The United States Pet Food Market Report is Segmented by Pet Food Product (Food, Pet Nutraceuticals/Supplements, Pet Treats, and More), by Pets (Cats, Dogs, and More), and by Distribution Channel (Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets, and More). The Market Forecasts are Provided in Terms of Value (USD) and Volume (Metric Tons).

During 2024, high-protein content was the most important nutritional feature for U.S. pet owners when choosing pet food, cited by 42 percent of respondents. While joint care and probiotics for gut health follow closely in importance. Minimally processed foods and supplements were considered important to fewer surveyed pet owners.

The North America Pet Food Market Report is Segmented by Pet Food Product (Food, Pet Nutraceuticals/Supplements, and More), Pets (Cats, Dogs, and Other Pets), Distribution Channel (Convenience Stores, Online Channel, and More), and Geography (Canada, Mexico, United States, and Rest of North America). The Market Forecasts are Provided in Terms of Value (USD) and Volume (Metric Tons).

The size of the U.S. Pet Food Market was valued at USD 36.46 billion in 2023 and is projected to reach USD 47.02 billion by 2032, with an expected CAGR of 3.7 % during the forecast period. Recent developments include: In December 2023, Nestlé Purina collaborated with Alpharetta-based LailaAliLifestyle.com to launch EverRoot Dog Supplements Soft Chews. It is a customizable soft chew designed to meet unique pet needs and diversifies Purnia’s product line. , In February 2023, The J.M. Smucker Company announced selling five pet food brands to Post Holdings, Inc. The transaction was valued at USD 1.2 billion , In January 2023, Hill’s Pet Nutrition announced an introduction of a novel therapeutic pet diet specifically crafted to address reduced appetite and offer high-quality nutrition for both cats and dogs diagnosed with cancer. .

The pet food market in the United States was worth approximately **** billion U.S. dollars in 2016. This figure was estimated to increase by over **** billion to around ***** billion U.S. dollars by 2022. Sales of pet food worldwide reached ***** billion U.S. dollars in 2016, showing that the U.S. accounted for around a ***** of global sales in that year. Country comparisons The U.S. towers above other countries in the pet food market. The UK comes a distant second when it comes to a worldwide country comparison of industry revenue. This comes as no surprise when you consider that most of the leading pet food companies worldwide are based in the United States. When it comes to future market development, however, Asia Pacific is the region expected to grow the most by 2022, with a forecast growth rate of *** percent. In comparison, the North American market is expected to grow by just *** percent in the same time period.

The demand for pet food in the United States has a strong potential growth, with a forecast of USD 44.2 billion in 2025. The growth of the overall sector is expected to achieve a CAGR of 4.0% during the estimated period, which is between the years 2025 and 2035. The estimated value of the industry is predicted to be USD 65.4 billion in the long run by 2035.

CAGR Analysis

Competitive Outlook

Discover the booming US dog food market! This comprehensive analysis reveals key trends, growth drivers (premiumization, online sales), leading brands, and future projections (2025-2033). Learn about market segmentation and regional variations for informed business decisions. Recent developments include: July 2023: Hill's Pet Nutrition introduced its new MSC (Marine Stewardship Council) certified pollock and insect protein products for pets with sensitive stomachs and skin lines. They contain vitamins, omega-3 fatty acids, and antioxidants.March 2023: Blue Buffalo, a subsidiary of General Mills Inc., launched its new high-protein dry dog food line, BLUE Wilderness Premier Blend. It is formulated with chicken and a blend of antioxidants, vitamins, and minerals.March 2023: Colgate-Palmolive Company's pet care subsidiary Hill’s Pet Nutrition launched its new line of prescription diets to support pets diagnosed with cancer. This prescription line, Diet ONC Care, offers complete and balanced formulas in both dry and wet forms for cats and dogs.. Key drivers for this market are: Increased Demand for Meat, Initiatives By the Key Players; Focus on Animal nutrition and Health. Potential restraints include: Shift Toward Vegan- Based Diet, Changing Raw Material Prices and Strict Government Rules to Restrict Market Growth. Notable trends are: OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT.

US Pet Food Market valued at USD 43.5 billion, driven by rising pet ownership and premiumization, with growth in organic and e-commerce segments.

United States Pet Food Market was valued at USD 78.71 billion in 2024 and is anticipated to grow USD 120.34 billion by 2030 with a CAGR of 7.39%.

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The pet food market share in the US is expected to increase by USD 13.13 billion from 2021 to 2026, and the market’s growth momentum will accelerate at a CAGR of 5.35%.

This pet food market in US research report provides valuable insights on the post COVID-19 impact on the market, which will help companies evaluate their business approaches. Furthermore, this report extensively covers US pet food market segmentation by product (dry pet food, wet pet food, and pet snacks and treats), distribution channel (offline and online), and type (dog food, cat food, and other small pet food). The pet food market in US report also offers information on several market vendors, including Colgate Palmolive Co., General Mills Inc., JustFoodForDogs LLC, Manna Pro Products LLC, Mars Inc., Nestle SA, Spectrum Brands Holdings Inc., J.M. Smucker Co., Tyson Foods Inc., and Volkman Pet Products among others.

What will the Pet Food Market Size in US be During the Forecast Period?

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Pet Food Market in US: Key Drivers, Trends, and Challenges

The rising awareness of pet nutrition is notably driving the US pet food market growth, although factors such as stringent regulations may impede market growth. Our research analysts have studied the historical data and deduced the key market drivers and the COVID-19 pandemic impact on the US pet food industry. The holistic analysis of the drivers will help in deducing end goals and refining marketing strategies to gain a competitive edge.

Key Pet Food Market Driver in US

One of the key factors driving the pet food market growth in US is the rising awareness of pet nutrition.
In cats and dogs, macadamia nuts are highly poisonous, causing depression, vomiting, muscle spasms, heat, and tachycardia. Even if homemade diets manufactured by pet owners using organic and vegetarian products are consumed, nutritional deficits in pets may still occur.
Human delicacies like raisins, grapes, and chocolates are known to be damaging to pets' health. For example, methylxanthines found in chocolates, such as caffeine and theobromine, can cause diarrhea, cardiac arrhythmias, convulsions, polyuria, and death in dogs.
The pet diets must meet the needs of different ages and weights. For example, a puppy's dietary needs in terms of metabolism, immunology, and body composition differ dramatically from those of an adult dog. As a result, pet owners are increasingly turning to specialized, functional pet food items rather than handmade recipes. Such factors will drive the market growth during the forecast period.

Key Pet Food Market Trend in US

Sustainability and biotechnology are becoming increasingly important in the formulation of pet foods, which is one of the key pet food market trends in US that is expected to stimulate the development of new products in the market during the forecast period.
Vendors are increasingly experimenting with biotechnology to offer cruelty-free, healthy, and sustainable alternatives to conventional pet foods as more people become aware of the need for sustainability and reducing the carbon footprint.
Good Protein dog snacks containing Aspergillus oryzae (koji mold) are available in the US through both offline and online distribution channels, according to Wild Earth, a pet food firm based in Berkeley, California.
Koji is a potential alternative to traditional animal-based ingredients that are used in dog food formulations, such as meats because it provides all the essential amino acids required by dogs. 

Key Pet Food Market Challenge in US

One of the key challenges to the pet food market growth in US is the stringent regulations.
Any ingredient to be used in pet foods has to be accepted by the FDA and adopted by the AAFCO, which is an organization comprised of state regulatory officials that engage in developing bills and regulations for the pet food market in the US.
The Food Safety Modernization Act (FSMA), originally passed in 2011, regulates the pet food market in the US at a federal level. Moreover, through the FSMA’s Voluntary Qualified Importer Program (VQIP), manufacturers and foreign suppliers can attain food safety certifications from FDA-recognized accreditation agencies.
The highly regulated nature of the pet food market in the US involves considerable compliance costs to manufacturers in terms of certification, equipment maintenance, and personnel training expenses. Thus, the presence of stringent regulations is expected to hamper the growth of the pet food market in the US during the forecast period.

This pet food market in US analysis report also provides detailed information on other upcoming trends and challenges that will have a far-reaching effect on the market growth. The actionable insights on the trends and challenges will help companies evaluate and develop

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Pet Food Market Size 2025-2029

The pet food market size is valued to increase USD 44.1 billion, at a CAGR of 6.3% from 2024 to 2029. Growing demand for organic pet food will drive the pet food market.

Major Market Trends & Insights

North America dominated the market and accounted for a 33% growth during the forecast period.
By Product - Dry food segment was valued at USD 48.80 billion in 2023
By Type - Dog food segment accounted for the largest market revenue share in 2023

Market Size & Forecast

Market Opportunities: USD 86.92 billion
Market Future Opportunities: USD 44.10 billion
CAGR : 6.3%
North America: Largest market in 2023

Market Summary

The market is a dynamic and continually evolving industry, driven by various factors that shape its growth and development. Core technologies and applications, such as the increasing use of natural and organic ingredients, are reshaping the market landscape. The demand for pet food with savory ingredients and smaller portions is on the rise, reflecting changing consumer preferences. Moreover, the growing instances of pet allergies among pet owners have led to a surge in demand for hypoallergenic pet food options. According to a recent study, the organic the market is projected to reach a 15% market share by 2025, highlighting its significant impact on the industry's future trajectory. Despite these opportunities, challenges such as stringent regulations and increasing competition persist. The market is an intriguing space to watch as it continues to unfold, offering both challenges and opportunities for stakeholders.

What will be the Size of the Pet Food Market during the forecast period?

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How is the Pet Food Market Segmented and what are the key trends of market segmentation?

The pet food industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments. ProductDry foodWet foodSnacks and treatsTypeDog foodCat foodOthersDistribution ChannelSpecialty Pet StoresSupermarkets & HypermarketsOnline RetailVeterinary ClinicsMass MerchandisersGeographyNorth AmericaUSCanadaEuropeFranceGermanyItalyUKMiddle East and AfricaEgyptKSAOmanUAEAPACChinaIndiaJapanSouth AmericaArgentinaBrazilRest of World (ROW)

By Product Insights

The dry food segment is estimated to witness significant growth during the forecast period.

In the dynamic and evolving the market, dry pet food maintains a significant share due to its advantages in storage, cost savings, oral hygiene, and controlled intake. According to recent industry reports, the dry pet food segment accounts for approximately 60% of the global market, with this trend expected to continue. The increasing pet population, particularly in developing regions like India and Malaysia, is fueling market expansion. Regarding market performance, food safety regulations have become increasingly stringent, leading to a 25% increase in the number of companies investing in advanced mineral content testing. Shelf life stability and digestive health remain top priorities, with a 17% rise in the demand for omega-3 fatty acids and probiotics. The calcium phosphorus ratio is another crucial factor, with a 12% surge in the adoption of pet food formulations ensuring optimal ratios. Moreover, the ongoing focus on improving pet health has led to advancements in pet food extrusion technology, enhancing protein digestibility by 15%. Sensory evaluation and taurine levels are also under close scrutiny, with a 9% rise in the demand for antioxidant-rich ingredients. Fat metabolism and hair coat condition are essential aspects, with a 20% increase in the use of prebiotics and probiotics to support gut microbiota health. Ingredient sourcing and vitamin supplementation have gained significant attention, with a 14% increase in the demand for high-quality, locally sourced ingredients and natural vitamin supplements. Probiotics efficacy and energy density are also essential considerations, with a 10% rise in the adoption of AAFCO standards to ensure quality and consistency. In the realm of nutritional labeling, there is a growing emphasis on transparency, with a 22% increase in the demand for clear, easy-to-understand labels. Arachidonic acid, moisture content, and allergen detection are other critical factors, with a 13% rise in the implementation of stringent quality control measures to address ingredient interactions and microbial contamination. In conclusion, the market is a continuously evolving landscape, with ongoing trends centered around improving pet health, ensuring food safety, and maintaining transparency. The future holds promising growth, with a projected 16% increase in the adoption of advanced pet food fo

The past five years have marked a turning point for premium pet food producers, as the boom-and-bust revenue cycles of the last decade gave way to more modest growth. Pet acquisition rates stabilized and, for the first time in years, even slipped. While sales growth slowed, the industry has held onto most of its pandemic-era gains. This is, in part, thanks to premium foods’ growing foothold with middle-income owners, who’ve gravitated toward products with transparent labels and functional claims. With price-sensitive buyers now in the mix, premium brands are more exposed to the broader economic cycle, making volume growth less about a wave of new pet adoptions and more about building engagement with today’s mainstream consumer. Since 2020, revenue has been growing at a CAGR of 0.1%, including a 0.5% rise in 2025, totalling $3.2 billion. Profit tells a more complex story. Across the industry, average profit has slipped back toward pre-pandemic norms, reflecting an environment where high input costs and marketing outlays routinely outpace producers’ ability to raise retail prices. The largest producers – those posting the biggest revenue gains – are often the most aggressive spenders, regularly reinvesting earnings into infrastructure, digital operations and consumer acquisition. This arms race for share and scale means that even as top-line sales consolidate under the likes of Freshpet and The Farmer’s Dog, operational losses and razor-thin profit are increasingly common at the top. Across much of the industry, it’s smaller and mid-sized brands that have kept profit steadier by focusing on measured growth and prudent cost control, but that discipline comes at the cost of ceding national footprint to larger rivals. Producers are set to walk a tightrope between innovation, digital engagement and cost discipline. Sustainable production, hyper-personalization delivered through AI-powered subscriptions and ingredient innovation will be essential for securing loyalty and supporting price premiums. At the same time, operational challenges will rise: sustainability investments and new compliance rules will push up costs, while digital-first delivery models and subscription fulfillment call for heavy tech spending. The biggest producers, particularly Freshpet and The Farmer’s Dog, have the capital to pursue national scale, but they’ll need to prove their business models can deliver more than just revenue growth. Profit discipline and agile adaptation will become the hallmarks of long-term winners. Revenue is forecast to grow at a CAGR of 1.5% over the next five years, reaching $3.5 billion in 2030.

The online revenue share in online sales concerning the 'Pet Food' segment of the pet food market in the United States was modeled to stand at ***** percent in 2024. Between 2018 and 2024, the online revenue share rose by **** percentage points, though the increase followed an uneven trajectory rather than a consistent upward trend. The online revenue share is forecast to decline by **** percentage points from 2024 to 2029, fluctuating as it trends downward.Further information about the methodology, more market segments, and metrics can be found on the dedicated Market Insights page on Pet Food.

The US Dog Food Market Report is Segmented by Pet Food Product (Food, Pet Nutraceuticals/Supplements, Pet Treats, and More), and Distribution Channel (Convenience Stores, Online Channel, Specialty Stores, Supermarkets/Hypermarkets, and More). The Market Forecasts are Provided in Terms of Value (USD) and Volume (Metric Tons).

Nestlé Purina PetCare was the leading pet food company in the United States in 2024, with ***** billion U.S. dollars in revenue. Mars Petcare Inc. followed in second place with just at ** billion U.S. dollars in revenue. The history of Mars Petcare Inc. Mars Petcare is a specialized branch of Mars, Inc., founded in 1911, which is a combination of around 50 brands serving the nutrition and health needs of pets. Mars Petcare was established in the 30s when Mars acquired U.K.-based Chappell Brothers Ltd., a canned dog food manufacturer. Pet food market in North America Pet food sales in the United States reached **** billion U.S. dollars in 2023. However, it is not just big-name brands, such as Pedigree, Cesar, and Whiskas under the Mars Petcare banner, which generate such revenues; private label dry dog food accounts for a ***** million U.S. dollars in sales and ranks fourth, behind the three largest companies on the market.

Pet food producers have weathered a period of profound volatility through 2025, grappling with swings in input prices, pandemic-driven demand shocks and a shifting landscape of purchasing channels. Supply chain upheaval and unpredictable commodity markets have compelled producers to overhaul their procurement systems, invest in agility and reevaluate pricing strategies to maintain stability. As operational pressures persisted, manufacturers leaned into advanced yield management, global supply chain diversification and channel-specific innovation—helping the most adaptive producers contain costs while protecting and, in some cases, expanding their market share. Meanwhile, premiumization, e-commerce growth and rapidly changing consumer expectations formed the backbone of revenue growth, even as headline volumes remained sensitive to both domestic cycles and global trade conditions. Revenue has been falling at a CAGR of 1.1% over the past five years, rebounding a modest 0.3% in 2025 to reach $29.0 billion. Producers—especially larger producers—capitalized on the rise of therapeutic and functional SKUs, pushing high-value, health-driven product lines and using vet partnerships, traceability and ingredient transparency to win consumer trust. Premium products and specialized treats helped anchor higher average selling prices, shielding operators from deep discounting or promotional wars in mass-market and supermarket channels. At the same time, subscription commerce and DTC models flourished as digital-savvy pet owners sought convenience, personalization and bundled offerings, reshaping both fulfillment economics and retailer relationships. Agility in managing SKU portfolios, executing targeted promotional strategies and leveraging new service-focused revenue streams emerged as key differentiators for companies trying to balance growth and risk in an increasingly fragmented and competitive environment. The field is poised for further market bifurcation and operational sophistication in the years to come. Premium claims, subscription and bundle services, sustainability and innovation in protein sourcing will shape both profit and category leadership. Regulations on traceability, animal welfare and sustainability will continue to climb, with certified suppliers dominating export and institutional tenders. Automation, micro-factory networks, financial risk management and real-time digital orchestration will all become table stakes for brands seeking resilience and cost discipline. For laggards and commodity-focused producers, the coming years present a high-stakes mandate: adapt to the new premium- and channel-driven reality, capitalize on supply chain reform and contracting innovation, or risk being eclipsed by more global, transparent and digitally integrated producers. Revenue is forecast to expand at a CAGR of 1.4% over the next five years, totalling $31.1 billion in 2030.

The US Cat Food Market Report is Segmented by Pet Food Product (Food, Pet Nutraceuticals/Supplements, Pet Treats, and More) and by Distribution Channel (Convenience Stores, Online Channel, Specialty Stores, and More). The Market Forecasts are Provided in Terms of Value (USD) and Volume (Metric Tons).

The US dog food market is a substantial and rapidly growing sector, driven by increasing pet ownership, rising disposable incomes, and a growing awareness of pet health and nutrition. The market's expansion is fueled by several key factors. Premiumization is a significant trend, with pet owners increasingly willing to spend more on high-quality, natural, and specialized dog food products. This is reflected in strong growth segments like pet nutraceuticals and veterinary diets, catering to specific health needs and enhancing the overall well-being of dogs. The convenience factor is also impacting the market; the rise of e-commerce channels offers seamless purchasing experiences for busy pet owners, contributing to the online channel's rapid growth. Furthermore, the market is witnessing innovation in product formulations, with a focus on novel ingredients, functional benefits (e.g., improved digestion, enhanced coat health), and sustainable sourcing practices. Competition is intense, with established players like Mars, Nestle Purina, and Hill's Pet Nutrition alongside smaller, specialized brands competing for market share. This competitive landscape drives innovation and enhances product offerings. Looking forward, the US dog food market is projected to maintain a healthy growth trajectory. The increasing humanization of pets, coupled with a growing understanding of canine nutritional requirements, will continue to stimulate demand for premium and specialized products. Expanding distribution channels, including online retailers and specialized pet stores, will further enhance market accessibility. However, potential restraints include economic fluctuations impacting consumer spending, and increasing awareness of ingredient sourcing and sustainability concerns. The market will likely see further consolidation as larger players acquire smaller brands, aiming to increase their market share and expand their product portfolios. The focus will remain on meeting evolving consumer demands for high-quality, convenient, and ethically sourced dog food products. Recent developments include: July 2023: Hill's Pet Nutrition introduced its new MSC (Marine Stewardship Council) certified pollock and insect protein products for pets with sensitive stomachs and skin lines. They contain vitamins, omega-3 fatty acids, and antioxidants.March 2023: Blue Buffalo, a subsidiary of General Mills Inc., launched its new high-protein dry dog food line, BLUE Wilderness Premier Blend. It is formulated with chicken and a blend of antioxidants, vitamins, and minerals.March 2023: Colgate-Palmolive Company's pet care subsidiary Hill’s Pet Nutrition launched its new line of prescription diets to support pets diagnosed with cancer. This prescription line, Diet ONC Care, offers complete and balanced formulas in both dry and wet forms for cats and dogs.. Notable trends are: OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT.

The USA plant-based pet food market is projected to reach a value of USD 8,345.0 Million in 2025, growing at a CAGR of 7.8% over the next decade to an estimated value of USD 17,719.8 Million by 2035.

Total pet market sales have steadily increased in the U.S. over past years. Pet food and treats was the highest selling pet market product category in the United States in 2024. Approximately **** billion U.S. dollars of pet food and treats were sold in that year. The vet care and products segment brought in the third highest revenue, with sales amounting to around ** billion U.S. dollars in 2024. American consumer pet expenditure When surveyed, the majority of pet owners in the United States stated that they spend up to *** U.S. dollars on their pets per year. When it comes to affluent households, average annual expenditure on pets increases to ***** U.S. dollars. These costs generally include regular supplies such as food, toys and medical costs. American consumers are also spending in more unique ways; the total spend on gifts for pets for Valentine's Day in the U.S. reached around *** billion U.S. dollars in 2023.