The revenue in the 'Women's Apparel' segment of the apparel market in the United States was modeled to be ************** U.S. dollars in 2024. Between 2018 and 2024, the revenue rose by ************* U.S. dollars, though the increase followed an uneven trajectory rather than a consistent upward trend. The revenue will steadily rise by ************* U.S. dollars over the period from 2024 to 2029, reflecting a clear upward trend.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Women's Apparel.

The Women's Clothing Stores industry has seen a definitive shift in trends and market dynamics in recent years. Adjusting to rapidly changing customer preferences while contending with a burgeoning e-commerce sector — where convenience, diversity and competitive pricing prevail — have marked salient challenges. Bricks-and-mortar stores, particularly, have faced the heat as consumers increasingly turn to online platforms for shopping. Despite fierce competition and shaky economic conditions, revenue has expanded at a CAGR of 5.7% over the past five years to reach an estimated $69.6 billion in 2025, when income is projected to inch by 0.1%. The surge in online shopping has posed significant challenges for traditional retailers as consumers increasingly favor digital platforms. Despite these hurdles, the industry has demonstrated remarkable resilience. In particular, specialty boutiques and retailers focusing on unique or sustainable fashion have successfully maintained customer loyalty and even thrived in the evolving marketplace. The growth in households earning more than $100,000 has also provided a boost for women's stores, enabling them to compete against larger retailers that typically handle more customers but with less expensive transactions. Nonetheless, many stores have experienced compressed profit, primarily because of external pressures like rising operational costs and supply chain challenges, which have rigorously tested their financial resilience. The industry will expand its online presence and e-commerce platforms to capture a large potential customer base and remain relevant. Also, consumer preferences will shift toward more sustainable and eco-friendly trends, which will benefit women's clothing stores that can promote these types of products. As fast fashion trends fade, stores will likely be able to capitalize on growth opportunities by offering unique or personalized clothing. However, the industry will still face external competition from large retailers that can provide lower-price options. Over the next five years, revenue will inflate at a CAGR of 0.3% to reach an estimated $70.7 billion in 2030.

United States (US) Women's Apparel Market is expected to grow during 2025-2031

Significant fluctuations are estimated for all segments over the forecast period for the revenue. In general, the revenue appear to exhibit a positive trend, with more segments showing increasing values rather than decreasing values until 2029. Among them, the segment Sports & Swimwear for women attains the highest value throughout the entire period, reaching **** billion U.S. dollars. Find further statistics on other topics such as a comparison of the volume in the United Kingdom and a comparison of the revenue in Brazil. The Statista Market Insights cover a broad range of additional markets.

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US Online Fashion Retail Market Size 2025-2029

The us online fashion retail market size is forecast to increase by USD 303.9 billion at a CAGR of 15.6% between 2024 and 2029.

The Online Fashion Retail Market in the US is experiencing significant growth, driven by the rising trend of online shopping and the increasing popularity of sports apparel and footwear. Consumers are increasingly turning to the convenience and accessibility of online platforms to meet their fashion needs. The sports apparel and footwear industry's growth is further fueling market expansion, as consumers seek out the latest trends and styles in athletic wear. However, this market is not without challenges. Security and privacy concerns related to consumer data have emerged as a significant obstacle. With the increasing amount of personal information being shared online, retailers must prioritize data protection and privacy to maintain consumer trust. Failure to do so could result in reputational damage and lost sales. Retailers must invest in robust cybersecurity measures and transparent data handling practices to mitigate these risks and capitalize on the market's potential.

What will be the size of the US Online Fashion Retail Market during the forecast period?

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In the dynamic US online fashion retail market, high-end fashion brands are embracing e-commerce optimization, leveraging data analytics tools to personalize shopping experiences and boost sales. Blockchain technology is revolutionizing the industry by ensuring supply chain transparency and ethical production, resonating with consumers' growing demand for sustainable sourcing. Resale platforms and second-hand clothing are gaining traction, as unisex fashion and body positivity continue to influence purchasing decisions. Performance marketing, affiliate marketing, and social commerce are key strategies driving growth, with fashion photography and fashion blogging shaping consumer trends. Brands prioritize customer data privacy while implementing customer loyalty programs and subscription services. Trend analysis, size inclusivity, and fashion forecasting are essential components of successful digital marketing automation. Luxury goods and vintage fashion are thriving, with mobile wallet integration streamlining transactions. Omnichannel retail, fashion journalism, fashion styling, and live streaming are shaping the future of the industry.

How is this market segmented?

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments. End-userWomenMenKidsProductApparelFootwearsBags and accessoriesTypeMass marketPremiumLuxuryPlatformMobile AppsWeb PortalsPrice RangeEconomyMid-RangePremiumGeographyNorth AmericaUS

By End-user Insights

The women segment is estimated to witness significant growth during the forecast period.

The online fashion retail market in the US is experiencing significant growth, driven by several key trends and factors. Product reviews and customer satisfaction play a crucial role in influencing purchasing decisions, with consumers relying on authentic feedback to make informed choices. Influencer marketing is also a major force, as fashion influencers and celebrities shape trends and promote products through social media channels. Virtual reality and augmented reality technologies are transforming the shopping experience, allowing customers to virtually try on clothes and visualize how they would look. Big data and recommendation algorithms are being leveraged to personalize shopping experiences, while trend forecasting ensures that retailers stay ahead of the curve. Content marketing, machine learning, and data analytics are essential tools for fashion brands, helping them to understand customer preferences and tailor their offerings accordingly. Textile suppliers and apparel manufacturers are integrating sustainable practices to cater to the growing demand for eco-friendly fashion. Mobile commerce and mobile app development are critical for reaching customers on the go, with mobile responsiveness and user interface design key considerations. Conversion rate optimization, data security, and payment gateways are essential for ensuring a seamless shopping experience. Customer service, inventory management, order fulfillment, and shipping logistics are all crucial components of a successful online fashion retail business. Social media marketing, email marketing, and fashion designers collaborations are effective strategies for reaching and engaging customers. Size and fit, fast fashion, and formal wear are popular categories, with quality control and brand loyalty key differentiators.

The revenue in the apparel market in the United States was modeled to be ************* U.S. dollars in 2024. Between 2018 and 2024, the revenue rose by ************* U.S. dollars, though the increase followed an uneven trajectory rather than a consistent upward trend. The revenue will steadily rise by ************* U.S. dollars over the period from 2024 to 2029, reflecting a clear upward trend.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Apparel.

Market Size statistics on the Women's Clothing Stores industry in the US

U.S. Fashion Ecommerce Market valued at US$ 144.97 Bn in 2025, is anticipated to reaching US$ 336.86 Bn by 2032, with a steady annual growth rate of 12.8%.

The US Women Apparel Market is projected to value at more than USD 153 Billion from 2024 to 2029 as sustainable fashion drives growth in the usa women's apparel market.

The number of users in the fashion e-commerce market in the United States was modeled to be ************** users in 2024. Following a continuous upward trend, the number of users has risen by ************ users since 2017. Between 2024 and 2029, the number of users will rise by ************* users, continuing its consistent upward trajectory.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Fashion.

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Women Apparel Market Size 2025-2029

The women apparel market size is forecast to increase by USD 207.7 billion, at a CAGR of 5% between 2024 and 2029.

The market is characterized by two significant trends: the increasing demand for premium apparel and the adoption of technology to enhance consumer shopping experiences. The trend towards premiumization is driven by consumers seeking high-quality, well-designed clothing, leading to the success of well-positioned brands. This shift offers an opportunity for companies to differentiate themselves in the market and attract price-sensitive consumers willing to pay a premium for superior quality and style. However, the market also faces challenges, most notably the prevalence of counterfeit products.
The availability of these illegitimate offerings undermines the credibility of authentic brands and poses a significant threat to their market share. Companies must invest in robust brand protection strategies, including digital monitoring and collaboration with law enforcement agencies, to mitigate the impact of counterfeit goods on their businesses. Effective brand protection not only safeguards market share but also maintains consumer trust and loyalty.

What will be the Size of the Women Apparel Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
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The women's apparel market continues to evolve, with dynamic trends and patterns unfolding across various sectors. E-commerce platforms have revolutionized the retail landscape, enabling seamless access to a wide range of offerings from casual wear to formal attire. Slow fashion, with its emphasis on sustainability and ethical sourcing, has gained traction, influencing pricing strategies and supply chain management. Fit and flare, low waisted, and high waisted styles have cycled in and out of favor, while trend forecasting shapes the direction of boat neck, crew neck, scoop neck, and round neck designs. Bridal wear and evening wear segments maintain their distinct identities, with intricate pattern making and quality control ensuring a perfect fit.

Customer segmentation, including maternity wear, plus-size clothing, petite clothing, and business wear, caters to diverse needs. Ethical sourcing and sustainable practices have become essential, shaping the future of the industry. Woven fabrics, a staple in women's apparel, are subject to ongoing innovation and adaptation. The interplay of these elements creates a vibrant and ever-changing market landscape, with athletic wear, casual wear, and formal attire all adapting to shifting consumer preferences and market dynamics.

How is this Women Apparel Industry segmented?

The women apparel industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Distribution Channel

  Offline
  Online


Product

  Tops and dresses
  Bottom wear
  Intimates and sleepwear
  Coats jackets and suits
  Others


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    UK


  APAC

    Australia
    China
    India
    Japan
    South Korea


  Rest of World (ROW)

By Distribution Channel Insights

The offline segment is estimated to witness significant growth during the forecast period.

The market encompasses various segments, including maternity wear, casual wear, formal wear, athletic wear, and more. Maternity wear and plus-size clothing cater to specific customer needs, while petite clothing addresses the requirements of smaller-sized women. Fit and flare, empire waist, and mid-waisted styles continue to trend, with boat necks and crew necks popular choices for tops. Scoop necks, round necks, and V-necks are also common. Trend forecasting plays a crucial role in the market, influencing the production of various styles and fabrics, such as woven and knitted. Quality control and ethical sourcing are essential considerations for brands, ensuring the production of high-quality, sustainable clothing.

Pricing strategies vary, with specialty stores charging premium prices for exclusive designs and fast fashion retailers offering affordable options. E-commerce platforms have significantly impacted the market, enabling consumers to shop from the comfort of their homes. Slow and fast fashion and sustainable practices are gaining popularity, emphasizing the importance of ethical manufacturing and reducing waste. Supply chain management is crucial for efficient production and distribution, with wholesale and retail channels catering to different customer segments. Formal wear, including business attire and evening gowns, remains a significant market segment. Bridal wear is another niche ma

Over the forecast period until 2029, the volume is forecast to exhibit fluctuations among the ten segments. Comparing the ten different segments for the year 2029, the segment 'Night & Underwear for women' leads the ranking with *** billion pieces. Contrastingly, 'Suits & Ensembles for women' is ranked last, with **** million pieces. Their difference, compared to Night & Underwear for women, lies at *** billion pieces. Find further statistics on other topics such as a comparison of the volume in China and a comparison of the average volume per capita in Australia. The Statista Market Insights cover a broad range of additional markets.

This industry sells women's and juniors' clothing via the internet. This includes online-only retailers and brick-and-mortar stores that have an online presence.

United States AI in Fashion Market By Size, Share, Trends, Growth, Forecast 2025, Segmented By Component, By Deployment Mode, By Category, By Application, By End User, By Region, Competition Forecast and Opportunities

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Market Size
Forecast Market Size
CAGR
Fastest Growing Segment
Largest Market
Key Players

The Plus-Size Women's Clothing Stores industry has demonstrated resilience and growth over recent years. As societal norms shift towards body inclusivity and diversity, demand for a wider range of clothing sizes has surged. Retailers have responded by expanding their plus-size offerings and the sector has seen increased consumer spending. This growth aligns with broader fashion industry trends emphasizing size inclusivity and accessibility. Prominent brands and retailers have entered or expanded within this market, contributing to its robust trajectory. Industry revenue has hiked at a CAGR of 7.0% over the past five years to reach an estimated $13.3 billion in 2025 when income is projected to boost by 0.3%. Although the plus-size community tends to be underserved by the mainstream clothing market, online retailers and department stores have capitalized on this growing customer base. Big-box retailers like Target Corporation have also expanded their plus-size offerings. Since these stores can offer lower prices, many dedicated plus-size stores have struggled to compete. The higher purchase costs of plus-size clothing, which requires more fabric and is manufactured in smaller quantities, result in lower profit. Fluctuations in the world price of cotton, a key input for clothing, have further stifled profit growth. Growth in plus-size clothing sales will slow over the next five years as competition heightens. Although stores will continue benefiting from a swelling market base and inflated consumer spending, mass merchandisers and fast fashion brands will threaten plus-size retailers. Still, as plus-size fashion gains mainstream attention, product offerings will expand, benefiting specialty retailers. Over the next five years, revenue will hike at a CAGR of 0.4% to reach an estimated $13.6 billion in 2030.

Recent economic fluctuations have bolstered revenue volatility for fashion designers. COVID-19 lockdowns in 2020 sharply reduced in-person retail demand, causing revenue to plummet. As restrictions eased and incomes rose with mass vaccination, spending on fashion designers rebounded, fueling substantial revenue growth in 2021 and 2022 and contributing to the modest climb in providers’ profit from 2020 to 2025. However, sky-high inflation in 2022 led the Federal Reserve to hike interest rates, dampening consumer confidence and discretionary spending, resulting in slower revenue growth in 2023 and 2024. With future interest rates uncertain, partly because of new tariffs, designers face continued market unpredictability and are likely to invest more in marketing to build customer loyalty. Meanwhile, sustainability has become crucial, with designers responding to rising consumer expectations for eco-friendly, ethical practices and gaining loyalty and revenue from these strategies. Digital tools and AI now drive efficiency and personalization, bolstering designers’ popularity. Overall, revenue for fashion designers in the US has soared at a CAGR of 8.6% over the past five years, reaching $4.4 billion in 2025. This includes a 2.1% gain in revenue in that year. Moving forward, fashion designers are expected to see positive but slower revenue growth. While rising disposable incomes and steady consumer spending will support demand, providers won’t enjoy pandemic-era surges, limiting companies’ expansion. The aging population will also constrain revenue, as fewer people will need professional attire because of a lower percentage of the population in the workforce. Recent tariff increases by the US on all countries’ imports, starting in April 2025, have stirred economic uncertainty, escalated manufacturing and retail costs and reduced disposable income. This has heightened the risk of recession and would likely dampen demand for designers’ services in 2025 and 2026. Regardless, collaborations with luxury designers and growing inclusivity, such as adaptive and size-inclusive lines, will expand designers’ market reach, with designers who prioritize accessibility benefiting most from evolving consumer expectations. Overall, revenue for fashion designers in the US is forecast to expand at a CAGR of 2.3% over the next five years, reaching $4.9 billion in 2025.

United States Pickleball Clothing And Apparel Market size was valued at USD 126.30 Million in 2024 and is projected to reach USD 228.86 Million by 2032, growing at a CAGR of 8.86% from 2026 to 2032.The rising popularity of pickleball has significantly influenced trends in the sports apparel market, particularly in the United States. With an estimated 36.5 million players in 2022 and participation growing over 223% in three years, pickleball has become the fastest-growing sport in the country. As a result, the demand for sport-specific clothing is surging. A noticeable trend is the influence of younger demographics—those aged 18–34—who make up the largest share of players. This group is health-conscious, style-aware, and highly active, making them prime consumers for both functional and fashionable pickleball gear. In parallel, the trend of athleisure—apparel that blends athletic function with casual style—is gaining traction in this niche.

This timeline depicts clothing store sales in the United States from 1992 to 2022. In 2022, U.S. clothing store sales came to about 210.5 billion U.S. dollars. According to the NAICS definition, this industry group comprises establishments primarily engaged in retailing new clothing. The clothing industry in the United StatesThe U.S. apparel market is the largest in the world. In 2023, The U.S. retail market was valued at 351 billion U.S. dollars. Retail sales in clothing stores in the United States regularly exceed 15 billion U.S. dollars on a monthly basis. In December 2022, U.S. clothing and clothing accessory store sales amounted to almost 26.8 billion U.S. dollars. Revenue by gender The revenue of the U.S. women's and girls' apparel market was approximately 187 billion U.S. dollars in 2023, whereas the revenue of the men's and boys' apparel market was around 100.5 billion U.S. dollars in the same period.

Plus-Size Clothing market will experience high growth during 2025 to 2035 due to increasing demand for numerous clothing trends, body positivity campaigns, and plus-size consumers going to retail stores. The market will be around USD 319,821 million in 2025 and is expected to reach USD 583,451 million by 2035 at a compound annual growth rate (CAGR) of 6.2% during the forecast period.

Metric	Value
Industry Size (2025E)	USD 319,821 million
Industry Value (2035F)	USD 583,451 million
CAGR (2025 to 2035)	6.2%

Country Wise Outlook

Country	CAGR (2025 to 2035)
USA	6. 1%

Country	CAGR (2025 to 2035)
UK	6.7%

Region	CAGR (2025 to 2035)
European Union	5.9%

Country	CAGR (2025 to 2035)
Japan	6.5%

Country	CAGR (2025 to 2035)
South Korea	6.2%

Competitive Landscape

Company Name	Estimated Market Share (%)
ASOS Curve	14-18%
Lane Bryant	12-16%
Torrid	9-13%
Eloquii	7-11%
H&M+	5-9%
Other Companies (combined)	40-50%

United States Yoga Clothing Market was valued at USD 8.47 Billion in 2024 and is expected to reach USD 13.76 Billion by 2030 with a CAGR of 5.87%.

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Market Size	2024: USD 8.47 Billion
Forecast Market Size	2030: USD 13.76 Billion
CAGR	2025-2030: 5.87%
Fastest Growing Segment	Online
Largest Market	West
Key Players	1. Columbia Sportswear Company 2. Levi Strauss & Co 3. Spiritual Gangster Holdings, Inc. 4. Nike Inc., 5. PUMA North America, Inc. 6. Adidas America, Inc. 7. Lululemon USA Inc., 8. Sweaty Betty Limited 9. H&M Group 10. Kosha Yoga Co.