According to a survey conducted in 2025, low price was the leading factor influencing the purchase behavior of over ** percent of consumers in Japan. The second most important factor was the safety of goods and services, overtaking the aspecs of durability and reliability by ***** percent points.
According to a survey conducted in 2024, low price was the leading factor influencing the purchase behavior of over 60 percent of consumers in Japan. The second most important factor was the safety of goods and services, overtaking the aspect of durability by 0.6 percent points.
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According to a survey conducted in 2025, low price was the leading factor influencing the purchase behavior of over ** percent of consumers in Japan. The second most important factor was the safety of goods and services, overtaking the aspecs of durability and reliability by ***** percent points.