This statistic illustrates the share of readers of USA Today in the past 2 weeks in the United States. As of September 2024, ** percent of 18 - 29 year old consumers do so in the U.S. This is according to exclusive results from the Consumer Insights Global survey which shows that ** percent of 30 - 49 year old customers also fall into this category.Statista Consumer Insights offer you all results of our exclusive Statista surveys, based on more than ********* interviews.

In 2021, the Sunday issue of USA Today had a circulation of just under 534.6 thousand copies, down from over eight hundred thousand in the previous year. Daily circulation also fell significantly, from over one million in 2020 to 781 thousand in 2021.

The graph presents the frequency of USA Today consumption among the U.S. population in 2010 and in 2012. According to the source, **** percent of all respondents stated they had regularly read the newspaper in 2010. Here you can find USA Today's credibilty ratings.

Abstract (en): This data collection supplies standard monthly labor force data as well as supplemental data on work experience, income, and migration. Comprehensive information is given on the employment status, occupation, and industry of persons 14 years old and older. Additional data are available concerning weeks worked and hours per week worked, reason not working full-time, total income and income components, and residence. Information on demographic characteristics, such as age, sex, race, educational attainment, marital status, veteran status, household relationship, and Hispanic origin, is available for each person in the household enumerated. Persons in the civilian noninstitutional population of the United States living in households and members of the armed forces living in civilian housing units in 1969. A national probability sample was used in selecting housing units. (1) This hierarchical file contains 202,112 records. There are approximately 157 variables and two record types: family and person. Family records contain approximately 58 variables, and person records contain approximately 99 variables. (2) Each family and person record contains a weight, which must be used in any analysis. (3) This data file was obtained from the Data Program and Library Service (DPLS), University of Wisconsin. Some data management operations intended to store the data more efficiently were performed by DPLS. That organization also revised the original Census Bureau documentation. (4) The codebook is provided by ICPSR as a Portable Document Format (PDF) file. The PDF file format was developed by Adobe Systems Incorporated and can be accessed using PDF reader software, such as the Adobe Acrobat Reader. Information on how to obtain a copy of the Acrobat Reader is provided on the ICPSR Web site.

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Newspaper Publishing Market Size 2025-2029

The newspaper publishing market size is forecast to increase by USD 4.12 billion, at a CAGR of 1.1% between 2024 and 2029.

Major Market Trends & Insights

APAC dominated the market and accounted for a 44% growth during the forecast period.
By the Platform - Traditional segment was valued at USD 44.88 billion in 2023
By the Type - General news segment accounted for the largest market revenue share in 2023

Market Size & Forecast

Market Opportunities: USD 9.10 billion
Market Future Opportunities: USD 4118.10 billion 
CAGR : 1.1%
APAC: Largest market in 2023

Market Summary

The market is undergoing significant transformations, with digital subscriptions increasingly gaining traction. According to recent studies, the global digital newspaper market is projected to expand at a steady pace, reaching a value of over USD 30 billion by 2026. This growth can be attributed to the convenience and accessibility offered by digital platforms. In contrast, the circulation of printed newspapers continues to decline, with some regions experiencing a drop of up to 10% yearly. However, the market's evolution is not limited to the shift from print to digital.
Innovative business models, such as metered paywalls and subscription bundles, are also reshaping the industry landscape. These trends underscore the importance of adaptability and agility for newspaper publishers, as they navigate the evolving media landscape and cater to the changing preferences of consumers.

What will be the Size of the Newspaper Publishing Market during the forecast period?

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The market experiences consistent growth, with current performance registering at approximately 12% of global media revenue share. Looking ahead, future expansion is projected to reach around 5% annually. Notably, digital transformation significantly influences market dynamics. For instance, digital advertising revenue accounts for nearly 30% of total revenue, surpassing print ad revenue. Additionally, reader demographics analysis reveals a shift towards younger, tech-savvy audiences, favoring digital content formats.
Concurrently, print quality control and copyright protection measures remain crucial to maintain reader loyalty and trust. Overall, the market's continuous evolution underscores the importance of adaptive strategies, such as revenue diversification and digital content optimization, for market participants.

How is this Newspaper Publishing Industry segmented?

The newspaper publishing industry research report provides comprehensive data (region-wise segment analysis), with forecasts and estimates in 'USD billion' for the period 2025-2029, as well as historical data from 2019-2023 for the following segments.

Platform

  Traditional
  Digital


Type

  General news
  Specific news


Revenue Model

  Subscription
  Advertising
  Single Copy Sales


Distribution Channel

  Direct Sales (Subscriptions)
  Retail (Newsstands, Stores)
  Online Platforms


Geography

  North America

    US
    Canada


  Europe

    France
    Germany
    Italy
    Spain
    UK


  APAC

    China
    India
    Japan


  Rest of World (ROW)

By Platform Insights

The traditional segment is estimated to witness significant growth during the forecast period.

The market encompasses both traditional print and modern digital formats. In the traditional sector, newspapers are produced on paper using inkjet printing technology and distributed via various channels such as newsstands, retail outlets, and subscriptions. This format accounts for approximately 60% of the market share. Digital publishing platforms have gained significant traction, with digital asset management and newsroom technology enabling seamless content creation and distribution. Social media promotion and paywall implementation have become essential strategies for reaching wider audiences and generating revenue. Content syndication networks facilitate the sharing of articles across multiple platforms, enhancing reader engagement.

User experience design, data analytics dashboards, and micropayment systems cater to the evolving reader preferences. Mobile publishing apps, distribution logistics, and advertising campaign management have become critical components of the digital publishing landscape. The market is expected to grow, with approximately 35% of publishers planning to invest in digital transformation initiatives. Digital publishing platforms offer advantages such as real-time content delivery, cost savings, and increased reader engagement. Editorial calendar management, SEO optimization techniques, and content personalization strategies further enhance the digital publishing experience. Print production processes, website traffic analys

Burger King statistics: Today, the fast-food industry is speedily rising because of the quick services they give. There are many competitors in the market such as McDonald’s, Starbucks, Burger King, and Tim Horton, etc. each of these has its own specialties. As of today, Burger King reduced its company-operated outlets and focused on franchises, and yet the taste is continued. You may also like this statistics on How Late Is The Closest Grocery Store Open and Close? In this Burger king statistics, we will have an insight into general statistics guided by demographic, country wise, by outlets by-products to gain more knowledge. (Editor’s Choice) Burger King is known to have deals with big-budget films for the promotion of its products. The restaurant sells around 275 burgers every hour. The Whooper burger is sold 2.1 billion times every year. On average, this fast food and quick service restaurant serve around 15.7 million customers every day. Burger King exists in more than 100 countries. Burger King’s The whopper burger is the number 1 best-selling item. As per burger king statistics, the digital service provided by Burger King has 35.14% of female users and 64.86% of male users. Burger King’s CEO earns around $9,00,000 annually. Guam, American Samoa, the Northern Mariana Islands, US Virgin Islands, and Puerto Rico have no Burger King outlets. In the United States of America, there are 7,257 locations of the Burger King restaurant.

As of June 2025, 24.2 percent of Facebook users in the United States were aged between 25 and 34 years, making up Facebook’s largest audience in the country. Overall, almost 19 percent of users belonged to the 18 to 24-year age group. Does everyone in the U.S. use Facebook? In 2024, there were approximately 250 million Facebook users in the U.S., a figure which is projected to steadily increase, and reach 262.8 million by 2028. Social media users in the United States have a very high awareness of the social media giant. Expectedly, 94 percent of users had heard of the brand in 2025. Although the vast majority of U.S. social networkers knew of Facebook, the likeability of the platform was not so impressive at 68 percent. Nonetheless, usage, loyalty, and buzz around the brand remained relatively high. Facebook, Meta, and the metaverse A strategic rebranding from Facebook to Meta Platforms in late 2021 boded well for the company in Mark Zuckerberg’s attempt to be strongly linked to the metaverse, and to be considered more than just a social media company. According to a survey conducted in the U.S. in early 2022, Meta Platforms is the brand that Americans most associated with the metaverse.  

This is the breakdown of Twitter users by age group.

TikTok has a significantly larger female user base globally.

The newspaper with the highest print circulation in the United States in the six months running to September 2023 was The Wall Street Journal, with an average weekday print circulation of 555.2 thousand. Ranking second was The New York Times, followed by The New York Post. The paper in the ranking with the highest year-over-year drop in circulation was The Denver Post with a decline of 25 percent (although Buffalo News recorded a higher drop, data does not refer to September 2022 to September 2023, see notes).

As of June 2025, it was found that 33 percent of adults in the United States aged between 18 and 29 years used X (formerly Twitter). This age group was the microblogging service’s biggest audience in the United States, followed by a 25 percent usage reach among 30- to 49-year-olds. X users in the United States As of the first quarter of 2019, X had 68 million monthly active users in the United States. In the fourth quarter of 2020, the number of monetizable daily active X users in the country amounted to 37 million. As of February 2025, 63 percent of U.S. X audiences were male and 37 percent were female. According to a February 2019 survey of social media users in the United States, X was the most popular social network for news consumption. X usage in the United States X is popular among users looking to catch up and chime in on current and trending topics and live-tweet about events and media. Live-tweeting television series or sporting events is a popular user activity, and in 2018, the most popular television series based on average number of X interactions per episode was ABC’s ‘The Bachelor.’ In terms of global sporting events, it does not get much bigger than the Olympic Games. During the Winter Olympics in PyeongChang 2018, X accounted for 50 percent of stakeholder posts during the winter.

As of February 2025, it was found that around 14.1 percent of TikTok's global audience were women between the ages of 18 and 24 years, while male users of the same age formed approximately 16.6 percent of the platform's audience. The online audience of the popular social video platform was further composed of 14.6 percent of female users aged between 25 and 34 years, and 20.7 percent of male users in the same age group.

Facebook received 73,390 user data requests from federal agencies and courts in the United States during the second half of 2023. The social network produced some user data in 88.84 percent of requests from U.S. federal authorities. The United States accounts for the largest share of Facebook user data requests worldwide.

During a 2025 survey, ** percent of respondents from Nigeria stated that they used social media as a source of news. In comparison, just ** percent of Japanese respondents said the same. Large portions of social media users around the world admit that they do not trust social platforms either as media sources or as a way to get news, and yet they continue to access such networks on a daily basis. Social media: trust and consumption Despite the majority of adults surveyed in each country reporting that they used social networks to keep up to date with news and current affairs, a 2018 study showed that social media is the least trusted news source in the world. Less than ** percent of adults in Europe considered social networks to be trustworthy in this respect, yet more than ** percent of adults in Portugal, Poland, Romania, Hungary, Bulgaria, Slovakia and Croatia said that they got their news on social media. What is clear is that we live in an era where social media is such an enormous part of daily life that consumers will still use it in spite of their doubts or reservations. Concerns about fake news and propaganda on social media have not stopped billions of users accessing their favorite networks on a daily basis. Most Millennials in the United States use social media for news every day, and younger consumers in European countries are much more likely to use social networks for national political news than their older peers. Like it or not, reading news on social is fast becoming the norm for younger generations, and this form of news consumption will likely increase further regardless of whether consumers fully trust their chosen network or not.

What are the most-watched news networks? In November 2023, Fox News was the most watched cable news network in the United States and continues to do well in terms of its primetime audience, with **** million primetime viewers in that period. Fox News viewers in the 25-54 demographic amounted to *** thousand, whilst MSNBC had just *** thousand. When looking at Fox News viewers compared to CNN, the overall average number of primetime viewers was notably different. CNN has been losing viewers in recent years, although during the coronavirus outbreak, tended to pull in a larger audience than usual. Which cable news channel has the most viewers in prime time? Performing well during the mid-evening prime time slot on cable television is the goal of any network that takes its ratings seriously.Cable news networks like Fox, CNN, and MSNBC are engaged in a monthly battle to hit the top spot during primetime and grab the highest cable news ratings during those precious evening hours. Fox News ratings during primetime are generally higher than its two direct competitors, and was the top channel for watching the State of the Union Address in 2020. What is prime time TV? Primetime television is the time at which the audience peaks, and in the United States usually takes place between 8pm and 11pm. TV networks show their most sought after or successful programs during this time, and this slot is where advertisers like to spend their money in order to maximize the number of viewers who will see their products. In fact, many of the most-watched news shows like Hannity or The Rachel Maddow Show which debate news coverage from a particular point of view, draw in massive audiences each month, ultimately contributing to the overall ratings of the network they belong to.

As of April 2024, Bahrain was the country with the highest Instagram audience reach with 95.6 percent. Kazakhstan also had a high Instagram audience penetration rate, with 90.8 percent of the population using the social network. In the United Arab Emirates, Turkey, and Brunei, the photo-sharing platform was used by more than 85 percent of each country's population.

As of October 2025, India had the largest Facebook audience worldwide, with over 403 million users. To put this figure into perspective, if India’s Facebook user base were a country, it would rank as the third most populous nation globally. Besides India, three other markets had more than 100 million Facebook users each: the United States, Indonesia and Brazil. Facebook – the most used social media Meta, the company that was previously called Facebook, owns four of the most popular social media platforms worldwide, WhatsApp, Facebook Messenger, Facebook, and Instagram. As of the third quarter of 2021, there were around 3.5 billion cumulative monthly users of the company’s products worldwide. With around 2.9 billion monthly active users, Facebook is the most popular social media worldwide. With an audience of this scale, it is no surprise that the vast majority of Facebook’s revenue is generated through advertising. Facebook usage by device As of July 2021, it was found that 98.5 percent of active users accessed their Facebook account from mobile devices. In fact, almost 81.8 percent of Facebook audiences worldwide access the platform only via mobile phone. Facebook is not only available through mobile browser as the company has published several mobile apps for users to access their products and services. As of the third quarter 2021, the four core Meta products were leading the ranking of most downloaded mobile apps worldwide, with WhatsApp amassing approximately six billion downloads.

Millennials were the largest generation group in the United States in 2024, with an estimated population of ***** million. Born between 1981 and 1996, Millennials recently surpassed Baby Boomers as the biggest group, and they will continue to be a major part of the population for many years. The rise of Generation Alpha Generation Alpha is the most recent to have been named, and many group members will not be able to remember a time before smartphones and social media. As of 2024, the oldest Generation Alpha members were still only aging into adolescents. However, the group already makes up around ***** percent of the U.S. population, and they are said to be the most racially and ethnically diverse of all the generation groups. Boomers vs. Millennials The number of Baby Boomers, whose generation was defined by the boom in births following the Second World War, has fallen by around ***** million since 2010. However, they remain the second-largest generation group, and aging Boomers are contributing to steady increases in the median age of the population. Meanwhile, the Millennial generation continues to grow, and one reason for this is the increasing number of young immigrants arriving in the United States.

As of January 2024, Instagram was slightly more popular with men than women, with men accounting for 50.6 percent of the platform’s global users. Additionally, the social media app was most popular amongst younger audiences, with almost 32 percent of users aged between 18 and 24 years.

              Instagram’s Global Audience

              As of January 2024, Instagram was the fourth most popular social media platform globally, reaching two billion monthly active users (MAU). This number is projected to keep growing with no signs of slowing down, which is not a surprise as the global online social penetration rate across all regions is constantly increasing.
              As of January 2024, the country with the largest Instagram audience was India with 362.9 million users, followed by the United States with 169.7 million users.

              Who is winning over the generations?

              Even though Instagram’s audience is almost twice the size of TikTok’s on a global scale, TikTok has shown itself to be a fierce competitor, particularly amongst younger audiences. TikTok was the most downloaded mobile app globally in 2022, generating 672 million downloads. As of 2022, Generation Z in the United States spent more time on TikTok than on Instagram monthly.

Which county has the most Facebook users?

              There are more than 378 million Facebook users in India alone, making it the leading country in terms of Facebook audience size. To put this into context, if India’s Facebook audience were a country then it would be ranked third in terms of largest population worldwide. Apart from India, there are several other markets with more than 100 million Facebook users each: The United States, Indonesia, and Brazil with 193.8 million, 119.05 million, and 112.55 million Facebook users respectively.

              Facebook – the most used social media

              Meta, the company that was previously called Facebook, owns four of the most popular social media platforms worldwide, WhatsApp, Facebook Messenger, Facebook, and Instagram. As of the third quarter of 2021, there were around 3,5 billion cumulative monthly users of the company’s products worldwide. With around 2.9 billion monthly active users, Facebook is the most popular social media worldwide. With an audience of this scale, it is no surprise that the vast majority of Facebook’s revenue is generated through advertising.

              Facebook usage by device
              As of July 2021, it was found that 98.5 percent of active users accessed their Facebook account from mobile devices. In fact, almost 81.8 percent of Facebook audiences worldwide access the platform only via mobile phone. Facebook is not only available through mobile browser as the company has published several mobile apps for users to access their products and services. As of the third quarter 2021, the four core Meta products were leading the ranking of most downloaded mobile apps worldwide, with WhatsApp amassing approximately six billion downloads.