of 97.400 Jun2013=100 in Jan 2014. United States PPI: Svcs: RT: NR: EM: PS: Svcs: Drugs, Health Aids & Cosmetics data remains active status in CEIC and is reported by U.S. Bureau of Labor Statistics. The data is categorized under Global Database’s United States – Table US.I: Producer Price Index: by Industry: Services: Retail Trade.

The North American nutricosmetics market, valued at approximately $XX million in 2025, is projected to experience robust growth, exhibiting a compound annual growth rate (CAGR) of 8.85% from 2025 to 2033. This expansion is driven by several key factors. Increasing consumer awareness of the benefits of ingestible beauty products, such as improved skin health, hair growth, and nail strength, is a significant catalyst. The rising prevalence of skin concerns like acne and aging, coupled with a growing desire for natural and holistic beauty solutions, further fuels market demand. Furthermore, the increasing availability of diverse product formats, including tablets, capsules, powders, liquids, and gummies, caters to diverse consumer preferences and enhances accessibility. The strong online retail presence, alongside established distribution channels like supermarkets, drugstores, and specialty stores, contributes significantly to market reach and convenience. The market's segmentation across product types (skincare, haircare, nail care) and distribution channels allows for targeted marketing strategies and growth opportunities within specific niches. While competitive intensity from established players like Amway, Herbalife, and Beiersdorf presents a challenge, the overall market environment remains conducive to continued expansion. The United States dominates the North American nutricosmetics market, followed by Canada and Mexico. Growth in the Rest of North America region is anticipated to mirror overall market trends, albeit at a potentially slightly lower rate due to smaller market size and penetration. However, innovative product launches, strategic partnerships, and increasing consumer spending on personal care products across all segments are expected to positively impact growth in all regions. The market's future success will depend on factors like maintaining product innovation, responding effectively to consumer preferences regarding ingredient transparency and sustainability, and successfully navigating the competitive landscape. Regulatory changes concerning labeling and ingredient safety will also play a significant role in shaping market dynamics over the forecast period. Recent developments include: In April 2023, Biosil launched several vegan formulations such as Biosil Advanced Hair and Nail Care, Biosil Healthy Aging, and Biosil Collagen Generator Plus with updated packaging. The new products contain the brand's signature ch-OSA boosted with additional powerhouse ingredients, such as vitamin C, biotin, and selenium as per the company claims.. Notable trends are: Herbal Supplements are Expected to Foster the Growth of the Market.

Retail Scanner Data consist of weekly pricing, volume, and store environment information generated by point-of-sale systems from more than 90 participating retail chains across all US markets.

Store Demographics: Includes store chain code, channel type, and area location. Retailer names are masked to protect identity.

Weekly Product Data: For each UPC code, participating stores report units, price, price multiplier, baseline units, baseline price, feature indicator, and display indicator. Products: Weekly product data for 2.6-4.5* million UPCs including food, nonfood grocery items, health and beauty aids, and select general merchandise aggregated into 1,100 product categories store environment variables (i.e., feature and display indicators) from a subset of stores. The 1,100 product categories are categorized into 125 product groups and 10 departments. The structure matches that of the consumer panel data. All private-label goods have a masked UPC to protect the identity of the retailers.

Product Characteristics: All products include UPC code and description, brand, multipack, and size, as well as NielsenIQ codes for department, product group, and product module. Some products contain additional characteristics (e.g., flavor).

Geographies: Scanner Data from 35,000-50,000* participating grocery, drug, mass merchandiser, and other stores, covering more than half the total sales volume of US grocery and drug stores and more than 30 percent of all US mass merchandiser sales volume. Data cover the entire United States, divided into 52 major markets, and include the same codes as those used in the consumer panel data.

Retail Channels: Food, drug, mass merchandise, convenience, and liquor.