This statistic shows the sales growth of the vegan market between 2015 and 2020 worldwide, by country. According to the report, China was projected to be the fastest growing market for vegan products between 2015 and 2020, with a growth rate of 17.2 percent. As of 2016, Asia Pacific held the largest share of vegan consumers globally, with approximately nine percent of people following a vegan diet in this area.

Vegan lifestyle - additional information

Veganism is a lifestyle and which rejects all forms of animal exploitation. The term “vegan” was coined by Donald Watson in 1944 to differentiate vegans from vegetarians. Due to health, environmental and ethical reasons, vegans avoid consuming food, wearing clothes and using products that come from animals.

Global sales of vegan-labeled food products have experienced a steady growth over the past five years. Products labeled as vegan had a growth rate of 3.3 percent in 2015. In the United States, veganism has become quite popular among Millennial consumers. According to a survey, more than a fourth of U.S. Millennials had considered the label “vegan” as an important factor for purchasing food products. Additionally, a 2016 study on consumer attitudes towards the vegan diet showed that more than half of U.S. consumers consider veganism healthy.

China, the United Arab Emirates and Australia were forecast to be the fastest growing markets for vegan products between 2015 and 2020. Australia’s vegan market was projected to have a growth rate of 9.6 percent during the period considered. In 2015, the best-selling vegan packaged food products in Australia included vegan dairy-type products, which had a market value of over 83 million Australian dollars.

The global vegan food market is expected to reach a value of over 27.8 billion U.S. dollars in 2024. In 2023, the market size was close to 25 billion U.S. dollars. It is important to note that the market is not solely serving vegans but is also serving a growing number of flexitarians who cut down on meat consumption to varying degrees and replace their food in parts with vegan offerings.

According to Cognitive Market Research, the global Vegan Food market size is USD 17584.2 million in 2024. It will expand at a compound annual growth rate (CAGR) of 11.50% from 2024 to 2031.

North America held the major market share for more than 38.60% of the global revenue with a market size of USD 7033.68 million in 2024 and will grow at a compound annual growth rate (CAGR) of 9.7% from 2024 to 2031.
Europe accounted for a market share of over 28.40% of the global revenue with a market size of USD 5275.26 million.
Asia Pacific held a market share of around 25.60% of the global revenue with a market size of USD 4044.37 million in 2024 and will grow at a compound annual growth rate (CAGR) of 13.5% from 2024 to 2031.
Latin America had a market share of more than 5.30% of the global revenue with a market size of USD 879.21 million in 2024 and will grow at a compound annual growth rate (CAGR) of 10.9% from 2024 to 2031.
Middle East and Africa had a market share of around 2.00% of the global revenue and was estimated at a market size of USD 351.68 million in 2024 and will grow at a compound annual growth rate (CAGR) of 11.2% from 2024 to 2031.
The Meat Substitute held the highest Vegan Food market revenue share in 2024.

Market Dynamics of Vegan Food Market

Key Drivers for Vegan Food Market

Growing prevalence of lactose intolerance and dairy allergies Increases the demand globally

There is a significant increase in vegan food markets due to the increasing prevalence of lactose intolerance and dairy allergies. Vegan and plant-based foods provide an alternative option for consumers of dairy food owing to their dairy allergies. It provides dairy-free options like soy yogurt, coconut-based cheeses, and almond milk. The growth of the vegan food market is propelled by the increasing number of people learning about health and well-being and hence seeking vegan products to enhance digestive health and general well-being. Additionally, with rising demand for alternative healthy eating opportunities, the food manufacturer expanding their vegan product lines to cater to the demand of the market.

Expansion of vegan product offerings by mainstream food companies to Propel Market Growth

Increasing expansion of vegan products by manufacturers of vegan food companies significantly drives the market growth. Companies like Danone S.A., Kellogg Company, and Conagra, Inc. are starting to pay attention to the rapid growth in the vegan food market by expanding their vegan product offerings. As more people are moving towards veganism, these corporations are venturing more into plant-based foods to cater to the demand of vegetarians. For instance, in July 2022, Danone launched a new Dairy & Plants Blend baby milk substitute that has the healthful benefits of dairy and plant proteins. The preparation is made up of 60% non-GMO soy-based protein and 38.60% casein and also includes lactose, a carbohydrate that is found in breast milk.

Source: (https://www.danone.com/stories/articles-list/danone-launches-new-dairy-plants-blend-baby-formula.html)

Restraint Factor for the Vegan Food Market

Higher cost of vegan products compared to non-vegan alternatives hindered the market growth

The growth of the vegan food market has been slowed down by the greater expense of vegan goods in contrast to non-vegan ones. Plant-based products, containing meat substitutes or milk alternatives, tend to cost more than ordinary ones according to a great number of consumers. The higher prices of vegan food are also due to the higher costs of raw materials, smaller production scales, and specialized manufacturing processes which restrain the growth of the market.

Impact of Covid-19 on the Vegan Food Market

The COVID-19 pandemic has had various effects on the Vegan Food marketplace. Initially, disruptions in worldwide delivery chains and production tactics triggered delays in product availability. However, the pandemic highlighted the need for vegan food owing to the importance of health and sustainability. During the pandemic, e-commerce and online retail grew appreciably, growing the call for plant-based foods to boost immunity. Furthermore, rigorous fitness and safety rules encouraged companies to look into vegan food to increase consumer preference towards clean and sustainable eating. Despite boundaries, the pandemic has hastened the adoption of vegan foods, getting ready the marketplace for lengt...

This statistic shows the growth of products labeled as vegan worldwide from 2010 to 2015. According to the report, vegan-labeled food products have experienced steady growth over the past five years. Globally, products labeled as vegan had a growth rate of approximately 2.3 percent in 2014.

More and more consumers are adopting vegetarian and vegan diets in the United States. Where only 2.5 percent of Americans over the age of 50 consider themselves vegetarian, 7.5 percent of Millennials and Gen Z have given up meat. The same goes for veganism, where the younger generations have taken on the diet at nearly double the rate of older Americans.

Plant-based diets

A vegetarian diet is one which excludes the consumption of meat and in some cases animal-derived foods such as eggs and milk. A vegan diet is characterized by abstaining from the consumption of all animal products, which can extend to products like honey as well. People who adopt these diets do so for either ethical, dietary, environmental concerns, or a combination of all three. While there are health benefits attributed to these diets, primarily a lower incidence of heart disease, they must be carefully constructed in order to receive the nutrients that are normally ingested from animal products. A recent survey of Millennial American consumers showed that the purported health benefits of a meat-free diet was the main reason for adopting a vegetarian or vegan diet.

Plant-based food sales

Sales of plant-based foods experienced rapid growth in 2018. Compared to the previous year, plant-based meals sales grew by 28 percent and meat alternatives by 24 percent. The sales values of these categories were worth 210 million and 670 million dollars respectively. Milk alternatives are still the highest selling segment of plant-based foods, valued at 1.6 billion dollars in 2018.

In 2022, the region of Europe accounted for the highest retail sales of plant-based meat, valued at 3.3 billion U.S. dollars. In comparison, the APAC region had retail sales that year with 326 million dollars.

[215+ Pages Report] The global vegan fast food market size is expected to grow from USD 17.05 billion in 2022 to USD 23.07 billion by 2030, at a CAGR of 3.85% from 2023-2030

Vietnam vegan food market size is projected to exhibit a growth rate (CAGR) of 10.10% during 2024-2032. The growing concerns among individuals about animal welfare, environment sustainability, and health and wellness are primarily driving the market growth.

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the country level for 2024-2032. Our report has categorized the market based on product, source, and distribution channel.

Global Packaged Vegan Food Market reached US$ 25.2 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 50.5 billion by 2030

This statistic shows the growth in product launches of vegan and vegetarian confectionery product launches worldwide from 2013 to 2017. From 2013 to 2017, launches of vegan confectionery products grew by 140 percent compared to 21 percent for vegetarian products.

The global plant-based food ingredient market is experiencing robust growth, driven by increasing consumer demand for healthier, sustainable, and ethical food choices. The market, valued at approximately $25 billion in 2025, is projected to exhibit a Compound Annual Growth Rate (CAGR) of 12% from 2025 to 2033, reaching an estimated market value of $80 billion by 2033. This significant expansion is fueled by several key factors, including the rising prevalence of veganism and vegetarianism, growing awareness of the environmental impact of animal agriculture, and increasing concerns about animal welfare. The market is segmented by ingredient type (soy, pea, rice, almond, cashew, and others) and application (plant-based milk, bakery & confectionery, and others), with soy and pea proteins currently dominating the ingredient landscape. The bakery and confectionery segment demonstrates substantial growth potential, driven by innovation in plant-based alternatives to traditional dairy and egg products. Key players such as Ingredion, Archer-Daniels-Midland, DuPont, Cargill, and Puris Proteins are actively shaping the market through research and development, strategic partnerships, and expansion into new geographical regions. Geographical distribution of the market reveals strong growth across North America, Europe, and Asia Pacific. North America currently holds a significant market share due to high consumer adoption of plant-based products and a strong presence of key players. However, Asia Pacific is anticipated to witness the fastest growth rate over the forecast period, driven by rising disposable incomes, changing dietary preferences, and increasing product availability. While the market faces challenges such as price volatility of raw materials and regulatory hurdles in some regions, the overall outlook remains overwhelmingly positive, indicating continued expansion and innovation within the plant-based food ingredient sector. The market's success hinges on overcoming these challenges and continuing to develop innovative, affordable, and appealing products that meet the evolving needs and preferences of consumers worldwide. This comprehensive report provides an in-depth analysis of the burgeoning plant-based food ingredient market, projected to reach $100 billion by 2030. We examine key trends, drivers, challenges, and opportunities shaping this dynamic sector, offering crucial insights for businesses and investors. This report leverages detailed market segmentation, competitive analysis, and future forecasts to provide a complete overview of the plant-based food ingredient landscape. Keywords: plant-based protein, vegan ingredients, plant-based milk, soy protein isolate, pea protein, alternative protein, food technology, sustainable food, plant-based meat, market analysis.

According to research by Future Market Insights, The Vegan Vitamins and Supplements market is anticipated to expand at a CAGR of 6.10% during the forecasted period. According to Forecasts, the market would be worth US$ 12,629.6 Million by 2033, up from US$ 6986.1 Million in 2023.

Vegan Vitamins and Supplements market report scope

The global vegan bacon market size is estimated to reach US$ 1,331 million in 2023 and is further expected to grow at a robust CAGR of 6% between 2023 and 2033, totaling around US$ 2,442 million by 2033.

Scope Of Report

The market for Vegan Gummy Vitamins is expected to grow from USD XXX million in 2019 to USD XXX million by 2033, registering a CAGR of XX% during the forecast period. The increasing prevalence of veganism and vegetarianism, coupled with the rising demand for natural and plant-based products, is driving the growth of the market. Additionally, the growing awareness about the health benefits of vegan gummy vitamins, such as their ability to provide essential nutrients that may be lacking in a vegan diet, is further contributing to the market's expansion. The market is segmented into various categories based on application, type, and region. The application segment is divided into kids and adults, with the kids segment holding a significant market share. The type segment is classified into multivitamin and single vitamin, with the multivitamin segment accounting for a larger market share. Geographically, North America is the largest market for vegan gummy vitamins, followed by Europe and Asia Pacific. The market in North America is driven by the increasing popularity of veganism and the growing awareness about the health benefits of vegan gummy vitamins. The market in Europe is also growing steadily, supported by the rising demand for natural and plant-based products. Asia Pacific is expected to witness the fastest growth rate during the forecast period, owing to the increasing adoption of veganism and the growing disposable income in the region.

The global vegan eggs market size reached USD 276.2 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 569.4 Million by 2033, exhibiting a growth rate (CAGR) of 7.95% during 2025-2033. There are various factors that are driving the market, which include the rising number of health-conscious consumers, increasing vegan and plant-based diet trends, and the wide availability of products via online and offline distribution channels.

IMARC Group provides an analysis of the key trends in each segment of the market, along with forecasts at the global, regional, and country levels for 2025-2033. Our report has categorized the market based on form and distribution channel.

The vegan sauces market is estimated to secure a valuation of US$ 285 Million in 2023 and is estimated to rise to US$ 545 Million by 2033. The market is anticipated at a CAGR of 6.7% during the forecast period.

Country-wise Insights

Category-wise Insights

The Japan plant-based meat market size reached USD 980.2 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 5,448 Million by 2033, exhibiting a growth rate (CAGR) of 21% during 2025-2033. The rising health consciousness among the masses, favorable government initiatives, increasing inclination among the masses to adopt vegetarian or vegan diets and rising expenditure capacities of consumers represent some of the key factors driving the market.

IMARC Group provides an analysis of the key trends in each segment of the Japan plant-based meat market report, along with forecasts at the country level for 2025-2033. Our report has categorized the market based on product type, source, meat type, and distribution channel.