This statistic displays the number of African-American TV households in the United States for the 2017/18 TV season. Ranked second is Atlanta with around *** thousand African-American households. The number constitutes around * percent of all African American TV households in the U.S.

Brazil, the most populated country and the economy with the highest GDP in Latin America, had the largest market research revenue in the region in 2022. Out of all the Latin American and Caribbean countries included in the study, Brazil ranked first, with a market research revenue of *** million U.S. dollars, followed by Mexico, with *** million U.S. dollars.

The main stock market index of United States, the US500, rose to 6464 points on September 1, 2025, gaining 0.06% from the previous session. Over the past month, the index has climbed 2.13% and is up 16.92% compared to the same time last year, according to trading on a contract for difference (CFD) that tracks this benchmark index from United States. United States Stock Market Index - values, historical data, forecasts and news - updated on September of 2025.

The United States (US) IT Services is Segmented by Type (IT Consulting and Implementation, ADM, and More), Deployment Model (Onshore Delivery, Nearshore Delivery, and More), Engagement Model (Project-Based / Fixed Price, and More), Organization Size (Large Enterprises, Smes), End-User (BFSI, Manufacturing, Government, and More), and by Geography. The Market Forecasts are Provided in Terms of Value in USD.

Market Research companies have benefited from research and development (R&D) expenditure growth as companies develop new products to satisfy consumer demand. Downstream companies continue to rely on market research to create new products and campaigns that fit ever-changing consumer preferences. As companies strive to enhance consumer-centric strategies amid increased consumer spending, demand for tailored market research solutions has surged. High corporate profit levels have enabled businesses to invest in research and development. The digital shift has further transformed the landscape, with companies pioneering new research tools to tap into the vast potential of big data to enhance accessibility and participation. These trends have led to revenue growing at a CAGR of 3.9% to $36.6 billion over the next five years, including a 2.4% gain in 2025 alone. Consumers' and advertisers' growing reliance on the internet has led to new metrics market researchers can use to better understand consumers. These have allowed new companies to enter the industry and driven providers to adjust services and implement new technologies. The rising use of social media has also contributed to the growing demand for market research. These technological advancements improved data collection and analysis methods, offering actionable insights that helped companies refine marketing strategies and develop better products. New opportunities continue to drive revenue growth, but expansions to services and onboarding of new technology have cut into industry profit. Companies will strengthen their R&D budgets as economic conditions improve, further driving demand for advanced market research tools. The proliferation of online commerce and smart technologies will give researchers unprecedented access to consumer data. Technological developments, such as artificial intelligence (AI), are poised to create new metrics based on human reactions, which companies can leverage to better understand consumer behavior and preferences. These new technologies will develop new market research opportunities. Access to these metrics, however, will lead to tightening data privacy regulations. There's a growing emphasis on ethical practices, transparency and data security. This will shape consumer trust and industry standards, creating new opportunities and challenges in a rapidly evolving marketplace. Revenue is poised to grow at a CAGR of 2.2% to $40.9 billion through the end of 2030.

The global big data analytics market size was valued at $307.52 billion in 2023 & is projected to grow from $348.21 billion in 2024 to $961.89 billion by 2032

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Big Data Market Size 2025-2029

The big data market size is forecast to increase by USD 193.2 billion at a CAGR of 13.3% between 2024 and 2029.

The market is experiencing a significant rise due to the increasing volume of data being generated across industries. This data deluge is driving the need for advanced analytics and processing capabilities to gain valuable insights and make informed business decisions. A notable trend in this market is the rising adoption of blockchain solutions to enhance big data implementation. Blockchain's decentralized and secure nature offers an effective solution to address data security concerns, a growing challenge in the market. However, the increasing adoption of big data also brings forth new challenges. Data security issues persist as organizations grapple with protecting sensitive information from cyber threats and data breaches.
Companies must navigate these challenges by investing in robust security measures and implementing best practices to mitigate risks and maintain trust with their customers. To capitalize on the market opportunities and stay competitive, businesses must focus on harnessing the power of big data while addressing these challenges effectively. Deep learning frameworks and machine learning algorithms are transforming data science, from data literacy assessments to computer vision models.

What will be the Size of the Big Data Market during the forecast period?

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In today's data-driven business landscape, the demand for advanced data management solutions continues to grow. Companies are investing in business intelligence dashboards and data analytics tools to gain insights from their data and make informed decisions. However, with this increased reliance on data comes the need for robust data governance policies and regular data compliance audits. Data visualization software enables businesses to effectively communicate complex data insights, while data engineering ensures data is accessible and processed in real-time. Data-driven product development and data architecture are essential for creating agile and responsive business strategies. Data management encompasses data accessibility standards, data privacy policies, and data quality metrics.
Data usability guidelines, prescriptive modeling, and predictive modeling are critical for deriving actionable insights from data. Data integrity checks and data agility assessments are crucial components of a data-driven business strategy. As data becomes an increasingly valuable asset, businesses must prioritize data security and privacy. Prescriptive and predictive modeling, data-driven marketing, and data culture surveys are key trends shaping the future of data-driven businesses. Data engineering, data management, and data accessibility standards are interconnected, with data privacy policies and data compliance audits ensuring regulatory compliance.
Data engineering and data architecture are crucial for ensuring data accessibility and enabling real-time data processing. The data market is dynamic and evolving, with businesses increasingly relying on data to drive growth and inform decision-making. Data engineering, data management, and data analytics tools are essential components of a data-driven business strategy, with trends such as data privacy, data security, and data storytelling shaping the future of data-driven businesses.

How is this Big Data Industry segmented?

The big data industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Deployment

  On-premises
  Cloud-based
  Hybrid


Type

  Services
  Software


End-user

  BFSI
  Healthcare
  Retail and e-commerce
  IT and telecom
  Others


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    UK


  APAC

    Australia
    China
    India
    Japan
    South Korea


  Rest of World (ROW)

By Deployment Insights

The on-premises segment is estimated to witness significant growth during the forecast period.

In the realm of big data, on-premise and cloud-based deployment models cater to varying business needs. On-premise deployment allows for complete control over hardware and software, making it an attractive option for some organizations. However, this model comes with a significant upfront investment and ongoing maintenance costs. In contrast, cloud-based deployment offers flexibility and scalability, with service providers handling infrastructure and maintenance. Yet, it introduces potential security risks, as data is accessed through multiple points and stored on external servers. Data

The North America IT Services Market Report is Segmented by Service Type (IT Consulting and Implementation, Managed Services, and More), Deployment Model (On-Premise and Cloud), Organization Size (Large Enterprises and Small and Medium Enterprises (SMEs)), End-User Industry (BFSI, Government and Public Sector, and More), and Country. The Market Forecasts are Provided in Terms of Value (USD).

The global big data market is forecasted to grow to 103 billion U.S. dollars by 2027, more than double its expected market size in 2018. With a share of 45 percent, the software segment would become the large big data market segment by 2027.

What is Big data?

Big data is a term that refers to the kind of data sets that are too large or too complex for traditional data processing applications. It is defined as having one or some of the following characteristics: high volume, high velocity or high variety. Fast-growing mobile data traffic, cloud computing traffic, as well as the rapid development of technologies such as artificial intelligence (AI) and the Internet of Things (IoT) all contribute to the increasing volume and complexity of data sets.

Big data analytics

Advanced analytics tools, such as predictive analytics and data mining, help to extract value from the data and generate new business insights. The global big data and business analytics market was valued at 169 billion U.S. dollars in 2018 and is expected to grow to 274 billion U.S. dollars in 2022. As of November 2018, 45 percent of professionals in the market research industry reportedly used big data analytics as a research method.

North America Manufactured Soil Market is anticipated to project robust growth in the forecast period with a CAGR of 4.61% through 2029.

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Big Data Security Market Size 2025-2029

The big data security market size is forecast to increase by USD 23.9 billion, at a CAGR of 15.7% between 2024 and 2029. Stringent regulations regarding data protection will drive the big data security market.

Major Market Trends & Insights

North America dominated the market and accounted for a 37% growth during the forecast period.
By Deployment - On-premises segment was valued at USD 10.91 billion in 2023
By End-user - Large enterprises segment accounted for the largest market revenue share in 2023

Market Size & Forecast

Market Opportunities: USD 188.34 billion
Market Future Opportunities: USD USD 23.9 billion 
CAGR : 15.7%
North America: Largest market in 2023

Market Summary

The market is a dynamic and ever-evolving landscape, with stringent regulations driving the demand for advanced data protection solutions. As businesses increasingly rely on big data to gain insights and drive growth, the focus on securing this valuable information has become a top priority. The core technologies and applications underpinning big data security include encryption, access control, and threat detection, among others. These solutions are essential as the volume and complexity of data continue to grow, posing significant challenges for organizations. The service types and product categories within the market include managed security services, software, and hardware. Major companies, such as IBM, Microsoft, and Cisco, dominate the market with their comprehensive offerings. However, the market is not without challenges, including the high investments required for implementing big data security solutions and the need for continuous updates to keep up with evolving threats. Looking ahead, the forecast timeline indicates steady growth for the market, with adoption rates expected to increase significantly. According to recent estimates, The market is projected to reach a market share of over 50% by 2025. As the market continues to unfold, related markets such as the Cloud Security and Cybersecurity markets will also experience similar trends.

What will be the Size of the Big Data Security Market during the forecast period?

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How is the Big Data Security Market Segmented and what are the key trends of market segmentation?

The big data security industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments. DeploymentOn-premisesCloud-basedEnd-userLarge enterprisesSMEsSolutionSoftwareServicesGeographyNorth AmericaUSCanadaEuropeFranceGermanyItalySpainUKAPACChinaIndiaJapanRest of World (ROW)

By Deployment Insights

The on-premises segment is estimated to witness significant growth during the forecast period.

The market trends encompass various advanced technologies and strategies that businesses employ to safeguard their valuable data. Threat intelligence platforms analyze potential risks and vulnerabilities, enabling proactive threat detection and response. Data encryption methods secure data at rest and in transit, ensuring confidentiality. Security automation tools streamline processes, reducing manual efforts and minimizing human error. Data masking techniques and tokenization processes protect sensitive information by obfuscating or replacing it with non-sensitive data. Vulnerability management tools identify and prioritize risks, enabling remediation. Federated learning security ensures data privacy in collaborative machine learning environments. Real-time threat detection and data breaches prevention employ anomaly detection algorithms and artificial intelligence security to identify and respond to threats. Access control mechanisms and security incident response systems manage and mitigate unauthorized access and data breaches. Security orchestration automation, machine learning security, and big data anonymization techniques enhance security capabilities. Risk assessment methodologies and differential privacy techniques maintain data privacy while enabling data usage. Homomorphic encryption schemes and blockchain security implementations provide advanced data security. Behavioral analytics security monitors user behavior and identifies anomalous activities. Compliance regulations and data privacy regulations mandate adherence to specific security standards. Zero trust architecture and network security monitoring ensure continuous security evaluation and response. Intrusion detection systems and data governance frameworks further strengthen security posture. According to recent studies, the market has experienced a significant 25.6% increase in adoption. Furthermore, industry experts anticipate a 31.8% expansion in the market's size ove

The United States Data Center Power Market is Segmented by Component (Electrical Solutions, Services), Data Center Type (Hyperscaler/Cloud Service Providers, Colocation Providers, and More), Data Center Size (Small Size Data Centers, Medium Size Data Centers, Large Size Data Centers and More), Tier Type (Tier I and II, Tier III, Tier IV). The Market Forecasts are Provided in Terms of Value (USD)

Latin America Big Data Analytics Market size was valued at USD 7.95 Billion in 2024 and is projected to reach USD 14.84 Billion by 2032, growing at a CAGR of 8.12% from 2026 to 2032.

The Latin America Big Data Analytics market is driven by the rapid digital transformation across industries, increasing internet penetration, and the growing adoption of cloud computing. Businesses in sectors like banking, healthcare, retail, and telecommunications are leveraging big data to enhance decision-making, optimize operations, and improve customer experiences. Government initiatives supporting digitalization and smart city projects further propel market growth. The surge in e-commerce and mobile applications generates vast amounts of data, necessitating advanced analytics solutions. Additionally, the increasing use of artificial intelligence (AI) and machine learning (ML) to extract insights from complex datasets is boosting demand. Companies are investing in predictive analytics for fraud detection, risk management, and personalized marketing strategies. Data security and regulatory compliance concerns are also pushing organizations to adopt advanced analytics tools. With continued technological advancements and increased awareness of data-driven decision-making, the Latin America Big Data Analytics market is expected to expand significantly in the coming years.

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Over The Top (OTT) Market Size 2025-2029

The over the top (ott) market size is forecast to increase by USD 934.9 billion at a CAGR of 31.3% between 2024 and 2029.

The Over-the-Top (OTT) market is experiencing significant growth due to the increasing preference for cloud streaming services among consumers. This shift in media consumption habits is driven by the convenience, flexibility, and affordability offered by OTT platforms. However, the market is not without challenges. The proliferation of illegal downloading and piracy continues to pose a significant threat, undermining the revenue potential for OTT players. To counteract this, industry players are focusing on strategic partnerships and acquisitions to expand their content libraries and strengthen their market position. These collaborations enable OTT providers to offer a wider range of high-quality content, enhancing the user experience and increasing customer loyalty. As the competition intensifies, it is crucial for companies to navigate these challenges effectively and capitalize on the market opportunities presented by the growing demand for OTT services.

What will be the Size of the Over The Top (OTT) Market during the forecast period?

Request Free SampleThe Over-the-Top (OTT) market encompasses media content delivery through the internet, bypassing traditional cable and satellite television. OTT devices, such as smart TVs and streaming boxes, enable consumers to access a wide range of personalized video and audio content on demand. Broadcasters are increasingly offering OTT services to cater to changing viewer preferences. Subscription fees are a significant revenue stream for OTT platforms, which provide on-demand access to a vast library of content, including movies, TV shows, podcasts, and audio streaming. Local content plays a crucial role in the market, with providers offering license agreements for streaming regional media. The customer experience is a key differentiator, with OTT platforms focusing on seamless streaming and provider-based recommendations. Satellite television and traditional TV continue to face competition from OTT services, which offer more flexible packaging options and a wider device availability. Advertisements remain a source of revenue, with targeted ads based on personalized data enhancing their effectiveness. Broadcasters and cable companies are adapting to the changing landscape by offering their own OTT services or partnering with streaming platforms. The market is evolving, with new players entering the fray and traditional media companies expanding their offerings to remain competitive.

How is this Over The Top (OTT) Industry segmented?

The over the top (ott) industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments. Content TypeVideoText and imagesVoIPMusic streamingDeviceSmartphones and tabletLaptop and desktopSmart TVComponentSolutionServicesSolutionServicesGeographyNorth AmericaUSCanadaEuropeFranceGermanyUKMiddle East and AfricaUAEAPACChinaIndiaJapanSouth AmericaBrazilRest of World (ROW)

By Content Type Insights

The video segment is estimated to witness significant growth during the forecast period.The video on demand market is poised for substantial expansion due to the proliferation of high-definition content and the wider availability of smart devices. OTT services, a significant segment of this market, offer various formats such as subscription video on demand (SVOD), advertising-based video on demand (AVOD), and transactional video on demand (TVOD). SVOD services enable users to access content by paying a subscription fee for a specified duration, while AVOD relies on advertisement revenues generated during video streaming. OTT communication and media content are increasingly popular, with providers offering personalized data and user interface for enhanced customer experience. The integration of 5G technology and data analytics is expected to further boost the market. Subscription fees, frame rates, and data traffic are key factors influencing consumer choices. SVoD services like Netflix and Amazon Prime Video, as well as gaming services like Xbox Live and PlayStation Plus, are driving the market's growth. Moreover, the emergence of hybrid models combining SVOD, AVOD, and TVOD is a notable trend. Content creators are producing original programming in ultra-high-definition (UHD) and narrow genre choices to cater to diverse viewer preferences. Live events and on-demand access are also popular offerings. The market's revenue is generated through subscription fees, streaming licenses, and transaction-based monetization. Handheld devices, laptops, and gaming consoles are among the devices used for streaming content. The market's growth is influenced by facto

Swings in the economy have a limited impact on warehouse clubs and supercenters because these retail establishments offer low-priced goods. When consumer sentiment is high, shoppers spend more time visiting industry retailers and buying extra items. Conversely, when consumer sentiment is low, warehouse clubs and superstores draw a larger pool of consumers as households seek to cut expenses by buying in bulk for the future. Many of these retailers have been able to attract and retain more business by offering memberships and reward programs that disincentivize consumers to visit the competition. Revenue for warehouse clubs and supercenters is expected to climb at a CAGR of 3.2% to $771.1 billion through the end of 2025, including growth of 2.8% in 2025 alone. In the same year, profit will account for 3.5% of revenue, a dip from 2020 because of strong competitive forces and inflation. Online companies can undercut traditional warehouse clubs and supercenters' prices by taking advantage of lower operational costs. The brick-and-mortar warehouse clubs and supercenters incur higher operational costs than online-based businesses because they pay for high-traffic retail space and require employees for daily operations. Retailers are increasingly optimizing their online presence for mobile shopping. Walmart, a leader in the industry, has introduced a competing service known as Walmart+, which costs $98.00 annually. Walmart+ provides members with unlimited free deliveries, fuel discounts and a more streamlined in-store shopping experience via the Scan & Go feature on the Walmart app. Although this service emphasizes increasing Walmart's e-commerce sales, the fuel discounts and access to the Scan & Go feature on the company's app will encourage in-store purchases. Warehouse clubs and supercenters' revenue will expand as the domestic economy surges. Consumer spending and corporate profit boosts encourage future revenue growth by prompting more consumers to buy club memberships and spend on bulk purchases. Consumption rates will continue to climb across the US, promoting strong foot traffic and these retailers that often sell products in bulk. Nonetheless, increasing online competition will continue to threaten the industry as retailers like Amazon expand their customer base. Revenue for warehouse clubs and supercenters is expected to swell at a CAGR of 2.3% to $862.8 billion through the end of 2030.

The size of the North America Data Center Server market was valued at USD XX Million in 2023 and is projected to reach USD XXX Million by 2032, with an expected CAGR of 13.40% during the forecast period.The North America Data Center Server Market is an important part of the global IT infrastructure. A data center server is a strong computer located inside a data center to process large volumes of data and complex computing jobs. These are the backbones of various operations, such as cloud computing, e-commerce, social media, and financial transactions.The market in North America is also driven by increasing adoption of cloud computing services, growing big data analytics demands, and increasing requirements for high-performance computing. In this region, major technology companies and a healthy digital economy create a growing demand for advanced data center infrastructure. Recent developments include: July 2023: Dell Inc. launched generative artificial intelligence solutions that offer a modular, full-stack architecture for enterprises seeking a secure, high-performance, proven architecture for deploying large language models (LLM). A paradigm shift in IT planning has taken place due to the rapid demand for GenAI at work, which will continue to ripple through the industry. Thus, there has been a strong demand for graphics processing unit (GPU) accelerator servers that are driving the computational intensive training and inferencing of GenAI workflows., May 2023: Cisco Systems Inc. introduced UCS X servers that cut data center energy use in half. The combination of the Cisco Intersight infrastructure management platform and Unified Computing System (UCS) X-Series servers reduces data center energy consumption by up to 52% at a 4:1 server consolidation rate., September 2022: Lenovo Group Ltd. introduced dozens of new servers, storage systems, and hyper-converged infrastructure appliances, as well as a cloud-based hardware management service. Intel Corp. Sapphire Rapids server processors would be incorporated into some of the new systems it is rolling out. The processors, which are scheduled to launch in the market next year, use a ten nanometer Intel 7 manufacturing process.. Key drivers for this market are: Increasing Adoption of Cloud and IoT Services, Large-scale commercialization of 5G networks. Potential restraints include: Rising CapEx for data center construction. Notable trends are: IT & Telecommunication Segment Holds The Major Share..

The US capital market exchange ecosystem is experiencing a significant growth trajectory, with a market size of XX million and a CAGR of 8.00%. Key drivers include increasing investor participation, the rise of digital investment platforms, and growing demand for alternative investment options. Trends such as the shift towards sustainable investing and the implementation of new technologies are shaping the ecosystem. Despite these drivers, restraints such as regulatory uncertainties and cybersecurity risks continue to challenge the market's growth. The ecosystem comprises various segments, including primary and secondary markets, debt and equity instruments, and retail and institutional investors. The New York Stock Exchange, NASDAQ, and Cboe Options Exchange are prominent companies operating within this ecosystem, facilitating trading and providing liquidity for investors. The market is segmented geographically, with North America, Europe, and Asia Pacific being key regions. The United States, United Kingdom, and China are leading markets within these regions, contributing significantly to the overall ecosystem's growth. The US capital market exchange ecosystem is a complex and interconnected network of exchanges, broker-dealers, clearinghouses, and other financial institutions that facilitate the buying and selling of securities. The ecosystem is highly concentrated, with a small number of large exchanges accounting for the majority of trading volume. The largest exchange in the US is the New York Stock Exchange (NYSE), followed by the Nasdaq Stock Market (Nasdaq) and the Cboe Global Markets (Cboe). These three exchanges account for over 80% of trading volume in the US equity markets. The US capital market exchange ecosystem is characterized by a high level of innovation. Exchanges are constantly developing new products and services to meet the needs of investors. For example, the NYSE recently launched a new electronic trading platform called NYSE Arca that is designed to provide faster and more efficient trading execution. The Nasdaq has also launched a new platform called Nasdaq Private Market that allows companies to raise capital from private investors. The US capital market exchange ecosystem is also highly regulated. The Securities and Exchange Commission (SEC) is the primary regulator of the securities markets in the US. The SEC regulates the exchanges, broker-dealers, and clearinghouses that operate in the US. The SEC's regulations are designed to protect investors and ensure the fair and orderly operation of the securities markets. The US capital market exchange ecosystem is facing a number of challenges and restraints. One challenge is the increasing competition from foreign exchanges. For example, the Shanghai Stock Exchange and the Hong Kong Stock Exchange have both become major players in the global equity markets. Another challenge is the rise of alternative trading systems (ATSs). ATSs are electronic trading platforms that are not regulated by the SEC. ATSs have become increasingly popular with investors because they offer lower trading costs and faster execution times than traditional exchanges. Despite these challenges, the US capital market exchange ecosystem is expected to continue to grow in the coming years. The US economy is expected to continue to grow, which will lead to increased demand for investment products. In addition, the US capital market exchange ecosystem is well-positioned to benefit from the growth of the global economy. Notable trends are: Increasing Capitalization in Equity Market Driving the Capital Market.

Editor’s Choice

• The Global Business Intelligence Market size is expected to be worth around USD 26.5 Billion by 2033, from USD 5.9 Billion in 2023, growing at a CAGR of 16.2% during the forecast period from 2024 to 2033.
• By 2023, over 33% of large-sized businesses will utilize decision intelligence practices.
• The global business intelligence and analytics market is expected to reach $55.48 billion by 2026, growing at a CAGR of 10.1% from 2021 to 2026.
• 94% of organizations rated business intelligence and analytics as either critical or very important to their business success. (Source: Dresner Advisory Services)
• Data-driven organizations are 23 times more likely to acquire customers, 6 times more likely to retain customers, and 19 times more likely to be profitable compared to their peers. (Source: McKinsey)
• About 97.2% of executives reported that their organizations are investing in or planning to invest in big data and AI to drive decision-making. (Source: NewVantage Partners)
• By 2022, 90% of corporate strategies will explicitly mention information as a critical enterprise asset and analytics as an essential competency.

In US Set-Top Boxes (STB) Market, The STB market is undergoing a dynamic transformation, driven by factors like changing consumer preferences, rising demand for high-definition content, and the rapid growth of internet-based streaming services.

The Latin American IT Market is Segmented by Enterprise Size (Large Enterprises and Small and Medium Enterprises), End-user Industry (Retail, Manufacturing, BFSI, Government, IT and Telecom, and Other End-user Industries), and Country.