In 2024, beer accounted for an estimated ** percent of the U.S. alcohol industry market. Wine's share of the market declined to its lowest level in decades in that year. Alcoholic beverage sales in the U.S. In 2022, total alcoholic beverage sales numbers in the United States reached nearly *** billion U.S. dollars. U.S. sales numbers had been increasing for years prior to the COVID-19 pandemic. Supplier gross revenue was highest in the spirits segment at ***** billion U.S. dollars. Leading beer brands With sales of nearly ***** billion U.S. dollars, Bud was the leading brand of beer in the United States. Introduced in 1982, Bud Light is one of the world’s top-selling light beer lagers. Top competitor Michelob ranked second with roughly *** billion dollars in sales that year.
The combined revenue is forecast to experience significant growth in all segments in 2029. As part of the positive trend, the combined revenue reaches the maximum value for all six different segments at the end of the comparison period. Particularly noteworthy is the segment Vodka, which has the highest value of 27.69 billion U.S. dollars. Find further statistics on other topics such as a comparison of the combined revenue per capita in the Seychelles and a comparison of the price per unit, at home in Iceland. The Statista Market Insights cover a broad range of additional markets.
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US Alcoholic Drinks Market size is valued at around USD 415 billion in 2024 & is expected to grow at a CAGR of around 2.3% during 2024-2030.
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Market Introduction
Attribute | Detail |
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Drivers |
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Regional Outlook
Attribute | Detail |
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Leading Region | Asia Pacific |
Alcoholic Beverages Market Overview
Attribute | Detail |
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Market Size in 2023 | US$ 1.7 Trn |
Market Forecast (Value) in 2032 | US$ 3.1 Trn |
Growth Rate (CAGR) | 6.8% |
Forecast Period | 2024-2032 |
Historical Data Available for | 2019-2023 |
Quantitative Units | US$ Trn for Value and Million Liters for Volume |
Market Analysis | It includes segment analysis as well as regional level analysis. Furthermore, qualitative analysis includes drivers, restraints, opportunities, key trends, Porter’s Five Forces Analysis, value chain analysis, and key trend analysis. |
Competition Landscape |
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Format | Electronic (PDF) + Excel |
Market Segmentation |
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Regions Covered |
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Countries Covered |
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Companies Profiled |
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Customization Scope | Available upon request |
Pricing | Available upon request |
US Alcoholic Beverages Market Size 2025-2029
The US Alcoholic Beverages Market size is forecast to increase by USD 35.1 billion, at a CAGR of 2% between 2024 and 2029.
The Alcoholic Beverages Market in the US is driven by the continuous introduction of new products and innovative packaging formats, catering to evolving consumer preferences. Companies are investing in research and development to launch beverages with unique flavors and functional benefits, appealing to health-conscious consumers. However, the market faces challenges from increasing campaigns against alcohol consumption and stricter regulations, which may impact sales growth. These initiatives, aimed at reducing alcohol-related health issues and promoting responsible drinking, could potentially lead to higher production costs and increased competition from non-alcoholic beverages.
To capitalize on opportunities and navigate these challenges effectively, market players must focus on product innovation, sustainable production methods, and effective marketing strategies. By addressing consumer concerns and adapting to changing market dynamics, companies can differentiate themselves and maintain a competitive edge in the dynamic Alcoholic Beverages Market in the US.
What will be the size of the US Alcoholic Beverages Market during the forecast period?
Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
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The alcoholic beverages market in the US is characterized by dynamic trends and evolving consumer preferences. Subscription services have gained traction, allowing consumers to receive regular deliveries of their favorite brands. Brand licensing agreements have become increasingly common, enabling companies to expand their reach and product offerings. Packaging materials continue to evolve, with aluminum cans and glass bottles remaining popular choices. Digital marketing strategies, including influencer marketing and content marketing, have become essential for reaching consumers online. Winemaking and distilling equipment, as well as filtering techniques and yeast strains, are crucial for product development.
Consumer data analytics play a significant role in informing marketing strategies, with e-commerce platforms and online ordering facilitating direct-to-consumer sales. Seasonal releases and limited edition products add excitement and exclusivity to the market. Social media marketing and delivery services further enhance the consumer experience. Innovations in winemaking, such as grape varieties and distilling techniques, continue to shape the industry. Sustainable packaging and brand partnerships are also key trends, reflecting consumers' growing concern for the environment and their desire for unique experiences.
How is this market segmented?
The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.
Distribution Channel
Off-trade
On-trade
Product
Beer
Wine
Spirits
RTD
Others
Packaging
Glass
Cans
Others
Category
Mass
Premium
Geography
North America
US
By Distribution Channel Insights
The off-trade segment is estimated to witness significant growth during the forecast period.
The alcoholic beverages market in the US is marked by various trends and dynamics. Age verification and designated driver services ensure responsible consumption, while retail sales, particularly in supermarkets and hypermarkets, offer convenience and a wide range of options for consumers. The off-premise consumption segment is expected to grow due to the expansion of retail outlets, with major retailers like Aldi and Tesco Plc planning to open new stores. Alcohol abuse remains a concern, leading to stricter regulations and industry initiatives promoting responsible drinking. Environmental impact is a growing consideration, with increasing demand for organic ingredients and fair trade practices.
Consumer preferences for different beer styles, wine varietals, and spirit categories influence production methods and distribution channels. Trade shows, blind tasting, and sensory analysis are essential tools for understanding consumer trends and preferences. Quality control and alcohol content are key factors in maintaining consumer trust. Craft brewing and direct-to-consumer sales are emerging trends, while alcohol tax continues to impact pricing. Industry associations and social media marketing play crucial roles in shaping market dynamics. Consumer trends and sensory analysis influence flavor profiles and alcohol content, while responsible consumption and quality control are essential for market growth.
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The Off-trade segmen
Before the outbreak of the pandemic, alcohol sales in the United States had been rising for years. 2020 was a sharp reversal of this trend. In 2022, sales of alcoholic beverages finally reached and surpassed pre-pandemic levels at 259.8 billion U.S. dollars.
Where is the growth coming from?
If we look at the different segments within the alcoholic beverage industry, we see that beer has been losing market share to spirits and to a lesser extent wine. Since 2010, spirits have gathered an additional nine percent of the alcohol market while beer has lost nearly the same amount over that time. The rise in total alcohol sales might then be explained by this shift towards spirits, where in 2022 “all categories saw positive growth.
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The Global Alcohol market size was US$ 1467.74 billion in the year 2021 and is projected to reach 1885.44 billion by 2029, at a CAGR of 3.18%. In Terms of Revenue, Liquor Stores was the Leading segment with 54.89% Share of Total Alcohol market. In Terms of Revenue, Beer was the Leading segment with 43.98% Share of Total Alcohol market. North America was the dominated region with 43.98% of total revenue market share. Market Dynamics of Alcohol Market
Key Drivers for Alcohol Market
Premiumization and the growing popularity of craft beverages
Consumers are increasingly seeking out new experiences and are willing to play more for high-quality, craft or premium beverages, with diverse styles, innovative brewing techniques and unique flavors. Social media platforms are playing a significant role in promoting craft and premium alcohol brands, increasing consumer awareness and interest. The rise in microbreweries offering unique artisanal flavors and the rise of tourism and experiential consumption are attracting enthusiasts globally.
For instance, India is an emerging market in the craft beer segment with approximately 300 microbreweries active at present. There is a significant rise in craft beer demand, particularly in metropolitan cities like Bengaluru, Pune, Mumbai and Delhi. The number is expected to triple by 2030.
Growing Social Drinking Culture Among Young People: Millennials and Generation Z are shaping consumption trends through social events, nightlife, and travel experiences. Alcoholic beverages, particularly ready-to-drink (RTD) and flavored options, are increasingly marketed as lifestyle accessories.
Key Restraints for Alcohol Market
Strict government regulations in the beer industry pose a challenge
The global alcohol market faces several restraints. Government regulations and restrictions is one such restraint that adversely affects the growth of the market by limiting advertising, restricting sales and impacting consumer behavior. Governments across many regions restrict the advertising of alcohol, given the concerns about public health and addiction. Such restrictions limit the effectiveness of marketing campaigns, making it harder for alcohol brands to reach consumers.
For instance, the alcohol industry in India operates within one of the most complex regulatory frameworks in the world. Regulations vary from state to state, making the sector a challenging arena for alcohol brands This makes it difficult to move production between states and navigate different tax structures and duties.
Some regions, like the Middle East have strict laws which limits alcohol consumption and drives demand for non-alcoholic alternatives instead.
Health Awareness and Lifestyle Shifts: An increasing awareness of the health risks associated with alcohol—such as liver disease, mental health issues, and addiction—is resulting in decreased consumption among certain demographics. The sober-curious trend and the rise of non-alcoholic alternatives are also exerting pressure on alcohol sales.
Supply Chain Disruptions and Raw Material Volatility: The alcohol sector is susceptible to variations in the availability of essential ingredients such as barley, grapes, hops, and sugarcane. Factors like climate change, geopolitical tensions, and transportation delays impact production schedules and cost frameworks.
Key Trends for Alcohol Market
Increase in No- and Low-Alcohol Options: Consumers pursuing moderation are propelling the expansion of alcohol-free beers, wines, and spirits. These offerings provide comparable flavors and branding while minimizing health risks, establishing a significant segment in both retail and on-premise markets.
Digital Sales Platforms and Direct-to-Consumer Approaches: E-commerce sites and alcohol delivery applications are revolutionizing the way beverages are delivered to consumers. Direct-to-consumer strategies facilitate tailored marketing, subscription services, and wider accessibility, particularly during spikes in off-premise consumption.
Cultural and Regional Fusion Be...
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The Report Covers North America Alcoholic Beverage Companies and It is Segmented by Product Type (Beer, Wine, and Spirits), by Distribution Channel (On Trade and Off Trade), and by Geography (United States, Canada, Mexico, and the Rest of North America). The Market Size and Forecasts in Value (USD Million) for the Above Segments.
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The U.S. Non-alcoholic Beverages Market size was valued at USD 298.4 billion in 2023 and is projected to reach USD 491.85 billion by 2032, exhibiting a CAGR of 7.4 % during the forecasts period. Non-Alcoholic Beverages are water and carbonated waters fruit and vegetable juice, water-based flavored carbonated and noncarbonated drinks, and water-based brewed or steeped beverages such as coffee and tea. Non-Alcoholic Beverage is also known as virgin drinks and non-intoxicating. Nonalcoholic beverages are drinks that contain the amount of alcohol. it is used while making cocktails and mocktails.it is widely used for diluting spirits with soft and cold drinks like rum and coke whiskey and soda water, gin, and tonic water. The various types of Non-Alcoholic Beverages are Carbonated drinks, Coffee, and fruit and vegetable juice. The behaviors are different flavors and varieties. Nonalcoholic behavior rages are great stay hydrated and healthier opinion than drinks.it is served at any time for the guests. They are the most common reasons including personal preferences and health considerations. Alcoholic beverages are divided into many verities like mineral, hot water, cold, carbonated, nonalcoholic behave rages, and soft drinks there are some common behave rages are example such as aerated waters, mineral water, juices, squashes, syrups, tonics, soda, Pepsi, coke, root beer, etc Recent developments include: In April 2023, Chamberlain Coffee, a pioneering coffee lifestyle brand, declared the unveiling of its novel range of ready-to-consume plant-based cold brew lattes. The novel product is offered as cinnamon bun latte, mocha latte, vanilla latte, and traditional cold brew latte flavors. The corporation partnered up with Walmart to provide its products across the U.S. , In January 2023, Coca-Cola introduced a range of juice beverages intended to be consumed with and without alcohol. The Simply Mixology drinks are accessible in three flavors such as Strawberry Guava Mojito, Lime Margarita, and Peach Sour. , In December 2022, Nestlé launched animal-free dairy drinks under the Cowabunga brand in six San Francisco grocery stores, in the U.S. The offerings, available in two flavors—plain milk and chocolate, feature animal-free protein created by the U.S. start-up Perfect Day. .
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The United States Spirits Market Report Segments the Industry Into Product Type (Brandy and Cognac, Liqueur, Whiskies, Rum, White Spirits, Tequilla and Mezcel, and Other Spirit Types; by End User (Men and Women); by End User (Men and Women); Distribution Channel (On-Trade, and Off-Trade), and Region (Northeast, Midwest, South, West). The Market Forecasts are Provided in Terms of Value (USD).
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Dive into the growth potential of USA Alcoholic Drinks Market, size at USD 181 billion in 2023, showcasing revenue trends and market forecast.
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In recent years, the liquor store industry has undergone significant transformations driven by deregulation, a growing focus on health-conscious consumption and the rise of e-commerce. States have relaxed liquor laws to boost revenue through high taxes and allowed grocery and convenience stores to sell alcohol, increasing competition for traditional liquor outlets. As a result, liquor stores have integrated online sales and delivery to expand their consumer reach. While these changes present growth opportunities, they also intensify competition by increasing the number of outlets selling alcohol. Liquor stores are now tasked with maintaining their market share while differentiating themselves through innovative product offerings and enhanced customer experiences. As sales are siphoned from traditional liquor retailers, industry revenue has been slipping at a CAGR of 0.9% over the past five years, but it is expected to change course in 2025, climbing 2.5% to $79.4 billion. Younger generations, particularly those aged 21 to 44, increasingly prioritize health consciousness, leading to reduced alcohol consumption among this demographic. Liquor stores have diversified their product offerings to include nonalcoholic beverages and healthier options like low-calorie hard seltzers. Despite declining revenue share from these younger consumers, their preference for premium and diverse products still shapes demand. Additionally, the popularity of craft spirits and beers has forced liquor stores to allocate more shelf space to locally produced artisanal products, further differentiating them from mainstream outlets. Strategic inventory adaptations and heightened wage costs hindered profit growth for much of the period. Over the next five years, liquor retailers will likely focus on hybrid e-commerce and brick-and-mortar models, personalized customer experiences and sustainability to maintain their market position. Liquor stores will likely continue investing in omnichannel capabilities like buy-online-pickup-in-store (BOPIS) to meet consumer demands for convenience and personalization. Localized assortments will also become crucial as retailers tailor offerings to local tastes, leveraging data analytics to optimize inventory. Moreover, subscription and membership models could enhance customer engagement, offering personalized product selections that foster brand loyalty. Sustainability will be more prominent, with retailers emphasizing eco-friendly products and practices to align with consumer values. By embracing these trends and adapting to shifting consumer dynamics, liquor stores are poised for stability. Revenue is forecast to expand at a CAGR of 2.2% over the next five years, reaching $88.6 billion in 2030.
E & J Gallo Winery was the leading wine supplier in the United States in 2023. In that year, the company had sales of 102.6 million 9-liters cases of wine.
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United States Alcoholic Drinks Packaging Market is Segmented Primary Material (Plastic, Paper, Metal, Glass), Alcohol Types (Beer, Spirits, Wine, Ready to Drink (RTD)), and Product Type (Plastic Bottles, Glass Bottles, Metal Cans, Cartons, Pouches). The market sizes and forecasts are provided in terms of value (USD million) for all the above segments.
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The US spirits industry, a significant segment of the global alcoholic beverage market, is experiencing robust growth, projected to reach a substantial market size based on a Compound Annual Growth Rate (CAGR) of 5.27%. This expansion is fueled by several key factors. Premiumization, the increasing consumer demand for higher-quality and more sophisticated spirits, is a major driver. This trend is evident across various spirit categories, including whiskey, where craft distilleries and limited-edition releases are gaining popularity, and vodka, where innovative flavor profiles and premium brands are attracting discerning consumers. Furthermore, the burgeoning cocktail culture, with its emphasis on mixology and unique spirit-based drinks, is significantly boosting sales. The on-trade sector, encompassing bars and restaurants, plays a pivotal role in this growth, acting as a showcase for new products and driving experiential consumption. Changing consumer preferences, particularly among millennials and Gen Z, towards sophisticated and experience-driven consumption are further contributing factors. The off-trade channel, comprising supermarkets, specialist retailers and increasingly, online retail, also experiences considerable growth, reflecting the convenience and accessibility offered by these platforms. Competitive pricing strategies, targeted marketing campaigns, and strategic acquisitions within the industry also play their part in shaping the market's trajectory. While the market demonstrates strong growth potential, challenges remain. Fluctuations in raw material costs and potential increases in excise duties could impact profitability. Moreover, maintaining a balance between premiumization and accessibility to cater to a diverse consumer base is crucial for long-term success. Stringent regulations regarding alcohol advertising and consumption, varying across states and regions, pose another challenge. Successfully navigating these factors while capitalizing on prevailing market trends will be key for industry players to continue their growth trajectory in the coming years. The competitive landscape, dominated by large multinational players like Diageo, Bacardi, and Pernod Ricard alongside smaller craft distilleries, requires adaptability and innovation to maintain market share. Recent developments include: March 2023: Constellation Brands, partnered with Tastemade, a modern media company, to launch a first-of-its-kind content studio that will create and distribute social and streaming content to drive consumer engagement globally for Constellation Brands Wine & Spirits., November 2022: Pernod Ricard USA announced plans to invest USD 22 million in creating its first-ever ready-to-drink (RTD) canning line located at its Fort Smith plant in Arkansas, boosting its ability to bring RTDs to market swiftly., October 2022: Smirnoff Vodka partnered with Gorillaz, the Diago Plc brand, and released new cocktails along with a limited-edition bottle designed by band members for Gorillaz. The limited-edition bottle is a reimagining of Smirnoff's no. 21 classic vodka.. Key drivers for this market are: Increasing Demand for Flavored Spirits, Growing Consumption of Premium Alcoholic Beverages. Potential restraints include: Increasing Demand for Flavored Spirits, Growing Consumption of Premium Alcoholic Beverages. Notable trends are: Growing Demand for Premium Alcoholic Beverages.
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The global RTD alcoholic beverage market is set to reach a size of US$ 18.81 billion in 2024, as revealed in a new Fact.MR research report. Worldwide sales of RTD alcoholic beverages are forecasted to rise at 4.3% CAGR and reach US$ 28.76 billion by the end of 2034.
Report Attributes | Details |
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RTD Alcoholic Beverage Market Size (2024E) | US$ 18.81 billion |
Forecasted Market Value (2034F) | US$ 28.76 Billion |
Global Market Growth Rate (2024 to 2034) | 4.3% CAGR |
East Asia Market Share (2034F) | 23.4% |
Canada Market Growth Rate (2024 to 2034) | 5.6% CAGR |
Market Share of High-Strength Premixes (2034F) | 22.2% |
Key Companies Profiled |
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Country-wise Insights
Attribute | United States |
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Market Value (2024E) | US$ 3.81 Billion |
Growth Rate (2024 to 2034) | 4.6% CAGR |
Projected Value (2034F) | US$ 5.98 Billion |
Attribute | China |
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Market Value (2024E) | US$ 3.21 Billion |
Growth Rate (2024 to 2034) | 5% CAGR |
Projected Value (2034F) | US$ 5.22 Billion |
Category-wise Insights
Attribute | High Strength Premixes |
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Segment Value (2024E) | US$ 4.08 Billion |
Growth Rate (2024 to 2034) | 4.6% CAGR |
Projected Value (2034F) | US$ 6.38 Billion |
Attribute | Retail/Household |
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Segment Value (2024E) | US$ 11.33 Billion |
Growth Rate (2024 to 2034) | 4% CAGR |
Projected Value (2034F) | US$ 16.81 Billion |
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Wine and spirits wholesalers have enjoyed notable growth through the current period. Heightened consumer spending, driven by increased disposable income and consumption of high-value wine and distilled spirits, has driven revenue for wholesalers in recent years. Industry revenue has grown at a CAGR of 1.2% to an estimated $144.5 billion, with an increase of 2.5% in 2025 alone. Wholesalers have also managed to increase profits despite rising transportation costs resulting from heightened crude oil prices. By adopting automation and technological labor substitutes, they have reduced wage expenses. Additionally, increased purchase costs have been successfully passed on to consumers, contributing to sustained profit growth. Wholesalers' continued relevance, especially relative to other wholesaling industries, is partly the result of US state alcohol distribution laws. Under the three-tier distribution system adopted by most states, wholesalers must act as an intermediary between producers and retailers. Only licensed retailers may sell directly to consumers and retail establishments must purchase from licensed wholesalers. This structure has prevented most downstream consumers from purchasing directly from manufacturers. However, in some states a small number of wineries and distilleries are able to sell limited quantities directly to consumers at lower prices by cutting out the middlemen, creating small losses for wholesalers. However, these exceptions only apply to wineries and distilleries with tasting rooms, so they don’t typically have a significant effect on distributors. Meanwhile, larger wholesalers have continued to enact partnerships and mergers with smaller regional distributors to expand their geographic reach. Moving forward, wholesalers remain at the whim of the government and three-tier system, as any changes to existing regulations can throw the industry's supply chain into disarray. However, no direct threats or deregulation proposals have become a major concern, and wholesalers and trade associations will staunchly oppose any proposed policies that threaten wholesalers' growth projection. Rising consumer spending and the trend in tastes toward premium spirits and wine will also continue to support revenue growth for wine and spirits wholesalers. However, lower alcohol use among younger generations may pose a threat that limits revenue growth in the long term. Revenue will climb at a CAGR of 2.5% over the next five years to reach an estimated $163.5 billion in 2030.
The global alcoholic drinks market was forecast to continuously increase between 2024 and 2028, by in total ***** billion U.S. dollars (+**** percent). After the eighth consecutive increasing year, the indicator is estimated to reach *** trillion U.S. dollars and therefore a new peak in 2028. Find other key market indicators concerning the volume and revenue growth.The Statista Market Insights cover a broad range of additional markets. The global market for alcoholic beverages China is the country with the largest market for alcoholic drinks worldwide. The East Asian country’s market for alcoholic drinks generates more than *** billion U.S. dollars worth of revenue annually. The United States follows in second place with approximately *** billion U.S. dollars' worth of revenue. The global market for spirits, such as whisky, vodka, rum, gin, tequila, and others, amounts to approximately *** billion U.S. dollars. In comparison, the revenue of the global wine market amounts to about *** billion U.S. dollars. The United States has by far the largest market share with revenues of approximately ** billion U.S. dollars. France follows in second place, with about **** billion U.S. dollars worth of revenue, slightly edging China’s wine market revenues of **** billion U.S. dollars. Wine in the United States The United States is the leading wine importer worldwide. The United States' imports of wine amount to approximately *** billion euros annually. Furthermore, the United States also produces about *** million gallons annually. The vast majority of wine produced in the United States is made in the state of California. Californian wine production makes up almost ** percent of the total wine production in the United States. Wine consumption in the United States has increased continuously during the last 17 years. About ** percent more wine is now consumed in the United States as compared to 2005.
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The size of the North America Alcoholic Beverage Market was valued at USD XX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of 4.17% during the forecast period. The market for alcoholic beverages in North America involves the manufacturing and distribution of drinks with ethanol, like beer, wine, and spirits, made by fermenting grains, fruits, or sugars. This market is seeing strong growth due to rising consumer interest in high-quality and artisanal drinks, along with advancements in flavors and packaging. Big companies such as Anheuser-Busch InBev and Diageo control the market with wide product ranges and powerful distribution systems. The movement towards premiumization, along with the increasing demand for ready-to-drink (RTD) beverages and low-alcohol choices, adds to the diverse market environment. Innovations and the growth of e-commerce platforms for alcohol sales continue to bolster the market's positive outlook, despite obstacles like strict government regulations and fluctuating raw material prices. This path emphasizes the vital importance of alcoholic drinks in the social and economic structure of North America and their potential for further market expansion. Recent developments include: In October 2022, Compania Mexicana De OPTACO, S.A. De C.V., unveiled the launch of Xoloitzcuintle Tamale flavored beer. XOLO is brewed with Mexican oregano and seasoned with spicy tamale masa flour instead of barley malt., In January 2022, Corona Canada unveiled the launch of Corona Sunbrew 0.0%, an innovative non-alcoholic beer that contains 30% of the daily value of vitamin D per 330 ml serving., In May 2021, Tenjaku whiskey USA launched a new craft gin, Tenjaku gin, in the United States.. Key drivers for this market are: Convenience Offered By Online Food Delivery Services, Attractive Offers And Memberships Along With Advertisements And Marketing By Players. Potential restraints include: Consumers Desire For Fine Dining Experience. Notable trends are: Growing Preference for Low Alcohol By Volume.
The combined volume in the alcoholic drinks market in the United States was forecast to continuously decrease between 2024 and 2029 by in total ***** million litres (***** percent). According to this forecast, in 2029, the combined volume will have decreased for the sixth consecutive year to **** billion litres. Find more information concerning Romania and Worldwide.The Statista Market Insights cover a broad range of additional markets.
In 2024, beer accounted for an estimated ** percent of the U.S. alcohol industry market. Wine's share of the market declined to its lowest level in decades in that year. Alcoholic beverage sales in the U.S. In 2022, total alcoholic beverage sales numbers in the United States reached nearly *** billion U.S. dollars. U.S. sales numbers had been increasing for years prior to the COVID-19 pandemic. Supplier gross revenue was highest in the spirits segment at ***** billion U.S. dollars. Leading beer brands With sales of nearly ***** billion U.S. dollars, Bud was the leading brand of beer in the United States. Introduced in 1982, Bud Light is one of the world’s top-selling light beer lagers. Top competitor Michelob ranked second with roughly *** billion dollars in sales that year.