According to a survey on user experience (UX) research in South Korea as of June 2023, roughly 84 percent of large enterprises in the IT industry or related fields conducted UX research. Small and medium-sized enterprises were found to conduct the least UX research at roughly 47 percent.

A survey conducted worldwide in 2024 among companies with an annual revenue higher than 100 million U.S. dollars shows the B2B users' opinion on product configuration tools. Buyers expect to have product configuration tools that can help them finalize the online orders, but only 44 percent of them found these tools very easy to use.

User Experience (UX) Market size was valued at USD 9958.02 Million in 2024 and is projected to reach USD 33190.79 Million by 2031, growing at a CAGR of 16.24% from 2024 to 2031.

Global User Experience (UX) Market Drivers

Digital Transformation and Customer Focus: Businesses across industries are undergoing digital transformation, prioritizing a customer-centric approach. This creates a need for exceptional user experiences across all digital touchpoints (websites, apps, etc.) to drive engagement, loyalty, and brand reputation.

Rising Mobile Device Usage and App Reliance: The ever-increasing use of mobile devices and the growing dependence on apps necessitate user-friendly and intuitive interfaces. This fuels the demand for UX expertise in designing mobile-first experiences.

Intensified Competition and Differentiation: The competitive landscape across various industries is fierce. Businesses leverage UX design as a key differentiator, creating user experiences that are not only functional but also enjoyable and memorable.

Evolving User Expectations and Demand for Usability: Modern users expect intuitive and seamless interactions with digital products. They are less tolerant of clunky interfaces or confusing functionalities, making UX design crucial for user satisfaction and product success.

Growing Recognition of UX ROI: Businesses are increasingly recognizing the return on investment (ROI) associated with UX design. Investments in UX can lead to higher conversion rates, improved customer retention, and reduced development costs.

The Rise of Design Thinking and User-Centered Design: Design thinking and user-centered design methodologies are becoming mainstream. These approaches emphasize understanding user needs and behaviors, placing UX at the forefront of the product development process.

Advancements in Technology and Design Tools: The continuous development of new technologies like Artificial Intelligence (AI) and advancements in design tools are streamlining UX workflows and enhancing the capabilities of UX designers.

Focus on Accessibility and Inclusivity: The growing emphasis on accessibility and inclusivity ensures that digital products are usable by everyone, regardless of abilities. UX designers are increasingly incorporating accessibility best practices into their work.

Data-Driven Design and User Research: Data plays a crucial role in UX design. User research methods and analytics tools help designers understand user behavior and preferences, allowing for data-driven design decisions that optimize user experience.

The Advanced Mobile UX Design Services market is rapidly evolving as businesses increasingly recognize the importance of delivering exceptional user experiences on mobile devices. In today's digital landscape, where mobile usage continues to soar, effective UX design becomes pivotal in attracting and retaining custo

According to a July and August 2019 survey of U.S. merchant platforms, 68.7 percent of B2B websites reported that they offered cross-sells and up-sells, while an additional 53.8 percent of websites stated that they offered quick order and re-order functionality.

The UX (User Experience) and UI (User Interface) design tools market has witnessed significant evolution over the past several years, becoming a vital component for businesses seeking to enhance their digital presence and customer interaction. Primarily used by designers to create seamless, user-friendly application

The Usability Testing Service market is an essential component of product development and user experience (UX) design, helping businesses refine their digital interfaces to meet user expectations. By evaluating how real users interact with a product, these services identify pain points and areas of improvement, lead

The Usability Testing Tools market is a critical segment of the broader software industry, focusing on improving user experience through effective evaluation methods. Usability testing is essential for businesses aiming to enhance their product interfaces, ensuring that users can navigate and interact with them seam

5G mobile broadband technology is the fastest connection standard available, with user experience data rates of 100 megabits per second (Mbit/s). Even though 5G is very much in its infancy as a commercially available technology, research and development of 6G technology is underway. 6G is currently slated to enables user experience data rates of 1,000 Mbit/s.

In 2021 in Australia, the average salary of a senior user experience designer was 130 thousand Australian dollars. By comparison, the average salary for a junior user experience designer was 45 thousand Australian dollars.

Usability Principles Descriptive Statistics for the Dicode Collaboration Support Service.

According to a survey conducted in June 2023 in South Korea, around 61 percent of respondents working in the IT industry or related fields stated that commonly-used channels for information on user experience research (UX) were freely available domestic articles, company blogs, and other data. The same channels but from overseas were also somewhat popular at a respondent share of 53 percent.

The Industrial Design Services and Consulting market plays a crucial role in shaping the way products are conceptualized, designed, and brought to life across various industries. This sector encompasses a wide range of services, including product design, user experience (UX) design, and engineering consulting, which

According to Cognitive Market Research, the global Web Design market size is USD 56815.2 million in 2024. It will expand at a compound annual growth rate (CAGR) of 8.50% from 2024 to 2031.

North America held the major market share for more than 40% of the global revenue with a market size of USD 22726.08 million in 2024 and will grow at a compound annual growth rate (CAGR) of 6.7% from 2024 to 2031.
Europe accounted for a market share of over 30% of the global revenue with a market size of USD 17044.56 million.
Asia Pacific held a market share of around 23% of the global revenue with a market size of USD 13067.50 million in 2024 and will grow at a compound annual growth rate (CAGR) of 10.50% from 2024 to 2031.
Latin America had a market share for more than 5% of the global revenue with a market size of USD 2840.76 million in 2024 and will grow at a compound annual growth rate (CAGR) of 7.90% from 2024 to 2031.
Middle East and Africa had a market share of around 2% of the global revenue and was estimated at a market size of USD 1136.30 million in 2024 and will grow at a compound annual growth rate (CAGR) of 8.2% from 2024 to 2031.
The Illustrative Web Design held the highest Web Design market revenue share in 2024.

Market Dynamics of Web Design Market

Key Drivers for Web Design Market

Responsive Design is a Fundamental Component of Modern Website Development to Increase the Demand Globally

Driving the extensive adoption of mobile devices, responsive design become an indispensable element in modern web development. A responsive website adjusts its visual and textual elements in real-time to correspond with the screen size and orientation of the user's device. This ensures a seamless and continuous user experience across an extensive range of devices, encompassing desktop computers, smartphones, and tablets. The aforementioned adaptability not only enhances usability but also satisfies the growing expectations of customers who predominately utilize mobile devices for internet access.

User Experience (UX) Design Pertains to the Development of an Online Platform to Propel Market Growth

The establishment of a website that is not only functional but also pleasurable to use constitutes User Experience (UX) design. It involves developing a website that effectively satisfies the needs and behaviors of users, as well as understanding their functions and desires. This consists of interactive elements that guide visitors towards their intended goals, concise and clear text, and user-friendly navigation. UX design that is effective reduces user resistance and promotes smooth experiences, allowing for effortless content engagement, information retrieval, and transaction completion. As a result, this promotes increased user satisfaction and devotion. By placing emphasis on the visual aesthetics and sensory experience of the website, User Interface (UI) design serves to improve User Experience (UX). The procedure involves the intention of creating visually appealing layouts, determining appropriate color schemes, and ensuring consistency throughout multiple pages.

Restraint Factor for the Web Design Market

Web Developers Encounter Significant Constraints as a Result of User Privacy Mandates

Web developers encounter significant constraints as a result of user privacy mandates. Data privacy legislation, exemplified by the General Data Protection Regulation (GDPR) in Europe, has implemented stringent controls regarding the collection and administration of user data. Compliance with these regulations adds complexity to web development processes, necessitating the integration of explicit consent mechanisms, data minimization strategies, robust data storage and security measures, and user rights-enabling mechanisms (e.g., access to and deletion of personal data). In order to adhere to these legislative obligations, online developers must conduct a thorough assessment of their data management procedures. This underscores the criticality of privacy compliance in the context of modern online development.

Impact of Covid-19 on the Web Design Market

The COVID-19 pandemic has significantly increased the demand for web development services due to an extensive range of factors. As a result of individuals choosing to remain indoors and abstain from attending in-person events, organizations were compelled to swiftly adapt by transferring their operations to the digital domain. Due to th...

In 2023, Singapore had the highest 5G video user experience rating in the Asia-Pacific region, at 78.2 out of 100. The country also had the highest 5G games user experience rating at 94.1 out of 100 that year.

According to a survey among South Koreans employed in the IT industry in June 2023, over one-third of the respondents had previously conducted initiative user experience (UX) research or participated in it. Roughly 46 percent of respondents answered that they had experience in conducting or participating in UX research.

Descriptive statistics grouped by experimental conditions for all variables used in confirmatory testing.

Samsung's Vision AI suite transforms premium TVs by incorporating advanced AI features, offering interactive and intelligent user interactions.

According to a survey on user experience (UX) research budget in South Korea in 2023 among employees in IT companies or related businesses, 91.6 percent of respondents agreed that UX research is important to their current jobs. At the same time, only 20.6 percent answered that their company offered the needed infrastructure to quickly understand and grasp a particular point of interest about their consumers.