The United States Beauty and Personal Care Products Market Report is Segmented by Product Type (Personal Care Products, and Cosmetics/Make-up Products), Category (Premium Products, and Mass Products), Ingredient Type (Natural and Organic, and Conventional/Synthetic), and Distribution Channel (Specialty Stores, Supermarkets/Hypermarkets, Online Retail Stores, and More). The Market Forecasts are Provided in Terms of Value (USD).

This statistic shows the value of the cosmetics market worldwide from 2018 to 2025. In 2018, the value of the global cosmetics market was ***** billion U.S. dollars. The market was projected to value at about ***** billion U.S. dollars by 2025.

Snapshot img

Cosmetic Products Market Size 2025-2029

The cosmetic products market size is forecast to increase by USD 126.4 billion, at a CAGR of 5.8% between 2024 and 2029.

The market is driven by the rising aging population and the growing preference for organic cosmetics and cosmeceuticals. The aging population presents a significant opportunity as consumers in this demographic often prioritize skincare and personal grooming. Furthermore, the increasing awareness and concern for health and wellness have led to a surge in demand for organic and natural cosmetic products. However, this market landscape is not without challenges. The presence of counterfeit products poses a significant threat, as these products not only undermine brand reputation but also potentially harm consumers.
Companies must invest in robust counterfeit prevention measures and maintain transparency to build consumer trust. Organic and natural cosmetics and cosmeceuticals are expected to remain key growth areas, with innovation in product development and sustainable sourcing being crucial differentiators. Companies that can effectively navigate these trends and challenges will be well-positioned to capitalize on the market's potential.

What will be the Size of the Cosmetic Products Market during the forecast period?

Explore in-depth regional segment analysis with market size data - historical 2019-2023 and forecasts 2025-2029 - in the full report.
Request Free Sample

The market continues to evolve, with dynamic market trends shaping various sectors. Nail care, for instance, sees the ongoing development of innovative entities like nail removers, enhancing user experience through improved efficacy and gentler formulations. In the realm of hair care, hair oils and shampoos cater to diverse hair types, while fragrance profiles, essential oils, and plant extracts infuse products with desirable scents and therapeutic benefits. Online sales channels gain traction, offering consumers convenience and accessibility. Quality control measures, such as allergy testing and dermatological testing, ensure product safety and efficacy. Price points span the mass market to luxury segments, catering to diverse consumer preferences.

Makeup sponges, brushes, and various skincare offerings, including night creams, eye creams, and day creams, address the ever-evolving consumer behavior and diverse skin types. UV protection and anti-aging properties are increasingly sought-after features in skincare products. Supply chain optimization and shelf life considerations are crucial factors in the cosmetics industry, ensuring timely delivery and maintaining product integrity. Product testing and innovation continue to drive market growth, with the introduction of new entities like body wash, body lotion, and body scrub, among others. Packaging design plays a significant role in consumer appeal, with color payoff and eau de parfum offerings catering to the sensory experience.

Consumers continue to demand effective and high-quality products across various categories, driving the ongoing unfolding of market activities and evolving patterns.

How is this Cosmetic Products Industry segmented?

The cosmetic products industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Product

  Skincare products
  Haircare products
  Color cosmetics
  Fragrances and deodorants


Distribution Channel

  Offline
  Online


End-user

  Men
  Women


Category

  Conventional
  Natural/Organic
  Vegan


Price Range

  Mass/Economy
  Mid-Range
  Premium/Luxury


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    Italy
    UK


  Middle East and Africa

    Egypt
    KSA
    Oman
    UAE


  APAC

    China
    India
    Japan


  South America

    Argentina
    Brazil


  Rest of World (ROW)

By Product Insights

The skincare products segment is estimated to witness significant growth during the forecast period.

The cosmetics market in the US is witnessing significant growth in the skincare segment, driven by the increasing demand from both men and women for better skincare solutions. Products such as hair masks, UV protection lotions, and makeup removers are popular choices, catering to various age groups and skin types. Allergy testing and quality control measures ensure consumer safety and satisfaction. Retail sales dominate the distribution channels, but online sales are gaining traction. The mass market caters to a wide range of consumers, with price points varying from budget to premium. The supply chain is streamlined, ensuring timely delivery of products.

Fragrance oils and essential oils add to the sensory experience, while product testing and dermatological certification a

The US cosmetics market, valued at $93.74 billion in 2025, is projected to reach $118.27 billion by 2033, expanding at a CAGR of 2.63% from 2025 to 2033. The growing awareness of personal care and appearance, coupled with the rising disposable income of consumers, drives market growth. Additionally, the increasing demand for premium and organic cosmetics and the growing popularity of online retail channels contribute to market expansion. Key market trends shaping the US cosmetics industry include the increasing popularity of natural and organic products, personalized cosmetics, and the rise of e-commerce. Mass products dominate the market, accounting for a significant share due to their affordability and widespread distribution. However, premium products are gaining traction as consumers seek luxurious and high-quality cosmetics. Distribution channels such as specialist retail stores, supermarkets, and online platforms offer ample choices to meet diverse consumer preferences. Major players in the market include Alticor (Amway Corp.), The Estée Lauder Companies Inc., and L'Oréal S.A. Recent developments include: March 2022: Crest, a Procter & Gamble Company brand, launched Crest Densify, a premium toothpaste that actively rebuilds tooth density by remineralizing enamel. The toothpaste claims to strengthen the teeth and protect them from future decay., February 2022: Beiersdorf completed the acquisition of Chantecaille Beauté Inc., a leading prestige beauty company in the United States, to strengthen its premium skincare offering., July 2021: Unilever announced it had completed the acquisition of Paula's Choice, a digital skincare brand. The brand is known for its innovation and cruelty-free products.. Key drivers for this market are: Sustainable Fashion Trend, Strategic Expansion With Respect To E-commerce Subscription. Potential restraints include: High Cost of Rented Apparel Maintenance. Notable trends are: Growing Inclination Toward Organic, Natural, and Cruelty-Free Products.

In recent years, beauty product manufacturers have faced significant losses due to unfavorable economic conditions, including high inflation and increasing economic uncertainty. Many cosmetics and beauty products are considered discretionary, causing sales to weaken when disposable income drops. Heightened inflationary pressures in recent years pushed consumers to postpone purchases to downgrade to more affordable products, contributing to revenue losses between 2020 and 2022. Although domestic manufacturers have begun to recover, recent gains are largely driven by higher selling prices despite the smaller basket sizes. Since 2020, revenue has weakened by an estimated CAGR of 1.2% to reach $45.3 billion in 2025, including a 2.4% gain that year alone. During such times, consumers tend to opt for more affordable options, leading to a surge in imports to meet domestic demand. Imported beauty products have gained a larger share of the domestic market, especially those from countries like France, Italy and South Korea, which are perceived to offer higher quality. The growing demand for innovative, inclusive, sustainable and technical products—especially anti-aging and luxury items—creates growth opportunities for domestic manufacturers. Also, companies like Glossier, which leverages social media marketing and the heightened demand for US-made products, have successfully reached international consumers, driving an increase in exports. The ongoing economic recovery is expected to benefit domestic beauty product manufacturers. As consumer confidence and disposable income climb, spending on discretionary items like beauty products will likely increase, supporting manufacturers' performance. The anticipated decline in the world price of zinc, a key material for manufacturers, due to resolved international conflicts, will boost producers' profit. Similarly, the expected depreciation of the US dollar will enhance the performance of domestic producers both domestically and internationally. These factors are set to cause revenue to accelerate at an annualized 2.5% to $51.3 billion through the end of 2025.

The North America Cosmetics Market size was valued at USD 299.77 USD million in 2023 and is projected to reach USD 389.20 USD million by 2032, exhibiting a CAGR of 3.8 % during the forecast period. The cosmetics industry of North America is diversified and diverse and comprised of a broad range of products to create beauty and well-being. It covers various categories such as face care, hair care, bath & body, nail care, and makeup to name but a few. Cosmetics are mainly personal care products that can be further divided into the skincare, makeup, hair treatment, fragrance, and speciality products categories based on the needs and desires of users. Innovation, quality, and product differentiation are other valuable characteristics that have been making North America’s cosmetics market grow due to the constant emergence of novel product formulas and technologies. These products are used daily in personal care and makeup, by professional makeup artists, and also in specialized skin care treatments, giving people the option to embrace their uniqueness and feel more confident. Cosmetics’ advantages are not only in the change of appearance but also in nourishing, moisturizing and defending the skin against sources. Recent developments include: February 2023: Sephora Canada rolled out DTC beauty brand Glossier’s products. The Glossier range includes makeup, skincare, and fragrance available online on Sephora.ca & the Sephora App, and offline channels. Glossier also opened its 7,000 sq. ft. flagship store in Manhattan in SoHo’s Spring Street, New York., September 2022: The Estée Lauder Companies Inc. and BALMAIN Paris partnered to develop, produce, and distribute an innovative luxury and couture beauty line of products under ‘Balmain Beauty,’ which is anticipated to launch in 2024., June 2022: Beauty and cosmetics company Avon, owned by Nature & Co. Group, launched its e-commerce platform for the Mexican market.. Key drivers for this market are: Growing Demand for Bath Towels from End-use Industries to Propel the Market Growth. Potential restraints include: High Cost and Relative Side Effects to Limit the Market Growth . Notable trends are: Dental Spas to Add Impetus to Industry Growth .

The report covers Global Cosmetics Market Online Sales Statistics & Forecast and is segmented by Type (Facial Cosmetics, Eye Cosmetics, Lip Cosmetics, and Nail Cosmetics); Category (Mass and Premium); Distribution Channel (Company Website and Retail Website); and Geography (North America, Europe, Asia-Pacific, South America, and the Middle East and Africa).

This statistic depicts the industry gross product of the cosmetic industry in the United States from 2002 to 2011 and provides a forecast until 2016. The industry gross product of the U.S. cosmetic industry is estimated to amount to about 13.91 billion U.S. dollars in 2016.

Many consumers purchase beauty products from large beauty, cosmetics and fragrance stores like Sephora and Ulta because of their broad product range, expertise and loyalty programs. The pandemic resulted in significant revenue slowdowns as consumers purchased fewer new cosmetics. Despite elevated inflation in 2022, skyrocketing sales of hair and beauty products buoyed revenue amid volatile economic conditions. Stores have benefited from premiumization trends, resulting in a growing willingness to spend on premium beauty and cosmetic products, with customers valuing the long-term benefits of using luxury products. Additionally, recent economic growth has largely benefited beauty stores. Revenue for beauty, cosmetics and fragrance stores is expected to swell at a CAGR of 2.4% to $58.0 billion through the end of 2025, including a jump of 2.0% in 2025 alone. Traditional retailers have endured high competition from various sources, including drugstores, department stores, supercenters and online retailers. Prominent competition prevents retailers from charging higher prices, as consumers can easily switch stores and brands. The expansion of e-commerce has negatively impacted retailers operating at a smaller scale, as many of them lack the capabilities and sales volume to offer online shopping, resulting in lower profit and pushing many smaller retailers out of the industry. Online shopping also allows customers to easily compare prices across retailers, intensifying competition. Beauty stores aim to combat substitutes by improving the in-store shopping experience, carrying products that appeal to new potential customers and strengthening their own e-commerce capabilities. The growing popularity of environmentally friendly and cruelty-free products will spur growth in new markets, creating opportunities for traditional retailers. Rising per capita disposable income and consumer spending will also boost cosmetics sales. However, specialty beauty stores will struggle as more consumers favor online retailers, including stores that aren't in the industry, like Amazon, Target and Walmart. E-commerce will continue to be one of the fastest-growing competitive threats to specialized stores as consumers opt for the convenience and wide selection of online products. Alongside these trends, revenue is expected to climb at a CAGR of 1.5% to $62.4 billion through the end of 2030.

The revenue is forecast to experience significant growth in all segments in 2030. The trend observed from 2020 to 2030 remains consistent throughout the entire forecast period. There is a continuous increase in the revenue across all segments. Notably, the Personal Care segment achieves the highest value of ****** billion U.S. dollars at 2030. Find further statistics on other topics such as a comparison of the revenue in Indonesia and a comparison of the revenue change in the Philippines.The Statista Market Insights cover a broad range of additional markets.

Snapshot img

Premium Cosmetics Market Size 2024-2028

The premium cosmetics market size is forecast to increase by USD 67 billion at a CAGR of 9.75% between 2023 and 2028.

The market is experiencing significant growth, driven primarily by the increasing demand for high-end skincare products. Consumers are becoming more conscious of their health and appearance, leading them to invest in premium cosmetics that offer superior quality and effectiveness. This trend is particularly prominent in developed regions, where consumers have higher disposable income and a greater appreciation for luxury brands. However, there are challenges that market players must navigate to capitalize on this growth. One such challenge is the lack of consumer reach and premium brand penetration in major parts of developing regions. Multichannel marketing strategies, including e-commerce and social media, offer a potential solution to this issue. By expanding their distribution channels and leveraging digital marketing tools, cosmetics companies can reach a wider audience and build brand awareness in these markets. Additionally, partnerships with local distributors and strategic collaborations with influencers can help premium brands establish a foothold in developing regions. Overall, the market presents significant opportunities for growth, particularly for companies that can effectively navigate the challenges of consumer reach and brand penetration in developing regions.

What will be the Size of the Premium Cosmetics Market during the forecast period?

Request Free SampleThe market is experiencing dynamic shifts as consumers prioritize personalized beauty solutions and ethical practices. Indie beauty brands and niche players are gaining traction, offering unique offerings and luxury customer service. Advanced formulas, such as hair repair and skincare technology, are driving innovation, while active ingredients and botanical extracts are at the forefront of data-driven beauty trends. Beauty influencer marketing and content marketing are essential channels for reaching consumers, with luxury beauty events and exclusive services further enhancing the experience. Sustainable packaging and eco-friendly practices are becoming increasingly important, as is the focus on skin hydration and barrier repair. Premium ingredients, including matte finish, signature scents, and high-pigment formulas, continue to be in demand. Beauty subscription services and online communities cater to consumers' evolving preferences, with beauty tourism and luxury retail experiences offering immersive, personalized journeys. Hair care products, color cosmetics, and skincare technology are key areas of investment, as brands strive to deliver advanced formulas and luxury fragrances. Hair growth, skin brightening, and social media marketing are also significant trends shaping the market.

How is this Premium Cosmetics Industry segmented?

The premium cosmetics industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2024-2028, as well as historical data from 2018-2022 for the following segments. ProductSkincare productsFragrancesColor cosmeticsHair care productsOthersDistribution ChannelOfflineOnlineGeographyNorth AmericaUSEuropeGermanyUKMiddle East and AfricaAPACChinaJapanSouth AmericaRest of World (ROW)

By Product Insights

The skincare products segment is estimated to witness significant growth during the forecast period.The premium skincare market is experiencing growth as an increasing number of individuals, both men and women, prioritize better skincare solutions. This segment's expansion is driven by the desire for personalized, scientifically formulated products that cater to individual skin needs. The integration of technology, such as artificial intelligence and virtual try-on, enables personalized recommendations, enhancing the customer experience. Moreover, ethical sourcing, sustainability, and environmental responsibility are becoming essential factors in consumer purchasing decisions. Brands that emphasize cruelty-free cosmetics, vegan options, and eco-friendly packaging are gaining popularity among Gen Z consumers and millennials. The luxury experience is also a significant influencer, with exclusive brands offering personalized consultations and concierge services to cater to their high-value clientele. The global skincare market's expansion is not limited to established markets. Emerging markets, particularly in Asia, are witnessing a surge in demand for premium skincare products. Luxury retailers are capitalizing on this trend by offering exclusive services and collaborating with influencers to reach a broader audience. The clean beauty movement is another trend shaping the market, with consumers seeking products free from harsh chemicals and synthetic ingredients. This shift is leading to the develo

The U.S. Cosmetics Market size was valued at USD 66.47 billion in 2023 and is projected to reach USD 100.61 billion by 2032, exhibiting a CAGR of 6.1 % during the forecasts period. Government initiatives, rising food security concerns, and technological advancements further fuel this growth. Hybrid seeds offer benefits such as increased yield, resistance to pests and diseases, and adaptability to diverse environments. Major players in the industry include Bayer, Corteva, and Syngenta. The cosmetics market of the United States is a dynamic region for growth and innovation that reflects the consumer needs. Ranging from facial and body care to cosmetics, wigs, and perfumes, this is a highly lucrative business that operates on the dynamics of fashion uniqueness. Industry giants like L’Oréal, Estée Lauder Companies, and Procter & Gamble control a considerable share of this market, although niche and innovative brands are also gaining significant market share due to expertise and smart usage of digital technologies. Special attention should be paid to the impact of influencer marketing and media in reshaping the way products are being found and bought the role of authenticity and inclusiveness in selling. The demands for green and clean beauty are on the rise as society urges brands to shift to sustainability and traceable sourcing of ingredients. It was the pandemic that brought new e-commerce opportunities because supply and demand reached new records as customers sought to avoid going out. This growth has been despite factors such as high regulatory authorities and disruptions of supply system and the cosmetics market in the U. S will keep on expanding due to factors like variety, modernization, and the never-ending search for beauty. Recent developments include: In February 2024, the Coty Inc., announced that they have entered in new licencing agreement with Italian luxury fashion house Etro, to develop, manufacture and distribute beauty care products. This partnership is aimed at expanding the beauty portfolio of the brand through adoption of strategies such as shared innovations and exchange of expertise. The timeline announced for this is beyond 2040. , In January 2024, Shiseido, one of the leading companies in cosmetics market, announced that they have developed digital application beauty AR navigation. The innovation is aimed at supporting appropriate beauty treatment regimens. Company proposes uses of smartphones and tablet terminals to execute their strategy. This was announced at CES2024*2, one of largest digital technology trade shows of the world, organised in Las Vegas, US from 9th to 12th January 2024. .

North America Cosmetics and Beauty market size is USD 268815.2 million in 2024 and will expand at a compound annual growth rate (CAGR) of 4.80% from 2024 to 2031.

In 2024, natural skincare was the top beauty trend online, with over 13.3 million mentions across social media platforms TikTok, Pinterest and Instagram. Magnesium followed with about 9.6 million and Microneedling with 7.6 million mentions.

The organic cosmetics market is valued at US$ 21558.3 million in 2024. It is projected to reach US$ 35452.08 million by 2034, exhibiting a CAGR of 5.10% over the forecast period.

Attributes	Key Statistics
Expected Base Year Value (2024)	US$ 21558.3 million
Anticipated Forecast Value (2034)	US$ 35452.08 billion
Estimated Growth (2024 to 2034)	5.10% CAGR

Category-wise Insights

Attributes	Details
Product	Skin Care
Market Share	40.00%

Attributes	Details
End-user	Women
Market Share	32.50

Country-wise Insights

Countries	CAGR
Japan	10.30%
India	8.50%
China	7.50%
Singapore	6.40%
Canada	4.90%

The North America Beauty and Personal Care Market is Segmented by Product Type (Personal Care, Cosmetics/Make-up), Category (Premium Products, Mass Products), Ingredients (Conventional/Synthetic, Natural/Organic), Distribution Channel (Specialist Stores, Supermarkets/Hypermarkets, and More), and Geography (United States, Canada, Mexico, Rest of North America). The Market Forecasts are Provided in Terms of Value (USD).

Snapshot img

US Color Cosmetics Market Size 2025-2029

The color cosmetics market size in US is forecast to increase by USD 3.34 billion at a CAGR of 4.5% between 2024 and 2029.

The color cosmetics market is experiencing significant growth, driven by several key trends and factors. One of the most notable trends is the increasing shift towards online retailing, as consumers turn to e-commerce platforms for greater convenience and access to a wider range of products. The vacation rental industry's growth, including accommodations like apartments, resorts, and condominiums, has also contributed to the market's expansion. Another factor fueling market expansion is the rising demand for natural and organic cosmetics, as consumers become more health-conscious and seek products free from harsh chemicals.


These trends and challenges highlight the dynamic nature of the color cosmetics market and the need for continuous market analysis and strategic planning. Brands are also focusing on ethical sourcing, organic ingredients, and natural pigments to meet the demand for clean beauty. Promotional offers, subscription boxes, and loyalty programs are effective tools for customer retention. With the convenience of shopping from home and the wide array of options available online, consumers are increasingly turning to e-commerce platforms to purchase their favorite color cosmetics.

What will be the Size of the market During the Forecast Period?

Request Free Sample

The color cosmetics market encompasses luxury makeup and masstige brands, each catering to distinct consumer segments. Dermatologically tested products have gained traction, aligning with consumers' preference for health-conscious offerings. Event marketing strategies, such as sponsorships and product launches, create buzz and engagement. Scent profiles and skin care integration have emerged as key differentiators, appealing to consumers seeking multi-functional beauty solutions. Sustainability initiatives, including recycling programs and eco-friendly packaging design, resonate with environmentally-conscious buyers.

Professional makeup artists influence application techniques and shade range expectations. Synthetic ingredients and mineral makeup continue to be debated, with consumers seeking transparency and authenticity. Product lifecycle management, visual merchandising, public relations, and influencer collaborations are essential components of successful marketing strategies. Makeup removal and drugstore makeup cater to the essentials segment, while application techniques and content marketing engage users and build brand awareness. As consumers become more health-conscious, they are seeking out cosmetics made from natural and organic ingredients.

How is this market segmented and which is the largest segment?

The market research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD million' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Distribution Channel

  Offline
  Online


Product

  Face
  Eye
  Lip
  Nail


Type

  Mass
  Premium


Geography

  North America

    US

By Distribution Channel Insights

The offline segment is estimated to witness significant growth during the forecast period. The color cosmetics market in the US is experiencing significant growth, driven by the expanding retail industry and the proliferation of retail outlets. These stores offer consumers a vast selection of products and the convenience of one-stop shopping. Factors such as competitive pricing and an enjoyable shopping experience, created by the inviting store atmosphere and attractive shelf displays, incentivize consumers to purchase a variety of color cosmetics in physical stores. Specialty stores are also becoming popular destinations for customers seeking specific brands. Product testing and customer feedback play crucial roles in the development of new cosmetics, ensuring high color payoff and consumer satisfaction.

Skin type and skin tone continue to influence product preferences, leading to the launch of a diverse range of offerings. Sales forecasts indicate a positive trend for the market, with seasonal color palettes and trends shaping consumer choices. Digital marketing and influencer collaborations are essential strategies for brands seeking a competitive advantage. Supply chain management and quality control are key considerations for maintaining consumer trust and loyalty. Makeup brushes, lip liners, setting sprays, nail art, and nail polish are among the popular product categories. Consumer preferences for natural and organic ingredients are driving innovations in ingredients sourcing. Social life events, travel, and holidays continue to influence purchasing decisions, with an increasing number of consumers seeking long-lasting, travel-friendly options.

Get a glanc

The South America Cosmetics Market size was valued at USD 299.77 USD million in 2023 and is projected to reach USD 376.26 USD million by 2032, exhibiting a CAGR of 3.3 % during the forecast period. South American cosmetics retail aims to cover a broad range of products based on native plants in the continent. From the South American rainforest up to the Andes, these cosmetics retailers use traditional ingredients and techniques while marketing products that address the worldwide demand for organic and sustainable cosmetics. These include facial care products such as creams and oils as well as bright colourful lip and eye products like lipsticks and eyeshadows. Their uniqueness therefore stems from the use of extracts such as acai, camu camu, and quinoa which are all antioxidants and are known to nourish the skin. The use ranges from washing to body treatment to gracious treatment such as the braiding of hair, the indication shows how culture embraced beauty in South American societies. Numerous functions are served by applying beauty enhancements; they are significant not only in enhancing the physical appearance of individuals but also for healing purposes, both physically and spiritually, owing to the natural ingredients used in the preparations. Recent developments include: October 2022: L’Oréal Brasil expanded its sun care portfolio to meet the country’s diverse skin needs. It developed 11 new shades of sunscreen formulas, increasing from 32 to 43 shades, and a new color terminology based on a numerical scale dedicated to Brazilian skins., March 2021: The Estée Lauder Companies Inc. partnered with Sephora Brazil to launch and distribute its wide range of franchises and products including Double Wear, Revitalizing Supreme+, Pure Color, Bronze Goddess, and Advanced Night Repair in-store and online., March 2021: Argentina banned cosmetic products containing microbeads due to the growing concern about pollution and its environmental impact.. Key drivers for this market are: Growing Demand for Bath Towels from End-use Industries to Propel the Market Growth. Potential restraints include: Relative Side Effects of Cosmetics to Limit Market Growth . Notable trends are: Dental Spas to Add Impetus to Industry Growth .

Recent developments include: In June 2024, The Estée Lauder Companies announced the completion of its acquisition of DECIEM Beauty Group Inc. Having secured majority ownership in 2021, Estée Lauder finalized the acquisition of the remaining shares for approximately USD 860 million as of May 31, 2024. Renowned for its flagship brand, The Ordinary, DECIEM significantly enhances The Estée Lauder Companies’ skincare portfolio, reinforcing its position in the prestige skincare segment, particularly in North America and Europe, where DECIEM has achieved notable market leadership. , In April 2023, Coty Inc.'s renowned philosophy brand became an official participant in the Cruelty-Free International Leaping Bunny Programme, signifying that all philosophy products have received the esteemed Leaping Bunny certification. This recognition assures philosophy consumers of the brand's firm commitment to ending animal testing within the cosmetics industry, reinforcing its ethical stance and dedication to cruelty-free practices. .

The U.S. cosmetic and beauty products market was valued at USD 42.2 billion in 2024 and is projected to reach USD 67 billion by 2032, growing at a 6.1% CAGR.