For the 52 weeks ending April 21, 2024, center store breads was the second best-selling bakery products category in the United States (U.S.) with unit sales amounting to approximately 3.3 billion units. The market for bakery products in the U.S. Among the different bakery product categories in the U.S., center store bread was the best-selling, with sales amounting to a total of more than nine billion U.S. dollars. Cookies were the country’s second-favorite baked product, with sales of over eight billion U.S. dollars. Snack- or granola bars, perimeter cakes, and center store buns and rolls are among the more popular bakery products. The three leading companies within the fresh and frozen bakery product market are Bimbo Bakeries USA (BBU), Flowers Foods, and Pepperidge Farm. These companies accounted for a combined share of 54 percent of the overall market size. BBU is the market leader with a market share of almost one-third. Bakery cafes in the U.S. The market size of the bakery cafe sector in the U.S. amounts to approximately 13.3 billion U.S. dollars. The market has grown continuously during the last decade. In terms of units, the leading bakery cafe chain is Panera Bread. With 2,121 establishments in the U.S., Panera Bread has more than three times as many establishments as its biggest competitor Einstein Bros. Bagels. The number of employees in the bakery cafe sector in the U.S. is approximately 188.5 thousand.

The Report Covers Global Bakery Products Market Trends & Sales Forecast and It is Segmented by Product Type (Cakes and Pastries, Biscuits, Bread, Morning Goods, and Other Product Types), Distribution Channel (Hypermarkets/Supermarkets, Convenience Stores, Specialty Stores, Online Retail Stores, and Other Distribution Channels), and Geography (North America, Europe, Asia-Pacific, South America, and Middle East and Africa). The Report Offers the Market Sizes and Forecasts in Value (USD Million) for the Above Segments.

The report covers Organic Bakery Products Market in South America and is segmented by Product Type (Cakes and Pastries, Biscuits & Cookies, Bread, and Pizza Crust); Distribution Channel (Hypermarkets/Supermarkets, Convenience Stores, Specialty Stores, Online Retailing, Others); Geography (Brazil, Argentina and Rest of South America).

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Packaged Bakery Products Market Size 2024-2028

The packaged bakery products market size is forecast to increase by USD 134.5 billion at a CAGR of 5.7% between 2023 and 2028.

The market is experiencing significant growth due to several key trends. The increase in snacking and indulgence consumption, particularly In the US, is driving market demand. Consumers' preference for convenient and ready-to-eat baked goods is fueling the market's growth. Furthermore, the rising trend of health-conscious consumers opting for organic bakery food products is a significant market growth factor. The market encompasses a diverse range of offerings, including frozen bakery items, artisan breads, plant-based alternatives, and specialty bakery products. Additionally, the increase in in-home cooking, especially during the ongoing pandemic, is leading to an increase in demand for packaged bakery products. These trends are expected to continue shaping the market dynamics In the coming years.

What will be the Size of the Packaged Bakery Products Market During the Forecast Period?

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Market dynamics are shaped by various trends, such as increasing consumer demand for healthier options, with a focus on high fiber, whole grain baking, and natural ingredients. Additionally, there is a growing preference for vegan and gluten-free food products, driven by dietary requirements and ethical considerations. Bakery education and innovation are key drivers, with ongoing advancements in bakery technology, automation, and software solutions streamlining production processes and enhancing product quality. Sustainability is also a significant factor, with bakeries adopting eco-friendly practices and certifications to meet evolving consumer expectations.
The market's size and direction reflect these trends, with steady growth anticipated due to the continued popularity of bakery products and the expanding range of offerings catering to various dietary needs and preferences. The bakery business landscape is characterized by a strong sense of community and collaboration, with events, awards, and industry initiatives fostering innovation and knowledge sharing. Bakery product design and packaging play essential roles in differentiating brands and appealing to consumers, with a focus on convenience, freshness, and eco-friendly materials. Delivery services and safety measures are also crucial components of the bakery supply chain, ensuring timely and secure distribution of products to meet consumer demand.

How is this Packaged Bakery Products Industry segmented and which is the largest segment?

The packaged bakery products industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments.

Product

  Bread
  Cakes and pastries
  Cookies
  Crackers and pretzel
  Others


Geography

  APAC

    China
    India
    Japan
    South Korea


  Europe

    Germany
    UK
    France
    Italy


  North America

    Canada
    US


  South America



  Middle East and Africa

By Product Insights

The bread segment is estimated to witness significant growth during the forecast period.

The market encompasses a wide range of items, including cakes, pastries, muffins, cookies, and bread. The demand for these bakery food products is increasing due to changing lifestyles and the convenience they offer. Health-conscious consumers are opting for healthy options, such as whole grain, organic, and sugar-free bakery goods. The bakery industry is catering to this trend by introducing additive-free, vegan, and gluten-free bakery products. Supermarkets and hypermarkets are major distribution channels for these bakery items, while online platforms are gaining popularity for their convenience.

The market for packaged bakery products is expected to grow significantly due to the increasing prevalence of diabetes and obesity, as well as the rising demand for healthy diets and natural nutrition. Manufacturers are investing in automation to meet the increasing demand and offer a wider range of products, including frozen, fresh, and specialty bakery items. The market for bakery products is expected to remain strong, driven by consumers' desire for healthy living and immune response, as well as their focus on convenient foods that cater to their busy lifestyles.

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The bread segment was valued at USD 172.10 billion in 2018 and showed a gradual increase during the forecast period.

Regional Analysis

APAC is estimated to contribute 37% to the growth of the global market during the forecast period.

Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast

This statistic shows the revenue of the industry “bread and bakery product manufacturing“ in the U.S. from 2012 to 2017, with a forecast to 2024. It is projected that the revenue of bread and bakery product manufacturing in the U.S. will amount to approximately 46,2 billion U.S. Dollars by 2024.

The Frozen Bakery Products Market Report is Segmented by Product Type (Pizza Crust, Cake and Pastry, Bread, Morning Goods, and Other Product Types); Distribution Channel (On Trade and Off Trade); and Geography (North America, Europe, Asia-Pacific, South America, and Middle East and Africa). The Market Size and Values in USD for the Forecast Period for the Above Segments.

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Bakery Products Market Size 2025-2029

The bakery products market size is forecast to increase by USD 270.9 billion at a CAGR of 7.4% between 2024 and 2029.

The market is witnessing significant growth, driven by several key trends. One of the primary growth factors is the increasing retail value sales of private-label bakery products. Consumers are increasingly preferring private-label bakery items due to their affordability and perceived quality. Another trend shaping the market is the increasing online presence of bakery product companies. With the rise of e-commerce platforms, consumers now have easy access to a wide range of bakery products from various companies. Another trend is the increasing online presence of bakery product companies, enabling consumers to purchase their favourite baked goods from the comfort of their homes.
However, the market is also facing challenges, including the volatility of raw material prices, which can significantly impact the profitability of bakery product manufacturers. Despite these challenges, the market is expected to continue its growth trajectory, driven by the increasing demand for convenient and affordable bakery products. However, the market is also facing challenges, including the volatility of raw material prices. Fluctuations In the prices of raw materials like wheat, sugar, and dairy products can significantly impact the profitability of bakery product manufacturers. To stay competitive, players In the market need to adopt strategies such as price differentiation, product innovation, and supply chain optimization. Overall, the market is expected to continue its growth trajectory, driven by these trends and challenges.

What will be the Size of the Bakery Products Market During the Forecast Period?

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The market encompasses a diverse range of items, including homemade cookies, gourmet pastries, artisan breads, and various types of rolls and cakes. Market dynamics are influenced by several trends, with an increasing focus on health and wellness driving demand for low-calorie, sugar-free desserts, vegan and plant-based options, and natural sweeteners. Consumers are also prioritizing sustainability, leading to food sustainability initiatives, reduced food waste, and increased awareness of food labeling regulations. Food allergen awareness and food safety are critical considerations, with bakeries implementing strict quality control measures to ensure the safety and accuracy of their food labels. Bakery businesses are leveraging technology to streamline operations through bakery software and online ordering systems.
Furthermore, franchising and job opportunities continue to expand, with bakery franchises offering entrepreneurial prospects and bakery jobs providing employment in various roles. The market is further characterized by the emergence of food distribution networks, enhancing food accessibility and affordability. Ingredient trends include the use of whole grains, gluten-free alternatives, and keto-friendly options, catering to diverse consumer preferences. Food ethics and food security are also becoming essential factors, with consumers seeking transparency and traceability In their food sources.

How is this Bakery Products Industry segmented and which is the largest segment?

The bakery products industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.Distribution ChannelOfflineOnlineProductBread and rollsCakes and pastriesCookiesOthersGeographyAPACChinaIndiaJapanEuropeGermanyUKFranceItalyNorth AmericaCanadaUSSouth AmericaBrazilMiddle East and Africa

By Distribution Channel Insights

The offline segment is estimated to witness significant growth during the forecast period.

The market encompasses a range of items, including bread, cookies, cupcakes, and pastries, which are increasingly being sold through supermarkets and hypermarkets. This trend is driven by the expansion of the organized retail sector in both developed and emerging economies. Supermarkets and hypermarkets provide consumers with a vast selection of bakery goods and the convenience of one-stop shopping. Factors such as competitive pricing and an appealing shopping environment contribute to the popularity of these retail channels.

Consequently, consumers are also drawn to the extensive variety of bakery items, including gluten-free, no-sugar, and vegan options, catering to diverse dietary preferences and health-conscious lifestyles. Online purchasing through e-commerce platforms and cafes, specialty stores, and independent bakery houses further expands the market reach. The market is witnessing innovation in product offerings, such as low-calorie, whole grain, and artisan bakery goods, as well as technological advancements in supply chai

In 2023, the three leading companies within the fresh and frozen bakery product market in the United States were BBU, Flowers Foods, and Pepperidge Farm. Together, these companies accounted for 53 percent of the overall market size. BBU was market leader and its share was 30 percent. Private label products made up 21 percent of the market. Other companies made up the remainder of the fresh and frozen bakery market.

According to Cognitive Market Research, The Global Bakery Products market will be USD 405.2 billion in 2023 and grow at a compound annual growth rate (CAGR) of 5.50% from 2023 to 2030.

The demand for bakery products is rising due to the rise in snacking culture.
Demand for biscuits remains higher in the bakery products market.
The gluten-free category held the highest bakery products market revenue share in 2023.
Europe will continue to lead, whereas the North American bakery products market will experience the most robust growth until 2030.

Rise in Snacking Culture to Provide Viable Market Output

A significant market driver for bakery products has been the rise of the snacking culture. As consumers increasingly seek convenient and on-the-go food options, bakery products offer a quick and satisfying solution. Snacking culture encourages the consumption of items like cookies, pastries, and bread, which are versatile and readily available. This trend is driven by busy lifestyles, urbanization, and changing dietary habits.

For instance, in April 2021, the Orange Cranberry and Sunrise Granola oatmeal cookies are the newest offerings from 4th Street Cookie Company. The culture of snacking has an additional impact on how many cookies and biscuits are consumed.

Bakeries have introduced innovative, single-serving, and portable products catering to consumer demands. Additionally, the perceived healthiness of some bakery items, like whole-grain options or those containing natural ingredients, aligns with the growing interest in healthier snacking alternatives, further boosting the market's growth.

Rising Focus on Health-conscious Choices to Propel Market Growth

The Bakery Products market has revolutionized because of the rising Focus on health-conscious choices. Consumers increasingly seek baked goods that offer nutritional benefits and reduced health risks. This trend has led to the development of healthier bakery products, such as whole-grain bread, low-sugar pastries, and gluten-free options. As health awareness grows, bakeries are incorporating ingredients like fruits, seeds, and alternative flours while minimizing artificial additives.

For instance, The Kellogg Company subsidiary RXBAR introduced peanut butter and chocolate chip flavours as its first plant-based product in June 2021.

Manufacturers are also improving labeling to provide transparent information about the nutritional content. Furthermore, health-conscious choices are influencing the market through higher demand for organic, natural, and clean-label bakery products. This shift aligns with consumer preferences for a balanced diet and has spurred innovation in the bakery industry to cater to these evolving needs.

Market Dynamics Of the Bakery Product

Growing Health Issues From Bakery Food Consumption to Hinder Market Growth

The constraints of growing health issues from bakery food consumption constrain the Bakery Products market. The increased consumption of high-sugar, high-fat, and processed bakery items has been linked to rising rates of obesity, diabetes, and cardiovascular diseases. Health-conscious consumers are increasingly seeking healthier alternatives, pushing the industry to innovate and provide options that address these concerns. To thrive in this evolving market, bakery product manufacturers need to adapt by incorporating healthier ingredients, reducing additives, and clearly labeling nutritional information, all in an effort to cater to the changing consumer preferences for better health and nutrition.

Impact of COVID–19 on the Bakery Product Market

Lockdowns and restrictions led to shifts in consumer behavior, with a surge in home baking and increased demand for staple items like bread. However, the food service sector, including bakeries and cafes, faced severe setbacks as dining out declined. Supply chain interruptions and safety concerns also impacted production and distribution. While online sales and innovative product offerings provided some relief, the industry grappled with economic challenges. The market gradually rebounded as restrictions eased, but ongoing uncertainties and changing consumer preferences shaped the bakery products landscape. Introduction of the Bakery Products Market

The changing consumer preferences, increasing urbanization, rising Focus on health-conscious choices, the rise of snacking cultur...

The size of the North America Bakery Products Market was valued at USD XX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of 2.08% during the forecast period. Bakery products encompass a wide range of baked goods, including bread, rolls, cookies, pies, pastries, and muffins, typically made from flour or meal derived from some form of grain. These products are a staple in many diets around the world and are enjoyed for their variety, convenience, and taste. Bread, one of the most common bakery products, comes in numerous varieties, including white, whole wheat, rye, and sourdough, each with distinct textures and flavors. Rolls and buns are smaller versions of bread, often used for sandwiches or as accompaniments to meals. Cookies and biscuits are sweet baked goods that can range from soft and chewy to crisp and crunchy. They are often flavored with ingredients like chocolate, nuts, and spices. Pies and tarts feature a crust filled with sweet or savory fillings, such as fruit, custard, or meat. The bakery industry is diverse, with products available in various forms, including fresh, frozen, and par-baked. Fresh bakery products are made and sold on the same day, while frozen and par-baked items are partially baked and then frozen for later use, allowing for longer shelf life and convenience.This industry caters to a wide range of consumer preferences, from traditional recipes to innovative, health-conscious options like gluten-free and whole grain products. Recent developments include: In February 2023, Hostess Brands Inc Introduced the new Hostess Kazbras, a candy-bar snack cake mashup that combines different layers of cake, cream, candy crunch, and caramel., In January 2023, Bimbo Bakeries United States brand Sara Lee launched new white bread made with veggies. According to the company's claim, the product is baked with the equivalent of one cup of veggies per loaf and fortified with vitamins A, D, and E., In January 2023, the Campbell Soup Company revealed that the Camden headquarters of the company was about to house the snacks offices currently located in Charlotte, North Carolina, and Norwalk, Connecticut. The corporation revealed its plans to spend over USD 50 million over the following three years to upgrade its Camden facilities, which were about to be situated on its refurbished site.. Key drivers for this market are: Innovation in Vanillin Synthesis, Diverse Functionality of Vanillin In End-use Industries. Potential restraints include: Supply Chain Variability Impacting Vanilla Bean Availability For Flavor Production. Notable trends are: Demand For Convenient and Healthy On-The-Go Snacking.

Premium Bakery Products Market is Segmented by Product Type (Bread, Cookies and Biscuits, Morning Goods, Cakes & Pastries, and others); By Distribution Channel (Supermarkets/Hypermarkets, Specialty stores, Online Retail Stores, and other distribution channels); and by Geography (North America, Europe, Asia-Pacific, South America, and the Middle East & Africa).The report offers market size and forecasts in value (USD million) for the above segments.

The North American Fortified Bakery Products Market is Segmented by Product Type (Cake, Biscuits, Bread, Morning Goods, and Other Product Types), Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online Retail Stores, and Other Distribution Channels), and Geography (United States, Canada, Mexico, and Rest of North America). The report provides market size and forecasts in terms of value in USD million for all the above segments.

In 2024, center store breads, was the second best-selling bakery products category in the United States, with sales amounting to a total of approximately 11.1 billion U.S. dollars. Bakery product unit sales There were various kinds of bread, pastry, and dough-based products on the U.S. market in 2020. That year, American consumers purchased over two billion pastries and donuts, making them some of the most popular sweet baked product options. People bought a similar number of snack bars and granola bars, while refrigerated cheesecake unit sales amounted to some 55 million. The price of bread In 2019, consumers in the United States would pay less than one and a half U.S. dollars per pound of white pan bread on average. This yeast-leavened bakery product made from white or refined flour is typically made in a pan to keep its consistent loaf shape . At roughly two U.S. dollars per pound, the retail price of whole wheat bread was considerably higher than that of white bread. Made from whole wheat flour, this type of bread tends to have a darker crust, as well as a stronger aroma and flavor .

[213+ Pages Report] The North America frozen bakery products market size is expected to grow from USD 11.15 billion in 2023 to USD 17.74 billion by 2032, at a CAGR of 5.3% from 2024-2032

The market size of the bakery cafe sector in the United States experienced an overall increase from 2012 to 2022. In 2022, the sector's market size reached 17 billion U.S. dollars, up from the previous year's total of 13.3 billion U.S. dollars.

The size and share of the market is categorized based on Product (Bread, Cookies, Cakes, Muffins, Pastries) and Application (Retail, Food Service, Online Channels) and geographical regions (North America, Europe, Asia-Pacific, South America, and Middle-East and Africa).

North America Bake-Off Bakery Products' market size will be USD 94.32 million in 2024 and will grow at a compound annual growth rate (CAGR) of 3.2% from 2024 to 2031. North America has emerged as a prominent participant, and its sales revenue is estimated to reach USD 128.1 Million by 2031. This growth is mainly attributed to high demand and established distribution networks.

The statistic shows the value of the frozen bakery products market worldwide in 2016 and a forecast for 2022. The 2016 market value was estimated at 15.46 billion U.S. dollars and the source projected it would increase to 24.9 billion U.S. dollars by 2022.

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Cakes Market Size 2025-2029

The cakes market size is forecast to increase by USD 10.76 billion at a CAGR of 3.7% between 2024 and 2029.

The cake and pastry market is experiencing significant growth due to several key factors. The increasing preference for convenience foods among the millennial population is driving market expansion. Additionally, the rising demand for sugar-free and healthier bakery products, fueled by the health and wellness trend, is providing new opportunities for market players. However, the increasing obesity rate poses a challenge to market growth. Consumers are increasingly opting for baked goods made with alternative sweeteners such as coconut sugar, vanilla, and apple, instead of high-fructose corn syrup and vinegar. The influence of digital marketing and social media on consumer behavior is also impacting market trends.

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The cake and pastries market encompasses a wide range of sweet baked goods, including cakes, pies, and artisanal bakery products. This market exhibits strong growth, driven by increasing consumer demand for custom cakes and ready-to-eat food options. Trends In the market include the rise of vegan pastries, sugar-free baked goods, and the use of natural sweeteners such as honey and agave nectar. Additionally, there is a growing preference for high-fiber, low-sodium, and low-sugar alternatives. Key distribution channels include supermarkets and hypermarkets, convenience stores, and online retail. Ingredients commonly used in cake production include flour, sugar, eggs, milk, butter, and shortening, as well as flavorings such as chocolate, vanilla, fruit, nuts, and caramel.
In the food service sector, there is a growing demand for bakery products made with functional ingredients such as whey protein, collagen, and legumes. The convenience store industry is also a significant market for cakes and pastries, particularly those with a longer shelf life and easy-to-serve packaging. Despite these opportunities, the use of traditional ingredients like flour, butter, and shortening, as well as chocolate, remains popular, especially In the bakery and candy segments. The market is expected to continue its growth trajectory, with innovation in product offerings and sustainable production methods playing a crucial role in its success.

How is the Cakes Industry segmented and which is the largest segment?

The cakes industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Product Type

  Dessert cakes
  Sponge cakes
  Cupcakes
  Others


Distribution Channel

  Offline
  Online


Flavor

  Chocolate cakes
  Vanilla cakes
  Fruit-based cakes
  Others


Type

  Packaged cakes
  Freshly baked cakes


Geography

  APAC

    China
    India
    Japan
    South Korea


  North America

    Canada
    US


  Europe

    Germany
    UK
    France
    Italy


  South America



  Middle East and Africa

By Product Type Insights

The dessert cakes segment is estimated to witness significant growth during the forecast period.

The market encompasses a wide range of baked goods, with dessert cakes holding the largest share in 2024. This segment includes wedding cakes, ice-cream cakes, and various other sweet offerings. The popularity of dessert cakes can be attributed to their widespread consumption during celebratory occasions, such as birthdays, weddings, and anniversaries. Dessert cakes are particularly favored in Western countries like the UK and the US, and they often serve as the concluding course in meals. To elevate their visual and taste appeal, dessert cakes are adorned with an array of fruits, frostings, and chocolates. This trend is expected to continue driving demand for dessert cakes throughout the forecast period.

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The Dessert cakes segment was valued at USD 24.29 billion in 2019 and showed a gradual increase during the forecast period.

Regional Analysis

Europe is estimated to contribute 28% to the growth of the global market during the forecast period.

Technavio's analysts have elaborately explained the regional trends and drivers that shape the market during the forecast period.

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The ready-to-eat cakes, pastries, and sweet pies market in APAC is experiencing significant growth due to increasing consumer preferences for convenient baked goods. The rise of Western-style restaurants and the increasing number of bakeries offering freshly baked products contribute to this trend. Consumers are increasingly seeking added value In their baked go

Forecast: Bread and Bakery Product Manufacturing Industry Gross Output in the US 2024 - 2028 Discover more data with ReportLinker!